What Jobs are available for Digital Marketing Specialist in Salt Lake City?

Our client is seeking a creative and results-driven Digital Marketing Specialist to join their expanding marketing team in Salt Lake City, Utah . This role is essential for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a strong understanding of various digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing. You will be responsible for managing and optimizing online advertising campaigns, analyzing website traffic and user behavior, and implementing strategies to improve conversion rates. Key duties include developing engaging content for social media platforms, managing email marketing campaigns, and collaborating with design teams to create visually appealing digital assets. You will also be tasked with tracking key performance indicators (KPIs), reporting on campaign effectiveness, and making data-driven recommendations for continuous improvement. The Digital Marketing Specialist will stay abreast of the latest digital marketing trends and technologies, ensuring our client remains competitive. This position requires excellent analytical, written, and verbal communication skills, along with a passion for innovation and a proactive approach to problem-solving. A Bachelor's degree in Marketing, Communications, or a related field is required, with at least 3 years of experience in digital marketing. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics) is a must. This is an excellent opportunity to make a significant impact on a growing company and to develop your career in the dynamic field of digital marketing. Join a collaborative environment where your ideas are valued and your contributions directly impact business success.
Responsibilities:

• Develop and implement digital marketing campaigns across various channels.
• Manage SEO/SEM initiatives to improve search engine rankings and drive traffic.
• Create and curate engaging content for social media and other platforms.
• Execute email marketing campaigns and manage subscriber lists.
• Analyze website performance and user behavior using analytics tools.
• Optimize digital advertising spend for maximum ROI.
• Track, measure, and report on campaign performance against KPIs.
• Collaborate with internal teams on marketing initiatives.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related field.
• 3+ years of experience in digital marketing.
• Proven experience with SEO, SEM, social media, and email marketing.
• Proficiency in Google Analytics and other marketing analytics tools.
• Experience with marketing automation platforms is a plus.
• Strong analytical and data interpretation skills.
• Excellent written and verbal communication skills.

Our client is looking for a creative and results-driven Digital Marketing Specialist to spearhead their online marketing efforts. This fully remote position offers the flexibility to work from anywhere, allowing you to contribute to our success from your preferred location. If you are a digital marketing guru with a passion for driving online engagement and measurable results, this role is for you.

The primary responsibility of this role is to develop, implement, and manage comprehensive digital marketing campaigns across various channels. This includes SEO/SEM, email marketing, social media marketing, and display advertising. You will be tasked with increasing brand awareness, driving website traffic, and generating qualified leads. Key duties involve conducting market research to identify opportunities and target audiences, creating compelling content for digital platforms, analyzing campaign performance data, and optimizing strategies for maximum ROI. You will also manage the company's social media presence, engage with the online community, and stay abreast of the latest digital marketing trends and technologies.

The ideal candidate possesses a Bachelor's degree in Marketing, Communications, or a related field, with a proven track record of managing successful digital marketing campaigns. Demonstrable experience with SEO tools (e.g., Google Analytics, SEMrush), social media management platforms, and email marketing software is essential. Strong analytical skills, creativity, and excellent written and verbal communication abilities are required. You should be proficient in A/B testing and have a good understanding of conversion rate optimization (CRO). A self-starter mentality, excellent time management, and the ability to work independently in a remote setting are crucial.

This is an exciting opportunity to significantly impact our client's growth trajectory. You will have the autonomy to innovate and the support to implement your strategies. If you thrive in a fast-paced, remote-first environment and are passionate about digital marketing, we encourage you to apply. Join our team and help us reach new heights in the digital space from wherever you are. This role is based in the broader context of supporting operations that may be linked to Salt Lake City, Utah, US .

Our client, a dynamic and growing e-commerce company, is seeking a talented and results-driven Digital Marketing Specialist to enhance their online presence and drive customer engagement. This role is fully remote, allowing you to contribute your expertise from anywhere. You will be responsible for developing and executing a wide range of digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The goal is to increase brand awareness, drive website traffic, generate leads, and ultimately boost online sales. The ideal candidate will have a strong understanding of digital marketing principles, experience with analytics tools, and a creative approach to engaging online audiences. Your contributions will be vital in shaping the company's digital footprint and achieving its online marketing objectives.

