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Director of Digital Marketing Strategy

33602 Tampa, Florida $140000 Annually WhatJobs

Posted 5 days ago

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full-time
We are seeking an innovative and results-driven Director of Digital Marketing Strategy to lead our marketing efforts in **Tampa, Florida, US**. This senior leadership position is responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the full spectrum of digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, and programmatic advertising. You will lead a team of marketing professionals, fostering a culture of creativity, collaboration, and data-driven decision-making. Key responsibilities include defining KPIs, setting strategic goals, managing marketing budgets, analyzing campaign performance, and identifying opportunities for optimization and innovation. You will collaborate closely with sales, product development, and other departments to ensure marketing initiatives are aligned with overall business objectives. This role requires exceptional leadership qualities, strategic thinking, and a proven ability to translate market insights into effective marketing campaigns. Strong analytical skills and proficiency in marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) are essential. The Director will be responsible for staying ahead of emerging digital trends and technologies, and for adapting strategies to maintain a competitive edge. Excellent communication and presentation skills are required to effectively convey strategies and results to executive leadership. This position offers a hybrid work arrangement, blending the benefits of collaborative in-office work with the flexibility of remote arrangements, fostering a productive and dynamic work environment within the thriving business community of Tampa.
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Director of Digital Marketing Strategy

33601 Tampa, Florida $130000 Annually WhatJobs

Posted 27 days ago

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Job Description

full-time
Our client is seeking a visionary Director of Digital Marketing Strategy to lead and redefine their online presence and growth initiatives. This executive position, based in the vibrant city of Tampa, Florida, US , will be responsible for developing and executing comprehensive digital marketing strategies across all relevant channels. The ideal candidate will possess a proven track record of driving significant business growth through innovative digital campaigns, a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and marketing automation. You will lead a team of marketing professionals, fostering a culture of data-driven decision-making and continuous optimization.

Key Responsibilities:
  • Develop and implement innovative, multi-channel digital marketing strategies aligned with business objectives.
  • Oversee the planning, execution, and optimization of all digital marketing campaigns, including SEO, SEM, social media, content, and email marketing.
  • Manage and mentor a team of digital marketing specialists.
  • Define key performance indicators (KPIs) and track campaign performance against goals.
  • Analyze market trends, competitor activities, and customer insights to identify new opportunities.
  • Manage the digital marketing budget effectively, ensuring optimal ROI.
  • Oversee website performance, user experience, and conversion rate optimization (CRO).
  • Develop and manage strategic partnerships with digital agencies and technology vendors.
  • Stay abreast of the latest digital marketing technologies, trends, and best practices.
  • Report on digital marketing performance to senior leadership and stakeholders.
  • Drive brand awareness and lead generation through effective digital storytelling and engagement.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA or Master's degree preferred.
  • 10+ years of progressive experience in digital marketing, with at least 5 years in a leadership role.
  • Demonstrated success in developing and executing high-impact digital marketing strategies that drive measurable results.
  • Expertise in SEO, SEM, PPC, social media marketing, content strategy, email marketing, and marketing automation platforms.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Excellent leadership, communication, and project management skills.
  • Experience managing significant marketing budgets and demonstrating ROI.
  • Proficiency with analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation software (e.g., HubSpot, Marketo).
This is a fully remote position, offering unparalleled flexibility and the opportunity to shape the digital future of our client from anywhere. If you are a strategic thinker with a passion for digital innovation and a history of delivering exceptional results, we want to hear from you.
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Director of Digital Marketing Strategy - Remote

