12 Marketing Specialist jobs in Bardstown

Digital Marketing Specialist
**Employment Type:** Full Time
**Date Posted:** 9/29/2025
**Location:** Remote (Based in the U.S.)
**Pay Range:** Negotiable
**Job Number:** JO-
**Primary Function**
We are seeking a skilled and experienced Digital Marketing Specialist to join our team. This role will be dedicated to the development, execution, and optimization of landing pages to improve user experience and drive improvement on our key performance indicators. The ideal candidate will have a strong understanding of landing page best practices, experience with A/B testing, and proficiency in analyzing performance using tools like Adobe Analytics. The role involves project management of updates and working with internal teams.
Payrate: $90-100k
**Duties & Responsibilities**
+ Manage and execute updates and revisions to existing landing pages.
+ Collaborate with internal teams to develop new landing pages optimized for specific campaigns and target audiences.
+ Conduct A/B tests to optimize landing page elements based on current performance to improve key performance indicators.
+ Monitor and analyze landing page performance using analytical tools like Adobe Analytics and Glassbox to identify areas for improvement and report on key metrics.
+ Implement data-driven strategies to improve landing page effectiveness and overall campaign performance.
+ Communicate test results, performance insights, and recommendations to stakeholders.
+ Ensure all activities are conducted in accordance with risk and compliance policies and procedures.
**Skills & Qualifications**
+ Solid understanding of landing page best practices and conversion rate optimization (CRO) principles.
+ Hands-on experience with A/B testing methodologies and tools.
+ Proficiency in web analytics tools (e.g., Adobe Analytics, Google Analytics).
+ Proficiency in Adobe Experience Manager
+ Strong analytical, problem-solving, and communication skills.
+ Ability to collaborate effectively with cross-functional teams.
+ Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
**Education & Experience**
+ Bachelor's degree or equivalent experience.
+ 6+ years of experience in a digital marketing role with a strong focus on landing page optimization.
+ Proven experience in developing, managing, and optimizing landing pages.
**To Apply**
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
**Diversity Inclusion & Customer Service Statement**
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
**Global HQ**
6402 Arlington Blvd, Suite 1020
Falls Church, VA 22042

Description
Digital Marketing Specialist with 2+ years of solid, hands-on digital marketing experience needed for a full-time, fully onsite position with our small agency client in Greater Boston. While this is a fully remote position, only candidates within 100 miles of Boston will be considered. Must be proficient in Google Ads and Google Analytics. Must be familiar with programmatic advertising, streaming, and geofencing. Must have either external or internal client-facing skills. Experience working with clients in the auto, retail, financial, education, legal, and/or professional services industries would also be ideal. Target salary is 65-70K.
Requirements
+ 2+ years of hands-on experience with digital marketing
+ Needs to be very familiar with Google AdWords and Google Analytics
+ Exposure to programmatic advertising, streaming, geofencing, ads on other networks is very desirable
+ Good analysis skills and familiarity with reporting tools to be able to provide metrics to clients
+ Able to interface with clients, good written and verbal communication skills. Presentation skills are a plus.
+ Must be able to be work independently given our small size and given that we work remotely, although we still meet in person periodically.
+ Someone who can be a self-starter, learn quickly and contribute ideas, rather than just take direction and check off boxes.
Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use ( .

**What We're Looking For**
At HNTB, you can create a career that is meaningful to you while building communities that matter to all of us. For more than a century, we have been delivering solutions for some of the largest, most complex infrastructure projects across the country. With our historic growth, it is an exciting time to join our team of employee-owners.
This opportunity entails being responsible for writing/leading proposal and interview preparation for key strategic and more complex pursuits. Collaborates with pursuit teams in developing win strategies.
**What You'll Do:**
+ Coordinates, writes and leads qualification packages, proposals and leave behind material for pursuits. Collaborates with technical staff and writes/reviews/edits content for clarity, compliance and key messages.
+ Works with pursuit teams to develop pursuit strategies, including providing research and industry business intelligence.
+ Organizes and may lead or support technical staff in the presentation phase of the pursuit, including coaching.
