Digital Marketing Manager

43215 Columbus, Ohio $80000 Annually WhatJobs

Posted 17 days ago

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full-time

Job Summary: Our client, a fast-growing tech startup in the education sector, is seeking a dynamic Digital Marketing Manager to join their innovative team in Columbus, Ohio, US . This hybrid role is crucial for developing and executing comprehensive digital marketing strategies that drive user acquisition, engagement, and brand awareness. The Digital Marketing Manager will be responsible for overseeing SEO/SEM, email marketing, social media campaigns, content strategy, and performance analytics. This position offers an exciting opportunity to shape the digital footprint of a mission-driven company and directly contribute to its growth and impact in a rapidly evolving industry.


Key Responsibilities:

  • Develop, implement, and manage comprehensive digital marketing campaigns across various channels (SEO, SEM, social media, email, display).
  • Oversee SEO strategies, including keyword research, on-page optimization, technical SEO, and link building, to improve organic search rankings.
  • Manage paid advertising campaigns (Google Ads, social media ads), optimizing bids, keywords, and ad copy for maximum ROI.
  • Plan and execute email marketing campaigns, including segmentation, A/B testing, and automation workflows.
  • Develop and manage content marketing strategies, including blog posts, website copy, and multimedia assets.
  • Analyze digital marketing performance metrics using tools like Google Analytics, providing insights and recommendations for improvement.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Collaborate with the product, sales, and content teams to ensure consistent brand messaging and integrated campaigns.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
  • Lead and mentor a small team of digital marketing specialists or interns as the team grows.


Qualifications:

  • Education: Bachelor's degree in Marketing, Business, or a related field.
  • Experience: 5-7 years of progressive experience in digital marketing, with a strong emphasis on SEO, SEM, and content strategy.
  • Skills: Expertise in Google Analytics, Google Ads, social media advertising platforms, email marketing platforms (e.g., Mailchimp, HubSpot), strong analytical skills, excellent written and verbal communication.
  • Attributes: Data-driven, creative, highly organized, proactive, strong leadership potential, ability to manage multiple projects simultaneously.


Why Join Our Client?
Our client offers a vibrant and inclusive work environment where innovation is encouraged and career growth is prioritized. You will have the opportunity to shape the digital presence of a mission-driven company and contribute to significant advancements within the education technology sector. They are committed to fostering a culture of excellence and providing their employees with the resources and support needed to thrive. This position provides a unique chance to make a substantial impact on user acquisition and brand recognition. They believe in empowering their team members and fostering a collaborative atmosphere where every voice is heard and valued. If you are passionate about digital marketing and eager to take on challenging responsibilities in a high-growth environment, we encourage you to apply.

