12 Digital Marketing Specialist jobs in Tampa
Digital Marketing Specialist
Posted 2 days ago
Job Viewed
Job Description
The Digital Marketing Specialist is a key contributor to the growth of our Radiology and Oncology business lines. This role demands a collaborative approach to develop and refine digital marketing efforts that support our business objectives. By working together with team members across different functions and guiding leadership, the specialist will focus on creating high-quality digital campaigns and strategies that connect with businesses, healthcare professionals, and consumers to effectively promote our products and services.
Specific duties include, but are not limited to:
Strategic Digital Marketing Leadership
- Develop and execute digital marketing strategies aligned with the business objectives of the Radiology and Oncology divisions, incorporating market analysis, competitive insights, and targeted audience segmentation. This includes planning and overseeing web, SEO/SEM, email, social media, and display advertising campaigns to ensure cohesive and effective promotion of services across business-to-business (B2B), business-to-physician (B2P), and direct-to-consumer (DTC) channels.
Content and Digital Presence Management
- Oversee the creation and dissemination of engaging, high-quality content across all digital platforms, ensuring it effectively communicates the divisions' value propositions and enhances online visibility. Manage the content strategy, including SEO optimization and consistency across digital channels, while ensuring compliance with healthcare industry regulations.
Data-Driven Analysis and Optimization
- Utilize analytics to evaluate the performance of digital marketing initiatives, leveraging data to drive decisions and optimize campaigns for better engagement, conversion, and ROI. This involves analyzing customer interactions, conversions, and NPS to refine marketing strategies, improve user experience, and achieve measurable business growth.
Cross-Functional Collaboration and Stakeholder Engagement
- Serve as the primary liaison between operations, sales, product development, and other key stakeholders to align digital marketing efforts with overall business goals. Engage with healthcare professionals and external vendors/partners to gather insights that inform targeted marketing strategies, ensuring collaborative execution and alignment.
Innovation and Budget Management
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Explore and implement new digital technologies (including AI) and methodologies to enhance marketing efficiency and impact, staying abreast of industry trends and best practices. Manage the digital marketing budget judiciously, allocating resources strategically to initiatives that offer the highest value and adjusting plans based on performance analytics and evolving business needs. Participate in monthly meetings with joint venture partners to communicate progress and align on digital marketing strategies, ensuring consistent exchange of insights and best practices.
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Perform other duties as assigned.
Position Requirements
Ability to:
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2 years proven experience in digital marketing, preferably in healthcare, radiology, or oncology sectors.
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Experience developing and implementing successful digital marketing campaigns across multiple channels.
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Strong background in strategizing and executing marketing plans that align with business objectives and target audience needs.
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Proficiency with analytics tools like Google Analytics (G4); ability to analyze data and derive actionable insights.
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Understanding of digital marketing tools and platforms (e.g., CRM software, SEO/SEM tools, Content Management Systems).
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Excellent written and verbal communication skills for effective messaging and stakeholder engagement.
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Demonstrated ability to manage multiple projects simultaneously with attention to detail and follow-through.
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Travel may be required up to 10%
Preferred
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5 years preferred experience in digital marketing, preferably in healthcare, radiology, or oncology sectors
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Skilled in managing budgets with a track record of maximizing ROI on marketing expenditures.
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Capability to adapt to new technologies and stay abreast of the changing digital landscape.
Residents living in CA, Jersey City, NJ, NY, WA and CO click here ( to view pay range information.
Physical Requirements:
Standard Office Environment and the employee may be exposed to environmental hazards such as exposure to noise, and travel.
More than 50% of the time:
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Sit, stand, walk.
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Repetitive movement of hands, arms and legs.
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See, speak and hear to be able to communicate with patients.
Less than 50% of the time:
-
Stoop, kneel or crawl.
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Climb and balance.
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Carry and lift 10-20 lbs
#LI-Remote
Akumin Operating Corp. and its divisions are an equal opportunity employer and we believe in strength through diversity. All qualified applicants will receive consideration for employment without regard to, among other things, age, race, religion, color, national origin, sex, sexual orientation, gender identity & expression, status as a protected veteran, or disability.
