28 Marketing Strategy jobs in Seattle
Director of Digital Marketing Strategy
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business goals.
- Oversee all digital marketing channels including SEO, SEM, social media, email, and display advertising.
- Manage and mentor the digital marketing team, fostering a culture of innovation and performance.
- Analyze campaign performance data, generate insights, and optimize strategies for improved results.
- Manage the digital marketing budget and ensure efficient allocation of resources.
- Collaborate with cross-functional teams to ensure consistent brand messaging and customer experience.
- Identify and evaluate new digital marketing technologies and trends.
- Prepare regular reports on marketing performance for executive leadership.
- Drive lead generation and customer acquisition through digital channels.
- Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree preferred.
- 8+ years of progressive experience in digital marketing, with at least 3 years in a leadership role.
- Proven success in developing and executing data-driven digital marketing campaigns.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills.
- Excellent leadership, communication, and interpersonal skills.
- Experience in the tech industry is a plus.
Director of Digital Marketing Strategy
Posted 2 days ago
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Job Description
Director of Digital Marketing Strategy
Posted 2 days ago
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Job Description
Senior Marketing Manager - Digital Strategy
Posted 2 days ago
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Job Description
The Senior Marketing Manager will be responsible for developing and implementing comprehensive digital marketing campaigns across various platforms, including SEO, SEM, social media, email marketing, and content marketing. You will analyze market trends, identify target audiences, and leverage data insights to optimize campaign performance and ROI. This position requires a deep understanding of the digital marketing landscape, strong analytical skills, and exceptional leadership capabilities to guide a creative team.
Key responsibilities include:
- Developing and executing integrated digital marketing strategies to achieve business goals.
- Managing and optimizing SEO and SEM campaigns to increase organic and paid search visibility.
- Creating and managing engaging content marketing initiatives, including blog posts, articles, and website copy.
- Developing and implementing social media marketing strategies across various platforms.
- Overseeing email marketing campaigns, including list segmentation, campaign creation, and performance analysis.
- Analyzing digital marketing data, tracking key performance indicators (KPIs), and providing regular reports with actionable insights.
- Managing the digital marketing budget and ensuring efficient allocation of resources.
- Collaborating with cross-functional teams, including sales, product development, and design, to ensure brand consistency and campaign alignment.
- Staying current with the latest digital marketing trends, tools, and best practices.
- Leading and mentoring a team of marketing professionals.
- Identifying and evaluating new digital marketing opportunities and technologies.
- Ensuring all digital marketing efforts comply with relevant regulations and ethical standards.
Principal, Luxury Marketing Strategy, F2

Posted 10 days ago
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Job Description
Luxury Stores at Amazon is seeking an experienced and results-driven senior leader to create and implement an annual marketing strategy. The ideal candidate will possess a deep understanding of the luxury market and have significant experience building lifecycle marketing strategies and managing complex, cross-functional initiatives in. This role will be at the forefront of interactions with both internal and external stakeholders, ensuring alignment across teams and driving creative decision forward efficiently. We are looking for someone who thrives in a fast-paced, dynamic environment-constantly planning, iterating, and pushing for excellence. This individual leads with confidence, fosters transparent communication, and encourages diverse perspectives to achieve the best possible outcomes. With expert communication skills and the ability to collaborate seamlessly across varying creative disciplines, the successful candidate will navigate ambiguity and provide actionable solutions in real-time, keeping projects on track and at the highest quality.
Key job responsibilities
Luxury Marketing Strategy:
- Develop and execute year-long marketing strategies to drive awareness and adoption across the product portfolio
- Collaborate in the creation of compelling marketing collateral
- Maintain deep understanding of market dynamics, competitive landscape, and emerging customer needs
- Drive evidence-based decision making through customer insights and market intelligence
- Lead the development of store positioning, messaging, and strategic narrative
- Establish and maintain single-source-of-truth documentation for product positioning, messaging, availability, best practices, and FAQs
Basic Qualifications
- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
- Bachelors Degree
Preferred Qualifications
- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $153,000/year in our lowest geographic market up to $252,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.
Senior Marketing Operations Manager, AWS Marketing Strategy & Operations
Posted 3 days ago
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Job Description
The Senior Marketing Operations Manager is a pivotal member of AWS's Marketing Strategy and Operations team, responsible for driving both core marketing operational processes and strategic initiatives to maximize performance and impact across the business. This role leads efforts to inspect marketing performance, manage resources, coordinate rhythm of business (RoB) activities, and align organizational planning, while also providing critical decision support to leaders, enabling sales and product alignment, and spearheading strategic planning projects.
Key job responsibilities
- Oversee core operational marketing functions such as performance inspection, resource management, and RoB coordination to ensure goals are met and organizational efficiency is optimized.
- Drive strategic activities including leader decision support, interlock with sales teams, and alignment of technology and product roadmaps to business objectives.