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Marketing Manager - Remote

43201 Columbus, Ohio Prime Therapeutics

Posted 9 days ago

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Our work matters. We help people get the medicine they need to feel better and live well. We do not lose sight of that. It fuels our passion and drives every decision we make.
**Job Posting Title**
Marketing Manager - Remote
**Job Description**
The Marketing Manager is responsible for driving the development and execution of quality marketing initiatives to meet Prime Therapeutics' business needs, sales and product objectives. This position leads collaborates with cross functional partners to bring an integrated and strategic approach to sales support and communications planning.
**Responsibilities**
+ Collaborate with cross-functional business partners and stakeholders to understand Prime's business objectives, product offerings, client utilization/adoption and history, and intended market positioning
+ Translate business insights into marketing strategies and create messaging that is clear, defensible and differentiates Prime and our products and services in the market
+ Plan, develop and implement marketing strategies, product launches and/or campaigns that support Prime's brand and drive sales of Prime's products, programs and services
+ May lead a team in researching the best outreach method for each audience, and provide a justification for communication programs to reach each audience
+ Provide writing expertise in support of company-wide initiatives; ensure Prime's key messages are consistent throughout all marketing pieces
+ Manage multiple projects and initiatives in order to prioritize effectively and meet deliverable dates
+ May lead Marketing efforts related to product materials and campaigns, business development and sales (including Request for Proposal)
+ Other duties as assigned
**Education & Experience**
+ Bachelor's degree in marketing, communications or related area of study, or equivalent combination of education and/or relevant work experience; HS diploma or GED is required
+ 5 years of work experience in related marketing roles, including B2B marketing , product marketing and/or communications
+ Must be eligible to work in the United States without need for work visa or residency sponsorship
Must be eligible to work in the United States without the need for work visa or residency sponsorship.
**Additional Qualifications**
+ Ability to write and manage communication pieces for a wide variety of audiences
+ Strong interpersonal communication skills, including team leadership, conflict resolution and listening
+ Ability to work under pressure and manage multiple, complex projects simultaneously without compromising quality
+ Ability to work independently and at time work with ambiguity
**Preferred Qualifications**
+ Experience in the health insurance or Pharmacy Benefits Management (PBM) industry
+ Leadership experience
+ Experience designing marketing campaigns for both business-to-business and business-to-consumer audiences
**Physical Demands**
+ Constantly required to sit, use hands to handle or feel, talk and hear
+ Frequently required to reach with hands and arms
+ Occasionally required to stand, walk and stoop, kneel, and crouch
+ Occasionally required to lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds
+ Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus
Every employee must understand, comply with and attest to the security responsibilities and security controls unique to their job, and comply with all applicable legal, regulatory, and contractual requirements and internal policies and procedures.
Potential pay for this position ranges from $81,000.00 - $138,000.00 based on experience and skills.
To review our Benefits, Incentives and Additional Compensation, visit our Benefits Page ( and click on the "Benefits at a glance" button for more detail.
_Prime Therapeutics LLC?is proud to be an equal opportunity and affirmative action employer. We encourage diverse candidates to apply, and all qualified applicants will receive consideration for employment without regard to?race, color, religion, gender, sex (pregnancy, sexual orientation, and gender identity), national origin, disability, age, veteran status, or any other legally protected class under federal, state, or local law? ?_
_We welcome people of different backgrounds, experiences, abilities, and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law._
_Prime Therapeutics LLC is a Tobacco-Free Workplace employer._
Positions will be posted for a minimum of five consecutive workdays.
Prime Therapeutics' fast-paced and dynamic work environment is ideal for proactively addressing the constant changes in today's health care industry. Our employees are involved, empowered, and rewarded for their achievements. We value new ideas and work collaboratively to provide the highest quality of care and service to our members.
If you are looking to advance your career within a growing, team-oriented, award-winning company, apply to Prime Therapeutics today and start making a difference in people's lives.
Prime Therapeutics LLC?is proud to be an equal opportunity and affirmative action employer. We encourage diverse candidates to apply, and all qualified applicants will receive consideration for employment without regard to?race, color, religion, gender, sex (pregnancy, sexual orientation, and gender identity), national origin, disability, age, veteran status, or any other legally protected class under federal, state, or local law? ?
We welcome people of different backgrounds, experiences, abilities, and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.
Prime Therapeutics LLC is a Tobacco-Free Workplace employer.
If you are an applicant with a disability and need a reasonable accommodation for any part of the employment process, please contact Human Resources at 1. or email
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Product Marketing Manager

43201 Columbus, Ohio Comscore

Posted 11 days ago

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**Job Title:** Product Marketing Manager
**Location:** Remote or New York City, NY
**About this Role:**
***MUST HAVE ADVERTISING TECHNOLOGY EXPERIENCE TO BE CONSIDERED**
**It's an exciting time to be at Comscore.**
As a leading data company, we power the media and advertising industry with trusted insights across content, audiences, and campaigns. From planning to performance, our data fuels smarter decisions and stronger connections for brands, agencies, publishers, and platforms.
Comscore's Product Marketing team, the connective tissue between customer needs, is seeking a Product Marketing Manager to help simplify and amplify our robust suite of data solutions. As a growing function within the Marketing organization, you will partner closely with commercial, product and marketing teams to develop product positioning, define go-to-market strategies, drive commercialization efforts and accelerate adoption and usage of Comscore offerings.
In this role you will play a crucial role leading the product commercialization process. You will perform product positioning, own go-to-market strategies for product and feature rollouts, spearhead competitive analysis, sales enablement, and thought leadership efforts that highlight how we maximize the value of cross-platform media investment-and help our customers meet and exceed their goals.
This role could be a great fit if you love shaping how products connect with customers, solving problems creatively, and balancing big-picture strategy with hands-on execution. If you thrive in a fast-paced environment, enjoy collaboration, and have a passion for telling stories with data, we'd love to hear from you.
**What You'll Do:**
+ Lead the go-to-market launch of new releases, features and product initiatives and manage the cross-functional implementation of the launch plan.
+ Develop differentiated product positioning and value proposition through customer-centric messaging and marketplace intelligence
+ For each product launch, conduct market segmentation analysis, define ideal customer profiles, define launch phases, develop product positioning/value props, establish pricing/packaging, and articulate KPIs for benchmarking.
+ Own the development of customer/external roadmaps for different customer segments, with a bias towards agility and accuracy.
+ Ensure sales readiness by producing internal and external product-related content such as product sheets, case studies, presentations, sales training and partner communications
+ Foster deep cross-collaboration between Product, Sales, and Marketing to consistently deliver clear, compelling, and differentiated product positioning within a highly competitive landscape.
+ Partner closely with brand marketing in developing market-facing narrative, ensuring accurate product positioning and proof points.
+ Develop competitive analysis resources, including battlecards, competitor grids and positioning maps
**What You'll Need:**
+ 3-5+ years of marketing experience, including at least 3 years of direct product marketing or product management experience for an tech platform, measurement vendor, OEM or publisher with cross-channel, video and television-related products
+ Strong understanding of the ad ecosystem holistically, across all formats and channels
+ Technically savvy, with experience in and deep understanding of the programmatic ad tech industry as well as ad-measurement
+ Experience building and executing marketing and go-to-market plans and campaigns
+ Master of simplicity: organized thinker with excellent written and verbal interpersonal skills. You can simplify complex topics and explain them clearly and concisely
+ Strong writing, presentation skills and analytical orientation - must love data, and be able to articulate the business impact
+ Excellent interpersonal skills to interact with cross-functional teams, and external partners; People manager experience a plus
+ Enthusiastic self-starter with an ability to manage multiple projects, and capable of flourishing in a fast-paced and dynamic environment
+ Scrappy, creative problem-solver who believes that perfect is the enemy of good
+ Compensation: $125,000 - $150,000; Commensurate with experience.
**About Comscore**
At Comscore, we're pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we're united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you're motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we'd love to hear from you.
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit Comscore.com.
**EEO Statement:** We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.
To comply with federal law, Comscore participates in E-Verify. Successful candidates must pass the E-Verify process after hire.
*LI-ML1
Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference.
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Senior Performance Marketing Manager