Digital Marketing Specialist
Posted 3 days ago
Job Viewed
Job Description
Who We Are
Solera is a global leader in data and software services that strives to transform every touchpoint of the vehicle lifecycle into a connected digital experience. In addition, we provide products and services to protect life's other most important assets: our homes and digital identities. Today, Solera processes over 300 million digital transactions annually for approximately 235,000 partners and customers in more than 90 countries. Our 6,500 team members foster an uncommon, innovative culture and are dedicated to successfully bringing the future to bear today through cognitive answers, insights, algorithms and automation. For more information, please visit solera.com.
The Role
We're looking for a results-driven Digital Marketing Specialist with experience in the automotive retail industry to help us attract, engage, and convert customers through digital channels. You'll manage day-to-day execution of campaigns across paid media, email, SEO/SEM, and web. Ideal candidates have hands-on experience with tools like Google Ads, Meta Ads, GA4, and CRMs used in auto retail, plus a sharp eye for what drives customers to take action.
What You'll Do
- Plan and execute digital marketing campaigns focused on driving leads, service appointments, and showroom traffic.
- Manage paid advertising across Google, Facebook, Instagram, Display, and other platforms; monitor performance and optimize based on data.
- Create and schedule email campaigns for sales events, service promotions, and follow-ups using marketing automation tools.
- Collaborate with dealership sales and service teams to align offers and promotions with local market needs.
- Maintain and update website content, landing pages, and inventory feeds; ensure accurate representation of products and offers.
- Analyze performance metrics and report on KPIs-traffic, leads, conversions, ROI 3
- And proactively provide business recommendations including market/industry trends to improve customer performance.
- Stay current with automotive digital trends, vendor platforms, and changes in consumer behavior.
- Onboarding new customers and programs internally and also with vendor partners
- 3+ years of experience in digital marketing, ideally in the automotive retail space.
- Strong understanding of paid media, SEO/SEM, social, and CRM marketing tactics.
- Proficient in Google Ads, Facebook Business Manager, Google Analytics (GA4), and marketing automation platforms (e.g., VinSolutions, Dealer.com, or equivalent).
- Solid writing skills for email, ad copy, and website content.
- Ability to work in a fast-paced environment and juggle multiple campaigns at once.
- Bachelor's degree in Marketing, Communications, or a related field preferred.
- Experience with inventory marketing tools like Dealer Inspire, CarNow, or other dealer tech stacks.
- Working knowledge of automotive DMS platforms and lead handling processes.
- Familiarity with video or creative production tools (Canva, Adobe, etc.).
It is impossible to list every requirement for, or responsibility of, any position. Similarly, we cannot identify all the skills a position may require since job responsibilities and the Company's needs may change over time. Therefore, the above job description is not comprehensive or exhaustive. The Company reserves the right to adjust, add to or eliminate any aspect of the above description. The Company also retains the right to require all employees to undertake additional or different job responsibilities when necessary to meet business needs.
EQUAL OPPORTUNITY EMPLOYER
SOLERA HOLDINGS, INC., AND ITS US SUBSIDIARIES (TOGETHER, SOLERA) IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. THE FIRM'S POLICY IS NOT TO DISCRIMINATE AGAINST ANY APPLICANT OR EMPLOYEE BASED ON RACE, COLOR, RELIGION, NATIONAL ORIGIN, GENDER, AGE, SEXUAL ORIENTATION, GENDER IDENTITY OR EXPRESSION, MARITAL STATUS, MENTAL OR PHYSICAL DISABILITY, AND GENETIC INFORMATION, OR ANY OTHER BASIS PROTECTED BY APPLICABLE LAW. THE FIRM ALSO PROHIBITS HARASSMENT OF APPLICANTS OR EMPLOYEES BASED ON ANY OF THESE PROTECTED CATEGORIES.
Digital Marketing Specialist
Posted today
Job Viewed
Job Description
**Specific duties include, but are not limited to:**
**Strategic Digital Marketing Leadership**
+ Develop and execute digital marketing strategies aligned with the business objectives of the Radiology and Oncology divisions, incorporating market analysis, competitive insights, and targeted audience segmentation. This includes planning and overseeing web, SEO/SEM, email, social media, and display advertising campaigns to ensure cohesive and effective promotion of services across business-to-business (B2B), business-to-physician (B2P), and direct-to-consumer (DTC) channels.
