72 Marketing Director jobs in Boise
Product Marketing Director, Meta Horizon Economy
Posted 9 days ago
Job Viewed
Job Description
Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We envision a metaverse that is the next generation of the internet - a more immersive, 3D experience. Its defining quality will be a feeling of presence, like you are right there with another person or in another place. And the core platform that enables this is Meta Horizon. Meta Horizon is for embodied experiences that make distance feel smaller and moments feel bigger and encompasses Horizon experiences and worlds, Horizon OS, and the Horizon creator and developer platforms.We are seeking an exceptional Product Marketing Director to help Meta Horizon establish the core flywheel of consumer and creator value that will set the business up for long term success across our VR and mobile Meta Horizon products. This role maps to critical components of our Meta Horizon economy ecosystem such as the Horizon Store, Meta Avatar wearables and digital goods, and platform quests and rewards. The right individual will be an exceptional collaborator and communicator, capable of working across multi-disciplinary teams across the business, and a strategic thinker who can identify meaningful business opportunities and sell them into partner teams to drive towards shared goals. They have a track record of building clear, data-backed frameworks for prioritizing investments across a portfolio of business initiatives. They are a strong manager of managers and individual contributors, and have a passion for shaping the next generation of social experiences.
**Required Skills:**
Product Marketing Director, Meta Horizon Economy Responsibilities:
1. Lead a high performing team of product marketers, managing team performance and supporting career development and growth
2. Manage product marketing strategy and execution for the Meta Horizon economy product experiences
3. Partner with product leadership to influence product and business strategy with a view of customer and creator needs and market opportunities
4. Manage and maximize the ROI of a budget to support the VR and mobile content ecosystem.
5. Work hands-on with key stakeholders to advance project milestones and drive product market fit, including but not limited to prioritizing audience use cases and needs, identifying and sizing key markets to target
6. Design and lead go-to-market and growth strategy, communications, and execution in partnership with key stakeholders, such as Product Management, Marcom, Communications, and Product Growth teams to ensure we achieve our business goals and objectives
7. Consistently build productive internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy
8. Builds a trusting organization that values, respects, and taps into different backgrounds and perspectives
**Minimum Qualifications:**
Minimum Qualifications:
9. 15+ years of experience in marketing, product management, management consulting, business strategy or a similar field
10. 10+ years of experience in product marketing developing go to market strategies and partnering closely with product teams
11. Experience managing a high volume of complex and ambiguous programs, with significant self-direction
12. Experience creating market requirement documents, including audience definition, positioning statements and value propositions
13. Experience working in a fast-paced, entrepreneurial, and fluid environment, adapting, spotting issues early, and escalating
14. Experience building partnerships with Product Management and cross-functional teams, to shape multi-year product roadmaps and go-to-market strategies
15. Experience building, launching, and scaling products and bringing products to market
16. Experience identifying and analyzing complex, long term, critical problems facing the relevant areas of the business and drove solutions for them
17. Demonstrated balance of creative and analytical thinking, putting forth best-in-class execution within a measurable and data-driven framework
**Preferred Qualifications:**
Preferred Qualifications:
18. MBA or related Masters degree or equivalent experience
19. General manager experience driving business growth
20. Prior experience with managing virtual economies or storefronts in games, gaming, or consumer mobile applications
21. Experience leading, developing and motivating a diverse multidisciplinary team across geographical regions
22. Experience and/or domain knowledge in metaverse, social gaming, augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms
**Public Compensation:**
$232,000/year to $296,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at
Partner Marketing Events Sr. Director

Posted 12 days ago
Job Viewed
Job Description
**Overview of Job Function:**
The Partner Marketing Events Sr. Director plays a critical role in bringing our brand and messaging to life through engaging and memorable events that ultimately drive demand and sales pipeline. The primary focus of this role will be to coordinate and execute assigned partner event tasks, and tradeshows in collaboration with cross-departmental team members. The ideal candidate brings a proven track record of flawless event planning and execution, effective communication, and relationship building skills. You need to be a self-starter as well as have a keen eye for detail in order to achieve the defined event goals.
**What You'll Do**
+ Develop a comprehensive 12-month strategy for Verint and marketing partnerships, working closely with leaders in marketing and sales.
+ Drive the execution of marketing plans, ensuring they maximize business impact and are delivered on time and within budget.
+ Own relationships with partner marketing leads, co-developing joint programming, securing funding, and executing external campaigns.