43224 Columbus, Ohio Launch Potato

Posted 4 days ago

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Job Description

WHO ARE WE?

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.

The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team. As a result, the company is always looking for like-minded teammates and partners.

BASE SALARY: $90,000 - $120,000 per year

MUST HAVE:
  • Relentless ownership mentality with a high sense of urgency
  • Prior experience juggling high advertiser volume across multiple funnels with accountability to both internal and external performance outcomes
  • Proven experience optimizing landing pages and campaign funnels for both advertiser KPIs and internal revenue goals
  • Advanced analytical skills with the ability to translate large datasets into actionable recommendations
  • Strong cross-functional communication skills to align with Yield, Copy, and Media Buying teams
  • Proficiency in tracking/reporting platforms (e.g., Google Analytics, Looker) and Excel (pivot tables, VLOOKUPs)
  • Creative problem-solving mindset with a strong understanding of marketing psychology and user behavior
EXPERIENCE: 4-6 years in optimization, CRO, or performance marketing, with vertical-strategic and hands-on landing page testing and funnel performance ownership

YOUR ROLE

Drive growth and profitability in the Make Money/Manage Money vertical through data-driven funnel and landing page optimizations. Own testing strategy and execution in close partnership with marketing, creative, and performance teams to scale advertiser outcomes.

Outcomes (Performance Expectations):
  • Revenue Optimization: Increase landing page conversion rates and margin by 10% within the first 90 days by executing test-driven optimizations
    Testing Cadence: Launch at least 3 high-impact A/B tests per month across device types and user journeys (e.g., copy, UI/UX, advertiser order)
  • Insight Generation: Translates data into clear, actionable hypotheses on user behavior and creates recommendations to improve performance
    Advertiser Alignment: Partner with Yield and Account Management to identify and implement advertiser tests that improve deep-funnel KPIs (e.g., lead quality, LTV)
  • Cross-Team Collaboration: Lead bi-weekly syncs with Copywriting and User Acquisition teams to align testing priorities and surface learnings
  • Innovation Projects: Drive quarterly initiatives focused on strategic experimentation (e.g., new vertical pages, alternative funnel paths, or new targeting angles)
  • Vertical Leadership: Take full ownership of assigned offer/advertiser strategy and testing roadmap in Make/Manage Money verticals, ideally within 6 months with little to no oversight
  • Net-New Growth Impact: Consistently deliver measurable CVR or LTV gains for net-new advertisers
Competencies:
  • Resilient Problem Solver: Maintains focus and poise in high-stakes testing environments; thrives under fast-paced, shifting priorities
  • Industry-Savvy: Understands direct response mechanics and high-volume testing environments; able to connect granular optimization decisions to broader business strategy
  • Growth-Oriented Operator: Constantly pursuing ways to scale impact through efficiency, creativity, and urgency-not perfectionism
  • Curious & Data-Informed: Asks why, seeks patterns, and drives decisions from insights-not just surface metrics
  • Organized & Accountable: Manages multiple projects with precision and always meets deadlines
  • Collaborative by Default: Thrives in a team environment and brings stakeholders into the problem-solving process early
  • Creative Strategist: Able to leverage shifts in copy, layout, or user flow to change behavior meaningfully-blending design thinking with performance goals
  • Bias for Action: Doesn't wait for perfect conditions to test; uses scrappy hypotheses to learn quickly

TOTAL COMPENSATION

Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato's Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.

Want to make your impact in a profitable, high-growth company? Apply now!