+ Organizes and facilitates pursuit strategy meetings.
+ Supports client service teams by preparing materials for internal and external meetings, as well as participating in client service team meetings.
+ May coordinate division public relations (PR) activities, including creating press releases and announcements, writing articles for division newsletter, and coordinating project awards and other special PR-related projects.
+ Performs other duties as assigned.
**What You'll Need:**
+ Bachelor's degree in Marketing, Communications, Journalism, Business or related degree and 4 years of relevant experience, or
+ In lieu of degree 8 years of relevant experience
**What You'll Bring:**
+ Using Microsoft Office, Adobe Creative Suite, SharePoint, and other communications-related software programs with proficiency and skilled with using CRM.
+ Engaging in strategy and message development using strong written and verbal communication with all levels of pursuit management (e.g., Pursuit Champions, Project Managers, and Office Sales Manager).
+ Utilizing research and data to understand the client's needs and develop actionable solutions to develop a win strategy.
+ Showing strong attention to detail and excellent document quality control/editing capabilities for compelling and grammatically correct content for proposals and presentations. Providing edits and constructive feedback to less-experienced staff.
+ Managing and prioritizing multiple projects and deadlines and possessing strong time management skills.
+ Stewarding and implementing sales tools and sophisticated sales practices, reviewing and resolving document compliance.
**What We Prefer:**
**Additional Information**
Click here for benefits information: HNTB Total Rewards
Click here to learn more about EOE including disability and vet
Visa sponsorship is not available for this position.
#RN
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Locations:
Boston, MA
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_NOTICE TO THIRD-PARTY AGENCIES:_
_HNTB does not accept unsolicited resumes from recruiters or agencies. Any staffing/employment agency, person or entity that submits an unsolicited resume to this site does so with the understanding that the applicant's resume will become the property of HNTB. HNTB will have the right to hire that applicant at its discretion and without any fee owed to the submitting staffing/employment agency, person or entity. Staffing/employment agencies who have fee agreements with HNTB must submit applicants to the designated HNTB recruiter to be eligible for placement fees._
**Job Type:** Regular
**Full/Part Time:** Full time
**Job Category:** Sales/Marketing Group
**ReqID:** R-25564

**Role Overview**
**Inspire students through food and teach them what's possible with sustainable resources.**
*NOT A REMOTE POSITION*
Join **Sodexo** as a **Field Marketing Specialist 2** and make a difference on campus every day! As part of the Sodexo Campus team, you'll support all marketing and Sodexo brand management needs. You will help enhance the student experience, promote wellness, and build a strong sense of community through engaging campaigns and events.
We're proud to serve the vibrant academic community in the **heart of Boston** , where innovation, creativity, and collaboration thrive. At our partner campuses- **Wentworth Institute of Technology (WIT)** , **Massachusetts College of Art and Design (MassArt)** , and **Massachusetts College of Pharmacy and Health Sciences (MCPHS)** -you'll have the opportunity to:
+ Develop and execute creative marketing initiatives that promote campus dining and wellness.
+ Collaborate with campus partners to host engaging student-focused events.
+ Strengthen Sodexo's brand presence through on-site and digital storytelling.
+ Positively influence college students' well-being and contribute to a healthy learning environment.
**What You'll Do**
+ strong marketing background and writing skills;
+ experience with photography and video editing is a plus.
+ strategic leadership, talent management, as well as exceptional communication and project management skills;
+ strong computer skills, with a preference for experience with Scala;
+ best in class presentation skills, with extensive PowerPoint experience;
+ contract food services experience (preferred).
**What We Offer**
Compensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience. Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training. Sodexo offers a comprehensive benefits package that may include:
+ Medical, Dental, Vision Care and Wellness Programs
+ 401(k) Plan with Matching Contributions
+ Paid Time Off and Company Holidays
+ Career Growth Opportunities and Tuition Reimbursement
More extensive information is provided to new employees upon hire.