+ Partner with internal teams to manage the planning and execution of large-scale events, aligning efforts with broader marketing campaigns.
+ Manage various event components, including event operations & complex logistics, venue liaison, trade show booth development, trade show marketing programs, budget management and onsite execution.
+ Project manage logistics, securing venues and exhibition space, travel, staffing and development of creative concepts.
+ Lead budget management for Partner marketing initiatives, ensuring resources are allocated efficiently to achieve the highest ROI.
+ Help with the creation of event-focused sales engagement and enablement programs to ensure targeted audience recruitment.
**What You'll Need**
+ Bachelor's degree or equivalent, preferably in Business, Marketing, or Communications.
+ 12 years of marketing experience, preferably in partner marketing, with a background in cloud technology partnerships2-5 years combined corporate and tradeshow event experience. Experience at a SaaS-based B2B technology company is a benefit.
+ Demonstrates strong critical thinking skills and ability to problem solve and resolve obstacles
+ High energy, can-do personality and ability to thrive in a high-growth environment.
+ Strong focus on execution in a fast-paced environment with a track record of working on multiple events concurrently.
+ Expected travel: 30% but may increase / fluctuate based on business needs.
+ Proficient in Microsoft Office programs (Excel, Word, PowerPoint). Salesforce.com, Wrike knowledge is a benefit.
**Minimum Requirements:**
+ Bachelor's degree or equivalent, preferably in Business, Marketing, or Communications.
+ 12 years of marketing experience, preferably in partner marketing, with a background in cloud technology partnerships 5+ years combined corporate and tradeshow event experience planning and managing tradeshow events logistics including contracting events scheduling speakers.
+ Experience managing complex events involving cross-functional internal and external stakeholders.
+ Ability to effectively interface and negotiate with outside vendors.
+ Able to quickly shift gears between planning and executing activities.
+ Excellent Team work, communication and social media skills.
+ Ability to travel to conferences and events.
+ Strong collaboration skills with the ability to work effectively both independently and as part of a team.
+ Strong Project Management: Must be detail oriented and ability to juggle mulitple projects and manage deadlines. MS, Excel and PowerPoint experience.
+ Successful completion of a background screening process including, but not limited to, employment verifications, criminal search, OFAC, SS Verification, as well as credit and drug screening, where applicable and in accordance with federal and local regulations.
**Preferred Requirements:**
+ CVENT and Salesforce experience preferred
+ Wrike (Project Management), CVENT (Event Management Platform) and Salesforce experience
#LI-BS1
MIN: $115k
MAX: $140k
Verint Systems Inc. is an equal opportunity employer and is committed to maintaining a workplace free from discrimination, retaliation, and sexual and any other form of harassment. Verint has a zero-tolerance policy against any form of discrimination, retaliation, or harassment including sexual harassment or any other form of harassment based on race, color, religion, sex, age, national origin, genetic information, disability, veteran status, and any other classification or characteristic protected by applicable federal, state or local laws. Verint operates in accordance with all anti-discrimination laws and affords equal opportunities to employees and applicants without regard to any characteristic or protected class in our hiring, promotion and termination practices.
**For US Applicants**
_2025 Benefits Offering (
Associate Director, Consumer Marketing
Posted 1 day ago
Job Viewed
Job Description
**Job Overview**
We are currently seeking a dynamic, highly motivated, and experienced individual for the position of **Associate Director** **,** **Consumer Marketing** . This person will help develop the patient/consumer strategy and lead tactical execution of marketing initiatives for the ongoing growth of GEMTESA, our flagship treatment for overactive bladder (OAB).
Tactical responsibilities may include but are not limited to driving the execution of in-office/Point-of-Care promotion, direct to patient education, digital and social media marketing campaigns, influencer programs, PR support, and may include traditional DTC tactics including print and/or video. This individual will play a key role in shaping brand perception, driving patient engagement, and supporting adherence through omnichannel marketing campaigns. The Associate Director will work closely with the HCP Marketing, Market Access, Patient Support Services teams, as well as all other involved functions and agency partners.
**Job** **Duties** **and** **Responsibilities**
+ Plan and develop patient/consumer content, working cross functionally to ensure an integrated and timely execution of patient engagement strategies.
+ Ensure DTP/DTC strategies, creative, messaging, and tactics are aligned with key insights, brand strategy, patient journey, and HCP strategy (e.g., social, email, search, websites, point-of care, etc.)
