Lead Digital Marketing Manager

55401 Minneapolis, Minnesota $95000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is looking for an experienced and visionary Lead Digital Marketing Manager to spearhead their marketing initiatives. This leadership role demands a strategic thinker with a comprehensive understanding of all facets of digital marketing, from SEO and SEM to content creation and social media engagement. You will be responsible for developing and executing cutting-edge marketing campaigns that drive brand awareness, lead generation, and customer acquisition.

Key Responsibilities:
  • Develop and implement overarching digital marketing strategies aligned with business goals.
  • Manage and optimize all paid search (PPC) and social media advertising campaigns.
  • Oversee search engine optimization (SEO) efforts to improve organic search rankings and website traffic.
  • Direct the creation of engaging and valuable content across various digital platforms.
  • Lead the social media team in developing and executing effective content calendars and community management strategies.
  • Analyze campaign performance, website analytics, and market trends to identify opportunities for growth and optimization.
  • Manage the digital marketing budget and allocate resources effectively.
  • Collaborate with cross-functional teams, including sales, product development, and creative services.
  • Stay current with emerging digital marketing technologies and best practices.
  • Mentor and guide junior marketing team members.
  • Report on marketing performance and provide strategic recommendations to executive leadership.
Required Skills and Experience:
  • Bachelor's degree in Marketing, Communications, or a related field; Master's degree a plus.
  • 7+ years of progressive experience in digital marketing, with at least 3 years in a management role.
  • Demonstrated expertise in SEO, SEM, PPC, social media marketing, email marketing, and content marketing.
  • Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
  • Excellent leadership, communication, and interpersonal skills.
  • Proven ability to manage budgets and drive ROI.
  • Experience in B2B or B2C marketing, depending on the client's industry focus.
  • Strategic mindset with a creative and innovative approach to problem-solving.
This exciting opportunity is located in **Minneapolis, Minnesota, US**, and requires the successful candidate to work on-site to foster team collaboration and engagement.
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Marketing Communications - Executive

55405 Saint Paul, Minnesota Robert Half

Posted 16 days ago

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Description We are looking for an experienced Marketing Communications Executive to join our team on a long-term contract basis in Minneapolis, Minnesota. In this role, you will play a pivotal part in developing and executing marketing strategies for life insurance and disability income products. This hybrid position will require collaboration across diverse teams and stakeholders within a fast-paced, matrixed organization.
Responsibilities:
- Develop and implement marketing strategies tailored to life insurance and disability income insurance products.
- Create and manage marketing campaigns across various channels, including print, digital, and web platforms.
- Collaborate with internal teams and external stakeholders to ensure alignment on project goals and deliverables.
- Produce high-quality marketing materials, ensuring consistency with brand guidelines and messaging.
- Coordinate with cross-functional teams to deliver projects on time and within budget.
- Monitor and report on the effectiveness of marketing initiatives, using data-driven insights to refine strategies.
- Provide thought leadership and contribute to the development of innovative marketing solutions.
- Proofread and edit marketing content to ensure accuracy and professionalism.
- Manage relationships with C-suite executives and other key stakeholders to drive strategic objectives.
- Support the implementation of ad hoc financial processes related to marketing initiatives. Requirements - 7-10 years of experience in product marketing, preferably within life insurance and disability income insurance.
- Proven ability to execute marketing strategies across multiple channels, including print and digital platforms.
- Strong communication skills, with the ability to partner with stakeholders in a matrixed organization.
- Expertise in project management, including planning and coordinating complex initiatives.
- Proficiency in creating and editing marketing materials, with keen attention to detail.
- Familiarity with budget processes and expense reporting for marketing campaigns.
- Demonstrated ability to work effectively in a fast-paced environment.
- Knowledge of life insurance products, disability claims, and related marketing strategies. Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use ( .
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Digital Marketing Manager

55401 Minneapolis, Minnesota $95000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven Digital Marketing Manager to lead their online marketing efforts in Minneapolis, Minnesota, US . This hybrid role offers a blend of in-office collaboration and remote flexibility, allowing you to contribute strategically to our client's brand growth. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to drive lead generation, enhance brand awareness, and boost customer engagement. This position requires a strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing, with a proven ability to analyze performance metrics and optimize campaigns for maximum ROI.

