2 Marketing Analytics jobs in Fort Lauderdale
Marketing Analytics Lead
Posted 4 days ago
Job Viewed
Job Description
Overview We’re seeking a Marketing Analytics Lead to help us unlock long-term customer value and maximize mortgage recapture through more effective engagement. In this role, you’ll lead analytics across email, lifecycle, brand perception, and NPS, while providing deep, actionable insights into how we attract, retain, and re-engage customers throughout the mortgage journey. You’ll work cross-functionally to measure and optimize every touchpoint—from onboarding to retention to renewal so that we can turn more one-time borrowers into lifelong customers. Why join us? Drive real business outcomes by helping us convert more customers through the full lifecycle. Lead high-impact work that directly contributes to long-term mortgage recapture and customer growth. Work cross-functionally in a collaborative, insight-driven environment. Be part of a mission-driven company focused on building lifelong relationships with homeowners. This fully remote role offers a competitive salary range of $110,000 to $150,000, an annual bonus, medical benefits starting on day one, and a company-matched 401(k). Responsibilities Own end-to-end analytics for email and lifecycle marketing, including onboarding flows, promotional offers, customer nurturing, and retention programs. Deliver insights that inform strategies for mortgage recapture—tracking behavior and engagement patterns that lead to future loan conversions. Analyze NPS and brand sentiment to identify what drives trust, loyalty, and churn across the borrower journey. Build dashboards that connect lifecycle touchpoints to business outcomes like CLTV, recapture rates, and cross-sell potential. Use SQL to pull customers and marketing data from internal systems and marketing platforms. Monitor performance across marketing campaigns using URL tracking, UTMs, and full-funnel attribution. Analyze website behavior to understand landing page performance, lead engagement, and content effectiveness. Support ongoing segmentation, predictive modeling, and test/learning programs across email and digital channels. Work closely with marketing, product, and servicing teams to drive strategy and execution. Qualifications 5–8+ years of experience in marketing or lifecycle analytics, ideally in mortgage, financial services, or insurance. Bachelor's degree in Marketing, related field or equivalent experience desired. Demonstrated success using data to improve customer retention, lifecycle value, and recapture performance. Advanced SQL skills with the ability to manage and analyze large datasets. Experience with marketing automation platforms (Braze, Iterable, Salesforce, HubSpot, etc.) and email performance metrics. Strong background in NPS, CSAT, and brand tracking tools (e.g., Qualtrics, SurveyMonkey, YouGov). Familiarity with Google Analytics, GTM, or other web tracking and behavioral tools. Deep understanding of customer journeys, testing frameworks, and multi-touch attribution. Excellent communication and stakeholder management skills, you can turn insights into action at both strategic and tactical levels. Lakeview is an Equal Employment Opportunity employer. All aspects of consideration for employment and employment with the Company are governed on the basis of merit, competence and qualifications without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, or any other category protected by federal, state, or local law. #LI-Remote 5–8+ years of experience in marketing or lifecycle analytics, ideally in mortgage, financial services, or insurance. Bachelor's degree in Marketing, related field or equivalent experience desired. Demonstrated success using data to improve customer retention, lifecycle value, and recapture performance. Advanced SQL skills with the ability to manage and analyze large datasets. Experience with marketing automation platforms (Braze, Iterable, Salesforce, HubSpot, etc.) and email performance metrics. Strong background in NPS, CSAT, and brand tracking tools (e.g., Qualtrics, SurveyMonkey, YouGov). Familiarity with Google Analytics, GTM, or other web tracking and behavioral tools. Deep understanding of customer journeys, testing frameworks, and multi-touch attribution. Excellent communication and stakeholder management skills, you can turn insights into action at both strategic and tactical levels. Lakeview is an Equal Employment Opportunity employer. All aspects of consideration for employment and employment with the Company are governed on the basis of merit, competence and qualifications without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, or any other category protected by federal, state, or local law. #LI-Remote Own end-to-end analytics for email and lifecycle marketing, including onboarding flows, promotional offers, customer nurturing, and retention programs. Deliver insights that inform strategies for mortgage recapture—tracking behavior and engagement patterns that lead to future loan conversions. Analyze NPS and brand sentiment to identify what drives trust, loyalty, and churn across the borrower journey. Build dashboards that connect lifecycle touchpoints to business outcomes like CLTV, recapture rates, and cross-sell potential. Use SQL to pull customers and marketing data from internal systems and marketing platforms. Monitor performance across marketing campaigns using URL tracking, UTMs, and full-funnel attribution. Analyze website behavior to understand landing page performance, lead engagement, and content effectiveness. Support ongoing segmentation, predictive modeling, and test/learning programs across email and digital channels. Work closely with marketing, product, and servicing teams to drive strategy and execution. #J-18808-Ljbffr
Marketing Data Analytics Technologist
Posted today
Job Viewed
Job Description
LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today's top model creators for each individual legal use case.
About the role
We are seeking a detail-oriented, data-driven Marketing Technologist to own the implementation, integration, and optimization of our marketing and revenue tech stack to drive efficiency, alignment, and revenue growth. This role bridges the gap between marketing strategy, sales execution, and technical systems, ensuring our tools work seamlessly to support account-based marketing (ABM), campaign personalization, and performance analytics.
Responsibilities:
Platform Implementation & Integration
+ Lead the technical configuration and ongoing management of marketing technologies, such as Demandbase, Gong, CRM and marketing automation tools.
+ Ensure clean and scalable integrations between platforms to support full-funnel visibility and reporting.
+ Create audience segments and logic based on intent signals.
+ Build dashboards and reporting frameworks that tie engagement and sales conversations to marketing influence and ROI.
Process Automation & Governance
+ Define workflows, tagging structures, and data governance practices to ensure tool hygiene and scalability.
+ Automate manual processes related to lead routing, account scoring, ad deployment, and campaign attribution.
Cross-Functional Collaboration
+ Serve as the connector between marketing, sales, operations, and IT-translating business goals into technical execution.
+ Stay informed of emerging MarTech trends and tools that can accelerate growth.
Requirements:
+ 4+ years of experience in marketing operations, marketing technology, or revenue operations in a B2B software environment.
+ Preferred hands-on experience with DemandBase, Gong, CRM and marketing automation tools
+ Strong understanding of account-based marketing (ABM) principles and full-funnel campaign execution.
+ Proficiency in data analysis, segmentation logic, and campaign tracking/attribution.
+ Comfortable working in both strategic and tactical capacities-able to zoom in and out.
+ Familiarity with APIs or integration tools a plus.
+ Excellent communication and project management skills.
Work in a way that works for you
Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive. We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
+ Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits
+ Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
+ Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
+ Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
+ Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
+ Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
+ Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice
About the business
LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
Salary range
To be added when data can be disclosed
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1- .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.
Be The First To Know
About the latest Marketing analytics Jobs in Fort Lauderdale !