5 Local Seo jobs in Bardstown

At Stantec, we have some of the world's leading professionals passionate about enabling our business to be its best. Our business teams include finance, procurement, human resources, information technology, marketing, corporate development, HSSE, real estate, legal, and practice services. We bring diverse backgrounds, skills, and expertise and create a caring culture where everyone can thrive. Through teamwork and collaboration, we're building a stronger, more resilient Stantec every day. Your Opportunity Working in close partnership with Marketing, Communications & PR (MCPR) colleagues and Stantec's architects, engineers, and scientists (i.e., "practitioners") across the Northeast region, the Digital Marketing Specialist (DMS) develops and implements multi-platform content strategies for publishing on Stantec's digital and social media platforms. The DMS's time will be spent on content programs and campaigns, social media-specific activity, in addition to promotional programs, as required (e.g., tradeshow/conference, client events, award submissions and photography coordination). The DMS is responsible for helping creative teams align content to business requirements. If you have experience in the digital marketing and content creation world and love to develop compelling stories, this role is for you. Your Key Responsibilities - Translating complex ideas into dynamic, engaging, and on-brand ideas - Provide a deep understanding of digital marketing and building brand awareness - Partner with practitioners and MCPR colleagues to plan, implement, measure, and report on multi-channel (web, social, email, etc.) and multi-format (blog, video, webinars, eBooks, interactive, virtual events, etc.) digital content marketing campaigns that drive: - Demand generation and top-of-the-funnel brand awareness (web traffic, social media engagement, media coverage, etc.) - Middle-of-the-funnel lead generation - Bottom-of-the-funnel client engagement (i.e., account-based marketing) - Ensure that key strategic and brand messages and Stantec's voice are consistent and communicated effectively to target audiences - Develop content and maintain campaign calendar in close alignment with the Public Relations (social media) team - Work in close partnership with SEO, visual communications, and digital marketing professionals to ensure that the content produced is aligned with the overall goals of each campaign - Tag and title content with an understanding of how keywords impact natural search traffic and rankings via optimized content - Establish a strong understanding of target audiences and develop strategies that map content across multiple channels to the various stages of their journey through the sales process - Measure and report performance of campaigns (beyond vanity metrics) and assess against goals - Work with Marketing and PR Managers to complete digital marketing activities and define ROI for leadership - Keep abreast of trends and advancements in digital and social media marketing as well as emerging technologies and applications - Participate in larger Public Relations and Digital team meetings, as needed, to discuss specific content initiatives and contribute to brainstorm sessions for story and promotional campaign development and content marketing strategies Secondary Role & Responsibilities - Align promotional activities with business strategy and brand reputation through the implementation of the annual Marketing & Public Relations plans - Recommend digital strategies to support events, webinars, conferences, and tradeshows - Educate and provide recommendations for in-person tradeshow exhibit space set up, including materials and giveaways - Determine requirements for virtual tradeshow platforms and evaluate opportunities to promote our presence and engage with participants; curate content to customize the tradeshow virtual booth template Capabilities & Credentials - Creative, strategic thinker - Detail-oriented and organized, with exceptional prioritization skills - Ability to effectively balance multiple priorities - Strong project management skills - Fundamental understanding of the digital marketing landscape - Excellent written and verbal communication skills, with proven ability to tell brand stories and communicate complex, technical ideas in simple language - Proven ability to create content that positively impacts brand and business objectives - Highly proficient with digital marketing systems, with a preference for enterprise systems such as Adobe Experience Manager, HubSpot, and/or Hootsuite - Highly proficient with digital marketing analytics platforms, such as Google Analytics, Adobe Analytics, SEO tools, Microsoft PowerBI, and others - Proven ability to use digital marketing data to inform digital strategy and tactics - Experience hosting webinars and digital events on commonly used platforms, such as Teams, GoTo, etc. - Ability to collaborate effectively with creative professionals (writers, graphic designers, videographers) in a team environment, as well as to work autonomously - Experience presenting content and analytics to teams, including senior leaders - Familiarity with photography and video production is considered an asset Education and Experience - Post-secondary degree in communications, public relations, English, journalism, or marketing or equivalent combination of education and experience Education and Experience - Minimum 5 years of experience in a content marketing/digital marketing, communications, or