16 Marketing Strategy jobs in Seattle

Description
Luxury Stores at Amazon is seeking an experienced and results-driven senior leader to create and implement an annual marketing strategy. The ideal candidate will possess a deep understanding of the luxury market and have significant experience building lifecycle marketing strategies and managing complex, cross-functional initiatives in. This role will be at the forefront of interactions with both internal and external stakeholders, ensuring alignment across teams and driving creative decision forward efficiently. We are looking for someone who thrives in a fast-paced, dynamic environment-constantly planning, iterating, and pushing for excellence. This individual leads with confidence, fosters transparent communication, and encourages diverse perspectives to achieve the best possible outcomes. With expert communication skills and the ability to collaborate seamlessly across varying creative disciplines, the successful candidate will navigate ambiguity and provide actionable solutions in real-time, keeping projects on track and at the highest quality.
Key job responsibilities
Luxury Marketing Strategy:
- Develop and execute year-long marketing strategies to drive awareness and adoption across the product portfolio
- Collaborate in the creation of compelling marketing collateral
- Maintain deep understanding of market dynamics, competitive landscape, and emerging customer needs
- Drive evidence-based decision making through customer insights and market intelligence
- Lead the development of store positioning, messaging, and strategic narrative
- Establish and maintain single-source-of-truth documentation for product positioning, messaging, availability, best practices, and FAQs
Basic Qualifications
- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
- Bachelors Degree
Preferred Qualifications
- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $153,000/year in our lowest geographic market up to $252,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Our client, a prominent online retailer, is seeking an experienced E-commerce Marketing Manager to lead their digital strategy and execution in Seattle, Washington, US . This role is crucial for driving online sales, enhancing brand presence, and optimizing the customer journey across all digital channels. You will be responsible for developing and implementing comprehensive e-commerce marketing campaigns, managing social media presence, and leveraging data analytics to improve performance.

Key Responsibilities:

• Develop and execute a data-driven e-commerce marketing strategy to increase traffic, conversion rates, and customer lifetime value.
• Manage all aspects of the online sales funnel, from customer acquisition to retention and loyalty.
• Oversee and optimize paid advertising campaigns across various platforms, including Google Ads, social media advertising (Facebook, Instagram, TikTok), and retargeting.
• Develop and manage content strategy for social media platforms, driving engagement and brand awareness.
• Implement and manage SEO/SEM strategies to improve organic search rankings and website visibility.
• Analyze website performance, customer behavior, and sales data using tools like Google Analytics to identify trends and opportunities.
• Manage email marketing campaigns, including segmentation, content creation, and automation.
• Collaborate with the creative team to develop compelling marketing assets and website content.
• Manage relationships with third-party marketing agencies and vendors.
• Stay current with e-commerce trends, digital marketing best practices, and competitor activities.
• Plan and execute promotional campaigns and product launches.
• Monitor and report on key marketing KPIs, providing insights and recommendations for improvement.
• Manage the e-commerce budget effectively, ensuring a positive ROI.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
• Minimum of 5 years of experience in e-commerce marketing and digital strategy, with a strong focus on driving online sales.
• Proven track record of success in managing paid advertising campaigns (PPC, social media ads).
• Extensive experience with SEO/SEM techniques and tools.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics, Adobe Analytics).
• Strong understanding of social media marketing and community management.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Exceptional communication, copywriting, and presentation skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Experience with email marketing platforms and automation tools.
• Creative mindset with a keen eye for detail and user experience.
• Prior experience in retail or direct-to-consumer (DTC) businesses is highly valued.

Principal, Luxury Marketing Strategy, F2

Luxury Stores at Amazon is seeking an experienced and results-driven senior leader to create and implement an annual marketing strategy. The ideal candidate will possess a deep understanding of the luxury market and have significant experience building lifecycle marketing strategies and managing complex, cross-functional initiatives in. This role will be at the forefront of interactions with both internal and external stakeholders, ensuring alignment across teams and driving creative decision forward efficiently. We are looking for someone who thrives in a fast-paced, dynamic environmentconstantly planning, iterating, and pushing for excellence. This individual leads with confidence, fosters transparent communication, and encourages diverse perspectives to achieve the best possible outcomes. With expert communication skills and the ability to collaborate seamlessly across varying creative disciplines, the successful candidate will navigate ambiguity and provide actionable solutions in real-time, keeping projects on track and at the highest quality.

