What Jobs are available for Marketing Analytics in Atlanta?

IHG is seeking a Marketing Analytics Manager to help our marketing organization understand and improve the effectiveness of our owned media channels. In this role, you will leverage your analytical skills, media channel knowledge, and clear communication to measure the impact of our marketing tactics, identify opportunities for improvement, and support the development of our owned media test-and-learn optimization strategy. You will work closely with our Analytics and Marketing teams to deliver insights that drive smarter decision-making and enhance the performance of our owned media efforts.
Your day to day
+ Apply analytical thinking, problem-solving skills, and curiosity to drive change, identifying opportunities to improve marketing effectiveness across owned channels.
+ Develop and deliver data-driven insights through complex data extraction, joins, and analysis using SQL (GCP BigQuery), Excel, BI tools (Looker, Power BI, Tableau), and web analytics platforms (Google Analytics, Adobe Analytics).
+ Maintain relationships with Global Marketing Shared Services and develop a strong working knowledge of all of the business functional area's objectives in order to ensure accurate translation of stakeholder requirements into technical specifications, reporting and analysis.
+ Establish project plans that outline project milestones for different Business Analytics projects. Convene cross-functional teams to deliver projects
+ Apply analytical techniques to one or more disciplines. May perform statistical analyses and create accurate charts, tables and graphs in the correct format and within established time frames as required. Select and use appropriate software to effectively analyze data. Compile and analyze information. Effectively communicate findings and recommendations to appropriate staff.
What we need from you
+ Demonstrated computing and database reporting skills.
+ Demonstrated programming experience with statistical and database software (BigQuery SQL, SAS, R, Business Objects).
+ Demonstrated knowledge of Microsoft Excel functionality.
+ Demonstrated experience in a decision-support and data warehousing environment.
+ Demonstrated project management experience in organizing, planning and executing large-scale projects
+ Demonstrated understanding of business analysis processes.
+ Demonstrated understanding of stakeholder's processes.
+ Demonstrated knowledge of hotel operations and the hotel industry, and demonstrated ability to access relevant information and understand the competitive market.
+ Demonstrates clear, concise, and succinct communication skills, including adapting both technical verbal and written communication to the needs and level of the user.
+ Bachelor's or Master's Degree with a concentration in Statistics, Mathematics , Operations Research, Marketing or other related field of study, or an equivalent combination of education and work related experience.
+ 5 years progressive work related experience working within a business intelligence team and with relational decision-support databases and analytical consulting with demonstrated proficiency and understanding in one or more functions related to the position, preferably in a management position
Location - Our hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business.
The salary range for this role is $58,844 to $105,000. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
#LI-AA5
At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.
Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.
We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance - working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.
We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.
Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
**Important information** :
+ The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
+ No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
+ If you require reasonable accommodation during the application process, please click here .
+ IHG does not accept applications, inquiries, or unsolicited CVs/resumes from staffing or recruiting agencies. Please click here for our agency policy.
+ If you are a resident of or applying to a job opening in the State of Washington, please click here to read about applicable benefits.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