Responsibilities:
  • Develop and execute a multi-channel digital marketing strategy aligned with business objectives.
  • Manage and optimize paid search (PPC) and social media advertising campaigns.
  • Oversee search engine optimization (SEO) efforts to improve organic search rankings.
  • Create and manage engaging content across various platforms, including website, blog, and social media.
  • Develop and implement email marketing campaigns to nurture leads and retain customers.
  • Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics).
  • Identify key performance indicators (KPIs) and set targets for digital marketing activities.
  • Collaborate with internal teams (sales, design, product) to ensure brand consistency and campaign integration.
  • Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Manage external agencies or vendors as needed.

Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a focus on campaign management and strategy.
  • Proven track record of successfully managing SEO, SEM, social media, and content marketing initiatives.
  • In-depth knowledge of Google Analytics, Google Ads, social media advertising platforms, and marketing automation tools.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Excellent written and verbal communication skills.
  • Experience in managing marketing budgets and reporting on ROI.
  • Ability to work collaboratively in a hybrid work environment.
  • Creative thinking and a passion for digital innovation.
  • Experience with A/B testing and conversion rate optimization (CRO).

This is an exciting opportunity to shape the digital presence of a growing company. Join our client and contribute to their success through impactful marketing strategies.
Apply Now

Digital Marketing Manager

55402 Minneapolis, Minnesota $95000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is searching for a visionary Digital Marketing Manager to lead their marketing initiatives from Minneapolis, Minnesota, US . This fully remote position requires a strategic thinker with a proven ability to develop and execute comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for managing all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. This role demands a deep understanding of analytics and data-driven decision-making, using tools like Google Analytics, SEMrush, and HubSpot to track campaign performance, identify trends, and optimize strategies. You will lead a team of marketing specialists, fostering a collaborative and innovative environment. Key responsibilities include developing the overall digital marketing strategy, managing budgets, overseeing content creation, and ensuring brand consistency across all digital channels. The ideal candidate will have a strong portfolio showcasing successful digital campaigns, excellent analytical skills, and a passion for staying ahead of the latest digital marketing trends and technologies. You should be adept at identifying target audiences, crafting compelling messaging, and implementing effective engagement strategies. This role is perfect for a results-oriented marketer who thrives in a remote setting and can effectively manage projects and teams virtually. Our client is committed to fostering a culture of continuous learning and professional development, offering ample opportunities to expand your skills and advance your career. Join a forward-thinking company that values creativity, data-driven insights, and impactful marketing.
Apply Now

Digital Marketing Manager

55401 Minneapolis, Minnesota WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Digital Marketing Manager to lead their online presence and marketing initiatives in Minneapolis, Minnesota, US . This role is responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement. The Digital Marketing Manager will oversee all aspects of digital marketing, including SEO/SEM, social media marketing, email marketing, content marketing, and paid advertising campaigns. You will be responsible for setting marketing goals, analyzing campaign performance, and optimizing strategies for maximum ROI. Key responsibilities include managing the digital marketing budget, staying abreast of industry trends and best practices, and collaborating with internal teams (e.g., sales, product development) to ensure cohesive marketing efforts. The ideal candidate will have a proven track record of success in developing and executing impactful digital marketing campaigns, with a strong understanding of analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms. Experience with various social media platforms and content management systems is essential. A Bachelor's degree in Marketing, Communications, or a related field is required, along with 5+ years of relevant experience. Excellent communication, project management, and analytical skills are necessary. This hybrid role offers a blend of in-office collaboration and remote flexibility, providing an excellent opportunity to shape our client's digital footprint and drive business growth.
Apply Now

