779 Insights Contributor jobs in the United States

Summary:

The mission of the Marketing Insights team is to understand the needs, experiences, behaviors, and attitudes of our users and customers to maximize the value Meta can deliver across our platforms and services. Our team are experts in research technique and practice, but our differentiator is how we act as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses to meaningful experiences.

Required Skills:

Marketing Insights Researcher Responsibilities:

1. Identify opportunities and develop the learning agendas (in collaboration with other functions such as User Experience Research (UXR), Data Science, Creative) to support progress on business goals

2. Responsible for framing strategy decisions, driving alignment, and unblocking progress - ensuring the right conversations are happening and marketing is set up to succeed

3. Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing and brand strategies, campaign development, product development, retail and channel strategy

4. Translate research findings into actionable insights with clear recommendations

5. producing highly effective communication that motivates people to apply learnings in marketing and across the organization

Minimum Qualifications:

Minimum Qualifications:

1. Research Expertise: 8+ years of research experience. Mastery of qualitative and quantitative methods, with the ability to apply them in a business context to inform decision-making

2. Marketing Expertise: Proven expertise in shaping insights-driven marketing campaigns and product launches from definition to execution, with a focus on shaping strategy, driving alignment, and delivering business outcomes

3. Strategic Leadership: Resolves ambiguity, drives cross-functional alignment. Experience convening stakeholders and drive decision making in ambiguous or evolving contexts. Track record of thriving in time-sensitive environments

Preferred Qualifications:

Preferred Qualifications:

1. Experience in brand building and brand strategy development

2. 12+ years of research experience

3. Experience in the technology space

4. Experience collaborating proactively and effectively with a broad variety of partners

5. Experience with hardware, consumer packaged goods, or other physical products

6. Experience in leading insights-focused campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making

7. Experience thinking holistically/creatively in addition to technically/analytically

Public Compensation:

$160,000/year to $219,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

Summary:

The mission of the Marketing Insights team is to understand the needs, experiences, behaviors, and attitudes of our users and customers to maximize the value Meta can deliver across our platforms and services. Our team are experts in research technique and practice, but our differentiator is how we act as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses to meaningful experiences.

Required Skills:

Marketing Insights Researcher Responsibilities:

1. Identify opportunities and develop the learning agendas (in collaboration with other functions such as User Experience Research (UXR), Data Science, Creative) to support progress on business goals

2. Responsible for framing strategy decisions, driving alignment, and unblocking progress - ensuring the right conversations are happening and marketing is set up to succeed

3. Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing and brand strategies, campaign development, product development, retail and channel strategy

4. Translate research findings into actionable insights with clear recommendations

5. producing highly effective communication that motivates people to apply learnings in marketing and across the organization

Minimum Qualifications:

Minimum Qualifications:

1. Research Expertise: 8+ years of research experience. Mastery of qualitative and quantitative methods, with the ability to apply them in a business context to inform decision-making

2. Marketing Expertise: Proven expertise in shaping insights-driven marketing campaigns and product launches from definition to execution, with a focus on shaping strategy, driving alignment, and delivering business outcomes

3. Strategic Leadership: Resolves ambiguity, drives cross-functional alignment. Experience convening stakeholders and drive decision making in ambiguous or evolving contexts. Track record of thriving in time-sensitive environments

Preferred Qualifications:

Preferred Qualifications:

1. Experience in brand building and brand strategy development

2. 12+ years of research experience

3. Experience in the technology space

4. Experience collaborating proactively and effectively with a broad variety of partners

5. Experience with hardware, consumer packaged goods, or other physical products

6. Experience in leading insights-focused campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making

7. Experience thinking holistically/creatively in addition to technically/analytically

Public Compensation:

$160,000/year to $219,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

Summary:

The mission of the Marketing Insights team is to understand the needs, experiences, behaviors, and attitudes of our users and customers to maximize the value Meta can deliver across our platforms and services. Our team are experts in research technique and practice, but our differentiator is how we act as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses to meaningful experiences.

