3,483 Marketing Automation Platforms jobs in the United States

Who We Are:

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM's vision to life every day.

SiriusXM Media is the gateway for marketers to the largest digital audio advertising ecosystem in North America. As the combined advertising revenue organization of Sirius XM Holdings Inc., SiriusXM Media spans across leading owned and operated audio platforms Pandora and SiriusXM; innovative ad tech solutions powered by AdsWizz; sonic creative consultancy Studio Resonate; and an extended content network featuring exclusive monetization agreements with Audiochuck, NBCUniversal, SoundCloud, and many more. Reaching more than 150 million listeners each month, SiriusXM Media delivers audiences the tailored brand experiences they crave while putting creators first, making it easy for every marketer to produce, plan, buy and measure across its entire audio universe.

AdsWizz , a subsidiary of SiriusXM, is the leading global provider of digital audio and podcast advertising solutions. AdsWizz is the underlying monetization solution for well-known music platforms, podcasts, and broadcasting groups worldwide, giving advertisers or all sizes unprecedented access to premium and niche audio content. Through dynamic ad insertion, advanced programmatic platforms, and innovative audio formats, AdsWizz efficiently connects buyers and sellers for digital audio and podcast advertising. AdsWizz is a global company with a presence in over 40 countries.

How you'll make an impact:

SiriusXM Media and AdsWizz are redefining the future of audio advertising. As the Associate Director, B2B Marketing, Global Platforms & Automation, you will spearhead strategic sales marketing initiatives to drive customer adoption and revenue growth for SiriusXM Media's automated solutions (programmatic, retail media networks, and self-service), as well as AdsWizz's cutting-edge adtech platform (DSP, SSP, and automation tools).

What you'll do:

• Lead and mentor a team of advertising and ad-tech experts, fostering a culture of collaboration, innovation, and professional growth.
• Develop and execute comprehensive sales marketing strategies to elevate SiriusXM Media among agencies and DSPs, and position AdsWizz as a preferred adtech partner for media buyers of all sizes, global enterprise omnichannel and broadcast publishers, professional podcast publishers, indie creators, and brand marketers.
• Create and oversee the development of high-impact sales and platform marketing materials-including narratives, pitch decks, one-sheets, webinars, white papers, infographics, and trade sponsorships-to drive adoption on both the demand and supply sides.
• Leverage market insights and industry trends to identify growth opportunities in programmatic audio, podcasts, connected home and car, retail media, and omnichannel advertising.
• Partner with Sales Research experts to develop proprietary studies that provide actionable insights for enterprise accounts.
• Deliver compelling presentations to internal teams, agencies, brands, publishers, and at industry events to drive engagement and adoption of programmatic and self-serve ad solutions.
• Contribute thought leadership through internal newsletters, B2B blogs, and industry trade publications, strengthening brand visibility and positioning.
• Collaborate cross-functionally with sales, business development, product marketing, PR, and customer success teams to ensure consistent messaging and maximize advertiser, agency, and publisher engagement.
• Equip sales and business teams with training, enablement materials, and marketing programs that address real-time challenges and accelerate adoption of programmatic ad solutions and platform capabilities.
• Expand industry presence through strategic sponsorships, panel discussions, and thought leadership initiatives at major adtech and programmatic events.

What you'll need:

• 8+ years B2B marketing, sales marketing, or product marketing within advertising, adtech, or programmatic media.
• 3+ years of experience managing and mentoring
• Technical understanding of the programmatic and ad tech ecosystem
• Ability to collaborate with cross-functional partners to accomplish our marketing strategy in a complex, fast-moving environment.
• Passion and proven ability to develop compelling original written content, including presentations, short-form content, case studies, webinars, and infographics.
• Experience translating complex adtech concepts into compelling sales narratives and marketing materials.
• Strategic thinker, results-oriented leader, and passionate about driving innovation in programmatic advertising.
• Digital audio advertising, podcasting, streaming media, or global business experience is a plus.
• BA in English, communications, marketing preferred.
• Must have legal right to work in the U.S.

Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $130,000 to $152,000 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.

The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.

_***Company Overview _

Flora Couture is a luxury floral and design studio known for delivering sophisticated, artfully crafted floral experiences. Based in Las Vegas, we serve high-end clientele through everyday retail orders, weddings and events, corporate partnerships, and permanent installations. With a strong focus on creativity, service, and brand integrity, we are driven by both aesthetics and results.

We are in a phase of intentional growth and are seeking passionate professionals who want to help shape and scale a brand with a hands-on, roll-up-your-sleeves attitude.

Position Overview

We are seeking a Digital Marketing Strategist who can lead and implement our digital marketing initiatives across all major channels. This is a dynamic, multi-faceted role that requires both strategic thinking and tactical execution. You’ll be responsible for overseeing SEO, email marketing, social media management, website UX coordination, blogging, and ongoing digital content strategy.

This role is ideal for someone who understands digital trends, is passionate about aesthetics and storytelling, and thrives in an entrepreneurial environment where no two days are the same.

_ Key Responsibilities _

1. Website & User Experience (UX) Coordination

• Oversee the functionality and performance of the Flora Couture website
• Identify opportunities to improve the user journey and overall web experience
• Collaborate with developers and/or third-party partners to execute website updates
• Perform light back-end tasks (such as uploading blog content, optimizing images, updating product info)

2. SEO Strategy & Blogging

• Develop and implement SEO strategies to drive organic traffic and improve visibility
• Conduct keyword research and monitor analytics to assess and improve performance
• Plan and create blog content in alignment with seasonal trends, campaigns, and brand messaging
• Ensure all content is optimized for both search and user engagement

3. Email Marketing & CRM

• Plan and execute email campaigns, from list segmentation to design and copywriting
• Maintain and grow our email list with a focus on engagement and retention
• Track performance metrics and optimize campaigns accordingly
• Work within platforms like Mailchimp (or equivalent) to design mobile-optimized, branded email templates

4. Social Media Strategy, Management & Content Creation

• Develop monthly content calendars aligned with marketing campaigns, product launches, and seasonal themes
• Conceptualize and create on-brand social media content (video, photo, text, reels, carousels, etc.)
• Write compelling captions and schedule posts across platforms (Instagram, Facebook, Pinterest, TikTok)
• Engage with followers and monitor analytics to improve content performance

5. Strategy Development & Reporting

• Provide ongoing recommendations for improving digital marketing performance
• Translate data into actionable insights Work closely with leadership to align digital initiatives with broader company goals
• Stay ahead of digital marketing trends and competitor strategies

_ Qualifications _

Experience: 5+ years in digital marketing, ideally in the floral, events, design, or luxury lifestyle space

Technical Proficiency:

• Comfortable working with CMS platforms (e.g., WordPress, Shopify)
• Familiar with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs)
• Experience with email marketing platforms (e.g., Mailchimp)
• Familiar with Meta Business Suite, Pinterest tools, and TikTok marketing

Communication: Excellent written and verbal communication skills

Design Sensibility: A strong eye for aesthetics and luxury branding

Interpersonal Skills: Must possess a vibrant personality and the ability to resonate with clients, collaborators, and vendors, reflecting the brand’s premium quality

Adaptability: Ability to juggle multiple projects and shift priorities based on seasonal business needs

Initiative: Self-starter mindset with the ability to work independently and follow through

_Required Technical & Creative Skills _

1. Graphic editing skills using Canva
2. Basic photo editing skills using Lightroom
3. Ability to shoot and edit photos and short-form video content for social

_Bonus Skills (Not Required ): _

• Experience with paid search or paid social ad campaigns
• Knowledge of floral and event industry terminology
• Experience in small-business or startup environments
• Familiarity with Photoshop

Additional Requirements

• Must be based in or willing to relocate to Las Vegas, NV
• Occasional travel for events may be required
• Reliable transportation is a must

Why Work With Us

At Flora Couture, you won’t be a cog in a machine. You’ll be part of a collaborative, creative, and passionate team where your voice and ideas matter. We move quickly, work with intention, and always strive to Make Life Bloom — both for our clients and our team.

