15 Marketing Specialist jobs in Bardstown

At Stantec, we have some of the world's leading professionals passionate about enabling our business to be its best. Our business teams include finance, procurement, human resources, information technology, marketing, corporate development, HSSE, real estate, legal, and practice services. We bring diverse backgrounds, skills, and expertise and create a caring culture where everyone can thrive. Through teamwork and collaboration, we're building a stronger, more resilient Stantec every day.
Your Opportunity
Are you ready to wake up every day feeling inspired, excited about your job, and do you like to be part of a winning team? Are you looking for an opportunity where you can work with and be inspired by amazing creative colleagues, make an impact on your community, gain valuable experience, and build your career? Meet Stantec.
We're looking for a full-time Marketing Specialist (MS) / Senior Marketing Specialist (SMS) to support our team throughout the region to proactively support business development, help build client relationships and work with various teams to develop and execute strategic initiatives. The MS/SMS will prepare designed-to-win proposals and engaging presentations. The MS/SMS will work closely with technical project managers to create compelling messages that set our firm apart from the pack and key business development leaders to help execute account plans.
Success is represented by the development of Stantec's relationship with key clients, building off the reputation of the firm and our success at winning work. The role also includes working with a larger Stantec team of Marketing, Business Development, Public Relations, and Communications professionals to build our brand awareness and identify market opportunities for top line growth.
Role & Responsibilities:
- Provide marketing support for all aspects related to the proposal process including workflow coordination, Marketing Go / No Go, resource requirements (e.g., identifying subject matter experts, external consultants, and related internal contributors), and technical content needs
- Prepare high-impact proposals, presentations, and other communications in alignment with the Stantec brand
- Provide planning support for all aspects related to client presentations including the preparation of PowerPoint slides, presentation boards, and print collateral materials
- Facilitate debrief meetings following project wins/losses
- Provide input and work closely with BC leadership to support Stantec's corporate and regional goals for revenue growth, profitability, and market leadership in selected regional target markets
- If applicable, outline your role in supporting Account Managers to achieve their plan goals; develop and maintain an up-to-date Client Plan with action items, zipper plan, positioning milestones, and team responsibilities
- Work with business developers on Capture Plans that include a pursuit schedule with milestones, research needs, action items for positioning, strategic teaming, and responsibilities.
- Maintain a thorough knowledge of Stantec's markets, clients, capabilities, staff, and primary competitors to support the development of pursuits as identified in the marketing and business development plans
- Work with the regional marketing team and pursuit leaders/business developers to support cross-promotion of Stantec's various service offerings, where opportunities for the delivery of integrated services exist
- Develop and coordinate content for Stantec internal marketing platforms as well as our external website.
- Promote the consistent use of Stantec's marketing information (SMKC) and business development (Pipeline) systems in support of data integrity, account management and business development efforts
Your Capabilities and Credentials
- Strong knowledge and understanding of marketing and business development best practices
- Detail oriented and organized, with exceptional prioritization skills
- Ability to effectively balance conflicting priorities
- Commitment to client service and ability to work in a team-oriented environment
- Demonstrated proficiency with web-based tools and Microsoft Office applications, including but not limited to Teams, Outlook, Word, Excel. Working knowledge in the use of desktop publishing software such as Adobe InDesign, Photoshop, Acrobat, etc
- Strong presentation coordination skills in small or large group environments, with proficiency in presentation support tools (e.g., PowerPoint)
- Competencies in graphic design, copy writing, and copy editing
- Ability to effectively communicate with senior management, supervisors, peers, and clients, internally and externally
- Ability to work effectively within a group as well as independently motivated with minimal supervision
Education and Experience
- Post-Secondary in business, marketing, communications, public relations, or an equivalent level of experience
- Minimum of 3-6 years of experience in the A/E/C industry as a marketing professional.
- Experience in proposal coordination and management is preferred.
This description is not a comprehensive listing of activities, duties or responsibilities that may be required of the employee and other duties, responsibilities and activities may be assigned or may be changed at any time with or without notice.
**Pay Transparency:** In compliance with pay transparency laws, pay ranges are provided for positions in locations where required. Please note, the final agreed upon compensation is based on individual education, qualifications, experience, and work location. At Stantec certain roles are bonus eligible.
**Benefits Summary:** Regular full-time and part-time employees (working at least 20 hours per week) will have access to health, dental, and vision plans, a wellness program, health care spending account, wellness spending account, group registered retirement savings plan, employee stock purchase program, group tax-free savings account, life and accidental death & dismemberment (AD&D) insurance, short-term/long-term disability plans, emergency travel benefits, tuition reimbursement, professional membership fee coverage, and paid time off.
