5 Marketing Campaigns jobs in Bardstown
Product Manager, Marketing Technology Strategy and Optimization

Posted 4 days ago
Job Viewed
Job Description
**_Responsibilities_**
+ Own the digital marketing product vision and roadmap, aligning with customer needs, business objectives, and stakeholder priorities across DTC and B2B customer segments.
+ Lead requirements gathering efforts by collaborating with marketing, sales, and data teams to understand business goals and translate these into actionable product features, user stories, and acceptance criteria.
+ Drive the end-to-end marketing technology lifecycle, from initial discovery to post-launch analysis and iteration.
+ Define key data points, KPIs, and analytics solutions and implement technologies that support effective attribution, personalization, and optimization.
+ Build and maintain a robust data strategy for marketing, ensuring integration between marketing automation platforms (e.g., Salesforce Marketing Cloud), CRM systems, and other tools.
+ Champion the implementation of analytics frameworks, ensuring that performance tracking and reporting are embedded within marketing activities to enable data-driven decision making and continuous optimization.
+ Collaborate with IT and compliance teams to confirm marketing technologies are scalable, secure, and compliant with healthcare regulations (e.g., HIPAA, CAN-SPAM).
+ Be the subject matter expert of all marketing technologies to continually update and optimize in concert with technology enhancements and releases.
+ Prioritize backlogs, define sprint goals, and manage product execution through agile methodology and processes.
+ Identify and prioritize technical enablers to improve time-to-market and campaign flexibility.
**_Qualifications_**
+ 5+ years of product management experience in digital marketing technologies, with a proven track record of managing products through the full lifecycle preferred.
+ Deep expertise in data strategy for marketing, including experience with analytics tools (e.g., GA4, Adobe Analytics), intelligence tools (Marketing Cloud Intelligence), and data integration across platforms preferred.
+ Hands-on experience with Salesforce Marketing Cloud or comparable marketing automation platforms, CRM systems, and data tools preferred.
+ Proven ability to work cross-functionally with marketing, data science, IT, and compliance teams to develop, deploy, and optimize marketing technologies.
+ Strong understanding of analytics frameworks and performance measurement.
+ Demonstrated success in launching marketing automation, lead nurturing, or audience segmentation initiatives.
+ Deep understanding of healthcare compliance and privacy regulations (HIPAA, CAN-SPAM, etc) preferred.
+ Strong collaboration and communication skills, with the ability to translate technical details into business strategies and measurable outcomes.
+ Experience in healthcare or regulated industries preferred.
**_What is expected of you and others at this level_**
+ Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform varied tasks and projects
+ May contribute to the development of policies and procedures
+ Works on complex projects of large scope
+ Develops technical solutions to a wide range of difficult problems
+ Solutions are innovative and consistent with organization objectives
+ Completes work; independently receives general guidance on new projects
+ Work reviewed for purpose of meeting objectives
+ May act as a mentor to less experienced colleagues
**Anticipated salary range:** $79,700 - $113,800
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with myFlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 09/02/2025 *if interested in opportunity, please submit application as soon as possible.
The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (
Digital Marketing Manager
Posted 4 days ago
Job Viewed
Job Description
The Global Digital Display team is seeking a highly motivated Digital Marketing Manager to manage and expand our digital channels globally. This role involves managing existing vendors, onboarding new ones, and executing comprehensive campaigns, including planning, buying, optimization, and reporting. The Digital Marketing Manager will also be instrumental in shaping Zoom's optimal ad tech stack, managing media budgets, forecasting channel efficiency, and partnering with cross-functional leaders. The Digital Marketing Manager will drive growth through testing and optimization. The ideal candidate will possess strategic and tactical thinking, thrive in a fast-paced environment, and demonstrate passion for learning, innovation, and collaboration.
About the Team
At Zoom, we connect people, enabling them to get more done together. We began by building the best video product for the enterprise and now help people communicate better through products like Zoom Contact Center, Zoom Phone, Zoom Events and Webinar, and Zoom Workplace. We are problem-solvers who work at a fast pace, designing solutions with our customers and users in mind. Join us to deliver impactful projects, collaborate across teams, and advance your career in a diverse, inclusive environment.
