176 Marketing Director jobs in Columbus

Our client is looking for a strategic and results-oriented Digital Marketing Director to lead their comprehensive marketing efforts in Columbus, Ohio, US . This senior role will be responsible for developing and executing innovative digital marketing strategies across all channels to drive brand awareness, customer acquisition, and revenue growth. You will oversee a team of marketing professionals and collaborate closely with sales, product development, and creative teams to ensure a cohesive and impactful brand message. The ideal candidate will possess a deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, and performance analytics. Proven experience in managing digital marketing budgets, analyzing campaign performance, and optimizing for ROI is essential. We are seeking a visionary leader with a passion for digital innovation, exceptional analytical skills, and the ability to translate market insights into actionable marketing plans. This is an exciting opportunity to shape the marketing direction of a growing organization and make a significant impact on its success.

Key Responsibilities:

• Develop and implement a comprehensive digital marketing strategy
• Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and content marketing
• Oversee the creation and distribution of engaging marketing content
• Analyze campaign performance data and provide actionable insights for improvement
• Manage the digital marketing budget and ensure optimal resource allocation
• Lead and mentor the digital marketing team
• Collaborate with cross-functional teams to ensure brand consistency and message alignment
• Stay current with industry trends and emerging digital marketing technologies

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field; Master’s degree preferred
• Minimum of 7 years of experience in digital marketing, with at least 3 years in a leadership role
• Proven track record of developing and executing successful digital marketing campaigns
• Expertise in various digital marketing tools and platforms (e.g., Google Analytics, SEMrush, HubSpot)
• Strong understanding of SEO, SEM, content strategy, and social media marketing
• Excellent analytical, strategic thinking, and leadership skills

We are seeking an innovative and results-driven E-commerce Marketing Director to lead our digital strategy for a rapidly growing company in the **E-commerce & Social Media** space, located in **Columbus, Ohio, US**. This senior leadership position will be responsible for developing and implementing comprehensive marketing plans to drive online sales, enhance customer engagement, and build brand loyalty across all digital channels. Key responsibilities include overseeing website optimization, managing paid advertising campaigns (PPC, social media ads), developing email marketing strategies, optimizing SEO, and leveraging social media platforms to increase brand visibility and conversions. You will manage the e-commerce marketing budget, analyze campaign performance using key metrics (ROI, CPA, LTV), and continuously identify opportunities for growth and improvement. The ideal candidate will have a strong understanding of consumer behavior, digital marketing trends, and the e-commerce landscape. A bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or advanced degree is a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 5 years focused specifically on e-commerce and social media marketing, is essential. Proven success in driving online sales growth and managing marketing teams is required. Excellent analytical, strategic thinking, and leadership skills are crucial. This role offers a fantastic opportunity to shape the digital presence of a dynamic brand. The position requires a hybrid work model, balancing remote strategic planning with in-office collaboration and team management in **Columbus, Ohio, US**.

Our client is seeking an experienced E-commerce Manager to drive online sales and enhance customer engagement through strategic digital marketing and social media initiatives. This hybrid role offers a dynamic work environment, combining in-office collaboration with remote flexibility. You will be responsible for managing and optimizing the company's e-commerce platform, developing and executing digital marketing campaigns, and leveraging social media channels to expand brand reach and drive traffic. Key responsibilities include overseeing website content, managing online advertising (PPC, social media ads), analyzing website performance and customer behavior, and implementing SEO strategies. You will also be involved in social media content creation, community management, and influencer collaborations. The ideal candidate will have a strong understanding of e-commerce best practices, digital marketing tools, and current social media trends. Proven ability to drive sales growth and improve customer acquisition costs is essential. Excellent analytical, communication, and project management skills are required. Join our client's team and play a crucial role in their online growth and success.
Key Responsibilities:

• Develop and execute comprehensive e-commerce strategies and digital marketing campaigns.
• Manage the day-to-day operations of the company's e-commerce website.
• Oversee SEO, SEM, PPC, email marketing, and social media advertising efforts.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities.
• Develop and implement strategies to improve conversion rates and customer lifetime value.
• Create engaging content for social media platforms and manage online communities.
• Monitor and report on key e-commerce performance metrics.
• Collaborate with cross-functional teams (marketing, product, IT) to ensure a seamless customer experience.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in e-commerce management and digital marketing.
• Proven track record of driving online sales growth and managing digital marketing campaigns.
• Strong knowledge of e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
• Expertise in SEO, SEM, social media marketing, and email marketing.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Strong written and verbal communication skills.
• Experience with content creation and social media management tools.