+ Align and orchestrate omnichannel touchpoints across the patient journey, including brand messaging, creative strategy, business rules/requirements and KPIs for maximum impact in collaboration with cross-functional and agency partners.
+ Drive digital/socialmedia marketing strategy, execute tactics, and build measurement/optimization plans, ensuring all touchpoints integrate well within the consumer/patient omnichannel ecosystem
+ Maintain deep understanding of patient insights, journey, and segmentation strategies and apply them to optimizeCX and campaign performance.
+ Contribute to GEMTESA brand strategy and tactical planning with cross-functional stakeholders.
+ Provide expertiseand influence development of CRM/Digital campaignsacross all consumer/patient channels and touchpoints.
+ Support adherence and persistence initiatives, including patient support programs, mobile tools, and educational resources.
+ Support PR initiatives, including but not limited to strategic partnerships and earned media execution.
+ Gain approval for marketing materials through internal review process to ensure activities follow compliance, regulatory and legal requirements.
+ Collaborate with market research and analytics teams to generate patient insights, evaluate program effectiveness, and optimize messaging and channel mix.
+ Build strong cross-functional relationships within the organization.
+ Champion patient POV and materials through field training and sales communications.
+ Ensure adherence of customer privacy and compliance practices
**Key** **Core** **Competencies**
+ Passionate about making a meaningful difference for patients
+ ONE team mindset to planning and executing DTP/DTC initiatives.
+ Builds strong relationships to optimize performance.
+ Fast learner who can adapt and change course when needed.
+ Raises the bar and driven to challenge the status quo.
+ Self-starter who can work independently and collaboratively, prioritize tasks, and has initiative and excitement to take on unfamiliar tasks.
+ Excellent communication and collaboration skills.
+ Outstanding project management skills with proven ability to manage interdependencies and competing deadlines to ensure deliverables are on time, on budget, and address business objectives.
+ Strong interpersonal skills and ability to manage agency partners.
+ Exceptional financial business acumen and analytical skills.
+ Strong bias for action and ability to manage multiple priorities in a fast-paced environment.
+ Motivated to challenge the status quo and innovate to deliver impactful patient experiences that contribute to brand growth
+ Adheres to healthcare compliance Standard Operating Procedures (SOPs).
+ Fosters productive, collaborative cross-functional relationships
+ Travel, domestic only, for at least 20% of time, depending on business needs.
**Education and Experience**
+ Bachelor's degree in business, marketing orrelated field required.MBA preferred.
+ Minimum 8 - 12 (w/o Master's) or 6 - 8 years (with Master's) years of relevant experience in biotech or pharmaceutical industry
+ Urology and/or Women's Health experience preferred.
+ Successful track record of strategic and tactical marketing including digital & social media planning and execution in regulated industries
+ Experience with planning, piloting, and scaling new digital marketing initiatives.
+ Skilled in insights-driven CRM and customer experience (CX) best practices to optimize omnichannel campaign performance.
+ Experience working with agencies in developing, implementing, and executing marketing plans, including production and development of consumer/patient materials and campaigns across multiple channels.
+ Solid knowledge of product positioning, brand planning, strategic communications, product launches, and payer reimbursement landscape.
The base salary range for this role is $159,200 to $199,000. Base salary is part of our total rewards package which also includes the opportunity for merit-based salary increases, short incentive plan participation, eligibility for our 401(k) plan, medical, dental, vision, life and disability insurances and leaves provided in line with your work state. Our robust time-off policy includes flexible paid time off, 11 paid holidays plus additional time off for a shut-down period during the last week of December, 80 hours of paid sick time upon hire and each year thereafter. Total compensation, including base salary to be offered, will depend on elements unique to each candidate, including candidate experience, skills, education and other factors permitted by law.
Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
**Confidential Data** : All information (written, verbal, electronic, etc.) that an employee encounters is considered confidential.
**Compliance** : Achieve and maintain Compliance with all applicable regulatory, legal and operational rules and procedures, by ensuring that all plans and activities for and on behalf of Sumitomo Pharma America (SMPA) and affiliates are carried out with the "best" industry practices and the highest ethical standards.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
**Mental/Physical Requirements** : Fast paced environment handling multiple demands. Must be able to exercise appropriate judgment as necessary. Requires a high level of initiative and independence. Excellent written and oral communication skills required. Requires ability to use a personal computer for extended periods of time.
