Senior Digital Marketing Strategist - Performance Campaigns

90001 Los Angeles, California $115000 Annually WhatJobs

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full-time
Our client, a dynamic and rapidly growing digital agency, is seeking an innovative Senior Digital Marketing Strategist to lead their performance marketing initiatives. This fully remote position requires a data-driven expert with a proven track record of developing and executing successful online advertising campaigns across multiple platforms. You will be responsible for managing significant ad spend, optimizing campaigns for maximum ROI, and leveraging analytics to drive strategic decisions. The ideal candidate possesses deep expertise in SEO, SEM, paid social, programmatic advertising, and conversion rate optimization (CRO). This role requires exceptional analytical skills, a creative mindset, and the ability to stay ahead of the ever-evolving digital marketing landscape. You will work closely with clients to understand their business objectives and translate them into effective digital strategies.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies focused on driving measurable results (leads, sales, engagement).
  • Manage and optimize paid search (SEM), paid social, display, and programmatic advertising campaigns across various platforms (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
  • Conduct keyword research, audience segmentation, and ad creative development.
  • Analyze campaign performance data using tools like Google Analytics, Adobe Analytics, and platform-specific reporting to identify trends, insights, and opportunities for optimization.
  • Manage significant advertising budgets, ensuring efficient allocation of resources to maximize ROI.
  • Develop and execute A/B testing strategies for ad copy, landing pages, and campaign targeting.
  • Monitor market trends, competitor activities, and emerging digital marketing technologies.
  • Collaborate with content creators, web developers, and design teams to ensure cohesive campaign execution.
  • Prepare detailed performance reports and present strategic recommendations to clients and internal stakeholders.
  • Stay abreast of algorithm changes and best practices for all major digital advertising platforms.
  • Contribute to the development of new service offerings and pitches for potential clients.
  • Mentor and guide junior marketing specialists.
  • Ensure all campaigns adhere to brand guidelines and compliance regulations.
  • Manage client relationships and act as a key point of contact for performance marketing strategy.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on performance marketing and paid media management.
  • Proven expertise in managing large-scale SEM, paid social, and programmatic campaigns.
  • In-depth knowledge of Google Analytics, Google Tag Manager, and other web analytics platforms.
  • Proficiency with ad platform management tools (Google Ads Editor, Facebook Ads Manager, etc.).
  • Strong understanding of SEO principles and their integration with paid strategies.
  • Demonstrated experience with conversion rate optimization (CRO) techniques.
  • Excellent analytical, problem-solving, and data interpretation skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to work independently, manage multiple projects, and thrive in a fast-paced remote environment.
  • Experience with marketing automation platforms is a plus.
  • Relevant certifications (e.g., Google Ads, Facebook Blueprint) are highly desirable.
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Manager, Brand Management

90231 Culver City, California Sony Pictures Entertainment

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The Manager of Brand Management is a cross-functional, highly-collaborative team member focused on furthering campaign and brand management efforts across Sony Pictures' theatrical releases. Collaborating with each department of the Marketing organization, this role helps facilitate the implementation of campaign strategies, executions, and marketing innovation.
RESPONSIBILITIES:
· In close collaboration with EVP, Global Marketing, maintain and monitor overall campaign plans, strategies, and timelines.
· Push for marketing innovation and maintain awareness of competitive marketing activity as well as the marketing industry at large.
· Continually look for ways to elevate and improve marketing efforts, strategy, and departmental collaboration.
· Identify areas of campaign need/attention and help set weekly strategic plan (i.e., a list of action items for achieving goals) for moving ideas and executions forward.
· Establish global marketing calendar.
· Facilitate filmmaker relationships with marketing groups, establishing and maintaining lists of inclusion and engagement.
· Work with department leaders to establish and facilitate action items in advance of key meetings and discussions.
· Oversee build of campaign, strategy, and special assignment presentation decks, working with department heads to flesh out presentations and meet deadlines.
· Set filmmaker meeting dates.
· Key point of marketing department contact for senior Marketing & Distribution Leadership.
· Point of contact and communication for filmmaker's and high-level talent's offices.
· Collation and synthesis of departmental script feedback.
· Point of contact for marketing department communication.
REQUIREMENTS:
· Bachelor's degree required.
· 6-8 years of experience in entertainment marketing.
· Self-starter with high level of initiative and ability manage multiple campaigns while still possessing an immaculate attention to detail
· Excellent written, oral communication, and effective team building skills
· Passionate, committed with a high level of energy
· Strong sense of ownership and urgency
· Must have an open communication and work collaboratively in a team environment, which takes into account managing expectations with multiple stakeholders
· Strategic critical thinker who can analyze and apply data to improve results
· Excellent organizational skills
· Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics. To request an accommodation for purposes of participating in the hiring process, you may contact us at
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Brand Management Intern, Kenra - Summer 2026