**Content and Digital Presence Management**
+ Oversee the creation and dissemination of engaging, high-quality content across all digital platforms, ensuring it effectively communicates the divisions' value propositions and enhances online visibility. Manage the content strategy, including SEO optimization and consistency across digital channels, while ensuring compliance with healthcare industry regulations.
**Data-Driven Analysis and Optimization**
+ Utilize analytics to evaluate the performance of digital marketing initiatives, leveraging data to drive decisions and optimize campaigns for better engagement, conversion, and ROI. This involves analyzing customer interactions, conversions, and NPS to refine marketing strategies, improve user experience, and achieve measurable business growth.
**Cross-Functional Collaboration and Stakeholder Engagement**
+ Serve as the primary liaison between operations, sales, product development, and other key stakeholders to align digital marketing efforts with overall business goals. Engage with healthcare professionals and external vendors/partners to gather insights that inform targeted marketing strategies, ensuring collaborative execution and alignment.
**Innovation and Budget Management**
+ Explore and implement new digital technologies (including AI) and methodologies to enhance marketing efficiency and impact, staying abreast of industry trends and best practices. Manage the digital marketing budget judiciously, allocating resources strategically to initiatives that offer the highest value and adjusting plans based on performance analytics and evolving business needs. Participate in monthly meetings with joint venture partners to communicate progress and align on digital marketing strategies, ensuring consistent exchange of insights and best practices.
+ Perform other duties as assigned.
**Position Requirements**
**Ability to:**
+ 2 years proven experience in digital marketing, preferably in healthcare, radiology, or oncology sectors.
+ Experience developing and implementing successful digital marketing campaigns across multiple channels.
+ Strong background in strategizing and executing marketing plans that align with business objectives and target audience needs.
+ Proficiency with analytics tools like Google Analytics (G4); ability to analyze data and derive actionable insights.
+ Understanding of digital marketing tools and platforms (e.g., CRM software, SEO/SEM tools, Content Management Systems).
+ Excellent written and verbal communication skills for effective messaging and stakeholder engagement.
+ Demonstrated ability to manage multiple projects simultaneously with attention to detail and follow-through.
+ Travel may be required up to 10%
**Preferred**
+ 5 years preferred experience in digital marketing, preferably in healthcare, radiology, or oncology sectors
+ Skilled in managing budgets with a track record of maximizing ROI on marketing expenditures.
+ Capability to adapt to new technologies and stay abreast of the changing digital landscape.
**Residents living in CA, Jersey City, NJ, NY, WA and CO click** here ( **to view pay range information.**
**Physical Requirements:**
Standard Office Environment and the employee may be exposed to environmental hazards such as exposure to noise, and travel.
More than 50% of the time:
+ Sit, stand, walk.
+ Repetitive movement of hands, arms and legs.
+ See, speak and hear to be able to communicate with patients.
Less than 50% of the time:
+ Stoop, kneel or crawl.
+ Climb and balance.
+ Carry and lift 10-20 lbs
#LI-Remote
Akumin Operating Corp. and its divisions are an equal opportunity employer and we believe in strength through diversity. All qualified applicants will receive consideration for employment without regard to, among other things, age, race, religion, color, national origin, sex, sexual orientation, gender identity & expression, status as a protected veteran, or disability.
Content Marketing Specialist
Posted today
Job Viewed
Job Description
The Content Marketing Specialist will deliver on, measure the results from, and continuously iterate on ReliaQuest's content marketing efforts. This includes understanding and contributing to the content marketing strategy, roadmap of programs and campaigns, inventory of assets, and in-market channels. This is a key role in driving revenue growth and building ReliaQuest's brand in the cybersecurity market.
The everyday hustle:
- Use audience insights, personas, keyword research, messaging themes, campaign plans, competitive information, and content performance analytics to strategize and execute on the content roadmap.
- Create a steady stream of content marketing assets (blogs, case studies, solution briefs, infographics, etc.) that can be leveraged across various channels and use cases.
- Engage and collaborate with cross-functional participants (RQ leadership team, demand generation, product marketing, marketing operations, field marketing, and communications) as needed to support content ideation, creation, activation, measurement, and iteration requirements.
- Oversee schedules, workflows, and deadlines for content projects.