Temporary/casual employees will have access to group registered retirement savings plan, employee stock purchase program, and group tax-free savings account.
The benefits information listed above may not apply to union positions because benefits for such positions are governed by applicable collective bargaining agreements.
**Primary Location:** United States | MA | Boston
**Organization:** 1996 Marketing & Communications-US NE-Burlington MA
**Employee Status:** Regular
**Travel:** No
**Schedule:** Full time
**Job Posting:** 13/08/2025 07:08:16
**Req ID:** 1001883
Stantec provides equal employment opportunities to all qualified employees and applicants for future and current employment and prohibit discrimination on the grounds of race, colour, religion, sex, national origin, age, marital status, genetic information, disability, sexual orientation, gender identity or gender expression. We prohibit discrimination in decisions concerning recruitment, hiring, referral, promotion, compensation, fringe benefits, job training, terminations or any other condition of employment. Stantec is in compliance with laws and regulations and ensures equitable opportunities in all aspects of employment. At Stantec we are committed to ensuring our recruitment process is accessible to all. If you require reasonable adjustments to be made during the recruitment process then please inform a member of our Talent Acquisition team.

**What We're Looking For**
At HNTB, you can create a career that is meaningful to you while building communities that matter to all of us. For more than a century, we have been delivering solutions for some of the largest, most complex infrastructure projects across the country. With our historic growth, it is an exciting time to join our team of employee-owners.
This opportunity entails being responsible for writing/leading proposal and interview preparation for key strategic and more complex pursuits. Collaborates with pursuit teams in developing win strategies.
**What You'll Do:**
+ Coordinates, writes and leads qualification packages, proposals and leave behind material for pursuits. Collaborates with technical staff and writes/reviews/edits content for clarity, compliance and key messages.
+ Works with pursuit teams to develop pursuit strategies, including providing research and industry business intelligence.
+ Organizes and may lead or support technical staff in the presentation phase of the pursuit, including coaching.
+ Organizes and facilitates pursuit strategy meetings.
+ Supports client service teams by preparing materials for internal and external meetings, as well as participating in client service team meetings.
+ May coordinate division public relations (PR) activities, including creating press releases and announcements, writing articles for division newsletter, and coordinating project awards and other special PR-related projects.
+ Performs other duties as assigned.
**What You'll Need:**
+ Bachelor's degree in Marketing, Communications, Journalism, Business or related degree and 4 years of relevant experience, or
+ In lieu of degree 8 years of relevant experience
**What You'll Bring:**
+ Using Microsoft Office, Adobe Creative Suite, SharePoint, and other communications-related software programs with proficiency and skilled with using CRM.
+ Engaging in strategy and message development using strong written and verbal communication with all levels of pursuit management (e.g., Pursuit Champions, Project Managers, and Office Sales Manager).
+ Utilizing research and data to understand the client's needs and develop actionable solutions to develop a win strategy.
+ Showing strong attention to detail and excellent document quality control/editing capabilities for compelling and grammatically correct content for proposals and presentations. Providing edits and constructive feedback to less-experienced staff.
+ Managing and prioritizing multiple projects and deadlines and possessing strong time management skills.
+ Stewarding and implementing sales tools and sophisticated sales practices, reviewing and resolving document compliance.
**What We Prefer:**
**Additional Information**
Click here for benefits information: HNTB Total Rewards
Click here to learn more about EOE including disability and vet
Visa sponsorship is not available for this position.
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_NOTICE TO THIRD-PARTY AGENCIES:_
_HNTB does not accept unsolicited resumes from recruiters or agencies. Any staffing/employment agency, person or entity that submits an unsolicited resume to this site does so with the understanding that the applicant's resume will become the property of HNTB. HNTB will have the right to hire that applicant at its discretion and without any fee owed to the submitting staffing/employment agency, person or entity. Staffing/employment agencies who have fee agreements with HNTB must submit applicants to the designated HNTB recruiter to be eligible for placement fees._
**Job Type:** Regular
**Full/Part Time:** Full time
**Job Category:** Sales/Marketing Group
**ReqID:** R-25564

**Job Title**
Senior Marketing Specialist
**Job Description Summary**
The Senior Marketing Specialist is responsible for the execution of business development strategies, messaging, content curation, and deliverable design oversight. Daily responsibilities include pitch and proposal writing, development and execution, interfacing with internal clients (fee-earners) to understand requirements and approach as well as other general marketing and communications efforts as needed. This position will work collaboratively with the Northeast and Tristate Regional Marketing Lead, graphic design and research professionals, as well as fee-earners. The Senior Marketing Specialist is ultimately accountable for providing an exceptional level of marketing support and expertise and calls for excellent writing and proofreading abilities.