90231 Culver City, California Henkel

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Brand Management Intern, Kenra - Summer 2026
**_About_** **_this_** **_Position_**
At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow. This position is with our Consumer Brands business unit - where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
**Dare to learn new skills, advance in your career and make an impact at Henkel.**
**What you'll do**
As a Brand Management Intern for our brand Kenra, you will:
+ Gain hands-on experience driving innovation for the #1 hair styling brand in the U.S
+ Contribute to product ideation and concept development
+ Conduct data analytics and competitive analysis to inform strategy
+ Support salon testing and consumer feedback initiatives
+ Assist in writing product claims and marketing concepts
+ Collaborate with cross-functional teams in a fast-paced, creative environment
**What makes you a good fit**
+ An undergraduate student graduating in 2027, 2028 or 2029 pursuing a degree in Marketing, Communications, or Business Administration
+ Proficient in Microsoft Excel and PowerPoint
+ Strong presentation and storytelling skills
+ Ability to blend creative thinking with analytical problem-solving
+ Comfortable working with data to support product and marketing decisions.
**Some benefits of joining Henkel as an intern**
+ Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide
+ Countless learning opportunities available through Henkel's online learning platform with over 9,000 professional courses
+ Networking events with Henkel business leaders, experts and sustainability ambassadors
+ Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals
+ In-person and virtual social events to connect with other Henkel interns across the country
+ Following your internship, you may be invited to join Henkel as a returning intern or full-time employee.
**Additional information**
+ This internship is NOT eligible for a housing stipend or relocation support.
+ Henkel's Summer 2026 internship program starts on May 27th, 2026, and runs through mid-August.
+ Recruitment for our 2026 internships starts in late August 2025 and runs through early March 2026 or until all our positions are filled.
+ If selected to move forward in our recruitment process, you will receive an email from our talent acquisition team.
+ If a position you applied to is filled by another candidate, you will receive an email from our team alerting you that the position is closed.
The salary for this role is $27-$27/hour. This is the rate that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
**JOB ID:** req75190
**Job Locations:** United States, CA, Culver City, CA
**Contact information for application-related questions:**
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
**Application Deadline:** As long as the vacancy is listed on our Career Site, we are happy to receive your application
**Job-Center:** If you have an application already, you can create or log in to your accounthere ( to check the status of your application. In case of new account creation, please use your email address that you applied with.
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Sr. Manager, Brand Management and Product Marketing

