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Showing 126 Digital Marketing Specialist jobs in Tampa

Digital Marketing Specialist

33601 Tampa, Florida $70000 Annually WhatJobs Direct

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Job Description

full-time
Our client is seeking a dynamic and data-driven Digital Marketing Specialist to join their team in Tampa, Florida . This hybrid role involves crafting and executing effective online marketing campaigns across various digital channels. The ideal candidate will have a strong understanding of SEO, SEM, social media marketing, content creation, and email marketing. You will be responsible for driving website traffic, generating leads, and increasing brand awareness through innovative digital strategies. This position offers a blend of in-office collaboration and remote flexibility, allowing you to contribute to impactful marketing initiatives while maintaining a healthy work-life balance.

Responsibilities:
  • Develop and implement comprehensive digital marketing campaigns to achieve marketing objectives.
  • Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) efforts.
  • Create engaging and compelling content for social media platforms, blogs, and email newsletters.
  • Monitor and analyze website traffic, campaign performance, and user engagement using analytics tools.
  • Implement and manage email marketing campaigns to nurture leads and engage customers.
  • Collaborate with the marketing team to develop integrated marketing strategies.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Assist in the management of paid advertising campaigns across platforms like Google Ads and social media.
  • Conduct keyword research and competitor analysis to inform strategy.
  • Generate regular reports on marketing performance and present findings to the team.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3-5 years of experience in digital marketing.
  • Proven experience with SEO, SEM, social media marketing, and email marketing.
  • Proficiency in digital analytics tools such as Google Analytics.
  • Experience with content management systems (CMS) and social media management tools.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Ability to work effectively in a hybrid environment, managing tasks both remotely and in the office.
  • Familiarity with paid social media advertising is a plus.
This is a great opportunity for a motivated digital marketer to grow their career and contribute to impactful campaigns.
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Digital Marketing Specialist

33602 Tampa, Florida $70000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking an innovative and results-driven Digital Marketing Specialist to contribute to their marketing efforts in Tampa, Florida, US . This role will focus on developing, implementing, and managing digital marketing campaigns across various online channels to drive brand awareness, engagement, and lead generation. The ideal candidate will have a deep understanding of SEO, SEM, social media marketing, content marketing, and email marketing. Responsibilities include creating and optimizing online advertising campaigns (Google Ads, social media ads), managing social media content calendars and engagement, developing and executing email marketing strategies, and analyzing website traffic and campaign performance using tools like Google Analytics. You will also collaborate with the creative team to develop engaging marketing collateral and ensure brand consistency across all digital platforms. This position requires a proactive individual with strong analytical skills and a passion for staying up-to-date with the latest digital marketing trends and technologies. You will be responsible for identifying new digital marketing opportunities, testing new strategies, and reporting on campaign effectiveness to stakeholders. The ability to manage multiple projects simultaneously and meet deadlines in a dynamic environment is crucial. We are looking for someone who can translate marketing objectives into actionable digital strategies. This role offers a flexible work arrangement, combining in-office collaboration with remote workdays, allowing for a balanced and productive professional life. A Bachelor's degree in Marketing, Communications, Business, or a related field is required. A minimum of 3-5 years of experience in digital marketing is expected. Proven experience with marketing automation platforms and CRM systems is a plus. Excellent written and verbal communication skills are essential. Proficiency in SEO best practices and content management systems is a must. Strong data analysis and interpretation skills are required to measure ROI and drive continuous improvement.
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Digital Marketing Specialist

33607 Tampa, Florida $70000 Annually WhatJobs

Posted 25 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Specialist to join their growing marketing team, with the flexibility to work remotely from anywhere in the US, though based in proximity to Tampa, Florida, US operations is preferred for occasional in-person collaboration. This role is responsible for developing, implementing, and managing digital marketing campaigns to enhance brand awareness, drive website traffic, and generate leads. The ideal candidate will have a strong understanding of various digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Responsibilities include creating engaging content, managing social media profiles, executing paid advertising campaigns, analyzing campaign performance, and optimizing strategies based on data insights. You will work closely with the marketing manager and other team members to ensure consistent brand messaging and achieve marketing objectives. This position offers an excellent opportunity to shape digital strategies and contribute to the success of the company in the online space. We are looking for individuals who are passionate about digital trends, possess excellent analytical and creative skills, and are adept at using marketing analytics tools. Proficiency in Google Analytics, Google Ads, social media management platforms, and email marketing software is essential. A Bachelor's degree in Marketing, Communications, or a related field, coupled with proven experience in digital marketing is required. The ability to manage multiple projects, meet deadlines, and adapt to the fast-paced digital landscape is crucial. You will be part of a forward-thinking team that values innovation, collaboration, and data-driven decision-making. This is a fully remote role, emphasizing the importance of strong self-management and communication skills.