**Sr. Manager, Marketing Analytics**
This position is based in Atlanta, GA in our Galleria office and is hybrid role.
_Applicants in CA, CO, DC, HI, IL, MD, MA, MN, NJ, NY, RI, VT, and WA are not eligible for this posting._
**Sr. Manager, Marketing Analytics Grow Our Business**
You'll never be bored in this role - and The Senior Manager will help provide both day-to-day insights and big picture analysis to help optimize performance across Aaron's marketing and ecommerce channels. The Senior Manager is responsible for delivering actionable information about the customer and the business. This role is highly visible by working cross functionally with Marketing, Ecommerce, and IT and is charged with identifying areas of opportunity to drive revenue by instilling data-driven best practices across the company. This person must have strong analytical and communication skills to synthesize findings into actionable insights.
**The Details**
**What You Need:**
- Strong SQL programming skills; experience with SQL Server/Azure SQL preferred
- Skilled in BI dashboards, CRM platforms, marketing mix/attribution modeling, and testing methodologies
- Proficient data visualization skills, experience with Microsoft Power BI preferred
- Experience with data preparation software such as Alteryx is a plus
- Experience in a wide range of qualitative and quantitative methods and can apply them appropriately to business issues
-Understanding of basic marketing principles and experience with marketing-campaign measurement and web-analytics measurement tools are preferred
- Strong leadership capability, ability to work well cross-functionally
- Must be very organized, detail-oriented and resourceful
- Very strong communication skills - both written and oral
**What You'll Do:**
- Develop a detailed, strategic analytical framework inclusive of predictive analytics to guide marketing initiatives
- Leads complex quantitative and qualitative research efforts and business intelligence solutions to inform brand strategies, omnichannel marketing efforts and communication plans
- Establishes and sets benchmarks and key performance indicators
- Manage the Company's marketing performance measurement and contribute to the day-to-day forecasting initiatives at the Company
- Direct experience with analytics and leveraging data to uncover actionable business insights
- Working knowledge of marketing channel performance metrics
- Keeps abreast of consumer research studies and digital analytical tools in the market to inform our learning agenda
- Proactively participate in and identify opportunities for efficiency, automation, standardization and process simplification
- Expert level understanding of Microsoft Office suite especially Excel and PowerPoint and how to tell a story that provides insight into the business by leveraging data
- Leveraging automation solutions for regular data processes
**Additional Requirements:**
- Four-year college degree (MBA/MS Preferred)
- 7+ years of experience in a consumer insights/marketing analytics role
- Retail industry experience preferred
**Aaron's Total Rewards**
Our team members are our greatest asset. As an expression of our appreciation, Aaron's is proud to offer outstanding career training, competitive performance incentives, excellent advancement opportunities, and a distinctive benefits package which includes**:
+ Paid time off, including vacation days, sick days, and holidays
+ Medical, dental and vision insurance
+ 401(k) plan with contribution matching
_*Note that the pay range provided above is the lowest to highest rate we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the salary range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law._
_**Benefits vary based on PT or FT employment status._

**Position Purpose:**
The Senior Marketing Measurement Analyst (Paid Search & Marketing Analytics) will play a critical role in expanding our Marketing Measurement and Analytics capabilities by leveraging advanced analysis techniques to deliver actionable insights, build scalable reporting, support experimentation, ensure data quality, and unlock new data solutions that guide media strategy and optimization. This role sits within the Channel Analytics team while closely partnering with Media Strategy, Activation, and Creative stakeholders.
Key outcomes for this role include the ability to execute roadmap initiatives, ensure data accuracy, and improve marketing efficiency and effectiveness through technical expertise in data exploration, analysis, and storytelling. Success will be measured by the analyst's ability to identify trends and opportunities, expand support across marketing functions, and drive the implementation of measurement capabilities that enhance insights and overall marketing performance.
**Key Responsibilities:**
+ 20% Serve as primary point of contact for marketing, competitive and Home Depot analytics for marketing team. Cultivate and maintain relationships with marketing team members to understand priorities, strategic initiatives and analytics needs.
+ 20% Leverage available resources to analyze data, identify opportunities to improve THD and marketing business, and present results to affected marketing team members, business partners and leadership.
+ 20% Work on Marketing special projects, including process improvement, process tool development and marketing campaigns as directed.
+ 20% Partner with IT, Marketing Operations and other analytics teams to develop and launch new tools for marketing use. Ensure smooth change management and adoption via training and communication.
+ 20% Design, develop and distribute key reports for the marketing organization. Identify opportunities for improvement, including new data sources, enhanced KPI and better visualizations.
**Direct Manager/Direct Reports:**
+ This position typically reports to Manager, Analytics
+ This position has 0 direct reports
**Travel Requirements:**
+ Typically requires overnight travel less than 10% of the time.
**Physical Requirements:**
+ Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
**Working Conditions:**
+ Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
+ No travel required
**Minimum Qualifications:**
+ Must be eighteen years of age or older.
+ Must be legally permitted to work in the United States.
**Preferred Qualifications:**
+ Previous experience in Marketing Analytics/Measurement with strong analytical and problem-solving skills.
+ Advanced experience with SQL, Tableau, and Excel (Python experience a plus).
+ Proven ability to quickly retrieve, manipulate, analyze, and interpret data; strong quantitative and research skills with excellent data interpretation capabilities.
+ Experience working with marketing data (KPIs, campaign structures, URL tracking, platform reporting) and understanding of conversion funnels, attribution, and marketing channels.
+ Hands-on experience with Paid Search, Paid Social and other marketing platforms.
+ Experience running A/B tests and applying testing best practices.
+ Familiarity with Adobe Analytics, Google Analytics, or similar tools.
+ Experience collaborating in agile/project workflows (e.g., Jira) and contributing to data documentation.
+ Proficient in PowerPoint with strong skills in data storytelling, visualization, and presenting insights to stakeholders.
+ Excellent verbal and written communication skills, with the ability to prepare clear, concise, and leadership-ready documents.
+ Demonstrates proactive problem-solving, a collaborative team mindset, and accountability for delivering high-quality work.
**Minimum Education:**
+ The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
**Minimum Years of Work Experience:**
+ 3
**Competencies:**
+ Action Oriented
+ Collaborates
+ Communicates Effectively
+ Customer Focus
+ Drives Results
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. - $0.00 - $0.00