91506 Burbank, California Warner Bros. Discovery

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**_Welcome to Warner Bros. Discovery. the stuff dreams are made of._**
**Who We Are.**
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what's next.
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
WB Games is a leader in the games industry across all game platforms and mobile devices. Our diverse and inclusive workforce creates and brings to life the most beloved characters, franchises, heroes, and wizards in the world. We are fans of what we make and proud of what we do. We have studios and offices across the globe.
**The Job**
The SENIOR MANAGER, BRAND MANAGEMENT AND PRODUCT MARKETING - will work as part of a team developing the brand and product strategy, partnering with development on multi-year product roadmaps, and guiding a global cross-functional organization for our Console and PC business.
**The Daily**
+ Reporting to the Director, you will be developing brand strategy and executing global go-to-market plans and creative
+ Build and execute brand strategies, target audience, positioning, and franchise key performance indicators to inform go-to-market campaign
+ Support building out a long-term, global, franchise marketing strategy as well as title-specific campaigns and brand/IP development
+ Deeply understand player motivations, preferences, market trends and movements to guide product-market fit and breakthrough go-to-market strategy
+ Provide product / competitive expertise for Development, Marketing, and Publishing teams
+ Manage the creative and go-to-market elements of global game releases
+ Lead cross-functional teams to ensure effective execution of strategic and financial goals across multiple global time zones
+ Ensure campaigns are executed with local nuance tailored to each market
+ Analyze and monitor key metrics and user feedback on a real-time basis to determine user trends and behavior
+ Incorporate best practices derived from analysis of in-game data, sales numbers, and financial metrics and communicate key takeaways to management
+ Develop SKU plan strategies that encompass growth initiatives for digital platforms
+ Regularly partner, present, and report to studio leadership and stakeholders on marketing strategies, plans, and findings
+ Liaison with teams across Warner Bros. Discovery (e.g., DC Entertainment, TV, Theatrical, and Consumer Products) and other key partners to develop and execute cross-promotional strategies and programs
**The Essentials**
+ A business-oriented marketing leader with a proven track record of success and achievement in brand strategy and product marketing
+ Minimum 7+ years experience in marketing roles within the gaming industry
+ Experience and flexibility working as part of a global org across multiple time zones with a particular emphasis on close collaboration with European teams
+ Project Management and coordination across functional groups, studios, and external partners/licensors
+ Experience working with licensors/licensees
+ Strong communicator and collaborator
+ Thrive in a fast-paced, dynamic, flexible environment
+ Requires some travel
+ BA/BS degree required
**The Nice to Haves**
+ MBA preferred
+ Passion for video games preferred
**How We Get Things Done.**
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
**Championing Inclusion at WBD**
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page ( for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $113,050.00 - $209,950.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
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MBA Brand Management Intern, Schwarzkopf Professional - Summer 2026

90231 Culver City, California Henkel

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MBA Brand Management Intern, Schwarzkopf Professional - Summer 2026
**_About_** **_this_** **_Position_**
At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow. 
This position is with our Consumer Brands business unit - where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world. 
**Dare to learn new skills, advance in your career and make an impact at Henkel.**
**What you'll do**
As an MBA Brand Management Intern for our brand Schwarzkopf Professional, you will:
+ Get hands-on experience shaping a global brand and adapting international strategies to resonate with U.S. consumers
+ Work alongside industry experts to gain behind-the-scenes insight into winning in the competitive U.S. market - from consumer insights to in-market execution
+ Lead innovation and market gap analysis by evaluating competitor strategies, product claims, and emerging trends
+ Identify white space opportunities for brand growth through strategic research and analysis
+ Monitor disruptive shifts in the market landscape to inform forward-thinking business strategies
+ Contribute to keeping brands ahead of the curve by identifying and interpreting key consumer and industry trends
**What makes you a good fit**
+ An MBA student pursuing a degree in Marketing 
+ Strong analytical skills with the ability to interpret market trends and consumer insights.
+ Excellent communication and storytelling abilities to convey strategic ideas clearly.
+ Proficiency in Microsoft Office Suite, especially Excel and PowerPoint.
+ Experience or coursework in marketing, business strategy, or consumer behavior. 
**Some benefits of joining Henkel as an intern**
+ Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide.
+ Countless learning opportunities available through Henkel's online learning platform with over 9,000 professional courses.
+ Networking events with Henkel business leaders, experts and sustainability ambassadors.
+ Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals.
+ In-person and virtual social events to connect with other Henkel interns across the country.
**Following your internship, you may be invited to join Henkel as a returning intern or full-time employee. **
**Additional information**
+ This internship is NOT eligible for a housing stipend or relocation support. 
+ Henkel's Summer 2026 internship program starts on May 27th, 2026, and runs through mid-August.  
+ Recruitment for our 2026 internships starts in late August 2025 and runs through early March 2026 or until all our positions are filled.   If selected to move forward in our recruitment process, you will receive an email from our talent acquisition team.
+ If a position you applied to is filled by another candidate, you will receive an email from our team alerting you that the position is closed.
The salary for this role is $29-37/hour. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
**JOB ID:** req75482
**Job Locations:** United States, CA, Culver City, CA
**Contact information for application-related questions:**
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
**Application Deadline:** As long as the vacancy is listed on our Career Site, we are happy to receive your application
**Job-Center:** If you have an application already, you can create or log in to your accounthere ( to check the status of your application. In case of new account creation, please use your email address that you applied with.
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Product Innovation & Brand Management MBA Intern, DevaCurl - Spring 2026

