5,962 Market Penetration jobs in the United States
Business Development & Marketing Strategy Analyst
Posted 3 days ago
Job Viewed
Job Description
Position Overview
Keep our communities fed.
Our focus is simple but meaningful, from our distribution centers to our offices - every employee of C&S and their family of companies works to help feed local families, neighbors, and communities.
As the Business Development & Marketing Strategy Analyst, you will serve as the Commercial data expert for the company's NOS business unit. This position will enable the organization to enhance sales strategies and achieve business objectives by providing actionable insights and, in collaboration with sales management, establishing key performance indicators (KPIs) for sales teams by customer group.
Job Description
-
Full Time Position
-
Location: Keene, NH or Wethersfield, CT
You will contribute by:
-
Data Collection & Analysis: Gather sales data from various sources like CRM systems, market research, and customer interactions to analyze sales performance, customer behavior, and market trends. Utilize statistical analysis and data mining techniques to uncover hidden patterns and insights from sales data. Analyze data to identify potential areas for sales growth, new market opportunities, and customer segments with high potential. Monitor competitor activity and market dynamics to assess potential threats and opportunities.
-
Forecasting & Strategy Development: Create customer sales forecasts based on historical data, market insights, and current trends to support strategic planning. Collaborate with sales teams to develop and implement data-driven sales strategies, including pricing strategies by retail customer segmentation.
-
Reporting & Communication: Develop comprehensive sales reports, dashboards, and presentations to communicate key findings and insights to internal stakeholders and customers for business reviews. Present insights, recommendations, and results to management teams and stakeholders to support decision-making.
-
Performance Tracking & Optimization: Build auditing, tracking, and reporting support tools to monitor sales KPIs and metrics, assess sales team performance, and identify areas for improvement.
-
Travel Required: No
Environment
- Office: Office Temperature (65F to 75F)
We offer:
-
Weekly Pay
-
Benefits available from day one (medical, dental, vision)
-
Company matched 401k
-
PTO and Holiday Pay offered
-
Career Progression Opportunities
-
Tuition Reimbursement
-
Employee Health & Wellness program
-
Employee Discounts / Purchasing programs
-
Employee Assistance Program
We're searching for candidates with:
-
Knowledge of Microsoft Office, including Word, Outlook, Excel, and Power Point. Knowledge of procurement and merchandising aspects of the food retail business.
-
Strong analytical skills required.
-
Effective communication (verbal and written), interpersonal and team playing skills.
-
Able to be influential, negotiate, and establish positive working relationships across the organization and with all levels of management.
Years Of Experience
-
5+ years relevant working experience, preferably in grocery wholesale, retail or CPG company.
-
Minimum of 2 years of experience in managing multiple projects and stakeholder requests, prioritizing tasks based on business needs.
Qualifications
Bachelor's Degree - Business Administration/Management
Shift
1st Shift (United States of America)
Company
C&S Wholesale Grocers, LLC
About Our Company
C&S Wholesale Grocers, LLC is an industry leader in supply chain solutions and wholesale grocery supply in the United States. Founded in 1918 as a supplier to independent grocery stores, C&S now services customers of all sizes, supplying more than 7,500 independent supermarkets, chain stores, military bases and institutions with over 100,000 different products. C&S also proudly operates and supports corporate grocery stores and services independent franchisees under a chain-style model throughout the Midwest, South and Northeast. We are an engaged corporate citizen, supporting causes that positively impact our communities.
Working Safely is a Condition of Employment at C&S Wholesale Grocers, LLC. C&S Wholesale Grocers is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any other applicable state or federal protected class. The Company provides affirmative action in employment for qualified Individuals with a Disability and Protected Veterans in compliance with Section 503 of the Rehabilitation Act and the Vietnam Era Veterans' Readjustment Assistance Act.
Salary Range
$59,140-$6,990
Company: C&S Wholesale Grocers, LLC
Job Area: Chain Sales - NE
Job Family: Sales
Job Type: Regular
Job Code: JC2307
Pay Range: 60,330 - 78,530
ReqID: R-
Business Development & Marketing Strategy Analyst

Posted 1 day ago
Job Viewed
Job Description
Keep our communities fed.