**Sumitomo Pharma America (SMPA)** **is an Equal Employment Opportunity (EEO) employer**
Qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sumitomo Pharma Co., Ltd. is a global pharmaceutical company based in Japan with key operations in the U.S. (Sumitomo Pharma America, Inc.), Canada (Sumitomo Pharma Canada, Inc.) and Europe (Sumitomo Pharma Switzerland GmbH) focused on addressing patient needs in oncology, urology, women's health, rare diseases, psychiatry & neurology, and cell & gene therapies. With several marketed products in the U.S., Canada, and Europe, a diverse pipeline of early- to late-stage assets, and in-house advanced technology capabilities, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website ( or follow us on LinkedIn ( .
At Sumitomo Pharma America, our work is guided by the Sumitomo Pharma mission, vision and values, which tie closely to our company's cultural pillars.
**Our** **Mission**
_To broadly contribute to society through value creation based on innovative research and development activities for the betterment of healthcare and fuller lives of people_ _worldwide_
**Our** **Vision**
_For Longer and Healthier Lives, we unlock the future with cutting edge technology and_ _ideas_
Creative Director, Experiential Marketing
Posted today
Job Viewed
Job Description
Responsibilities:
- Conceptualize and develop innovative experiential marketing strategies and campaigns that align with client objectives and brand identity.
- Lead and inspire a team of designers, copywriters, event producers, and other creative professionals.
- Translate marketing briefs and client needs into compelling creative concepts and detailed project plans.
- Oversee the end-to-end creative process, ensuring high-quality execution across all touchpoints of the experiential event.
- Collaborate with account management, strategy, and production teams to ensure creative vision is realized within budget and timeline constraints.
- Present creative concepts and strategies to clients, articulating the vision and rationale effectively.
- Stay ahead of industry trends, emerging technologies, and best practices in experiential marketing and immersive design.
- Develop and maintain strong relationships with external vendors and partners.
- Ensure brand consistency and messaging are maintained throughout all campaign elements.
- Mentor and develop creative talent within the team, fostering a culture of collaboration and innovation.
- Bachelor's degree in Fine Arts, Graphic Design, Marketing, Communications, or a related creative field.
- Minimum of 8 years of experience in creative roles within advertising, marketing agencies, or brand experience firms, with at least 3 years in a leadership position.
- Demonstrated success in conceptualizing and executing large-scale experiential marketing campaigns, installations, or events.
- Exceptional portfolio showcasing a range of creative work, particularly in immersive and interactive experiences.
- Strong understanding of branding, storytelling, and audience engagement strategies.
- Proficiency in design software (Adobe Creative Suite) and a general understanding of production techniques and technologies relevant to live events.
- Excellent leadership, communication, and presentation skills.
- Ability to think strategically and translate complex ideas into creative solutions.
- Experience managing creative teams and external resources.
- A passion for pushing creative boundaries and delivering innovative, memorable experiences.
Associate Director, Marketing Analytics - Women's Health

Posted 12 days ago
Job Viewed
Job Description
**Job Overview**
The **Associate Director, Marketing Analytics - Women's Health** position will lead business insights for the commercial organization as it relates to the Women's Health therapeutic area. This role will be required to operate with diverse data sources, vendors, stakeholders, in a rapidly changing business environment.
This position will report to the Director, Commercial Analytics - Women's Health and will be an integral part of the Commercial Analytics team. This position will partner with marketing, finance, and market access leadership, along with other Commercial Analytics leaders to deliver accurate, timely, and reliable insights to stakeholders across the commercial organization.
**Job Duties and Responsibilities**
+ Perform a critical role in enhancing marketing and market access offerings by developing insights from data/information and translating insights to shape commercial strategy and decisions.
+ Develop relevant and compelling insights presentations for key stakeholders, including brand leadership, cross-functional partners, and senior management while adapting communication style based on audience.
+ Lead the development of deep dive analytical suite assimilating insights from multiple sources, both internal and external, to help provide a thorough understanding of brand performance.
+ Develop strategic partnership as the point of contact for the Myfembree brand team.
+ Develop and prioritize key business questions with the cross-functional support of medical, clinical, brand teams, and other partners in the organization.
+ Manage development, delivery of strategic KPIs and supporting metrics for the monthly and quarterly business reviews.
+ Oversee analytic ad hoc project requests related to the Myfembree brand team.
+ Support the finance forecasting process by providing key insights and assumptions in partnership with brand leadership.
+ As part of the Myfembree brand planning process, create brand-specific situational analysis, participate in tactical planning and partner with sales and marketing to create meaningful KPIs.