90231 Culver City, California Henkel

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Product Innovation & Brand Management MBA Intern, DevaCurl - Spring 2026
**_About_** **_this_** **_Position_**
At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit - where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
**Dare to learn new skills, advance in your career and make an impact at Henkel.**
**What you'll do**
Join our dynamic DevaCurl crew as a Product Innovation & Brand Management Intern. You will:
+ Collaborate with cross-functional teams including R&D, Creative, Sales, Education, and professional stylists to develop innovative curly hair products
+ Conduct market research using platforms like Euromonitor, Mintel, and Kline to identify white space opportunities and inform product development
+ Translate data-driven insights into compelling product concepts, including formula, fragrance, and packaging ideas
+ Assist in the creation of artwork, claims documentation, and other materials required for product launches
+ Manage procurement of competitive products, coordinate sample shipments, and maintain accurate master data records
**What makes you a good fit**
+ An MBA student pursuing a degree in Marketing, Business Administration or Data Analytics
+ Creative thinker capable of contributing innovative ideas and solutions within a collaborative team environment
+ Passion and curiosity for testing beauty and hair products
+ Exceptional organizational skills and attention to detail
+ Familiarity with social media platforms
+ Excellent problem-solving and analytical skills to interpret data to deliver actionable insights
+ Proficiency in Microsoft Office Suite
**Some benefits of joining Henkel as an intern**
+ Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide.
+ Countless learning opportunities available through Henkel's online learning platform with over 9,000 professional courses.
+ Networking events with Henkel business leaders, experts and sustainability ambassadors.
+ Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals.
+ In-person and virtual social events to connect with other Henkel interns across the country.
**Following your internship, you may be invited to join Henkel as a returning intern or full-time employee. **
**Additional information**
+ This internship is NOT eligible for a housing stipend or relocation support.
+ The anticipated start date for this internship is January 19, 2026, and the anticipated end date is May 1, 2026.
+ This position requires you to be available to work ~20 hours/week.
+ Recruitment for our 2026 internships starts in late August 2025 and runs through early March 2026 or until all our positions are filled.
+ If selected to move forward in our recruitment process, you will receive an email from our talent acquisition team.
+ If a position you applied to is filled by another candidate, you will receive an email from our team alerting you that the position is closed.
The salary for this role is $35-$37/hour. This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
**JOB ID:** req75361
**Job Locations:** United States, CA, Culver City, CA
**Contact information for application-related questions:**
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
**Application Deadline:** As long as the vacancy is listed on our Career Site, we are happy to receive your application
**Job-Center:** If you have an application already, you can create or log in to your accounthere ( to check the status of your application. In case of new account creation, please use your email address that you applied with.
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Director of Digital Marketing Strategy

90001 Los Angeles, California $160000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client is a rapidly growing e-commerce powerhouse based in **Los Angeles, California, US**, known for its innovative approach to online retail and customer engagement. We are seeking a visionary and results-driven Director of Digital Marketing Strategy to lead our digital marketing efforts. This is a fully remote leadership position, offering the opportunity to shape and execute comprehensive digital strategies from anywhere in the world.

