4,361 Digital Advertising jobs in the United States

ARE YOU READY TO DO THE BEST WORK OF YOUR LIFE?

We seek those committed to big, bold, meaningful progress. Progress that matters. Progress that acknowledges every person and every voice. Join us.

RALLY is an advocacy agency with a proven track record of driving progress around complex political and social issues. Organizations such as Climate United, the Hewlett Foundation, the National Network of Abortion Funds, the NRDC, and the Robert Wood Johnson Foundation are among the more than 500 clients that have chosen RALLY to be their partner in this work.

As an agency, we strive to be co-pilots with our clients. We seek those committed to big, meaningful progress. Progress that matters. Progress that acknowledges every person and every voice.

RALLY is strengthened by our team’s diversity, including race and ethnicity, age, national origin, religion, sexual orientation, and gender identity and expression. RALLY is an equal opportunity employer, and all applicants will be considered. We strongly encourage folks from all backgrounds to apply.

HOW WE WORK

RALLY is proud to work on a wide range of critical social issues, including education, environmental protection, equity, financial inequality, gun violence, healthcare, immigration, LGBTQIA+ rights, women’s rights, and more. We work with leading foundations, advocacy organizations, philanthropists, and commercial entities who strive to shape public policy, discourse, and opinion. They engage us to:

• Identify unique strategies to advance critical issues
• Design and execute impactful communications campaigns with powerful messaging
• Develop and execute sophisticated digital campaigns
• Design compelling brand identities, graphics, and storytelling content

DIGITAL ADVERTISING SPECIALIST

RALLY is seeking a Digital Advertising Specialist to join our team and lead the development, execution, and optimization of digital advertising campaigns across social, search, and programmatic platforms. This role will be responsible for building media plans, overseeing ad buys, managing performance, and guiding day-to-day implementation across a variety of client accounts. The Digital Ads Specialist will also handle tag management, reporting and analytics, creative troubleshooting, and vendor and partner coordination.

This position sits on RALLY’s growing digital team and will collaborate closely with account leads, designers, and strategists to deliver high-impact campaigns. The role also presents an opportunity to help shape and expand the firm’s digital advertising practice.

We’re looking for candidates with hands-on experience managing digital ads—ideally in a political, advocacy, or issue-based context. Experience with platforms such as Google Ads, Meta Ads, and programmatic vendors like StackAdapt is strongly preferred. Familiarity with platforms like TikTok or Snapchat is a plus. While we value a variety of backgrounds, experience in political or advocacy settings will be especially helpful for this role.

The ideal candidate is proactive, detail-oriented, and comfortable juggling multiple campaigns across different clients. They thrive in a collaborative, fast-paced environment, communicate clearly, and take initiative to solve problems independently.

RESPONSIBILITIES

• Lead digital advertising strategy across a range of clients and issue areas, bringing insight and innovation to every campaign
• Manage end-to-end campaign execution, including launch coordination, installing pixels and tracking tags, daily optimization, budget oversight, and performance tracking for awareness, engagement, marketing, and persuasion campaigns
• Develop comprehensive media plans, offering expert guidance on ad placements, targeting tactics, and platform recommendations
• Advise internal creative teams on best practices for asset development by platform, and coordinate the delivery of ad creative
• Upload and QA ad creative, ensuring flawless functionality and compliance with platform specifications
• Maintain and improve QA protocols for all ad placements and creative versions
• Set up cross-platform performance tracking dashboards in Looker Studio (using Supermetrics), enabling clear visibility into campaign outcomes
• Analyze and report on campaign performance, offering strategic insights and recommendations to improve effectiveness
• Troubleshoot technical issues, including pixel tracking issues, delivery discrepancies, and underperformance, across platforms and vendors
• Collaborate with ad tech and placement partners, managing vendor relationships and ensuring smooth implementation
• Project manage content sponsorships, direct buys, and complex or emerging ad types
• Partner with account teams and the finance department to track and reconcile ad spend, and address invoicing questions or adjustments
• Support client engagement, providing updates on campaign performance, timelines, budgets, and deliverables in meetings, calls, and emails
• Mentor and guide junior staff, reviewing work and supporting professional growth
• Identify opportunities to improve workflows and tools that increase the efficiency and impact of RALLY’s advertising operations
• Stay ahead of industry trends, sharing knowledge and applying relevant insights to strengthen our digital advertising services
• Contribute to new business efforts, helping to shape proposals and participate in pitch meetings