+ Conduct advanced analytics for brand teams to inform brand planning, promotional resource allocation, and marketing strategies, including patient journey creation and ROI analysis.
+ Partner with marketing leadership to create and execute yearly analytics plans and budgets that align to brand strategies.
**Key Core Competencies**
+ Strategic thinker: can see big picture opportunities and translate into actionable plans.
+ Excellent written and oral communications skills including executive presence in formal stakeholder presentations.
+ Strong knowledge and experience with pharmaceutical data sources (i.e., IQVIA, SHA, MMIT/DRG formulary / market access data).
+ Excellent team player and collaborative skills.
+ Strong project management skills and managing external vendors/ deliverables within tight timelines.
+ Strategic partner to multiple cross-functional stakeholders.
+ Proven success in developing analyses with Business Intelligence tools and methods (e.g., Tableau, Qlikview, SQL).
+ Ability to understand the commercial environment and business needs and translate to workable solutions.
+ Highly motivated change agent that can push against the status quo and seed new ideas, new ways of thinking, and new ways of working.
**Education and Experience**
+ Bachelor's Degree
+ Minimum 8 - 12 (w/o Master's) or 6 - 8 years (with Master's) years of relevant experience in biotech or pharmaceutical industry.
+ Previous sales or marketing experience preferred.
+ Previous commercial/ brand analytics experience (with Statistical Packages) preferred (e.g., SAS, R, SPSS, etc).
The base salary range for this role is $155,440 to $194,300. Base salary is part of our total rewards package which also includes the opportunity for merit-based salary increases, short incentive plan participation, eligibility for our 401(k) plan, medical, dental, vision, life and disability insurances and leaves provided in line with your work state. Our robust time-off policy includes flexible paid time off, 11 paid holidays plus additional time off for a shut-down period during the last week of December, 80 hours of paid sick time upon hire and each year thereafter. Total compensation, including base salary to be offered, will depend on elements unique to each candidate, including candidate experience, skills, education and other factors permitted by law.
Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
**Confidential Data** : All information (written, verbal, electronic, etc.) that an employee encounters is considered confidential.
**Compliance** : Achieve and maintain Compliance with all applicable regulatory, legal and operational rules and procedures, by ensuring that all plans and activities for and on behalf of Sumitomo Pharma America (SMPA) and affiliates are carried out with the "best" industry practices and the highest ethical standards.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
**Mental/Physical Requirements** : Fast paced environment handling multiple demands. Must be able to exercise appropriate judgment as necessary. Requires a high level of initiative and independence. Excellent written and oral communication skills required. Requires ability to use a personal computer for extended periods of time.
**Sumitomo Pharma America (SMPA)** **is an Equal Employment Opportunity (EEO) employer**
Qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sumitomo Pharma Co., Ltd. is a global pharmaceutical company based in Japan with key operations in the U.S. (Sumitomo Pharma America, Inc.), Canada (Sumitomo Pharma Canada, Inc.) and Europe (Sumitomo Pharma Switzerland GmbH) focused on addressing patient needs in oncology, urology, women's health, rare diseases, psychiatry & neurology, and cell & gene therapies. With several marketed products in the U.S., Canada, and Europe, a diverse pipeline of early- to late-stage assets, and in-house advanced technology capabilities, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website ( or follow us on LinkedIn ( .
At Sumitomo Pharma America, our work is guided by the Sumitomo Pharma mission, vision and values, which tie closely to our company's cultural pillars.
**Our** **Mission**
_To broadly contribute to society through value creation based on innovative research and development activities for the betterment of healthcare and fuller lives of people_ _worldwide_
**Our** **Vision**
_For Longer and Healthier Lives, we unlock the future with cutting edge technology and_ _ideas_
Director of Social Marketing
Posted today
Job Viewed
Job Description
Ready to be pushed beyond what you think you’re capable of?
At Coinbase, our mission is to increase economic freedom in the world. It’s a massive, ambitious opportunity that demands the best of us, every day, as we build the emerging onchain platform — and with it, the future global financial system.
To achieve our mission, we’re seeking a very specific candidate. We want someone who is passionate about our mission and who believes in the power of crypto and blockchain technology to update the financial system. We want someone who is eager to leave their mark on the world, who relishes the pressure and privilege of working with high caliber colleagues, and who actively seeks feedback to keep leveling up. We want someone who will run towards, not away from, solving the company’s hardest problems.