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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Senior Product Marketing Manager

43201 Columbus, Ohio Trellix

Posted 2 days ago

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**_Job Title:_**
Senior Product Marketing Manager
**About Skyhigh Security:**
Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry. Our mission is to protect the world's data, and because of this, we live and breathe security. We value learning at our core, underpinned by openness and transparency.
Since 2011, organizations have trusted us to provide them with a complete, market-leading security platform built on a modern cloud stack. Our industry-leading suite of products radically simplifies data security through easy-to-use, cloud-based, Zero Trust solutions that are managed in a single dashboard, powered by hundreds of employees across the world. With offices in Santa Clara, Aylesbury, Paderborn, Bengaluru, Sydney, Tokyo and more, our employees are the heart and soul of our company.
Skyhigh Security Is more than a company; here, when you invest your career with us, we commit to investing in you. We embrace a hybrid work model, creating the flexibility and freedom you need from your work environment to reach your potential. From our employee recognition program, to our 'Blast Talks' learning series, and team celebrations (we love to have fun!), we strive to be an interactive and engaging place where you can be your authentic self.
We are on these too! Follow us on LinkedIn ( and ( .
**_Role Overview:_**
As a key driver of growth, the Product Marketing team at Skyhigh plays a central role in shaping how we bring products and new capabilities to market and accelerate the success of our existing portfolio. As a Product Marketing Manager leader of Skyhigh's network security portfolio, you will lead and own the go-to-market strategy for our Secure Web Gateway (SWG) and Zero Trust Network Access (ZTNA) offerings-driving positioning, messaging, and enabling Skyhigh Security's field and channel teams to drive pipeline and revenue. You'll work cross-functionally with product, sales, customer value and marketing teams while staying closely connected to customers and market trends. Your impact will be directly tied to Skyhigh's success in expanding our presence in regulated industries and strengthening our leadership in Security Service Edge.
**Role Overview**
As a key driver of growth, the Product Marketing team at Skyhigh plays a central role in shaping how we bring products and new capabilities to market and accelerate the success of our existing portfolio. As a Product Marketing Manager leader of Skyhigh's network security portfolio, you will lead and own the go-to-market strategy for our Secure Web Gateway (SWG) and Zero Trust Network Access (ZTNA) offerings-driving positioning, messaging, and enabling Skyhigh Security's field and channel teams to drive pipeline and revenue. You'll work cross-functionally with product, sales, customer value and marketing teams while staying closely connected to customers and market trends. Your impact will be directly tied to Skyhigh's success in expanding our presence in regulated industries and strengthening our leadership in Security Service Edge.
**What You'll be accountable for:**
**Positioning, Messaging & Competitive Differentiation**
+ Define strategic product positioning for SWG and ZTNA grounded in buyer needs, market dynamics, and Skyhigh's unique strengths-then translate it into clear, impactful messaging across all key personas.
+ Translate product capabilities into compelling value propositions that result in positive business outcomes resonating with security and networking buyers.
+ Develop competitive narratives that helpSkyhigh win with the target SSE segments by clearly demonstrating our differentiation.
**Go-to-Market & Commercial Success**
+ Own product-level bookings goals for the network security portfolio and the strategies to meet and exceed those targets.
+ Define and execute go-to-market strategies aligned to regional sales priorities.
+ Partner with field teams to support product launches, delivering enablement tied to customer journeys, competitive insights, and key value drivers.Collaborate with sales ops and business intelligence teams to track product level performance metrics including pipeline coverage, conversion rates, and win/loss trends.
**Campaign Activation & Demand Alignment**
+ Own campaign activation and work closely with Demand Gen to launch targeted campaigns that drive qualified pipeline for your product lines.
+ Ensure messaging, offers, and audience targeting align to your product line's commercial goals.
+ Monitor campaign performance and optimize GTM levers based on results.
**Sales Enablement & Field Alignment**
+ Develop and maintain enablement tools like pitch and champion decks, value maps, discovery and objection handling guides, competitive battlecards, and ROI models.
+ Lead enablement sessions for sales, SEs, and partners to drive field readiness.
+ Establish a closed feedback loop with field teams to refine messaging and improve sales effectiveness.
**Customer & Market Insight**
+ Analyze buyer behavior, conversion trends, and adoption patterns to identify opportunities
+ Work with Product to recommend changes in pricing, packaging, or feature prioritization
+ Track and synthesize market, customer, and competitive intelligence to inform product roadmap
+ Drive case study development in partnership with customer value and product management teams that highlight key use cases, measurable outcomes, and product differentiation.
+ Support Analyst Relations with messaging, proof points, and customer validation for strategic evaluations and briefings.
**What You Bring**
+ 8+ years in product marketing or GTM roles focused on network security, SWG, ZTNA, SSE, SASE, or related infrastructure technologies.
+ Deep understanding of enterprise security buyers and sales cycles, with a proven ability to influence pipeline and revenue outcomes.
+ Strong strategic thinking, able to connect product capabilities to real-world business impact and competitive advantage.
+ Data-driven mindset with experience interpreting GTM performance metrics and driving iterative improvements.
+ Exceptional communication and storytelling skills, with the ability to distill complexity into compelling narratives for sales, customers, and analysts.
+ Strong cross-functional collaboration skills, particularly working with Product, Sales, and Demand Gen teams. With an ability to influence without authority and drive alignment across global, matrixed teams.
+ Experience supporting Analyst Relations with briefings and targeted inquiries.
**Nice to Have**
+ Experience marketing to regulated industries such as financial services, healthcare, or government.
+ Familiarity with hybrid deployment models (on-prem + cloud) and their impact on buying decisions.
+ Experience representing the company at industry events and tradeshows; participation in panels or thought leadership forums is a plus.
+ Exposure to Account-Based Marketing (ABM) strategies and campaign planning across the funnel.
**_Company Benefits and Perks:_**
We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
+ Retirement Plans
+ Medical, Dental and Vision Coverage
+ Paid Time Off
+ Paid Parental Leave
+ Support for Community Involvement
We're serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support, which is why we prohibit discrimination and harassment based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
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Consumer Product Marketing Manager

