97 Digital Marketing Specialist jobs in Tampa

Our client, a dynamic and innovative arts organization, is seeking a creative and results-driven Remote Digital Marketing Specialist to enhance their online presence and engage a global audience. This position is fully remote, offering the flexibility to work from anywhere. As a Remote Digital Marketing Specialist, you will be responsible for developing and executing comprehensive digital marketing strategies to promote events, exhibitions, and artistic initiatives. Your duties will encompass managing social media platforms, creating compelling content, running targeted advertising campaigns (SEM/PPC), optimizing website SEO, and analyzing campaign performance. You will collaborate closely with the marketing and curatorial teams, utilizing virtual communication tools to align on strategies and content. The ideal candidate will have a strong understanding of digital marketing principles, a passion for the arts, and proven experience in driving audience engagement and brand awareness. Excellent writing, communication, and analytical skills are essential. You should be adept at using various marketing analytics tools to track KPIs and generate actionable insights. This is an exceptional opportunity for a motivated digital marketer to contribute to the vibrant arts and entertainment sector. Responsibilities will include:

• Developing and implementing digital marketing strategies across various channels.
• Managing and growing the organization's social media presence.
• Creating engaging and shareable content for social media, email newsletters, and website.
• Planning and executing paid advertising campaigns (e.g., Google Ads, social media ads).
• Optimizing website content for search engines (SEO).
• Analyzing marketing campaign performance and providing detailed reports.
• Collaborating with internal teams to ensure brand consistency and messaging.
• Staying current with digital marketing trends and best practices.
• Monitoring online engagement and responding to audience inquiries.

Qualifications:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years of experience in digital marketing, preferably within the arts or non-profit sector.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer).
• Experience with SEO best practices and tools (e.g., Google Analytics, SEMrush).
• Demonstrated success in running and optimizing paid advertising campaigns.
• Excellent copywriting, editing, and content creation skills.
• Strong analytical skills and ability to interpret data.
• Proficiency in digital communication and collaboration tools.

The **Digital Marketing Specialist** is a key contributor to the growth of our Radiology and Oncology business lines. This role demands a collaborative approach to develop and refine digital marketing efforts that support our business objectives. By working together with team members across different functions and guiding leadership, the specialist will focus on creating high-quality digital campaigns and strategies that connect with businesses, healthcare professionals, and consumers to effectively promote our products and services.
**Specific duties include, but are not limited to:**
**Strategic Digital Marketing Leadership**
+ Develop and execute digital marketing strategies aligned with the business objectives of the Radiology and Oncology divisions, incorporating market analysis, competitive insights, and targeted audience segmentation. This includes planning and overseeing web, SEO/SEM, email, social media, and display advertising campaigns to ensure cohesive and effective promotion of services across business-to-business (B2B), business-to-physician (B2P), and direct-to-consumer (DTC) channels.
**Content and Digital Presence Management**
+ Oversee the creation and dissemination of engaging, high-quality content across all digital platforms, ensuring it effectively communicates the divisions' value propositions and enhances online visibility. Manage the content strategy, including SEO optimization and consistency across digital channels, while ensuring compliance with healthcare industry regulations.
**Data-Driven Analysis and Optimization**
+ Utilize analytics to evaluate the performance of digital marketing initiatives, leveraging data to drive decisions and optimize campaigns for better engagement, conversion, and ROI. This involves analyzing customer interactions, conversions, and NPS to refine marketing strategies, improve user experience, and achieve measurable business growth.
**Cross-Functional Collaboration and Stakeholder Engagement**
+ Serve as the primary liaison between operations, sales, product development, and other key stakeholders to align digital marketing efforts with overall business goals. Engage with healthcare professionals and external vendors/partners to gather insights that inform targeted marketing strategies, ensuring collaborative execution and alignment.
**Innovation and Budget Management**
+ Explore and implement new digital technologies (including AI) and methodologies to enhance marketing efficiency and impact, staying abreast of industry trends and best practices. Manage the digital marketing budget judiciously, allocating resources strategically to initiatives that offer the highest value and adjusting plans based on performance analytics and evolving business needs. Participate in monthly meetings with joint venture partners to communicate progress and align on digital marketing strategies, ensuring consistent exchange of insights and best practices.
+ Perform other duties as assigned.
**Position Requirements**
**Ability to:**
+ 2 years proven experience in digital marketing, preferably in healthcare, radiology, or oncology sectors.
+ Experience developing and implementing successful digital marketing campaigns across multiple channels.
+ Strong background in strategizing and executing marketing plans that align with business objectives and target audience needs.
+ Proficiency with analytics tools like Google Analytics (G4); ability to analyze data and derive actionable insights.
+ Understanding of digital marketing tools and platforms (e.g., CRM software, SEO/SEM tools, Content Management Systems).
+ Excellent written and verbal communication skills for effective messaging and stakeholder engagement.
+ Demonstrated ability to manage multiple projects simultaneously with attention to detail and follow-through.
+ Travel may be required up to 10%
**Preferred**
+ 5 years preferred experience in digital marketing, preferably in healthcare, radiology, or oncology sectors
+ Skilled in managing budgets with a track record of maximizing ROI on marketing expenditures.
+ Capability to adapt to new technologies and stay abreast of the changing digital landscape.
**Residents living in CA, Jersey City, NJ, NY, WA and CO click** here ( **to view pay range information.**
**Physical Requirements:**
Standard Office Environment and the employee may be exposed to environmental hazards such as exposure to noise, and travel.
More than 50% of the time:
+ Sit, stand, walk.
+ Repetitive movement of hands, arms and legs.
+ See, speak and hear to be able to communicate with patients.
Less than 50% of the time:
+ Stoop, kneel or crawl.
+ Climb and balance.
+ Carry and lift 10-20 lbs
#LI-Remote
Akumin Operating Corp. and its divisions are an equal opportunity employer and we believe in strength through diversity. All qualified applicants will receive consideration for employment without regard to, among other things, age, race, religion, color, national origin, sex, sexual orientation, gender identity & expression, status as a protected veteran, or disability.

Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist.
The Sr. Specialist, Digital Marketing will be responsible for analyzing and recommending improvements for digital marketing strategies, executing and managing email campaigns to drive customer acquisition and engagement, and implementing digital campaigns effectively to meet company goals. The ideal candidate will have experience mapping lead journeys, setting up digital campaigns to drive leads through the sales funnel. The ideal candidate should be results-driven with exceptional attention to detail and knowledge of digital marketing metrics and ROI analysis.
**Highly Qualified Candidates Will Have the Following Experience-**
Digital Tag Manager Programs
Salesforce Marketing Cloud
Google or Adobe analytics (or similar)
Google AdWords,
Tag Manager systems, (Adobe or Google)
CMS (content management system)
Google Ads
SEO, SEM, CRM
**Job Duties**
+ Be the subject matter expert for Salesforce Marketing Cloud
+ Identify trigger qualifications for digital communications
+ Strategically identify audience segments for optimal digital channel marketing
+ Build data extensions
+ Define and execute acquisition and engagement email/SMS/push marketing campaigns
+ Experiment and leverage A/B and multivariate testing, segmentation, classification, and behavioral targeting to maximize gross profit, revenue, engagement, open, click & conversion rates, and nurture leads
+ Design and execute data-driven experiments to pilot new tests, track and analyze performance, and incorporate learnings to drive continuous improvements
+ Create promotional and content strategies to expand digital reach
+ Collaborate on developing content that drives consumer & merchant engagement
+ Build landing pages utilizing best practices to increase lead conversion
+ Ensure compliance with consumer protection laws (CAN-SPAM, TCPA, etc.) and all regulating bodies within Government-sponsored health plans
+ Build launch plans with key milestones and target timelines, etc.
+ Report on campaign performance and identify new opportunities
**Discretion/Latitude:** Reports to Manager, Digital Marketing. Works under moderate supervision. Relies on experience and judgement to perform tasks and engage leadership as needed to meet assigned goals. Frequent contact with others inside and outside of the company.
**Education** : Bachelor's degree, or equivalent experience in related field
**Licensure Preferred** : Certifications in relevant marketing systems, processes and/or tools
**Knowledge/Skills/Abilities**
+ 3-5 years experience in marketing / operations / analytics / campaign management
+ Marketing Cloud required experience at 2-3 years
+ Experience managing marketing campaigns that generate leads and achieve revenue growth
+ Proficiency in marketing automation systems, Salesforce and integrating those systems with other technologies
+ Works well with Sales Ops and Marketers to define and implement projects and campaigns
+ Technically capable, excellent communicator, and a desire to improve processes
**Preferred:**
+ Medicaid or Medicare Health Plan experience
+ Strong analytical skills
**PHYSICAL DEMANDS:** Working environment is generally favorable and lighting and temperature are adequate. Work is generally performed in an office environment in which there is only minimal exposure to unpleasant and/or hazardous working conditions. Must have the ability to sit for long periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.
To all current Molina employees: If you are interested in applying for this position, please apply through the intranet job listing.
Molina Healthcare offers a competitive benefits and compensation package. Molina Healthcare is an Equal Opportunity Employer (EOE) M/F/D/V.
Pay Range: $77,969 - $141,371 / ANNUAL
*Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level.

Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist.
The Sr. Specialist, Digital Marketing will be responsible for analyzing and recommending improvements for digital marketing strategies, executing and managing email campaigns to drive customer acquisition and engagement, and implementing digital campaigns effectively to meet company goals. The ideal candidate will have experience mapping lead journeys, setting up digital campaigns to drive leads through the sales funnel. The ideal candidate should be results-driven with exceptional attention to detail and knowledge of digital marketing metrics and ROI analysis.
**Highly Qualified Candidates Will Have the Following Experience-**
Digital Tag Manager Programs
Salesforce Marketing Cloud
Google or Adobe analytics (or similar)
Google AdWords,
Tag Manager systems, (Adobe or Google)
CMS (content management system)
Google Ads
SEO, SEM, CRM
**Job Duties**
+ Be the subject matter expert for Salesforce Marketing Cloud
+ Identify trigger qualifications for digital communications
+ Strategically identify audience segments for optimal digital channel marketing
+ Build data extensions
+ Define and execute acquisition and engagement email/SMS/push marketing campaigns
+ Experiment and leverage A/B and multivariate testing, segmentation, classification, and behavioral targeting to maximize gross profit, revenue, engagement, open, click & conversion rates, and nurture leads
+ Design and execute data-driven experiments to pilot new tests, track and analyze performance, and incorporate learnings to drive continuous improvements
+ Create promotional and content strategies to expand digital reach
+ Collaborate on developing content that drives consumer & merchant engagement
+ Build landing pages utilizing best practices to increase lead conversion
+ Ensure compliance with consumer protection laws (CAN-SPAM, TCPA, etc.) and all regulating bodies within Government-sponsored health plans
+ Build launch plans with key milestones and target timelines, etc.
+ Report on campaign performance and identify new opportunities
**Discretion/Latitude:** Reports to Manager, Digital Marketing. Works under moderate supervision. Relies on experience and judgement to perform tasks and engage leadership as needed to meet assigned goals. Frequent contact with others inside and outside of the company.
**Education** : Bachelor's degree, or equivalent experience in related field
**Licensure Preferred** : Certifications in relevant marketing systems, processes and/or tools
**Knowledge/Skills/Abilities**
+ 3-5 years experience in marketing / operations / analytics / campaign management
+ Marketing Cloud required experience at 2-3 years
+ Experience managing marketing campaigns that generate leads and achieve revenue growth
+ Proficiency in marketing automation systems, Salesforce and integrating those systems with other technologies
+ Works well with Sales Ops and Marketers to define and implement projects and campaigns
+ Technically capable, excellent communicator, and a desire to improve processes
**Preferred:**
+ Medicaid or Medicare Health Plan experience
+ Strong analytical skills
**PHYSICAL DEMANDS:** Working environment is generally favorable and lighting and temperature are adequate. Work is generally performed in an office environment in which there is only minimal exposure to unpleasant and/or hazardous working conditions. Must have the ability to sit for long periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.
To all current Molina employees: If you are interested in applying for this position, please apply through the intranet job listing.
Molina Healthcare offers a competitive benefits and compensation package. Molina Healthcare is an Equal Opportunity Employer (EOE) M/F/D/V.
Pay Range: $77,969 - $141,371 / ANNUAL
*Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level.