Our focus is simple but meaningful, from our distribution centers to our offices - every employee of C&S and their family of companies works to help feed local families, neighbors, and communities.
As the Business Development & Marketing Strategy Analyst, you will serve as the Commercial data expert for the company's NOS business unit. This position will enable the organization to enhance sales strategies and achieve business objectives by providing actionable insights and, in collaboration with sales management, establishing key performance indicators (KPIs) for sales teams by customer group.
**Job Description**
+ **Full Time Position**
+ **Location:** Keene, NH or Wethersfield, CT
**You will contribute by:**
+ Data Collection & Analysis: Gather sales data from various sources like CRM systems, market research, and customer interactions to analyze sales performance, customer behavior, and market trends. Utilize statistical analysis and data mining techniques to uncover hidden patterns and insights from sales data. Analyze data to identify potential areas for sales growth, new market opportunities, and customer segments with high potential. Monitor competitor activity and market dynamics to assess potential threats and opportunities.
+ Forecasting & Strategy Development: Create customer sales forecasts based on historical data, market insights, and current trends to support strategic planning. Collaborate with sales teams to develop and implement data-driven sales strategies, including pricing strategies by retail customer segmentation.
+ Reporting & Communication: Develop comprehensive sales reports, dashboards, and presentations to communicate key findings and insights to internal stakeholders and customers for business reviews. Present insights, recommendations, and results to management teams and stakeholders to support decision-making.
+ Performance Tracking & Optimization: Build auditing, tracking, and reporting support tools to monitor sales KPIs and metrics, assess sales team performance, and identify areas for improvement.
+ Travel Required: No
**Environment**
+ Office: Office Temperature (65F to 75F)
**We offer:**
+ Weekly Pay
+ Benefits available from day one (medical, dental, vision)
+ Company matched 401k
+ PTO and Holiday Pay offered
+ Career Progression Opportunities
+ Tuition Reimbursement
+ Employee Health & Wellness program
+ Employee Discounts / Purchasing programs
+ Employee Assistance Program
**We're searching for candidates with:**
+ Knowledge of Microsoft Office, including Word, Outlook, Excel, and Power Point. Knowledge of procurement and merchandising aspects of the food retail business.
+ Strong analytical skills required.
+ Effective communication (verbal and written), interpersonal and team playing skills.
+ Able to be influential, negotiate, and establish positive working relationships across the organization and with all levels of management.
**Years Of Experience**
+ 5+ years relevant working experience, preferably in grocery wholesale, retail or CPG company.
+ Minimum of 2 years of experience in managing multiple projects and stakeholder requests, prioritizing tasks based on business needs.
**Qualifications**
Bachelor's Degree - Business Administration/Management
**Shift**
1st Shift (United States of America)
**Company**
C&S Wholesale Grocers, LLC
**About Our Company**
C&S Wholesale Grocers, LLC is an industry leader in supply chain solutions and wholesale grocery supply in the United States. Founded in 1918 as a supplier to independent grocery stores, C&S now services customers of all sizes, supplying more than 7,500 independent supermarkets, chain stores, military bases and institutions with over 100,000 different products. C&S also proudly operates and supports corporate grocery stores and services independent franchisees under a chain-style model throughout the Midwest, South and Northeast. We are an engaged corporate citizen, supporting causes that positively impact our communities.
Working Safely is a Condition of Employment at C&S Wholesale Grocers, LLC. C&S Wholesale Grocers is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any other applicable state or federal protected class. The Company provides affirmative action in employment for qualified Individuals with a Disability and Protected Veterans in compliance with Section 503 of the Rehabilitation Act and the Vietnam Era Veterans' Readjustment Assistance Act.
**_Salary Range_**
$59,140-$6,990
Company: C&S Wholesale Grocers, LLC
Job Area: Chain Sales - NE
Job Family: Sales
Job Type: Regular
Job Code: JC2307
Pay Range: 60,330 - 78,530
ReqID: R-
Business Development & Marketing Strategy Analyst

Posted 9 days ago
Job Viewed
Job Description
Keep our communities fed.