Responsibilities
+ Managing global campaigns, encompassing creative, targeting, and budget management for Zoom.
+ Possessing experience with display, paid social, and content syndication channels.
+ Developing and analyzing detailed reports covering bids, device, audience segments, geo and demographic targets, and asset performance.
+ Generating comprehensive reports for internal marketing teams and cross-functional stakeholders.
+ Acting as a subject matter expert in digital marketing trends, actively participating in team meeting and brainstorms.
+ Collaborating closely with cross-functional teams, including Web Marketing, Integrated Marketing, Customer Marketing, and Brand, to implement best practices, identify testing opportunities, and develop robust testing roadmaps.
+ Contributing to creative strategy alongside internal design resources to continuously develop and test new creative assets.
+ Managing complex work-streams and initiatives aligned with overall marketing objectives, establishing internal procedures and policies as needed.
What we're looking for
+ 5+ years of experience in performance paid media, with an emphasis on display, paid social and content syndication.
+ Possess a BA/BS in marketing, communications, or related field.
+ Bring experience as a digital marketing generalist with experience in one of three channels: display, paid social, or content syndication.
+ Have familiarity with platforms such as Google Marketing Platform, TTD, Demandbase, 6sense.
+ Bring experience with advertising on LinkedIn, Facebook, Reddit and other social networks.
+ Have experience working on B2B / SaaS marketing teams targeting an IT Decision Maker (ITDM) audience.
+ Have a data-driven approach, attention to detail, advanced Excel skills, and the ability to manage multiple projects simultaneously.
Salary Range or On Target Earnings:
Minimum:
$76,800.00
Maximum:
$186,200.00
In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.
Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.
We also have a location based compensation structure; there may be a different range for candidates in this and other locations
At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!
Anticipated Position Close Date:
08/26/25
Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.
BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn ( for more information.
About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.
Our Commitment
At Zoom, we believe great work happens when people feel supported and empowered. We're committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know-we're here to support you at every step.
If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form ( and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.
#LI-Remote
Senior Digital Marketing Specialist

Posted 4 days ago
Job Viewed
Job Description
#additional Stantec provides equal employment opportunities to all qualified employees and applicants for future and current employment and prohibit discrimination on the grounds of race, colour, religion, sex, national origin, age, marital status, genetic information, disability, sexual orientation, gender identity or gender expression. We prohibit discrimination in decisions concerning recruitment, hiring, referral, promotion, compensation, fringe benefits, job training, terminations or any other condition of employment. Stantec is in compliance with laws and regulations and ensures equitable opportunities in all aspects of employment. At Stantec we are committed to ensuring our recruitment process is accessible to all. If you require reasonable adjustments to be made during the recruitment process then please inform a member of our Talent Acquisition team.
Sr Marketing Manager, Product Strategy & Management

Posted 4 days ago
Job Viewed
Job Description
**Together, we can get life-changing therapies to patients who need them-faster.**
**_Job Summary_**
The Senior Product Manager, Product Management & Development executes marketing strategies for products to differentiate Cardinal Health's products and to grow revenue, market share, and customer awareness. In line with the broader commercial strategy and the Marketing strategy set by the Director, the Senior Product Manager manages the research, business cases, development, and launches of products in a portfolio. This job works with a large degree of independence and may provide guidance to less experienced Product Management professionals.
**_Responsibilities_**
+ Develops annual and multi-year product management roadmaps (in conjunction with the Director) for a portfolio of products and/or services. During annual operating plan meetings and similar strategic discussions, provides actionable insights from market intelligence and product research to support the Director and other business unit leaders.
+ Conducts product pilot tests, customer trials, focus groups, and other product concept testing to gather customer feedback and to determine the product's potential return on investment. Measures and evaluates key performance indicators for the specific product to inform its commercialization potential and strategy.
+ Develops business cases for new products or for product changes based on market and customer research and in conjunction with the Director. Creates Return on Investment (ROI) forecasts, expense budgets, and profit goals for a given product's first 1-3 years after launch. Presents business cases to Director and the senior management of the business unit.