Key Responsibilities:
  • Develop and execute digital marketing campaigns across various channels.
  • Manage and optimize SEO/SEM strategies to improve search engine rankings and drive traffic.
  • Create compelling content for social media, blog posts, and email newsletters.
  • Oversee social media presence and engage with online communities.
  • Manage and analyze paid advertising campaigns (e.g., Google Ads, social media ads).
  • Track, analyze, and report on campaign performance using marketing analytics tools.
  • Identify new digital marketing trends and opportunities for growth.
  • Collaborate with cross-functional teams to ensure integrated marketing efforts.

Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in digital marketing.
  • Proven experience with SEO, SEM, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and other digital marketing tools.
  • Strong content creation and copywriting skills.
  • Excellent analytical and problem-solving abilities.
  • Strong project management and organizational skills.
  • Ability to work independently in a remote setting.
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Senior Digital Marketing Specialist

33601 Tampa, Florida $80000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is seeking a highly motivated and results-oriented Senior Digital Marketing Specialist to join their dynamic team. This is a fully remote position, offering flexibility and the opportunity to contribute from anywhere. In this role, you will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to enhance brand visibility, drive website traffic, and generate leads. Your expertise will span search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, email marketing, and pay-per-click (PPC) advertising. You will conduct market research to identify trends and opportunities, analyze campaign performance using data analytics tools, and optimize strategies to maximize ROI. Creating engaging and compelling content, including website copy, blog posts, social media updates, and email newsletters, will be a core responsibility. Collaboration with cross-functional teams, including sales, product development, and graphic design, is essential to ensure cohesive brand messaging and successful campaign execution. The ideal candidate will possess strong analytical skills, a creative mindset, and a deep understanding of digital marketing best practices and emerging technologies. You will stay up-to-date with the latest digital marketing trends and tools to ensure our strategies remain cutting-edge. Experience with marketing automation platforms and CRM systems is highly desirable. This role requires excellent written and verbal communication skills, the ability to manage multiple projects simultaneously, and a proactive approach to problem-solving. You will be instrumental in shaping our online presence and driving business growth through effective digital strategies. This is a fantastic opportunity for a talented digital marketer looking to make a significant impact in a remote-first environment.
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Senior Digital Marketing Specialist

33601 Tampa, Florida $85000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client, a rapidly expanding e-commerce and digital solutions provider in Tampa, Florida, US , is seeking a results-driven Senior Digital Marketing Specialist to enhance their online presence and drive customer acquisition. This role demands a deep understanding of digital marketing channels, SEO, SEM, social media strategy, and performance analytics. You will be responsible for developing and executing comprehensive digital marketing campaigns that align with business objectives, optimize website traffic, and maximize conversion rates. The ideal candidate is a strategic thinker with a hands-on approach and a proven ability to deliver measurable ROI in the digital space.

Responsibilities:
  • Develop and implement effective digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize reach and conversion.
  • Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search rankings.
  • Develop and manage social media content calendars and engagement strategies across relevant platforms.
  • Create compelling email marketing campaigns to nurture leads and drive customer engagement.
  • Analyze website traffic and campaign performance using tools like Google Analytics, and provide actionable insights.
  • Monitor industry trends and best practices in digital marketing to ensure competitive strategies.
  • Collaborate with content creators, web developers, and design teams to produce high-quality marketing assets.
  • Manage the digital marketing budget effectively and track ROI for all campaigns.
  • Stay up-to-date with the latest digital marketing technologies and tools.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce and online brand building.
  • Proven expertise in SEO, SEM, PPC, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
  • Strong understanding of content marketing principles and how to leverage content for lead generation.
  • Excellent analytical skills with the ability to interpret data and translate it into strategic recommendations.
  • Exceptional written and verbal communication skills.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Familiarity with marketing automation platforms is a plus.
This is an exciting hybrid opportunity to make a significant impact on our client's digital growth trajectory, combining collaborative office work with remote flexibility. Our client offers a competitive compensation package, comprehensive benefits, and a dynamic work environment.
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Digital Marketing Specialist - Performance Marketing