public relations role (agency experience or professional services industry experience preferred) This description is not a comprehensive listing of activities, duties or responsibilities that may be required of the employee and other duties, responsibilities and activities may be assigned or may be changed at any time with or without notice. About Stantec Stantec is a global leader in sustainable engineering, architecture, and environmental consulting. The diverse perspectives of our partners and interested parties drive us to think beyond what's previously been done on critical issues like climate change, digital transformation, and future-proofing our cities and infrastructure. We innovate at the intersection of community, creativity, and client relationships to advance communities everywhere, so that together we can redefine what's possible. **Pay Range:** - Locations in WA, DC & Various CA areas - Min Salary $ 90,200.00 - Max Salary $130,900.00 - Locations in NYC & CA (Bay Area) & NJ (RP) - Min Salary 96,300.00 - Max Salary 139,700.00 **Pay Transparency:** In compliance with pay transparency laws, pay ranges are provided for positions in locations where required. Please note, the final agreed upon compensation is based on individual education, qualifications, experience, and work location. At Stantec certain roles are bonus eligible. **Benefits Summary:** Regular full-time and part-time employees (working at least 20 hours per week) have access to medical, dental, and vision plans, a wellness program, health saving accounts, flexible spending accounts, 401(k) plan, employee stock purchase program, life and accidental death & dismemberment (AD&D) insurance, short-term/long-term disability plans, emergency travel benefits, tuition reimbursement, professional membership fee coverage and paid family leave. Regular full-time and part-time employees will receive ten paid holidays in each calendar year. In addition, employees will be eligible to accrue vacation between 10 and 20 days per year and eligible for paid sick leave (and if more generous, in accordance with state and local law). Temporary/casual employees have access to 401(k) plans, employee stock purchase program, and paid leave, in accordance with state and local law. The benefits information listed above may not apply to union positions because benefits for such positions are governed by applicable collective bargaining agreements **Primary Location:** United States | PA | Philadelphia **Organization:** BC-1996 Marketing & Communications-US Northeast **Employee Status:** Regular **Travel:** No **Schedule:** Full time **Job Posting:** 01/07/2025 01:07:54 **Req ID:** REQ250002D
#additional Stantec provides equal employment opportunities to all qualified employees and applicants for future and current employment and prohibit discrimination on the grounds of race, colour, religion, sex, national origin, age, marital status, genetic information, disability, sexual orientation, gender identity or gender expression. We prohibit discrimination in decisions concerning recruitment, hiring, referral, promotion, compensation, fringe benefits, job training, terminations or any other condition of employment. Stantec is in compliance with laws and regulations and ensures equitable opportunities in all aspects of employment. At Stantec we are committed to ensuring our recruitment process is accessible to all. If you require reasonable adjustments to be made during the recruitment process then please inform a member of our Talent Acquisition team.

Lucid Software is the leader in visual collaboration and work acceleration, helping teams see and build the future by turning ideas into reality. Our products include the Visual Collaboration Suite (Lucidchart and Lucidspark) and airfocus. We hold true to our core values: innovation in everything we do, passion & excellence in every area, individual empowerment, initiative and ownership, and teamwork over ego. At Lucid, we value diverse perspectives and are dedicated to creating an environment and culture that is respectful and inclusive for everyone. Lucid is a hybrid workplace. We promote a healthy work-life balance by allowing employees to work remotely, from one of our offices, or a combination of the two depending on the needs of the role and team.
Since the company's founding, Lucid Software has received numerous global and regional recognitions for its products, business, and workplace culture. These include being listed to the Forbes Cloud 100, Fast Company Most Innovative Companies, Fortune Best Workplaces in Technology, and PEOPLE's Companies that Care. Lucid's solutions are used by more than 100 million users across the globe, making Lucid the most used visual collaboration platform by the Fortune 500. Our customers include Google, GE, and NBC Universal, and we partner with leaders such as Google, Atlassian, and Microsoft.
As search rapidly evolves to include AI-powered experiences, we are expanding our team to ensure our content is not only discoverable in traditional search engines but also surfaced, cited, and trusted by AI systems. As an AI-Search Optimization Specialist, your role will be instrumental in shaping Lucid Software's visibility and authority within the evolving landscape of AI-driven search. Reporting to the Senior Manager of Marketing Technology and collaborating closely with the Director of SEO, you will be responsible for identifying and executing strategies that position Lucid Software effectively in AI search environments.