Key job responsibilities
Luxury Marketing Strategy:
Develop and execute year-long marketing strategies to drive awareness and adoption across the product portfolio
Collaborate in the creation of compelling marketing collateral
Maintain deep understanding of market dynamics, competitive landscape, and emerging customer needs
Drive evidence-based decision making through customer insights and market intelligence
Lead the development of store positioning, messaging, and strategic narrative
Establish and maintain single-source-of-truth documentation for product positioning, messaging, availability, best practices, and FAQs

BASIC QUALIFICATIONS

- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
- Bachelors Degree

PREFERRED QUALIFICATIONS

- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region youre applying in isnt listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $153,000/year in our lowest geographic market up to $252,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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Our client, a rapidly growing online retail brand, is seeking a strategic and results-driven Senior E-commerce Marketing Manager to lead their growth initiatives in **Seattle, Washington, US**. This pivotal role involves developing and executing comprehensive marketing strategies to drive online sales, enhance customer acquisition, and optimize the e-commerce user experience. You will be responsible for leveraging digital marketing channels, data analytics, and emerging trends to achieve ambitious growth targets. The ideal candidate will possess a deep understanding of the e-commerce landscape, exceptional marketing acumen, and a proven track record of success in online sales.

Key Responsibilities:

• Developing and executing data-driven e-commerce marketing strategies across multiple channels, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
• Managing and optimizing paid advertising campaigns (Google Ads, Facebook Ads, etc.) to maximize ROI and achieve customer acquisition goals.
• Overseeing social media strategy, content creation, and community engagement to build brand loyalty and drive traffic.
• Analyzing website performance, customer behavior, and sales data to identify opportunities for improvement and growth.
• Implementing A/B testing and conversion rate optimization (CRO) strategies to enhance the user journey and drive sales.
• Managing the e-commerce P&L and budget, ensuring profitable growth.
• Collaborating with product development, web development, and customer service teams to ensure a seamless customer experience.
• Staying up-to-date with the latest e-commerce trends, digital marketing technologies, and competitive landscape.
• Developing and managing email marketing campaigns to nurture leads and drive customer retention.
• Reporting on key performance indicators (KPIs) and providing insights to senior leadership.

The successful candidate will hold a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 7 years of experience in e-commerce marketing, with at least 3 years in a managerial role. Proven experience in driving significant online sales growth and managing successful digital marketing campaigns is essential. Strong analytical skills, proficiency in e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing advertising platforms are required. Excellent communication, leadership, and project management skills are vital for success. This is a fantastic opportunity to shape the future of a thriving online business.