**Job Description**
**Responsibilities:**
Business Development-
+ Oversee all aspects of the pitch and/or proposal coordination while learning and embracing C&W's Business Development approach
+ Manage incoming requests from fee-earners or collect information and scope of services pertinent to the request
+ Lead the strategic direction for the messaging, content, and marketing materials to be developed, following the guidelines of C&W's BD approach
+ Drive and manage pitch and/or proposal strategy and process, including the following:
+ Deliverables owned
+ Key activities or analysis for consideration
+ Coordination of marketing responsibilities
+ Input provided to other teams/personnel
+ Collaboration across multiple functions
+ Final output management
+ Write and prepare proposal and review with fee-earners and key responsible affiliates
+ Facilitate review of materials and address any feedback from fee-earners and stakeholders
+ Ensure the delivery of a clean final product to fee-earner or client
+ Support multiple projects working with various professionals across the C&W platform
+ Ensure development of agreed upon expectations, timelines and project milestones with project team at project outset, and ensure management of those expectation, timelines and milestones throughout the process
+ Debrief with brokerage teams to understand why we either won or lost the opportunity
General Marketing-
+ Execute Marketing and Communications plan in support of the local marketing and business objectives
+ Partner with research to uncover and develop impactful thought leadership pieces that are relevant to client and industry needs
+ Produce creative collateral to support the business, ensuring alignment with company's brand positioning from concept to final product; utilize available creative programs
+ Content development required to support corporate PR strategy as needed
**Qualifications:**
+ Bachelor's degree in Journalism, English, Marketing, Public Relations or related discipline preferred
+ 5+ years of marketing experience, Commercial real estate experience highly preferred
+ Background in B2B proposal writing and/or business development marketing
+ Exceptional written communication skills
+ Strong time management, organizational, and prioritization skills. Must have the ability to balance multiple priorities and projects simultaneously
+ Advanced analytical, problem solving, and conceptual skills
+ Keen attention to detail
+ Self-motivated approach with the ability to take initiative but works well in a group environment.
+ Proficiency in Microsoft suite (including PowerPoint) and Adobe Suite - InDesign
Cushman & Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life, and disability insurance programs, and paid and unpaid time away from work. In addition to a comprehensive benefits package, Cushman and Wakefield provide eligible employees with competitive pay, which may vary depending on eligibility factors such as geographic location, date of hire, total hours worked, job type, business line, and applicability of collective bargaining agreements.
The compensation that will be offered to the successful candidate will depend on factors such as whether the position is covered by a collective bargaining agreement, the geographic area in which the work will be performed, market pay rates in that area, and the candidate's experience and qualifications.
The company will not pay less than minimum wage for this role.
The compensation for the position is: $83,725.00 - $98,500.00
Cushman & Wakefield is an Equal Opportunity employer to all protected groups, including protected veterans and individuals with disabilities. Discrimination of any type will not be tolerated.
In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at **1- ** or email ** ** . Please refer to the job title and job location when you contact us.
INCO: "Cushman & Wakefield"

Description
Robert Half's marketing & creative client is looking for an Email Marketing Specialist for a 3-6+ month contract in the Greater Boston area. This is a remote, 40-hour-per-week opportunity; candidates must be willing and able to work eastern (EST) hours. The Email Specialist will drive HubSpot CRM updates and marketing automation best practices to implement strong email strategy.
Key Responsibilities:
+ Produce HubSpot email campaigns using HTML/CSS and templates
+ Manage email calendars to unify touchpoints through HubSpot
+ Execute audience segmentations and target lists
+ Manage CRM and partner with teams to consolidate leads
+ Create and manage landing pages and CRM features to boost user engagement
Requirements
+ Degree in marketing, communications, or related
+ 3+ years of email marketing experience
+ Strong experience in HubSpot required
+ Knowledge of HTML and CSS
+ A/B testing experience
+ Strong project management and communication skills
+ Knowledge of user journey best practices
+ Passion for the social impact space is a plus
+ Detail-oriented
+ Self-starter
Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use ( .