**What You Bring**
+ Drives growth through planning, development and execution of growth initiatives, including: Non-Mandatory Sales/Pricing/Retail & Catering/New Sales & Retention/eCommerce & Mutualized Promotions
+ Develops and implements plans intended to increase customer insight/satisfaction through Surveys/Focus Groups/Engagement Promotions and relevant technology
+ Develops and implements internal/external communication through Websites/Social Media/Innovation Sharing/Best Practices
+ Forges collaborative relationships to create transformative customer experiences
+ Establishes program awareness through a physical presence at site.
**Who We Are**
At Sodexo, our purpose is to create a better everyday for everyone and build a better life for all. We believe in improving the quality of life for those we serve and contributing to the economic, social, and environmental progress in the communities where we operate. Sodexo partners with clients to provide a truly memorable experience for both customers and employees alike. We do this by providing food service, catering, facilities management, and other integrated solutions worldwide.
Our company values you for you; you will be treated fairly and with respect, and you can be yourself. You will have your ideas count and your opinions heard because we can be a stronger team when you're happy at work. This is why we embrace diversity and inclusion as core values, fostering an environment where all employees are valued and respected. We are committed to providing equal employment opportunities to individuals regardless of race, color, religion, national origin, age, sex, gender identity, pregnancy, disability, sexual orientation, military status, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. If you need assistance with the application process, please completethis form ( .
**Qualifications & Requirements**
Minimum Education Requirement: Associate's degree or equivalent experience
Minimum Functional Experience: 2 years
**Location** _US-MA-BOSTON_
**System ID** _ _
**Category** _Marketing_
**Employment Status** _Full-Time_
_Exempt_
**Posted Range** _$65000 to $98450_
**Company : Segment Desc** _UNIVERSITIES_
_On-Site_

**_Job Title:_**
Customer Advocacy & Marketing Specialist
**About Skyhigh Security:**
Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry. Our mission is to protect the world's data, and because of this, we live and breathe security. We value learning at our core, underpinned by openness and transparency.
Since 2011, organizations have trusted us to provide them with a complete, market-leading security platform built on a modern cloud stack. Our industry-leading suite of products radically simplifies data security through easy-to-use, cloud-based, Zero Trust solutions that are managed in a single dashboard, powered by hundreds of employees across the world. With offices in Santa Clara, Aylesbury, Paderborn, Bengaluru, Sydney, Tokyo and more, our employees are the heart and soul of our company.
Skyhigh Security Is more than a company; here, when you invest your career with us, we commit to investing in you. We embrace a hybrid work model, creating the flexibility and freedom you need from your work environment to reach your potential. From our employee recognition program, to our 'Blast Talks' learning series, and team celebrations (we love to have fun!), we strive to be an interactive and engaging place where you can be your authentic self.
We are on these too! Follow us on LinkedIn ( and ( .
**_Role Overview:_**
We're looking for a passionate and detail-oriented Customer Advocacy & Marketing Specialist to help bring our customers' success stories to life. This role is ideal for someone eager to grow in the cybersecurity space while contributing to a high-impact customer marketing function. You'll support and execute programs that showcase customer voices, strengthen brand trust, and enable our field teams to win and retain more business.
**About the Role**
We're looking for a passionate and detail-oriented Customer Advocacy & Marketing Specialist to help bring our customers' success stories to life. This role is ideal for someone eager to grow in the cybersecurity space while contributing to a high-impact customer marketing function. You'll support and execute programs that showcase customer voices, strengthen brand trust, and enable our field teams to win and retain more business.
This is a key supporting role on the Customer Advocacy team, reporting into the Customer Advocacy Leader, and partnering closely with product marketing, product management, comms, sales, and customer value teams.
