9 Marketing Analytics jobs in San Jose
Web Marketing Analytics & Experimentation Analyst
Posted 8 days ago
Job Viewed
Job Description
Job Description:
- This role supports the Growth Marketing / Self-Serve team. Looking for an enthusiastic problem solver with a track record of thought leadership in applying data driven analysis that has had a tangible impact on business operations.
Responsibilities
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Advanced analytics and experimentation support to enable data-driven marketing by applying statistical techniques to solve business problems.
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Bring consistency to online reporting. Create user-friendly and informative dashboards and recurring reports, adjusting to meet ever-changing business needs. Continually monitor and look for ways to improve and streamline reporting, including automation.
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Provide high-level insight and detailed, segmented investigative analyses to inform site changes and opportunities to increase customer utilization of the web channel. Use existing data to help predict the impact and recommend the best course of action for future initiatives.
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Work with other teams to integrate online data with other channels, to allow comprehensive business insight across multiple channels.
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Leverage quasi-experimental designs or other causal inference methods as appropriate when a traditional experimental design approach is not feasible.
Mandatory:
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5+ years of directly relevant experience working with large, complex datasets, experimental design and building statistical models, using SQL and one language for scripting or statistical programming (R, SAS, Python etc.).
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At least 5 years' experience working with Business Intelligence, Data Warehouses tools and techniques, analytics and reporting platforms (SQL, BigQuery, Python).
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Expertise in methods, techniques and technologies in the areas of data modeling, data extraction/ETL, data validation, and data visualization (Plx, Data Studio, Tableau, Looker).
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Demonstrated ability to influence outcomes and communicate complex analytical results to both technical and non-technical audiences, including executive level audiences.
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Requires experience articulating product questions and identifying and normalizing datasets to develop insights.
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Experience with Payments and Risk analytics would be a plus.
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Experience with Cloud Platform, or with general cloud computing products would be a plus.
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2+ years in a web or business analytics role, with experience with enterprise web analytics solutions, enterprise experimentation solutions (Adobe Test & Target, Optimizely, etc) would be a plus.
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Data Analyst Certification is a plus.
Skills:
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Marketing Growth
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Business Intelligence
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Data Analytics
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Dashboarding
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Statistical Programming
Education:
- BA/BS degree or equivalent practical experience.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit ( .
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Web Marketing Analytics & Experimentation Analyst

Posted 6 days ago
Job Viewed
Job Description
+ This role supports the Growth Marketing / Self-Serve team. Looking for an enthusiastic problem solver with a track record of thought leadership in applying data driven analysis that has had a tangible impact on business operations.
**Responsibilities**
+ Advanced analytics and experimentation support to enable data-driven marketing by applying statistical techniques to solve business problems.
+ Bring consistency to online reporting. Create user-friendly and informative dashboards and recurring reports, adjusting to meet ever-changing business needs. Continually monitor and look for ways to improve and streamline reporting, including automation.
+ Provide high-level insight and detailed, segmented investigative analyses to inform site changes and opportunities to increase customer utilization of the web channel. Use existing data to help predict the impact and recommend the best course of action for future initiatives.
+ Work with other teams to integrate online data with other channels, to allow comprehensive business insight across multiple channels.
+ Leverage quasi-experimental designs or other causal inference methods as appropriate when a traditional experimental design approach is not feasible.
**Mandatory:**
+ 5+ years of directly relevant experience working with large, complex datasets, experimental design and building statistical models, using SQL and one language for scripting or statistical programming (R, SAS, Python etc.).
+ At least 5 years' experience working with Business Intelligence, Data Warehouses tools and techniques, analytics and reporting platforms (SQL, BigQuery, Python).
+ Expertise in methods, techniques and technologies in the areas of data modeling, data extraction/ETL, data validation, and data visualization (Plx, Data Studio, Tableau, Looker).
+ Demonstrated ability to influence outcomes and communicate complex analytical results to both technical and non-technical audiences, including executive level audiences.
+ Requires experience articulating product questions and identifying and normalizing datasets to develop insights.
+ Experience with Payments and Risk analytics would be a plus.
+ Experience with Cloud Platform, or with general cloud computing products would be a plus.
+ 2+ years in a web or business analytics role, with experience with enterprise web analytics solutions, enterprise experimentation solutions (Adobe Test & Target, Optimizely, etc) would be a plus.