- Collect, analyze and report on content marketing success via standard content marketingrelated KPIs using web analytics tools, marketing automation platforms, social media management tools, content marketing software, and business intelligence platforms to inform and optimize ongoing content marketing efforts.
Do you have what it takes?
- 13 years of related content marketing experience (e.g., publishing, editorial, journalism, content marketing, copywriting)
- Proven experience writing and editing marketing and sales enablement content, both short- and long-form
- Understanding of various available marketing channels to distribute content, their strengths and weaknesses, and their role in achieving lead and engagement goals
- Experience building successful multichannel campaigns that deliver leads and target account engagement
- Ability to understand, digest, and articulate complex concepts for target segment consumption via engaging content
- Proven ability to quickly develop a strong understanding of markets, technologies, and customer needs, then using that insight to develop lead generation copy and sales enablement tools
- Strong writing and editing skills (for brand voice, style, grammar, and punctuation)
- Excellent research and interviewing skills
- Strong project management and organizational skills; ability to juggle multiple projects successfully and prioritize tasks effectively
- Excellent communication, collaboration, and consensus-building skillsability to work with cross-functional teams including upstream content contributors and downstream content activators
- Bachelor's degree required
Media and Social Marketing Manager Lead
Posted today
Job Viewed
Job Description
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values - honesty, integrity, loyalty and service - define how we treat each other and our members. Be part of what truly makes us special and impactful.
**The Opportunity**
Seeking a seasoned Media and Social Marketing Manager Lead for our Marketing Operations team. This role sits at the intersection of media marketing campaign execution and risk management and plays a critical part in ensuring that marketing campaigns meet internal standards, risk and compliance requirements and member expectations. This is a high impact role suited for a proactive, detail-oriented leader with deep marketing campaign execution and risk management experience. You will serve as a bridge between cross functional marketing and technology enablement teams to drive process improvements, risk mitigation strategies and RCSA readiness.
Key responsibilities include:
+ Own and evolve marketing controls for media channels ensuring compliance with internal policies, enterprise risk framework and regulatory standards
+ Conduct RCSAs (Risk and Control Self-Assessments), and deep dive on campaign execution processes for all media channels (e.g. programmatic, social, search)
+ Identify and document key risks and associated mitigating controls; escalate emerging issues as needed
+ Support incident response and root cause analyses for control failures and campaign issues
+ Provide advisory support to marketing teams during campaign planning and execution
+ Embed controls, approval processes into MarTech workflow design and influence development of automated controls
+ Serve as lead point of contact for internal audit and control testing
+ Maintain audit-ready documentation and evidence tracking for campaign execution
+ Influence and align cross-functional teams to drive accountability for control execution
+ Lead risk awareness, change management and training initiatives within the marketing organization
We offer a flexible work environment that requires an individual to be **in the office 4 days per week.** This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, or Tampa, FL. Relocation assistance is **not** available for this position.
**What you'll do:**
+ Develops highly complex, multi-channel media strategies, working with a broad spectrum of media to ensure marketing strategies are integrated, ensures media strategies are on brand.
+ Collaborates and may lead Media Team to translate and interpret business intelligence and internal client objectives to guide media agencies and enable them to develop media strategies that support business objectives.
+ Collaborates with internal stakeholders and leadership to understand the parameters for developing media strategies.
+ Socializes media proposal and recommendations to partners and/or management to include senior executives
+ Ensures that all necessary client media plans are implemented correctly and in a timely manner.
+ Manages highly complex budget plans whether.
+ Communicates status with management and internal/external partners as necessary.
+ Mentors others to ensure that media team is effectively communicating, collaborating and working with agencies and/or internal partners such as analytics.
+ Serves as the primary resource for cross-functional team members on high priority matters of a unique nature.
+ Effectively directs agencies to ensure alignment with goals and prioritization.
+ Applies an expert understanding of analytics and measurement tools/techniques to test and optimize performance against objectives.
+ Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
**What you have:**
+ Bachelor's degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
+ 8 or more years of experience in a marketing, sales, advertising and/or communications function, to include at least 4 years experience in one or more of the following areas: social marketing, digital marketing, website merchandising, search marketing, mobile marketing, or digital campaign management.
+ Subject-matter-expert knowledge of digital or social marketing industry and practices.
