Digital Marketing Manager

19104 Philadelphia, Pennsylvania $110000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is looking for a results-driven Digital Marketing Manager to lead their marketing efforts in Philadelphia, Pennsylvania . This role is pivotal in developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and maximize online engagement. The ideal candidate will have a proven track record in managing various digital channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Responsibilities include creating and managing digital advertising campaigns, analyzing website traffic and user behavior, optimizing conversion rates, and reporting on campaign performance. You will be responsible for managing the company's social media presence, developing engaging content, and fostering community interaction. Additionally, the Digital Marketing Manager will oversee the execution of email marketing campaigns, from list segmentation to A/B testing and performance analysis. Staying current with digital marketing trends, algorithm updates, and emerging technologies is crucial for this position. This role requires strong analytical skills, proficiency in marketing analytics tools (e.g., Google Analytics), and experience with marketing automation platforms. Excellent project management and communication skills are essential for collaborating with internal teams and external agencies. A Bachelor's degree in Marketing, Business Administration, or a related field is required. A minimum of 5 years of experience in digital marketing, with at least 2 years in a management or leadership role, is necessary. Demonstrable success in driving measurable growth through digital channels is expected. This is an exciting opportunity to shape the digital future of a growing company and contribute to its success in the competitive market.
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Digital Marketing Manager

19102 Philadelphia, Pennsylvania $110000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing consumer goods company, is searching for a strategic and results-oriented Digital Marketing Manager to lead their online presence from their offices in Philadelphia, Pennsylvania, US . This role is central to driving brand awareness, customer engagement, and revenue growth through innovative digital marketing strategies. You will oversee all aspects of digital marketing, including SEO, SEM, social media, email marketing, content marketing, and performance analytics.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business objectives.
  • Manage and optimize paid advertising campaigns across Google Ads, social media platforms, and other digital channels.
  • Oversee the company's social media presence, including content creation, community management, and campaign execution.
  • Develop and execute email marketing campaigns to nurture leads and drive customer loyalty.
  • Manage the company's website content, ensuring it is optimized for search engines (SEO) and user experience.
  • Create and manage a content calendar, ensuring a consistent flow of engaging and relevant content across all digital platforms.
  • Monitor, analyze, and report on the performance of all digital marketing initiatives using analytics tools (e.g., Google Analytics).
  • Identify new digital marketing trends, technologies, and opportunities for growth.
  • Collaborate with internal teams (e.g., sales, product development) to ensure cohesive marketing efforts.
  • Manage the digital marketing budget effectively and track ROI for all campaigns.
  • Conduct A/B testing and other optimization techniques to improve campaign performance.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree or relevant certifications are a plus.
  • Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a management role.
  • Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Strong analytical skills and proficiency with web analytics tools like Google Analytics.
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
  • Excellent written and verbal communication skills, with a strong ability to craft compelling marketing copy.
  • Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
  • Creative thinking and a passion for innovation in digital marketing.
  • Experience in the consumer goods sector is highly preferred.

This is an exciting opportunity to shape the digital future of a growing brand and contribute significantly to its success.
Apply Now

Senior Digital Marketing Manager

19103 Philadelphia, Pennsylvania $95000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a dynamic media and communications agency, is seeking an experienced Senior Digital Marketing Manager to spearhead innovative campaigns for a diverse range of clients in **Philadelphia, Pennsylvania, US**. This role demands a strategic thinker with a proven ability to drive online engagement, generate leads, and enhance brand visibility through sophisticated digital marketing strategies. The successful candidate will be responsible for developing and executing comprehensive digital marketing plans, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will analyze campaign performance, identify key trends, and optimize strategies for maximum ROI. Collaboration with creative teams, account managers, and clients to ensure alignment with marketing objectives is essential. This position requires a strong understanding of digital marketing analytics tools, such as Google Analytics, SEMrush, and social media insights platforms. The ideal candidate possesses exceptional analytical, communication, and project management skills, with a minimum of 5 years of experience in digital marketing, preferably within an agency setting. A Bachelor's degree in Marketing, Communications, or a related field is required. This is an exciting opportunity to shape the digital presence of leading brands and contribute to the growth of a respected agency in **Philadelphia, Pennsylvania, US**. We are looking for a proactive leader who can inspire a team and deliver outstanding results in the ever-evolving digital landscape.
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Senior Digital Marketing Manager

19102 Philadelphia, Pennsylvania $105000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
A dynamic and growing marketing agency is seeking a highly skilled Senior Digital Marketing Manager to lead campaigns and strategy for its clients in Philadelphia, Pennsylvania, US . This role is critical for driving online presence, customer acquisition, and brand visibility through innovative digital marketing initiatives. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Key duties involve managing paid advertising campaigns, analyzing campaign performance, optimizing for ROI, and identifying new growth opportunities. The ideal candidate will possess a proven track record of success in digital marketing, strong analytical skills, and expertise in marketing automation platforms and analytics tools. You should be adept at translating business objectives into effective digital marketing plans. Excellent leadership, communication, and project management skills are essential for managing client relationships and collaborating with internal teams. A Bachelor's degree in Marketing, Communications, or a related field is required, with a Master's degree or relevant certifications being a strong asset. This is an exciting opportunity to join a creative and results-oriented team, working with a diverse portfolio of clients and making a significant impact on their business growth.
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Senior Digital Marketing Manager