Bring your expertise to JPMorgan Chase. As part of Risk Management and Compliance, you are at the center of keeping JPMorgan Chase strong and resilient.
As a Testing Center of Excellence (CoE) Test Lead in the newly formed firmwide Testing Center of Excellence (CoE), you will be an essential part of our Firm's commitment to ensuring, through compliance and control testing, that we maintain a strong risk and control environment. You will work closely with our partners across Risk Management, Compliance, Operational Risk and Control Management, providing insights and opportunities to our business owners to help maintain a strong risk and control environment in support of their business delivery. You will oversee a global team of team members who execute a number of testing techniques focused on adherence to laws, rules, and regulations, end to end process execution reviews, evaluation of control design and performance reporting.
**Job Responsibilities**
+ Lead the testing team effort in assessing and monitoring compliance and operational risks, ensuring compliance with firm standards, regulatory requirements, and industry best practices.
+ Lead and develop the respective CoE team and deliver testing plan.
+ Partner with key stakeholders in Business units to perform control evaluations, monitoring and testing efforts across multiple business groups, technology domains, and operational functions to identify control gaps as well as opportunities for effectiveness and efficiency improvements.
+ Recruit, develop and retain top risk and control talent.
+ Guide team in execution of risk-based control testing and substantive reviews.
+ Provide coaching and mentorship to a team of professionals, serving as leader to the organization.
+ Collaborating with other business testing leads to ensure consistency and identify integration points.
+ Navigate the regulatory and compliance landscape when defining assessment approach and strategy; ensure compliance assessment requirements across a complex regulatory environment are addressed through testing results.
+ Participate in CoE improvements and transformation as the organization develops and matures during its early stages.
+ Manage the budget and headcount to ensure efficient delivery of quality results.
**Required qualifications, capabilities and skills:**
+ Solid experience or equivalent expertise in risk management, audit, compliance, control management or a related field with a strong understanding of industry standards as well as solid knowledge and experience in product, end-to-end business processes and controls.
+ Sound proficiency in the Consumer & Community Banking industry.
+ Proven track record in managing compliance, risk, and controls at a senior level across multiple locations/regions.
+ Experience in leading geographically diverse teams with a range of levels.
+ Proven stakeholder management and ability to influence and drive at a senior executive level.
+ Demonstrated ability to analyze complex issues, develop and implement risk mitigation strategies, and effectively communicate recommendations based on regulatory guidance and standards. As well as expertise in working with large sets of data and information to drive informed decisions.
+ Demonstrated knowledge of risk management frameworks, regulations, and industry best practices
+ Ability to effectively provide team guidance and set clear direction to manage competing priorities while driving focus on targeted execution.
+ Fostering feedback by providing and soliciting timely, actionable feedback to help each team member improve and grow.
+ Drive a culture of innovation through automation of controls to enhance testing coverage as well as finalize and communicate Test Plan findings and use judgment to provide an overall opinion on the control environment
+ Build and maintain relationships with senior stakeholders, establishing a culture of engagement whilst adding value. In addition, actively participate in key governance forums to provide independent challenge to management on control matters.
**Preferred qualifications, capabilities and skills:**
+ Experience in audit, compliance or control management
+ Data analytical tools such as Tableau, Altryx or Python
+ Certified Compliance & Ethics Professional (CCEP), Certified Regulatory Compliance Manager (CRCM), Certified Risk & Compliance Management Professional (CRCMP), or similar risk certifications.
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
**Base Pay/Salary**
Jersey City,NJ $168,150.00 - $260,000.00 / year

Bring your expertise to JPMorgan Chase. As part of Risk Management and Compliance, you are at the center of keeping JPMorgan Chase strong and resilient.

As a Testing Center of Excellence (CoE) Test Lead in the newly formed firmwide Testing Center of Excellence (CoE), you will be an essential part of our Firm's commitment to ensuring, through compliance and control testing, that we maintain a strong risk and control environment. You will work closely with our partners across Risk Management, Compliance, Operational Risk and Control Management, providing insights and opportunities to our business owners to help maintain a strong risk and control environment in support of their business delivery. You will oversee a global team of team members who execute a number of testing techniques focused on adherence to laws, rules, and regulations, end to end process execution reviews, evaluation of control design and performance reporting.