Description
The open source technical program manager works closely with open source project communities, engineering teams, and product management. As a member of the Open Source Strategy & Marketing (OSSM) team you will be responsible for making key open source projects successful by working with cross-functional teams. In addition, a technical program manager will own communicating progress to a cross organizational executive audience representing stakeholders across AWS.
Key job responsibilities
- Develop appropriate schedule, milestones, and resource requirements to be successful.
- Drive multiple open source initiatives simultaneously.
- Drive and track readiness for key milestones as well as project related builds.
- Utilize your experience in open source communities to identify technical risks and define mitigation plans.
- Drive the team towards making timely decisions.
- Drive the development and creation of key processes for new open source projects.
- Maintain relationships with open source contributors, key external stakeholders, and open source foundations, drive innovations in processes and identify opportunities to improve quality and community health.
A day in the life
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.
Inclusive Team Culture
Here at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
About the team
The Open Source Strategy and Marketing (OSSM - pronounced "awesome") team includes veterans that have worked for some of the industry's top open source companies and foundations. Based on this open source experience, we help service teams, the field, and others effectively engage with open source constituencies: project communities, media and analysts, and social media.
Our mission is to help AWS deliver on two, tightly linked objectives: 1) to significantly increase the scope and value of our open source involvement and 2) to help customers and communities learn about our involvement and understand why it matters.
Basic Qualifications
- 3+ years of technical product or program management experience
- 3+ years of project management disciplines including scope, schedule, budget, quality, along with risk and critical path management experience
- Experience managing programs across cross functional teams, building processes and coordinating release schedules
- Bachelor's degree in engineering, computer science or equivalent
- History of contribution in open source projects.
Preferred Qualifications
- 3+ years of working directly with engineering teams experience
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $114,500/year in our lowest geographic market up to $197,800/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Our client, a prestigious management consultancy based in the heart of Seattle, is seeking a seasoned Senior Strategy Consultant to lead complex digital transformation initiatives for a diverse range of Fortune 500 clients. This role offers a hybrid work arrangement, blending essential in-office collaboration with the flexibility of remote work. You will be at the forefront of advising C-suite executives on developing and executing innovative strategies to navigate the rapidly evolving digital landscape. Your responsibilities will encompass conducting in-depth market research, analyzing business processes, identifying opportunities for technological integration, and designing comprehensive roadmaps for digital change. This will involve stakeholder management across various organizational levels, from executive leadership to operational teams, ensuring alignment and buy-in for proposed strategies. The ideal candidate will possess exceptional analytical, problem-solving, and communication skills, with a proven ability to articulate complex ideas clearly and persuasively. Experience in change management, agile methodologies, and emerging technologies such as AI, cloud computing, and data analytics is highly valued. You will contribute to business development activities, including proposal writing and client relationship management, and mentor junior consultants. This is an opportunity to make a significant impact on client organizations, driving growth and efficiency through strategic digital enablement. Responsibilities include: Leading client engagements focused on digital strategy, conducting market and competitive analysis, identifying and evaluating digital opportunities, developing business cases for technology investments, designing and implementing digital transformation roadmaps, facilitating workshops and strategic planning sessions, managing client relationships, mentoring and developing consulting teams, and contributing to firm-wide knowledge sharing and intellectual property development. Qualifications: MBA or Master's degree in a relevant field; minimum of 7 years of consulting experience, with a strong focus on digital strategy and transformation; deep understanding of current digital trends and technologies; proven experience in leading complex projects and client engagements; excellent analytical, strategic thinking, and problem-solving capabilities; strong presentation and interpersonal skills; ability to manage multiple priorities in a fast-paced environment. Join a dynamic team dedicated to shaping the future of business.

Our client, a prestigious management consultancy firm with a strong presence in the technology sector, is looking for an experienced Senior Strategy Consultant specializing in Digital Transformation to join their team in Seattle, Washington, US . This role involves advising major corporations on developing and executing comprehensive digital strategies, driving innovation, and navigating complex business challenges in the digital era. The ideal candidate will possess deep expertise in digital technologies, business process re-engineering, change management, and a strong understanding of various industry landscapes.

Key Responsibilities:

• Lead client engagements focused on digital strategy development, including market analysis, competitive landscape assessment, and opportunity identification.
• Develop actionable digital transformation roadmaps, outlining key initiatives, technology implementations, and organizational changes required for success.
• Advise clients on leveraging digital technologies such as AI, machine learning, cloud computing, IoT, and data analytics to achieve strategic business objectives.
• Conduct business process analysis and design improvements to enhance efficiency, agility, and customer experience.
• Facilitate workshops and brainstorming sessions with senior client stakeholders to define digital vision and strategy.
• Manage project teams, ensuring high-quality deliverables, timely execution, and effective client communication.
• Assess organizational readiness for digital transformation and develop comprehensive change management strategies.
• Develop business cases and financial models to support digital investment decisions.
• Conduct industry research and stay abreast of emerging digital trends, technologies, and best practices.
• Build and maintain strong client relationships, acting as a trusted advisor.
• Contribute to the firm’s intellectual capital by developing thought leadership content and best practices in digital strategy.
• Mentor junior consultants and contribute to the growth and development of the consulting practice.

Qualifications:

• MBA or Master's degree in Business, Technology, or a related field from a top-tier institution.
• A minimum of 7 years of experience in management consulting, with a significant focus on digital strategy, technology consulting, or business transformation.
• Proven experience leading complex digital transformation projects for large enterprises.
• Deep understanding of digital technologies, emerging tech trends, and their business implications across various industries (e.g., tech, retail, finance, healthcare).
• Exceptional analytical, problem-solving, and strategic thinking skills.
• Strong project management and client management capabilities.
• Excellent written and verbal communication skills, with the ability to present complex information clearly and persuasively to executive audiences.
• Demonstrated ability to manage and mentor teams.
• A results-oriented mindset with a focus on delivering tangible business value.
• Proficiency in developing business cases, financial models, and strategic frameworks.