19102 Philadelphia, Pennsylvania $120000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing e-commerce company specializing in (specify niche, e.g., sustainable fashion, gourmet foods), is seeking an experienced Senior Digital Marketing Manager to lead their marketing initiatives from their offices in **Philadelphia, Pennsylvania, US**. This pivotal role is responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, engagement, and revenue growth. You will oversee all digital channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. The ideal candidate will possess a deep understanding of the digital marketing landscape, a proven track record of success in executing data-driven campaigns, and strong analytical, strategic, and leadership skills. You will manage a team of marketing specialists and collaborate closely with product, sales, and creative teams.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies across all channels to achieve business objectives.
  • Manage and optimize Search Engine Optimization (SEO) initiatives to improve organic search rankings and drive website traffic.
  • Plan, execute, and analyze paid search (SEM) and social media advertising campaigns (e.g., Google Ads, Facebook Ads, LinkedIn Ads).
  • Develop and manage email marketing campaigns, including segmentation, automation, and performance tracking.
  • Oversee content marketing strategy, including blog posts, articles, videos, and infographics, to drive engagement and lead generation.
  • Manage social media presence and engagement strategies across various platforms.
  • Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics.
  • Identify key performance indicators (KPIs) and track progress towards marketing goals.
  • Manage the digital marketing budget and allocate resources effectively.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Collaborate with the creative team to develop compelling marketing assets.
  • Lead and mentor a team of digital marketing specialists.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Manage affiliate marketing programs and partnerships.
  • Drive A/B testing and conversion rate optimization (CRO) initiatives.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a management or senior role.
  • Proven experience developing and executing successful digital marketing campaigns across multiple channels.
  • Strong expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with Google Analytics, Google Ads, and other digital marketing platforms.
  • Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong leadership, team management, and communication skills.
  • Creative mindset with a data-driven approach to decision-making.
  • Experience in e-commerce is highly desirable.
  • Familiarity with affiliate marketing and conversion rate optimization techniques.
Join our forward-thinking marketing team in **Philadelphia, Pennsylvania, US**, and play a key role in our company's growth. We offer a competitive salary, comprehensive benefits, and a stimulating work environment.
Apply Now

Senior Digital Marketing Manager

19103 Philadelphia, Pennsylvania $110000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is seeking a strategic and analytical Senior Digital Marketing Manager to drive their marketing initiatives and brand presence. This influential role is situated in Philadelphia, Pennsylvania, US , offering a significant opportunity to shape the company's digital strategy. The ideal candidate will have a proven track record of success in developing and executing comprehensive digital marketing campaigns across various channels. You will be responsible for overseeing all aspects of the digital marketing efforts, including SEO, SEM, email marketing, social media marketing, and content marketing. Key responsibilities include developing data-driven marketing strategies, managing campaign budgets, and analyzing campaign performance to optimize ROI. You will lead a team of marketing professionals, providing guidance and mentorship to ensure effective execution of plans. This role requires a deep understanding of market trends, consumer behavior, and digital marketing best practices. Experience with marketing automation platforms, CRM systems, and analytics tools is essential. You will collaborate with sales, product, and creative teams to ensure brand consistency and maximize lead generation. The ability to translate business objectives into measurable marketing outcomes is crucial. Strong leadership, communication, and project management skills are paramount. A Bachelor's degree in Marketing, Communications, or a related field is required, with a Master's degree or MBA being a significant advantage. Minimum of 7 years of experience in digital marketing, with at least 3 years in a management or leadership role, is necessary. Demonstrated success in driving website traffic, lead generation, and customer acquisition through digital channels is a must.
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Senior Digital Marketing Manager

19102 Philadelphia, Pennsylvania $115000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is seeking an experienced Senior Digital Marketing Manager to lead marketing initiatives in **Philadelphia, Pennsylvania, US**. This role is crucial for driving brand awareness, lead generation, and customer engagement through innovative digital strategies. The ideal candidate will have a proven track record in developing and executing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. You will be responsible for analyzing campaign performance, optimizing strategies for maximum ROI, and staying abreast of the latest digital marketing trends and technologies.

Key responsibilities include:
  • Developing and executing integrated digital marketing strategies to achieve business objectives.
  • Managing and optimizing paid search (PPC) campaigns across platforms like Google Ads and Bing Ads.
  • Overseeing social media marketing efforts, including content creation, community management, and paid social advertising.
  • Implementing and managing email marketing campaigns and marketing automation workflows.
  • Improving organic search rankings through effective SEO strategies and content optimization.
  • Analyzing website traffic, campaign performance, and user behavior using analytics tools (e.g., Google Analytics).
  • Managing the digital marketing budget and ensuring efficient allocation of resources.
  • Collaborating with content creators, designers, and web developers to produce engaging marketing materials.
  • Identifying new digital marketing opportunities and recommending innovative approaches.
  • Reporting on key marketing metrics and providing actionable insights to stakeholders.
  • Mentoring junior marketing team members.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree or MBA preferred.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development and campaign execution.
  • Demonstrated expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEMrush, HubSpot, and social media management platforms.
  • Strong analytical and data interpretation skills, with the ability to translate data into actionable insights.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Proven ability to manage multiple projects simultaneously in a fast-paced environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Creative thinking and a passion for staying ahead of digital marketing trends.