QUALIFICATIONS

• 5-7 years of hands-on experience running paid campaigns across social platforms such as Facebook, YouTube, and Instagram—focused on awareness, engagement, marketing, and persuasion goals
• Strong grasp of advertising fundamentals, including campaign strategy, audience targeting, A/B testing, and optimizing for return on ad spend (ROAS)
• Proficiency with campaign planning tools such as Google Keyword Planner, Google Trends, and platforms like Resonate or GWI
• Expertise in data analysis and reporting, including experience using Supermetrics, Google Looker Studio, and Google Analytics to create clear, actionable campaign reports
• Exceptional analytical and writing skills, with the ability to interpret results, present findings clearly, and recommend next steps
• Excellent verbal communication and interpersonal skills, with a collaborative, client-focused approach
• Strong organizational and time-management skills, with the ability to manage multiple projects and meet tight deadlines
• Creative problem-solving mindset, with the ability to assess challenges, evaluate solutions, and make sound decisions with a proactive, solutions-oriented approach to work
• Client-facing experience and comfort presenting work and recommendations in meetings, calls, and reports
• Demonstrated ability to lead and collaborate, including mentoring junior staff and stepping into leadership when needed
• Curious, emotionally intelligent, and grounded in humor, with the ability to stay flexible and adaptable in a fast-paced environment

• Leverage quantitative insights to drive continuous improvements in PPC performance and spend efficiency.
• Utilize Amazon data and market trends to shift keywords and/or listings to garner more clicks and conversion.
• Responsible for the regular monitoring and improvement of all Amazon listings for The Shipping Store's three brands.
• Suggest and improve process implementation of Amazon Listings to improve revenue and reduce expense.
• Oversee the day-to-day marketplace tasks as assigned.
• Ensure daily product and listing maintenance.

• Must have strong foundational grasp of the mathematics of advertising: CPC, ROAS, TACoS, incrementality, and attribution modeling.
• Must demonstrate strong ability to deconstruct complex problems and build solutions from first principles.
• Excellent analytical and problem-solving skills.
• Excellent verbal and written communication skills.
• Excellent attention to detail, ability to multitask, and positive attitude.
• Excellent Knowledge of Amazon Advertising and Seller Central.
• Must be incredibly methodical, collaborative & accurate.
• Ability to work effectively in a fast-paced environment.

• 2+ Years Experience with Amazon Advertising and Seller Central.
• 1+ Years Experience with ecommerce.
• Experience with pay per click advertising.

• Regularly operates office equipment, such as laptops, printers, and calculators.
• May be required to lift up to 15 pounds at a time.
• Frequently required to communicate with others to exchange information.

ASI is the largest global provider of technology B2B services for the $26.1 billion promotional products industry (branding and marketing). With 25,000 clients in 53 countries, our mission is to inspire, inform, and empower our clients' success every step of the way.

Reporting to the Manager, Digital Advertising Operations, the Digital Advertising Specialist's primary responsibility is to manage digital advertising accounts by analyzing current trends, using discretion on how to deliver expected impressions and implementing these changes to ensure revenue attainment by campaign.

The salary range for this position is $5,000.00 - 60,000.00.

Responsibilities:

• Develop, implement, and manage digital advertising campaigns.
• Manage digital advertising accounts, analyzing accounts for optimal performance (i.e. increasing impressions, clicks, ad spend, and improving CTR).
• Develop strategies to drive search traffic to supplier product details page to increase Supplier ROI.
• Manage campaigns by implementing advertising campaigns and creative.
• Tests, paces and monitors delivery of and reporting on ad campaigns.
• Troubleshoot, resolve and communicate and issues affecting the delivery of a campaign.
• Create monthly forecasts that are up-to-date and accurate.
• Create monthly reports, which clearly highlight account performance while providing strategic ideas for future growth and variance explanations.
• Conduct regular meetings with sales and management to review campaign performance and present recommendations to improve client ROI.

• 1-3 years of professional experience.
• Bachelor's degree in marketing, advertising or communications preferred or equivalent experience
• Excellent verbal, written and time-management skills.
• Analytical and a problem solver.
• Proven ability to multi-task and be flexible with day-to-day responsibilities.
• Excellent attention to detail skills.
• Proven ability to be diplomatic and work with internal departments and our customers.
• Must be proficient with Microsoft Excel and be able to learn other software programs quickly.
• Intermediate level in Microsoft suite: Word, Outlook, Access, and PowerPoint.