As the Director of Digital Marketing Strategy, you will be responsible for developing and implementing innovative, multi-channel digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, affiliate marketing, and performance advertising. You will define key performance indicators (KPIs), track campaign performance, and leverage data analytics to optimize strategies and maximize ROI. You will also stay abreast of the latest digital marketing trends and technologies, identifying new opportunities for growth and innovation.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree or MBA being highly desirable. A minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role, is required. Proven success in developing and executing data-driven digital marketing strategies that have resulted in significant business growth is essential. Deep expertise across various digital marketing channels and platforms, along with strong analytical and problem-solving skills, is a must. Excellent leadership, communication, and stakeholder management skills are critical for collaborating with remote teams and executive leadership. A passion for e-commerce and a forward-thinking approach to digital strategy are paramount. Join our globally distributed team and drive the future of digital marketing remotely.
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Remote Director of Digital Marketing Strategy

90001 Los Angeles, California $130000 Annually WhatJobs

Posted 15 days ago

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full-time
Our client, a forward-thinking leader in its industry, is looking for an innovative and strategic Remote Director of Digital Marketing to shape and execute our digital presence. This fully remote role offers the flexibility to work from anywhere while driving impactful marketing initiatives. You will be responsible for developing and overseeing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. The ideal candidate is a visionary leader with a deep understanding of the digital landscape, proven experience in managing successful campaigns, and a strong analytical mindset to optimize performance and ROI.

Key responsibilities include:
  • Developing and implementing integrated digital marketing strategies aligned with business objectives.
  • Managing and optimizing all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
  • Overseeing the creation of engaging and high-quality digital content across various platforms.
  • Developing and managing digital advertising campaigns, including budget allocation and performance monitoring.
  • Analyzing marketing data and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for improvement.
  • Leading and mentoring a remote team of digital marketing specialists.
  • Staying abreast of the latest digital marketing trends, technologies, and best practices.
  • Collaborating with cross-functional teams, including product, sales, and creative, to ensure cohesive brand messaging.
  • Managing the digital marketing budget and ensuring efficient resource allocation.
  • Driving website traffic, lead generation, and customer acquisition through strategic digital initiatives.
We require a Bachelor's degree in Marketing, Communications, Business Administration, or a related field; a Master's degree is a strong plus. A minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a leadership or directorial role, is essential. Proven experience in developing and executing successful SEO, SEM, social media, and content marketing strategies is a must. Strong analytical skills with expertise in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) are required. Excellent leadership, communication, and project management skills are paramount for this remote position. The ability to think strategically, drive results, and manage a remote team effectively is critical. If you are a results-oriented digital marketing leader passionate about leveraging the power of online channels, we encourage you to apply.
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Manager, Brand Strategy & Marketing (Digital Asset Management)