- Facilitate integration and enablement by collaborating with cross-functional partners in analytics, segmentation, finance, and builder experience to ensure seamless marketing operations across domains.
- Resolve, triage, and escalate issues from the Voice of Marketing, ensuring timely and effective resolution through specialist channels and partnership teams.
A day in the life
A typical day consists of balancing hands-on management of marketing processes with high-level strategic project execution. The Senior Marketing Operations Manager may begin the day reviewing performance metrics and resource allocations, lead planning sessions, and coordinate across organizational teams on strategic alignment and enablement. Regular interactions include supporting leadership decisions, partnering with analytics, segmentation, and finance teams, and resolving operational challenges identified by the marketing team, all while championing continuous improvement and specialist resolution pathways.
About the team
The AWS Marketing Strategy and Operations team integrates marketing operations across insights & analytics, segmentation, operational enablement, and strategic planning, serving as the hub between the voice of marketing and a network of specialists and stakeholders. As part of a high-impact team at AWS, the Senior Marketing Operations Manager works alongside experts in builder experience, financial management, and product enablement, driving collaboration and operational excellence in support of AWS's mission to deliver innovative cloud solutions for customers worldwide.
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience presenting metrics and progress to goal to senior leadership
- Experience using data and metrics to drive improvements
Preferred Qualifications
- MBA
- Bachelor's degree in Marketing, Business, or a related field.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.
Senior Digital Marketing Specialist - Content Strategy
Posted 2 days ago
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Job Description
The ideal candidate will have a Bachelor's degree in Marketing, Communications, English, or a related field, with at least 5 years of proven experience in digital marketing and content strategy. A strong portfolio showcasing successful content campaigns, SEO optimization, social media management, and email marketing is required. Proficiency in content management systems (CMS), marketing automation platforms (e.g., HubSpot, Marketo), and analytics tools (e.g., Google Analytics) is essential. Excellent writing, editing, and storytelling skills are paramount, along with a keen understanding of audience segmentation and user engagement strategies. You should possess strong analytical skills to measure campaign performance, derive insights, and iterate on strategies. Experience with graphic design tools or video editing software is a plus. The ability to work effectively in a collaborative, remote environment, manage multiple projects, and adapt to evolving digital landscapes is crucial. Join us to craft compelling narratives and drive impactful digital experiences.
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Senior Digital Marketing Manager - Media Strategy
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with client objectives and PR goals.
- Manage and optimize paid search (SEM) and social media advertising campaigns across various platforms (Google Ads, Meta Ads, LinkedIn Ads).
- Oversee search engine optimization (SEO) initiatives to improve organic search rankings and website traffic.
- Develop and execute engaging content marketing strategies, including blog posts, articles, infographics, and video content.
- Manage social media presence, including content creation, community management, and performance analysis.
- Design and implement effective email marketing campaigns to nurture leads and engage audiences.
- Analyze campaign performance data, generate insightful reports, and provide recommendations for continuous improvement.
- Collaborate with PR, creative, and account management teams to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage digital marketing budgets and allocate resources effectively to maximize ROI.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of progressive experience in digital marketing, with a proven track record of success.
- Demonstrated expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot).
- Strong understanding of audience segmentation, persona development, and campaign targeting.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Outstanding written and verbal communication and presentation skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Experience working in an agency setting is highly desirable.
- Proficiency in creative suites and content creation tools is a plus.
Senior E-commerce Growth Manager - Digital Strategy
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive e-commerce growth strategies across all digital channels.
- Optimize website performance for conversion rates, user experience, and mobile responsiveness.
- Manage and execute digital marketing campaigns, including SEO, SEM, social media advertising, email marketing, and affiliate programs.
- Analyze website traffic, user behavior, and sales data to identify trends and opportunities.
- Implement A/B testing and other experimentation methods to improve key e-commerce metrics.
- Develop and manage customer segmentation and personalization strategies.
- Collaborate with the merchandising team to optimize product assortments and pricing strategies.
- Oversee the development and enhancement of the e-commerce platform's features and functionality.
- Monitor key performance indicators (KPIs) and provide regular reports on e-commerce performance.
- Stay current with e-commerce trends, emerging technologies, and competitive landscape.
- Bachelor's degree in Marketing, Business, or a related field; MBA or relevant Master's degree is a plus.
- Minimum of 6 years of experience in e-commerce management, digital marketing, or online growth strategy.
- Proven track record of driving significant growth in online sales and conversion rates.
- Extensive experience with e-commerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud).
- Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics).
- Demonstrated experience with SEO, SEM, social media marketing, email marketing, and affiliate marketing.
- Expertise in A/B testing and CRO methodologies.
- Excellent understanding of UX/UI principles for e-commerce websites.
- Strong project management and communication skills.
- Experience in a hybrid work setup.
Head of Digital Content Strategy
Posted today
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