+ Subject-matter-expert knowledge on impact of social marketing to an omni-channel experience.
+ Demonstrated leadership in influencing business decisions, success in leading, influencing, motivating and collaborating with key stakeholders.
+ Effective communication and presentation skills; able to present to all levels of leadership.
+ Subject-matter-expert knowledge of Microsoft Office, Word, Excel and PowerPoint.
**What sets you apart:**
+ Deep understanding of media campaign execution within a highly regulated environment.
+ Demonstrated success in developing, implementing and maintaining controls or risk management programs.
+ Excellent communication skills and executive presence, ability to influence at all levels across a matrixed organization.
+ Strong analytical and problem-solving skills with experience leading and executing enterprise risk management frameworks (e.g., RCSA, issue management).
+ Experience with media channel process improvements and automation
+ Knowledge and experience partnering with media vendors, platforms and systems
+ Detail oriented with a structured approach to process design and documentation.
+ Working knowledge of data governance or data privacy practices.
**Compensation range:** The salary range for this position is: $114,080 - $218,030.
**Compensation:** USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
**Benefits:** At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
_Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting._
_USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran._
**If you are an existing USAA employee, please use the internal career site in OneSource to apply.**
**Please do not type your first and last name in all caps.**
**_Find your purpose. Join our mission._**
USAA is unlike any other financial services organization. The mission of the association is to facilitate the financial security of its members, associates and their families through provision of a full range of highly competitive financial products and services; in so doing, USAA seeks to be the provider of choice for the military community. We do this by upholding the highest standards and ensuring that our corporate business activities and individual employee conduct reflect good judgment and common sense, and are consistent with our core values of service, loyalty, honesty and integrity.
USAA attributes its long-standing success to its most valuable resource: our 35,000 employees. They are the heart and soul of our member-service culture. When you join us, you'll become part of a thriving community committed to going above for those who have gone beyond: the men and women of the U.S. military, their associates and their families. In order to play a role on our team, you don't have to be connected to the military yourself - you just need to share our passion for serving our more than 13 million members.
USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.
California applicants, please review our HR CCPA - Notice at Collection ( here.
USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.
Marketing Specialist
Posted today
Job Viewed
Job Description
Position: Marketing Specialist
Location: Tampa, FL
Job Summary: We are seeking a dynamic and innovative Marketing Specialist to join our growing team. As a crucial part of our marketing department, you will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services.
Key Responsibilities- Develop and execute marketing strategies to enhance brand visibility and drive customer engagement.
- Conduct market research to identify trends, customer preferences, and competitive analysis.
- Create compelling content for various marketing channels including social media, email, and our website.
- Collaborate cross-functionally with sales, product development, and customer service teams to align marketing initiatives with business goals.
- Manage and optimize digital marketing campaigns including PPC, SEO, and social media advertising.
- Analyze data and metrics to measure the effectiveness of marketing campaigns and adjust strategies as needed.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Strong understanding of marketing strategies, digital marketing concepts, and online marketing tools.
- Experience with analytics tools (e.g., Google Analytics) for measuring marketing performance.
- Excellent written and verbal communication skills, with the ability to create persuasive content.
- Ability to work collaboratively within a team and manage multiple projects simultaneously.
- Competitive Salary
- Flexible Work Schedule
- Paid Time Off (PTO)
- Health & Wellness
- Professional Development
- Employee Discounts
We specialize in delivering innovative solutions and exceptional services to meet the diverse needs of our clients. With a strong commitment to quality and customer satisfaction, we strive to exceed expectations and drive success in every project we undertake.