Job Description
**Senior Digital Marketing Specialist**
**Position Summary:**
The Digital Marketing Senior Specialist will play a key role in executing and optimizing Catalent's digital marketing initiatives to drive customer engagement and business growth. Reporting to the Associate Director, Omnichannel Marketing, this position collaborates closely with Omnichannel Marketing Managers and external digital marketing agencies to deliver impactful, data-driven campaigns. This role requires expertise in digital marketing strategies, meticulous attention to detail, and strong analytical capabilities to ensure campaigns deliver measurable results.
The ideal candidate will demonstrate hands-on proficiency with digital tools and platforms while effectively managing agency relationships to ensure timely, high-quality execution.
**The Role**
+ **Digital Campaign Management**
+ Co-develop and implement comprehensive digital marketing strategies that align with Catalent's business objectives across Pharma, Biologics, and Consumer Health segments.
+ **Agency Collaboration**
+ Provide detailed and clear briefs to digital marketing agencies to ensure alignment with campaign goals.
+ **Content and Asset Development**
+ Partner with internal teams and external agency to develop compelling digital assets, including landing pages, email templates, and promotional content.
+ **Performance Tracking and Analysis**
+ Collaborate with digital marketing agency and marketing to monitor key performance indicators (KPIs) such as traffic, engagement, leads, and conversion rates.
+ **Innovation and Best Practices**
+ Stay informed about industry trends, emerging technologies, and digital marketing best practices.
+ Other duties as assigned.
**The Candidate**
+ Bachelor's degree in Marketing, Digital Communications, Business, or a related field.
+ Minimum 5 years of experience, including oversight of digital marketing agencies and strategic campaign leadership.
**Pay:**
The annual pay range for this position in New Jersey is $83,610-127,700
The final salary offered to a successful candidate may vary, and will be dependent on several factors that may include but are not limited to: the type and length of experience within the job, type and length of experience within the industry, skillset, education, business needs, etc. Catalent is a multi-state employer, and this salary range may not reflect positions that work in other states.
**Why You Should Join Catalent**
+ Join a high growth and fast paced organization with a people focused culture
+ Global exposure, defined career path and annual performance review and feedback process
+ Competitive Medical, Dental, Vision and 401K
+ 19 days PTO & 8 paid holidays
**Catalent offers rewarding opportunities to further your career!** Join the global drug development and delivery leader and help us bring over 7,000 life-saving and life-enhancing products to patients around the world. Catalent is an exciting and growing international company where employees work directly with pharma, biopharma and consumer health companies of all sizes to advance new medicines from early development to clinical trials and to the market. Catalent produces more than 70 billion doses per year, and each one will be used by someone who is counting on us. Join us in making a difference.
personal initiative. dynamic pace. meaningful work.
Visit Catalent Careers ( to explore career opportunities.
Catalent is an Equal Opportunity Employer, including disability and veterans.
If you require reasonable accommodation for any part of the application or hiring process due to a disability, you may submit your request by sending an email, and confirming your request for an accommodation and include the job number, title and location to . This option is reserved for individuals who require accommodation due to a disability. Information received will be processed by a U.S. Catalent employee and then routed to a local recruiter who will provide assistance to ensure appropriate consideration in the application or hiring process.
Notice to Agency and Search Firm Representatives: Catalent Pharma Solutions (Catalent) is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Catalent employee by a third party agency and/or search firm without a valid written & signed search agreement, will become the sole property of Catalent. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.
Important Security Notice to U.S. Job Seekers:
Catalent NEVER asks candidates to provide any type of payment, bank details, photocopies of identification, social security number or other highly sensitive personal information during the offer process, and we NEVER do so via email or social media. If you receive any such request, DO NOT respond- it is a fraudulent request. Please forward such requests to for us to investigate with local authorities.
California Job Seekers can find our California Job Applicant Notice HERE ( .

Our client is looking for a creative and data-driven Senior Social Media Marketing Specialist to enhance their online presence and engagement. This fully remote position allows you to leverage your expertise in social media strategy, content creation, and community management to drive brand awareness and customer acquisition. You will be responsible for developing and executing innovative social media campaigns across various platforms, analyzing performance metrics, and staying ahead of social media trends. The ideal candidate is a strategic thinker with a passion for digital storytelling and a proven ability to build and engage online communities.