Our work culture is intense and isn’t for everyone. But if you want to build the future alongside others who excel in their disciplines and expect the same from you, there’s no better place to be.
While many roles at Coinbase are remote-first, we are not remote-only. In-person participation is required throughout the year. Team and company-wide offsites are held multiple times annually to foster collaboration, connection, and alignment. Attendance is expected and fully supported.
Our Marketing team is looking for a strategic and results-driven Director of Social Marketing to lead Coinbase's online presence across multiple social platforms. We are looking for someone who will be responsible for crafting and executing strategies that engage Coinbase’s global audience, amplify our brand voice, and foster meaningful conversations about crypto and Web3. This person will lead the Social team to drive impactful campaigns, build community, and shape the narrative in one of the most exciting industries today.
What you’ll be doing:
-
Own the development and execution of Coinbase’s social marketing strategy, setting clear KPIs for success, managing external vendors and internal stakeholders that best engages with two core audiences - the crypto curious and the crypto forwards
-
Lead audience mapping, targeting, and paid media plans to execute on social strategy and key campaigns
-
Accelerate growth in our social followings and engagement rates across all channels
-
Establish rigor and best practices for how we work cross functionally with Product, Comms, Policy, and Brand to clearly articulate our point of difference
-
Drive reporting and learnings through clear data-driven measurements
-
Ensure the social media strategy is operationalized, including calendar ownership, budget management, reporting, and cross-functional partnerships
-
Strategically coordinate with Exec Leadership Team in moments of crisis or emergency, and thoughtfully advise on urgent communications
-
Manage a team of social strategists and content managers to flawlessly execute the strategy you’ve built
What we look for in you:
-
12+ years of experience driving social marketing in fast-paced, highly innovative, dynamic environments, with a combination of in-house and agency experience strongly preferred
-
5+ years of experience leading social marketing teams
-
Clear track record of articulating strategy and gathering buy-in from stakeholders, as well as driving repeatable formats that engage
-
Deep understanding of brand and social metrics, and an ability to connect them back to business objectives
-
Strong analytical skills and the ability to leverage data to construct compelling narratives to influence leaders
-
Ability to chart a course for team members and guide them from strategy thru execution and measurement
-
Can successfully build trusting relationships with executive stakeholders, and is looked to as a trusted advisor when urgency and fast action are paramount
Nice to haves:
-
Experience in Tech or Finance
-
Experience in Brand Marketing/Advertising or Comms
Job #: P70948
Pay Transparency Notice: Depending on your work location, the target annual salary for this position can range as detailed below. Full time offers from Coinbase also include target bonus + target equity + benefits (including medical, dental, vision and 401(k)).
Pay Range:
$253,895—$298,700 USD
Please be advised that each candidate may submit a maximum of four applications within any 30-day period. We encourage you to carefully evaluate how your skills and interests align with Coinbase's roles before applying.
Commitment to Equal Opportunity
Coinbase is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. For US applicants, you may view the Employee Rights and the Know Your Rights notices by clicking on their corresponding links. Additionally, Coinbase participates in the E-Verify program in certain locations, as required by law.
Coinbase is also committed to providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please contact us at accommodations(at)coinbase.com to let us know the nature of your request and your contact information. For quick access to screen reading technology compatible with this site click here to download a free compatible screen reader (free step by step tutorial can be found here).
Global Data Privacy Notice for Job Candidates and Applicants
Depending on your location, the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. For US applicants only, by submitting your application you are agreeing to arbitration of disputes as outlined here.
AI Disclosure
For select roles, Coinbase is piloting an AI tool based on machine learning technologies to conduct initial screening interviews to qualified applicants. The tool simulates realistic interview scenarios and engages in dynamic conversation. A human recruiter will review your interview responses, provided in the form of a voice recording and/or transcript, to assess them against the qualifications and characteristics outlined in the job description.
For select roles, Coinbase is also piloting an AI interview intelligence platform to transcribe and summarize interview notes, allowing our interviewers to fully focus on you as the candidate.
The above pilots are for testing purposes and Coinbase will not use AI to make decisions impacting employment . To request a reasonable accommodation due to disability, please contact accommodations(at)coinbase.com
Director of Social Marketing

Posted 12 days ago
Job Viewed
Job Description
At Coinbase, our mission is to increase economic freedom in the world. It's a massive, ambitious opportunity that demands the best of us, every day, as we build the emerging onchain platform - and with it, the future global financial system.
