398 Marketing Initiatives jobs in the United States

• Lead the webinar program: Drive end-to-end executionfrom topic planning and speaker coordination to platform setup, promotion, and post-event follow-up. Ensure alignment with content and demand generation priorities.
• Email Marketing: Plan, build, and execute email marketing programs that support customer lifecycle touchpoints, from nurture sequences to newsletters, events, and product launches.Manage our customer newsletter: Curate timely content and product updates, and maintain a regular cadence using AI and automation tools.
• Publish and maintain blog content: Support the editorial calendar by publishing new blog content, updating existing posts including uploading new posts, refreshing older content, and helping to ensure SEO and brand consistency.
• Own our social media execution: Schedule and publish posts across channels via Oktopost, amplifying key initiatives, and sharing content through internal Slack channels to encourage employee advocacy.
• Partner on SDR outreach sequences: Collaborate with the Sales Development team to create and refine their outbound outreach content that align with marketing campaigns and initiatives to drive pipeline, ensuring messaging consistency.
• Orchestrate campaign process management: Act as the central coordinator for our integrated campaign process. Align stakeholders across marketing functions to keep timelines on track, surface blockers, and ensure seamless execution from planning to launch.
• Run and scale additional marketing programs: Develop and/or support other marketing programs and campaigns as the team continues to grow and evolve.
• Collaborate cross-functionally: Work with stakeholders across Marketing, Sales, and Product teams to create messaging alignment, drive program adoption, and ensure execution excellence.
  
  

• Growth mindset
• Ability to think both strategically and tactically
• An eagerness to innovate and iterate in a fast-paced, dynamic environment
• Adept at learning new Martech technologies such as HubSpot, Salesforce, and Goldcast.
• Excellent project management skills and strong attention to detail
  
  

• Bachelors degree in Marketing, Communications, Business, or related field, or equivalent practical experience.
• 3-5 years of B2B marketing experience, preferably is SaaS or data infrastructure and analytics technologies
• Proven ability to manage recurring marketing programs (e.g., webinars, newsletters, blog operations).
• Hands-on experience with email marketing, social media tools (e.g., Oktopost), and CMS platforms (e.g., WordPress or similar).
• Strong project management and cross-functional collaboration skills.
• Familiarity with campaign planning and orchestration across marketing functions.
• Experience with Martech tools like HubSpot, Salesforce, and webinar platforms like Goldcast is a plus.
  
  

1. Define scope and objectives for each marketing program
2. Work with sales and other cross-functional teams to help identify, validate, and initiate new program opportunities
3. Develop and report on program key performance indicators (KPI’s) to senior team leaders
4. Create detailed project plans that outline tasks, timelines, and resources
5. Work within our “Marketing centers of excellence” (digital team and creative team) to ideate and shepherd creative components that drive customer awareness, sales and new customer acquisition
6. Manage program communications to gain alignment and support from internal stakeholders including sales, finance, and operations
7. Gather information for the analysis on owned marketing campaigns
8. Develop various education and training tools to support GCE sales efforts
9. Responsible for creating and maintaining marketing program budgets
10. Ability to take product or segment knowledge and create compelling value propositions and messaging
11. Consistently translate and convert creative concepts into useful sales or promotional tools
12. Utilize and manage outside resources (key vendors or agencies) as needed to accomplish program objectives
13. Assist with other marketing team needs, including promotions and trade show preparation and execution
14. Perform other related duties and assignments as requested by leadership

1. Strong project management and analytical skills
2. Solid understanding of Microsoft, Adobe, Digital Marketing, and CRM systems
3. Must possess a high degree of organizational skills and be a self-starter
4. Excellent verbal, written and presentation skills required
5. Ability to work in fast paced organization, meeting multiple deadlines & prioritizing tasks
6. Adaptability / flexibility / willing to change & adjust with business conditions
7. Work with a sense of urgency

• Bachelor/Associate degree in marketing, Business, or related
• 3-5 years’ work experience in office and/or field office environment
• Proven track record of managing the lifecycle of marketing programs
• Proven success in driving sales/customer acquisition programs
• Distribution, manufacturing, or electrical industry experienced very helpful, but not required
• Critical thinking and a passion for disruptive Marketing a must

Did you know that Zions Bancorporation is one of the nations premier financial services companies with total assets exceeding $70 billion? With local management teams at the helm in 11 western states, Zions is dedicated to making a difference in their local communities. At Zions, we havent forgotten who keeps us in business, meaning were committed to the success of our customers, and our employees. Here, the possibilities are endless come for a job, stay for a career.