• Medical, Dental, and Vision coverage, available on day one of employment.
• Paid maternity and paternity/bonding leave (12 weeks paid for birthing/primary parent and 4 weeks paid for secondary parent) and a parent support group.
• 12 weeks of paid daycare for new parents (14 weeks at our onsite daycare center, Lots of Love).
• Free Health and Wellness programs.
• Free 24/7 access to Magellan Employee Assistance Program and Teladoc.
• Day one 401(k) with company match.
• Paid holidays, floating days, and paid time off (PTO).
• Office amenities with onsite café, Starbucks, 24/7 free gym access and classes, onsite daycare, EV charging stations, creative spaces such as our community garden club, music room, art room, and relaxation space.

Are you a results-driven professional with a passion for digital marketing and advertising? We're looking for an Advertising Specialist to join our dynamic team! In this role, you'll create and manage impactful online advertising campaigns, optimize performance across platforms, and collaborate with a talented team to deliver exceptional results for our clients.

You'll play a key role in shaping strategies for platforms like Google Ads, Facebook, Instagram, and others, leveraging your creativity, analytical skills, and industry knowledge to drive growth and engagement.

If you thrive in a fast-paced environment, love diving into data, and enjoy crafting innovative ad solutions, we'd love to hear from you! This is your chance to make an immediate impact while advancing your career in a growing, supportive company.

Come join the Campaignium team and let's build something amazing together!

Essential Duties & Responsibilities

• Implement online advertising (search, display, video, social, geofencing, and more) campaigns for numerous service-based and eCommerce-based clients
• Perform occasional keyword research for campaigns, as needed
• Write advertising copy as needed (or collaborate with the Content Team)
• Review, analyze, and audit campaigns to meet goals and ensure successful campaigns
• Optimize campaigns when needed in a timely fashion
• Troubleshoot any technical, tracking or performance issues
• Monitor budgets by comparing and analyzing actual results with plans and forecasts
• Prepare marketing reports by collecting, analyzing, and summarizing campaign data
• Participate in client meetings to present reports and discover opportunities for growth
• Provide technical support to sales and the creative team
• Support company by researching and reporting on advertising platform updates and new functionality
• Stay up to date with various certifications, new features, and new tools
• Explore opportunities to add value to job

• High attention to detail & organization
• Strong passion for marketing and advertising
• Willingness to learn new skills and advertising innovations
• Ability to handle large volumes of data, campaigns, and clients
• Strong analytical and problem-solving skills
• Project management or client campaign management experience

• Bachelor's degree in marketing, advertising or equivalent degree required
• 3+ years of online advertising experience
• 2+ years of agency-side experience working with multiple clients
• Certification in Google Ads: Measurement, Search, Display, Video, Shopping and Google Analytics is preferred

• Salary range depends on experience
• Medical, Dental, Vision and FSA available first of the month after hire
• Employee Assistance Program
• Retirement plan: 401(k) company match
• 100% paid maternity and paternity leave up to 16 weeks
• 2 to 4 weeks paid time off
• 14 company-paid days off each year, including all major holidays
• Flex time available
• Paid continuing education

Job Description

Strengthening and empowering all of the communities we serve.

Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses to generate the most quality leads possible. We're well known as the best in automotive and are successfully expanding to more verticals, too.

Adpearance is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit .

Adpearance is hiring for a Sr. Digital Advertising Specialist . This position plays a critical role in driving performance and innovation across our digital advertising efforts. This position serves as both a strategic and tactical resource-leading the development, execution, and optimization of client campaigns across multiple platforms. In addition to building and managing high-impact campaigns, the Sr. Digital Advertising Specialist is responsible for continuously enhancing our digital advertising infrastructure, refining service offerings, and contributing to the evolution of internal tools and processes. With a focus on both client success and operational excellence, this role ensures our advertising strategies remain innovative, scalable, and results-driven.

Responsibilities:

Client Campaign Development & Execution

• Lead the creation and continuous refinement of digital advertising campaigns across platforms such as Google, Bing, Facebook, and others.