33601 Tampa, Florida $150000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce enterprise, is seeking a visionary Director of Digital Marketing Strategy to lead their marketing efforts from a fully remote capacity. This executive role demands a strategic thinker with a proven history of driving significant online growth and customer acquisition. You will be responsible for developing and executing comprehensive digital marketing strategies across all channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing. The ideal candidate will possess a deep understanding of the digital marketing landscape, advanced analytical skills, and the ability to translate complex data into actionable insights. You will lead a team of marketing professionals, fostering a data-driven culture and continuously optimizing campaign performance. Responsibilities include:
  • Developing and implementing a cohesive, multi-channel digital marketing strategy aligned with business objectives and target audience.
  • Overseeing all digital marketing campaigns, including paid search, social media advertising, display advertising, and programmatic buying.
  • Managing and optimizing the company's SEO strategy to improve organic search rankings and drive qualified traffic.
  • Developing and executing effective content marketing strategies to engage target audiences and build brand authority.
  • Leading the email marketing program, including segmentation, automation, and campaign optimization for customer retention and conversion.
  • Analyzing campaign performance data, generating insights, and providing regular reports on key metrics (e.g., ROI, CPA, LTV) to senior management.
  • Managing the digital marketing budget, ensuring efficient allocation of resources and maximizing return on investment.
  • Staying abreast of the latest digital marketing trends, tools, and best practices, and incorporating them into strategy.
  • Collaborating with cross-functional teams, including product development, sales, and customer service, to ensure a unified brand experience.
  • Recruiting, training, and mentoring a high-performing digital marketing team.
A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or Master's degree in Digital Marketing is a plus. A minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role, is essential. Proven success in developing and executing data-driven digital marketing campaigns that have delivered measurable results is mandatory. Expertise in marketing automation platforms, CRM systems, web analytics tools (e.g., Google Analytics), and various advertising platforms is crucial. Strong analytical, strategic planning, and leadership skills are required. Excellent communication and presentation skills are necessary for effectively conveying strategies and results to stakeholders. This is a fantastic opportunity to shape the digital presence of a thriving company and drive impactful growth from anywhere in the world. The role is formally associated with Tampa, Florida, US , but is fully remote.
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Senior Remote Geological Engineer - Data Analysis

33601 Tampa, Florida $130000 Annually WhatJobs

Posted 15 days ago

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Job Description

full-time
Our client is seeking a highly skilled and experienced Senior Remote Geological Engineer to spearhead advanced data analysis initiatives within their global mining operations. This is a fully remote position, allowing you to contribute your expertise from any location within the United States. The successful candidate will be responsible for analyzing vast datasets related to geological surveys, mineral exploration, mine planning, and resource estimation. You will utilize sophisticated statistical modeling, machine learning algorithms, and specialized geological software to identify trends, predict outcomes, and optimize extraction strategies. Your role will involve developing and implementing data-driven solutions to enhance operational efficiency, improve safety protocols, and maximize resource recovery. Collaboration with cross-functional teams, including geologists, mining engineers, and data scientists, will be crucial. You will translate complex geological data into actionable insights and present findings to stakeholders through clear and concise reports and presentations. A strong understanding of mining processes, geological formations, and geostatistics is essential. The ability to work independently, manage multiple projects simultaneously, and communicate technical information effectively in a remote setting is paramount. We are looking for an innovative thinker who can leverage cutting-edge technologies to drive significant improvements in our mining ventures. A Master's degree or Ph.D. in Geological Engineering, Geostatistics, Data Science, or a related field, coupled with a minimum of 7 years of progressive experience in the mining industry, is required. Expertise in programming languages such as Python or R, and familiarity with GIS software and database management systems, will be highly advantageous. This is a unique opportunity to shape the future of resource extraction through remote, data-centric engineering. If you are a passionate geological expert with a knack for data analysis and a desire for a remote career, we encourage you to apply.

Responsibilities:
  • Analyze large-scale geological and mining datasets.
  • Develop and apply statistical models and machine learning algorithms.
  • Optimize mining plans and resource estimation through data analysis.
  • Collaborate with geologists, engineers, and data scientists remotely.
  • Interpret geological data and provide actionable insights.
  • Develop data visualization tools and reports.
  • Ensure data integrity and accuracy.
  • Mentor junior engineers and data analysts.

Qualifications:
  • Master's or Ph.D. in Geological Engineering, Geostatistics, Data Science, or a related field.
  • Minimum of 7 years of relevant experience in the mining sector.
  • Demonstrated expertise in geological data analysis and interpretation.
  • Proficiency in Python, R, or other relevant programming languages.
  • Experience with GIS software and database management.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation abilities for remote audiences.
  • Proven ability to work independently and manage complex projects.
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