Zions Bancorporation is seeking a dynamic and experienced Strategic Initiatives Marketing Analyst to join our Enterprise Marketing team in Salt Lake City, Utah . This role is pivotal in overseeing and managing Marketing projects from inception to completion to ensure efforts are completed within budget. This individual will be closely tied to our Finance and Supply Chain team to ensure transparency and consistency on forecasting and spend against budget. There are core responsibilities to support the Office of the CMO with ad-hoc requests, ranging from strategic efforts to tactical execution.

Location Requirement: This position necessitates full-time presence at our One South Main Street offices in Salt Lake City, UT.

In-Office Requirement: This position requires working in the office five days a week. Remote work is not available for this role.

This position requires a business-oriented mindset, with responsibilities including managing large budgets and finances, fostering strong vendor partnerships, and effectively handling ad hoc requests.

Key Responsibilities:

Budget Oversight:

• Collaborates across Marketing to maintain a close relationship to strategic planning and set an appropriate annual budget.
• Works with Finance teams to forecast, track and optimize marketing budgets across key pillars within the broader Marketing organization.
• Plugs into overall Finance milestones to ensure Marketing is supportive and prepared.

Supply Chain Management:

• Handles invoice tracking across key Marketing vendors.
• Supports Office of CMO to onboard new vendors and coordinates with Supply Chain on various steps through approval.

Program Management:

• Project Execution: Initiate, plan, execute, and control projects to meet objectives and budget.
• Milestone Tracking: Track key milestones, adjust plans/resources, and apply change control procedures.
• Detailed Schedules: Develop detailed schedules, estimates, resource plans, and status reports to keep stakeholders informed of project progress and potential risks, including monthly forecasting process. Informs leaders of submissions in advance.
• Process Implementation: Establish and implement project management processes to ensure timely, budget-friendly, and high-quality project delivery.
• Communication: Communicate major milestones, identify potential risks, and conduct regular status meetings.
• Documentation: Maintain digital project files, adhere to filing procedures, and create detailed project reports.

Office of CMO Engagement:

• Contribute to additional marketing tasks or strategic projects based on organizational needs, ad-hoc reporting or support as requested by the Office of the CMO.
• Performance Analysis: Identify and track Key Performance Indicators, analyze metrics, identify trends, and ROI reports as needed, given the positions Budget/Forecast acumen.
• Team Leadership: Mentor and train new staff, conduct policy and procedure audits, and champion educational opportunities.
• Training: Prepare and conduct team training sessions.

Qualifications:

Bachelor's degree and 4+ years of project management experience, preferably in marketing or advertising. A combination of education and experience may meet requirements.

• Knowledge of the financial services industry, general marketing and/or analytics.
• Extensive knowledge of project management and/or financial forecasting/budgeting.
• Demonstrated ability to apply marketing concepts to meet business objectives.
• Proven ability to lead cross-functional teams and build effective partnerships.
• High level of initiative, energy, and persistence.
• Proficiency with Google Analytics, WordPress, Silverpop/Engage, MS SharePoint, and MS Office.
• Strong organizational, communication, and process improvement skills.
• Ability to manage multiple priorities and meet deadlines.

Benefits:

• Medical, Dental and Vision Insurance - START DAY ONE!
• Life and Disability Insurance, Paid Parental Leave and Adoption Assistance
• Health Savings (HSA), Flexible Spending (FSA) and dependent care accounts
• Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays
• 401(k) plan with company match, Profit Sharing, competitive compensation in line with work experience
• Mental health benefits including coaching and therapy sessions
• Tuition Reimbursement for qualifying employees
• Employee Ambassador preferred banking products

Join Zions Bancorporation and be a part of a team that values innovation, collaboration, and excellence. Apply today to make a significant impact on our marketing efforts and drive our success forward!

Company Summary:

EchoStar is reimagining the future of connectivity. We deliver communications to bring families and communities together. Our brands include Boost Mobile, DISH TV, Sling TV, Gen Mobile, and Hughes. At EchoStar, it's not just a job, it's a launchpad.