• Own the full lifecycle of campaign builds-from strategic planning to execution-ensuring alignment with client goals and market opportunities.

Campaign Management & Optimization

• Oversee daily campaign maintenance and performance optimization, including:

• Budget pacing and bid strategy refinement

• Ongoing ad copy, keyword, audience, and placement updates

• Management of advanced features (e.g., RLSA, ad extensions, shared libraries)

• Leverage data to uncover performance trends and execute high-impact optimizations based on granular analysis.

• Ensure campaigns evolve with platform changes, client needs, and emerging service offerings.

• Conduct holistic account evaluations to identify scalable improvements across campaigns.

Client & Cross-Team Collaboration

• Serve as a strategic partner to internal teams and clients through:

• Regular reporting and insight delivery, including executive-level summaries

• Clear communication of performance trends, opportunities, and roadmaps

• Participation in account planning, strategy sessions, and presentations

• Translate complex performance data into actionable strategies and client-friendly language.

Team Leadership & Knowledge Sharing

• Act as a mentor and subject-matter expert for team members by:

• Developing and maintaining internal documentation aligned with evolving best practices

• Supporting onboarding and ongoing training of peers and junior specialists

• Helping balance workload across team members and stepping into a leadership role as needed

Innovation, Tools, & Systems Support

• Contribute to the ongoing improvement of internal tools and systems used for campaign management, reporting, and analysis.

• Collaborate across departments to identify process gaps and propose enhancements.

• Provide actionable feedback to improve tool functionality, performance, and team efficiency.

Qualifications:

• Proficient in managing and optimizing campaigns within Google Ads, Microsoft Ads, and Meta Ads platforms

• Skilled in using Microsoft Excel, PowerPoint, and Word for data analysis, reporting, and presentation development

• Strong command of spelling, grammar, and written communication, with the ability to create clear and professional client-facing materials

• Solid analytical and mathematical skills with a proven ability to interpret large data sets and draw actionable insights

• Highly detail-oriented with the ability to identify and correct inconsistencies in data, copy, or campaign execution

• Google Ads Certification required; additional platform certifications a plus

• Familiarity with website development concepts such as HTML, CSS, or JavaScript is preferred

• Comfortable identifying issues proactively and voicing concerns or recommendations to drive resolution and performance

• Confident in presenting findings and strategic recommendations to clients in both written and verbal format

Education and Experience:

• Bachelor's degree in a related field or equivalent job experience required

• Minimum 5 years of working in Google ads, Microsoft ads, or Facebook ads required

• Minimum 5 years working in Google Analytics required

• Experience with data visualization software (Looker Studio/Google Data Studio, Tableau) is strongly preferred

• Hybrid in the Portland office preferred

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext.

Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.

Job Description

Strengthening and empowering all of the communities we serve.

Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses to generate the most quality leads possible. We're well known as the best in automotive and are successfully expanding to more verticals, too.

Adpearance is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit .

Adpearance is hiring for a Sr. Digital Advertising Specialist . This position plays a critical role in driving performance and innovation across our digital advertising efforts. This position serves as both a strategic and tactical resource-leading the development, execution, and optimization of client campaigns across multiple platforms. In addition to building and managing high-impact campaigns, the Sr. Digital Advertising Specialist is responsible for continuously enhancing our digital advertising infrastructure, refining service offerings, and contributing to the evolution of internal tools and processes. With a focus on both client success and operational excellence, this role ensures our advertising strategies remain innovative, scalable, and results-driven.

Responsibilities:

Client Campaign Development & Execution

• Lead the creation and continuous refinement of digital advertising campaigns across platforms such as Google, Bing, Facebook, and others.

• Own the full lifecycle of campaign builds-from strategic planning to execution-ensuring alignment with client goals and market opportunities.

Campaign Management & Optimization

• Oversee daily campaign maintenance and performance optimization, including:

• Budget pacing and bid strategy refinement

• Ongoing ad copy, keyword, audience, and placement updates

• Management of advanced features (e.g., RLSA, ad extensions, shared libraries)

• Leverage data to uncover performance trends and execute high-impact optimizations based on granular analysis.

• Ensure campaigns evolve with platform changes, client needs, and emerging service offerings.

• Conduct holistic account evaluations to identify scalable improvements across campaigns.