Required Skills:

Marketing Insights Researcher Responsibilities:

1. Identify opportunities and develop the learning agendas (in collaboration with other functions such as User Experience Research (UXR), Data Science, Creative) to support progress on business goals

2. Responsible for framing strategy decisions, driving alignment, and unblocking progress - ensuring the right conversations are happening and marketing is set up to succeed

3. Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing and brand strategies, campaign development, product development, retail and channel strategy

4. Translate research findings into actionable insights with clear recommendations

5. producing highly effective communication that motivates people to apply learnings in marketing and across the organization

Minimum Qualifications:

Minimum Qualifications:

1. Research Expertise: 8+ years of research experience. Mastery of qualitative and quantitative methods, with the ability to apply them in a business context to inform decision-making

2. Marketing Expertise: Proven expertise in shaping insights-driven marketing campaigns and product launches from definition to execution, with a focus on shaping strategy, driving alignment, and delivering business outcomes

3. Strategic Leadership: Resolves ambiguity, drives cross-functional alignment. Experience convening stakeholders and drive decision making in ambiguous or evolving contexts. Track record of thriving in time-sensitive environments

Preferred Qualifications:

Preferred Qualifications:

1. Experience in brand building and brand strategy development

2. 12+ years of research experience

3. Experience in the technology space

4. Experience collaborating proactively and effectively with a broad variety of partners

5. Experience with hardware, consumer packaged goods, or other physical products

6. Experience in leading insights-focused campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making

7. Experience thinking holistically/creatively in addition to technically/analytically

Public Compensation:

$160,000/year to $219,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

• Plans, manages, and delivers Marketing Insights projects. Under the supervision of the Marketing Insights Manager - Enterprise Solutions, executes end-to-end research projects, including requirement gathering, defining research approach/methodology, participant recruitment, research instrument development/programming/testing, analysis and presentation delivery.

• Crafts questionnaires and discussion guides that meet the needs of the business. Leverages in-depth knowledge of survey and discussion guide development best practices to program surveys and qualitative instruments that deliver engaging quantitative and qualitative experiences to our valuable customer base.
• Employs Qualitative research methodologies. This includes moderation of focus groups and in depth interviews as well as the execution of unmoderated user experience testing to gather deeper insights when the need arises.
• Analyzes work and presents research findings to business owners. Provides actionable insights to project owners and stakeholders at all levels of the organization to drive strategy, design recommendations, experience development and product optimization.

• Supports in-person customer insights brainstorming, co-creation events and focus groups. In support of Contractor Programs, New Business Models, Finance Marketing, Digital Marketing and Channel Marketing needs, assists the end to end management, execution and delivery (from agenda, recruitment and facilitation to insights dissemination) of impactful customer insights engagements that provides insight into challenging business questions and program/experience development opportunities.

• Supports research needs on request for Residential focused areas including but not limited to Programs, Business Services, Events, Channels, Products and Quarry.
• Manages Insights Knowledge Management Platform. Manages and maintains our Insights Knowledge Management platform, uploading documents, curating insights experiences and partners with other resources to communicate/share insights assets across the organization.

• 3-5 years of related experience in marketing research, user experience research or management consulting.
• A Bachelor's Degree/MBA or advanced degree preferred, preferably with a focus in Statistics, Research, Psychology, Cognitive Science, Anthropology, Human Factors, HCI/CS, Marketing or General Management.
• Advanced experience with quantitative research (survey design, response effects, sampling, crosstabs, and statistical concepts, etc.) and qualitative/user-centered design methods (individual and group interviews, diary studies, direct observation, think-aloud usability testing, etc.).
• Advanced experience with a broad range of Marketing Research tools/technology including Qualtrics, Usertesting.com and other online insights tools
• Strong experience leveraging AI to support research operations.
• Advanced experience with Excel, PowerPoint and Word
• Experience working in the Building Materials space. Experience in adjacent complex industries/product categories will be considered.
• Expert facilitation/moderation skills are required.
• Strong stakeholder management and relationship building skills.