33601 Tampa, Florida $75000 Annually WhatJobs Direct

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Job Description

full-time
A dynamic marketing agency in Tampa, Florida, US is searching for a skilled Digital Marketing Specialist with a strong focus on Performance Marketing to join their growing team. This role will be instrumental in planning, executing, and optimizing paid digital advertising campaigns across various platforms, including Google Ads, social media advertising, and other performance-driven channels. The ideal candidate will have a keen analytical mindset, a passion for data-driven decision-making, and a proven ability to achieve measurable results in customer acquisition and ROI.

Key responsibilities include managing and optimizing paid search (PPC) and paid social campaigns, including budget allocation, keyword research, ad copy creation, and bid management. You will conduct in-depth performance analysis, track key metrics, and generate regular reports to provide insights and recommendations for campaign improvement. The Digital Marketing Specialist will also be responsible for A/B testing ad creatives, landing pages, and targeting strategies to maximize campaign effectiveness. Staying up-to-date with the latest trends and best practices in digital advertising and search engine marketing is crucial. Collaboration with content creators, graphic designers, and account managers to ensure campaign alignment and success will be essential.

A Bachelor's degree in Marketing, Advertising, Communications, or a related field is preferred. A minimum of 3-5 years of hands-on experience in performance marketing, with a focus on PPC and paid social media, is required. Proven experience with Google Ads, Facebook Ads Manager, and other major advertising platforms is essential. Proficiency in analytics tools such as Google Analytics is a must. Strong analytical skills, attention to detail, and the ability to interpret complex data sets into actionable insights are crucial. Excellent written and verbal communication skills are also required. This is a fantastic opportunity to grow your career in digital marketing with a reputable agency.
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Digital Marketing Specialist - Radiology (Remote)

33603 Tampa, Florida Akumin

Posted 1 day ago

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Job Description

The **Digital Marketing Specialist** is a key contributor to the growth of our Radiology and Oncology business lines. This role demands a collaborative approach to develop and refine digital marketing efforts that support our business objectives. By working together with team members across different functions and guiding leadership, the specialist will focus on creating high-quality digital campaigns and strategies that connect with businesses, healthcare professionals, and consumers to effectively promote our products and services.
**Specific duties include, but are not limited to:**
**Strategic Digital Marketing Leadership**
+ Develop and execute digital marketing strategies aligned with the business objectives of the Radiology and Oncology divisions, incorporating market analysis, competitive insights, and targeted audience segmentation. This includes planning and overseeing web, SEO/SEM, email, social media, and display advertising campaigns to ensure cohesive and effective promotion of services across business-to-business (B2B), business-to-physician (B2P), and direct-to-consumer (DTC) channels.
**Content and Digital Presence Management**
+ Oversee the creation and dissemination of engaging, high-quality content across all digital platforms, ensuring it effectively communicates the divisions' value propositions and enhances online visibility. Manage the content strategy, including SEO optimization and consistency across digital channels, while ensuring compliance with healthcare industry regulations.
**Data-Driven Analysis and Optimization**
+ Utilize analytics to evaluate the performance of digital marketing initiatives, leveraging data to drive decisions and optimize campaigns for better engagement, conversion, and ROI. This involves analyzing customer interactions, conversions, and NPS to refine marketing strategies, improve user experience, and achieve measurable business growth.
**Cross-Functional Collaboration and Stakeholder Engagement**
+ Serve as the primary liaison between operations, sales, product development, and other key stakeholders to align digital marketing efforts with overall business goals. Engage with healthcare professionals and external vendors/partners to gather insights that inform targeted marketing strategies, ensuring collaborative execution and alignment.
**Innovation and Budget Management**
+ Explore and implement new digital technologies (including AI) and methodologies to enhance marketing efficiency and impact, staying abreast of industry trends and best practices. Manage the digital marketing budget judiciously, allocating resources strategically to initiatives that offer the highest value and adjusting plans based on performance analytics and evolving business needs. Participate in monthly meetings with joint venture partners to communicate progress and align on digital marketing strategies, ensuring consistent exchange of insights and best practices.
+ Perform other duties as assigned.
**Position Requirements**
**Ability to:**
+ 2 years proven experience in digital marketing, preferably in healthcare, radiology, or oncology sectors.
+ Experience developing and implementing successful digital marketing campaigns across multiple channels.
+ Strong background in strategizing and executing marketing plans that align with business objectives and target audience needs.
+ Proficiency with analytics tools like Google Analytics (G4); ability to analyze data and derive actionable insights.
+ Understanding of digital marketing tools and platforms (e.g., CRM software, SEO/SEM tools, Content Management Systems).
+ Excellent written and verbal communication skills for effective messaging and stakeholder engagement.
+ Demonstrated ability to manage multiple projects simultaneously with attention to detail and follow-through.
+ Travel may be required up to 10%
**Preferred**
+ 5 years preferred experience in digital marketing, preferably in healthcare, radiology, or oncology sectors
+ Skilled in managing budgets with a track record of maximizing ROI on marketing expenditures.
+ Capability to adapt to new technologies and stay abreast of the changing digital landscape.
**Residents living in CA, Jersey City, NJ, NY, WA and CO click** here ( **to view pay range information.**
**Physical Requirements:**
Standard Office Environment and the employee may be exposed to environmental hazards such as exposure to noise, and travel.
More than 50% of the time:
+ Sit, stand, walk.
+ Repetitive movement of hands, arms and legs.
+ See, speak and hear to be able to communicate with patients.
Less than 50% of the time:
+ Stoop, kneel or crawl.
+ Climb and balance.
+ Carry and lift 10-20 lbs
#LI-Remote
Akumin Operating Corp. and its divisions are an equal opportunity employer and we believe in strength through diversity. All qualified applicants will receive consideration for employment without regard to, among other things, age, race, religion, color, national origin, sex, sexual orientation, gender identity & expression, status as a protected veteran, or disability.
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Sr Digital Marketing Specialist (Remote)