**Summary:**
The mission of the Marketing Insights team is to understand the needs, experiences, behaviors, and attitudes of our users and customers to maximize the value Meta can deliver across our platforms and services. Our team are experts in research technique and practice, but our differentiator is how we act as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses to meaningful experiences.
**Required Skills:**
Marketing Insights Researcher Responsibilities:
1. Identify opportunities and develop the learning agendas (in collaboration with other functions such as User Experience Research (UXR), Data Science, Creative) to support progress on business goals
2. Responsible for framing strategy decisions, driving alignment, and unblocking progress - ensuring the right conversations are happening and marketing is set up to succeed
3. Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing and brand strategies, campaign development, product development, retail and channel strategy
4. Translate research findings into actionable insights with clear recommendations
5. producing highly effective communication that motivates people to apply learnings in marketing and across the organization
**Minimum Qualifications:**
Minimum Qualifications:
6. Research Expertise: 8+ years of research experience. Mastery of qualitative and quantitative methods, with the ability to apply them in a business context to inform decision-making
7. Marketing Expertise: Proven expertise in shaping insights-driven marketing campaigns and product launches from definition to execution, with a focus on shaping strategy, driving alignment, and delivering business outcomes
8. Strategic Leadership: Resolves ambiguity, drives cross-functional alignment. Experience convening stakeholders and drive decision making in ambiguous or evolving contexts. Track record of thriving in time-sensitive environments
**Preferred Qualifications:**
Preferred Qualifications:
9. Experience in brand building and brand strategy development
10. 12+ years of research experience
11. Experience in the technology space
12. Experience collaborating proactively and effectively with a broad variety of partners
13. Experience with hardware, consumer packaged goods, or other physical products
14. Experience in leading insights-focused campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making
15. Experience thinking holistically/creatively in addition to technically/analytically
**Public Compensation:**
$160,000/year to $219,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