Key responsibilities include:

• Developing and managing digital marketing campaigns across SEO, SEM (Google Ads, Bing Ads), social media, and email channels.
• Conducting keyword research, optimizing website content for search engines, and monitoring SEO performance.
• Creating engaging content for social media platforms and managing online communities.
• Designing and implementing email marketing campaigns, including segmentation and A/B testing.
• Analyzing campaign performance using tools such as Google Analytics, and providing regular reports on key metrics.
• Identifying new digital marketing opportunities and staying up-to-date with industry trends.
• Collaborating with the design and content teams to create compelling marketing materials.
• Managing the digital advertising budget effectively to maximize ROI.
• Optimizing website user experience and conversion rates.
• Staying informed about algorithm changes and best practices across all digital marketing platforms.

Required qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 3 years of experience in digital marketing, with a proven track record of successful campaign management.
• Proficiency in SEO/SEM strategies and tools (e.g., Google Analytics, Google Search Console, SEMrush).
• Experience with social media marketing platforms and best practices.
• Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot).
• Strong analytical skills and the ability to interpret data to drive marketing decisions.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects effectively in a remote environment.
• Creative thinking and a passion for digital innovation.
• Experience with content marketing and basic graphic design is a plus.

This remote role offers a fantastic opportunity to make a tangible impact on the online growth and success of a thriving e-commerce business.

Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist.
The Sr. Specialist, Digital Marketing will be responsible for analyzing and recommending improvements for digital marketing strategies, executing and managing email campaigns to drive customer acquisition and engagement, and implementing digital campaigns effectively to meet company goals. The ideal candidate will have experience mapping lead journeys, setting up digital campaigns to drive leads through the sales funnel. The ideal candidate should be results-driven with exceptional attention to detail and knowledge of digital marketing metrics and ROI analysis.
**Highly Qualified Candidates Will Have the Following Experience-**
Digital Tag Manager Programs
Salesforce Marketing Cloud
Google or Adobe analytics (or similar)
Google AdWords,
Tag Manager systems, (Adobe or Google)
CMS (content management system)
Google Ads
SEO, SEM, CRM
**Job Duties**
+ Be the subject matter expert for Salesforce Marketing Cloud
+ Identify trigger qualifications for digital communications
+ Strategically identify audience segments for optimal digital channel marketing
+ Build data extensions
+ Define and execute acquisition and engagement email/SMS/push marketing campaigns
+ Experiment and leverage A/B and multivariate testing, segmentation, classification, and behavioral targeting to maximize gross profit, revenue, engagement, open, click & conversion rates, and nurture leads
+ Design and execute data-driven experiments to pilot new tests, track and analyze performance, and incorporate learnings to drive continuous improvements
+ Create promotional and content strategies to expand digital reach
+ Collaborate on developing content that drives consumer & merchant engagement
+ Build landing pages utilizing best practices to increase lead conversion
+ Ensure compliance with consumer protection laws (CAN-SPAM, TCPA, etc.) and all regulating bodies within Government-sponsored health plans
+ Build launch plans with key milestones and target timelines, etc.
+ Report on campaign performance and identify new opportunities
**Discretion/Latitude:** Reports to Manager, Digital Marketing. Works under moderate supervision. Relies on experience and judgement to perform tasks and engage leadership as needed to meet assigned goals. Frequent contact with others inside and outside of the company.
**Education** : Bachelor's degree, or equivalent experience in related field
**Licensure Preferred** : Certifications in relevant marketing systems, processes and/or tools
**Knowledge/Skills/Abilities**
+ 3-5 years experience in marketing / operations / analytics / campaign management
+ Marketing Cloud required experience at 2-3 years
+ Experience managing marketing campaigns that generate leads and achieve revenue growth
+ Proficiency in marketing automation systems, Salesforce and integrating those systems with other technologies
+ Works well with Sales Ops and Marketers to define and implement projects and campaigns
+ Technically capable, excellent communicator, and a desire to improve processes
**Preferred:**
+ Medicaid or Medicare Health Plan experience
+ Strong analytical skills
**PHYSICAL DEMANDS:** Working environment is generally favorable and lighting and temperature are adequate. Work is generally performed in an office environment in which there is only minimal exposure to unpleasant and/or hazardous working conditions. Must have the ability to sit for long periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.
To all current Molina employees: If you are interested in applying for this position, please apply through the intranet job listing.
Molina Healthcare offers a competitive benefits and compensation package. Molina Healthcare is an Equal Opportunity Employer (EOE) M/F/D/V.
Pay Range: $77,969 - $141,371 / ANNUAL
*Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level.