Our Hiring Process- Stage 1
- Stage 2
- Stage 3
- Stage 4
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Hired
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Marketing Specialist
Posted 2 days ago
Job Viewed
Job Description
Company DescriptionAbout UsAt Captura Hall, we are dedicated to providing innovative client engagement and strategic account management services that deliver results. Our mission is to connect brands with their target markets through insightful analysis, tailored strategies, and unmatched client support. We are a fast-growing firm committed to empowering our team and creating long-term value for our clients.Job DescriptionJob DescriptionCaptura Hall is looking for a detail-oriented and innovative Marketing Specialist to join our growing team. The ideal candidate will be responsible for planning and executing marketing strategies that support brand awareness, client acquisition, and revenue growth. You will collaborate closely with our creative and strategy teams to deliver impactful campaigns across multiple channels.ResponsibilitiesDevelop and implement marketing plans tailored to client objectives and brand identityConduct market research and competitive analysis to inform campaignsTrack and report on performance metrics for all marketing activitiesAssist in the development of promotional materials and marketing contentCoordinate with design, operations, and analytics teams to align marketing effortsMonitor marketing trends and suggest improvements for strategy optimizationSupport event planning and client presentations as neededQualificationsQualificationsBachelor's degree in Marketing, Communications, Business, or related field2+ years of experience in a marketing or related roleStrong analytical skills and attention to detailProficiency in marketing platforms, analytics tools, and project management softwareExcellent communication and organizational skillsAbility to manage multiple projects and meet deadlinesStrong understanding of branding, positioning, and market segmentationAdditional InformationBenefitsCompetitive annual salaryOpportunities for career advancement and professional developmentCollaborative and inclusive team environmentHealth, dental, and vision insurancePaid time off and holidaysPerformance-based incentives and training resources
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Sr Marketing Specialist
Posted today
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Tampa, FL, US, 33605
Function: Marketing Audience: Experienced Professional Work Arrangement: Hybrid Requisition ID: 65403The Product Marketing Specialist supports the success of our Tier 1 and Tier 2 exterior doors portfolio by developing market insights, crafting positioning and messaging, and developing and executing marketing initiatives and go-to-market plans for both new and existing products. This role collaborates across Product Management, Channel Marketing, and Integrated Marketing to drive effective marketing strategies that resonate with all audiences in the value change. Acts as the voice of the customer and has a deep understanding of markets and audiences (wholesale/distributor, dealer, contractor/professional, builder, homeowner).
Main Accountabilities & Responsibilities:
Market & Customer Insights
- Develop a deep understanding of the customer profiles by conducting research and gathering insights about target personas, buyer needs and journey, and the purchasing decision process across all audience types (wholesale/distributor, dealer, contractor/professional, builder, homeowner).
- Define market opportunities and support segmentation, targeting and prioritization to inform product marketing strategies. The product marketer will lead the product marketing efforts of Tier 1 and Tier 2 initiatives.
Positioning & Messaging
- Develop and maintain product naming, positioning, messaging, and value propositions that reflect audience needs and align with market insights.
- Ensure consistency in product positioning and storytelling across channels, tools and content in collaboration with marketing partners.
Go-To-Market & Portfolio Activation
- Support marketing initiatives across the portfolio, including new product introductions, line refreshes, and growth campaigns for in-line products.
- Contribute to the development of launch plans and campaign strategies aligned with portfolio goals.
- Assist with content creation needs such as blog posts, email campaigns, and website updates.
Cross-Functional Collaboration
- Collaborate cross-functionally to align on product priorities, marketing activation strategies, and go-to-market plans.
- Build strong partnerships with Product Management, Channel Marketing, and Integrated Marketing to ensure effective execution of marketing initiatives.
Education & Experience:
- Bachelor's degree is required in business, marketing, or related field
- 3-5 years of experience in product marketing, brand marketing, or related function
- Experience crafting and supporting go-to-market strategies and marketing activations, preferably in a manufacturing, building products, or durable goods environment
- Strong analytical and research skills with the ability to translate insights into actionable plans
- Naturally curious and passionate about understanding customers, solving problems, and bringing products to life through marketing
- Skilled at crafting messaging and positioning for multiple audiences across the value chain
- Excellent written and verbal communication skills, with attention to detail and storytelling
- Highly collaborative and comfortable working in cross-functional team environment
About Owens Corning
Owens Corning is a residential and commercial building products leader committed to building a sustainable future through material innovation. Our products provide durable, sustainable, energy-efficient solutions that leverage our unique capabilities and market-leading positions to help our customers win and grow. We are global in scope, human in scale with more than 25,000 employees in 31 countries dedicated to generating value for our customers and shareholders and making a difference in the communities where we work and live. Founded in 1938 and based in Toledo, Ohio, USA, Owens Corning posted 2024 sales of $11.0 billion. For more information, visit
Owens Corning is an equal opportunity employer.