At Stantec, we have some of the world's leading professionals passionate about enabling our business to be its best. Our business teams include finance, procurement, human resources, information technology, marketing, corporate development, HSSE, real estate, legal, and practice services. We bring diverse backgrounds, skills, and expertise and create a caring culture where everyone can thrive. Through teamwork and collaboration, we're building a stronger, more resilient Stantec every day. Your Opportunity Working in close partnership with Marketing, Communications & PR (MCPR) colleagues and Stantec's architects, engineers, and scientists (i.e., "practitioners") across the Northeast region, the Digital Marketing Specialist (DMS) develops and implements multi-platform content strategies for publishing on Stantec's digital and social media platforms. The DMS's time will be spent on content programs and campaigns, social media-specific activity, in addition to promotional programs, as required (e.g., tradeshow/conference, client events, award submissions and photography coordination). The DMS is responsible for helping creative teams align content to business requirements. If you have experience in the digital marketing and content creation world and love to develop compelling stories, this role is for you. Your Key Responsibilities - Translating complex ideas into dynamic, engaging, and on-brand ideas - Provide a deep understanding of digital marketing and building brand awareness - Partner with practitioners and MCPR colleagues to plan, implement, measure, and report on multi-channel (web, social, email, etc.) and multi-format (blog, video, webinars, eBooks, interactive, virtual events, etc.) digital content marketing campaigns that drive: - Demand generation and top-of-the-funnel brand awareness (web traffic, social media engagement, media coverage, etc.) - Middle-of-the-funnel lead generation - Bottom-of-the-funnel client engagement (i.e., account-based marketing) - Ensure that key strategic and brand messages and Stantec's voice are consistent and communicated effectively to target audiences - Develop content and maintain campaign calendar in close alignment with the Public Relations (social media) team - Work in close partnership with SEO, visual communications, and digital marketing professionals to ensure that the content produced is aligned with the overall goals of each campaign - Tag and title content with an understanding of how keywords impact natural search traffic and rankings via optimized content - Establish a strong understanding of target audiences and develop strategies that map content across multiple channels to the various stages of their journey through the sales process - Measure and report performance of campaigns (beyond vanity metrics) and assess against goals - Work with Marketing and PR Managers to complete digital marketing activities and define ROI for leadership - Keep abreast of trends and advancements in digital and social media marketing as well as emerging technologies and applications - Participate in larger Public Relations and Digital team meetings, as needed, to discuss specific content initiatives and contribute to brainstorm sessions for story and promotional campaign development and content marketing strategies Secondary Role & Responsibilities - Align promotional activities with business strategy and brand reputation through the implementation of the annual Marketing & Public Relations plans - Recommend digital strategies to support events, webinars, conferences, and tradeshows - Educate and provide recommendations for in-person tradeshow exhibit space set up, including materials and giveaways - Determine requirements for virtual tradeshow platforms and evaluate opportunities to promote our presence and engage with participants; curate content to customize the tradeshow virtual booth template Capabilities & Credentials - Creative, strategic thinker - Detail-oriented and organized, with exceptional prioritization skills - Ability to effectively balance multiple priorities - Strong project management skills - Fundamental understanding of the digital marketing landscape - Excellent written and verbal communication skills, with proven ability to tell brand stories and communicate complex, technical ideas in simple language - Proven ability to create content that positively impacts brand and business objectives - Highly proficient with digital marketing systems, with a preference for enterprise systems such as Adobe Experience Manager, HubSpot, and/or Hootsuite - Highly proficient with digital marketing analytics platforms, such as Google Analytics, Adobe Analytics, SEO tools, Microsoft PowerBI, and others - Proven ability to use digital marketing data to inform digital strategy and tactics - Experience hosting webinars and digital events on commonly used platforms, such as Teams, GoTo, etc. - Ability to collaborate effectively with creative professionals (writers, graphic designers, videographers) in a team environment, as well as to work autonomously - Experience presenting content and analytics to teams, including senior leaders - Familiarity with photography and video production is considered an asset Education and Experience - Post-secondary degree in communications, public relations, English, journalism, or marketing or equivalent combination of education and experience Education and Experience - Minimum 5 years of experience in a content marketing/digital marketing, communications, or public relations role (agency experience or professional services industry experience preferred) This description is not a comprehensive listing of activities, duties or responsibilities that may be required of the employee and other duties, responsibilities and activities may be assigned or may be changed at any time with or without notice. About Stantec Stantec is a global leader in sustainable engineering, architecture, and environmental