Digital Marketing Manager

55401 Minneapolis, Minnesota $95000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven Digital Marketing Manager to join their vibrant team in Minneapolis, Minnesota, US . This role will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer engagement, and achieve marketing objectives. The ideal candidate possesses a strong understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will manage all digital marketing channels, optimize campaigns for performance, and analyze results to provide actionable insights. This is a fantastic opportunity for a creative and analytical marketer to make a significant impact on our client's online presence and growth.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies across various channels.
  • Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns.
  • Oversee social media strategy, content creation, and community management.
  • Plan and execute email marketing campaigns to nurture leads and engage customers.
  • Manage content marketing initiatives, including blog posts, articles, and website copy.
  • Analyze website traffic, campaign performance, and ROI using analytics tools (e.g., Google Analytics).
  • Prepare regular reports on digital marketing performance, providing insights and recommendations.
  • Collaborate with internal teams (e.g., sales, design, product) to ensure cohesive marketing efforts.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget and allocate resources effectively.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record of success.
  • Strong knowledge of SEO, SEM, social media platforms, content marketing, and email marketing best practices.
  • Proficiency in using digital marketing tools such as Google Analytics, Google Ads, social media management tools, and email marketing platforms.
  • Excellent analytical and data interpretation skills.
  • Strong project management and organizational abilities.
  • Exceptional written and verbal communication skills.
  • Creative thinking and problem-solving capabilities.
  • Ability to work effectively in a collaborative team environment.
  • Experience with marketing automation platforms is a plus.
Apply Now

Senior Digital Marketing Manager

55401 Minneapolis, Minnesota $95000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is seeking a highly strategic and innovative Senior Digital Marketing Manager to lead their marketing initiatives from their office in Minneapolis, Minnesota, US . This role requires a proven track record in developing and executing successful digital marketing campaigns across various platforms. You will be responsible for driving brand awareness, lead generation, and customer engagement through integrated digital strategies. This includes overseeing SEO, SEM, social media marketing, content marketing, email marketing, and display advertising. The ideal candidate will possess a deep understanding of digital analytics tools, enabling them to measure campaign performance, derive actionable insights, and optimize strategies for maximum ROI. You will manage the digital marketing budget, allocate resources effectively, and report on key performance indicators to senior leadership. Collaboration is key; you will work closely with sales, product development, and creative teams to ensure marketing efforts are aligned with business objectives. This position demands a creative thinker with strong analytical skills, capable of staying ahead of industry trends and emerging technologies. You will be instrumental in shaping the company's online presence and driving its digital growth. A strong understanding of marketing automation platforms and A/B testing methodologies is crucial. This role is ideal for a results-oriented individual who thrives in a fast-paced environment and is passionate about leveraging digital channels to achieve business success. The opportunity to make a significant impact within a growing organization located in the vibrant city of Minneapolis, Minnesota, US , awaits the right candidate. We value initiative, strategic thinking, and a data-driven approach to marketing.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies.
  • Manage and optimize SEO, SEM, social media, content, email, and display advertising campaigns.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics) and provide regular reports.
  • Manage the digital marketing budget and ensure optimal allocation of resources.
  • Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
  • Collaborate with cross-functional teams (sales, product, creative) to align marketing efforts.
  • Identify and leverage emerging digital marketing trends and technologies.
  • Manage relationships with external agencies and vendors.
  • Ensure brand consistency across all digital channels.
  • Drive lead generation and customer acquisition through digital channels.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy and execution.
  • Proven experience in managing SEO, SEM, social media, and content marketing.
  • Strong analytical skills and experience with marketing analytics platforms.
  • Proficiency in marketing automation tools and CRM systems.
  • Excellent communication, leadership, and project management skills.
  • Demonstrated ability to manage budgets and report on ROI.
  • Creative thinking and problem-solving abilities.
  • Experience working in Minneapolis, Minnesota, US or understanding of the local market is a plus.
Apply Now
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Senior Digital Marketing Manager

55402 Minneapolis, Minnesota $110000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce company, is seeking a highly skilled and results-driven Senior Digital Marketing Manager to lead their online marketing initiatives in a fully remote capacity. This pivotal role will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to drive customer acquisition, engagement, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate programs. The Senior Digital Marketing Manager will analyze campaign performance, identify trends, and optimize strategies to maximize ROI. This position requires a deep understanding of digital marketing best practices, analytics tools, and the ability to lead and mentor a remote team. You will collaborate closely with product, sales, and creative teams to ensure cohesive brand messaging and successful campaign execution. Key responsibilities include developing and managing digital marketing budgets, conducting A/B testing, and staying abreast of the latest digital marketing innovations. A bachelor's degree in Marketing, Business, or a related field is required; an MBA or relevant certifications are a plus. A minimum of 7 years of experience in digital marketing, with a proven track record of success in managing and scaling online marketing efforts, is essential. Exceptional analytical, strategic thinking, and communication skills are required for this remote-first role. If you are a data-savvy marketer passionate about driving online growth and leading a high-performing remote team, this is an exceptional opportunity.
Apply Now