Nearest Major Market: Tampa
Sr. Marketing Specialist
Posted 3 days ago
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Job Description
Company:Barton Malow HoldingsJob Location: Orlando or Tampa FloridaPosition: Sr. Marketing Specialist REQ ID:11481POSITION SUMMARYAt Barton Malow we don't just build cool projects; we build lifelong careers. This opportunity will empower you to inspire creativity, share innovation, and make impactful transformations to the construction industry as we know it. As an award-winning community builder, we are looking for a passionate individual to join the team responsible for telling the Barton Malow story through the use of relevant and engaging content and advanced technology.There is no limitation to what you can do at Barton Malow. As one of the largest builders of sports, healthcare, education, commercial, and entertainment projects, we live by our Core Purpose of People, Projects, and Communities. Our Florida team is comprised of passionate leaders who embody integrity and teamwork to make a difference in the communities we serve.Our marketers are "all in" and have an opportunity to do a little bit of everything. Designing and developing client qualifications, proposals, and presentations takes top priority because these deliverables support bringing in new work. Additionally, our team members have opportunities to coordinate events, support project branding/promotion, develop content for external communications, visit job sites for content capturing, and assist the marketing team in enhancing Barton Malow Florida's brand awareness and market reach.Reaching beyond a traditional delivery of our marketing content is a characteristic we look for in every member of our team. Here is what else we are looking for:Experience Level: 3+ yearsBachelor's degree with 3+ years of marketing experience, preferably in the A/E/C industryWithout a degree, 5+ years of relevant A/E/C experience requiredCore ResponsibilitiesDevelops and maintains resumes, narratives, project descriptions, and imagery in the database(s), writing custom content as neededCollaborates with project delivery and business partners to develop relevant marketing collateral for client pursuits (credentials, proposals, presentations, etc.)Mentors marketing specialists; coaches individuals and project teams for presentations to clients, partners, and the industryContinuously captures relevant content of our people and projects through jobsite visits, interviews, and photography/videoCollaborates across the MarCom team to various initiatives, strategic planning items, and client related creative requests; Includes leading event planning/execution Ensures all geographies and markets are well-represented in internal and external communications, including but not limited to social media, website, etc.Key SkillsProficient in Adobe InDesignAdobe Photoshop, Illustrator, etc. is a plusProficient in Microsoft Office SuiteProficient in document design and layoutProficient in writing RFP responses, descriptions, cover letters, and other marketing materialsRFP/RFQ experience preferredEdit content to ensure quality, accuracy, readability, etc.Photography/videography skills a plusKnowledge of content management systemsA/E/C industry knowledge preferredExcellent time management and ability to handle multiple tasks at a timeDetail oriented and organized*3rd party referrals not accepted Barton Malow is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, sex, religion, age, disability, sexual orientation, gender identity, veteran status, height, weight or marital status.Unsolicited Resumes from Third-Party Recruiters: We do not accept unsolicited referrals from third-party recruiters unless such recruiters are engaged and under contract to provide candidates for a specified opening. Any unsolicited resumes submitted without prior agreement will be considered the property of Barton Malow with the right to engage at our sole discretion without any obligations or fees owed.
Personal Lines Marketing Specialist
Posted today
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Job Description
In a rapidly changing world, HUB advises businesses and individuals on how to prepare for the unexpected. As one of the world's largest insurance brokers, our focus is dedicated to providing our customers with the peace of mind that what matters most will be protected - through unrelenting advocacy and tailored insurance solutions that put our clients in control. Our growing team of professionals across North America represents a broad, deep and one-of-a kind aggregation of entrepreneurs and leaders recognized for their excellence throughout the insurance community.
**Why Choose HUB?**
Throughout our network of more than 550 HUB offices in North America, we offer a competitive, exciting, and friendly work environment that strategically positions our employees for longevity and success. At HUB, we believe in investing in the future of our employees and provide continuous opportunities for growth and development **_._** Our entrepreneurial culture fosters an environment that empowers our people to make the best decisions for our customers and organization, focusing on expanding the industry knowledge of our insurance professionals to better serve our valued clients. We are committed to providing you with competitive and flexible benefits options that are rooted in your current needs yet evolves as your needs change over time. Join us in taking the first step toward creating a future that combines a diverse, challenging work environment with financial security and career satisfaction.