**What You'll Do**
**Customer Advocacy Program Execution**
+ Support the rollout of customer advocacy initiatives aligned with strategic goals set by the Customer Advocacy Lead
+ Manage day-to-day operations of our customer reference platform (e.g., ReferenceEdge or similar) including reference tracking, matching, and reporting
+ Coordinate virtual Customer Advisory Boards (CABs), including invitations, logistics, content collection, and post-event follow-ups
+ Ensure strong relationships with internal teams to identify advocacy candidates and drive customer engagement opportunities
**Customer Content Development**
+ Source, coordinate, and publish case studies, testimonials, and customer quotes that align to sales plays and product priorities
+ Partner with Product Marketing and customer facing teams to identify customers for use cases across industry verticals and product lines
+ Collaborate with Creative and Comms to ensure stories are polished, on-brand, and approved by customers
**Customer Review Program Support**
+ Manage and execute review programs for Gartner Peer Insights, and other relevant review sites
+ Track, report, and optimize customer participation and feedback metrics
+ Collaborate with CSMs to identify and nurture promoters for review generation
**Field & Sales Collaboration**
+ Act as the go-to point for sales and field teams to request references, customer content, or program updates
+ Deliver sales-ready materials and support internal awareness of advocacy assets and activities
+ Maintain and regularly update the customer content library to ensure assets are easy to find and deploy
**What You Bring**
+ 3-5 years in customer marketing, advocacy, content marketing, or a related marketing function-experience in B2B tech or cybersecurity preferred
+ Strong project management skills and ability to coordinate multiple campaigns and stakeholders simultaneously
+ Exceptional written and verbal communication skills with attention to detail
+ Comfort working in fast-paced environments and collaborating across teams
+ Familiarity with customer reference platforms (e.g., ReferenceEdge) and review sites like GPI or G2 is a plus
+ A proactive, customer-first mindset and passion for amplifying customer voices
**Nice to Have**
+ Experience supporting Customer Advisory Boards or executive-level virtual events
+ Exposure to Salesforce, Gainsight, or advocacy tools like TechValidate, Influitive, or ReferenceEdge
+ Understanding of Security Service Edge (SSE), cybersecurity, or enterprise IT markets
+ Interest in growing into a customer storytelling or customer lifecycle marketing role
**_Company Benefits and Perks:_**
We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
+ Retirement Plans
+ Medical, Dental and Vision Coverage
+ Paid Time Off
+ Paid Parental Leave
+ Support for Community Involvement
We're serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support, which is why we prohibit discrimination and harassment based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

**Come join our team and work remote from home!**
The Mortgage Lending Email Marketing Specialist will be mainly focused on providing production support for various business-to-consumer ("B2C") projects benefiting the company. Working primarily within the marketing automation platform and CRM. Coordinate and implement marketing communication projects with emphasis on email marketing and lead nurture campaigns, keeping management informed of status of assigned marketing projects. Perform all duties in accordance with the company's policies and procedures, investor guidelines, all US state and federal laws and regulations, wherein the company operates. The target pay range for this position is $30.00 - $36.00 an hour + Annual Bonus.
**What you'll do:**
+ Utilize marketing automation platform to produce and manage a variety of assets, which may include:
+ Email creation and template maintenance.
+ Email sending and scheduling.
+ List management and segmentation building.
+ List imports and data mapping.
+ Workflow construction and upkeep
+ Multi-variant testing (A/B testing, imagery, and calls to action)
+ Landing pages, forms, and blog pages
+ Campaign monitoring and performance reporting.
+ Maintain library of email templates for sales within the CRM.
+ Tactically work on various marketing projects with vendors, contractors, teams, and multiple business units.
+ Communicate marketing projects thoroughly and successfully to team members, internal clients, and vendors through written and oral communication anticipating concerns and appropriately sourcing support where needed to complete projects on-time.
+ Prepare status reports on marketing efforts.
+ Perform other administrative duties as assigned.
**What you'll need:**
+ High school diploma or equivalent work experience, Bachelor's degree preferred.
+ **Two plus (2+) years of marketing experience in a corporate environment, required**
+ **Two plus (2+) years' experience using an email automation platform HubSpot required**
+ **Prior experience in a mortgage lending organization required**
**Our Company:**
Carrington Mortgage Holdings is a holding company whose primary businesses include asset management, mortgages, real estate transactions and real estate logistics. Collectively, the businesses are vertically and horizontally integrated, and provide a broad range of real estate services encompassing nearly all aspects of single-family residential real estate transactions in the United States. Guided by a leadership team with a wealth of industry experience and guided by a consistent philosophy, Carrington maintains the necessary infrastructure to ensure stability and maximize value during any market cycle. We hope you'll consider joining our growing team of uniquely talented professionals as we transform residential real estate. To read more visit: .