To achieve our mission, we're seeking a very specific candidate. We want someone who is passionate about our mission and who believes in the power of crypto and blockchain technology to update the financial system. We want someone who is eager to leave their mark on the world, who relishes the pressure and privilege of working with high caliber colleagues, and who actively seeks feedback to keep leveling up. We want someone who will run towards, not away from, solving the company's hardest problems.
Our is intense and isn't for everyone. But if you want to build the future alongside others who excel in their disciplines and expect the same from you, there's no better place to be.
While many roles at Coinbase are remote-first, we are not remote-only. In-person participation is required throughout the year. Team and company-wide offsites are held multiple times annually to foster collaboration, connection, and alignment. Attendance is expected and fully supported.
Our Marketing team is looking for a strategic and results-driven Director of Social Marketing to lead Coinbase's online presence across multiple social platforms. We are looking for someone who will be responsible for crafting and executing strategies that engage Coinbase's global audience, amplify our brand voice, and foster meaningful conversations about crypto and Web3. This person will lead the Social team to drive impactful campaigns, build community, and shape the narrative in one of the most exciting industries today.
*What you'll be doing:*
* Own the development and execution of Coinbase's social marketing strategy, setting clear KPIs for success, managing external vendors and internal stakeholders that best engages with two core audiences - the crypto curious and the crypto forwards
* Lead audience mapping, targeting, and paid media plans to execute on social strategy and key campaigns
* Accelerate growth in our social followings and engagement rates across all channels
* Establish rigor and best practices for how we work cross functionally with Product, Comms, Policy, and Brand to clearly articulate our point of difference
* Drive reporting and learnings through clear data-driven measurements
* Ensure the social media strategy is operationalized, including calendar ownership, budget management, reporting, and cross-functional partnerships
* Strategically coordinate with Exec Leadership Team in moments of crisis or emergency, and thoughtfully advise on urgent communications
* Manage a team of social strategists and content managers to flawlessly execute the strategy you've built
*What we look for in you:*
* 12+ years of experience driving social marketing in fast-paced, highly innovative, dynamic environments, with a combination of in-house and agency experience strongly preferred
* 5+ years of experience leading social marketing teams
* Clear track record of articulating strategy and gathering buy-in from stakeholders, as well as driving repeatable formats that engage
* Deep understanding of brand and social metrics, and an ability to connect them back to business objectives
* Strong analytical skills and the ability to leverage data to construct compelling narratives to influence leaders
* Ability to chart a course for team members and guide them from strategy thru execution and measurement
* Can successfully build trusting relationships with executive stakeholders, and is looked to as a trusted advisor when urgency and fast action are paramount
*Nice to haves:*
*
* Experience in Tech or Finance
* Experience in Brand Marketing/Advertising or Comms
Job #: P70948
*Pay Transparency Notice:* Depending on your work location, the target annual salary for this position can range as detailed below. Full time offers from Coinbase also include target bonus + target equity + benefits (including medical, dental, vision and 401(k)).
Pay Range:
$253,895-$298,700 USD
Please be advised that each candidate may submit a maximum of four applications within any 30-day period. We encourage you to carefully evaluate how your skills and interests align with Coinbase's roles before applying.
Commitment to Equal Opportunity
Coinbase is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. For US applicants, you may view the in certain locations, as required by law.
Coinbase is also committed to providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please contact us at accommodations Data Privacy Notice for Job Candidates and Applicants
Depending on your location, the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available Disclosure
For select roles, Coinbase is piloting an AI tool based on machine learning technologies to conduct initial screening interviews to qualified applicants. The tool simulates realistic interview scenarios and engages in dynamic conversation. A human recruiter will review your interview responses, provided in the form of a voice recording and/or transcript, to assess them against the qualifications and characteristics outlined in the job description.
For select roles, Coinbase is also piloting an AI interview intelligence platform to transcribe and summarize interview notes, allowing our interviewers to fully focus on you as the candidate.
*The above pilots are for testing purposes and Coinbase will not use AI to make decisions impacting employment*. To request a reasonable accommodation due to disability, please contact accommodations(at)coinbase.com
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Director of Digital Marketing
Posted 4 days ago
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Job Description
Responsibilities:
- Develop and execute a cohesive digital marketing strategy aligned with business goals.
- Oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising.
- Manage the digital marketing budget, allocating resources effectively to maximize ROI.
- Analyze website traffic, campaign performance, and market trends to identify opportunities and inform strategic decisions.
- Lead and mentor a team of digital marketing specialists.