**Overview**
**Be inspired. Be rewarded. Belong. At Emory Healthcare.**
At Emory Healthcare we fuel your professional journey with better benefits, valuable resources, ongoing mentorship and leadership programs for all types of jobs, and a supportive environment that enables you to reach new heights in your career and be what you want to be. We provide:
- Comprehensive health benefits that start day 1
- Student Loan Repayment Assistance & Reimbursement Programs
- Family-focused benefits
- Wellness incentives
- Ongoing mentorship, development, and leadership programs
- And more
**Work Location:** Atlanta, GA
**Description**
The Director of CRM, Marketing Automation & Analytics will support the strategic direction and execution of marketing automation, CRM solutions, and analytics platforms to support Emory Healthcares marketing team.
This role focuses on optimizing backend systems and infrastructure to ensure seamless automation workflows, efficient data management, and robust analytics reporting.
The Director will lead a team of technical professionals, including CRM Business Solutions Architects, Senior Marketing Automation Architects, and Marketing Business Intelligence Developers, ensuring that marketing platforms are fully integrated and optimized for enterprise-wide efficiency.
Key Responsibilities Marketing Automation & CRM Optimization:
+ Lead the strategy and management of CRM platforms and marketing automation tools (Salesforce Marketing Cloud, Eloqua, etc.), ensuring alignment with organizational goals and seamless integration with other marketing technologies.
+ Oversee the configuration, management, and optimization of automated workflows, audience segmentation, lead scoring, and customer journeys.
+ Ensure marketing automation systems are scalable, reliable, and capable of supporting business objectives, particularly in terms of patient engagement and service-line growth.
+ Work with cross-functional teams and internal Salesforce Center of excellence to ensure the development Marketings CRM roadmap aligns with institutional goals and best practices.
Analytics & Data Management:
+ Guide the team in developing and maintaining reporting tools, dashboards, and analytics solutions that provide actionable insights into campaign performance, customer behavior, and marketing ROI.
+ Work with the team to develop analytics that ensure CRM platform health and data integrity.
+ Ensure accurate, real-time data collection and reporting, facilitating data-driven decision-making across the marketing team.
+ Collaborate with cross-functional teams to ensure that marketing data is seamlessly integrated with other business intelligence systems across Emory Healthcare.
Team Leadership & Development:
+ Manage a team of backend specialists including CRM Business Solutions Architects, Marketing Automation Architects, and Business Intelligence Developers.
+ Provide leadership, mentorship, and career development opportunities for team members, fostering a collaborative and innovative work environment.
Platform Governance & Integration:
+ Ensure governance of marketing automation platforms and CRM systems, establishing best practices for data quality, platform utilization, and system integration.
+ Work with IT and other departments to ensure smooth integration of marketing technologies, maintaining data integrity across all systems.
Minimum Qualifications Education:
+ Bachelors degree in Marketing, Information Technology, Business Analytics, or a related field.
Experience:
+ 7+ years of experience in marketing automation, CRM management, and/or data analytics, with at least 3 years in a leadership role.
+ Experience with Salesforce platforms, including Salesforce Health Cloud Marketing Cloud, Marketing Cloud Intelligence (Datorama) or similar marketing automation platforms, and strong knowledge of CRM integrations to other marketing platforms.
Skills:
+ Expertise in marketing automation platforms, CRM systems, and backend data management.
+ Strong analytical skills with experience in developing and maintaining reporting dashboards.
+ Excellent leadership and communication skills, with the ability to collaborate across technical and non-technical teams. Preferred
Qualifications:
+ Masters degree in Business, Marketing, Data Science, or a related field.
+ Familiarity with advanced analytics tools such as Tableau, Google Analytics, or other BI platforms.
+ Familiarity with Data Cloud or Customer Data Platforms a plus
+ Knowledge of data lakes, cloud storage
+ Understanding of HIPAA-compliance and personal identity security a plus
**Additional Details**
Emory is an equal opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by state or federal law.
Emory Healthcare is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. Please contact Emory Healthcare's Human Resources at . Please note that one week's advance notice is preferred.
**Connect With Us!**
Connect with us for general consideration!
**Division** _Emory Healthcare Inc._
**Campus Location** _Atlanta, GA, 30345_
**Campus Location** _US-GA-Atlanta_
**Department** _EHI Marketing_
**Job Type** _Regular Full-Time_
**Job Number** _ _
**Job Category** _Business Operations_
**Schedule** _8a-4:30p_
**Standard Hours** _40 Hours_
**Hourly Minimum** _USD $0.00/Hr._
**Hourly Midpoint** _USD $0.00/Hr._
Emory Healthcare is an Equal Employment Opportunity employer committed to providing equal opportunity in all of its employment practices and decisions. Emory Healthcare prohibits discrimination, harassment, and retaliation in employment based on race, color, religion, national origin, sex, sexual orientation, gender identity or expression, pregnancy, age (40 and over), disability, citizenship, genetic information, service in the uniformed services, veteran status or any other classification protected by applicable federal, state, or local law.

Job Description
Compensation:
173.23 INR/hr-961.55 INR/hr ($2.02-$11.21/hr USD). - Exact compensation may vary based on several factors, including skills, experience, and education.
A Fortune 100 retail client of Insight Global is looking to hire elite Data Engineers to join their Enterprise Data & Analytics Team. This team is responsible for supporting and providing all 12 company business units with the data they need to optimize their BUs and increase efficiency/profitability. This company has a centralized data organization and is Google's largest customer. There are over 200 people that report to this director, and his teams are responsible for working with over 170 petabytes of data within BigQuery. This Data Engineer will be responsible for legacy redesigns, net new projects within all 12 business units, and will be using cutting-edge technology for all of it. The ideal candidate for this role can vary in years of experience but must be able to think systemically about computer science instead of just being able to code. For example, there are a hundred ways to cut code, but these candidates must understand what the trade-offs are of doing it each way and be able to explain why they would decide which way they chose to cut it. We are looking for someone with a growth mindset who is able to reflect on their prior work and think of what they would do differently next time to improve it. The overarching goal of this team is not just build a data set, but to build one that is robust using processes and techniques that will allow to work just as well on day 100 as it would on day 1.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: and Requirements
- SQL
- GCP
- BigQuery
- Dataform and/or DBT
- Python
- Must be a systemic-thinker - Adobe clickstream
- Candidates coming from a newer company in the online space such as Chewy, Amazon, Wayfair, Netflix (doesn't have to be a Fortune100; a legit startup within this space is fine too)
- T.A. (Teaching Assistant) experience in grad school
- Experience supporting high-stakes data projects like financial reporting at a public company that has to be SOX compliant, for example
- Experience working with really high streaming/high velocity/fancy technologies (seeing that in action at a decent-sized company is great background experience)