+ Data Analyst Certification is a plus.
**Skills:**
+ Marketing Growth
+ Business Intelligence
+ Data Analytics
+ Dashboarding
+ Statistical Programming
**Education:**
+ BA/BS degree or equivalent practical experience.
**About US Tech Solutions:**
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit ( .
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Sr. Product Marketing Manager, Analytics , AWS Marketing

Posted 6 days ago
Job Viewed
Job Description
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers-including the fastest-growing startups, largest enterprises, and leading government agencies-are using AWS to lower costs, become more agile, and innovate faster.
Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS's most important and interesting stories to educate customers about what is possible when you build on AWS.
As a Senior Product Marketing Manager for AWS Analytics, you will have the opportunity to define and drive the marketing strategy for the rapidly growing analytics business. You will be creating the most compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive customer engagement and service adoption. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on a new and rapidly growing business and have a big impact every day.
This role may sit in the following locations only: Seattle, WA, USA | San Francisco, CA, USA | Santa Clara, CA, USA
Relocation offered to these locations only from within the USA only.
AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS's industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You'll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS's growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive.
Key job responsibilities
* Own messaging and position of key AWS analytics services
* Work cross-functionally to create compelling launch moments
* Work with business development and specialist sales teams to develop and execute go-to-market strategies including creating messaging to enable thousands of sellers
* Create clear, technical marketing content that resonates with both developers and technical decision-makers
* Work with analysts and manage relationships with key industry influencers
* Define and track key business metrics that demonstrate impact
* Partner with product team to influence roadmap based on market and customer insights
* Develop executive-level narratives and presentations for industry events and customer engagements
* Work effectively across AWS with groups such as engineering, marketing, sales, business development, and evangelists to achieve our joint business goals
About the team
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with data, analytics, and AI. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day. We all work together and pick each other up when workloads shift. This helps us manage time and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.
Mentorship & Career Growth
We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there's nothing we can't achieve.
Basic Qualifications
- Experience building, executing and scaling cross-functional marketing programs
- 7+ years of relevant work experience in fields such as product marketing/management, technical marketing, or technical pre-sales
- A Bachelor's degree in marketing, business, technology, or relevant field of study such as computer science OR 7 years demonstrated product marketing in tech industry
- Demonstrated ability in launching and growing innovative technology products
Preferred Qualifications
- Domain knowledge on analytics, AI and ML technology
- Experience with customer segmentation, profiling, and targeting
- MBA and/or computer science, engineering, technology background
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.
Sr. Product Marketing Manager, Analytics , AWS Marketing

Posted 6 days ago
Job Viewed
Job Description
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers-including the fastest-growing startups, largest enterprises, and leading government agencies-are using AWS to lower costs, become more agile, and innovate faster.
Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS's most important and interesting stories to educate customers about what is possible when you build on AWS.
As a Senior Product Marketing Manager for AWS Analytics, you will have the opportunity to define and drive the marketing strategy for the rapidly growing analytics business. You will be creating the most compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive customer engagement and service adoption. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on a new and rapidly growing business and have a big impact every day.
This role may sit in the following locations only: Seattle, WA, USA | San Francisco, CA, USA | Santa Clara, CA, USA
Relocation offered to these locations only from within the USA only.
AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS's industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You'll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS's growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive.
Key job responsibilities
* Own messaging and position of key AWS analytics services
* Work cross-functionally to create compelling launch moments
* Work with business development and specialist sales teams to develop and execute go-to-market strategies including creating messaging to enable thousands of sellers
* Create clear, technical marketing content that resonates with both developers and technical decision-makers
* Work with analysts and manage relationships with key industry influencers
* Define and track key business metrics that demonstrate impact
* Partner with product team to influence roadmap based on market and customer insights
* Develop executive-level narratives and presentations for industry events and customer engagements
* Work effectively across AWS with groups such as engineering, marketing, sales, business development, and evangelists to achieve our joint business goals
About the team
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with data, analytics, and AI. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day. We all work together and pick each other up when workloads shift. This helps us manage time and juggle multiple priorities to execute high quality deliverables. We enjoy supporting a fast-paced and highly cross-functional organization.
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.