33603 Tampa, Florida Molina Healthcare

Posted 1 day ago

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Job Description

Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist.
The Sr. Specialist, Digital Marketing will be responsible for analyzing and recommending improvements for digital marketing strategies, executing and managing email campaigns to drive customer acquisition and engagement, and implementing digital campaigns effectively to meet company goals. The ideal candidate will have experience mapping lead journeys, setting up digital campaigns to drive leads through the sales funnel. The ideal candidate should be results-driven with exceptional attention to detail and knowledge of digital marketing metrics and ROI analysis.
**Highly Qualified Candidates Will Have the Following Experience-**
Digital Tag Manager Programs
Salesforce Marketing Cloud
Google or Adobe analytics (or similar)
Google AdWords,
Tag Manager systems, (Adobe or Google)
CMS (content management system)
Google Ads
SEO, SEM, CRM
**Job Duties**
+ Be the subject matter expert for Salesforce Marketing Cloud
+ Identify trigger qualifications for digital communications
+ Strategically identify audience segments for optimal digital channel marketing
+ Build data extensions
+ Define and execute acquisition and engagement email/SMS/push marketing campaigns
+ Experiment and leverage A/B and multivariate testing, segmentation, classification, and behavioral targeting to maximize gross profit, revenue, engagement, open, click & conversion rates, and nurture leads
+ Design and execute data-driven experiments to pilot new tests, track and analyze performance, and incorporate learnings to drive continuous improvements
+ Create promotional and content strategies to expand digital reach
+ Collaborate on developing content that drives consumer & merchant engagement
+ Build landing pages utilizing best practices to increase lead conversion
+ Ensure compliance with consumer protection laws (CAN-SPAM, TCPA, etc.) and all regulating bodies within Government-sponsored health plans
+ Build launch plans with key milestones and target timelines, etc.
+ Report on campaign performance and identify new opportunities
**Discretion/Latitude:** Reports to Manager, Digital Marketing. Works under moderate supervision. Relies on experience and judgement to perform tasks and engage leadership as needed to meet assigned goals. Frequent contact with others inside and outside of the company.
**Education** : Bachelor's degree, or equivalent experience in related field
**Licensure Preferred** : Certifications in relevant marketing systems, processes and/or tools
**Knowledge/Skills/Abilities**
+ 3-5 years experience in marketing / operations / analytics / campaign management
+ Marketing Cloud required experience at 2-3 years
+ Experience managing marketing campaigns that generate leads and achieve revenue growth
+ Proficiency in marketing automation systems, Salesforce and integrating those systems with other technologies
+ Works well with Sales Ops and Marketers to define and implement projects and campaigns
+ Technically capable, excellent communicator, and a desire to improve processes
**Preferred:**
+ Medicaid or Medicare Health Plan experience
+ Strong analytical skills
**PHYSICAL DEMANDS:** Working environment is generally favorable and lighting and temperature are adequate. Work is generally performed in an office environment in which there is only minimal exposure to unpleasant and/or hazardous working conditions. Must have the ability to sit for long periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.
To all current Molina employees: If you are interested in applying for this position, please apply through the intranet job listing.
Molina Healthcare offers a competitive benefits and compensation package. Molina Healthcare is an Equal Opportunity Employer (EOE) M/F/D/V.
Pay Range: $77,969 - $141,371 / ANNUAL
*Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level.
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Digital Marketing Specialist - Remote First