Our focus is simple but meaningful, from our distribution centers to our offices - every employee of C&S and their family of companies works to help feed local families, neighbors, and communities.
As the Business Development & Marketing Strategy Analyst, you will serve as the Commercial data expert for the company's NOS business unit. This position will enable the organization to enhance sales strategies and achieve business objectives by providing actionable insights and, in collaboration with sales management, establishing key performance indicators (KPIs) for sales teams by customer group.
**Job Description**
+ **Full Time Position**
+ **Location:** Keene, NH or Wethersfield, CT
**You will contribute by:**
+ Data Collection & Analysis: Gather sales data from various sources like CRM systems, market research, and customer interactions to analyze sales performance, customer behavior, and market trends. Utilize statistical analysis and data mining techniques to uncover hidden patterns and insights from sales data. Analyze data to identify potential areas for sales growth, new market opportunities, and customer segments with high potential. Monitor competitor activity and market dynamics to assess potential threats and opportunities.
+ Forecasting & Strategy Development: Create customer sales forecasts based on historical data, market insights, and current trends to support strategic planning. Collaborate with sales teams to develop and implement data-driven sales strategies, including pricing strategies by retail customer segmentation.
+ Reporting & Communication: Develop comprehensive sales reports, dashboards, and presentations to communicate key findings and insights to internal stakeholders and customers for business reviews. Present insights, recommendations, and results to management teams and stakeholders to support decision-making.
+ Performance Tracking & Optimization: Build auditing, tracking, and reporting support tools to monitor sales KPIs and metrics, assess sales team performance, and identify areas for improvement.
+ Travel Required: No
**Environment**
+ Office: Office Temperature (65F to 75F)
**We offer:**
+ Weekly Pay
+ Benefits available from day one (medical, dental, vision)
+ Company matched 401k
+ PTO and Holiday Pay offered
+ Career Progression Opportunities
+ Tuition Reimbursement
+ Employee Health & Wellness program
+ Employee Discounts / Purchasing programs
+ Employee Assistance Program
**We're searching for candidates with:**
+ Knowledge of Microsoft Office, including Word, Outlook, Excel, and Power Point. Knowledge of procurement and merchandising aspects of the food retail business.
+ Strong analytical skills required.
+ Effective communication (verbal and written), interpersonal and team playing skills.
+ Able to be influential, negotiate, and establish positive working relationships across the organization and with all levels of management.
**Years Of Experience**
+ 5+ years relevant working experience, preferably in grocery wholesale, retail or CPG company.
+ Minimum of 2 years of experience in managing multiple projects and stakeholder requests, prioritizing tasks based on business needs.
**Qualifications**
Bachelor's Degree - Business Administration/Management
**Shift**
1st Shift (United States of America)
**Company**
C&S Wholesale Grocers, LLC
**About Our Company**
C&S Wholesale Grocers, LLC is an industry leader in supply chain solutions and wholesale grocery supply in the United States. Founded in 1918 as a supplier to independent grocery stores, C&S now services customers of all sizes, supplying more than 7,500 independent supermarkets, chain stores, military bases and institutions with over 100,000 different products. C&S also proudly operates and supports corporate grocery stores and services independent franchisees under a chain-style model throughout the Midwest, South and Northeast. We are an engaged corporate citizen, supporting causes that positively impact our communities.
Working Safely is a Condition of Employment at C&S Wholesale Grocers, LLC. C&S Wholesale Grocers is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any other applicable state or federal protected class. The Company provides affirmative action in employment for qualified Individuals with a Disability and Protected Veterans in compliance with Section 503 of the Rehabilitation Act and the Vietnam Era Veterans' Readjustment Assistance Act.
**_Salary Range_**
$59,140-$6,990
Company: C&S Wholesale Grocers, LLC
Job Area: Chain Sales - NE
Job Family: Sales
Job Type: Regular
Job Code: JC2307
Pay Range: 60,330 - 78,530
ReqID: R-
Marketing Strategy Manager

Posted 1 day ago
Job Viewed
Job Description
+ Working with Marketing senior leadership and the Data Insights team, identifies advisor experience metrics/KPIs and establishes overall advisor experience objectives and goals.