consulting. The diverse perspectives of our partners and interested parties drive us to think beyond what's previously been done on critical issues like climate change, digital transformation, and future-proofing our cities and infrastructure. We innovate at the intersection of community, creativity, and client relationships to advance communities everywhere, so that together we can redefine what's possible. **Pay Range:** - Locations in WA, DC & Various CA areas - Min Salary $ 90,200.00 - Max Salary $130,900.00 - Locations in NYC & CA (Bay Area) & NJ (RP) - Min Salary 96,300.00 - Max Salary 139,700.00 **Pay Transparency:** In compliance with pay transparency laws, pay ranges are provided for positions in locations where required. Please note, the final agreed upon compensation is based on individual education, qualifications, experience, and work location. At Stantec certain roles are bonus eligible. **Benefits Summary:** Regular full-time and part-time employees (working at least 20 hours per week) have access to medical, dental, and vision plans, a wellness program, health saving accounts, flexible spending accounts, 401(k) plan, employee stock purchase program, life and accidental death & dismemberment (AD&D) insurance, short-term/long-term disability plans, emergency travel benefits, tuition reimbursement, professional membership fee coverage and paid family leave. Regular full-time and part-time employees will receive ten paid holidays in each calendar year. In addition, employees will be eligible to accrue vacation between 10 and 20 days per year and eligible for paid sick leave (and if more generous, in accordance with state and local law). Temporary/casual employees have access to 401(k) plans, employee stock purchase program, and paid leave, in accordance with state and local law. The benefits information listed above may not apply to union positions because benefits for such positions are governed by applicable collective bargaining agreements **Primary Location:** United States | PA | Philadelphia **Organization:** BC-1996 Marketing & Communications-US Northeast **Employee Status:** Regular **Travel:** No **Schedule:** Full time **Job Posting:** 01/07/2025 01:07:54 **Req ID:** REQ250002D
#additional Stantec provides equal employment opportunities to all qualified employees and applicants for future and current employment and prohibit discrimination on the grounds of race, colour, religion, sex, national origin, age, marital status, genetic information, disability, sexual orientation, gender identity or gender expression. We prohibit discrimination in decisions concerning recruitment, hiring, referral, promotion, compensation, fringe benefits, job training, terminations or any other condition of employment. Stantec is in compliance with laws and regulations and ensures equitable opportunities in all aspects of employment. At Stantec we are committed to ensuring our recruitment process is accessible to all. If you require reasonable adjustments to be made during the recruitment process then please inform a member of our Talent Acquisition team.

**Come join our team and work remote from home!**
The Mortgage Lending Email Marketing Specialist will be mainly focused on providing production support for various business-to-consumer ("B2C") projects benefiting the company. Working primarily within the marketing automation platform and CRM. Coordinate and implement marketing communication projects with emphasis on email marketing and lead nurture campaigns, keeping management informed of status of assigned marketing projects. Perform all duties in accordance with the company's policies and procedures, investor guidelines, all US state and federal laws and regulations, wherein the company operates. The target pay range for this position is $30.00 - $36.00 an hour + Annual Bonus.
**What you'll do:**
+ Utilize marketing automation platform to produce and manage a variety of assets, which may include:
+ Email creation and template maintenance.
+ Email sending and scheduling.
+ List management and segmentation building.
+ List imports and data mapping.
+ Workflow construction and upkeep
+ Multi-variant testing (A/B testing, imagery, and calls to action)
+ Landing pages, forms, and blog pages
+ Campaign monitoring and performance reporting.
+ Maintain library of email templates for sales within the CRM.
+ Tactically work on various marketing projects with vendors, contractors, teams, and multiple business units.
+ Communicate marketing projects thoroughly and successfully to team members, internal clients, and vendors through written and oral communication anticipating concerns and appropriately sourcing support where needed to complete projects on-time.
+ Prepare status reports on marketing efforts.
+ Perform other administrative duties as assigned.
**What you'll need:**
+ High school diploma or equivalent work experience, Bachelor's degree preferred.
+ **Two plus (2+) years of marketing experience in a corporate environment, required**
+ **Two plus (2+) years' experience using an email automation platform HubSpot required**
+ **Prior experience in a mortgage lending organization required**
**Our Company:**
Carrington Mortgage Holdings is a holding company whose primary businesses include asset management, mortgages, real estate transactions and real estate logistics. Collectively, the businesses are vertically and horizontally integrated, and provide a broad range of real estate services encompassing nearly all aspects of single-family residential real estate transactions in the United States. Guided by a leadership team with a wealth of industry experience and guided by a consistent philosophy, Carrington maintains the necessary infrastructure to ensure stability and maximize value during any market cycle. We hope you'll consider joining our growing team of uniquely talented professionals as we transform residential real estate. To read more visit: .