Job Responsibilities

• Lead the testing team effort in assessing and monitoring compliance and operational risks, ensuring compliance with firm standards, regulatory requirements, and industry best practices.
• Lead and develop the respective CoE team and deliver testing plan.
• Partner with key stakeholders in Business units to perform control evaluations, monitoring and testing efforts across multiple business groups, technology domains, and operational functions to identify control gaps as well as opportunities for effectiveness and efficiency improvements.
• Recruit, develop and retain top risk and control talent.
• Guide team in execution of risk-based control testing and substantive reviews.
• Provide coaching and mentorship to a team of professionals, serving as leader to the organization.
• Collaborating with other business testing leads to ensure consistency and identify integration points.
• Navigate the regulatory and compliance landscape when defining assessment approach and strategy; ensure compliance assessment requirements across a complex regulatory environment are addressed through testing results.
• Participate in CoE improvements and transformation as the organization develops and matures during its early stages.
• Manage the budget and headcount to ensure efficient delivery of quality results.

Required qualifications, capabilities and skills:

• Solid experience or equivalent expertise in risk management, audit, compliance, control management or a related field with a strong understanding of industry standards as well as solid knowledge and experience in product, end-to-end business processes and controls.
• Sound proficiency in the Consumer & Community Banking industry.
• Proven track record in managing compliance, risk, and controls at a senior level across multiple locations/regions.
• Experience in leading geographically diverse teams with a range of levels.
• Proven stakeholder management and ability to influence and drive at a senior executive level.
• Demonstrated ability to analyze complex issues, develop and implement risk mitigation strategies, and effectively communicate recommendations based on regulatory guidance and standards. As well as expertise in working with large sets of data and information to drive informed decisions.
• Demonstrated knowledge of risk management frameworks, regulations, and industry best practices
• Ability to effectively provide team guidance and set clear direction to manage competing priorities while driving focus on targeted execution.
• Fostering feedback by providing and soliciting timely, actionable feedback to help each team member improve and grow.
• Drive a culture of innovation through automation of controls to enhance testing coverage as well as finalize and communicate Test Plan findings and use judgment to provide an overall opinion on the control environment
• Build and maintain relationships with senior stakeholders, establishing a culture of engagement whilst adding value. In addition, actively participate in key governance forums to provide independent challenge to management on control matters.

Preferred qualifications, capabilities and skills:

• Experience in audit, compliance or control management
• Data analytical tools such as Tableau, Altryx or Python
• Certified Compliance & Ethics Professional (CCEP), Certified Regulatory Compliance Manager (CRCM), Certified Risk & Compliance Management Professional (CRCMP), or similar risk certifications.

