62 Marketing Executive jobs in Katy
Senior Digital Marketing Manager - Global Campaigns
Posted 8 days ago
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Job Description
Responsibilities:
- Develop, implement, and manage innovative digital marketing strategies to achieve business goals.
- Oversee all digital marketing channels, including SEO/SEM, email marketing, social media, display advertising, and content marketing.
- Manage the creation and execution of compelling marketing campaigns across global markets.
- Analyze campaign performance using relevant metrics and tools (e.g., Google Analytics, CRM data) to identify trends, insights, and optimization opportunities.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Collaborate with internal teams (e.g., content, design, sales) and external agencies to ensure cohesive brand messaging and campaign execution.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Conduct market research and competitive analysis to identify new opportunities.
- Develop and manage A/B testing strategies for landing pages, ad copy, and email campaigns.
- Lead and mentor a remote marketing team, fostering a collaborative and productive work environment.
- Report on key performance indicators (KPIs) to senior management.
- Ensure brand consistency across all digital touchpoints.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA or relevant Master's degree is a plus.
- Minimum of 6 years of experience in digital marketing, with at least 3 years in a management or senior role.
- Proven track record of developing and executing successful global digital marketing campaigns.
- Extensive experience with various digital marketing channels and platforms (Google Ads, Facebook Ads, LinkedIn Ads, email marketing software, SEO tools).
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Proficiency in marketing automation tools and CRM systems.
- Excellent written and verbal communication skills.
- Experience managing marketing budgets and forecasting.
- Ability to work autonomously and manage multiple projects simultaneously in a remote setting.
- Strong leadership and team management skills.
- Creative thinking and a passion for innovation in digital marketing.
- Experience in the Arts & Entertainment industry is highly preferred.
This is a unique opportunity to drive the digital presence of a leading organization on a global scale, offering significant career growth and development in a flexible, remote-first setting.
Senior Digital Marketing Manager - Performance Campaigns
Posted 8 days ago
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Job Description
The ideal candidate will possess deep expertise in performance marketing platforms (Google Ads, Facebook Ads Manager, etc.), campaign optimization techniques, and A/B testing methodologies. You will manage significant advertising budgets, conduct in-depth performance analysis, and translate data into actionable insights. Collaboration with content creators, SEO specialists, and sales teams will be crucial to ensure integrated campaign success. You will also stay ahead of industry trends and emerging technologies to maintain a competitive edge. Strong analytical skills, creativity, and excellent communication abilities are essential for this position.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on performance metrics.
- Manage and optimize paid search (SEM), social media advertising, display, and programmatic campaigns.
- Oversee and allocate significant advertising budgets to maximize ROI.
- Conduct thorough A/B testing and campaign performance analysis.
- Translate data insights into actionable recommendations for optimization and growth.
- Collaborate with SEO, content, and design teams to ensure cohesive marketing efforts.
- Monitor market trends and competitor activities to identify new opportunities.
- Report on campaign performance to stakeholders, highlighting key achievements and areas for improvement.
- Manage relationships with external agencies and vendors as needed.
- Stay current with digital marketing best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; MBA or relevant certifications are a plus.
- Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven experience managing large advertising budgets and achieving significant ROI.
- Expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major ad platforms.
- Strong analytical skills with proficiency in Google Analytics, Adobe Analytics, or similar tools.
- Demonstrated experience with A/B testing and conversion rate optimization (CRO).
- Excellent understanding of SEM, SEO, social media marketing, and content marketing principles.
- Strong project management and communication skills.
- Ability to work effectively in a hybrid work environment.
- Creative and strategic thinking capabilities.
Director of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Your core responsibilities will include overseeing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing programs. You will analyze market trends, identify new opportunities, and leverage data analytics to optimize campaign performance and maximize ROI. This role requires a deep understanding of the digital marketing landscape, including the latest technologies, platforms, and best practices. You will lead a remote team of marketing professionals, fostering a collaborative and innovative environment.
The ideal candidate will have a Bachelor's or Master's degree in Marketing, Business, or a related field, with a minimum of 8 years of progressive experience in digital marketing, including at least 3 years in a leadership role. Proven experience in developing and executing successful multi-channel digital marketing strategies is essential. Strong analytical skills, proficiency in marketing automation tools, CRM systems, and digital analytics platforms (e.g., Google Analytics, Adobe Analytics) are required. You must be an excellent communicator and possess the ability to inspire and motivate a remote team.
Key Responsibilities:
- Develop and implement a data-driven digital marketing strategy to achieve business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media, content, email, and paid advertising.
- Manage and mentor a remote team of digital marketing specialists.
- Analyze campaign performance, identify trends, and provide actionable insights for optimization.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Collaborate with sales, product, and creative teams to ensure cohesive brand messaging.
- Drive customer acquisition, engagement, and retention through strategic digital initiatives.
- Lead A/B testing and other optimization efforts to improve conversion rates.
This is an exceptional opportunity for a forward-thinking marketing leader to make a significant impact in a fully remote setting. Join a company that values innovation, collaboration, and data-driven decision-making. If you are ready to lead and transform digital marketing efforts, we encourage you to apply.