**What We Offer:**
+ Comprehensive healthcare plans for you and your family. Plus, a discretionary 401(k) match of 50% of the first 4% of pay contributed.
+ Access to several fitness, restaurant, retail (and more!) discounts through our employee portal.
+ Customized training programs to help you advance your career.
+ Employee referral bonuses so you'll get paid to help Carrington and Vylla grow.
+ Educational Reimbursement.
+ Carrington Charitable Foundation contributes to the community through causes that reflect the interests of Carrington Associates. For more information about Carrington Charitable Foundation, and the organizations and programs, it supports through specific fundraising efforts, please visit: carringtoncf.org.
California Privacy Notice: to all applicants: Carrington does not do interviews or make offers via text or chat.**
**# LI-GV1**
Carrington is an equal opportunity employer. It is the policy of the company that applicants be considered for positions for which they qualify without regard to race, color, religion, sex, gender identity, national origin, ancestry, age, marital status, sexual orientation, protected veterans status, physical or mental disability or any other legally protected category. Carrington will make reasonable accommodations for known physical or mental limitations of a qualified applicant or employee with a disability unless the accommodation will impose an undue hardship on the company.

Nelnet is a diversified and innovative company committed to enriching lives through the power of service as a student loan servicer, professional services company, consumer loan originator and servicer, payments processor, renewable energy solutions, and K-12 and higher education expert. For over 40 years, Nelnet has been serving its customers, associates, and communities.
The perks of working at Nelnet go beyond our benefits package. When you join the Nelnet team, you're part of a community invested in the success of each individual. That support comes through in our work, as we are united by our mission of creating opportunities for people where they live, learn, and work.
Nelnet is committed to investing in Microsoft Copilot and other AI technologies to transform how we work. As part of that vision, we're seeking a forward-thinking Agentic AI Architect to join our Corporate Marketing & Communications team. This role will lead the development and execution of our AI strategy, with a strong focus on leveraging Microsoft Copilot to enhance content creation, campaign execution, and internal communications.
The ideal candidate will bring a blend of technical expertise, strategic marketing and communications thinking, and a passion for innovation. This role will collaborate across marketing and communications teams and partner closely with Nelnet's AI Center of Excellence to ensure alignment, scalability, and impact.
**Key Responsibilities**
**AI & Automation Strategy**
- Develop and own the AI and automation strategy and roadmap for Corporate Marketing & Communications.
- Lead the implementation of Microsoft Copilot and in-house AI Agents & tools across marketing and communications workflows.
- Identify opportunities to automate repetitive tasks and enhance content creation, personalization, and delivery.
**Tool Development & Integration**
- Design, build, and maintain AI-powered tools and agents using both low / no-code platforms such as PowerAutomate and Microsoft Copilot, as well as original tools backed by LLMs.
- Integrate AI into existing systems including CMS, CRM, email marketing, and analytics platforms.
- Direct the development, management, and governance of AI Agents.
**Collaboration & Enablement**
- Partner with Nelnet's AI Center of Excellence to align on governance, best practices, and innovation.
- Collaborate with internal marketing and communications teams across business areas to support adoption and training.
- Provide technical guidance and support to team members using AI tools, and help direct use case identification and AI / Agentic AI delivery.
**Performance & Optimization**
- Monitor performance of our AI portfolio; ensure compliance with data privacy, brand standards, industry regulations, and AI ethics.
- Use analytics and feedback to continuously improve effectiveness and efficiency.
- Stay current on emerging AI trends and recommend new applications to drive innovation.
**Salary for this role is: $90,000**
Please note that we are unable to provide visa sponsorship for this position. To be considered, candidates must already be authorized to work in the United States without the need for current or future sponsorship.
**Qualifications**
- Bachelor's degree in marketing technology, communications, computer science, data science, or a related field.
- Experience in marketing technology, digital marketing, AI/ML engineering, and/or Agentic AI development.
- Hands-on experience with Microsoft Copilot and other Agentic AI platforms (e.g., PowerAutomate, Jasper, LLMs, Python, VSCode Editor, etc.).
- Proficiency in scripting languages (e.g., Python, JavaScript) and low / no-code AI platforms (e.g., Power Automate, Zapier, Copilot).
- Strong understanding of marketing workflows, content strategy, and digital communications.
- Excellent collaboration, communication, and project management skills.
**Preferred Qualifications**
- Experience with CMS (e.g., Sitecore, WordPress), CRM (e.g., HubSpot, Creatio), marketing automation platforms (e.g., HubSpot, Acoustic), and project management platforms (e.g., Workfront, Asana).
- Familiarity with prompt engineering, LLM fine-tuning, or AI governance frameworks.
- Experience working in cross-functional environments with IT, data, and creative teams.
Our benefits package includes medical, dental, vision, HSA and FSA, generous earned time off, 401K/student loan repayment, life insurance & AD&D insurance, employee assistance program, employee stock purchase program, tuition reimbursement, performance-based incentive pay, short- and long-term disability, and a robust wellness program. Click here to learn more about our benefits: LINK ( .
Nelnet is committed to providing a welcoming and respectful workplace where all associates have the opportunity to succeed. As an Equal Opportunity Employer, we ensure that all qualified applicants are considered for employment. Employment decisions are made without regard to race, color, religion/creed, national origin, gender, sex, marital status, age, disability, use of a guide dog or service animal, sexual orientation, military/veteran status, or any other status protected by federal, state, or local law. We value the unique contributions of every team member and believe that a positive work environment benefits everyone.
Qualified individuals with disabilities who require reasonable accommodations in order to apply or compete for positions at Nelnet may request such accommodations by contacting Corporate Recruiting at or .
Nelnet is a Drug Free and Tobacco Free Workplace.
You may know Nelnet as the nation's largest student loan servicer - but we do more than that. _A lot more._ We're also a professional services company, consumer loan originator and servicer, payment processor, renewable energy innovator, and K-12 and higher education expert (and that's just a shortlist). For over 40 years, we've been serving our customers, associates, and communities to make dreams possible.
EEO Info ( | EEO Letter ( | EPPA Info ( | FMLA Info (

**Who Are We?**
Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 160 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it.
**Job Category**
Marketing
**Compensation Overview**
The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards.
**Salary Range**
$142,500.00 - $235,100.00
**Target Openings**
1
**What Is the Opportunity?**
As the AVP, Marketing Strategy Lead, you will be the visionary architect of our marketing strategy, driving key actions and accountable for delivering impactful results that establish Travelers as the go-to carrier for business customers' insurance needs.
You will work to deliver positive outcomes in keeping with cross-business-unit objectives, including but not limited to, new and expanded business demand generation. As a collaborative thought leader, critical thinker, and trusted advisor, you will effectively translate the latest best practices in data-driven marketing and distribution channel engagement to concrete initiatives that business and field sales leaders will embrace and champion. The AVP will orchestrate and execute key actions for the strategy through efficient and effective partnership with both business experts and Enterprise Integrated Marketing teams.
**What Will You Do?**
+ Embed yourself within the business units to deeply understand their challenges and opportunities. Drive their success by crafting and executing marketing strategies that create robust pipelines for sales and underwriting, ensuring measurable business growth.
+ Craft innovative B2B marketing strategies that not only meet business objectives but redefine them, leveraging deep audience insights and cutting-edge marketing practices.
+ Build and maintain an in-depth understanding of business plans, sales approaches, organizational structure, financials, and go-to-market approaches by being an active participant in key business, service (e.g., Claim and Risk Control) and Field sales leadership meetings, working groups and industry activities.
+ Collaborate with research and customer experience teams to define and leverage outside-in research, enhance that with independent learning through industry conferences and trade shows to inform marketing strategies with customer, agent/broker, and competitor insights.
+ Create detailed marketing strategy briefs by initiative and ensure they are translated into efficient and effective cross-channel marketing plans that include approaches to content, digital and other channels and measurement approaches.