• Develop marketing strategies that align with the organization's business goals. Manage and
• execute campaigns across various digital channels, including email, social media, search
  engines, and display advertising
• Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
• Conduct market research and analyze trends to identify new opportunities and improve
• campaign performance.
• Stay up-to-date with emerging digital marketing trends and technologies.

smartdept. is searching for a Digital Marketing Contractor for a global direct selling industry client located in Ada, MI. The ideal candidate will come with 5+ years of experience. This is a project-based, onsite, six-month contract opportunity with the possibility of an extension. Compensation for this position is expected to be competitive and will depend on experience level and fit.

The Digital Marketing Contractor will support global SEO operations and partner with market teams to enhance visibility, discoverability, and performance across digital properties. This role ensures continuity in SEO execution and performance monitoring, allowing the team to focus on broader strategic initiatives.

What You'll Do:

• Conduct keyword research to support market-level needs and content planning
• Perform technical SEO audits using tools like Ahrefs and Google Search Console
• Support content optimization, including metadata, on-page structure, and internal linking
• Compile and deliver monthly SEO performance reports using Ahrefs, Heap, and GSC
• Troubleshoot SEO issues and provide actionable solutions
• Leverage AI tools for content optimization, keyword discovery, link-building, and landing page refinement
• Integrate AI-enabled tools to automate SEO tasks and improve efficiency
• Assist with SEO onboarding sessions and office hours for market teams
• Maintain and update SEO playbooks and documentation on SharePoint
• Create or revise modular self-serve resources for market teams
• Support the creation and management of a centralized SharePoint hub for training
• Monitor organic search sentiment and reputation
• Extract insights from dashboards to identify trends and risks
• Assist in evaluating SEO impact for product launches and post-launch reviews
• Apply AI-powered tools to surface deeper insights from large-scale data
• Collaborate with content, analytics, and technical teams to integrate SEO best practices
• Participate in global team meetings to ensure SEO is included in planning
• Escalate technical SEO issues or strategic risks to the Global SEO Lead
• Assist with user access management, licensing, and onboarding for SEO tools
• Support evaluations of SEO tool usage and effectiveness
• Coordinate with vendors to troubleshoot issues or implement improvements

• 5+ years of experience in digital marketing and hands-on SEO in global or multi-market settings
• Proficiency with SEO tools like Heap, Ahrefs, Google Search Console, and Lumar (or equivalent)
• Strong analytical skills and the ability to turn performance data into actionable insights
• Excellent writing and editing skills with an understanding of search-optimized content
• Demonstrated experience creating or reviewing metadata, headers, and on-page copy for SEO
• Familiarity with CMS platforms and technical SEO concepts (indexing, crawling, Core Web Vitals)
• Strong understanding of how AI can be applied to SEO (prompt engineering, content summarization, automated content audits, keyword clustering)
• Experience working with cross-functional teams across content, marketing, and tech
• Ability to work independently, manage multiple priorities, and adapt in a fast-paced environment

• Experience with global or multi-market SEO operations
• Knowledge of SharePoint for documentation and training resources
• Familiarity with AI-powered SEO tools and automation

Forney Industries is one of America's longest operating family-owned welding and metal working product companies. Forney celebrated for over 90 years and introduced the first publicly available arc welder in the 1940's. With such a longstanding history, it's safe to say that Forney Industries has been there for welders and metal workers since the beginning of the trade. Headquarters in Fort Collins, Colorado, the company now offers more than 5,000 products for the automotive, hardware, farm and ranch, and do it yourself markets. Distributing products to all 50 states, Forney has an extensive customer network and is committed to providing the highest standard of products and customer service possible. This position is in office and not remote.