Responsibilities:

• Develop, implement, and manage comprehensive social media strategies aligned with business goals and brand identity.
• Create engaging, high-quality, and platform-specific content, including text, image, and video, to foster community interaction and drive brand loyalty.
• Plan and execute paid social media advertising campaigns, managing budgets and optimizing for ROI.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Respond to comments, messages, and inquiries in a timely and professional manner, fostering a positive community environment.
• Analyze social media performance data using analytics tools, providing regular reports on key metrics (reach, engagement, conversions) and insights for optimization.
• Collaborate with marketing, content, and design teams to ensure brand consistency and integrated campaign execution.
• Stay up-to-date with the latest social media best practices, emerging platforms, and algorithm changes.
• Identify and engage with influencers and brand advocates to expand reach and credibility.
• Manage social media tools for scheduling, monitoring, and reporting.
• Develop and maintain a social media content calendar.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 5+ years of experience in social media marketing, with a proven track record of developing and executing successful campaigns.
• In-depth knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective best practices.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, native platform analytics).
• Excellent written and verbal communication skills, with strong copywriting and editing abilities.
• Creative mindset with a talent for developing compelling content.
• Strong analytical skills and ability to interpret data to drive strategy.
• Experience with paid social advertising campaigns.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• Familiarity with graphic design principles and basic video editing is a plus.

This role offers the flexibility to work from anywhere, supporting our client located in Tampa, Florida, US .

Our client is seeking a dynamic and results-oriented Senior Social Media Marketing Manager to lead their innovative e-commerce and social media strategies from our vibrant **Tampa, Florida, US** office. This role is perfect for a creative individual with a proven track record in developing engaging content, managing online communities, and driving significant growth through social platforms. The successful candidate will be responsible for crafting and executing comprehensive social media campaigns that align with our brand's objectives and enhance customer engagement and conversion.

Responsibilities:

• Develop and implement cutting-edge social media strategies across various platforms (e.g., Instagram, Facebook, TikTok, Twitter, LinkedIn) to increase brand awareness, engagement, and sales.
• Create, curate, and manage compelling and high-quality content (including text, images, video, and GIFs) that resonates with our target audience.
• Monitor social media trends, tools, and applications, and apply that knowledge to increase the effectiveness of social media campaigns.
• Manage and grow our online community, fostering positive interactions and responding to customer inquiries and feedback in a timely and professional manner.
• Analyze social media data and metrics to track campaign performance, identify key insights, and optimize strategies for continuous improvement.
• Collaborate with cross-functional teams, including marketing, sales, product development, and customer service, to ensure consistent brand messaging and integrated campaign execution.
• Develop and manage the social media advertising budget, including campaign setup, targeting, A/B testing, and ROI analysis.
• Stay ahead of algorithm changes and platform updates to ensure maximum reach and impact.
• Identify and engage with influencers and brand advocates to expand our reach and credibility.
• Prepare regular performance reports for senior management, highlighting key achievements and areas for development.
• Manage social media scheduling tools and ensure content is published consistently and at optimal times.
• Develop and implement crisis communication plans for social media.
• Lead brainstorming sessions for new and creative social media campaigns.
• Evaluate emerging social media platforms and opportunities for growth.
• Oversee the content calendar and ensure all posts align with marketing objectives and brand guidelines.

Qualifications:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 6 years of experience in social media marketing, with a strong focus on e-commerce.
• Demonstrable experience in developing and executing successful social media campaigns that drove measurable results.
• Expert knowledge of major social media platforms, their algorithms, and best practices.
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
• Excellent content creation skills, including copywriting, basic graphic design, and video editing abilities.
• Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
• Exceptional communication, storytelling, and community management skills.
• Experience with paid social advertising (Facebook Ads Manager, etc.).
• Ability to work effectively in a fast-paced, deadline-driven environment.
• Creative thinker with a passion for digital marketing and consumer behavior.
• Experience in a client-facing role or agency environment is a plus.
• Understanding of SEO principles and their application to social media.
• Proven ability to manage multiple projects and priorities simultaneously.
• A proactive and results-oriented mindset.