The Talent Brand and Marketing team creates programs to attract and nurture the very best talent. We are highly strategic, extremely motivated, and exceptionally creative. We live and breathe our brand. We believe in the power of storytelling and data-driven insights to shape our marketing.

The brands of DISH have recently joined forces with EchoStar, giving us the rare opportunity to build a talent brand from the ground up. Wed love to talk to you about how you can help write this new chapter.

This role is a driving force behind how we engage and inspire top talent. Youll collaborate closely with recruiters, talent brand & marketing, and business leaders to bring hiring programs to life.

Key Responsibilities:

• Engage recruitment teams to understand their hiring priorities and build strong relationships with recruiters and hiring managers
• Design, manage, and execute end-to-end talent attraction programs (examples include referral, CRM/email, veteran attraction, video, and/or job description persona programs)
• Plan and support multi-channel recruitment marketing campaigns
• Analyze and report on program effectiveness and key performance indicators

Qualifications:

• 3+ years of experience on a marketing, brand, talent acquisition, employee experience, or communications team. Recruitment marketing experience is a plus
• Understanding of marketing principles and tools
• Experience building marketing programs: understanding a need, building a strategy, executing tactics, and reporting results
• Exceptional storytelling, copywriting, and editing skills with an eye for brand consistency (visual & voice)
• Proven ability to manage projects end-to-end, with cross-functional stakeholders and external partners
• Experience using data to inform decisions and presenting results & insights to leadership

This position is an indivual contributor role and will report to the Manager of Employer Brand and Recruitment Marketing.

We collaborate in-person in our global headquarters in south Denver, Colorado.

Visa sponsorship is not available for this role.

We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan.

The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.

Candidates need to successfully complete a pre-employment screen. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.

The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.

• Relationship Marketing

• Oversee the firm's annual NPS client satisfaction survey outreach

• Execute the program with Vertical Market Leaders and Client Partners

• Analyze and report results

• Identify and implement survey enhancements

• Work with Content team to appropriately leverage testimonial content for marketing purposes

• Provide support for existing and new firmwide programs that enhance client relationships and position us as a premium service provider

• Key Account Management

• Account Based Marketing (ABM)

• Client retention initiatives

• Coordinate marketing activities related to new office openings

• Serve as the lead marketing contact for firmwide memberships/alliances, e.g., TIAG/TAG

• Sales-Enablement

• Manage and execute the firm's internal Spot the Opportunity program to facilitate better understanding of services and applicability to clients/prospects

• Implement onboarding programming for new lateral Partner and Managing Directors, both individual hires and through M&A activity

• ID relevant contacts and add to Salesforce

• Subscribe new contacts to firm thought leadership

• Ensure connection with Vertical Market Leaders on new relationship opportunities

• Serve as leverage for new lead gen initiatives

• Provide support for additional marketing department and broader growth team initiatives as assigned. Examples may include:

• Implementation and execution of a firmwide Employee Advocacy (social media) platform

• Alumni-related marketing initiatives

• Reporting to Partner Executive Team on marketing activities/initiatives and ROI impact

• Improvement in the quality of Salesforce data and client segmentation information

• New initiatives related to standardization of client onboarding activities

• Bachelor's degree in Marketing, Business or Communications; or equivalent practical experience
• 3+ years of experience in a professional services/partnership setting, e.g., accounting firm, law firm, consulting, etc.
• Proficient in Microsoft Office Suite
• Experience with CRM, Salesforce preferred
• Experience with marketing automation preferred
• Strong project management skills and the ability to manage multiple, and sometimes time-sensitive, projects simultaneously
• Strong interpersonal and communication skills-both verbal and written
• Excellent attention to detail
• Strong client service skills, able to anticipate needs and exercise independent judgment
• Results-oriented, with a passion for driving growth and innovation
• A collaborative approach, with the ability to work across multiple departments and influence stakeholders at all levels

• Championing the importance of diversity, equity and inclusion by embracing the unique stories, backgrounds, perspectives and ideas that come from our people; and
• Offering a comprehensive and competitive Total Rewards package, which allows each employee to use the benefits that best suits their needs. Our offerings go beyond standard options, including time off outside of your standard PTO to give back to the community, annual discretionary merit increases and bonuses, talent development resources to tap into growth opportunities, and so much more!