+ Create vision for live and virtual events to maximize the impact on preference and demand among prospects and agents/brokers.
+ Leverage a clear understanding of best-in-class marketing technology solutions to collaborate effectively with relevant leaders from marketing, operations, and data teams. Drive the adoption of new marketing technology and sales capabilities across people, process, technology and data.
+ Ensure marketing and sales capabilities are aligned and support distribution engagement between field sales teams and independent agents and brokers.
+ Effectively manage the marketing budget for assigned business units to maximize business impact.
+ Perform other duties as assigned.
**What Will Our Ideal Candidate Have?**
+ Bachelor's degree in marketing or a related field, or equivalent experience.
+ 10 or more years of B2B marketing strategy experience, some of which in insurance marketing or the insurance industry is a strong plus.
+ 4 or more years of people leadership experience.
+ Thorough understanding of B2B marketing concepts and the marketing technology landscape, with an ability to translate capabilities to actionable strategies. Seismic and Seismic Learning knowledge is a plus.
+ Advanced knowledge on how to research and target wants/needs of various audiences.
+ Demonstrated ability to influence and drive strategic initiatives at the highest levels within complex, matrixed organizations.
+ Highly collaborative work style and ability to demonstrate credibility to other functions when leading cross functional teams.
+ Advanced presentation (PowerPoint) skills with impeccable verbal and written communication.
+ An unwavering commitment to action and results, with the agility to navigate both strategic vision and operational execution seamlessly.
+ Strong time and project management skills.
+ Technically astute at working with marketing technology and data.
+ An analytical and creative thinker who comes up with solutions "outside the box" when presented with novel or complex challenges.
**What is a Must Have?**
+ 8 years of marketing experience.
+ Extensive experience translating customer and/or market research into actionable plans.
**What Is in It for You?**
+ **Health Insurance** : Employees and their eligible family members - including spouses, domestic partners, and children - are eligible for coverage from the first day of employment.
+ **Retirement:** Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers.
+ **Paid Time Off:** Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays.
+ **Wellness Program:** The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs.
+ **Volunteer Encouragement:** We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice.
**Employment Practices**
Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences.
In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions.
If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email ( ) so we may assist you.
Travelers reserves the right to fill this position at a level above or below the level included in this posting.
To learn more about our comprehensive benefit programs please visit .

Senior Associate, Marketing Strategy & Operations, Liberty Street, New York, NY
Country: United States of America
**Your Journey Starts Here:**
Santander is a global leader and innovator in the financial services industry. We believe that our employees are our greatest asset. Our focus is on fostering an enriching journey that empowers you to explore diverse career opportunities while nurturing your personal growth. We are committed to creating an environment where continuous learning and development are prioritized, enabling you to thrive both professionally and personally. Here, you will find ample opportunities to connect and collaborate with talented colleagues from around the world, sharing insights and driving innovation together. Join us at Santander, where you are supported by a culture of engagement and a commitment to your success.
An exciting journey awaits, if you are interested in exploring the possibilities **We Want to Talk to You!**
**The Difference You Make:**
Santander is seeking a strategic and operational leader to join our Marketing Operations & Enablement team. In this high-visibility role, you will partner closely with senior leadership to act as a portfolio manager for the marketing organization-driving the planning cadence, managing initiative intake, and ensuring alignment to OKRs and quarterly business reviews (QBRs). You will bring structure and confidence to how priorities are set, tracked, and executed, while enabling operational excellence across the organization.
This role is ideal for professionals with backgrounds in top-tier consulting, strategy, or business operations who thrive on solving complex problems, aligning stakeholders, and enabling transformation. You will have the opportunity to influence executive decision-making, simplify complexity into clear priorities, and deliver measurable impact across high-profile initiatives.
This role provides significant visibility with senior leadership and serves as a platform for broader leadership opportunities within Santander. By combining portfolio and program management discipline with strategic problem-solving, you will play a critical role in ensuring the marketing organization has the focus, frameworks, and tools to deliver against our strategic agenda.