Client & Cross-Team Collaboration

• Serve as a strategic partner to internal teams and clients through:

• Regular reporting and insight delivery, including executive-level summaries

• Clear communication of performance trends, opportunities, and roadmaps

• Participation in account planning, strategy sessions, and presentations

• Translate complex performance data into actionable strategies and client-friendly language.

Team Leadership & Knowledge Sharing

• Act as a mentor and subject-matter expert for team members by:

• Developing and maintaining internal documentation aligned with evolving best practices

• Supporting onboarding and ongoing training of peers and junior specialists

• Helping balance workload across team members and stepping into a leadership role as needed

Innovation, Tools, & Systems Support

• Contribute to the ongoing improvement of internal tools and systems used for campaign management, reporting, and analysis.

• Collaborate across departments to identify process gaps and propose enhancements.

• Provide actionable feedback to improve tool functionality, performance, and team efficiency.

Qualifications:

• Proficient in managing and optimizing campaigns within Google Ads, Microsoft Ads, and Meta Ads platforms

• Skilled in using Microsoft Excel, PowerPoint, and Word for data analysis, reporting, and presentation development

• Strong command of spelling, grammar, and written communication, with the ability to create clear and professional client-facing materials

• Solid analytical and mathematical skills with a proven ability to interpret large data sets and draw actionable insights

• Highly detail-oriented with the ability to identify and correct inconsistencies in data, copy, or campaign execution

• Google Ads Certification required; additional platform certifications a plus

• Familiarity with website development concepts such as HTML, CSS, or JavaScript is preferred

• Comfortable identifying issues proactively and voicing concerns or recommendations to drive resolution and performance

• Confident in presenting findings and strategic recommendations to clients in both written and verbal format

Education and Experience:

• Bachelor's degree in a related field or equivalent job experience required

• Minimum 5 years of working in Google ads, Microsoft ads, or Facebook ads required

• Minimum 5 years working in Google Analytics required

• Experience with data visualization software (Looker Studio/Google Data Studio, Tableau) is strongly preferred

• Hybrid in the Portland office preferred

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext.

Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.

Job Description

Strengthening and empowering all of the communities we serve.

Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses to generate the most quality leads possible. We're well known as the best in automotive and are successfully expanding to more verticals, too.

Adpearance is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit .

Adpearance is hiring for a Sr. Digital Advertising Specialist . This position plays a critical role in driving performance and innovation across our digital advertising efforts. This position serves as both a strategic and tactical resource-leading the development, execution, and optimization of client campaigns across multiple platforms. In addition to building and managing high-impact campaigns, the Sr. Digital Advertising Specialist is responsible for continuously enhancing our digital advertising infrastructure, refining service offerings, and contributing to the evolution of internal tools and processes. With a focus on both client success and operational excellence, this role ensures our advertising strategies remain innovative, scalable, and results-driven.

Responsibilities:

Client Campaign Development & Execution

• Lead the creation and continuous refinement of digital advertising campaigns across platforms such as Google, Bing, Facebook, and others.

• Own the full lifecycle of campaign builds-from strategic planning to execution-ensuring alignment with client goals and market opportunities.

Campaign Management & Optimization

• Oversee daily campaign maintenance and performance optimization, including:

• Budget pacing and bid strategy refinement

• Ongoing ad copy, keyword, audience, and placement updates

• Management of advanced features (e.g., RLSA, ad extensions, shared libraries)

• Leverage data to uncover performance trends and execute high-impact optimizations based on granular analysis.

• Ensure campaigns evolve with platform changes, client needs, and emerging service offerings.

• Conduct holistic account evaluations to identify scalable improvements across campaigns.

Client & Cross-Team Collaboration

• Serve as a strategic partner to internal teams and clients through:

• Regular reporting and insight delivery, including executive-level summaries

• Clear communication of performance trends, opportunities, and roadmaps

• Participation in account planning, strategy sessions, and presentations

• Translate complex performance data into actionable strategies and client-friendly language.

Team Leadership & Knowledge Sharing

• Act as a mentor and subject-matter expert for team members by:

• Developing and maintaining internal documentation aligned with evolving best practices

• Supporting onboarding and ongoing training of peers and junior specialists

• Helping balance workload across team members and stepping into a leadership role as needed

Innovation, Tools, & Systems Support

• Contribute to the ongoing improvement of internal tools and systems used for campaign management, reporting, and analysis.