43201 Columbus, Ohio Meta

Posted 2 days ago

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**Summary:**
Meta is seeking an experienced Product Marketing Manager to join our team. As a Product Marketing Manager at Meta, you will help grow products used by billions of people and businesses all over the world across our apps including Facebook, Instagram, WhatsApp, Threads, and Reality Labs.In this role, you will be responsible for driving market requirements and go-to-market plans for Meta's solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products.You will also lead inbound and outbound product marketing initiatives, influencing product strategies and positioning for target audiences, leading go-to-marketing efforts that drive awareness and adoption, and working cross-functionally with partners at various altitudes throughout the company.The ideal candidate will have experience in digital advertising, monetization, product management or marketing, and an understanding of the digital advertising, marketing industry. Will independently drive cross-functional work to deliver results within a fast-paced environment, and have demonstrated skills in cross-functional collaboration, analytical, and communication skills, as well as experience in managing multiple concurrent projects and navigating ambiguity.
**Required Skills:**
Consumer Product Marketing Manager Responsibilities:
1. Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
2. Understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
3. Drive cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
4. Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
5. Own go-to-market strategy for a portfolio of products and solutions by guiding cross-functional teams in developing client communications, product documentation, and positioning
6. Drive successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for a variety of audiences and enabling go-to-market teams at scale
7. Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long term engagement
**Minimum Qualifications:**
Minimum Qualifications:
8. 10+ years of professional experience in technology or internet technology, strategic marketing, product management, or management consulting
9. Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives
10. Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
11. Organizational and interpersonal skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
12. Communication experience that is effective with technical, business, and external stakeholders
13. Bachelor's Degree in Business, Marketing or Related discipline
**Preferred Qualifications:**
Preferred Qualifications:
14. Direct experience in Product Marketing, partnering closely with Product teams
15. Experience with consumer GTM strategies based on consumer driven insights
16. Experience with consumer facing product launches and consumer campaigns
17. Internet or technology industry experience
18. International experience
19. Copywriting experience
**Public Compensation:**
$158,000/year to $223,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at
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Lead Technical Marketing Manager