**What You'll Do**
**Portfolio & Planning Management**
+ Serve as the portfolio manager for marketing, overseeing the planning cadence, initiative intake, and prioritization against enterprise goals.
+ Lead the annual and quarterly planning process to ensure initiatives are aligned with OKRs and QBR deliverables.
+ Maintain visibility into the full portfolio of marketing programs, providing transparency into capacity, dependencies, and progress.
+ Drive the operating rhythm of the leadership team by preparing portfolio-level updates, progress reviews, and decision-ready materials.
**Initiative & Program Leadership**
+ Manage cross-functional, high-priority initiatives, ensuring alignment, accountability, and delivery against outcomes.
+ Develop and maintain dashboards and portfolio reporting frameworks that provide visibility into initiative status, risks, and resource allocation.
+ Act as a connector across teams and functions, aligning stakeholders, anticipating risks, and enabling execution at scale.
+ Build playbooks and best practices that strengthen portfolio and program management discipline across the organization.
+ **Note: This role focuses on enterprise-level portfolio and operations management rather than campaign execution.**
**Financial & Operational Stewardship**
+ Lead the annual and long-range budget process, ensuring investments align with the strategic portfolio and enterprise priorities.
+ Drive budget governance and transparency, providing variance analysis and actionable insights at the portfolio level.
+ Deliver data-driven recommendations on trade-offs and resource allocation to optimize portfolio performance and ROI.
+ Establish KPIs and operating metrics that track outcomes across the portfolio and enable accountability at the initiative level.
**What You Bring:**
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
+ Bachelor's Degree in Marketing, Business, Economics or equivalent field. **Required.**
+ Master's Degree in Marketing, Business, Economics or equivalent field. **Preferred.**
+ **9+** Years Strategy, Operations, Marketing, or Business Management - **Required.**
+ 3+ Years Financial Services Industry/Banking experience. **Required.**
+ Consulting experience from top-tier firms. - **Preferred.**
+ Proven ability to bring structure and confidence to complex portfolios of initiatives and transformation agendas.
+ Strong analytical and problem-solving skills, with the ability to synthesize diverse perspectives into actionable strategies and recommendations.
+ Executive presence and excellent communication skills-able to engage senior stakeholders, influence decisions, and present portfolio insights with clarity and confidence.
+ Demonstrated success leading cross-functional, high-visibility initiatives in fast-paced, dynamic environments.
+ Strong financial and analytical acumen; ability to connect budgets, resource allocation, and performance measurement to portfolio priorities.
Certifications:
No Certifications listed for this job.
It Would Be Nice For You To Have:
Established work history or equivalent demonstrated through a combination of work experience, training, military service, or education.
**What Else You Need To Know** **:**
The base pay range for this position is posted below and represents the annualized salary range. For hourly positions (non-exempt), the annual range is based on a 40-hour work week. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.
**Base Pay Range**
Minimum:
$93,750.00 USD
Maximum:
$160,000.00 USD
**Link to Santander Benefits:**
**Santander Benefits - 2025 Santander OnGoing/NH eGuide (foleon.com) ( Culture:**
We embrace a strong risk culture and all of our professionals at all levels are expected to take a proactive and responsible approach toward risk management.
**EEO Statement:**
At Santander, we value and respect differences in our workforce. We actively encourage everyone to apply. Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law.
**Working Conditions** :
Frequent minimal physical effort such as sitting, standing and walking is required for this role. Depending on location, occasional moving and lifting light equipment and/or furniture may be required.
**Employer Rights:**
This job description does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment and either you or the employer may terminate your employment at any time for any reason.
**What** **To Do Next** **:**
If this sounds like a role you are interested in, then please apply.
We are committed to providing an inclusive and accessible application process for all candidates. If you require any assistance or accommodation due to a disability or any other reason, please contact us at to discuss your needs.
**Primary Location:** Boston, MA, Boston
**Other Locations:** Massachusetts-Boston,New York-New York,Florida-Coconut Grove
**Organization:** Santander Bank N.A.
AN EQUAL OPPORTUNITY EMPLOYER M/F/Vet/Disabled/SO