**Responsibilities:**
+ Develop and implement innovative AI-search optimization strategies to maximize Lucid Software's visibility and citations in AI-powered search tools (e.g., Google AI Overviews, ChatGPT, Gemini, Perplexity, Claude etc.). This could include:
+ Optimizing existing and new content for AI-driven search, focusing on readability, citation optimization, and structured data.
+ Developing strategies to ensure Lucid is cited on trusted LLM sources (Reddit, Wikipedia, review sites like G2 and Gartner etc.)
+ Assisting in technical audits to identify and resolve issues that may impact AI discoverability.
+ Conduct in-depth research to understand how LLMs recommend resources and stay up-to-date with the latest trends and technologies related to AI search translating findings into roadmap priorities and stakeholder guidance.
+ Collaborate with content, product, customer operations and web teams to ensure all digital assets are designed to be cited, summarized, and trusted by both human users and AI systems.
+ Support the creation and refinement of AI-powered content workflows, ensuring content is generated, QA'd, and optimized for both traditional and AI search.
+ Monitor Lucid Software's mentions and citations across various LLMs and AI search tools. Provide detailed, data-driven reports that track progress on AI search visibility as well as traffic and user growth via AI channels.
+ Work closely with the SEO team to align AIO strategies with broader organic search goals, ensuring a cohesive and integrated approach to discoverability.
+ Champion AI-search optimization best practices across the organization, providing training and support to relevant teams.
**Requirements:**
+ 3+ years of experience in content marketing, SEO, or a related digital marketing field, with a focus on emerging search trends.
+ Strong analytical mindset with proficiency in tools like Google Analytics, Google Search Console, Semrush, Ahrefs, Screaming Frog and other web analytics and SEO software.
+ Basic familiarity with schema markup, structured data (JSON-LD), and their implementation.
+ Strong communicator and collaborator; you are comfortable working with people in a variety of roles across the organization and are quick to build relationships of trust. You can translate complex technical concepts into clear, actionable insights and can influence stakeholders across teams to take action on those insights.
+ Detail-oriented and highly organized; you are effective at prioritizing and managing work across multiple projects and stakeholders.
+ Have flexibility and tolerate ambiguity while still operating effectively.
+ A strong, self-driven desire to learn, experiment, and adapt in a rapidly evolving digital landscape.
**Preferred Qualifications:**
+ Experience working with or optimizing for generative AI tools such as ChatGPT, Gemini, or Perplexity.
+ Understanding of AEO principles and how LLMs surface structured content, specifically with an understanding of how AI-driven search differs from traditional search.
+ Experience with AI visibility platforms (Profound, ScrunchAI, Goodie etc.)
+ Ability to utilize AI tools to efficiently create and optimize content at scale.
+ Experience in a B2B/PLG SaaS environment.
+ Experience with A/B testing and experimentation frameworks for optimizing content performance.
#LI-MK1
We welcome diversity at Lucid and are dedicated to creating an environment and culture that is respectful and inclusive for everyone. We honor and support varying backgrounds, beliefs, and perspectives for the benefit of our business, our employees and our products. Lucid is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability. If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application, please email:

**Overview**
TheSearch Engine Marketing (SEM) Account Manager, reporting to the Director, Search, will be responsible for working on client SEM accounts as part of Audacy's centralized revenue operations Search team. This individual will be expected to build, monitor and analyze clients' digital PPC advertising campaigns on a regular basis as well as serve as the primary contact with the sales team and vendors.
As needed, this individual is expected to provide strategic recommendations to ensure campaign success. This individual will be provided day to day oversight and support from the Team Lead, Search Engine Marketing.
This role is open to remote work in any of Audacy's 48 markets.