This position offers a highly competitive compensation package, significant performance-based bonuses, extensive opportunities for professional growth, and the chance to shape the digital future of leading organizations.

Our client, a prestigious global management consultancy firm, is seeking an experienced Senior Strategy Consultant to lead impactful digital transformation initiatives for Fortune 500 companies. This role, based in the tech-hub of Seattle, Washington, US , demands a strategic thinker with a proven track record in advising C-suite executives on leveraging technology to drive business growth and operational efficiency. You will be responsible for diagnosing client challenges, developing innovative strategies, and guiding the implementation of digital solutions. This is an unparalleled opportunity to work on complex, high-visibility projects and shape the future of leading organizations across diverse industries.

Responsibilities:

• Lead client engagements focused on digital strategy, business model innovation, and technology adoption.
• Conduct in-depth market analysis, competitive assessments, and industry research to identify strategic opportunities and threats.
• Develop comprehensive digital transformation roadmaps, including recommendations for process improvement, technology implementation, and organizational change.
• Work closely with client leadership (CEO, CIO, CDO) to articulate strategic vision and build consensus.
• Design and implement data-driven strategies to enhance customer experience, optimize operations, and drive revenue growth.
• Oversee project teams, ensuring the delivery of high-quality insights and solutions on time and within budget.
• Facilitate workshops and brainstorming sessions with client stakeholders at all levels.
• Develop compelling presentations and proposals to communicate complex ideas clearly and persuasively.
• Build and maintain strong client relationships, acting as a trusted advisor.
• Contribute to the firm's intellectual capital through the development of new methodologies and thought leadership.
• Mentor and develop junior consultants, fostering a culture of excellence and continuous learning.
• Identify and pursue new business opportunities within existing and prospective client accounts.
• Analyze and interpret complex data sets to uncover actionable insights.
• Assess existing technology stacks and recommend improvements or new solutions.
• Manage the financial aspects of client engagements, including scoping and budgeting.

Qualifications:

• MBA or equivalent advanced degree from a top-tier business school.
• 8+ years of experience in management consulting, strategy, or a related field, with a significant focus on digital transformation.
• Demonstrated expertise in digital strategy frameworks, innovation methodologies, and emerging technologies (AI, Cloud, Big Data, IoT).
• Proven ability to lead complex client engagements and manage project teams effectively.
• Exceptional analytical, problem-solving, and critical thinking skills.
• Superior communication, presentation, and interpersonal skills, with the ability to influence senior executives.
• Strong business acumen and understanding of various industry sectors.
• Experience in developing and presenting strategic recommendations to C-suite audiences.
• Demonstrated success in driving change and delivering measurable business outcomes for clients.
• Proficiency in financial modeling and business case development.
• Ability to travel as required for client engagements.
• Experience with agile methodologies and change management principles is a plus.

Our client, a premier management consultancy, is seeking an experienced Senior Strategy Consultant with expertise in Digital Transformation to join their thriving practice in **Seattle, Washington, US**. This role will involve advising Fortune 500 companies on developing and executing comprehensive digital strategies to drive business growth, enhance operational efficiency, and create competitive advantages. Responsibilities include leading client engagements, conducting in-depth market analysis, identifying digital opportunities, and developing strategic roadmaps for technology adoption, process re-engineering, and organizational change. You will work closely with C-level executives to translate business objectives into actionable digital initiatives. The ideal candidate will possess a strong background in management consulting, with a minimum of 5 years of experience focused on digital strategy, enterprise architecture, or technology implementation. An MBA or Master's degree in a related field is highly preferred. Exceptional analytical, problem-solving, and communication skills are critical for developing compelling recommendations and building strong client relationships. Proven experience in areas such as cloud computing, data analytics, AI, IoT, or cybersecurity strategy is a significant asset. This is a challenging and rewarding opportunity to influence strategic decision-making at the highest levels and drive significant business impact. The successful consultant will be a thought leader, capable of navigating complex business challenges and guiding clients through transformative journeys. Strong project management skills and the ability to manage multiple workstreams simultaneously are also essential.