**Position Purpose:**
The Manager, Web Analytics- UGC will lead the UGC team responsible for digital insight generation and analysis in support of HomeDepot.com's marketing, merchandising, operations, UX, and other cross-functional groups. The incumbent will lead a team working to leverage a combination of Adobe Analytics, GCP and GBQ, Bazaarvoice, and SQL-based data to generate insights and recommendations designed to spur the business forward.
The Manager, Web Analytics- UGC, will work with business partners to prioritize and execute against reporting enhancements and analytical projects required to deliver business results. In addition, this role will work extensively in partnership with the product management team, engineering and key vendors to determine short-term and long-term needs for tools that support evolving analytics & reporting needs.
The Manager, Web Analytics- UGC will lead end-to-end operations for collecting and displaying user-generated content across THD's digital platforms. This includes managing programs such as product sampling, post-purchase review requests, and Q&A. The manager will oversee review and Q&A collection performance, optimize operational workflows, and drive new channel innovation. This role will partner cross-functionally to ensure UGC data is effectively analyzed, shared, and leveraged to enhance customer experience and conversion. The manager will also lead a team responsible for maintaining high-quality support, data accessibility, and content health across platforms.
**Key Responsibilities:**
+ 20% Responsible for presenting analysis and test results and resulting
+ recommendations to peers and senior management. Leverage data to assist in defining site enhancement requirements and be able to present a compelling business case for securing those investments.
+ 10% Communicate opportunities to drive financial goals cross-functionally by
+ making suggestions that support site-wide objectives.
+ 20% Lead conversion planning and forecasting on a weekly, monthly, seasonal, and annual level. Lead ongoing ad hoc analysis of critical business issues that impact site performance; translate analysis into executable recommendations.
+ 10% Draw reasonable and actionable conclusions from analytic summaries and recommend changes to existing policies and processes based on analytic conclusions and understanding of business requirements and drivers. Support recommendations with clear business case that demonstrates bottom-line value.
+ 10% Prioritize and manage execution of requests for report enhancements and
+ analysis from business partners. Establish and evangelize improved data-driven views of site performance.
+ 10% Collaborate with peers to ensure consistency of information, methodologies and reports. Share best practices and develop systems knowledge to deliver new reports and enhance existing reports to meet needs.
+ 10% Manage web analytic project prioritization based on business needs. Maintain and prioritize a list of enhancements requested for all measurement technology in place at Home Depot online.
+ 10% Share leadership for the teams responsible for web analytics (reporting and
+ analysis) and, over-time, structured site (A/B, MVT) testing.
**Direct Manager/Direct Reports:**
+ This position typically reports to Sr. Manager or Director, Homedepot.com
+ This position has 5 Direct Reports
**Travel Requirements:**
+ Typically requires overnight travel less than 10% of the time.
**Physical Requirements:**
+ Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
**Working Conditions:**
+ Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
+ No travel required
**Minimum Qualifications:**
+ Must be eighteen years of age or older.
+ Must be legally permitted to work in the United States.
+ Manages a team of 1-5 direct reports
+ Accountable for direct supervision of the work activities of others, in addition to personnel issues (including selection, termination, performance appraisal and professional development of subordinates)
**Preferred Qualifications:**
+ MBA preferred
+ Extensive experience with Adobe Analytic
+ Extensive experience with Google Big Query
+ Experience with User Generated Content discipline
+ Demonstrated experience managing a team of technically advanced analytical professionals in the area of web analytics
+ Experience managing an A/B testing program and working with database-driven sites and content management tools
+ Expereince in relevant site analytics, site development, and or site merchandising experience
+ Ability to communicate with both business and technical resources, particularly the skill of expressing complex issues with clarity & simplicity
+ Flexible and responsive; able to perform in a fast paced, dynamic work environment and meet aggressive deadlines
+ Open to idea exploration with strong problem-solving/analytical abilities
+ Leadership and supervisory skills
+ Possess executive-level communication and presentation skills
+ Demonstrated strength in creating partnerships and in building relationships with other functions and associates within the organization
**Minimum Education:**
+ The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
**Preferred Education:**
+ No additional education
**Minimum Years of Work Experience:**
+ 5
**Preferred Years of Work Experience:**
+ No additional years of experience
**Minimum Leadership Experience:**
+ None
**Preferred Leadership Experience:**
+ None
**Certifications:**
+ None
**Competencies:**
+ Decision Quality
+ Collaborates
+ Drives Engagement
+ Ensures Accountability
+ Plans and Aligns
+ Communicates Effectively
+ Customer Focus
+ Develops Talent
+ Drives Results
+ Manages Conflict
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. - $0.00 - $0.00