Senior Digital Marketing Manager

55401 Minneapolis, Minnesota $95000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is seeking a highly creative and results-oriented Senior Digital Marketing Manager to lead their online presence strategy. This role is fully remote, allowing you to work from your preferred location in the US. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to drive brand awareness, engagement, and lead generation. The ideal candidate will have a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will collaborate with internal teams and external agencies to create compelling content and optimize campaign performance. Responsibilities include:
  • Developing and executing a data-driven digital marketing strategy aligned with business goals.
  • Managing and optimizing paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Overseeing SEO strategy and implementation to improve organic search rankings and drive traffic.
  • Developing and executing social media marketing strategies to increase brand visibility and engagement.
  • Creating and managing content marketing initiatives, including blog posts, articles, and website copy.
  • Developing and executing email marketing campaigns to nurture leads and engage customers.
  • Monitoring, analyzing, and reporting on digital marketing performance using tools like Google Analytics, SEMrush, and social media analytics platforms.
  • Identifying key trends, insights, and opportunities for growth in the digital marketing landscape.
  • Managing the digital marketing budget effectively.
  • Collaborating with creative teams to develop engaging marketing collateral.
  • Staying up-to-date with the latest digital marketing tools, trends, and best practices.
  • Testing and iterating on campaigns to improve conversion rates and customer acquisition costs.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy development and campaign management.
  • Proven success in managing SEO, SEM, social media, and content marketing initiatives.
  • Strong proficiency with Google Analytics, Google Ads, social media advertising platforms, and marketing automation tools.
  • Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Strong writing, editing, and communication skills.
  • Experience managing external agencies or vendors is a plus.
  • Ability to work independently and collaboratively in a remote team environment.
  • Creative thinking and a passion for digital innovation.
  • Familiarity with A/B testing and conversion rate optimization techniques.
This is an exciting opportunity to shape the digital narrative for a leading company and drive significant growth through innovative marketing strategies.
Apply Now

Senior Digital Marketing Manager

55401 Minneapolis, Minnesota $85000 Annually WhatJobs

Posted 7 days ago

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full-time
Our client is seeking a dynamic and results-driven Senior Digital Marketing Manager to lead their marketing efforts in Minneapolis, Minnesota, US . This role requires a strategic thinker with a proven track record in developing and executing successful digital marketing campaigns across various channels. You will be responsible for driving brand awareness, lead generation, customer acquisition, and customer retention through innovative and data-driven marketing strategies.

Key responsibilities include developing and managing the overall digital marketing strategy, including SEO/SEM, email marketing, social media marketing, content marketing, and paid advertising campaigns. You will oversee the creation of engaging and compelling marketing content, ensuring brand consistency and alignment with business objectives. Performance tracking and analysis are crucial; you will monitor key metrics, analyze campaign performance, and provide actionable insights to optimize strategies and maximize ROI. Collaboration with internal teams, including sales, product development, and creative services, is essential to ensure integrated marketing efforts. You will also stay informed about emerging digital marketing trends and technologies, identifying opportunities for innovation.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, Communications, or a related field, with a minimum of 5-7 years of experience in digital marketing. Proven experience managing successful SEO, SEM, social media, and email marketing campaigns is required. Strong analytical skills and proficiency with digital marketing analytics tools (e.g., Google Analytics, SEMrush) are essential. Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems is highly desirable. Excellent project management, communication, and interpersonal skills are necessary to lead initiatives and collaborate effectively with cross-functional teams. A creative mindset combined with a data-driven approach is key.

This is an on-site position based in Minneapolis, Minnesota, US , offering a competitive salary, comprehensive benefits, and the opportunity to significantly influence brand growth and market presence. Join our client and lead the charge in digital marketing.
Apply Now
 

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