Director of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies.
- Oversee all digital marketing channels, including SEO, SEM, social media, and email marketing.
- Manage and optimize paid advertising campaigns across various platforms.
- Analyze campaign performance using web analytics tools and provide actionable insights.
- Develop and manage the digital marketing budget.
- Lead and mentor the digital marketing team.
- Collaborate with sales and product teams to align marketing efforts.
- Identify new digital marketing opportunities and emerging trends.
- Ensure brand consistency across all digital platforms.
- Report on key marketing metrics and campaign results to senior management.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA or Master's degree preferred.
- 10+ years of experience in digital marketing, with at least 5 years in a leadership role.
- Proven success in developing and executing comprehensive digital marketing strategies.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Excellent leadership, communication, and project management skills.
- Experience managing marketing budgets and optimizing ROI.
- Ability to adapt to a remote work environment.
- Demonstrated understanding of current digital marketing trends and technologies.
VP of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Director of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Key responsibilities include developing and implementing a holistic digital marketing strategy encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You will manage and optimize digital advertising budgets to maximize ROI and achieve key performance indicators (KPIs). This role involves conducting market research, competitor analysis, and customer segmentation to identify new opportunities and refine targeting. You will lead a team of digital marketing specialists, providing guidance, mentorship, and fostering a collaborative and results-oriented environment. Measuring and reporting on the performance of all digital marketing campaigns, using analytics tools (e.g., Google Analytics, Adobe Analytics), and providing actionable insights to stakeholders will be a core function. Staying abreast of the latest digital marketing trends, technologies, and best practices is crucial.
Qualifications include a Bachelor's degree in Marketing, Communications, or a related field, with a Master's degree or MBA being a plus. A minimum of 10 years of experience in digital marketing, with at least 5 years in a strategic leadership role, is required. Demonstrated success in developing and executing comprehensive digital marketing strategies that drive significant business growth is essential. Expertise across various digital channels, including paid search, social media advertising, SEO, content creation, and email marketing, is mandatory. Strong analytical skills, with the ability to interpret complex data and translate it into effective strategies, are critical. Excellent leadership, communication, and project management skills are necessary to manage a remote team and collaborate effectively with cross-functional departments. This is a remote position, perfect for a self-starter passionate about making a significant impact in the digital marketing landscape.
Digital Marketing Specialist
Posted 8 days ago
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Digital Marketing Strategist
Posted 8 days ago
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Job Description
Responsibilities:
- Develop and implement innovative digital marketing strategies aligned with business objectives.
- Manage and optimize Search Engine Optimization (SEO) efforts to improve organic search rankings.
- Plan, execute, and manage paid advertising campaigns (SEM, PPC) across platforms like Google Ads and social media.
- Oversee social media strategy, content creation, and community engagement to build brand presence.
- Design and execute email marketing campaigns, including segmentation, automation, and performance analysis.
- Develop and manage content marketing initiatives, including blog posts, articles, and website copy.
- Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
- Identify key performance indicators (KPIs) and generate regular reports on digital marketing effectiveness.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Collaborate with creative teams to develop engaging marketing collateral and visual assets.
- Stay updated on the latest digital marketing tools, technologies, and best practices.
- Manage digital marketing budgets and allocate resources effectively.
- Develop and nurture lead generation funnels and conversion optimization strategies.
- Contribute to A/B testing and other experiments to improve campaign performance.
- Provide strategic recommendations for website design and user experience enhancements.
- Ensure brand consistency across all digital channels.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on strategy development and execution.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills, with a talent for crafting compelling copy.
- Experience with A/B testing and conversion rate optimization (CRO).
- Familiarity with CRM systems and marketing automation platforms.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Creative thinking and a passion for digital innovation.
- Experience working in a remote or distributed team environment is highly preferred.
- Understanding of current digital marketing trends and emerging technologies.
Digital Marketing Strategist
Posted 8 days ago
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Job Description
Digital Marketing Strategist
Posted 8 days ago
Job Viewed
Job Description
Responsibilities:
- Develop comprehensive digital marketing strategies aligned with client objectives and target audiences.
- Plan, implement, and manage multi-channel digital marketing campaigns, including SEO, SEM, social media, email marketing, and content marketing.
- Analyze campaign performance data, generate insights, and provide actionable recommendations for optimization.
- Manage advertising budgets effectively, ensuring maximum ROI for clients.
- Stay current with emerging digital marketing trends, technologies, and best practices.
- Collaborate with internal creative, content, and web development teams to ensure seamless campaign execution.
- Conduct market research and competitive analysis to identify opportunities and challenges.
- Develop and present compelling campaign proposals and performance reports to clients.
- Monitor website traffic and user behavior to inform strategy and improve user experience.
- Foster strong client relationships by providing strategic guidance and exceptional service.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing strategy and campaign management.
- Proven track record of developing and executing successful digital marketing campaigns that achieve key performance indicators (KPIs).
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing principles.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
- Strong analytical skills and the ability to interpret complex data sets.
- Excellent written and verbal communication skills, with strong presentation abilities.
- Creative thinking and problem-solving skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience in an agency environment is a plus.