Employee benefits including: 401K and Profit Sharing. Medical, Dental, Vision, Life, and Pet insurance. Flex spending accounts as well as other optional plans.

Annual range: $56,500 to $68,000

Opening date: 07/07/2025

Closing date: 07/28/2025

• You are uninspired by the "corporate-America" model, but love building strong coworker relationships while wearing jeans

• You are committed to the best Customer Service on the planet, and all the other employees in the company are your customers

• You enjoy seeing how your work impacts the organization

• You love accomplishing your daily task list as much as you love dogs

Reporting directly to the Marketing Director, the Digital Marketing Specialist will be responsible for coordinating all digital marketing assets and campaigns, working closely with the sales field and product line team to coordinate digital campaign efforts, email marketing, social media content and website updates. This position maintains key digital marketing platforms including but not limited to: Hootsuite, Google (GA4), WordPress, NetSuite Suite Commerce, Mail Chimp, Facebook, Twitter, LinkedIn, TikTok, Pinterest, YouTube, and Instagram. Graphic design skills will be required to create content as necessary for digital platforms. The Digital Marketing Specialist's duties include analyzing incoming data using Google Analytics and other analytic platforms, identifying key data points and trends as well as reporting insights as necessary. This position also creates short video and/or video editing as needed for the corporate websites and social media. The individual has a good understanding of our commercial and consumer workflows to anticipate potential conflicts. This individual will be the lead graphic and asset coordinator for all Forney Industries' web sites and social sites, working closely with both internal and external content support associates. Must thrive as a team player on collaborative efforts, manage multiple projects, and work well in a deadline driven environment.

Requirements

Digital Strategy:

Develop and execute strategies and implement relevant, useful digital content and campaigns for target audiences and customers.

Analyze digital trends using Google Analytics (GA4) and other digital analytics platforms.

Maintain/update marketing content on the company's websites - Forneyind.com and IndustrialPro.net. (Experience with SuiteCommerce and/or html is a plus.)

Maintain the company's email list.

Assist with development of social media strategy to align with brand objectives.

Research, recommend and implement social advertising initiatives.

Develop strategies based on standard practices and digital trends, taking into consideration budget constraints, product line changes, and target audience behavior. Stay current with knowledge of SEM tactics, standards, and platforms. Work closely with Product Line Team.

Work with Forney consulting team and PR to build the brand and community.

Email/Web Coordination

Maintain marketing content and creative assets on the company's websites - Forneyind.com and IndustrialPro.net.

Execute acquisition and retention email communications to successfully grow the email-marketing channel.

Leverage email marketing tools to develop transactional, promotional, and informational content strategies to maximize customer engagement.

Optimize campaign performance through testing and segmentation. Support all digital content by developing copy that works effectively for SEO purposes.

Review and analyze tracking tools including Google Analytics.

Report progress weekly, monthly, quarterly, and insights as necessary/requested.

Digital Creative

Create graphics & content for digital campaigns. Oversee look & feel of all digital platforms and maintain corporate brand standards throughout.

Create and execute strategies to expand Forney's presence/engagement on social media platforms and websites.

Develop and design HTML email campaigns.

Social Media Coordination

Develop and maintain digital messaging calendars including social media, website and email content.

Assist in managing day-to-day operations of primary social media platforms (Facebook, LinkedIn, Twitter, YouTube, Instagram and Pinterest). Stay current on social media trends, standards, and target audience behavior.

Monitor brand health through social channels.

Video/Photography Coordination

Proficient with DSLR/Camcorder and photo studio equipment and photo/Video editing software, including but not limited to, Adobe Premiere Pro, Adobe After Effects, Lightroom.

Working knowledge of photo/video editing including cropping, masking, color correcting

Understanding of digital image/video formatting and codec's

Organized, detailed and able to interpret instructions accurately.