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

Base Pay/Salary
Jersey City,NJ $168,150.00 - $260,000.00 / year

At Verint, we believe customer engagement is the core of every global brand. Our mission is to help organizations elevate Customer Experience (CX) and increase workforce productivity by delivering CX Automation. We hire innovators with the passion, creativity, and drive to answer constantly shifting market challenges and deliver impactful results for our customers. Our commitment to attracting and retaining a talented, diverse, and engaged team creates a collaborative environment that openly celebrates all cultures and affords personal and professional growth opportunities. Learn more at .
**Overview of Job Function:**
The Partner Marketing Events Sr. Director plays a critical role in bringing our brand and messaging to life through engaging and memorable events that ultimately drive demand and sales pipeline. The primary focus of this role will be to coordinate and execute assigned partner event tasks, and tradeshows in collaboration with cross-departmental team members. The ideal candidate brings a proven track record of flawless event planning and execution, effective communication, and relationship building skills. You need to be a self-starter as well as have a keen eye for detail in order to achieve the defined event goals.
**What You'll Do**
+ Develop a comprehensive 12-month strategy for Verint and marketing partnerships, working closely with leaders in marketing and sales.
+ Drive the execution of marketing plans, ensuring they maximize business impact and are delivered on time and within budget.
+ Own relationships with partner marketing leads, co-developing joint programming, securing funding, and executing external campaigns.
+ Partner with internal teams to manage the planning and execution of large-scale events, aligning efforts with broader marketing campaigns.
+ Manage various event components, including event operations & complex logistics, venue liaison, trade show booth development, trade show marketing programs, budget management and onsite execution.
+ Project manage logistics, securing venues and exhibition space, travel, staffing and development of creative concepts.
+ Lead budget management for Partner marketing initiatives, ensuring resources are allocated efficiently to achieve the highest ROI.
+ Help with the creation of event-focused sales engagement and enablement programs to ensure targeted audience recruitment.
**What You'll Need**
+ Bachelor's degree or equivalent, preferably in Business, Marketing, or Communications.
+ 12 years of marketing experience, preferably in partner marketing, with a background in cloud technology partnerships2-5 years combined corporate and tradeshow event experience. Experience at a SaaS-based B2B technology company is a benefit.
+ Demonstrates strong critical thinking skills and ability to problem solve and resolve obstacles
+ High energy, can-do personality and ability to thrive in a high-growth environment.
+ Strong focus on execution in a fast-paced environment with a track record of working on multiple events concurrently.
+ Expected travel: 30% but may increase / fluctuate based on business needs.
+ Proficient in Microsoft Office programs (Excel, Word, PowerPoint). Salesforce.com, Wrike knowledge is a benefit.
**Minimum Requirements:**
+ Bachelor's degree or equivalent, preferably in Business, Marketing, or Communications.
+ 12 years of marketing experience, preferably in partner marketing, with a background in cloud technology partnerships 5+ years combined corporate and tradeshow event experience planning and managing tradeshow events logistics including contracting events scheduling speakers.
+ Experience managing complex events involving cross-functional internal and external stakeholders.
+ Ability to effectively interface and negotiate with outside vendors.
+ Able to quickly shift gears between planning and executing activities.
+ Excellent Team work, communication and social media skills.
+ Ability to travel to conferences and events.
+ Strong collaboration skills with the ability to work effectively both independently and as part of a team.
+ Strong Project Management: Must be detail oriented and ability to juggle mulitple projects and manage deadlines. MS, Excel and PowerPoint experience.
+ Successful completion of a background screening process including, but not limited to, employment verifications, criminal search, OFAC, SS Verification, as well as credit and drug screening, where applicable and in accordance with federal and local regulations.
**Preferred Requirements:**
+ CVENT and Salesforce experience preferred
+ Wrike (Project Management), CVENT (Event Management Platform) and Salesforce experience
#LI-BS1
Verint Systems Inc. is an equal opportunity employer and is committed to maintaining a workplace free from discrimination, retaliation, and sexual and any other form of harassment. Verint has a zero-tolerance policy against any form of discrimination, retaliation, or harassment including sexual harassment or any other form of harassment based on race, color, religion, sex, age, national origin, genetic information, disability, veteran status, and any other classification or characteristic protected by applicable federal, state or local laws. Verint operates in accordance with all anti-discrimination laws and affords equal opportunities to employees and applicants without regard to any characteristic or protected class in our hiring, promotion and termination practices.
**For US Applicants**
_2025 Benefits Offering (

Boston, Massachusetts, United States; Charlottesville, Virginia, United States; Columbus, Ohio, United States; Durham, North Carolina, United States

Who We Are

Welcome to TELUS Digital where innovation drives impact at a global scale. As an award-winning digital product consultancy and the digital division of TELUS , one of Canadas largest telecommunications providers, we design and deliver transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture.

With a global team across North America, South America, Central America, Europe, and APAC, we offer end-to-end expertise across eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering.

From mobile apps and websites to voice UI, chatbots, AI, customer service, and in-store solutions, TELUS Digital enables seamless, trusted, and digitally powered experiences that meet customers wherever they are all backed by the secure infrastructure and scale of our multi-billion-dollar parent company.

Location & Flexibility

Our Directors of Engineering are integral parts of our Marketing Services team at WillowTree. To help retain our deep culture of collaboration, this role will maintain an in-office presence in a hybrid capacity (Tuesdays, Wednesdays, and Thursdays) . This role can be located in Boston, MA, Columbus, OH, Charlottesville, VA, or Durham, NC.

The Opportunity

As part of a team of directors, the Director of Engineering will help guide and implement strategy for Marketing Services and make a vital impact on the success of WillowTrees engineering discipline, project teams, and clients. Through partnership with the directors of Design and Delivery, youll guide and coach teams to optimally deliver quality products to our clients while championing a culture of engagement, collaboration, and inclusion. Youll apply your knowledge of software development, team leadership, client management, and product strategy to implement and continuously improve processes and outcomes.