• Collaborate across departments to identify process gaps and propose enhancements.

• Provide actionable feedback to improve tool functionality, performance, and team efficiency.

Qualifications:

• Proficient in managing and optimizing campaigns within Google Ads, Microsoft Ads, and Meta Ads platforms

• Skilled in using Microsoft Excel, PowerPoint, and Word for data analysis, reporting, and presentation development

• Strong command of spelling, grammar, and written communication, with the ability to create clear and professional client-facing materials

• Solid analytical and mathematical skills with a proven ability to interpret large data sets and draw actionable insights

• Highly detail-oriented with the ability to identify and correct inconsistencies in data, copy, or campaign execution

• Google Ads Certification required; additional platform certifications a plus

• Familiarity with website development concepts such as HTML, CSS, or JavaScript is preferred

• Comfortable identifying issues proactively and voicing concerns or recommendations to drive resolution and performance

• Confident in presenting findings and strategic recommendations to clients in both written and verbal format

Education and Experience:

• Bachelor's degree in a related field or equivalent job experience required

• Minimum 5 years of working in Google ads, Microsoft ads, or Facebook ads required

• Minimum 5 years working in Google Analytics required

• Experience with data visualization software (Looker Studio/Google Data Studio, Tableau) is strongly preferred

• Hybrid in the Portland office preferred

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext.

Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.

Job Description

Strengthening and empowering all of the communities we serve.

Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses to generate the most quality leads possible. We're well known as the best in automotive and are successfully expanding to more verticals, too.

Adpearance is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit .

Adpearance is hiring for a Sr. Digital Advertising Specialist . This position plays a critical role in driving performance and innovation across our digital advertising efforts. This position serves as both a strategic and tactical resource-leading the development, execution, and optimization of client campaigns across multiple platforms. In addition to building and managing high-impact campaigns, the Sr. Digital Advertising Specialist is responsible for continuously enhancing our digital advertising infrastructure, refining service offerings, and contributing to the evolution of internal tools and processes. With a focus on both client success and operational excellence, this role ensures our advertising strategies remain innovative, scalable, and results-driven.

Responsibilities:

Client Campaign Development & Execution

• Lead the creation and continuous refinement of digital advertising campaigns across platforms such as Google, Bing, Facebook, and others.

• Own the full lifecycle of campaign builds-from strategic planning to execution-ensuring alignment with client goals and market opportunities.

Campaign Management & Optimization

• Oversee daily campaign maintenance and performance optimization, including:

• Budget pacing and bid strategy refinement

• Ongoing ad copy, keyword, audience, and placement updates

• Management of advanced features (e.g., RLSA, ad extensions, shared libraries)

• Leverage data to uncover performance trends and execute high-impact optimizations based on granular analysis.

• Ensure campaigns evolve with platform changes, client needs, and emerging service offerings.

• Conduct holistic account evaluations to identify scalable improvements across campaigns.

Client & Cross-Team Collaboration

• Serve as a strategic partner to internal teams and clients through:

• Regular reporting and insight delivery, including executive-level summaries

• Clear communication of performance trends, opportunities, and roadmaps

• Participation in account planning, strategy sessions, and presentations

• Translate complex performance data into actionable strategies and client-friendly language.

Team Leadership & Knowledge Sharing

• Act as a mentor and subject-matter expert for team members by:

• Developing and maintaining internal documentation aligned with evolving best practices

• Supporting onboarding and ongoing training of peers and junior specialists

• Helping balance workload across team members and stepping into a leadership role as needed

Innovation, Tools, & Systems Support

• Contribute to the ongoing improvement of internal tools and systems used for campaign management, reporting, and analysis.

• Collaborate across departments to identify process gaps and propose enhancements.

• Provide actionable feedback to improve tool functionality, performance, and team efficiency.

