92 Marketing Manager jobs in Katy
Digital Marketing Manager
Posted 8 days ago
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Job Description
Key responsibilities include:
- Developing and executing integrated digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising.
- Managing the company's online presence, including website content, social media profiles, and other digital assets.
- Overseeing SEO/SEM strategies to improve organic search rankings and drive targeted traffic.
- Creating and managing paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
- Developing and implementing email marketing campaigns to nurture leads and engage customers.
- Collaborating with content creators to produce compelling and relevant digital content.
- Analyzing campaign performance data, generating reports, and providing insights and recommendations for optimization.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Managing the digital marketing budget effectively.
- Working closely with sales, product, and design teams to ensure alignment of marketing efforts with business goals.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record of success.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Experience with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
- Proficiency in analytics tools such as Google Analytics.
- Strong understanding of marketing automation platforms and CRM systems.
- Excellent written and verbal communication skills, with a knack for compelling storytelling.
- Proven ability to manage multiple projects simultaneously and meet deadlines in a remote environment.
- Strategic thinking and analytical skills, with a data-driven approach to decision-making.
- Creative mindset and a passion for innovative marketing strategies.
Digital Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies across all online channels.
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns.
- Oversee social media strategy, content creation, and community engagement.
- Plan, execute, and measure email marketing campaigns to nurture leads and engage customers.
- Develop and manage content marketing initiatives, including blog posts, whitepapers, and case studies.
- Analyze website traffic and campaign performance using tools like Google Analytics.
- Track key performance indicators (KPIs) and provide regular reports on campaign effectiveness.
- Identify new digital marketing trends and opportunities for growth.
- Collaborate with internal teams (sales, product, design) to ensure cohesive messaging and campaign execution.
- Manage the digital marketing budget and allocate resources effectively.
- Conduct market research and competitor analysis to inform strategy.
- Utilize A/B testing to optimize landing pages, ad copy, and campaign elements.
- Manage relationships with external agencies and vendors as needed.
- Stay up-to-date with the latest digital marketing tools and technologies.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on campaign management.
- Proven expertise in SEO, SEM, social media marketing, and email marketing.
- Strong analytical skills with proficiency in Google Analytics and other marketing analytics platforms.
- Experience with marketing automation tools and CRM systems.
- Excellent written and verbal communication skills.
- Demonstrated ability to develop and execute successful digital marketing strategies.
- Experience managing marketing budgets and measuring ROI.
- Creative thinker with a strong understanding of consumer behavior.
- Ability to work collaboratively in a team environment.
- Certifications in Google Ads or Google Analytics are a plus.
- Experience in B2B or B2C marketing depending on the client's focus.
Digital Marketing Manager - Performance Marketing
Posted 8 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies focused on achieving measurable business objectives, such as lead generation and customer acquisition.
- Manage and optimize paid advertising campaigns across various channels, including Google Ads, LinkedIn Ads, and other relevant B2B platforms.
- Implement and refine SEO strategies to improve organic search rankings and drive qualified inbound traffic.
- Utilize marketing automation platforms (e.g., HubSpot, Marketo) to create and manage email campaigns, lead nurturing workflows, and landing pages.
- Conduct in-depth analysis of campaign performance using tools like Google Analytics, SEMrush, and platform-specific dashboards.
- Perform A/B testing on ad copy, landing pages, and campaign targeting to continuously improve performance and ROI.
- Collaborate with content creators to ensure marketing messages are aligned with target audience needs and optimized for digital channels.
- Stay current with digital marketing trends, best practices, and emerging technologies.
- Monitor competitor activities and market trends to identify opportunities and inform strategy.
- Track, analyze, and report on key performance indicators (KPIs) to stakeholders, providing insights and recommendations for optimization.
- Manage the digital marketing budget effectively to maximize campaign efficiency.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a significant focus on performance marketing and B2B lead generation.
- Proven track record of developing and executing successful paid media campaigns (SEM, Social Ads).
- Strong understanding of SEO principles and best practices.