Responsibilities

• Provide technical and engineering leadership to WillowTree teammates to guide decisions, envision long-term strategy, and plan product roadmaps for clients
• Lead teams, individuals, and projects to successfully execute and deliver high-quality products that exceed the needs of our Fortune 500 clients and their users
• Build and maintain strong relationships with clients and contribute to business development (including estimations, proposals, and pitches) to acquire and grow future partnerships
• Coach project-level leadership to align and optimize technical, product, business, and team goals (i.e., finding the right amount of balance when priorities compete)
• Coach project leaders to successfully navigate challenges, minimize friction, and instill confidence in our clients through successful execution
• Simplify complexity and cut through noise to drive teams forward
• Serve as a point of leadership escalation for clients and teams
• Facilitate information sharing and collaboration across business units to solve problems, plan resources and allocation, and execute overarching organizational strategy and goals
• Conduct deep dives with teams starting new projects
• Assist teams during major launches, while cultivating an atmosphere of autonomy and innovation
• Contribute to hiring and retention activities, thought leadership, and estimation and allocation
• Lead, mentor, and manage a team of engineering managers, including professional development, career growth, performance management, retention, promotions, compensation decisions, reviews, coaching improvement plans, and more
• Build self-sufficient project teams leveraging skills and minimizing gaps, while balancing growth opportunities and client needs

Qualifications

• Recent & significant experience with software development and delivery process, including solutions and challenges/risks across multiple technologies such as front-end web, backend services, and/or testing
• Significant experience leading teams to deliver large and complex software projects for Fortune 500 clients
• Comfortable working with multidisciplinary teams (e.g., design, strategy, analytics) to optimize the product and project goals
• Experience with developing large, complex enterprise ecosystems and the challenges/risks that legacy systems inject to development and delivery
• Deep understanding of project management best practices, including agile, scrum, kanban, and others as well as CI/CD
• Experience leading, managing, and mentoring diverse teams and individuals from all backgrounds with varying levels of experience
• Ability to simplify complex problems to identify root cause and communicate clear priorities to others
• Can effectively and empathetically communicate with teams and clients with differing goals and backgrounds
• Demonstrated experience building and navigating external clients and organizations in order to remove obstacles, barriers, and create a successful product and relationship
• Experience working with key client stakeholders to improve engineering and product processes for both the clients teams and WillowTree team
• A broad approach to building user-centered products from analytics, research, design, data systems, etc
• Experience using data to advise product decisions
• Balances ROI with sophisticated product features

Bonus Points

• Management of global teams within multiple time zones
• Experience within both Product and Services organizations
• Experience with multiple CMS technologies
• Experience with e-commerce platforms
• Experience and certification with Adobe Experience Cloud products

Equal Opportunity Employer

At TELUS Digital, we are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All aspects of employment, including the decision to hire and promote, are based on applicants qualifications, merits, competence and performance without regard to any characteristic related to diversity.

What We'll Offer

In addition to a great culture and interesting work with opportunities for growth and development, this position is eligible for the following benefits:

• Healthcare benefits - Medical, Vision, Dental (Including an option for 100% coverage of individual employee medical premiums)
• Life & Disability Insurance
• 401K matching
• Flexible paid time off & paid company holidays
• Employee Share Purchase Plan
• Employee Assistance Program (EAP)
• And more!

*Individual compensation is based on various factors unique to each candidate, including skill set, experience, qualifications, and other job-related reasons determined during the interview process. Role ranges are periodically reviewed and updated based on market changes, internal needs, and industry trends. To drive ongoing pay equity for team members, WillowTree conducts regular compensation audits.

United States Hiring Range

$180,000 - $190,000 USD

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(USA) Voluntary Demographic Questions

WillowTree knows incredible talent comes from all backgrounds. Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. Were deeply committed to building teams that reflect the diversity of the populations we serve.

To ensure were reaching talent from all backgrounds, we invite applicants to complete the following VOLUNTARY demographic questions. For each question, you have the option to select "I do not wish to answer." Your responses will be processed separately from your application and will not be used in the hiring process or decision. We use this data (aggregate only) to assess and improve our hiring outreach and processes to better include and support individuals of all backgrounds.

WillowTree is committed to providing equal employment opportunities to all employees and applicants for employment regardless of race, color, religion, creed, age, national origin or ancestry, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law.