+ Develops plans to acquire external market research data as well as internal research data, interprets responses/results, and makes actionable business decisions based on insights.
+ Designs, proposes and implements marketing strategies, guidelines and procedures within broad principles and policies to meet short- and long-term business needs.
+ Manages all aspects of the Marketing Advisory Council(s), including member selection and ongoing communication, agenda/content and presenter coordination, council meeting moderation, and all meeting logistics.
+ Builds broad-based support for marketing ideas and projects. Develops concepts for marketing campaigns and leads cross-functional teams on creative and campaign execution. Creates, curates, and distributes content to achieve defined objectives and align with roadmap and goals.
+ Develops, tests, and executes CRM, email, and other direct marketing campaigns and tactics with a high level of accuracy and attention to detail. Measures outcomes against KPIs and adjusts future campaigns as a result.
+ Manages deadlines, expectations, and logistics coordination for meetings, conferences/events, and projects through regular communication. Leads conference/event participation and content coordination for Marketing, and tracks results of participation.
+ Prepares/manages cost estimates and budgets for key events and initiatives.
+ Develops actionable analysis on the effectiveness of various marketing strategies and campaigns and incorporates insights into marketing plans and future initiatives.
+ Builds relationships on all levels, both within and outside of the department, including associates in the firm's account management, product management, corporate communications, practice management, data/insights, IT, content coordination, and other departments. Develops/ensures connections leading to enhanced opportunities for visibility and advisor engagement.
+ Presents to audiences of various levels and sizes (financial advisors, branch professionals, prospective advisors, RJ management) on topics ranging from a general marketing overview to topics requiring a higher level of marketing subject matter expertise. Presents to management audiences to gain feedback and/or approval for roadmaps, campaigns/strategies, budgets and other plans. Represents department in booths at conferences, expos, technology centers, etc.
+ Manages all aspects of the Marketing Advisory Council(s), including member selection and ongoing communication, agenda/content and presenter coordination, council meeting moderation, and all meeting logistics.
+ Builds and maintains database of advisor success stories/case studies and manages ongoing relationships with advisors, branch/complex managers, branch professionals, etc.
+ Supports the Home Office Visit (HOV) program for prospective advisors meeting with marketing leaders.
+ Independently balances multiple conflicting resource and priority demands.
+ Performs other duties and responsibilities as assigned.
**Knowledge, Skills, and Abilities:**
**In-depth knowledge of:**
+ Marketing processes and overall business knowledge sufficient to develop marketing strategies within the organization on interdepartmental, corporate, business-to-business, and/or client levels.
+ Industry trends with the ability to determine and convey their potential impact upon various audiences.
+ Database marketing; ability to incorporate data-driven decision-making into all aspects of the business.
**Skill in:**
+ Organization, planning, and time management skills, as well as a "roll up the sleeves" mentality sufficient to independently oversee multiple projects from start to completion.
+ Excellent written and oral communication skills, as well as strong interpersonal skills.
+ Potential for strong negotiation, conflict resolution, and relationship management skills.
**Ability to:**
+ Interact with management at all levels as well as current and prospective financial advisors.
+ Lead work groups on a daily basis, utilizing management competencies and leadership skills.
+ Work with a wide range of constituencies in a decision-making framework.
+ Work in a client-focused and team-based environment.
+ Be a creative thinker and maintain an entrepreneurial mindset.
+ Work in a dynamic, growing environment.
+ Work primarily independently, with very limited oversight.
Coordinator, Marketing Strategy
Posted today
Job Viewed
Job Description
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
Job Description:
The Universal Television Entertainment Group (UTEG) is looking for a marketing strategist to join our team - a detail-minded and collaborative team member who's passionate about how entertainment brands connect with audiences and show up in culture. In this role, you'll work with the Manager, Marketing Strategy to support the evolution of the Peacock brand, ensuring it is represented consistently across campaigns and content. You'll be a big part of the team that connects audience insights and creative ideas to brand priorities, helping keep projects moving forward and making sure everyone has the information they need to deliver their best work. In addition to assisting with day-to-day marketing strategy support and administrative functions, you'll serve as a department liaison to partners across Peacock, NBC, Bravo, and NBC Sports.