- Proficiency with marketing automation software and CRM systems.
- Expertise in web analytics tools (e.g., Google Analytics) and data analysis.
- Excellent analytical, problem-solving, and critical-thinking skills.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote environment.
- Experience in the B2B technology sector is a plus.
- This is a 100% remote position.
Senior Digital Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
You will work closely with cross-functional teams, including product, sales, and creative, to ensure marketing efforts are aligned with overall business objectives. The Senior Digital Marketing Manager will be responsible for setting performance metrics, tracking KPIs, and generating insightful reports to communicate campaign effectiveness to leadership. This individual must be adept at managing budgets, optimizing ad spend, and identifying new opportunities for growth. Experience with marketing automation platforms, CRM systems, and advanced analytics tools is essential. We are looking for a strategic thinker with a proven ability to translate data into actionable insights and drive measurable results. A strong command of A/B testing, conversion rate optimization (CRO), and customer journey mapping will be critical. This remote role thrives on self-starters who are excellent communicators and collaborators, capable of building strong relationships with colleagues across different time zones. Embrace the future of work and contribute to our exciting digital journey from the comfort of your home office. Join our forward-thinking organization and help us redefine online engagement.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 7 years of progressive experience in digital marketing, with a proven track record of success in developing and executing digital strategies.
- Expertise in SEO, SEM, PPC, social media marketing, email marketing, and content marketing.
- Proficiency with marketing automation tools (e.g., HubSpot, Marketo), CRM systems (e.g., Salesforce), and analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Strong understanding of web technologies and their application in marketing.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional written and verbal communication skills, with the ability to present complex information clearly.
- Proven ability to manage budgets and optimize campaign performance for maximum ROI.
- Experience working in a remote, fast-paced environment is a plus.
Senior Digital Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Senior Digital Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement innovative digital marketing strategies across various channels to achieve business objectives.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
- Oversee SEO initiatives, including keyword research, on-page optimization, and link building, to improve organic search rankings.
- Create and execute compelling content marketing plans, including blog posts, articles, and website copy.
- Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing.
- Analyze campaign performance using tools like Google Analytics, providing actionable insights and recommendations.
- Manage social media presence and engagement across relevant platforms.
- Collaborate with cross-functional teams, including sales, product, and creative, to ensure brand consistency and campaign alignment.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage marketing budgets effectively and track expenditures.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of progressive experience in digital marketing roles.
- Proven track record of developing and executing successful digital marketing campaigns.
- Proficiency in marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, SEMrush, HubSpot).
- Strong understanding of SEO, SEM, content marketing, and social media strategies.
- Excellent analytical, problem-solving, and communication skills.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Experience with A/B testing and conversion rate optimization.
- Leadership experience and ability to mentor junior team members is a plus.
Senior Digital Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies.
- Manage and optimize SEO, SEM, social media, email, and paid advertising campaigns.
- Analyze marketing data and provide actionable insights to improve campaign performance.
- Oversee content creation and distribution across digital channels.
- Manage the digital marketing budget and allocate resources effectively.
- Collaborate with sales and product teams to align marketing efforts with business goals.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Lead and mentor junior marketing team members.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing.
- Proven success in driving growth through various digital channels.
- Expertise in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Strong understanding of SEO/SEM best practices and paid advertising platforms.
- Excellent communication, analytical, and project management skills.
- Experience with marketing automation platforms is a plus.
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Remote Senior Digital Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
- Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads) to achieve target ROAS and CPA.
- Oversee the creation and execution of engaging content marketing initiatives and social media strategies.
- Drive website traffic and user engagement through effective SEO and SEM practices.
- Develop and execute email marketing campaigns to nurture leads and drive customer retention.
- Analyze campaign performance data, generate insights, and provide actionable recommendations for continuous improvement.
- Collaborate with cross-functional teams, including product, sales, and design, to ensure a cohesive customer experience.
- Manage the digital marketing budget, ensuring efficient allocation of resources.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Mentor junior marketing team members and foster a collaborative team environment.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a proven track record of success.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with Google Analytics, Google Ads, and various social media advertising platforms.
- Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus.
- Strong analytical and data interpretation skills, with the ability to translate insights into strategy.
- Excellent written and verbal communication skills.
- Proven ability to manage multiple projects simultaneously in a remote work environment.
- Creative thinking and problem-solving abilities.
- Experience in e-commerce or SaaS marketing is highly desirable.
Senior Digital Marketing Manager - Global Campaigns
Posted 8 days ago
Job Viewed
Job Description
Responsibilities:
- Develop, implement, and manage innovative digital marketing strategies to achieve business goals.
- Oversee all digital marketing channels, including SEO/SEM, email marketing, social media, display advertising, and content marketing.
- Manage the creation and execution of compelling marketing campaigns across global markets.
- Analyze campaign performance using relevant metrics and tools (e.g., Google Analytics, CRM data) to identify trends, insights, and optimization opportunities.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Collaborate with internal teams (e.g., content, design, sales) and external agencies to ensure cohesive brand messaging and campaign execution.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Conduct market research and competitive analysis to identify new opportunities.
- Develop and manage A/B testing strategies for landing pages, ad copy, and email campaigns.
- Lead and mentor a remote marketing team, fostering a collaborative and productive work environment.
- Report on key performance indicators (KPIs) to senior management.
- Ensure brand consistency across all digital touchpoints.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA or relevant Master's degree is a plus.
- Minimum of 6 years of experience in digital marketing, with at least 3 years in a management or senior role.
- Proven track record of developing and executing successful global digital marketing campaigns.
- Extensive experience with various digital marketing channels and platforms (Google Ads, Facebook Ads, LinkedIn Ads, email marketing software, SEO tools).
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Proficiency in marketing automation tools and CRM systems.
- Excellent written and verbal communication skills.
- Experience managing marketing budgets and forecasting.
- Ability to work autonomously and manage multiple projects simultaneously in a remote setting.
- Strong leadership and team management skills.
- Creative thinking and a passion for innovation in digital marketing.
- Experience in the Arts & Entertainment industry is highly preferred.
This is a unique opportunity to drive the digital presence of a leading organization on a global scale, offering significant career growth and development in a flexible, remote-first setting.
Senior Digital Marketing Manager - Performance Campaigns
Posted 8 days ago
Job Viewed
Job Description
The ideal candidate will possess deep expertise in performance marketing platforms (Google Ads, Facebook Ads Manager, etc.), campaign optimization techniques, and A/B testing methodologies. You will manage significant advertising budgets, conduct in-depth performance analysis, and translate data into actionable insights. Collaboration with content creators, SEO specialists, and sales teams will be crucial to ensure integrated campaign success. You will also stay ahead of industry trends and emerging technologies to maintain a competitive edge. Strong analytical skills, creativity, and excellent communication abilities are essential for this position.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on performance metrics.
- Manage and optimize paid search (SEM), social media advertising, display, and programmatic campaigns.
- Oversee and allocate significant advertising budgets to maximize ROI.
- Conduct thorough A/B testing and campaign performance analysis.
- Translate data insights into actionable recommendations for optimization and growth.
- Collaborate with SEO, content, and design teams to ensure cohesive marketing efforts.
- Monitor market trends and competitor activities to identify new opportunities.
- Report on campaign performance to stakeholders, highlighting key achievements and areas for improvement.
- Manage relationships with external agencies and vendors as needed.
- Stay current with digital marketing best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; MBA or relevant certifications are a plus.
- Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven experience managing large advertising budgets and achieving significant ROI.
- Expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major ad platforms.
- Strong analytical skills with proficiency in Google Analytics, Adobe Analytics, or similar tools.
- Demonstrated experience with A/B testing and conversion rate optimization (CRO).
- Excellent understanding of SEM, SEO, social media marketing, and content marketing principles.
- Strong project management and communication skills.
- Ability to work effectively in a hybrid work environment.
- Creative and strategic thinking capabilities.