91506 Burbank, California Warner Bros. Discovery

Posted 2 days ago

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**_Welcome to Warner Bros. Discovery. the stuff dreams are made of._**
**Who We Are.**
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what's next.
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Warner Bros. has been entertaining audiences for more than 90 years through the world's most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We're always on the lookout for energetic, creative people to join our team.
**Your New Role.**
+ The Manager, Brand Strategy & Marketing is responsible for overseeing the acquisition, procurement, and ingestion of a high volume of marketing assets-including Key Art, Unit Photography, Gallery Shoots, AV materials, and other campaign deliverables-from network partners and internal stakeholders. The position ensures that all assets are accurately tracked, cleared, and published across internal systems and B2B platforms, maintaining compliance with legal and talent approvals.
**Your Role Accountabilities.**
+ Manages the tracking, and ingestion of a high volume of marketing assets-including Key Art, Unit Episodic, Gallery, Promos, and Trailers-while ensuring timely updates to the company-wide marketing asset library and seamless publishing to the B2B platform. Oversight of compliance with talent and legal approvals and managing all domestic and international communications related to asset receipt and delivery timelines. Collaborates extensively with cross-functional teams such as Art & Advertising, Marketing Operations, WB International Television, Domestic Home Video, International, Consumer Products, Marketing, Music, Syndication, Production Offices, Legal, and Labor Relations. In partnership with the Brand Marketing Assets Supervisor, the role leads and delegates all brand coverage and asset acquisition efforts, ensuring consistency and integrity of brand and IP representation across global distribution channels. Responsibilities also include managing assigned IP from a brand perspective, which encompasses script reading, assigning and reviewing coverage, overseeing image retouching and editing, and maintaining accurate metadata. The role supervises the distribution of coverage memos and coordinates union billing with finance, ensuring that all projects and assets are delivered on time, within budget, and in alignment with brand standards.
+ Manages the end-to-end workflow of marketing asset acquisition from network partners, ensuring seamless coordination across procurement, legal, and brand compliance. Oversees brand integrity for current and legacy titles across all marketing channels, events, and activations. Acts as the primary liaison between networks, internal brand teams, and external clients, while ensuring all contractual documents are properly routed and approved in line with regulatory and brand standards.
+ Acts as key liaison between internal teams and external partners, delivering strategic and creative feedback while managing brand approvals with precision. Oversees the full asset review and delivery workflow to ensure alignment with brand standards and legal requirements. Collaborates cross-functionally with departments including publicity, production, legal, creative, social, franchise, and consumer products to implement brand strategy across all campaign phases. Ensures all assets are cleared, compliant, and consistently executed across touchpoints.
+ Oversees the Brand Asset team's operational readiness by maintaining up-to-date documentation-including brand guidelines, protocols, and training materials-and leading onboarding and training for supervisors and contingency staff. Partners with the Brand Asset Supervisor to identify and implement tools and workflow improvements that enhance efficiency and knowledge-sharing. Communicates proposed process changes to the SVP, Brand Strategy & Marketing to ensure strategic alignment and operational consistency.
+ Provides on-set production support and serves as the primary liaison for gallery shoots and in-production needs, ensuring all logistical and brand requirements are met. Coordinates across creative, production, and brand teams to uphold brand standards and ensure deliverables align with marketing objectives and compliance protocols.
+ Supervises the Brand Marketing Assets Supervisor with the SVP, as well as supervises a third party temp (Coordinator) and Freelance Photographers.
+ Performs other related duties as assigned.
**Qualifications & Experience.**
Work Experience
+ Previous TV photo marketing and/or publicity experience required.
+ 5+ years of digital asset and/or media asset management experience in entertainment, studio, or agency
+ Ability to work in a fast-paced environment with multiple stakeholders, prioritizing tasks and escalating issues as needed
+ Strong knowledge of digital file specs and formats across AV, Digital, and Print Production
+ Strong experience working knowledge of production required
+ Account/Client Services experience required
+ Significant project management experience required
+ Experience working with Business Affairs, Legal and Clearances within entertainment field preferred
Education, Professional Training, Technical Training or Certification
+ High School diploma or equivalent required.
+ Bachelor's degree in related field strongly preferred.
Knowledge/Skills
+ Strong knowledge of marketing
+ Understanding of production, workflow and process (including but not limited to, storylines, casting, key production info, scheduling, etc.)
+ Extensive direct knowledge of production planning and marketing strategic approach required for content Releases
+ A background that demonstrates success in budgetary management, resource time management and workflow
+ Excellent communication skills
+ Excellent organizational skills and a keen eye for detail
+ Ability to handle a high volume of complex projects and tasks for multiple people and departments while maintaining composure and managing competing priorities.
+ Familiarity with digital marketing, including but not limited to leveraging search, social, mobile marketing, connected device marketing and streaming platforms to drive engagement
+ Proven creative thinker and problem solver with the ability to help crystallize creative concepts as well as build around them for bigger impact
+ Basic retouching skills: ability to do perform minor cleanup, color, and contrast adjustment a plus.
+ Experience with Photoshop is required; familiarity with Adobe Lightroom, Bridge, Illustrator, and InDesign is preferred. Photo Mechanic a plus.
+ Familiarity with union photographers and rules strongly preferred.
+ Experience with Digital Fusion a plus.
Other Requirements
+ Sustained success as a teammate.
+ Must be able to work efficiently, maintain calm and project an upbeat attitude under pressure. Sense of humor is a plus.
+ Must be well organized and able to prioritize while juggling multiple concurrent projects with competing deadlines.
+ Must be able to manage others
+ Ability to effectively influence and communicate cross-functionally with all levels: exceptional verbal and written communication skills
+ Must be able to communicate clearly and succinctly with internal and external partners.
+ Must be able to be flexible with hours and work overtime and weekends as required.
+ Must be able to handle confidential information.
+ Must be able to handle legal contracts, talent information and IP information
+ Must be able to work within a TV production timeline and adaptable to production changes
+ Must be well organized and able to prioritize while juggling multiple concurrent projects
+ Must be able to communicate effectively and follow through on requests in a timely manner
+ Must be able to be flexible with hours and work overtime and weekends as required
+ Must be able to maintain a cheerful disposition in a fast-paced environment during demanding times.
+ Must be able to review and comprehend detailed documents.
+ Must be able and willing to take initiative and to problem solve as appropriate within the scope of responsibilities of this position.
+ Strong organizational skills and attention to detail required
+ Must be willing to work as a team and be available to all in department.
+ Must be willing to take initiative.
+ Must be able to problem solve.
+ Strong contacts in the photography industry.
+ Must be hard working, dedicated, and passionate about photography.
+ Must have a strong editorial sense and understand the relationship of the photography we produce in the larger world of press, marketing and social.
_Management has the right to add or change duties and job requirements at any time_ .
**How We Get Things Done.**
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
**Championing Inclusion at WBD**
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page ( for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $71,890.00 - $133,510.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
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Senior Director of Marketing Strategy