• Discover our Passion, Purpose & Expertise
• Learn more about our Firm's culture
• Experienced Hire Opportunities
• Check out some of our leaders you'd be partnering closely with:
• Lesley Cawley, Chief Marketing Officer, Cohen & Co Advisory, LCC

• Develop and execute comprehensive digital marketing strategies aimed at increasing brand awareness and market penetration.
• Manage and optimize SEO efforts to improve organic search rankings and website traffic.
• Create and oversee engaging content marketing initiatives, including blog posts, articles, infographics, and videos.
• Lead social media strategy, including content planning, community engagement, and campaign execution across various platforms.
• Plan and manage paid advertising campaigns (PPC, social media ads) to maximize reach and impact.
• Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics.
• Identify key performance indicators (KPIs) and regularly report on the effectiveness of digital marketing efforts.
• Collaborate with creative teams and external agencies to develop compelling marketing assets.
• Stay current with emerging digital marketing trends, tools, and best practices.
• Manage digital marketing budgets effectively, ensuring optimal return on investment.
• Conduct A/B testing and other experiments to continuously improve campaign performance.
• Ensure brand messaging is consistent and effectively communicated across all digital touchpoints.

• Bachelor's degree in Marketing, Communications, or a related field.
• 5+ years of experience in digital marketing, with a specific focus on brand awareness and growth strategies.
• Proven expertise in SEO, content marketing, social media marketing, and paid advertising (Google Ads, Facebook Ads).
• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Proficiency with Google Analytics, SEMrush, or similar analytics and SEO tools.
• Experience with social media management tools (e.g., Hootsuite, Buffer).
• Excellent written and verbal communication skills.
• Creative mindset with a passion for storytelling and brand building.
• Ability to manage multiple projects simultaneously and meet deadlines in a remote environment.
• Experience with marketing automation platforms is a plus.

• Your honest opinion
• Attention to details
• Basic computer and internet skills
• No experience required

• You must be 18+ years old
• Have a desire to work from home
• Looking to earn extra income

• Access to a computer or smartphone
• Have high-speed internet access
• Follow instructions
• Basic reading and writing skills
• Take at least 2 surveys per week

• Earn up to $5 per survey
• Be your own boss
• Work your own hours
• Work from the comfort of your own home
• Share your opinion to help shape better products and services
• Get paid by: Check, Venmo, Paypal, and/or Giftcards

Online surveys are a great way to earn extra income as a side gig/hustle, part-time job or even as a full time job. Online surveys can pay up to 25 per completed survey. Online Survey takers come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more! There is absolutely no experience required, just your honest opinions!

Primary Skills: Marketing Automation-Intermediate, Data Management-Advanced, CRM Platforms-Intermediate, Excel-Advanced, Data Visualization-Expert Contract Type: W2 Duration: 6 Months Location: San Francisco, CA - 94105 (#LI - Remote) Pay Range: $35/hr - $38/hr #LP Job Summary: Join as a Global Programs Marketing Specialist in a role that emphasizes integrated marketing support, event management, and cross-functional collaboration. You will be vital in reinforcing and scaling impactful programs, including Tier 1 events, our Events in a Box (EIAB) program, and global roadshows, ensuring consistent messaging and seamless execution across various platforms and teams. This position offers the opportunity to innovate within field marketing through AI and automation, working closely with global campaigns, field marketing, digital, product marketing, and sales teams. Key Responsibilities: Assist with integrated marketing support for major T1 events, ensuring global campaign messaging is consistent. Support and innovate the EIAB program, aiding in the creation, maintenance, and promotion of pre-packed, field event programs. Provide project management and execution support for our in-person and virtual roadshow series. Serve as a liaison between global campaigns, field marketing, digital, and sales teams to align on program goals. Assist in the distribution and upload of leads from various marketing channels for timely follow-up. Must-Have Skills: Proficiency in marketing automation and CRM platforms (Marketo, On24, Salesforce preferred). Advanced data management skills (Tableau, 6sense experience highly desirable). Strong analytical abilities and proficiency with Excel. Domain Experience: Experience in marketing within the technology or security domain is preferable. ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!