We offer a competitive salary, comprehensive benefits, and the chance to shape the digital presence of a growing organization.
Apply Now
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Senior Digital Marketing Manager

19104 Philadelphia, Pennsylvania $110000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is looking for a highly accomplished Senior Digital Marketing Manager to lead their innovative marketing efforts in Philadelphia, Pennsylvania, US . This strategic role will be responsible for developing and executing comprehensive digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a proven ability to manage SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising initiatives. You will be responsible for setting digital marketing objectives, defining KPIs, and analyzing campaign performance to optimize strategies and ensure maximum ROI. This position involves conducting market research and competitor analysis to identify new opportunities and trends. You will also manage the digital marketing budget, allocate resources effectively, and oversee the creation of engaging digital content. The Senior Digital Marketing Manager will collaborate closely with the sales, product, and creative teams to ensure a consistent brand message and customer experience. This role requires a deep understanding of analytics tools such as Google Analytics, as well as proficiency in marketing automation platforms. You will be expected to stay ahead of the curve on digital marketing best practices and emerging technologies. Developing and nurturing leads through the marketing funnel will be a key responsibility. The ability to present complex data in a clear and concise manner to stakeholders is essential. This is an exciting opportunity to shape the digital presence of a growing organization.
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Digital Marketing Manager, Performance Campaigns

19101 Philadelphia, Pennsylvania $95000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a dynamic consumer goods company, is looking for a talented Digital Marketing Manager to lead their performance marketing efforts in Philadelphia, Pennsylvania, US . This role will be responsible for developing, implementing, and managing data-driven digital marketing campaigns across various channels to drive customer acquisition, engagement, and revenue growth. You will oversee paid search (PPC), social media advertising, display advertising, and affiliate marketing. The ideal candidate will have a proven track record of success in managing marketing budgets, optimizing campaign performance, and achieving measurable results. You will leverage analytics tools to track campaign effectiveness, identify trends, and provide actionable insights for continuous improvement. Collaboration with creative teams, content creators, and sales departments will be essential to ensure consistent brand messaging and effective campaign execution. This position requires a deep understanding of the digital marketing landscape, including SEO/SEM, content marketing, email marketing, and marketing automation. You will be responsible for staying ahead of industry trends and identifying new opportunities to reach and engage target audiences. Strong analytical skills, creativity, and a passion for delivering exceptional ROI are crucial for success in this role. This is an excellent opportunity to shape the digital presence of a growing brand and drive significant business impact.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies.
  • Manage and optimize paid search (PPC), social media, and display advertising campaigns.
  • Oversee affiliate marketing programs and partnerships.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Manage marketing budgets and ensure optimal ROI.
  • Collaborate with creative and content teams to develop engaging campaign assets.
  • Conduct market research and identify new digital marketing opportunities.
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Report on campaign performance and provide insights to stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • 5+ years of experience in digital marketing, with a focus on performance marketing.
  • Proven experience managing PPC, social media advertising, and display advertising campaigns.
  • Strong understanding of SEO/SEM, content marketing, and email marketing.
  • Proficiency in marketing analytics tools and platforms.
  • Excellent analytical, strategic thinking, and communication skills.
  • Experience with A/B testing and campaign optimization.
Apply Now

Senior Digital Marketing Manager - Entertainment Media

19102 Philadelphia, Pennsylvania $115000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a leading entity in the Media & PR industry, is looking for an innovative and experienced Senior Digital Marketing Manager to drive online presence and engagement for their flagship entertainment properties. This role is based in Philadelphia, Pennsylvania, US , and requires a strategic thinker with a proven track record in developing and executing successful digital marketing campaigns. The Senior Digital Marketing Manager will be responsible for all aspects of digital marketing, including SEO/SEM, social media marketing, email marketing, content marketing, and paid advertising across various platforms. You will work closely with content creators, PR teams, and product managers to ensure cohesive brand messaging and maximum reach.

Key responsibilities include developing and managing the digital marketing budget, analyzing campaign performance data, and providing actionable insights for optimization. You will also be responsible for identifying emerging digital trends and technologies to keep our client at the forefront of the industry. The ideal candidate will have a deep understanding of audience segmentation, A/B testing, and conversion rate optimization (CRO). Excellent analytical, communication, and project management skills are essential. A Bachelor's degree in Marketing, Communications, or a related field is required, with a Master's degree or relevant certifications being a strong asset. Minimum of 6 years of experience in digital marketing, with at least 3 years in a senior role within the media or entertainment sector, is essential. Experience with analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms is a must. This is a fantastic opportunity to shape the digital narrative of exciting entertainment brands and advance your career in a vibrant and creative work environment.
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