**What We Offer:**
+ Comprehensive healthcare plans for you and your family. Plus, a discretionary 401(k) match of 50% of the first 4% of pay contributed.
+ Access to several fitness, restaurant, retail (and more!) discounts through our employee portal.
+ Customized training programs to help you advance your career.
+ Employee referral bonuses so you'll get paid to help Carrington and Vylla grow.
+ Educational Reimbursement.
+ Carrington Charitable Foundation contributes to the community through causes that reflect the interests of Carrington Associates. For more information about Carrington Charitable Foundation, and the organizations and programs, it supports through specific fundraising efforts, please visit: carringtoncf.org.
California Privacy Notice: to all applicants: Carrington does not do interviews or make offers via text or chat.**
**# LI-GV1**
Carrington is an equal opportunity employer. It is the policy of the company that applicants be considered for positions for which they qualify without regard to race, color, religion, sex, gender identity, national origin, ancestry, age, marital status, sexual orientation, protected veterans status, physical or mental disability or any other legally protected category. Carrington will make reasonable accommodations for known physical or mental limitations of a qualified applicant or employee with a disability unless the accommodation will impose an undue hardship on the company.

**We believe in the power and joy of learning**
At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose - driving innovation that helps millions of learners improve their lives and achieve their dreams through education.
**Our culture values inclusion, engagement, and discovery**
Our business is driven by our strong culture, and we know that creating an inclusive workplace is absolutely essential to the success of our company and our learners, as well as our individual well-being. We recognize the value of diverse perspectives in everything we do, and strive to ensure employees of all levels and backgrounds feel empowered to voice their ideas and bring their authentic selves to work. We achieve these priorities through programs, benefits, and initiatives that are integrated into the fabric of how we work every day. To learn more, please see .
The **Senior Marketing Automation Specialist** position at Cengage offers an outstanding opportunity to drive world-class marketing automation strategies! You will collaborate with ambitious teams in marketing, product, and technology to ensure flawless execution and optimization of automated marketing journeys within Salesforce Marketing Cloud (SFMC). Your role will be pivotal in successfully implementing campaigns that align with our business goals and improve customer engagement.
**What you'll do here:**
+ MARKETING AUTOMATION | Strong understanding of Salesforce Marketing Cloud and its key features, including Email Studio, Journey Builder, Automation Studio, Salesforce Connector, Distributed Marketing, Mobile Studio and Audience Builder.
+ EMAIL MARKETING | Proficient in email marketing standard methodologies, with a track record of managing multi-audience email campaigns globally, and substantial experience using Salesforce Marketing Cloud (SFMC).
+ TECHNICAL PRODUCT SOLVING | Ability to troubleshoot system issues, implement solutions, and manage integrations of the data flow between Salesforce and Marketing Cloud.
+ DETAIL ORIENTED | An eye for detail when it comes to building journeys, ensuring data accuracy, system configurations, and marketing automation are flawless.
+ PROJECT MANAGEMENT & COMMUNICATION | Ability to collaborate with various collaborators, communicate technical concepts to non-technical collaborators, and the ability to manage multiple projects simultaneously.
+ Explore, research, and propose new approaches to marketing automation to drive adoption.
+ ANALYSIS | Monitors and analyzes marketing campaign performance, offering actionable insights for optimization.
**Skills you will need here:**
+ 3+ years of Marketing Cloud administration experience with complex journeys that include multiple decision splits based on data updates in SF, AMPScript, and multiple data sources.
+ 3+ years of Email Campaign Management and Delivery leadership experience with production and segmentation strategy.
+ 2+ years of experience in digital marketing tracking tools like Google Analytics.
+ Salesforce Associate certification or higher is required.
+ Marketing Cloud Administration or higher is required.
+ Basic to moderate knowledge of AMPScript, SQL, and HTML.
+ Understanding of CAN-SPAM, GDPR, and other data privacy regulations.
Infosec, a Cengage Group company, believes knowledge is power when fighting cybercrime. We help IT and security professionals advance their careers with skills development and certifications while empowering all employees with security awareness and privacy training to stay cyber safe at work and home. It's our mission to equip all organizations and individuals with the know-how and confidence to outsmart cybercrime. We've been named to Madison's Top Workplaces and Chicago's Best Places to Work, and pride ourselves on our employee culture.