43201 Columbus, Ohio Lumen

Posted 2 days ago

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**About Lumen**
Lumen connects the world. We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly. Together, we are building a culture and company from the people up - committed to teamwork, trust and transparency. People power progress.
We're looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.
**The Role**
We are seeking a highly organized and detail-oriented?Technical Marketing Manager?to join our core Marketing team at Lumen. This role involves executing technical marketing strategies and supporting the overall product marketing efforts. You will report directly to the Director of Technical Marketing and work closely with other cross-functional teams to ensure the successful delivery of our products to the market. This position requires technical depth in networking technologies and solutions, combined with a strategic approach to positioning, messaging, and enablement. You will create compelling technical content, engage customer-facing teams, and drive initiatives that position our core networking portfolio as industry-leading with technical buyers/influencers.
**The Main Responsibilities**
**Develop Technical Marketing Content:** Create and maintain technical marketing materials such as datasheets, white papers, case studies, and technical presentations. Deliver product demonstrations and technical training materials for internal teams and customers
**Support Product Launches:** Assist in the planning and execution of product launches, ensuring all technical marketing materials are prepared and aligned with the product strategy
**Conduct Market Research:** Perform competitive analysis and market research to identify trends, opportunities, and threats. Provide insights to inform marketing strategies and conduct technical benchmarking to communicate our unique differentiators
**Collaborate with Cross-Functional Teams:** Work closely with product management, engineering, and sales teams to gather technical information and translate it into compelling marketing content
**Customer Engagement and Feedback:** Develop and maintain relationships with key customers and partners to gather feedback and insights that can be used to improve marketing strategies and product offerings
**Technical Training and Support:** Provide technical training and support to the sales team and other internal stakeholders. Act as a technical extension to sales and solution engineering teams, supporting customer conversations, responding to technical inquiries, and participating in customer meetings as required
**Event Planning and Execution:** Assist in the planning and execution of technical events, webinars, and trade shows, including the creation of technical presentations and demonstrations
**Data-Driven Marketing Campaigns:** Develop and implement data-driven marketing campaigns to drive product awareness, adoption, and revenue growth
**Content Strategy and Development:** Create in-depth technical content for lumen.com, including detailed product descriptions, technical blogs, white papers, case studies, and solution briefs that highlight Lumen's innovative solutions and technical expertise
**What We Look For in a Candidate**
**Education:** Bachelor's degree in Business, Marketing, Engineering, or related fields.
**Experience:** 3-5 years of experience in technical marketing, product marketing, product management, Solution Engineering, or related technical roles, with a proven track record of leading complex marketing initiatives. Experience in creating product and reference architectures, user guides, ROI tools, use cases, and demo videos.
**Technical Skills:** Strong understanding of technical concepts and the ability to translate them into clear and compelling marketing content. Strong technical understanding of networking concepts, protocols, and infrastructure. Proficiency in creating technical documentation and marketing materials.
**Organizational Skills:** Highly organized and detail-oriented, with the proven ability to manage multiple projects simultaneously and prioritize effectively in a fast-paced environment.
**Communication Skills:** Excellent written and verbal communication skills, including public speaking skills, with the ability to simplify complex technical concepts for diverse audiences. Ability to create technical detail presentations linking to business outcomes; tailoring across the executive and individual contributor audience as appropriate.
**Analytical Skills:** Ability to analyze market trends and data to support marketing strategies.
**Team Collaboration:** Proven ability to work effectively in a cross-functional team environment.
**Preferred Skills:** Experience working in B2B technology companies, specifically in telecom, cloud networking, or related fields. Hands-on experience with networking products and methodologies.
**Preferred Certifications:** Cisco Certified Network Associate (CCNA), AWS Certified Cloud Practitioner, Microsoft Certified: Azure Fundamentals, Certified Technical Marketing Professional (CTMP)
**Compensation**
This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors.
Location Based Pay Ranges
$82,969 - $10,625 in these states: AL AR AZ FL GA IA ID IN KS KY LA ME MO MS MT ND NE NM OH OK PA SC SD TN UT VT WI WV WY
87,117 - 116,156 in these states: CO HI MI MN NC NH NV OR RI
91,266 - 121,688 in these states: AK CA CT DC DE IL MA MD NJ NY TX VA WA
Lumen offers a comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits and other perks that enhance your physical, mental, emotional and financial wellbeing. We're able to answer any additional questions you may have about our bonus structure (short-term incentives, long-term incentives and/or sales compensation) as you move through the selection process.
Learn more about Lumen's:
Benefits ( Structure
**What to Expect Next**
#LI-KM2
Requisition #: 338780
**Background Screening**
If you are selected for a position, there will be a background screen, which may include checks for criminal records and/or motor vehicle reports and/or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page ( . Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
**Equal Employment Opportunities**
We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, "protected statuses"). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.
**Disclaimer**
The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.
In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses. If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.
**Application Deadline**
07/19/2025
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Consumer Product Marketing Manager

43201 Columbus, Ohio Meta

Posted 2 days ago

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Job Description

**Summary:**
Meta is seeking an experienced Product Marketing Manager to join our team. As a Product Marketing Manager at Meta, you will help grow products used by billions of people and businesses all over the world across our apps including Facebook, Instagram, WhatsApp, Threads, and Reality Labs.In this role, you will be responsible for driving market requirements and go-to-market plans for Meta's solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products.You will also lead inbound and outbound product marketing initiatives, influencing product strategies and positioning for target audiences, leading go-to-marketing efforts that drive awareness and adoption, and working cross-functionally with partners at various altitudes throughout the company.The ideal candidate will have experience in digital advertising, monetization, product management or marketing, and an understanding of the digital advertising, marketing industry. Will independently drive cross-functional work to deliver results within a fast-paced environment, and have demonstrated skills in cross-functional collaboration, analytical, and communication skills, as well as experience in managing multiple concurrent projects and navigating ambiguity.
**Required Skills:**
Consumer Product Marketing Manager Responsibilities:
1. Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
2. Understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
3. Drive cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
4. Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
5. Own go-to-market strategy for a portfolio of products and solutions by guiding cross-functional teams in developing client communications, product documentation, and positioning
6. Drive successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for a variety of audiences and enabling go-to-market teams at scale
7. Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long term engagement
**Minimum Qualifications:**
Minimum Qualifications:
8. 10+ years of professional experience in technology or internet technology, strategic marketing, product management, or management consulting
9. Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives
10. Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
11. Organizational and interpersonal skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
12. Communication experience that is effective with technical, business, and external stakeholders
13. Bachelor's Degree in Business, Marketing or Related discipline
**Preferred Qualifications:**
Preferred Qualifications:
14. Direct experience in Product Marketing, partnering closely with Product teams
15. Experience with consumer GTM strategies based on consumer driven insights
16. Experience with consumer facing product launches and consumer campaigns
17. Internet or technology industry experience
18. International experience
19. Copywriting experience
**Public Compensation:**
$158,000/year to $223,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at
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Senior Partner Marketing Manager

