87 Marketing Strategies jobs in Seattle
Senior Digital Marketing Strategist - Creative Campaigns
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies and integrated campaigns across multiple platforms, including social media, search engines, email, and display advertising.
- Conceptualize and lead the creation of compelling and engaging content tailored to specific target audiences and campaign goals.
- Manage campaign budgets, media planning, and ad trafficking to ensure optimal resource allocation and ROI.
- Analyze campaign performance data, generate insights, and provide actionable recommendations for optimization and future strategies.
- Stay ahead of industry trends, emerging digital marketing technologies, and best practices to ensure innovative campaign approaches.
- Collaborate closely with creative teams, content creators, web developers, and external agencies to ensure cohesive campaign execution.
- Conduct market research, competitor analysis, and audience segmentation to inform campaign development.
- Manage SEO/SEM strategies to maximize organic and paid search visibility.
- Oversee social media strategy, content calendar, and community engagement initiatives.
- Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing.
- Report on campaign performance to stakeholders, providing clear and concise summaries of key metrics and outcomes.
- Mentor junior marketing team members and contribute to the growth of the marketing department.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 5-7 years of experience in digital marketing, with a strong focus on campaign strategy and execution.
- Proven track record of developing and managing successful multi-channel digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, email marketing, and programmatic advertising.
- Proficiency with digital marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) and reporting tools.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong understanding of creative development processes and brand storytelling.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional written and verbal communication skills, with the ability to craft persuasive marketing copy.
- Strong project management skills and the ability to manage multiple campaigns simultaneously.
- Creative mindset with a keen eye for detail and a passion for innovation.
Senior Marketing Manager - Digital Campaigns
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and execute integrated digital marketing campaigns aligned with business objectives and target audience insights.
- Manage all aspects of digital campaign execution, including budget allocation, media planning, and performance tracking.
- Oversee SEO/SEM strategies to improve organic search rankings and drive qualified traffic.
- Develop and manage social media marketing campaigns to increase engagement and brand visibility.
- Create and implement content marketing strategies, including blog posts, whitepapers, and case studies.
- Manage email marketing campaigns, including list segmentation, automation, and performance analysis.
- Utilize marketing automation platforms and CRM systems to nurture leads and manage customer relationships.
- Analyze campaign performance data, identify key trends, and provide actionable insights for optimization.
- Collaborate with creative, product, and sales teams to ensure cohesive brand messaging and campaign alignment.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Manage relationships with external agencies and vendors as needed.
- Prepare regular reports on campaign performance and ROI for senior leadership.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
- Minimum of 6-8 years of progressive experience in digital marketing, with a proven track record of managing successful campaigns.
- Extensive knowledge of digital marketing channels, including SEO, SEM, social media, content marketing, and email marketing.
- Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
- Strong analytical skills with experience in data analysis tools (e.g., Google Analytics) and A/B testing.
- Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Strong written and verbal communication skills, with the ability to craft compelling marketing copy.
- Experience working in a hybrid or remote environment is beneficial.
- Creative thinking and problem-solving abilities.
- Leadership potential and a collaborative spirit.
Senior Marketing Strategist - Digital Campaigns
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies across multiple channels.
- Define campaign objectives, target audiences, messaging, and KPIs.
- Manage and optimize paid search (SEM), social media advertising, and display advertising campaigns.
- Oversee SEO strategy and implementation to improve organic search rankings.
- Develop and execute effective content marketing and email marketing campaigns.
- Utilize marketing automation platforms for lead nurturing and customer engagement.
- Analyze campaign performance data, identify insights, and recommend optimizations.
- Conduct market research and competitive analysis to inform strategies.
- Collaborate with cross-functional teams (creative, content, product, sales) to ensure campaign alignment.
- Track and report on marketing ROI and key performance indicators to senior management.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 6+ years of experience in digital marketing strategy and campaign management.
- Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics).
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent understanding of current digital marketing trends and best practices.
- Proven ability to manage multiple projects simultaneously and meet deadlines.
- Exceptional communication, presentation, and interpersonal skills.
- Creative and results-oriented mindset.
- Experience in the technology sector is a plus.
E-commerce Marketing Specialist - Performance Campaigns
Posted 2 days ago
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Job Description
Key responsibilities include developing and implementing effective SEO/SEM strategies, managing ad budgets, optimizing campaign performance for ROI, and conducting A/B testing to improve conversion rates. You will monitor key e-commerce metrics, generate insightful reports, and provide actionable recommendations to enhance online sales performance. This role requires a strong understanding of e-commerce best practices, consumer behavior analytics, and the latest digital marketing trends. Collaboration with the creative team for ad content development and with the web development team for website optimization will be essential. The ideal candidate possesses excellent analytical skills, a keen eye for detail, strong project management capabilities, and a proven ability to drive measurable results in a fast-paced e-commerce environment. This is a fantastic opportunity to shape and grow our client's digital footprint.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3 years of experience in e-commerce marketing, with a strong focus on performance marketing and paid advertising.
- Proven experience managing successful campaigns on Google Ads, Facebook Ads, Instagram Ads, and other relevant platforms.
- Proficiency in SEO/SEM principles and tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Experience with A/B testing, conversion rate optimization (CRO), and data analysis.
- Strong understanding of e-commerce platforms and online sales funnels.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficient in data visualization and reporting.
- Strong communication and interpersonal skills.
- Ability to work effectively in a collaborative, fast-paced environment.
Senior Brand Manager, Global Strategy
Posted 2 days ago
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Job Description
Key responsibilities include:
- Developing and executing comprehensive global brand strategies that align with company objectives and market dynamics.