Our client is a rapidly growing e-commerce enterprise seeking a highly strategic and results-driven Senior Social Media Marketing Manager to lead and execute our digital presence across all relevant social platforms. This is a fully remote position, offering the flexibility to work from anywhere within the US. The successful candidate will be responsible for developing and implementing innovative social media strategies that enhance brand awareness, drive customer engagement, and generate qualified leads and sales. You will manage our social media calendar, create compelling content, analyze performance metrics, and stay ahead of emerging trends to ensure our brand remains at the forefront of the digital landscape. This role requires a deep understanding of social media algorithms, platform best practices, and data-driven decision-making.

Key Responsibilities:

• Develop, implement, and manage comprehensive social media strategies aligned with business objectives and target audience.
• Create, curate, and publish engaging and high-quality content (text, image, video) across various social media channels (e.g., Instagram, Facebook, TikTok, LinkedIn, X).
• Manage the social media content calendar, ensuring a consistent and timely flow of relevant posts.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Engage with our online community, respond to comments and messages, and foster positive brand interactions.
• Analyze social media metrics and performance data using analytics tools to provide actionable insights and recommendations for optimization.
• Conduct A/B testing on content, ad creatives, and targeting strategies to maximize campaign effectiveness.
• Collaborate with the marketing and creative teams to ensure brand consistency and cohesive campaign messaging.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.
• Stay up-to-date with the latest social media trends, platform updates, and emerging technologies.
• Identify and build relationships with influencers and brand advocates.
• Report on social media performance to key stakeholders on a regular basis.

Qualifications:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 5 years of experience in social media marketing, with a proven track record of success in managing brand presence and driving engagement.
• Demonstrated expertise in developing and executing social media strategies for e-commerce businesses.
• Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Strong understanding of SEO principles and their application to social media content.
• Excellent copywriting, editing, and visual storytelling skills.
• Experience with paid social media advertising across major platforms.
• Ability to analyze complex data sets and translate them into strategic recommendations.
• Exceptional organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Proactive, self-motivated, and able to work independently in a remote setting.
• Creative mindset with a passion for digital marketing and consumer behavior.

This remote role is ideal for a seasoned social media strategist looking to make a significant impact on a growing online brand.

Our client is a dynamic and rapidly growing e-commerce brand seeking a visionary Senior Remote Social Media Marketing Strategist to elevate our online presence and drive engagement. This is a fully remote position, allowing you to contribute your expertise from anywhere. You will be responsible for developing and executing comprehensive social media strategies that align with our brand objectives, foster community, and drive measurable results. If you have a passion for social platforms and a proven ability to craft compelling narratives, we want to hear from you.

Key Responsibilities:

• Develop and implement innovative social media marketing strategies across key platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, Twitter).
• Create and curate engaging, high-quality content, including text, images, video, and interactive formats, tailored to each platform and audience segment.
• Manage social media advertising campaigns, including budget allocation, targeting, A/B testing, and performance optimization.
• Monitor social media trends, platform updates, and competitor activities to identify opportunities and inform strategy.
• Engage with our online community, respond to comments and messages, and foster positive brand sentiment.
• Analyze social media performance metrics, generate reports, and provide actionable insights to improve campaign effectiveness.
• Collaborate with cross-functional teams, including marketing, creative, and e-commerce, to ensure brand consistency and campaign integration.
• Develop and manage social media content calendars and posting schedules.
• Identify and cultivate relationships with influencers and brand advocates.
• Stay ahead of the curve on emerging social media technologies and best practices.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of experience in social media marketing, with a strong focus on strategy development and execution for e-commerce brands.
• Proven track record of growing social media followings, engagement rates, and driving website traffic/conversions.
• Deep understanding of major social media platforms, their algorithms, and best practices for each.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Experience with paid social media advertising and campaign management.
• Excellent copywriting, editing, and visual storytelling skills.
• Strong analytical skills with the ability to interpret data and translate it into strategic recommendations.
• Exceptional communication and collaboration abilities.
• Ability to work independently and manage multiple projects in a remote, fast-paced environment.

Join our client and play a pivotal role in shaping our brand's digital voice and driving significant growth through strategic social media engagement.