The Coca-Cola Company is transforming the way we leverage data to power global marketing and Customer & Commercial Leadership (CC&L). We are building a more connected human-centric approach to research, measurement, and partnerships - designed to deliver distinctive, market -leading insights and analytics.
As a key contributor in this transformation, the Senior Manager will drive strategic analysis of consumer behavior, from consumption patterns to purchase trends. You will lead development of best-in-class analytics capabilities across the enterprise, collaborating closely with Consumer, CCL, and Category teams to turn data into actionable strategies that fuel growth.
This is a high-impact role for a data-driven leader who is passionate about combining analytics expertise with a deep understanding of consumers and markets.
**Key Responsibilities**
+ Responsible for driving & providing marketing analytics and building next-generation of ad-hoc marketing analytic capability across the enterprise.
+ Provide ad hoc analysis based on standardized templates at speed and to scale.
+ Develop refreshed protocol for all marketing Ad Hoc analytics and systematic approach to derive and share comprehensive worldwide insights from ad hoc research.
+ Build real time ad hoc analytic capability working closely with the Platform Services data team and in partnership with Center and OU Insights & Marketing teams.
+ Develop next-generation global standards for marketing analytics.
+ Enhance investment optimization through improved models.
+ Increase efficiency of data and analytics resources by introducing advanced analytics, AI & Machine Learning technology, improving accuracy, actionability, efficiency and user adoption.
+ Lead partnership with the hub data and analytics teams, the other platform service hubs to assess and upgrade analytics through refreshing metrics and developing innovative measurement frameworks.
+ Serve as subject matter expert for Artificial Intelligence and Machine Learning analytics.
**Qualifications & Requirements**
+ Knowledge & experience in consumer, shopper and channels tracking and analytic tools will be a strong advantage, as well as in shopper/retail syndicated tools
+ Hands-on experience in modern marketing analytics, advance analytics and data modelling, Gen AI application to consumer and shopper tracking tool data and analytics (synthetic data, etc).
+ Must be well versed in research and advanced analytics (segmentation, performance drivers modelling, pricing/promotional effectiveness, in-store execution, category management). High knowledge and understanding of Household Panel and Consumer Tracking solutions.
+ Knowledge of and ability to interpret and apply data and insights to inform TCCC's brand strategy and programs.
+ Cross Functional Relationships: Knowledge of and ability to articulate to senior management the benefits of supporting cross-functional objectives to achieve the business plan.
+ Candidate must have strong analytics experience and be well versed in storytelling from data, translating analytics into actionable outcomes, with ability to simplify complex analysis to communicate the 'so what' for the business.
+ SME level experience and applied knowledge of insights and analytics as well as retail measurement service and household panel data.
**Related Work Experience**
+ 5 years' experience in the following:
+ Managing cross-functional relationships across Marketing, Finance, and Information Technology (IT) within a complex, global environment.
+ Translating analytics into data-driven insights to guide business planning processes.
+ Working with statistics and exploratory data analysis pertaining to the Consumer-Packaged Goods Industry data, including consumer survey data and syndicated retail data derived from Consumer Tracking (BEACH), Household Panel, Nielsen RMS, etc.
+ Working with Power Bl and SQL.
+ 2 years' experience in the following:
+ Programming languages such as R, Python, SQL, Azure ML, Synapse.
+ Ability to perform advance statistical analysis (SPSS, R, etc.)
+ AI/Gen AI application to consumer and shopper data and analytics
**Education Requirements**
+ Bachelor's Degree in Data Science/Business Advanced Analytics or similar background.
+ BA or Advanced Degree required.
**Skills**
+ Analytical Thinking, Brand Positioning, Brand Storytelling, Channel Management, Channels Strategy, Communication, Competitive Assessments, Consumer Segmentation, Consumer Trends, Decision Making, Digital Media Strategy, Group Problem Solving, Leadership, Market Research, Media Planning, Microsoft Office, Quantitative Research, Retail Marketing Strategy, Social Media Strategies, Syndicated Research, SPSS, Python, R, SAS, SQL, Azure ML, Synapse.
**What We Can Do For You**
+ **Iconic Brand:** Work on the most recognized brand in the world and be part of developing the brands next chapter.
+ **Exposure to World Class Leaders:** Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
+ **Creative Team Culture:** Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.
**Skills:**
Media Planning; Consumer Trends; Collaborative Leadership; Consumer Segmentation; Competitive Assessments; Digital Media Strategy; Quantitative Research; Channels Strategy; Waterfall Model; Microsoft Office; Brand Positioning; Group Problem Solving; Social Media Strategies; Communication; Decision Making; Syndicated Research; Brand Storytelling; Retail Marketing Strategy; Channel Management
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.
Pay Range:$130,000 - $147,000
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:15
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