Work within budget

EDUCATION AND/OR EXPERIENCE:

Bachelor's degree in Marketing, Public Relations, Web Design, or similar field. Minimum of 2 years working experience in public relations/social media or marketing in a consumer products goods industry preferred.

Proficient in the following platforms:

Adobe Creative Cloud: Photoshop, InDesign, Illustrator, Dreamweaver, Bridge, Acrobat

Microsoft Office: Word, Excel, PowerPoint

Google Analytics, Google AdWords

MailChimp

Facebook, Twitter, YouTube, LinkedIn

Familiarity with the following platforms is a plus:

Suite Commerce, NetSuite

Pinterest, Instagram, Tik Tok

HTML for website and email campaign design

OTHER SKILLS AND ABILITIES:

Excellent communication skills both written and oral.

Excellent attention to detail and accuracy while taking ownership and seeing work projects through to completion.

Be a positive contributor to the achievement of assigned departmental targets/goals.

Ability to organize self and others while managing multiple projects in a fast-paced, deadline-driven environment.

Strong web writing skills and knowledge of digital writing trends/SEO is necessary.

Strong skills in maintaining Google Analytics platform and reporting are necessary.

Strong report writing skills.

Strong social media marketing, email marketing, skills required.

Strong creative problem-solving skills in both visual design and technical environments required.

DSLR/video/photo equipment knowledge is required.

Knowledge of SEM practices and trends a plus.

Knowledge of metalworking and welding is a plus.

How would you like to join one of the most highly regarded financial institutions in New Jersey with deep roots in the community? Provident is a successful and highly regarded multi-billion-dollar bank that continues to grow with branches in New Jersey, Eastern Pennsylvania and New York. Our longevity is a testament to our commitment to placing our employees, customers, and the communities we serve at the center of all we do. At Provident Bank, we are committed to enhancing our customer and employees' experience.

The primary responsibilities of the Digital Marketing & Automation Specialist are to develop, implement, and optimize marketing automation workflows and digital marketing strategies and tactics that drive engagement, lead generation, and revenue growth. The incumbent will report to the Digital Marketing & Analytics Manager and assist with managing and optimizing digital content across various channels, as well as work with business line managers, in the development of marketing automation strategies.

Marketing Automation:

• Build and manage automated marketing workflows using Oracle Eloqua. Segment audiences and create personalized messaging to improve engagement and conversion rates. Conduct A/B testing for marketing automation workflows. Track workflow performance and generate insights to guide future strategy.

Digital Marketing & Analytics:

• Assists Digital Marketing & Analytics Manager in planning and executing all web, SEO/SEM, email, and display advertising campaigns, and measurement and reporting performance of all digital marketing campaigns.

Content & Design:

• Collaborates with content, design, and sales teams to create effective lead nurturing strategies. Reviews and optimize content to ensure relevant messaging and increase engagement.

Marketing Research:

• Identifies digital marketing trends and insights. Assist Digital Marketing & Analytics Manager in optimizing digital marketing spend based on findings.

Customer Statements:

• Manages the custom statements for personal and business customers. Schedule statement messages and custom digital onserts to targeted customers through their monthly statements.

Other Duties: Performs other duties as assigned or required.

• Bachelor's Degree
• 3 years of experience in marketing automation and digital marketing, preferred with a financial institution.
• Expert in use of marketing automation tools such as Eloqua.
• Experience creating marketing automation workflows.
• Experience with a multitude of digital and online marketing tools and trends.
• Knowledge of digital advertising, search engine optimization/marketing, and campaign performance analytics.
• Analytical mindset with the ability to interpret data and make informed decisions and recommendations.
• Experience with Content Management Systems (CMS).
• Understanding of Bank Regulations and Compliance in relation to email and digital advertising rules.
• Ability to generate succinct, effective written communications.
• Demonstrates expertise in Microsoft applications.
• Current knowledge of communication options and tools.
• Proficient in Canva and Adobe Creative Suite.