The Person:
You're energized by the idea of connecting strategy to storytelling that audiences love. You're organized, proactive, and ready to jump in wherever you can to help - whether that's pulling insights, building presentations, or keeping timelines straight. You adapt quickly, collaborate easily with different personalities and disciplines, and aren't shy about asking thoughtful questions. You keep things moving forward with a positive, solutions-oriented mindset.
Responsibilities include, but are not limited to:
+ Support the development of strategic briefs and presentations, gathering inputs from multiple stakeholders.
+ Coordinate with Decision Sciences to collect and synthesize data, insights, and trends influencing Peacock's brand positioning approach.
+ Compile and summarize competitive and industry research to help inform brand and marketing strategies.
+ Help manage the workflow that ensures marketing teams and campaigns align with foundational brand priorities and pillars, keeping timelines and approvals on track.
+ Organize and maintain consumption and engagement vitals on key franchises, shows, and events, making it easy for team to quickly access relevant insights and updates.
+ Provide administrative support for the team and the Vice President, Marketing Strategy, including scheduling meetings, agenda preparation, materials distribution, and document management.
Basic Requirements:
+ + 1-2 years of relevant experience in marketing, media, communications, data and analytics, or related field.
+ Strong written and verbal communication skills, with the ability to organize information clearly.
+ Proficiency in Microsoft Office, as well as Keynote for Mac (or willingness to learn it).
+ Comfortability managing multiple tasks simultaneously, in which no task is too big or small.
+ Curiosity and willingness to learn new tools and processes.
+ Demonstrated interest in entertainment, streaming, and brand marketing.
+ Strong work ethic, with a dedication to excellence and exceptional attention to detail.
Desired Characteristics:
+ + Bachelor's Degree preferred
+ Experience in presentation design or basic data analysis a plus
Additional Requirements:
+ + Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
+ This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page ( of the Careers website. Salary range: $50,000 - $60,000.
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to
VP, Marketing Strategy

Posted 15 days ago
Job Viewed
Job Description
**Job responsibilities**
+ Co-Own and evolve the narrative strategy for Chase Media Solutions and specific strategies tied to key merchant accounts.
+ Actively write, use, and adapt messaging to ensure relevance and impact in partnership with Analytics, Research, and Sales
+ Lead content strategy and writing across various materials, including pitch narratives, vertical storylines, and thought leadership narratives.
+ Identify new opportunity areas and craft narratives that resonate with target audiences.
+ Collaborate with cross-functional teams to translate ad product updates into marketing-friendly messaging.
+ Develop creative briefs that guide the creation of marketing materials and campaigns and socialize to leadership and cross-functional teams.
+ Supporting Executive Director with budgeting requests, approvals, and reporting.
+ Partner closely with Sales and Product teams to ensure alignment and consistency in messaging.
+ Support the team in maintaining a clear and confident presence in the market.
+ Stay informed about industry trends and competitor strategies to adapt narratives accordingly.
**Required qualifications, capabilities, and skills**
+ Bachelor's degree
+ Minimum of 10 years of experience in content strategy, storytelling, or within an agency.
+ Proven track record of developing successful narratives and messaging strategies.
+ Strong writing and editing skills with attention to detail.
+ Excellent communication and collaboration skills.
+ Ability to work independently and lead projects from concept to execution.
+ Familiarity with media solutions and B2B ad products
+ Must be fluent in Canva for designing and creating visually appealing materials.
+ Proficiency in Microsoft Office suite of tools, including Word, Excel, and PowerPoint.
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
**Base Pay/Salary**
New York,NY $133,000.00 - $190,000.00 / year
Marketing Strategy Leader
Posted today
Job Viewed
Job Description
Marketing Supervisor Job Description
">- We are seeking a highly motivated Marketing Supervisor to join our team. The ideal candidate will have excellent guest service skills and be able to plan, organize and schedule priorities efficiently and effectively.