#J-18808-Ljbffr

Sumitomo Pharma Co., Ltd. is a global pharmaceutical company based in Japan with key operations in the U.S. (Sumitomo Pharma America, Inc.), Canada (Sumitomo Pharma Canada, Inc.) and Europe (Sumitomo Pharma Switzerland GmbH) focused on addressing patient needs in oncology, urology, women's health, rare diseases, psychiatry & neurology, and cell & gene therapies. With several marketed products in the U.S., Canada, and Europe, and a diverse pipeline of early- to late-stage assets, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website ( or follow us on LinkedIn ( .
**Job Overview**
The **Associate Director, Marketing Analytics - Women's Health** position will lead business insights for the commercial organization as it relates to the Women's Health therapeutic area. This role will be required to operate with diverse data sources, vendors, stakeholders, in a rapidly changing business environment.
This position will report to the Director, Commercial Analytics - Women's Health and will be an integral part of the Commercial Analytics team. This position will partner with marketing, finance, and market access leadership, along with other Commercial Analytics leaders to deliver accurate, timely, and reliable insights to stakeholders across the commercial organization.
**Job Duties and Responsibilities**
+ Perform a critical role in enhancing marketing and market access offerings by developing insights from data/information and translating insights to shape commercial strategy and decisions.
+ Develop relevant and compelling insights presentations for key stakeholders, including brand leadership, cross-functional partners, and senior management while adapting communication style based on audience.
+ Lead the development of deep dive analytical suite assimilating insights from multiple sources, both internal and external, to help provide a thorough understanding of brand performance.
+ Develop strategic partnership as the point of contact for the Myfembree brand team.
+ Develop and prioritize key business questions with the cross-functional support of medical, clinical, brand teams, and other partners in the organization.
+ Manage development, delivery of strategic KPIs and supporting metrics for the monthly and quarterly business reviews.
+ Oversee analytic ad hoc project requests related to the Myfembree brand team.
+ Support the finance forecasting process by providing key insights and assumptions in partnership with brand leadership.
+ As part of the Myfembree brand planning process, create brand-specific situational analysis, participate in tactical planning and partner with sales and marketing to create meaningful KPIs.
+ Conduct advanced analytics for brand teams to inform brand planning, promotional resource allocation, and marketing strategies, including patient journey creation and ROI analysis.
+ Partner with marketing leadership to create and execute yearly analytics plans and budgets that align to brand strategies.
**Key Core Competencies**
+ Strategic thinker: can see big picture opportunities and translate into actionable plans.
+ Excellent written and oral communications skills including executive presence in formal stakeholder presentations.
+ Strong knowledge and experience with pharmaceutical data sources (i.e., IQVIA, SHA, MMIT/DRG formulary / market access data).
+ Excellent team player and collaborative skills.
+ Strong project management skills and managing external vendors/ deliverables within tight timelines.
+ Strategic partner to multiple cross-functional stakeholders.
+ Proven success in developing analyses with Business Intelligence tools and methods (e.g., Tableau, Qlikview, SQL).
+ Ability to understand the commercial environment and business needs and translate to workable solutions.
+ Highly motivated change agent that can push against the status quo and seed new ideas, new ways of thinking, and new ways of working.
**Education and Experience**
+ Bachelor's Degree
+ Minimum 8 - 12 (w/o Master's) or 6 - 8 years (with Master's) years of relevant experience in biotech or pharmaceutical industry.
+ Previous sales or marketing experience preferred.
+ Previous commercial/ brand analytics experience (with Statistical Packages) preferred (e.g., SAS, R, SPSS, etc).
The base salary range for this role is $155,440 to $194,300. Base salary is part of our total rewards package which also includes the opportunity for merit-based salary increases, short incentive plan participation, eligibility for our 401(k) plan, medical, dental, vision, life and disability insurances and leaves provided in line with your work state. Our robust time-off policy includes flexible paid time off, 11 paid holidays plus additional time off for a shut-down period during the last week of December, 80 hours of paid sick time upon hire and each year thereafter. Total compensation, including base salary to be offered, will depend on elements unique to each candidate, including candidate experience, skills, education and other factors permitted by law.
Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
**Confidential Data** : All information (written, verbal, electronic, etc.) that an employee encounters is considered confidential.
**Compliance** : Achieve and maintain Compliance with all applicable regulatory, legal and operational rules and procedures, by ensuring that all plans and activities for and on behalf of Sumitomo Pharma America (SMPA) and affiliates are carried out with the "best" industry practices and the highest ethical standards.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
**Mental/Physical Requirements** : Fast paced environment handling multiple demands. Must be able to exercise appropriate judgment as necessary. Requires a high level of initiative and independence. Excellent written and oral communication skills required. Requires ability to use a personal computer for extended periods of time.
**Sumitomo Pharma America (SMPA)** **is an Equal Employment Opportunity (EEO) employer**
Qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sumitomo Pharma Co., Ltd. is a global pharmaceutical company based in Japan with key operations in the U.S. (Sumitomo Pharma America, Inc.), Canada (Sumitomo Pharma Canada, Inc.) and Europe (Sumitomo Pharma Switzerland GmbH) focused on addressing patient needs in oncology, urology, women's health, rare diseases, psychiatry & neurology, and cell & gene therapies. With several marketed products in the U.S., Canada, and Europe, a diverse pipeline of early- to late-stage assets, and in-house advanced technology capabilities, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website ( or follow us on LinkedIn ( .
At Sumitomo Pharma America, our work is guided by the Sumitomo Pharma mission, vision and values, which tie closely to our company's cultural pillars.
**Our** **Mission**
_To broadly contribute to society through value creation based on innovative research and development activities for the betterment of healthcare and fuller lives of people_ _worldwide_
**Our** **Vision**
_For Longer and Healthier Lives, we unlock the future with cutting edge technology and_ _ideas_