90001 Los Angeles, California $180000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, a leading global technology firm renowned for its innovative software solutions, is seeking a highly strategic and results-oriented Senior Director of Marketing Strategy to join their entirely remote team. This executive-level position is crucial for developing and executing comprehensive marketing strategies that drive brand awareness, customer acquisition, and revenue growth across all market segments. The ideal candidate will possess a deep understanding of digital marketing, market analytics, and brand positioning, with a proven ability to lead high-performing teams in a virtual environment.

Responsibilities:
  • Develop and implement innovative, data-driven marketing strategies aligned with the company's overall business objectives and growth targets.
  • Oversee the planning, execution, and optimization of integrated marketing campaigns across digital, social, content, and other relevant channels.
  • Conduct in-depth market research, competitive analysis, and customer segmentation to identify new opportunities and refine strategies.
  • Define key performance indicators (KPIs) and establish robust reporting mechanisms to measure the effectiveness of marketing initiatives and ROI.
  • Lead, mentor, and inspire a diverse team of marketing professionals, fostering a culture of collaboration, innovation, and accountability.
  • Manage the marketing budget, ensuring efficient allocation of resources and maximum impact.
  • Collaborate closely with sales, product, and executive leadership to ensure cohesive go-to-market strategies.
  • Drive brand positioning and messaging consistency across all touchpoints to enhance brand equity and market perception.
  • Stay abreast of emerging marketing trends, technologies, and best practices, incorporating them into the company's marketing efforts.
  • Develop and manage strategic partnerships and alliances to expand market reach.
  • Champion customer-centric marketing approaches, ensuring that all strategies are aligned with customer needs and preferences.
Qualifications:
  • Master's degree in Marketing, Business Administration, or a related field. MBA preferred.
  • Minimum of 10-12 years of progressive experience in marketing leadership roles, with a strong focus on strategy development and execution.
  • Proven success in developing and implementing large-scale, multi-channel marketing campaigns that have driven significant business results.
  • Extensive experience with digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and marketing automation.
  • Strong analytical skills with the ability to interpret complex data, derive actionable insights, and make data-informed decisions.
  • Exceptional leadership and people management skills, with a demonstrated ability to build, motivate, and develop high-performing remote teams.
  • Excellent communication, presentation, and interpersonal skills, with the ability to effectively engage with stakeholders at all levels of the organization.
  • Strategic thinker with a strong understanding of brand management, market dynamics, and competitive landscapes.
  • Experience in the B2B technology sector is highly desirable.
  • Proficiency in marketing analytics tools and CRM systems.
This is a unique opportunity for a visionary marketing leader to shape the future trajectory of a dynamic technology company from the ground up, driving significant growth and establishing a commanding market presence, all within a fully remote work environment.
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