+ In coordination with downstream Marketing teams, designs launches for new products, including positioning, marketing mix, and promotions. Ensures that Sales and other functions receive necessary trainings and information for the efficient commercialization of the product.
+ Analyzes market research, trends, projections and innovations to formulate concepts for new products and services. Collaborates with Research & Development and Business Development teams to integrate commercial, customer, and technical perspectives.
+ Manages relationships with key vendors that assist in upstream market research, such as pilot testing. Coordinates with Manufacturing in relationships with suppliers, as it relates to product specifications and customer requirements.
+ Provides guidance to less-experienced Product Management professionals and may assist in internal trainings or mentorship on behalf of the Director.
+ Provides market and customer research and ensures that relevant customer information or feedback is relayed to Sales leaders and included in CRM systems.
+ Participates in industry conferences, trade associations, and other industry events in order to promote Cardinal Health's products and services and to stay abreast of market developments.
**_Qualifications_**
+ 8-12 years of experience, preferred
+ Bachelor's degree in related field, or equivalent work experience, preferred
**_What is expected of you and others at this level_**
+ Applies advanced knowledge and understanding of concepts, principles, and technical capabilities to manage a wide variety of projects
+ Participates in the development of policies and procedures to achieve specific goals
+ Recommends new practices, processes, metrics, or models
+ Works on or may lead complex projects of large scope
+ Projects may have significant and long-term impact
+ Provides solutions which may set precedent
+ Independently determines method for completion of new projects
+ Receives guidance on overall project objectives
+ Acts as a mentor to less experienced colleagues
**TRAINING AND WORK SCHEDULES:**
+ Your new hire training will take place 8:00am-5:00pm CST, mandatory attendance is required.
+ This position is full-time (40 hours/week).
+ Employees are required to have flexibility to work any of our shift schedules during our normal business hours of Monday-Friday, 7:00am- 7:00pm CST.
**REMOTE DETAILS:**
+ You will work remotely, full-time. It will require a dedicated, quiet, private, distraction free environment with access to highspeed internet.
+ We will provide you with the computer, technology and equipment needed to successfully perform your job.
+ You will be responsible for providing high-speed internet.
+ Internet requirements include the following:
+ Maintain a secure, high-speed, broadband internet connection (DSL, Cable, or Fiber) at the remote location. Dial-up, satellite, WIFI, Cellular connections are NOT acceptable.
+ Download speed of 15Mbps (megabyte per second)
+ Upload speed of 5Mbps (megabyte per second)
+ Ping Rate Maximum of 30ms (milliseconds)
+ Hardwired to the router
+ Surge protector with Network Line Protection for CAH issued equipment
**Anticipated salary range:** $121,600 - $173,700
**Bonus eligible:** Yes
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with myFlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 9/16/2025 *if interested in opportunity, please submit application as soon as possible. The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (
Associate, Digital Brand Marketing, Liberty Street, New York, NY
Posted 16 days ago
Job Viewed
Job Description
Country: United States of America
**Your Journey Starts Here:**
Santander is a global leader and innovator in the financial services industry. We believe that our employees are our greatest asset. Our focus is on fostering an enriching journey that empowers you to explore diverse career opportunities while nurturing your personal growth. We are committed to creating an environment where continuous learning and development are prioritized, enabling you to thrive both professionally and personally. Here, you will find ample opportunities to connect and collaborate with talented colleagues from around the world, sharing insights and driving innovation together. Join us at Santander, where you are supported by a culture of engagement and a commitment to your success.
An exciting journey awaits, if you are interested in exploring the possibilities **We Want to Talk to You!**
**The Difference You Make:**
As an **Associate, Digital Brand Marketing** at Santander, you'll be a key driver of our brand's visibility and performance across paid media. Your expertise in **digital media advertising** will be critical as you lead the planning, execution, and optimization of multi-channel campaigns across platforms including **social, influencer, display, video, audio, connected TV, and emerging media** -with select support for **traditional formats** such as out-of-home and broadcast integration.
You'll collaborate with internal stakeholders and external agencies to ensure every campaign is strategically sound, insight-driven, and performance-optimized. Your efforts will directly support Santander's growth and brand awareness objectives across business lines.