**WHAT WE OFFER YOU:**
At HUB we believe in investing in the future of our employees. Our entrepreneurial culture fosters an environment of open feedback and improvement that empowers our people to make the best decisions for our customers and organization. We offer:
+ **Competitive salaries and benefits offerings**
+ **Medical/dental/vision insurance and voluntary insurance options**
+ **Health Savings Account funding**
+ **401k matching program**
+ **Company paid Life and Short-Term Disability Plans**
+ **Supplemental Life and Long-Term Disability Options**
+ **Comprehensive Wellness Program**
+ **Paid Parental Leave**
+ **Generous PTO Package - Vacation, Holiday, Sick, and Personal Time Off**
+ **Great work/life balance, because that's important for all of us!**
+ **Focus on creating a meaningful environment through employee engagement events**
+ **The ability to be a part of a motivated, winning team with the opportunity to learn from colleagues who are amongst the top talent in the industry!**
+ **Growth potential - HUB is constantly growing and so can your career!**
+ **A rewarding career that helps local businesses in the community**
+ **Strong community support and involvement through HUB Gives**
**SUMMARY:**
The Personal Lines Marketing Specialist will provide expertise in available markets to provide solutions to clientele. You have the primary responsibility for developing underwriter relationships, and retention. In providing the highest level of support to our producers, clients, carrier representatives, underwriters, business partners, and HUB colleagues you will positively impact customer satisfaction and client retention. In addition, your market knowledge will support the organic growth goals of the organization by expanding business.
**ESSENTIAL DUTIES AND RESPONSIBILITIES:**
+ Develop strong and productive professional relationships with insurance carrier marketing and underwriting, including a detailed familiarity with each carrier's products and services in support of assigned clients
+ Acquired understanding of clients' business and insurance objectives and critically analyzes and compares insurance plans for strategic placement
+ Partners with Producer and Account Manager to deliver exceptional service of accounts
+ Negotiate terms, conditions, and pricing directly with insurance carriers except when centralized placement is the norms
**REQUIREMENTS:**
+ 5-7 years of applicable insurance/agency experience
+ Exceptional written and verbal communication skills
+ Proficiency with Microsoft Office Suite (PowerPoint, Word, Excel, Outlook)
+ Detail-oriented self-starter
+ Strong leadership, mentoring, and team building skills
+ Significant skill in handling competing demands and projects
+ Excellent organizational skills and ability to prioritize responsibility
+ Florida 20-44 or 2-20 License
+ Advanced professional designation highly desirable (e.g. AIC, AAI, ARM, CIC, CPCU)
**Elevate Your Career with HUB International:**
Choosing HUB International means aligning your career with the 5th largest global insurance and employee benefits broker worldwide. Our expansive network, powered by over 17,000 dedicated professionals across 500 offices in North America, sets the stage for an enriching career that promises both stability and remarkable growth opportunities. For a deeper insight into our values and vision, we invite you to explore: Equity, Inclusion & Community: Our Commitment**
HUB International is steadfast in its commitment to fostering a diverse, equitable, and inclusive work environment. We celebrate the unique backgrounds and perspectives of our employees, ensuring all voices are heard and valued. Our selection process is meticulously designed to be accessible to everyone, and we encourage you to reach out if you require any assistance or accommodation during the recruitment phase. At HUB, equal opportunity is not just a policy; it's the cornerstone of our culture. Learn more about our DEIC commitment: Our Ethos**
**Service is the essence of our identity at HUB International. This commitment extends beyond our clients to our employees and the communities we serve. Each of our regional offices is deeply involved in local causes, embodying our dedication to making a tangible difference. Join us and be part of a team that not only advances professionally but also contributes positively to society.**
**At HUB, your career is poised for greatness. Welcome to a world where your skills are valued, your professional growth is paramount, and your contribution makes a lasting impact.**
Department Account Management & Service
Required Experience: 5-7 years of relevant experience
Required Travel: Negligible
Required Education: High school or equivalent
HUB International Limited is an equal opportunity employer that does not discriminate on the basis of race/ethnicity, national origin, religion, age, color, sex, sexual orientation, gender identity, disability or veteran's status, or any other characteristic protected by local, state or federal laws, rules or regulations.
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