• Prolonged sitting
• Lifting from 5 to 10 lbs (printer paper, storage boxes)
• Occasional bending or overhead lifting (storing files or boxes)

Work is performed in a normal office environment. Noise levels are usually moderate. May also involve travel to customers and property locations.

This job description may not be all-inclusive. Employees are expected to perform other duties as assigned and directed by management. Job descriptions and duties may be modified when deemed appropriate by management.

Provident Bank recognizes and supports the importance of creating a socially and culturally diverse employee base. We understand, value, and appreciate the unique perspectives that a diverse workforce can contribute to our organization. We put the employee and the customer at the center of strategy because culture is a critical differentiator for why people choose to work here.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age 40 and over, color, disability, gender identity, genetic information, military or veteran status, national origin, race, religion, sex, sexual orientation or any other applicable status protected by state or local law.

Pay Details: $51,200 - $73,200 annually. Please note, the base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, education, geographic location, internal equity, and other applicable business and organizational needs. This role is incentive eligible based upon company, business, and/or individual goal achievement and performance. Team members accrue paid time-off (PTO), receive Holiday (PTO) and are eligible to participate in the bank's Health and Wellness benefits including Medical, Dental and Vision Plans, Flexible and Health Savings Accounts, and a 401(k) Retirement Plan. In addition, the company provides Disability Insurance, an Employee Assistance Program, and Basic Life Insurance. Company sponsored Tuition Disbursement and Loan Repayment programs are also available. Voluntary benefits include Supplemental Life Insurance, Accident, Critical Illness, Hospital Indemnity and Legal plans.

Title: Product Manager
Location: Fort Worth, TX - Hybrid / 3 days onsite
Duration: Contract to hire
Rate: $65-75hr
Work Requirements: US Citizen, GC Holders or Authorized to Work in the U.S.

The Product Manager Digital Marketing Platforms (Salesforce Marketing Cloud) will drive the digital engagement and customer experience strategy, aligning marketing technology solutions with measurable client and business outcomes. This role will focus on delivering scalable, personalized, and data-driven customer journeys across Salesforce Marketing Cloud and other digital marketing platforms.

By defining an actionable product strategy and building strong relationships with business leaders, this Product Manager will integrate digital marketing and business strategies to deliver value at scale.

• Define and own an actionable product roadmap for digital marketing platforms, with a focus on Salesforce Marketing Cloud (SFMC) and related MarTech tools.

• Align product strategy with enterprise marketing, digital engagement, and customer experience goals.

• Partner with Marketing, IT, Data Analytics, and CX teams to develop and optimize customer journeys and engagement campaigns.

• Conduct qualitative and quantitative customer research in partnership with CX and UX teams to understand personas and digital engagement needs.

• Evaluate emerging marketing technologies and trends to identify new opportunities for client engagement and personalization.

• Write and present business cases for digital marketing platform enhancements , campaigns, and customer experience initiatives.

• Define and document detailed product feature requirements and user stories for platform integrations and new capabilities.

• Translate business needs into technical requirements and partner with Salesforce Marketing Cloud development teams and third-party vendors to deliver solutions.

• Collaborate with IT, System Architects, and Engineering teams to ensure proper sequencing and integration of marketing platform updates.

• Ensure timely and business-ready product releases by coordinating with Training, Adoption, Change Management, and Marketing teams.

• Drive the implementation of cross-channel engagement strategies , including email, SMS, mobile push, and web personalization.

• Utilize evidence-based methods for prioritizing product features and making investment decisions.

• Be accountable for capturing and delivering business value outlined in the roadmap and business cases.

• Define and continuously monitor product performance metrics and customer engagement KPIs , including campaign performance, conversion rates, and client satisfaction.

• Support Marketing and Sales teams in go-to-market activities, ensuring that campaign messaging and digital engagement tactics align with the product value proposition.