Edgepark is seeking a customer-obsessed Product Owner, Marketing Technologies to lead the strategy, execution, and optimization of digital tools that support acquisition, engagement, and nurturing across both DTC and B2B healthcare customer journeys. This individual will be responsible for owning the marketing technology stack- anchored in Salesforce Marketing Cloud- and ensuring it integrates seamlessly with other digital experiences.
**_Responsibilities_**
+ Own the digital marketing product vision and roadmap, aligning with customer needs, business objectives, and stakeholder priorities across DTC and B2B customer segments.
+ Lead requirements gathering efforts by collaborating with marketing, sales, and data teams to understand business goals and translate these into actionable product features, user stories, and acceptance criteria.
+ Drive the end-to-end marketing technology lifecycle, from initial discovery to post-launch analysis and iteration.
+ Define key data points, KPIs, and analytics solutions and implement technologies that support effective attribution, personalization, and optimization.
+ Build and maintain a robust data strategy for marketing, ensuring integration between marketing automation platforms (e.g., Salesforce Marketing Cloud), CRM systems, and other tools.
+ Champion the implementation of analytics frameworks, ensuring that performance tracking and reporting are embedded within marketing activities to enable data-driven decision making and continuous optimization.
+ Collaborate with IT and compliance teams to confirm marketing technologies are scalable, secure, and compliant with healthcare regulations (e.g., HIPAA, CAN-SPAM).
+ Be the subject matter expert of all marketing technologies to continually update and optimize in concert with technology enhancements and releases.
+ Prioritize backlogs, define sprint goals, and manage product execution through agile methodology and processes.
+ Identify and prioritize technical enablers to improve time-to-market and campaign flexibility.
**_Qualifications_**
+ 5+ years of product management experience in digital marketing technologies, with a proven track record of managing products through the full lifecycle preferred.
+ Deep expertise in data strategy for marketing, including experience with analytics tools (e.g., GA4, Adobe Analytics), intelligence tools (Marketing Cloud Intelligence), and data integration across platforms preferred.
+ Hands-on experience with Salesforce Marketing Cloud or comparable marketing automation platforms, CRM systems, and data tools preferred.
+ Proven ability to work cross-functionally with marketing, data science, IT, and compliance teams to develop, deploy, and optimize marketing technologies.
+ Strong understanding of analytics frameworks and performance measurement.
+ Demonstrated success in launching marketing automation, lead nurturing, or audience segmentation initiatives.
+ Deep understanding of healthcare compliance and privacy regulations (HIPAA, CAN-SPAM, etc) preferred.
+ Strong collaboration and communication skills, with the ability to translate technical details into business strategies and measurable outcomes.
+ Experience in healthcare or regulated industries preferred.
**_What is expected of you and others at this level_**
+ Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform varied tasks and projects
+ May contribute to the development of policies and procedures
+ Works on complex projects of large scope
+ Develops technical solutions to a wide range of difficult problems
+ Solutions are innovative and consistent with organization objectives
+ Completes work; independently receives general guidance on new projects
+ Work reviewed for purpose of meeting objectives
+ May act as a mentor to less experienced colleagues
**Anticipated salary range:** $79,700 - $113,800
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings