224 Marketing Technology jobs in the United States
Marketing Technology Specialist
08619 Mercerville, New Jersey
Posted today
Job Viewed
Job Description
Description:
Mercadien is seeking an experienced, detail-oriented and tech-savvy Marketing Technology Specialist to join our dynamic marketing team. The ideal candidate will have extensive experience utilizing and managing various marketing technologies, particularly HubSpot or other CRM system, and will be responsible for ensuring the full utilization and management of our marketing tech stack, which includes HubSpot, ZoomInfo, Dripify, Asana and other tools. This role requires a proactive individual with a keen eye for detail and a strong background in CRM management, data analytics, and campaign execution.
Responsbilities
HubSpot CRM Management:
- Utilize and manage all features of HubSpot Sales & Marketing Hubs to support growth initiatives
- Maintain and optimize the HubSpot database, ensuring data integrity and accuracy
- Create, manage, and analyze marketing email nurture campaigns within HubSpot
- Build and maintain HubSpot dashboards/reports to track marketing and new business performance metrics and ensure the data is accurate and consistent
- Create, implement and manage HubSpot automation workflows to streamline marketing processes and drive efficiencies
- Oversee email marketing campaigns, such as newsletters, special alerts, event invitations, etc., including template creation, list segmentation, A/B testing and performance analysis
- Design and optimize landing pages, calls-to-action and forms to capture and nurture leads
- Encourage firm leadership to use HubSpot’s CRM features to manage client and prospective client relationships
- Leverage HubSpot’s reporting and analytics tools to measure the effectiveness of marketing efforts and, if necessary, propose adjustments to be made to help improve the performance and results from those efforts
Marketing Technology Utilization:
- Oversee the integration and utilization of marketing technologies such as ZoomInfo, Dripify, and other relevant tools to help drive leads and new business opportunities through these platforms
- Work with niche leaders and Marketing Manager to develop and execute marketing campaigns using these platforms to accelerate business growth
- Troubleshoot and resolve any issues related to marketing technology platforms
- Coordinate and meet with technology vendors as needed
- Collaborate with the rest of the marketing team to develop comprehensive marketing plans that leverage these technologies effectively for the various niche areas of the firm
Data Management and Reporting:
- Maintain clean and accurate marketing data across all platforms
- Generate and analyze reports to provide insights into marketing performance
- Assist in the development of data-driven marketing strategies
- Use data insights to refine and optimize marketing campaigns and initiatives
Project Management and Collaboration:
- Update and maintain the marketing team’s project management software, Asana, to ensure timely and efficient execution and scheduling of all marketing projects
- Work closely with the marketing team to align technology use with marketing and overall firm goals
- Provide training, resources and support to firm leadership on the use of marketing technologies and serve as a resource for any questions they may have
- Collaborate with cross-functional departments within the firm’s Operations Team to ensure seamless integration of marketing technologies and consistency across other business systems and platforms
- Bachelor’s degree in Marketing, Information Technology, Business, Data Analytics or a related field
- Minimum of 3 years of experience in a marketing role with a heavy focus on CRM/database management
- Proficiency in & experience with CRM systems is required; HubSpot experience preferred. HubSpot certification is a plus
- Experience with other marketing technologies such as ZoomInfo, Asana, Google Analytics, Google Search Console and Dripify a plus
- Strong analytical skills and experience with data entry, management and reporting
- High level of attention to detail and accuracy
- Excellent communication and collaboration skills
- Ability to work independently and manage multiple projects simultaneously
- Knowledge of B2B marketing strategies and best practices
Benefits
- Hybrid policy (2 days in office or at client site)
- Highly competitive salaries and bonus programs
- Medical, dental, life, and long-term disability insurance
- Competitive 401K match
- Paid holidays, vacation and sick time
- Casual dress code: dress for your day
- Mentorship and training opportunities
- Internal committees and clubs
- Various social gatherings & events
- Strong focus on the Mercadien community
- Cutting edge technology
Location
3625 Quakerbridge Road
Hamilton, NJ 08619
Mercadien is a leading and growing regional accounting and advisory firm with partners and staff that believe our best work starts with our people. When you come on board, you become a part of our community and extended family. We’re entrepreneurs at heart; passionate about creating opportunities, innovating inside and outside of our business, achieving work/life integration, helping our employees reach their potential, and having fun!
Our core values: Integrity, excellence, responsibility, creativity, and respect are the foundation of our firm. They inform and guide us in everything we do and fuel our client work and relationships. We are a teamwork-focused firm and support each other professionally and personally. We’re collaborative by nature and enjoy being actively involved in our communities. Driven by integrity and social responsibility, our associates serve more than 100 civic and charitable organizations, as individuals and through the Mercadien Foundation. At Mercadien, the opportunities are endless.
To all recruitment agencies: The Mercadien Group does not accept unsolicited agency resumes. Please do not forward resumes to our job alias, Mercadien associates or any other company location. The Mercadien Group is not responsible for any fees related to unsolicited resumes.
This employer participates in E-Verify. Mercadien will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's Form I-9 to confirm work authorization. If the government cannot confirm that you are work authorized, Mercadien is required to provide you written instructions and an opportunity to contact SSA and/or DHS before taking adverse action against you, including terminating your employment.
Compensation details: Yearly Salary
PI3fd8d88c938a-
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0
Marketing Technology Director
83756 Boise, Idaho
Sedgwick
Posted today
Job Viewed
Job Description
By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
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1
Marketing Technology Director
40621 Frankfort, Kentucky
Sedgwick
Posted today
Job Viewed
Job Description
By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
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2
Marketing Technology Director
40287 Louisville, Kentucky
Sedgwick
Posted today
Job Viewed
Job Description
By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
View Now
3
Marketing Technology Director
40508
Sedgwick
Posted today
Job Viewed
Job Description
By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
View Now
4
Marketing Technology Manager
94103, California
Uber
Posted today
Job Viewed
Job Description
**About the Role**
We're looking for a proactive, self-driven SEM + Shopping Associate to support and grow our global paid search and shopping programs. This role requires someone who is not only analytically sharp but also takes ownership of their work, moves initiatives forward independently, and doesn't require heavy oversight to execute with excellence.
You'll be a key contributor to the development and optimization of SEM and Shopping campaigns across platforms like Google Ads and Microsoft Ads. Working cross-functionally with teams in creative, analytics, and product you'll help ensure our digital strategy is aligned with business goals.
**What You'll Do**
1. Independently manage and optimize SEM and Shopping campaigns, ensuring continuous performance improvements across Google Ads, Bing Ads, and Merchant Center.
2. Execute keyword research, A/B testing for ad copy, bidding strategy adjustments, and budget pacing with minimal handholding.
3. Monitor, analyze, and report on key campaign metrics (e.g., ROAS, CPA, CTR, CVR), flagging performance risks or opportunities proactively.
4. Audit product feeds regularly and identify enhancements to drive Shopping campaign success.
5. Stay current on SEM industry trends, algorithm changes, and platform updates, bringing new ideas to the table regularly.
6. Assist with monthly/ weekly/ quarterly performance reporting and competitive benchmarking.
**Basic Qualifications**
1. 3+ years of hands-on experience running and optimizing paid search and Shopping campaigns.
2. Bachelor's degree is associated field
**Preferred Qualifications**
1. Strong command of Google Ads (Search + Shopping), Ads Editor and Google Merchant Center.
2. Demonstrated ability to manage projects and campaigns independently with minimal oversight.
3. Proactive mindset with strong critical thinking and the ability to solve problems without waiting for direction.
4. Highly organized with strong attention to detail, and a bias for action.
5. Experience at a brand, in-house marketing team, or direct-to-consumer business is highly preferred. (Agency experience is also welcome.)
6. Experience supporting global campaigns
7. Advanced Shopping campaign and feed management.
For New York, NY-based roles: The base salary range for this role is USD$135,000 per year - USD$50,000 per year. For San Francisco, CA-based roles: The base salary range for this role is USD 135,000 per year - USD 150,000 per year. For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form-
We're looking for a proactive, self-driven SEM + Shopping Associate to support and grow our global paid search and shopping programs. This role requires someone who is not only analytically sharp but also takes ownership of their work, moves initiatives forward independently, and doesn't require heavy oversight to execute with excellence.
You'll be a key contributor to the development and optimization of SEM and Shopping campaigns across platforms like Google Ads and Microsoft Ads. Working cross-functionally with teams in creative, analytics, and product you'll help ensure our digital strategy is aligned with business goals.
**What You'll Do**
1. Independently manage and optimize SEM and Shopping campaigns, ensuring continuous performance improvements across Google Ads, Bing Ads, and Merchant Center.
2. Execute keyword research, A/B testing for ad copy, bidding strategy adjustments, and budget pacing with minimal handholding.
3. Monitor, analyze, and report on key campaign metrics (e.g., ROAS, CPA, CTR, CVR), flagging performance risks or opportunities proactively.
4. Audit product feeds regularly and identify enhancements to drive Shopping campaign success.
5. Stay current on SEM industry trends, algorithm changes, and platform updates, bringing new ideas to the table regularly.
6. Assist with monthly/ weekly/ quarterly performance reporting and competitive benchmarking.
**Basic Qualifications**
1. 3+ years of hands-on experience running and optimizing paid search and Shopping campaigns.
2. Bachelor's degree is associated field
**Preferred Qualifications**
1. Strong command of Google Ads (Search + Shopping), Ads Editor and Google Merchant Center.
2. Demonstrated ability to manage projects and campaigns independently with minimal oversight.
3. Proactive mindset with strong critical thinking and the ability to solve problems without waiting for direction.
4. Highly organized with strong attention to detail, and a bias for action.
5. Experience at a brand, in-house marketing team, or direct-to-consumer business is highly preferred. (Agency experience is also welcome.)
6. Experience supporting global campaigns
7. Advanced Shopping campaign and feed management.
For New York, NY-based roles: The base salary range for this role is USD$135,000 per year - USD$50,000 per year. For San Francisco, CA-based roles: The base salary range for this role is USD 135,000 per year - USD 150,000 per year. For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form-
View Now
5
Marketing Technology Architect
94039 Mountainview, California
Microsoft Corporation
Posted 1 day ago
Job Viewed
Job Description
As a Marketing Technology Architect, you will be a strategic leader responsible for designing and evolving the architecture of our global MarTech ecosystem. You will partner across marketing, engineering, and data science teams to deliver scalable, compliant, and innovative solutions that power audience-centric marketing, accelerate campaign velocity, and enable AI-driven personalization. This role is critical to advancing our Adobe platform strategy, GenAI Center of Excellence, and marketing automation capabilities.
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
**Responsibilities**
+ Architectural Leadership: Define and maintain the end-to-end architecture of the MarTech stack, including Adobe Experience Cloud (Adobe Experience Manager (AEM), Real-time Customer Data Platform (RTCDP), Marketo), Signal Flow, and GenAI platforms.
+ Platform Strategy & Roadmapping: Collaborate with marketing and engineering leadership to align platform capabilities with business goals, including roadmap development for Adobe Cloud and GenAI solutions.
+ Build and govern Application Programming Interfaces (APIs) and connectors across MarTech and data platforms
+ Serve as MarTech platform resource for platform onboarding, internal training, and cross-functional design workshops
+ Support overall strategy by translating technical roadmaps into business-facing solutions for leadership discussions
+ AI & Automation Enablement: Partner with the GenAI Center of Excellence (COE) to integrate AI/Machine Learning (ML) models (e.g., Next Best Action, Account-Based Marketing (ABM) Recommendations) into marketing workflows and content generation.
+ Data Governance & Compliance: Ensure all implementations meet enterprise data standards, privacy regulations, and responsible AI principles.
+ Cross-Functional Collaboration: Serve as a bridge between marketing, IT, and analytics teams to ensure seamless integration, operational efficiency, and platform adoption.
+ Innovation & Optimization: Lead initiatives to reduce platform operating costs, improve Service-level Agreement (SLA)
+ Embody our Culture ( and Values ( Qualifications**
+ Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 10+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 5+ years experience in Adobe or other enterprise wide MarTech stacks (Adobe Experience Cloud, Salesforce, Oracle).