Qualifications:

• Proficient in managing and optimizing campaigns within Google Ads, Microsoft Ads, and Meta Ads platforms

• Skilled in using Microsoft Excel, PowerPoint, and Word for data analysis, reporting, and presentation development

• Strong command of spelling, grammar, and written communication, with the ability to create clear and professional client-facing materials

• Solid analytical and mathematical skills with a proven ability to interpret large data sets and draw actionable insights

• Highly detail-oriented with the ability to identify and correct inconsistencies in data, copy, or campaign execution

• Google Ads Certification required; additional platform certifications a plus

• Familiarity with website development concepts such as HTML, CSS, or JavaScript is preferred

• Comfortable identifying issues proactively and voicing concerns or recommendations to drive resolution and performance

• Confident in presenting findings and strategic recommendations to clients in both written and verbal format

Education and Experience:

• Bachelor's degree in a related field or equivalent job experience required

• Minimum 5 years of working in Google ads, Microsoft ads, or Facebook ads required

• Minimum 5 years working in Google Analytics required

• Experience with data visualization software (Looker Studio/Google Data Studio, Tableau) is strongly preferred

• Hybrid in the Portland office preferred

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext.

Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.

Job Description

Strengthening and empowering all of the communities we serve.

Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses to generate the most quality leads possible. We're well known as the best in automotive and are successfully expanding to more verticals, too.

Adpearance is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit .

Adpearance is hiring for a Sr. Digital Advertising Specialist . This position plays a critical role in driving performance and innovation across our digital advertising efforts. This position serves as both a strategic and tactical resource-leading the development, execution, and optimization of client campaigns across multiple platforms. In addition to building and managing high-impact campaigns, the Sr. Digital Advertising Specialist is responsible for continuously enhancing our digital advertising infrastructure, refining service offerings, and contributing to the evolution of internal tools and processes. With a focus on both client success and operational excellence, this role ensures our advertising strategies remain innovative, scalable, and results-driven.

Responsibilities:

Client Campaign Development & Execution

• Lead the creation and continuous refinement of digital advertising campaigns across platforms such as Google, Bing, Facebook, and others.

• Own the full lifecycle of campaign builds-from strategic planning to execution-ensuring alignment with client goals and market opportunities.

Campaign Management & Optimization

• Oversee daily campaign maintenance and performance optimization, including:

• Budget pacing and bid strategy refinement

• Ongoing ad copy, keyword, audience, and placement updates

• Management of advanced features (e.g., RLSA, ad extensions, shared libraries)

• Leverage data to uncover performance trends and execute high-impact optimizations based on granular analysis.

• Ensure campaigns evolve with platform changes, client needs, and emerging service offerings.

• Conduct holistic account evaluations to identify scalable improvements across campaigns.

Client & Cross-Team Collaboration

• Serve as a strategic partner to internal teams and clients through:

• Regular reporting and insight delivery, including executive-level summaries

• Clear communication of performance trends, opportunities, and roadmaps

• Participation in account planning, strategy sessions, and presentations

• Translate complex performance data into actionable strategies and client-friendly language.

Team Leadership & Knowledge Sharing

• Act as a mentor and subject-matter expert for team members by:

• Developing and maintaining internal documentation aligned with evolving best practices

• Supporting onboarding and ongoing training of peers and junior specialists

• Helping balance workload across team members and stepping into a leadership role as needed

Innovation, Tools, & Systems Support

• Contribute to the ongoing improvement of internal tools and systems used for campaign management, reporting, and analysis.

• Collaborate across departments to identify process gaps and propose enhancements.

• Provide actionable feedback to improve tool functionality, performance, and team efficiency.

Qualifications:

• Proficient in managing and optimizing campaigns within Google Ads, Microsoft Ads, and Meta Ads platforms

• Skilled in using Microsoft Excel, PowerPoint, and Word for data analysis, reporting, and presentation development

• Strong command of spelling, grammar, and written communication, with the ability to create clear and professional client-facing materials

• Solid analytical and mathematical skills with a proven ability to interpret large data sets and draw actionable insights

• Highly detail-oriented with the ability to identify and correct inconsistencies in data, copy, or campaign execution

• Google Ads Certification required; additional platform certifications a plus

• Familiarity with website development concepts such as HTML, CSS, or JavaScript is preferred

• Comfortable identifying issues proactively and voicing concerns or recommendations to drive resolution and performance

• Confident in presenting findings and strategic recommendations to clients in both written and verbal format

Education and Experience:

• Bachelor's degree in a related field or equivalent job experience required

• Minimum 5 years of working in Google ads, Microsoft ads, or Facebook ads required

• Minimum 5 years working in Google Analytics required

• Experience with data visualization software (Looker Studio/Google Data Studio, Tableau) is strongly preferred

• Hybrid in the Portland office preferred

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext.

Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.