33601 Tampa, Florida $70000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a forward-thinking digital agency focused on empowering businesses through innovative online strategies, is looking for a talented Digital Marketing Specialist to join their fully remote team. This role is ideal for a proactive and creative marketer who thrives in a distributed work environment and is passionate about driving measurable online success for a diverse range of clients. You will be instrumental in developing, implementing, and optimizing digital marketing campaigns across various channels. While our client has operations near Tampa, Florida, US , this position is 100% remote, offering flexibility and autonomy.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
  • Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search rankings.
  • Create engaging and compelling content for various digital platforms, including blog posts, social media updates, website copy, and email newsletters.
  • Monitor website analytics and campaign performance using tools like Google Analytics, providing regular reports and actionable insights.
  • Identify target audiences and devise strategies to reach them effectively.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Collaborate with internal teams and clients to ensure campaign alignment and achieve marketing goals.
  • Manage social media profiles, fostering community engagement and brand interaction.
  • Conduct A/B testing to optimize landing pages, ad creatives, and email campaigns for maximum conversion rates.
  • Assist in the development of marketing automation workflows and email nurturing sequences.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 2-4 years of experience in digital marketing, with a proven track record of successful campaign management.
  • Proficiency in Google Analytics, Google Ads, and other relevant digital marketing tools.
  • Solid understanding of SEO principles and best practices.
  • Experience with social media marketing platforms and content creation.
  • Familiarity with email marketing platforms and marketing automation tools.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Strong analytical skills and the ability to interpret data to drive decisions.
  • Self-motivated, organized, and able to manage multiple projects simultaneously in a remote setting.
  • Creative thinker with a passion for digital innovation.

This is a fantastic opportunity to grow your career in digital marketing within a supportive and innovative remote-first company. If you're ready to make a significant impact, apply today!
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Digital Marketing Specialist - E-commerce

33602 Tampa, Florida $75000 Annually WhatJobs

Posted 20 days ago

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full-time
Our client is seeking a creative and results-driven Digital Marketing Specialist with a strong focus on E-commerce and Social Media to join their fully remote team. This role is responsible for developing and executing innovative digital marketing campaigns to drive online sales, enhance brand awareness, and engage our target audience across various digital channels. You will manage social media platforms, create compelling content, optimize online advertising campaigns (PPC, social ads), and analyze marketing performance data to refine strategies. The ideal candidate will have a deep understanding of e-commerce best practices, SEO/SEM principles, content marketing, and social media strategy. Proficiency in marketing automation tools, analytics platforms (e.g., Google Analytics), and social media management tools is essential. You will collaborate with internal teams to ensure brand consistency and achieve marketing objectives. Key responsibilities include developing social media content calendars, managing paid social media advertising budgets, monitoring online trends, and reporting on campaign effectiveness. Experience with A/B testing, conversion rate optimization (CRO), and email marketing is highly desirable. This is a fantastic opportunity for a proactive marketer to contribute to a growing e-commerce business and leverage their skills in a dynamic, remote-first environment. This position, ideally connected to Tampa, Florida, US , offers the full benefits of a remote work arrangement.
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