43201 Columbus, Ohio Trellix

Posted 6 days ago

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Job Description

**_Job Title:_**
Senior Partner Marketing Manager
**About Skyhigh Security:**
Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry. Our mission is to protect the world's data, and because of this, we live and breathe security. We value learning at our core, underpinned by openness and transparency.
Since 2011, organizations have trusted us to provide them with a complete, market-leading security platform built on a modern cloud stack. Our industry-leading suite of products radically simplifies data security through easy-to-use, cloud-based, Zero Trust solutions that are managed in a single dashboard, powered by hundreds of employees across the world. With offices in Santa Clara, Aylesbury, Paderborn, Bengaluru, Sydney, Tokyo and more, our employees are the heart and soul of our company.
Skyhigh Security Is more than a company; here, when you invest your career with us, we commit to investing in you. We embrace a hybrid work model, creating the flexibility and freedom you need from your work environment to reach your potential. From our employee recognition program, to our 'Blast Talks' learning series, and team celebrations (we love to have fun!), we strive to be an interactive and engaging place where you can be your authentic self.
We are on these too! Follow us on LinkedIn ( and ( .
**_Role Overview:_**
Skyhigh Security is seeking an experienced, results-driven Senior Partner Marketing Manager to lead our global partner marketing strategy. Reporting to the Director of worldwide Demand Generation, you will develop innovative and impactful co-marketing and go-to-marketing campaigns that drive awareness, enablement, and demand generation in support of strategic priorities across all routes-to-market including Resellers, Distributors, Cloud Service Providers, Systems Integrators, Global Service Providers, MSSPs and technology partners. The successful candidate has a proven track record driving communications, delivering marketing-sourced revenue through partners, and has demonstrated success in creating marketing campaigns with trackable business results.
**_Role Overview:_**
Skyhigh Security is seeking an experienced, results-driven Senior Partner Marketing Manager to lead our global partner marketing strategy. Reporting to the Director of worldwide Demand Generation, you will develop innovative and impactful co-marketing and go-to-marketing campaigns that drive awareness, enablement, and demand generation in support of strategic priorities across all routes-to-market including Resellers, Distributors, Cloud Service Providers, Systems Integrators, Global Service Providers, MSSPs and technology partners. The successful candidate has a proven track record driving communications, delivering marketing-sourced revenue through partners, and has demonstrated success in creating marketing campaigns with trackable business results.
**_About the role:_**
The Senior Partner Marketing Manager at Skyhigh Security plays a pivotal role in shaping and executing global partner marketing strategies that drive awareness, enablement, and revenue across a diverse ecosystem of partners. This role involves developing and managing impactful campaigns, leveraging an account-based marketing approach, and collaborating closely with cross-functional teams to align efforts with strategic business priorities. Working closely with Channel Sales leadership, this person will lead program strategy, oversee campaign execution, manage partner resources, drive enablement to key partners, and ensure the delivery of measurable outcomes.
**_Key Responsibilities:_**
**Strategic Planning & Execution**
+ Develop, and foster relationships with partner organizations as well as work cross functionally across the organization's marketing and global channel sales teams.
+ Identify and execute strategic, scalable co-marketing plans with key channel partners, committing to delivering measurable results.
+ Leverage an account based marketing (ABM) framework aligning with field and channel leadership to drive highly targeted campaigns for increased prioritization and presence.
+ Evangelize Skyhigh Security's value proposition through superior, ongoing partner communications.
**Program & Campaign Management**
+ Plan and execute strategic sponsorships, campaigns and activations - including messaging, content, digital marketing, paid social, events, and other programs.
+ Ensure the development of joint messaging and co-branded assets support both Skyhigh Security as well key partners.
+ Oversee and administrator Partner Marketing processes and infrastructure including managing MDF, lead process, reporting, and Skyhigh Security's partner portal.
+ Serve as player-coach managing a Partner Marketing Manager who is responsible for both partner activities and global field activities.
+ Design measurement systems and techniques as well as track ongoing marketing campaigns to effectively track ROI and success metrics.
**Partner sales enablement**
+ Work with Product Marketing to develop and distribute co-branded playbooks, training materials, and sales assets to support joint selling motions.
+ Implement partner sales training to educate partners on Skyhigh value-based messaging as well as incentive programs intended to further amplify the development and education of Skyhigh Security's portfolio.
+ Own and manage Skyhigh Security Partner Portal ensuring marketing collateral and training materials are kept up to date; identify opportunities to drive partner portal adoption and usage.
**_To Fly High in this role, you have:_**
+ 5 - 7 years of Tech Channel Marketing experience, with substantial experience supporting national strategic solution providers.
+ Solid understanding and demonstrated success with channel strategy and its relationship to overall sales success.
+ Recognized as a partner marketing expert, with knowledge and hands-on experience supporting partner programs, creating valuable collateral, influencing partners, running campaigns with partners to drive revenue.
+ Ability to engage with all management levels, inside and outside of the organization.
+ Results-oriented focused on data-based decision making.
+ Experience managing market development funds, including allocation strategy and ROI tracking.
+ Excellent verbal, written and presentation communication skills.
+ Strong creative and analytical skills.
+ Experienced CRM and PRM user.
+ Bachelor's degree in Marketing or Business preferred.
**_Company Benefits and Perks:_**
We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
+ Retirement Plans
+ Medical, Dental and Vision Coverage
+ Paid Time Off
+ Paid Parental Leave
+ Support for Community Involvement
We're serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support, which is why we prohibit discrimination and harassment based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
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Media & Social Marketing Manager