• Marketing Research, Customer Experience or User Experience Research certifications preferred.
• Excellent communicator (both written and verbal) with strong business acumen and strong work ethic.
• Demonstrated project management skills and ability to effectively manage a large workload with ability to manage multiple projects simultaneously.
• Advanced experience conducting analysis and sharing actionable insights.
• Experience working with and managing research service providers.

Road Scholar is the nonprofit world leader in educational travel for older adults. Our mission is to inspire adults to learn, discover, and travel. With thousands of programs across the globe-including in-person, online, and on the water-we believe curiosity is the key to a well-lived life.

At Road Scholar, we are committed to fostering a culture of inclusivity and belonging. We believe that by valuing a wide range of perspectives and experiences, we create a stronger, more innovative organization that reflects the communities we serve.

In addition, we are dedicated to bringing an environmentally sustainable organization. From the way we design our programs to how we operate as a team, we are striving to reduce our environmental impact and create a positive legacy for future generations.

About the role.

The Analyst, Marketing Insights will play a key role in connecting marketing strategy with measurable results. This position bridges the gap between multiple marketing and communications teams-such as partnerships, video, web, PR, social, and writing-by developing reporting and delivering clear, actionable insights from complex data. This person will turn analytics into compelling stories that drive smarter decisions across channels.

The ideal candidate is curious, self-motivated, and skilled at transforming diverse data sources into meaningful narratives. They thrive in a collaborative, good-natured, and flexible workplace culture while working independently to meet deadlines and uncover new opportunities.

Road Scholar offers a remote-first work environment. The compensation range for this exempt level salaried position is $59,000 - $70,000 based on experience.

In this role, you will.

• Audit and maintain reporting needs across Marketing & Communications
• Work with the data warehouse team to create new attributes and metrics to support evolving reporting needs
• Build and present performance reports that drive strategy and decision-making to key stakeholders
• Develop integrated reports from multiple data sources to assess the performance of existing partnerships and quantify the potential value of new partnership opportunities
• Develop audience demographic breakdowns to support media pitches and campaign targeting
• Implement campaign tracking for PR efforts and measure traffic generated from media mentions
• Support social media teams by building reports that assess reach, engagement, and conversion performance across platforms
• Report on blog traffic and engagement; identify content opportunities to expand reach
• Measure video performance across channels and recommend format or platform optimizations
• Partner with the web and digital marketing teams to evaluate performance of paid campaigns, organic traffic, and on-site enrollment conversions
• Develop KPIs and reporting for private group initiatives and Lifelong Learning Institutes (LLIs) to track performance and identify growth opportunities
• Produce and maintain reports to evaluate engagement-including new adds, reactivations, and raffle results-from Ambassador presentations and other in-person events
• Fulfill ad-hoc data requests and support special projects as needed

• Bachelor's degree in quantitative field (e.g. marketing, business, economics, mathematics)
• 2-3 years of analytics experience required, preferably in marketing
• Proficiency in data visualization and business intelligence tools (e.g. Strategy (formerly MicroStrategy), Google Analytics)
• Strong Excel skills; familiarity with SQL is a plus
• Excellent communication skills, with ability to present findings clearly to non-technical stakeholders
• Highly organized, detail-oriented, and able to manage multiple projects with competing deadlines
• Self-motivated, with ability to stay focused while performing independent work in a remote environment
• A collaborative mindset and the ability to work across diverse teams

• Medical, Dental and Vision Insurance (with a substantial employee subsidy!)
• 403(b) Retirement Plan with a company match of 5% after 1 year of employment!
• Up to 20 days of PTO annually, accrued every payroll cycle
• Enjoy a paid week off, in addition to your PTO, at the end of December to enjoy the holiday season!
• A generous employee discounts on our programs
• Access to obtain a Care.com membership
• As a Road Scholar employee, you can opt-in to receive an IATA membership
• We take professional development seriously which is why we provide LinkedIn Learning access to all employees amongst other professional development opportunities
• That's right, we're fully remote!
• To learn more about our benefits offerings, check us out at