**Please note: This is a pipeline posting. All qualified applicants will be asked to apply to an open job requisition when one becomes available.**
**Responsibilities**
**What You'll Do:**
+ Utilize tools to provide accurate budget estimates of campaign potential to sales team as they approach clients to pitch our SEM products
+ Design and implement keywords, text ads and account structure to maximize client performance
+ Optimize account performance based on industry standards and best practices and exceed client objectives
+ Perform budget adjustments to accurately spend the client's budget throughout a particular month and throughout its full lifespan
+ Serve the key stakeholder to analyze account performance to deliver in full and clearly communicate to sales any upsell potential
**Qualifications**
**Required & Preferred:**
+ BS/BA degree or relevant experience
+ Paid search or digital media advertising experience preferred
+ Experience with keyword research tools and ability to use these tools to setup/expand SEM campaigns
+ Working knowledge of Google Ads, Bing Ads, or other PPC platforms
+ Proficient in Microsoft office suite and Google Workspace
+ Ability to work cross-functionally with sales and account teams and manage multiple projects simultaneously
+ Ability to thrive in a fast-paced, dynamic environment with competing priorities
+ Exceptional analytical, verbal, and written communication skills
+ Google Ads certified - Google Shopping experience is a plus
+ Experience with Wide Orbit, TapClicks or other digital order entry and workflow platforms is a plus
#LI-Remote
**Additional Information**
**Pay Transparency:**
The anticipated starting salary range for individuals expressing interest in this position is $50,000 to $65,000/yr. Salary to be determined by the education, experience, knowledge, skills, abilities and location of the applicant, as well as internal and external equity.
Audacy offers full time employees with a comprehensive benefits package to include: health care coordinator, medical, dental, vision, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, vacation, personal, parental, volunteer), 401(k) retirement plan, discounted employee stock purchase, student loan payment assistance program, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.
**Important Notes:**
Please be aware that Audacy will **never** ask you to send money at any point during the hiring process. Communication from legitimate Audacy representatives will **only come from email addresses ending in @audacy.com** . If you receive any suspicious requests or communications, please verify their authenticity before responding.
#LI-CM3
**About Us**
Audacy is a scaled, leading multi-platform audio content and entertainment company differentiated by its exclusive, premium audio content. Audacy operates one of the country's two scaled radio broadcasting groups with leading positions across the country's largest markets, as well as one of the country's largest podcast networks and the Audacy direct-to-consumer streaming platform. Audacy is a major event producer and a digital marketing solutions provider and is the unrivaled leader in local news and sports radio. Learn more at , Facebook ( , X ( , LinkedIn ( and Instagram ( .
**EEO**
_Audacy is an Equal Opportunity Employer. Audacy affords equal employment opportunity to qualified individuals regardless of their race, color, religion or religious creed, sex/gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state, or local law, and to comply with all applicable laws and regulations. Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Audacy, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call_ _1- (tel:16106605614)_ _. Please note that this phone number is to be used solely to request an accommodation with respect to the online application process. Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis._
**Job Locations** _USA-GA-Atlanta | USA-TX-Austin | USA-MD-Baltimore | USA-MA-Boston | USA-NC-Charlotte | USA-TN-Chattanooga | USA-OH-Cleveland | USA-CT-Farmington | USA-IN-Indianapolis | USA-KS-Mission | USA-WI-Madison | ._
**ID** _2024-6962_
**Category** _Campaign Management / Client Services_
**Type** _Full Time Employee_

Associate, Digital Brand Marketing, Liberty Street, New York, NY
Country: United States of America
**Your Journey Starts Here:**
Santander is a global leader and innovator in the financial services industry. We believe that our employees are our greatest asset. Our focus is on fostering an enriching journey that empowers you to explore diverse career opportunities while nurturing your personal growth. We are committed to creating an environment where continuous learning and development are prioritized, enabling you to thrive both professionally and personally. Here, you will find ample opportunities to connect and collaborate with talented colleagues from around the world, sharing insights and driving innovation together. Join us at Santander, where you are supported by a culture of engagement and a commitment to your success.
An exciting journey awaits, if you are interested in exploring the possibilities **We Want to Talk to You!**
**The Difference You Make:**
As an **Associate, Digital Brand Marketing** at Santander, you'll be a key driver of our brand's visibility and performance across paid media. Your expertise in **digital media advertising** will be critical as you lead the planning, execution, and optimization of multi-channel campaigns across platforms including **social, influencer, display, video, audio, connected TV, and emerging media** -with select support for **traditional formats** such as out-of-home and broadcast integration.