Mentorship & Career Growth
We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there's nothing we can't achieve.
Basic Qualifications
- Experience building, executing and scaling cross-functional marketing programs
- 7+ years of relevant work experience in fields such as product marketing/management, technical marketing, or technical pre-sales
- A Bachelor's degree in marketing, business, technology, or relevant field of study such as computer science OR 7 years demonstrated product marketing in tech industry
- Demonstrated ability in launching and growing innovative technology products
Preferred Qualifications
- Domain knowledge on analytics, AI and ML technology
- Experience with customer segmentation, profiling, and targeting
- MBA and/or computer science, engineering, technology background
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.
Machine Learning Engineer - Product Marketing Customer Analytics
Posted 8 days ago
Job Viewed
Job Description
Machine Learning Engineer - Product Marketing Customer Analytics
Cupertino, California, United States
Corporate Functions
Summary
Posted: Jan 23, 2025
Role Number:
At Apple, new ideas have a way of becoming excellent products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish! The Product Marketing Customer Analytics team is seeking a Machine Learning Engineer with deep technical experience in predictive analytics and analytic engineering.
Description
Support Product Marketing, Investor Relations, and the Executive Team with predictive analytics for customer product and services engagement. Understand product requirements then translate them into modeling tasks and engineering tasks Develop scalable ML algorithms and models to understand customer behavior and provide leadership with actionable insights and recommendations Design and implement end-to-end machine learning pipelines—from feature engineering to model serving— using best in class MLOps frameworks Develop and optimize deep learning and traditional ML solutions on high-volume datasets using GPU clusters or distributed CPU environments. Experiment with cutting-edge algorithms, providing advanced insights into customer behavior and engagement. Manage ML projects through all phases, including data quality, algorithm/feature development, predictive modeling, visualization, and deployment and maintenance. Tackle difficult, non-routine analysis/prediction problems, applying advanced ML methods as needed. Partner with peers to build and prototype analysis pipelines that provide insights at scale. Collaborate with data engineers and infrastructure partners to implement robust solutions and operationalize models. Enhance and evolve solutions to meet changing business needs with agility.
Minimum Qualifications
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8+ years of hands-on programming skills for large-scale data processing
-
Graduate degree required in Computer Science, Statistics, Data Mining, Machine Learning, Operations Research, or related field
Preferred Qualifications
-
Excellent understanding of analytical methods and machine learning algorithms including regression, clustering, classification, optimization, and other advanced analytic techniques.
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8+ years of proven experience building and scaling predictive models across distributed systems (eg: Spark, Kubernetes, GPU clusters), production model hosting, and handling end-to-end performance optimization to solve business problems.
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8+ years of hands-on programming skills (Python, and/or Spark) for large-scale data processing, deriving key insights, developing machine learning models on structured and unstructured data, and with demonstrated success maintaining robust, high-throughput ML pipelines in a production environment.
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Comfortable with advanced deep learning frameworks (Tensorflow, PyTorch) and adept at designing and scaling ML platforms that include feature stores, automated retraining pipelines and CI/CD integration. Able to design systems to handle high-volume ML workflows and implement scalable, fault-tolerant solutions.
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Solid technical database and data modeling knowledge (Oracle, Hadoop, SnowFlake), and experience optimizing SQL queries on large dataset for performance-critical analytics.
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Able to work effectively on ambiguous data and constructs within a fast-changing environment, tight deadlines and priority changes
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Strong communication skills and ability to explain complex technical topics to both data science peers and non-technical business stakeholders, effectively presenting findings and recommendations to senior executives.
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Demonstrated success in partnering cross-functionally, guiding diverse technical teams, aligning business stakeholders, invested in collective success of teams and project outcomes.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $212,000 and $318,400, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant ( .
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant ( .
Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.
Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program ( .
Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .
Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .
Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Director, Marketing Insights and Analytics

Posted 6 days ago
Job Viewed
Job Description
As Director, Marketing Insights and Analytics, you will develop modern research and analytics capabilities to advance the impact of our Marketing and Communications (M&C) investments and support Intuit's ongoing platform transformation. The position requires collaboration with cross-functional teams, managing through influence, working effectively in ambiguous environments, and delivering data-driven insights and research that guide marketing strategy and investments.