Our client is seeking a dynamic and results-oriented Digital Marketing Specialist to spearhead their performance marketing initiatives. This role is crucial for driving customer acquisition and revenue growth through strategic online advertising campaigns. You will be responsible for the planning, execution, and optimization of paid search, social media advertising, display, and affiliate marketing programs. The ideal candidate has a deep understanding of digital marketing KPIs, A/B testing, and analytics platforms.

Responsibilities:

• Develop and implement comprehensive digital marketing strategies across various paid channels.
• Manage and optimize campaigns on Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.
• Conduct keyword research, audience segmentation, and budget allocation for maximum ROI.
• Create compelling ad copy and landing page content, and collaborate with creative teams for visual assets.
• Monitor campaign performance, analyze data using tools like Google Analytics, and provide actionable insights.
• Conduct A/B testing on ad creatives, landing pages, and targeting parameters to improve conversion rates.
• Stay abreast of the latest trends, tools, and best practices in digital marketing and performance advertising.
• Generate regular performance reports for stakeholders, highlighting key metrics and strategic recommendations.
• Manage relationships with affiliate partners and explore new partnership opportunities.
• Collaborate with the content and SEO teams to ensure a cohesive online presence.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 3-5 years of hands-on experience in digital marketing, with a strong focus on performance advertising.
• Proven experience managing significant advertising budgets and achieving measurable results.
• Expertise in Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other major ad platforms.
• Proficiency with web analytics tools such as Google Analytics, Adobe Analytics.
• Strong understanding of SEO principles and their integration with paid campaigns.
• Excellent analytical skills and the ability to translate data into strategic actions.
• Creative thinking and excellent copywriting skills.
• Ability to work independently in a remote setting, manage multiple projects simultaneously, and meet deadlines.
• Experience with marketing automation platforms and CRM systems is a plus.

This role is fully remote, offering flexibility and the opportunity to work from anywhere. Successful candidates will demonstrate a proactive approach and a passion for data-driven marketing strategies. Join our team and make a significant impact on our client's growth trajectory from Salt Lake City, Utah, US and beyond.

Our client is seeking a creative and analytical Content Marketing Specialist to enhance their online presence and engage target audiences. This role is fully remote and offers an exciting opportunity to develop compelling content strategies that drive traffic, generate leads, and build brand loyalty. You will be responsible for creating, distributing, and measuring the performance of various content formats, working closely with the marketing team to align content with overarching marketing objectives.

Key Responsibilities:

• Develop and execute a content marketing strategy that aligns with SEO best practices and business goals.
• Create high-quality, engaging content, including blog posts, articles, website copy, social media updates, email newsletters, and case studies.
• Optimize content for search engines to improve organic visibility and drive qualified traffic.
• Manage the editorial calendar and ensure timely publication of all content assets.
• Collaborate with subject matter experts, designers, and video producers to create multimedia content.
• Promote content across various digital channels, including social media, email, and paid distribution platforms.
• Analyze content performance using analytics tools (e.g., Google Analytics, SEMrush) to measure impact and identify areas for improvement.
• Stay up-to-date with content marketing trends, SEO updates, and best practices.
• Engage with the online community and respond to comments and feedback on content.
• Identify opportunities for content repurposing and expansion.

Qualifications:

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 3 years of experience in content marketing or a similar role.
• Proven ability to write clear, concise, and engaging copy for various audiences and platforms.
• Strong understanding of SEO principles and how to apply them to content creation.
• Experience with content management systems (CMS) like WordPress.
• Familiarity with analytics tools (e.g., Google Analytics, HubSpot) to track content performance.
• Excellent research, editing, and proofreading skills.
• Ability to manage multiple projects and meet deadlines in a remote work environment.
• Creative thinker with a passion for storytelling and digital communication.
• Experience in B2B or SaaS marketing is a plus.

Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format.
Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care.
By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare.
We're looking for a **Senior Content Marketing Manager** to create compelling, high-quality content that enables our Sales and Marketing teams to engage providers and accelerate the buyer journey. You'll be a creative storyteller who can translate complex healthcare and technology concepts into clear, engaging narratives.
This is an execution-focused role: you'll work closely with Sales, Marketing, and Go-To-Market partners to develop content that fuels campaigns, supports sales conversations, and strengthens Datavant's thought leadership with provider organizations.
**You will:**
+ Develop and adapt content assets (presentations, case studies, whitepapers, blogs, videos, etc.) that support Sales and Marketing initiatives.
+ Collaborate with Sales, Marketing, and Go-To-Market teams to create content that demonstrates Datavant's value to providers.
+ Partner with stakeholders to produce thought leadership content aligned with provider vertical goals.
+ Maintain and organize the provider-focused content library, ensuring assets are updated and accessible.
+ Manage the editorial calendar for provider-focused content.
+ Track content engagement and effectiveness, sharing insights to improve future assets.
**What you will bring to the table:**
+ 4-6+ years of experience in content marketing, writing, or communications (B2B healthcare tech strongly preferred).
+ Strong storytelling and writing skills with an editor's attention to detail.
+ Ability to collaborate cross-functionally and adapt content for different audiences.
+ Experience creating a wide variety of content formats (presentations, blogs, case studies, whitepapers, etc.).
+ Strong project management skills with the ability to prioritize and deliver on multiple initiatives in a fast-paced environment.
+ Bachelor's degree in Marketing, Journalism, Communications, or a related field.
#LI-BC1
We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services.
The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job.
The estimated total cash compensation range for this role is:
$128,000-$160,000 USD
To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion.
This job is not eligible for employment sponsorship.
Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here ( . Know Your Rights ( , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay.
At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way.
Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, ( by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here ( . Requests for reasonable accommodations will be reviewed on a case-by-case basis.
For more information about how we collect and use your data, please review our Privacy Policy ( .

Our client is seeking a creative and data-driven Senior Social Media Strategist to lead their online community engagement efforts in Salt Lake City, Utah, US . This role is essential for developing and implementing innovative social media strategies that drive brand awareness, engagement, and customer loyalty. The ideal candidate will have a deep understanding of all major social media platforms, content creation, community management, and paid social advertising. You will be responsible for developing content calendars, analyzing social media performance, and staying ahead of evolving trends and algorithms. This hybrid position offers a blend of remote flexibility and in-office team collaboration.

Key Responsibilities:

• Develop and execute comprehensive social media strategies aligned with brand objectives and marketing goals.
• Manage and grow the company's presence across key social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest).
• Create, curate, and schedule engaging content, including text, image, and video formats.
• Monitor social media channels for trends, relevant conversations, and user-generated content.
• Engage with the online community, respond to comments and messages, and foster positive interactions.
• Plan and manage paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
• Analyze social media performance data, track KPIs, and generate regular reports with actionable insights.
• Collaborate with cross-functional teams (marketing, creative, product) to ensure brand consistency and campaign integration.
• Stay up-to-date with the latest social media trends, platform updates, and best practices.
• Identify and manage relationships with social media influencers and brand advocates.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of experience in social media marketing and strategy.
• Proven track record of developing and executing successful social media campaigns that drive engagement and business results.
• Expertise in social media management tools (e.g., Hootsuite, Sprout Social, Buffer) and analytics platforms.
• Strong understanding of paid social media advertising principles and platforms.
• Excellent content creation, copywriting, and editing skills.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Strong analytical skills and the ability to interpret data to inform strategy.
• Excellent communication, collaboration, and interpersonal skills.
• Experience working within the Salt Lake City, Utah, US business community is advantageous.

This is an exciting opportunity to shape our client's social media presence and connect with a broad audience. They offer a competitive salary, excellent benefits, and a dynamic work environment that encourages innovation.

Our client, a rapidly growing e-commerce brand, is seeking a creative and strategic Social Media Marketing Manager to spearhead their online presence from their hub in Salt Lake City, Utah, US . This individual will be responsible for developing and implementing engaging social media strategies across various platforms to increase brand awareness, drive traffic, and boost conversions. The ideal candidate is passionate about social media trends, possesses excellent content creation skills, and understands how to leverage different platforms to reach target audiences. Key responsibilities include planning, creating, and scheduling compelling content, including graphics, videos, and written posts. You will manage the day-to-day operations of our social media accounts, engage with followers, respond to comments and messages, and build online communities. The Social Media Marketing Manager will also monitor social media trends, identify opportunities for engagement, and analyze campaign performance using social media analytics tools. This role requires close collaboration with the marketing, sales, and customer service teams to ensure a consistent brand message and customer experience. You will be responsible for developing and executing paid social media advertising campaigns, optimizing them for maximum ROI. A Bachelor's degree in Marketing, Communications, or a related field is required. A minimum of 4 years of experience in social media marketing, with a proven track record of growing social media followings and engagement, is essential. Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms is a must. Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is highly desirable. This is an exciting opportunity to take ownership of a brand's social media strategy and contribute significantly to its growth and success.