+ Experience designing scalable architectures that support personalization, campaign orchestration, and analytics.
+ Experience with API-based integrations and orchestration across MarTech, AdTech, and data platforms
+ Experience with AI/ML applications in marketing, including GenAI content tools and predictive modeling.
**Additional or Preferred Qualifications**
+ Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 12+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 6+ years technology/process improvement experience.
+ Experience collaborating across legal, privacy, engineering, and analytics functions to deliver compliant, scalable solutions
Marketing Technology IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $51,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD 165,600 - 272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: will accept applications for the role until October 15, 2025.
#EandEjobs
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations ( .
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
**Responsibilities**
+ Architectural Leadership: Define and maintain the end-to-end architecture of the MarTech stack, including Adobe Experience Cloud (Adobe Experience Manager (AEM), Real-time Customer Data Platform (RTCDP), Marketo), Signal Flow, and GenAI platforms.
+ Platform Strategy & Roadmapping: Collaborate with marketing and engineering leadership to align platform capabilities with business goals, including roadmap development for Adobe Cloud and GenAI solutions.
+ Build and govern Application Programming Interfaces (APIs) and connectors across MarTech and data platforms
+ Serve as MarTech platform resource for platform onboarding, internal training, and cross-functional design workshops
+ Support overall strategy by translating technical roadmaps into business-facing solutions for leadership discussions
+ AI & Automation Enablement: Partner with the GenAI Center of Excellence (COE) to integrate AI/Machine Learning (ML) models (e.g., Next Best Action, Account-Based Marketing (ABM) Recommendations) into marketing workflows and content generation.
+ Data Governance & Compliance: Ensure all implementations meet enterprise data standards, privacy regulations, and responsible AI principles.
+ Cross-Functional Collaboration: Serve as a bridge between marketing, IT, and analytics teams to ensure seamless integration, operational efficiency, and platform adoption.
+ Innovation & Optimization: Lead initiatives to reduce platform operating costs, improve Service-level Agreement (SLA)
+ Embody our Culture ( and Values ( Qualifications**
+ Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 10+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 5+ years experience in Adobe or other enterprise wide MarTech stacks (Adobe Experience Cloud, Salesforce, Oracle).
+ Experience designing scalable architectures that support personalization, campaign orchestration, and analytics.
+ Experience with API-based integrations and orchestration across MarTech, AdTech, and data platforms
+ Experience with AI/ML applications in marketing, including GenAI content tools and predictive modeling.
**Additional or Preferred Qualifications**
+ Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 12+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 6+ years technology/process improvement experience.
+ Experience collaborating across legal, privacy, engineering, and analytics functions to deliver compliant, scalable solutions
Marketing Technology IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $51,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD 165,600 - 272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: will accept applications for the role until October 15, 2025.
#EandEjobs
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations ( .
View Now
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6
Marketing Technology Architect
30309 Midtown Atlanta, Georgia
Microsoft Corporation
Posted 1 day ago
Job Viewed
Job Description
As a Marketing Technology Architect, you will be a strategic leader responsible for designing and evolving the architecture of our global MarTech ecosystem. You will partner across marketing, engineering, and data science teams to deliver scalable, compliant, and innovative solutions that power audience-centric marketing, accelerate campaign velocity, and enable AI-driven personalization. This role is critical to advancing our Adobe platform strategy, GenAI Center of Excellence, and marketing automation capabilities.
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
**Responsibilities**
+ Architectural Leadership: Define and maintain the end-to-end architecture of the MarTech stack, including Adobe Experience Cloud (Adobe Experience Manager (AEM), Real-time Customer Data Platform (RTCDP), Marketo), Signal Flow, and GenAI platforms.
+ Platform Strategy & Roadmapping: Collaborate with marketing and engineering leadership to align platform capabilities with business goals, including roadmap development for Adobe Cloud and GenAI solutions.
+ Build and govern Application Programming Interfaces (APIs) and connectors across MarTech and data platforms
+ Serve as MarTech platform resource for platform onboarding, internal training, and cross-functional design workshops
+ Support overall strategy by translating technical roadmaps into business-facing solutions for leadership discussions
+ AI & Automation Enablement: Partner with the GenAI Center of Excellence (COE) to integrate AI/Machine Learning (ML) models (e.g., Next Best Action, Account-Based Marketing (ABM) Recommendations) into marketing workflows and content generation.
+ Data Governance & Compliance: Ensure all implementations meet enterprise data standards, privacy regulations, and responsible AI principles.
+ Cross-Functional Collaboration: Serve as a bridge between marketing, IT, and analytics teams to ensure seamless integration, operational efficiency, and platform adoption.
+ Innovation & Optimization: Lead initiatives to reduce platform operating costs, improve Service-level Agreement (SLA)
+ Embody our Culture ( and Values ( Qualifications**
+ Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 10+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 5+ years experience in Adobe or other enterprise wide MarTech stacks (Adobe Experience Cloud, Salesforce, Oracle).
+ Experience designing scalable architectures that support personalization, campaign orchestration, and analytics.
+ Experience with API-based integrations and orchestration across MarTech, AdTech, and data platforms
+ Experience with AI/ML applications in marketing, including GenAI content tools and predictive modeling.
**Additional or Preferred Qualifications**
+ Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 12+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 6+ years technology/process improvement experience.
+ Experience collaborating across legal, privacy, engineering, and analytics functions to deliver compliant, scalable solutions
Marketing Technology IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $51,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD 165,600 - 272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: will accept applications for the role until October 15, 2025.
#EandEjobs
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations ( .
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
**Responsibilities**
+ Architectural Leadership: Define and maintain the end-to-end architecture of the MarTech stack, including Adobe Experience Cloud (Adobe Experience Manager (AEM), Real-time Customer Data Platform (RTCDP), Marketo), Signal Flow, and GenAI platforms.
+ Platform Strategy & Roadmapping: Collaborate with marketing and engineering leadership to align platform capabilities with business goals, including roadmap development for Adobe Cloud and GenAI solutions.
+ Build and govern Application Programming Interfaces (APIs) and connectors across MarTech and data platforms
+ Serve as MarTech platform resource for platform onboarding, internal training, and cross-functional design workshops
+ Support overall strategy by translating technical roadmaps into business-facing solutions for leadership discussions
+ AI & Automation Enablement: Partner with the GenAI Center of Excellence (COE) to integrate AI/Machine Learning (ML) models (e.g., Next Best Action, Account-Based Marketing (ABM) Recommendations) into marketing workflows and content generation.
+ Data Governance & Compliance: Ensure all implementations meet enterprise data standards, privacy regulations, and responsible AI principles.
+ Cross-Functional Collaboration: Serve as a bridge between marketing, IT, and analytics teams to ensure seamless integration, operational efficiency, and platform adoption.
+ Innovation & Optimization: Lead initiatives to reduce platform operating costs, improve Service-level Agreement (SLA)
+ Embody our Culture ( and Values ( Qualifications**
+ Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 10+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 5+ years experience in Adobe or other enterprise wide MarTech stacks (Adobe Experience Cloud, Salesforce, Oracle).
+ Experience designing scalable architectures that support personalization, campaign orchestration, and analytics.
+ Experience with API-based integrations and orchestration across MarTech, AdTech, and data platforms
+ Experience with AI/ML applications in marketing, including GenAI content tools and predictive modeling.
**Additional or Preferred Qualifications**
+ Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 12+ years experience in marketing technology, enterprise architecture, or digital transformation roles OR equivalent experience.
+ 6+ years technology/process improvement experience.
+ Experience collaborating across legal, privacy, engineering, and analytics functions to deliver compliant, scalable solutions
Marketing Technology IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $51,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD 165,600 - 272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: will accept applications for the role until October 15, 2025.
#EandEjobs
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations ( .
View Now
7
Marketing Technology Director
17108 Harrisburg, Pennsylvania
Sedgwick
Posted today
Job Viewed
Job Description
By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
View Now
8
Marketing Technology Director
15222 Pittsburgh, Pennsylvania
Sedgwick
Posted today
Job Viewed
Job Description
By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
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