**What you'll bring**
+ The ideal candidate will have a proven track record of success working at a strategic level in complex, fast-paced environments, while developing high-performig teams.
+ 10+ years of experience in marketing analytics, market research, or related fields, preferably in fast-paced, data-driven environments.
+ Proven track record of developing and implementing measurement frameworks and advanced marketing analytics models with a strong understanding of full funnel KPIs across B2B and B2C business models
+ Strong strategic and analytical thinker capable of translating complex data and research findings into clear and compelling business recommendations.
+ Ability to engage and influence cross-functional stakeholders, including Marketing, Finance, and Analytics
+ Demonstrated leadership skills managing cross-functional teams and influencing senior stakeholders in matrixed environment.
+ Embodies extreme ownership, with bias towards execution and moving with velocity
+ Demonstrated ability to leverage GenAI systems (ChatGPT, NotebookLM, Google Gemini, etc) in business workflows
+ Excellent verbal and written communication skills.
+ Bachelor's degree in Marketing, Analytics, Market Research, or a related field is preferred.
**How you will lead**
+ Develop and implement consistent measurement frameworks to evaluate marketing spend effectiveness, customer lifetime value, and funnel performance in partnership with all brands within Intuit's portfolio.
+ Partner with segment analytics teams to develop long-term model for measuring platform brand impact on business performance.
+ Oversee qualitative and quantitative research initiatives to deepen understanding of customers and market dynamics for Intuit brand, and develop actionable insights
+ Oversee brand health tracking for Intuit and QuickBooks brands, including creative testing (pre and in-flight) and measurement.
+ Drive analytics and executive reporting for communications efforts, including earned media, social channels, and internal communications, providing actionable insights to leadership.
+ Lead analytics initiatives focused on educational outreach programs and related marketing efforts across multiple audience groups.
+ Integrate and leverage GenAI technologies to enhance research, data analysis, reporting efficiencies, and modeling capabilities across relevant workflows.
+ Manage and mentor a team of analytics and research professionals, fostering a culture of rigor, innovation, and continuous improvement.
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is: Bay Area California $ 241,000.00 - 326,500.00This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits).Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.
ACS Data Analytics Applications Product Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
We are seeking a dynamic and strategic Product Marketing Manager to join our team and lead the marketing efforts for our AI Data Analytics application products. This role requires a blend of technical understanding, marketing expertise, and strategic vision to drive the adoption and growth of our AI solutions. The ideal candidate will have a deep understanding of AI technologies and Semiconductor Customer Needs, combined with a proven track record in product marketing.
Your primary responsibilities will encompass a broad range of activities, including but not limited to:
- Define the application requirements along with industry trends.
- Collaborate with ACS strategic partners to launch market-ready applications.
- Support Global Account Managers in ACS Solution penetration strategy.
- Product definition: Own the product marketing 4Ps including Go-to-Market Strategy, Product Structure, setting Product code in ERP, Product Definition including MRD, working with technical marketing to define roadmap, Pricing and Value assessment, and product marketing Promotion Plan.
- Market Analysis & Strategy: Conduct market research to identify trends, Total Addressable Market (TAM), pricing models, customer ROI, and competitive landscape. Develop and execute comprehensive marketing strategies to position ACS Solutions effectively.
- Product Positioning: Define and communicate the unique value propositions of ACS Solutions. Craft compelling messaging and positioning statements that resonate with target audiences.
- Go-to-Market Planning: Work with BU and BDs for revenue planning and value penetration. Develop and implement go-to-market plans for new product launches and updates. Coordinate cross-functional teams to ensure successful product launches and market penetration.
- Content Creation: Create and manage marketing content, including product collateral, case studies, and target customer event presentations. Ensure all content aligns with marketing objectives.
- Sales Enablement: Provide the sales team with tools and training to effectively sell ACS Solutions. Develop sales kits, product demos, and conduct training sessions.
- Customer Engagement: Work closely with customers to align on roadmap strategy, identify valid use cases, and develop success stories. Use insights to refine marketing strategies and product offerings.
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Technical Marketing Engineer (SASE Visibility and Analytics)
Posted 4 days ago
Job Viewed
Job Description
At Palo Alto Networks® everything starts and ends with our mission:
Being the cybersecurity partner of choice, protecting our digital way of life.
Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we're looking for innovators who are as committed to shaping the future of cybersecurity as we are.