- Maintain thorough knowledge of all monthly marketing programs including promotions, incentive offers, entertainment, and tournaments.
- Collaborate with Guest Services to ensure smooth implementation of promotions and guest-facing initiatives.
- Support setup, management, and reporting for all promotional kiosk promotions.
- Update internal digital and non-digital signage across the property.
- Manage monthly updates to the website, ensuring accuracy and adherence to company design standards.
- Track and report on the results for property promotions and entertainment events.
- Develop and maintain promotional performance reports and tracking tools.
- Provide support for on-site marketing events and activations.
- High school diploma or general education degree (GED) and prior guest service experience required.
- College degree and casino experience preferred.
- Excellent guest service skills are essential.
- Able to plan, organize and schedule priorities efficiently and effectively.
- Ability to define problems/issues, establish facts and draw valid conclusions.
- Strong organizational and leadership qualities.
- Employee benefits may vary by location, position, length of service, and employment status.
- The Wild Rose Casino & Hotel is an Equal Opportunity Employer dedicated to non-discrimination in employment.
- All qualified applicants will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, or marital status.
Frequently Asked Questions:
">- What does it mean to be a Marketing Supervisor?
- How do I apply for this position?
- What are the requirements for the job?
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Data Analyst, Marketing Strategy
Posted 3 days ago
Job Viewed
Job Description
Job Location
Progress - Irvine, CA
Position Type
Full Time
Salary Range
$ - $ Salary
Description
Hybrid Work Model
#LI-hybrid
JOB SUMMARY:
SEGA's newly formed Marketing Strategy team leads KPI setting, measurement, and campaign analysis across SEGA West's PC & Console titles. Analyzing a wealth of data, this team works to determine the impact of our marketing approach on the sales funnel across first party and D2C sales platforms.
The data analyst role is responsible for working with product marketing counterparts to set KPIs, establish measurement methodology, and analyze the performance of ongoing marketing campaigns providing strategic recommendations for optimizations across the marketing mix. This role will be an expert in brand lift studies, attribution, and analysis of the full marketing funnel with a proven track record in analysis of marketing campaigns. The ideal candidate is data-obsessed and has solid experience using large datasets to create insightful reports and drive strategies that improve the impact of our marketing campaigns.
DUTIES AND RESPONSIBILITIES:
- Together with Brand Marketing, Media and CRM teams create strategies and measure success of campaigns, channels and customer segments performance, to help drive performance and campaign efficiency
- Develop KPIs, benchmarks, and measurement to track the ongoing performance of our marketing campaigns in real-time
- Leverage campaign performance data to identify ways to optimize marketing spend
- Quantify the effects of community social media engagement and earned/owned media coverage on game sales KPIs
- Produce ad hoc reports on how marketing is impacting traffic, sales, and brand lift across owned and first-party channels
- Assist in design and implementation of statistical testing, like A/B testing and predictive analytics, for improving creative design and user experience for websites and other owned media
- Working in-office is an essential function of this position. This requirement of face-to-face interaction is in place to ensure effective supervision, collaboration, and teamwork. This role will be required to be in-office a minimum of 3 days per week, based in Irvine, CA. In-office attendance is required for the following reasons:
- For effective supervision of employees and our work product, which includes ensuring all employees have necessary oversight of their work and access to supervisory assistance, which includes meetings to review work product, deadlines, and status.
- To foster communication and collaboration among team members, which includes the following: allowing for spontaneous brainstorming sessions and exchanges of ideas, quick access to team members to enable collaborative problem-solving, and stronger cohesion among co-workers and within teams.
- To enhance the sharing of information necessary to effective job performance and product creation.
- To enhance understanding of our stakeholders' work and business needs, facilitate a more seamless and organic workflow, and ultimately increase efficiency and successful outcomes.