Cengage Group is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless of race, national origin, religion, sex, sexual orientation, genetic information, disability, age, veteran status, and any other classification protected by applicable federal, state, provincial or local laws.
Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at or at +1 ( .
**About Cengage** **Group**
Cengage Group, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.
**Compensation**
At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees. Click here ( to learn more about our _Total Rewards Philosophy_ .
The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this base pay range.
$67,000.00 - $87,100.00 USD
**Cengage Group** , a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms.
We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.
**_Warning: Be aware, there has been an increase of targeted recruitment_** **_scams perpetrated by bad actors falsely providing job offers on behalf Cengage Group to candidates as a means of obtaining personal information. Note that Cengage will always interview candidates via live in-person meetings, phone calls and video calls before an offer would be extended. Also, be sure to check that communication is coming from an @cengage.com email address._**

The Marketing Specialist provides essential support for the execution and coordination of marketing activities across both Business-to-Business (B2B) and Direct-to-Consumer (D2C) channels. Reporting to the B2B Marketing Manager, this role assists in the implementation of paid media campaigns, content amplification efforts, and various administrative and logistical tasks to help drive brand awareness and lead/patient generation for ADSG | Edgepark initiatives in Ostomy, Diabetes, Breast Pump, and Urology. This role supports both the B2B and D2C Marketing Managers, providing a centralized point of coordination.
**_Responsibilities:_**
+ Assist in the execution of marketing campaigns across various B2B and D2C channels, as directed by the B2B and D2C Marketing Managers. This may include setting up campaigns in platforms, creating reports, and managing asset delivery.
+ Support the amplification of content created by the Activation and Strategy marketing team (Diabetes and Ostomy Marketing Managers) through paid B2B channels by assisting with the coordination and scheduling of promotions.
+ Help manage and organize marketing materials and assets needed for B2B and D2C campaigns.
+ Assist with the monitoring and reporting of campaign performance, helping to track key metrics under the guidance of the B2B and D2C Marketing Managers.
+ Coordinate with external vendors or agencies on specific tasks, such as providing creative assets or tracking campaign progress.
+ Support the B2B and D2C Marketing Managers in managing project timelines and ensuring deadlines are met.
+ Assist with administrative tasks related to B2B and D2C marketing activities, such as processing invoices, scheduling meetings, and maintaining documentation.
+ Manage and maintain the organization's Highspot account, including training, digital room creation, page analytics and budget reconciliation.
+ Help maintain and update marketing calendars and campaign trackers.
+ Develops and maintains marketing performance dashboards for platforms such as Google Analytics (GA4) and Salesforce Marketing Cloud Intelligence.
+ Assist in managing social media channels, scheduling posts, and engaging with audiences.
+ Ensure all marketing activities align with relevant regulations, including HIPAA, under the guidance of the B2B and D2C Marketing Managers.
+ Attend all department, team, and company meetings as required.
+ May perform any additional responsibilities or special projects as required.
+ Duties and responsibilities may be subject to change based upon the needs of the department.
**_Qualifications:_**
+ Bachelor's Degree in Marketing, Communications, or a related field or equivalent relevant experience preferred.
+ 1-3 years of experience in a marketing support role, with some exposure to B2B and/or D2C marketing or digital advertising preferred.
+ Strong organizational skills and attention to detail.
+ Excellent written and verbal communication skills.
+ Proficiency in basic marketing tools and Microsoft Office Suite (Word, Excel, PowerPoint).
+ Ability to work independently and as part of a team.
**_What is expected of you and others at this level:_**
+ Basic understanding of B2B and D2C marketing concepts and channels.
+ Strong organizational and time-management skills to handle multiple tasks and support two managers.
+ Ability to follow instructions and execute tasks efficiently.
+ Proactive approach to supporting team needs.
+ Good communication and interpersonal skills.
+ Ability to learn quickly and adapt to new tools and processes.
+ Familiarity with social media platforms and management tools is a plus.
+ Friendly, professional, and effective communication skills.
+ Self-directed accountability and reliability.
**Anticipated salary range:** $67,500 - $96,400
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with myFlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 08/29/2025 *if interested in opportunity, please submit application as soon as possible.