**Who We Are**
We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us everyday - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.
As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few!
At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.
**Your Career**
In their next role, they are eager to lead the technical strategy behind innovative cybersecurity products, particularly at the intersection of digital experience monitoring and SASE. They aim to own the end-to-end development of compelling technical content-whitepapers, demos, and competitive benchmarks-that empowers both sales teams and customers. Driving automation and operational excellence across cross-functional teams is a priority, as is staying hands-on with product testing and real-world use cases. Ultimately, they are excited to shape product narratives that showcase security innovation and elevate the user experience.
**Your Impact**
+ Technical Marketing Strategy: Develop, continuously refine, and execute the technical marketing plan for critical accounts to drive engagement and sales
+ Content Creation: Create, maintain, and deliver effective technical tools, whitepapers, demos, videos, and technical training for sales teams, customers, and partners
+ Automation Leadership: Lead automation initiatives within and across cross-functional teams, striving to achieve technical and operational excellence throughout the release process
+ Competitive Analysis: Conduct competitive research and testing to identify key advantages of our product lines and effectively communicate them to sales, customers, and partners
+ Technical Evangelism: Act as a key technical evangelist for Palo Alto Networks, speaking at seminars, conferences, customer briefings, and internal meetings
+ Product Enhancement: Collaborate with engineering to identify product gaps based on competitive analysis and work with Product Management (PM) to drive enhancements
+ Domain Authority: Serve as the domain authority on Palo Alto Networks products, providing Systems Engineers with information on competitive questions
+ Sales Support: Identify sales challenges arising from competitive situations and provide viable solutions
+ Technical Documentation: Document technical concepts to ensure our products are well understood and utilized to their fullest potential
+ Competitive Lab Setup: Set-up and maintain a competitive test lab, including test harness, competitive products, and automation environment
+ Product Testing: Configure and test competitive products, evaluating their strengths in security efficacy and product features
+ Technical Ownership: Own the technical product area of Real User Monitoring (RUM) and provide analytics to monitor digital experience in Prisma Access
+ Customer Focus: Maintain a passion for the customer journey, user experience, and usability with a knack for simplicity
**Your Experience**
+ Experience: 1-3 years of experience as a Technical Marketing Engineer in the network/cybersecurity field or as a DevOps/Solution Architect, preferably for networking or data security products with focus on RUM, Observability, DEM, or APM is a plus
+ Technical Proficiency: Automation experience with Java/Python, SASE/SSE expertise: SWG, CASB, DLP, FWaaS protocols, Threat Protection, Virtualization, Cloud Infrastructure knowledge: GCP, AWS, Azure
+ Agility: Ability to deliver high-quality work in an agile, fast-paced environment
+ Networking Knowledge: Prior experience with networking; cloud security experience is an added advantage
+ Track Record: Proven track record of creating products from concept to market success.
+ User Experience Focus: Strong focus on end-user experience and data visualization tools and technologies
+ Communication Skills: Excellent written and verbal communication skills, strong presentation skills, and trade show experience. Capable of communicating at both business and technical levels with internal teams, customers, partners, and executives
+ Customer Advocacy: Strong customer advocacy skills with experience in handling difficult customer situations
+ Initiative: Fast learner with strong initiative and a sense of ownership, committed to getting things done
+ Automation Expertise: Experience with automation tools, building dashboards, etc.
+ Documentation Skills: Experience in writing and editing technical documentation and operational procedures
**The Team**
They are looking to join a high-performing, customer-obsessed team that blends technical depth with creative execution. They thrive in fast-paced environments with cross-functional collaboration across engineering, product, and go-to-market teams. They value a team culture that encourages curiosity, takes ownership of problems, and drives clarity through technical evangelism and documentation. Working alongside teammates who are passionate about automation, competitive excellence, and user-centric solutions is where they do their best work.
**Compensation Disclosure**
The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $120,000 - $150,000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here ( .
**Our Commitment**
We're problem solvers that take risks and challenge cybersecurity's status quo. It's simple: we can't accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at .
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.
Principal Technical Marketing Engineer (SASE Visibility and Analytics)

Posted 6 days ago
Job Viewed
Job Description
At Palo Alto Networks® everything starts and ends with our mission:
Being the cybersecurity partner of choice, protecting our digital way of life.
Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we're looking for innovators who are as committed to shaping the future of cybersecurity as we are.
**Who We Are**
We take our mission of protecting the digital way of life seriously. We are relentless in protecting our customers and we believe that the unique ideas of every member of our team contributes to our collective success. Our values were crowdsourced by employees and are brought to life through each of us everyday - from disruptive innovation and collaboration, to execution. From showing up for each other with integrity to creating an environment where we all feel included.
As a member of our team, you will be shaping the future of cybersecurity. We work fast, value ongoing learning, and we respect each employee as a unique individual. Knowing we all have different needs, our development and personal wellbeing programs are designed to give you choice in how you are supported. This includes our FLEXBenefits wellbeing spending account with over 1,000 eligible items selected by employees, our mental and financial health resources, and our personalized learning opportunities - just to name a few!
At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work full time from our office with flexibility offered where needed. This setup fosters casual conversations, problem-solving, and trusted relationships. Our goal is to create an environment where we all win with precision.
**Your Career**
As a Principal Technical Marketing Engineer for Prisma Access at Palo Alto Networks, you will join a team responsible for driving our SASE/SSE products , including SaaS, IaaS, Network Virtualization and best in class Cloud delivered Security Services. You will work with cutting-edge technology, redefining the future of network security.
This role plays a key role in supporting our product managers, marketing teams, and customers by developing outbound technical communication, including product best practices, competitive reviews, demo environments, and ownership of product betas. You will perform competitive analysis, perform technical gap analysis and support the product management in identifying next-generation innovations. This is a critical customer facing role within the company and one where the right person can have significant impact.
The ideal candidate would be able to influence strategy, collaborate with marketing and sales teams to execute go to market strategies, act as a thought leader at the industry level, evangelizing the products and product strategy both internally and externally.
**Your Impact**
+ Develop, constantly refine, and execute the technical marketing plan
+ Be responsible for the creation, maintenance, and delivery of effective technical tools, whitepapers, demos, videos and technical training for sales, customers, and partners
+ Lead the automation within and across the cross-functional teams and strive to achieve technical and operational excellence in every step of the releases
+ Lead the competitive research and testing to identify key competitive advantages of our product lines and deliver them to sales, customers, and partners
+ Be a key technical evangelist for Palo Alto Networks, speaking at seminars, conferences, customer briefings, and with other groups within the company
+ Work with engineering in identifying product gaps based on competitive analysis and work with the PM to drive enhancements to bridge them
+ Be the domain authority on Palo Alto Networks products to help Systems Engineers with information on competitive questions
+ Identify Sales challenges based on any competitive situations and provide solutions
+ Document technical concepts to ensure our products are well understood and utilized to the greatest extent possible
+ Setup and maintain a competitive test lab including test harness, competitive products, automation environment, etc.
+ Configure and test competitive products, evaluate product strengths for security efficacy, product features, etc.
+ Work with marketing to develop collaterals with battle cards, presentations, and white papers
**Your Experience**
+ 5+ years of experience as a Technical Marketing Engineer for network/cybersecurity area or a DevOps/Solution Architect, preferably for networking or data security products
+ Excellent written and verbal communication skills with strong presentation skills and trade show experience
+ Eagerness to learn new technologies, experiment with products and collaborate cross-functionally
+ Strong customer advocacy skills and experience, ability to work in difficult customer situations
+ Work towards getting things done, Fast learner with strong initiative and sense of ownership
+ Experience in automation tools, building dashboards, etc.
+ Experience with writing and editing technical documentation and operational procedures
**The Team**
To stay ahead of the curve, it's critical to know where the curve is and how to anticipate the changes we're facing. For the fastest-growing cybersecurity company, the curve is the evolution of cyberattacks and the products and services that proactively address them. Our Product Management team helps us do just that.
This team provides the behind-the-scenes support for our products by being a source of information for our Systems Engineers, staying on top of the environment we sell in and helping to implement technical solutions based on our clients' feedback and needs. As threats and technology evolve, we stay ahead to accomplish our mission.
**Compensation Disclosure**
The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $0 - $0/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here ( .
**Our Commitment**
We're problem solvers that take risks and challenge cybersecurity's status quo. It's simple: we can't accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at .
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
All your information will be kept confidential according to EEO guidelines.