QUALIFICATIONS AND SKILLS
- 6+ years of full-time work experience in data analytics with a focus on marketing and advertising
- 3+ years of experience working with digital IP in the gaming or entertainment industry
- Degree with a specialization in Statistics, Computer Science, Data Science, Physics, Finance, Mathematics, Engineering or another quantitative field or equivalent experience
- Experience with designing visualizations either in Power BI or an equivalent visualization tool
- Expert level experience working in Excel, Databricks, or equivalent analysis software
- Proficiency with querying data from relational databases using SQL or another query language
- Experience communicating analytical results to a non-technical audience
- Comfort with working with cleaning, organizing, and validating messy or unstructured data
- Comfortable communicating with stakeholders from diverse backgrounds and cultures
Senior Marketing Strategy Associate
Posted today
Job Viewed
Job Description
**Job Responsibilities:**
+ Lead the seamless execution of marketing campaigns and initiatives, ensuring flawless delivery across multiple channels, including email, direct mail and digital
+ Conduct journey mapping exercises and collaborate with analytics to pinpoint high-impact moments for personalized messaging
+ Coordinate marketing inputs, including messaging, segmentation, and offer strategy, ensuring alignment with creative, legal, and execution teams
+ Develop and implement test plans, tracking performance across key work streams to drive continuous improvement
+ Partner with business, analytics, and creative teams to synthesize insights and identify optimization opportunities
+ Prepare compelling presentations and business updates for key stakeholders, showcasing progress and strategic direction
**Required qualifications, capabilities, and skills:**
+ Ability to leverage insights from both qualitative and quantitative analytics, effectively summarizing key findings
+ Demonstrated capability to work independently and collaboratively in a fast-paced, high-performing environment
+ Proactive approach to managing timelines and project deliverables, ensuring timely execution
+ Experience in managing multiple stakeholders, aligning decisions to meet deadlines
+ Strong cross-functional collaboration skills to solve complex problems and drive impactful business outcomes
**Preferred qualifications, capabilities, and skills:**
+ Bachelor's degree in Marketing, Business or a related field
+ Proven expertise in project management, organizational and communication skills
+ Minimum 3+ years of marketing experience, ideally in a strategic role
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
**Base Pay/Salary**
New York,NY $90,250.00 - $145,000.00 / year
Senior Specialist, Marketing Strategy

Posted 1 day ago
Job Viewed
Job Description
We are seeking an experienced Senior Specialist, Marketing Strategy with 7+ years of experience for a fully remote position with our client on the East Coast. Must have experience in the insurance or financial services industries. Must be able to work East Coast hours. Must have experience with Salesforce, CRM platforms, Excel, and Tableau. Salary is up to 95K with some flex depending on experience and qualifications.
The Senior Specialist, Marketing Strategy is responsible for developing and executing strategies that engage financial professionals and consumers, driving revenue growth and enhancing brand positioning. This cross-functional role involves collaboration across marketing, research, program development, and product innovation to create impactful initiatives tailored to target audiences.
Key Responsibilities:
+ Develop and implement integrated strategies, programs, and tools to engage financial professionals and consumers and drive measurable growth.
+ Utilize advisor and consumer research to inform segmentation strategies and create tailored experiences that enhance engagement.
+ Collaborate with teams to develop solutions for financial professionals, including business cases, impact measurement, and promotional strategies.
+ Design and execute national events targeting financial professionals in partnership with the Convening team.
+ Identify new business opportunities and partnerships aligned with organizational objectives.
+ Optimize content gating strategies for revenue generation and track performance metrics.
+ Support advisor and consumer sub-committees to ensure alignment with strategic goals and member needs.
Requirements
+ Bachelor's degree required; business-related degree preferred.
+ 8+ years of experience in strategy, marketing, consumer insights, or financial services.
+ Strong strategic, analytical, and problem-solving skills; ability to translate insights into actionable strategies.
+ Excellent written and verbal communication skills.
+ Proven success in collaborating with sales teams to drive awareness and sales.
+ Agile and adaptable to changing market or organizational needs.
+ Ability to manage multiple programs simultaneously with a focus on delivering results on time and within budget.
+ Expertise in B2B and B2C segmentation strategies.
+ Self-starter with strong organizational and teamwork skills.
Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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