+ **Lead Paid Media Campaigns** : Strategically manage end-to-end paid media programs across all digital channels including paid social, programmatic display, online video (YouTube), influencer marketing, connected TV (CTV), digital audio, and more.
+ **Support Traditional Integration** : Align digital efforts with select traditional channels such as out-of-home and broadcast media to ensure a cohesive brand presence across touchpoints.
+ **Partner with Media Agencies** : Drive collaboration with digital media agencies to develop, activate, and optimize campaigns, ensuring alignment with brand objectives and KPIs.
+ **Digital Strategy Development** : Create and evolve media strategies that reflect audience insights, channel performance, and brand goals across all digital properties.
+ **Cross-Functional Collaboration** : Serve as the critical connector between Brand Strategy and Media Execution teams, ensuring fluid communication, shared learning, and cohesive execution.
+ **Campaign QA & Activation** : Review and traffic all digital media assets, providing strategic and creative feedback to ensure campaigns launch on time and meet quality standards.
+ **Data-Driven Optimization** : Utilize analytics and past performance insights to continuously test, refine, and improve campaign effectiveness-driving a strong test-measure-learn discipline.
+ **Media Alignment** : Ensure paid digital campaigns are tightly integrated with offline media and personalized (1:1) marketing strategies.
+ **Opportunity Hunting** : Identify and propose new digital media opportunities across channels and platforms for Santander and Openbank.
**What You Bring:**
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
+ Bachelor's Degree or equivalent work experience: Marketing, Business, Communications, Web/Graphic Design or equivalent field - **Required.**
+ Master's Degree Marketing, Business, Communications, Web/Graphic Design or equivalent field - **Preferred.**
+ **5+ years** of experience in **paid media advertising** , with hands-on campaign management across major digital platforms (required).
+ **5+ years** in the **financial services industry** or another highly regulated vertical (required).
+ Proven expertise in **digital media buying** and **cross-channel campaign execution** across platforms including:
+ Paid Social
+ Programmatic
+ Online Video
+ Influencer Marketing
+ Digital Audio
+ Connected TV
+ Out-of-Home and Linear TV (collaborative integration)
+ Strong understanding of media planning, measurement frameworks, and campaign analytics.
+ Deep familiarity with compliance considerations for financial services advertising, particularly in social and digital.
+ Excellent written and verbal communication skills with the ability to present strategy, performance, and business cases for paid media investments.
+ Adaptable, collaborative, and highly organized with outstanding time and stakeholder management.
+ Demonstrated success in managing complex, multi-channel paid campaigns and delivering measurable results.
+ A track record of driving innovation in media execution or media tech adoption.
**Certifications:**
No Certifications listed for this job.
**It Would Be Nice For You To Have:**
Established work history or equivalent demonstrated through a combination of work experience, training, military service, or education.
**What Else You Need To Know** **:**
The base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.
**Base Pay Range**
Minimum:
$75,000.00 USD
Maximum:
$130,000.00 USD
**Link to Santander Benefits:**
**Santander Benefits - 2025 Santander OnGoing/NH eGuide (foleon.com) ( Culture:**
We embrace a strong risk culture and all of our professionals at all levels are expected to take a proactive and responsible approach toward risk management.
**EEO Statement:**
At Santander, we value and respect differences in our workforce. We actively encourage everyone to apply. Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law.
**Working Conditions** :
Frequent minimal physical effort such as sitting, standing and walking is required for this role. Depending on location, occasional moving and lifting light equipment and/or furniture may be required.
**Employer Rights:**
This job description does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment and either you or the employer may terminate your employment at any time for any reason.
**What** **To Do Next** **:**
If this sounds like a role you are interested in, then please apply.
We are committed to providing an inclusive and accessible application process for all candidates. If you require any assistance or accommodation due to a disability or any other reason, please contact us at to discuss your needs.
**Primary Location:** Boston, MA, Boston
**Other Locations:** Massachusetts-Boston
**Organization:** Santander Bank N.A.
AN EQUAL OPPORTUNITY EMPLOYER M/F/Vet/Disabled/SO
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