The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (

**A Little About Us**
EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere. EDB empowers enterprises to control risk, manage costs and scale efficiently for a data and AI led world. Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies. EDB's data-driven solutions enable customers to modernize legacy systems and break data silos while leveraging enterprise-grade open source technologies. EDB delivers the confidence of up to 99.999% high availability with mission critical capabilities built in such as security, compliance controls, and observability. For more information, visit Description:**
This role sits within the Demand Generation team, and will primarily support marketing, SDR, and sales teams to ensure the accuracy and success of the demand organization. You'll assist through the entire campaign lifecycle, from planning, asset creation (emails and landing pages), smart campaign/trigger activation, data imports, and post activity follow ups. You'll be working hands-on with our Marketing Automation Platform (Marketo) and CRM (Salesforce) to support the execution of campaigns, and subsequent reporting of results and insights to the marketing and sales organizations.
Responsibilities also expand across centrally run HQ initiatives, ensuring that our priority leads are accurately logged and routed to the appropriate member of the Sales team. This is a hands-on role.
**What your impact will be:**
+ **Become a trusted advisor to our Global Marketing Teams** . Providing campaign guidance when working to understand the requests from our Marketing Teams, and gaining their trust by working quickly and accurately to support their campaigns.
+ **Marketo and Salesforce expertise.** Ability to track leads from initial program to Marketo to Salesforce and pipeline. Manage end to end demand flows for multiple channels. Educate stakeholders and enforce best practices.
+ **Data, Insights, and Actions.** Analyze campaign and flow data in Marketo/Salesforce and recommend optimization solutions to the marketing, SDR, and Sales teams.
+ **Directly contribute to Marketing conversion rates and pipeline generation.** Managing day-to-day intake of highly converting inbounds to ensure they are accurately logged within the agreed SLA.
+ **Improve Operational Efficiency.** Suggest system or process improvements. Do you think a flow step could be improved? Do you think our Program Templates need updating? We love to make system improvements, and foster a no-ego environment where you can speak your mind and make suggestions.
+ **Contribute to Marketing Operations visibility.** We manage our workload through a ticketing system, keeping your assigned tickets updated lets wider teams know the status of their requests and provides clarity on what we're working on.
**What you will bring:**
+ 3-5 years of experience in a marketing operations role, supporting cross-functional marketing teams across multiple campaign types.
+ Hands-on experience using Marketo and Salesforce, with a solid understanding of how the two systems integrate to support lead flow and campaign performance tracking.
+ Demonstrated ability to execute campaigns in Marketo, including asset creation and email templates; basic proficiency in HTML/CSS for editing and troubleshooting preferred.
+ Experience working with integrations between Marketo and third-party platforms (e.g., webinar tools like Zoom, ON24, and event platforms), including tracking engagement and campaign membership.
+ Comfortable owning campaign setup from brief to execution-including audience segmentation, asset QA, testing, and scheduling.
+ Skilled at working with large data sets, including data preparation, deduplication, enrichment, and uploads to ensure clean and standardized data practices.
+ Strong understanding of core marketing and sales processes in B2B environments-including lead lifecycle, funnel stages, handoff, attribution models, lead scoring, nurturing workflows, and campaign influence reporting, as well as data governance practices including database hygiene, GDPR compliance, and opt-in/out management.
+ Familiarity with ticketing/project management systems (e.g., Jira, Monday.com) to manage requests, timelines, and campaign delivery.
+ Experience collaborating with global teams across North America, EMEA, and APAC regions to execute campaigns and support marketing systems.
+ Excellent communication skills; able to translate marketing goals into operational requirements and system workflows.
+ Analytical, proactive, and detail-oriented, with a strong ability to identify and resolve issues, optimize processes, and manage multiple projects independently.
**What will give you an edge:**
+ Marketo Certification
+ Understanding of Salesforce architecture and object relation.
+ Ability to create reports and analyze data
+ Experience with APIs and Webhooks
EDB is committed to supporting our employees' overall well being by offering a range of benefits and resources to promote a healthy work-life balance and wellness. We provide access to CuraLinc to aid employees in health and wellness tips and practices, as well as Wellness Fridays extending to December 2025! Check out our career site for more information on perks and benefits and reach out to our Talent Acquisition team for region specific benefits.
We know it takes a unique mix of people and skills to help us in our mission to supercharge Postgres, and we understand that not everyone will check every box. We'd love to hear from you and we want you to apply!
EDB is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. EDB was built on a commitment to trust and respect each other and to embrace an array of people and ideas. These values remain at the center of our culture and are key to our company's integrity.
EDB does not seek or accept unsolicited resumes or CVs from recruitment agencies. EDB and its affiliates are not responsible for, and will not pay, any fees, commissions, or any other similar payment related to unsolicited resumes or CVs except as required in a written signed agreement between EDB and the recruitment agency or party requesting payment of a fee.
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