Your Job

We are currently looking for an experienced Insights & Knowledge team member for the Retail Tissue, Towel & Napkin business at Georgia-Pacific. This position is responsible for leading primary market research projects spanning qualitative and quantitative methodologies for brands such as Quilted Northern, Angel Soft, Brawny®, Sparkle®, and Vanity Fair, and for leveraging consumer & shopper insights to help guide strategies for the business.

Reporting to the Senior Director of Retail TTN Insights & Knowledge, this position is a part of a team responsible for building the organization's consumer knowledge foundation and identifying proprietary insights. Internal customers will span the full organization from core business teams, brand building/marketing, innovation, research & development, and sales. The candidate must possess the ability to thrive in a fast-paced environment that embraces both classic and entrepreneurial research approaches. The role will be based in Atlanta, Georgia, with some travel required.

This is a hybrid role with at least 3 days a week in office.

Responsibilities

• Lead efforts to synthesize new & existing learnings into actionable, value-generating market insights.
• Serve as strong strategic thinking partner to business team.
• Develop holistic multi-phase learning plans at varying levels of investment
• Manage primary market research projects, both qualitative and quantitative, to support internal business objectives.
• Manage the efficient and effective dissemination of insights to key stakeholders.
• As the need arises, collaborate with key disciplines along the innovation pipeline from early idea generation, concept & product development and testing, to commercialization and post launch learning.

Key Talents

• Possess natural curiosity to learn the business and market
• Self-starter with ability to manage multiple priorities in a complex environment
• Become a sought-after resource for strategic thinking
• Collaborate effectively with a large group of cross-functional stakeholders
• Provide direction grounded in insights and data gleaned from a variety of sources
• Utilize knowledge synthesis and strong storytelling skills to develop and deliver clear research and insight points of view to complement research findings and guide strategic decision making
• Ability to connect research findings to business context

Who You Are (Basic Qualifications)

• Bachelor's degree
• 3 years of experience as a practitioner generating new market insights
• Experience executing robust market research learning plans; and the creation, fielding, analysis, and reporting of market research projects
• Experience supporting research initiatives across full product lifecycle, including innovation, development, commercialization support, post launch.
• Experience working with research vendors
• Experience with PowerPoint, Excel, Word Microsoft applications
• Able and willing to travel at least 20% of the time

What Will Put You Ahead

• Graduate degree (MMR, MBA, or other complementary discipline)
• Experience in CPG industry either directly or through research vendor experience
• Experience with DIY research tools and programming surveys (e.g., Qualtrics, etc.)

At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions. Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location. If you have questions, please speak to your recruiter about the flexibility and detail of our compensation philosophy.

Hiring Philosophy

All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers. Learn more about our hiring philosophy here .

Who We Are

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

Our Benefits

Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most. Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation/time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance. Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region. If you have questions on what benefits apply to you, please speak to your recruiter.

Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.

Equal Opportunities

Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify. Please click here for additional information. (For Illinois E-Verify information click here , aquí , or tu ).

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