- Conducting in-depth market research and consumer insights analysis to identify trends, opportunities, and competitive threats.
- Managing the global brand portfolio, including positioning, messaging, and visual identity across all touchpoints.
- Leading the development and implementation of integrated marketing campaigns across various channels, including digital, traditional media, and in-store promotions.
- Collaborating closely with regional marketing teams to ensure effective localization and execution of global strategies.
- Managing brand budgets and optimizing marketing spend for maximum ROI.
- Working with product development teams to influence innovation pipeline and ensure brand relevance.
- Monitoring brand performance metrics and reporting on key KPIs to senior management.
- Building strong relationships with external agencies, partners, and vendors.
- Identifying and evaluating potential brand extensions and new market entries.
- Championing the brand internally, ensuring alignment and understanding across the organization.
Digital Marketing Contractor
Posted 4 days ago
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Job Description
Responsible for implementing and optimizing digital marketing and e-commerce strategies that produce interest across all stages of the buyer's journey and generate revenue. This entrepreneurial person will be tasked with increasing the online traffic and e-commerce revenue for select Precept brands. This is an independent contractor position, and more details will be discussed upon interview.
Duties and Responsibilities
- Responsible for channel management across email, SEM, SEO, affiliate, paid social, Google Ads, and other new marketing channels.
- Experience in structuring campaigns, testing ad copy, researching keywords, and building audiences.
- Able to build a customer audience lifecycle marketing plan (new customer acquisition, retention, and reactivation) for digital marketing investments across channels.
- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights, and optimizes performance based on the insights.
- Plans, executes, and measures experiments and conversion tests.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Brainstorms new and creative growth strategies through e-commerce and digital marketing.
- Proficiency using third-party analytics platforms (Google Analytics), Google Ads (AdWords) and Facebook Ads Manager.
- Experience working with e-commerce platforms like Shopify Plus, Klayvio/Mail Chimp, Google Analytics, ZenDesk, and more.
- Experience with campaign reporting and data analysis.
- Experience in optimizing landing pages and user funnel
- Experience with A/B and multivariate test & learning.
- Experience in setting up and optimizing PPC campaigns on all major search engines.
- Working knowledge of HTML, CSS, and JavaScript.
- Strong analytical abilities and quantitative skills.
- entrepreneurial approach and comfortable with ambiguity.
- Natural curiosity and desire to continuously learn.
Digital Marketing Strategist
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Digital Marketing Manager
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and execute a robust digital marketing strategy aligned with business objectives.
- Manage and optimize all SEO/SEM, marketing databases, email, social media, and display advertising campaigns.
- Measure and report on the performance of all digital marketing campaigns (ROI and KPIs).
- Design, build, and maintain our social media presence across all relevant platforms.
- Collaborate with internal teams and agencies to create engaging content and landing pages.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Plan and execute A/B testing and other experiments to improve website performance and campaign effectiveness.
- Proven working experience in digital marketing or in an advisory/consultancy role, with a minimum of 5 years of experience.
- Demonstrable experience leading and managing SEO, SEM, email marketing, social media, and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience in setting and optimizing PPC campaigns across various platforms.
- Working knowledge of content management systems (CMS) and basic HTML/CSS.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Excellent written and verbal communication skills.
- Bachelor’s degree in Marketing, Communications, or a related field.
Digital Marketing Strategist
Posted 2 days ago
Job Viewed
Job Description
- Develop and implement integrated digital marketing strategies aligned with business goals, focusing on SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc., ensuring efficient budget allocation and ROI.
- Conduct keyword research and implement SEO best practices to improve organic search rankings and drive website traffic.
- Create engaging and compelling content for various digital channels, including website copy, blog posts, social media updates, and email newsletters.
- Analyze campaign performance data using tools like Google Analytics, SEMrush, and social media analytics platforms to identify trends, insights, and areas for improvement.
- Develop and execute email marketing campaigns, including list segmentation, automation, and A/B testing to enhance engagement and conversion rates.
- Manage social media presence, including content scheduling, community engagement, and social listening.
- Collaborate with cross-functional teams, including content creators, web developers, and sales, to ensure cohesive brand messaging and campaign execution.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices, recommending innovative approaches.
- Report on key performance indicators (KPIs) regularly to stakeholders, providing actionable recommendations.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of proven experience in developing and executing successful digital marketing campaigns.
- In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Business Manager, HubSpot, Mailchimp, SEMrush, etc.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent written and verbal communication skills, with a knack for crafting compelling copy.
- Creative thinker with a passion for innovation and staying ahead of industry trends.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Experience in e-commerce marketing is a strong plus.
Digital Marketing Manager
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and execute integrated digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and display advertising.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve lead generation goals.
- Oversee the creation of engaging and relevant content for all digital platforms, including website, blog, social media, and email newsletters.
- Analyze website traffic, campaign performance, and customer data to identify trends, insights, and areas for improvement.
- Develop and implement A/B testing strategies for website elements, ad copy, and email campaigns to improve conversion rates.
- Manage the company's social media presence, fostering community engagement and brand loyalty.
- Collaborate with cross-functional teams (sales, product, design) to ensure consistent brand messaging and campaign alignment.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Report on key performance indicators (KPIs) to senior management, providing actionable recommendations.
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of progressive experience in digital marketing, with a strong focus on performance marketing.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and ad platforms (Google Ads, Facebook Ads Manager).
- Strong understanding of marketing automation platforms and CRM systems.
- Excellent analytical and problem-solving skills with a data-driven approach.
- Exceptional written and verbal communication skills.
- Experience in managing multiple projects simultaneously in a fast-paced environment.
- Creative thinking and a passion for innovation in digital marketing.