• Ensure compliance with data privacy regulations (e.g., CAN-SPAM, GDPR ) and internal governance standards in all digital marketing initiatives.

Education:

• Bachelor's degree required (may consider relevant experience in lieu of degree)

• Master's degree preferred

Work Experience:

• 37 years of Product Management experience , with a focus on digital marketing technologies and customer engagement platforms.

• Hands-on experience with Salesforce Marketing Cloud (SFMC) , including Journey Builder , Automation Studio , Email Studio , Audience Builder , and cross-channel campaign management.

• Experience with digital product lifecycle management , from concept through delivery and optimization.

• Familiarity with CRM systems (Salesforce CRM preferred) and data-driven segmentation strategies.

• Experience in financial services , wealth management , or regulated industries is a plus.

• Working knowledge of Agile and/or SAFe (Scaled Agile Framework) .

Preferred Certifications:

• Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Email Specialist , Marketing Cloud Consultant )

• Product Management certifications (e.g., Pragmatic Institute , SAFe POPM )

• Agile/SAFe certifications

• Platform and technology certifications related to digital marketing

• Financial Services certifications (a plus)

Knowledge:

• Deep understanding of Salesforce Marketing Cloud architecture , functionality, and best practices.

• Familiarity with digital marketing trends , MarTech ecosystems , and cross-channel engagement platforms .

• Strong understanding of customer personas, segmentation, and customer journey mapping.

• Awareness of industry trends in marketing automation , CRM , and data privacy .

Skills:

• Ability to conduct market and customer research to identify needs and growth opportunities.

• Proven experience with digital product strategy development and roadmap execution.

• Strong communication and stakeholder management skillsable to influence cross-functional teams and executive leadership.

• Skilled in translating business needs into technical requirements for development teams.

• Ability to analyze product performance and optimize campaigns based on data-driven insights.

Primary Skills: Marketo (Expert), WordPress (Advanced), CRM Integration (Advanced), HTML/CSS/JavaScript (Intermediate), A/B Testing (Advanced) Contract: W2 Duration:12 months Location: San Diego/MTV, CA/New York (Hybrid) Pay Range: $55 - $60 per Hour JOB SUMMARY: We are looking for a Senior Digital Marketing & Automation Specialist to lead our e-commerce initiatives and marketing automation transitions, notably from Eloqua to Marketo. The role demands enhancing digital customer journeys, boosting online conversions, and executing marketing strategies to transition sales from telesales to digital platforms efficiently. The position involves collaboration with cross-functional teams to optimize web content, manage CRM integrations, and deliver impactful digital marketing campaigns. JOB REQUIREMENTS: Develop and execute e-commerce strategies to maximize online sales. Lead the migration and optimization of marketing automation platforms from Eloqua to Marketo. Optimize web content and user experience, utilizing A/B testing and UX enhancements. Integrate and maintain CRM systems, ensuring seamless operational flow with Marketo. Analyze performance data to drive optimization strategies and content updates. Must Have Skills: Proficient in Adobe Marketo and other marketing automation tools. Solid experience with WordPress CMS and web development languages (HTML, CSS, JavaScript). Strong competency in CRM integration, preferably Salesforce. Industry Experience Required: Background in E-commerce and B2B SaaS industries is highly preferred, along with familiarity with digital marketing in these domains. ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!

We are searching for a highly-creative digital marketing specialist to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.

Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

• Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Developing and monitoring campaign budgets.
• Planning and managing our social media platforms.
• Preparing accurate reports on our marketing campaign’s overall performance.
• Coordinating with advertising and media experts to improve marketing results.
• Identifying the latest trends and technologies affecting our industry.
• Evaluating important metrics that affect our website traffic, service quotas, and target audience.
• Working with your team to brainstorm new and innovative growth strategies.
• Overseeing and managing all contests, giveaways, and other digital projects.