- Develop and implement content strategies that engage target audiences and drive organic growth.
- Manage the company's social media presence and online reputation.
- Collaborate with sales, product, and design teams to ensure integrated marketing campaigns.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Measure and report on the performance of all digital marketing campaigns against KPIs.
- Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
- Minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
- Proven track record of success in developing and executing impactful digital marketing strategies.
- Deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics.
- Experience with marketing automation platforms and CRM systems.
- Strong analytical and data interpretation skills.
- Excellent leadership, communication, and interpersonal skills.
- Ability to think strategically and translate insights into actionable plans.
- Experience managing and growing a digital marketing team.
- This role is 100% remote, allowing for flexibility in work location within the United States.
Manager, Hotel Level Marketing - Portfolio Strategy Analytics
Posted 6 days ago
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Job Description
This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics functions! As the Manager of Portfolio Strategy, you will provide analytic support to the managed hotels in the US, Canada, CALA and French Polynesia, as well as the Key Partner team. Reporting to the Director of Portfolio Strategy Analytics, you will provide analytical support to hotel level and above property Marketing leaders.
**HOW WE WILL SUPPORT YOU**
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
+ Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
+ Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
+ Paid parental leave for eligible Team Members, including partners and adoptive parents
+ Mental health resources including free counseling through our Employee Assistance Program
+ Paid Time Off (PTO)
+ Learn more about the rest of our benefits
At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member's career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.
**HOW YOU WILL MAKE AN IMPACT**
Your role is important and below are some of the fundamental job duties that make your work unique.
**What your day-to-day will be like:**
+ Ensure understanding between Enterprise and hotel marketing activity, providing guidance to a portfolio of hotels to improve commercial performance.
+ Participate in onboarding hotel marketing leaders.
+ Support Director of Portfolio Strategy with the proactive creation of Commercial, AVP, regional, and Ownership engagements and presentations.
**How you will collaborate with others:**
+ Collaborate with hotel teams and the Hotel Level Marketing team to identify areas of opportunity to grow and report on digital performance for an identified portfolio of hotels.
+ Coordinating closely with internal analytics leads, delivering impactful performance storytelling.
+ Support hotel marketing leaders through training opportunities, new tools, best practices sharing, and annual marketing summit/forum.
**What projects you will take ownership of:**
+ Support critical initiatives supporting America's Marketing Objectives that deliver value to the portfolio of hotels.
+ Support in the development of annual strategic marketing plans and budget planning guidance.
+ Support in the performance measurement for hotels.
+ Lead other Ad-Hoc projects (as applicable).
**WHY YOU'LL BE A GREAT FIT**
**You have these minimum qualifications:**
+ Five (5) years of professional work experience
+ One (1) year of experience supporting a marketing function
+ Analytical expertise and proficient in data analysis
+ Experience shaping insights to tell a story
**It would be useful if you have:**
+ Experience operating in Adobe Analytics or Google Analytics
+ Experience in hospitality or at a marketing agency
**WHAT IT IS LIKE WORKING FOR HILTON**
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands . Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World's Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it's like to be on Team Hilton!
It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.
Hilton offers its eligible team members a comprehensive benefits package including medical and prescription drug coverage, dental coverage, vision coverage, life insurance, short-and long-term disability insurance, access to our employee stock purchase plan (ESPP) where you can purchase Hilton shares at a 15 percent discount, a 401(k) savings plan, 20 days of paid time off accruing over your first year of employment and increasing up to 25 days after completing one year of full employment, up to 12 weeks of paid leave for birth parents and 4 weeks for non-birth parents, 10 paid holidays and 2 floating holidays throughout the year, up to 5 bereavement days, flexible spending accounts, a health savings account, an employee assistance program, access to a care coordination program ("Wellthy"), a legal services program, an educational assistance program, adoption assistance, a backup childcare program, pre-tax commuter benefit and our travel discount. The annual salary range for this role is $0,000- 110,000 and is determined based on applicable and specialized experience and location. Subject to plan terms and conditions, you will be eligible to participate in the Hilton Annual Incentive (Bonus) Plan, consistent with other team members at the same level and/or position within the Company.#LI-REMOTE
**Job:** _Sales and Marketing_
**Title:** _Manager, Hotel Level Marketing - Portfolio Strategy Analytics_
**Location:** _null_
**Requisition ID:** _COR015CE_
**EOE/AA/Disabled/Veterans**
Brand Manager
Posted 9 days ago
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