You'll collaborate with internal stakeholders and external agencies to ensure every campaign is strategically sound, insight-driven, and performance-optimized. Your efforts will directly support Santander's growth and brand awareness objectives across business lines.
+ **Lead Paid Media Campaigns** : Strategically manage end-to-end paid media programs across all digital channels including paid social, programmatic display, online video (YouTube), influencer marketing, connected TV (CTV), digital audio, and more.
+ **Support Traditional Integration** : Align digital efforts with select traditional channels such as out-of-home and broadcast media to ensure a cohesive brand presence across touchpoints.
+ **Partner with Media Agencies** : Drive collaboration with digital media agencies to develop, activate, and optimize campaigns, ensuring alignment with brand objectives and KPIs.
+ **Digital Strategy Development** : Create and evolve media strategies that reflect audience insights, channel performance, and brand goals across all digital properties.
+ **Cross-Functional Collaboration** : Serve as the critical connector between Brand Strategy and Media Execution teams, ensuring fluid communication, shared learning, and cohesive execution.
+ **Campaign QA & Activation** : Review and traffic all digital media assets, providing strategic and creative feedback to ensure campaigns launch on time and meet quality standards.
+ **Data-Driven Optimization** : Utilize analytics and past performance insights to continuously test, refine, and improve campaign effectiveness-driving a strong test-measure-learn discipline.
+ **Media Alignment** : Ensure paid digital campaigns are tightly integrated with offline media and personalized (1:1) marketing strategies.
+ **Opportunity Hunting** : Identify and propose new digital media opportunities across channels and platforms for Santander and Openbank.
**What You Bring:**
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
+ Bachelor's Degree or equivalent work experience: Marketing, Business, Communications, Web/Graphic Design or equivalent field - **Required.**
+ Master's Degree Marketing, Business, Communications, Web/Graphic Design or equivalent field - **Preferred.**
+ **5+ years** of experience in **paid media advertising** , with hands-on campaign management across major digital platforms (required).
+ **5+ years** in the **financial services industry** or another highly regulated vertical (required).
+ Proven expertise in **digital media buying** and **cross-channel campaign execution** across platforms including:
+ Paid Social
+ Programmatic
+ Online Video
+ Influencer Marketing
+ Digital Audio
+ Connected TV
+ Out-of-Home and Linear TV (collaborative integration)
+ Strong understanding of media planning, measurement frameworks, and campaign analytics.
+ Deep familiarity with compliance considerations for financial services advertising, particularly in social and digital.
+ Excellent written and verbal communication skills with the ability to present strategy, performance, and business cases for paid media investments.
+ Adaptable, collaborative, and highly organized with outstanding time and stakeholder management.
+ Demonstrated success in managing complex, multi-channel paid campaigns and delivering measurable results.
+ A track record of driving innovation in media execution or media tech adoption.
**Certifications:**
No Certifications listed for this job.
**It Would Be Nice For You To Have:**
Established work history or equivalent demonstrated through a combination of work experience, training, military service, or education.
**What Else You Need To Know** **:**
The base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.
**Base Pay Range**
Minimum:
$75,000.00 USD
Maximum:
$130,000.00 USD
**Link to Santander Benefits:**
**Santander Benefits - 2025 Santander OnGoing/NH eGuide (foleon.com) ( Culture:**
We embrace a strong risk culture and all of our professionals at all levels are expected to take a proactive and responsible approach toward risk management.
**EEO Statement:**
At Santander, we value and respect differences in our workforce. We actively encourage everyone to apply. Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law.
**Working Conditions** :
Frequent minimal physical effort such as sitting, standing and walking is required for this role. Depending on location, occasional moving and lifting light equipment and/or furniture may be required.
**Employer Rights:**
This job description does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment and either you or the employer may terminate your employment at any time for any reason.
**What** **To Do Next** **:**
If this sounds like a role you are interested in, then please apply.
We are committed to providing an inclusive and accessible application process for all candidates. If you require any assistance or accommodation due to a disability or any other reason, please contact us at to discuss your needs.
**Primary Location:** Boston, MA, Boston
**Other Locations:** Massachusetts-Boston
**Organization:** Santander Bank N.A.
AN EQUAL OPPORTUNITY EMPLOYER M/F/Vet/Disabled/SO