43201 Columbus, Ohio System One

Posted 10 days ago

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Job Description

Media & Social Marketing Manager
**Employment Type:** Full Time
**Date Posted:** 7/7/2025
**Location:** Remote
**Pay Range:** 65000.00 - 95000.00 USD per Hour
**Job Number:** JO-2507-2679
**Primary Function**
We are seeking a dedicated Media and Social Marketing Manager. In this role you will assist the Brand Media team in the operational execution of paid media campaigns across channels including but not limited to Paid Search and Social. Serves all external media needs corporate-wide to ensure completion of the marketing strategy through the development and implementation of media planning, buying, and campaign optimization. Ensures paid media is scheduled and delivered according to the marketing plan and complies with the organization's marketing standards. Responsible for one or more of the following areas: ongoing management of agency resources; developing, socializing and implementing media strategies and campaigns across traditional, social and digital channels; performance monitoring, optimization and reporting; use of data driven insights to drive innovation; channel management; and/or managing budgets.
**Duties & Responsibilities**
+ Contributes to the development and optimization of digital, social and traditional media strategies; and may develop moderately complex single-channel media strategies.
+ Collaborates with Media Team to translate business intelligence and internal client objectives prior to guiding media agencies.
+ Collaborates with internal stakeholders to understand the parameters for developing media strategies.
+ Socializes media recommendations (ie, explains rationale for media strategy and how it meets business objectives and adheres to media best practices).
+ Ensures media plans are implemented correctly and in a timely manner.
+ Assists in the management of budget plans.
+ Serves as a resource to team members on matters of a routine nature.
+ Applies foundational knowledge of social and digital marketing principles.
+ Effectively communicates and collaborates with agency to ensure alignment with goals and prioritization.
+ Applies a moderate understanding of analytics and measurement tools/techniques to test and optimize performance against objectives.
+ Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
**Skills & Qualifications**
+ Solid foundational knowledge of digital or social marketing industry and practices.
+ Proficient with MS Office, Word, Excel and PowerPoint.
+ Proficient knowledge on impact of social marketing to an omni-channel experience.
+ Demonstrated success in developing search and social tactical strategies in alignment with business goals, preferably across insurance and financial service products.
+ Understanding of marketing attribution and measurement methodologies in relation to testing within paid search.
+ Proficient with managing multiple projects with attention to detail.
+ Proficient with influencing business decisions.
+ Proficient with facilitating and/or participating in cross-functional teams.
+ Proficient with collaborating with key stakeholders.
+ Expert in Agile working environments.
**Education & Experience**
+ Bachelor's Degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
+ 4 or more years of experience in a marketing, sales, advertising and/or communications function, to include at least 2 years of experience in one or more of the following areas: social marketing, digital marketing, website merchandising, search marketing, mobile marketing, or digital campaign management.
+ Experience in navigating and executing within search buying platforms (Google Ads, SA360 and Bing), social buying platforms (Meta, Snapchat, TikTok, etc.), and web analytics tools (Tableau, Adobe).
+ US military experience through military service or a military spouse/domestic partner.
**To Apply**
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
**Diversity Inclusion & Customer Service Statement**
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
**Global HQ**
6402 Arlington Blvd, Suite 1020
Falls Church, VA 22042
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