4,141 Music Marketing jobs in the United States
Manager, Brand Management
Posted today
Job Viewed
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Job Description
About Nexon
Nexon America is a branch of Nexon Co., Ltd., a global video game publisher and leading developer of online virtual worlds for PCs, consoles, and mobile devices. Nexon proudly offers celebrated franchises like MapleStory and Mabinogi that have been enjoyed by millions of players for over two decades. When we founded our Nexon America branch in 2006, we made it our goal to bring those unique games to western players using a player-first approach. We achieve that goal by applying our team’s outstanding free-to-play expertise and live game support to every decision, every day.
But we’re committed to more than our games! Here at Nexon America, we’re all about open communication, diversity, mutual respect, and collaboration, so we can bring out the best in each other. Nexies find support, friendship, and career growth all in one place! And because we know a healthy work-life balance is the key to happiness, Nexies also enjoy flexible hours, a hybrid work model, and extra perks like food trucks, happy hours, and team events. It’s why we’ve earned the Great Place to Work certification for 5 years running!
We’re looking to expand our team with passionate individuals who want to learn, play, and grow with us. Ready for a new challenge?
Summary of Position
The Brand Marketing Manager plays a critical role in shaping the success of Nexon America’s most strategic live-service titles across both PC/console and mobile platforms. This role is responsible for leading go-to-market planning, brand development, and full-funnel campaign execution for a portfolio that includes core action RPGs and anime-inspired live-service games.
As a key cross-functional leader, this individual will partner closely with Product, Creative, Social, CRM, Influencer, and PR teams to deliver campaigns that drive player awareness, acquisition, and retention. The role requires someone who can operate strategically while managing day-to-day execution — balancing big-picture thinking with operational precision.
The ideal candidate is passionate about building global gaming brands, experienced in launching combat-focused and culturally nuanced titles, and comfortable navigating cross-regional publishing dynamics with East Asian partners. This role also includes mentorship of junior brand staff and an opportunity to help evolve Nexon America’s marketing playbook for a portfolio of games with global potential.
We are currently working in the office 2-3x a week in a hybrid work model.
Job Responsibilities
- Lead brand marketing strategy and go-to-market planning for Khazan, Blue Archive, and Mabinogi. Own strategic briefs, audience positioning, messaging, and campaign development in partnership with product, creative, and cross-functional teams.
- Build and execute integrated marketing campaigns across channels including social, influencer, PR, CRM, paid media, partnerships, and platform activations to drive player awareness and engagement.
- Manage and mentor junior brand team members, helping grow their marketing acumen, cross-functional coordination, and campaign ownership.
- Monitor, report, and analyze the effectiveness of brand campaigns and provide insights and recommendations to optimize future efforts. Develop regular KPI-driven reports to keep stakeholders informed.
- Partner closely with the Nexon Korea HQ teams to ensure Western market needs are understood and integrated into global marketing materials, game development decisions, and release planning.
- Stay up to date on competitive titles, market trends, and emerging best practices to identify opportunities to differentiate Nexon’s anime/live service titles _ core PC/console RPGS to stay ahead of the curve.
- Other duties as assigned
Work Experience
- 6+ years of experience in brand or product marketing, with direct ownership of PC/console title launches, particularly in the action RPG or midcore-to-hardcore genre (e.g., The First Berserker: Khazan)
- Experience supporting anime-style, mobile or PC live-service games (e.g., Blue Archive, Mabinogi), with an understanding of player engagement and long-term content planning
- Deep knowledge of the online gaming market across PC/console and mobile platforms, including games-as-a-service models, virtual goods economies, and platform-specific marketing strategies
- Proven success leading cross-functional campaign planning, creative development, and stakeholder alignment
- Demonstrated experience mentoring junior marketers and managing campaign execution across multiple titles
- Experience working with East Asian development partners, with sensitivity to cross-regional publishing workflows and communication norms
Education, Professional Training, Technical Training or Certification
- Bachelor’s degree required
- MBA preferred
Knowledge/Skills
- Microsoft Office & Google Suite experience (Required)
- JIRA, Confluence, and/or other project management tools (Preferred)
- Deep knowledge of the online gaming market, including games-as-a-service models, virtual goods economies, and strong familiarity with both action RPGs (e.g., Soulslike, combat-focused PC/console titles) and anime/mobile game fandoms
- Results-driven personality that is self-motivated, well organized, and consistently delivers high quality work
- Excellent eye for iconic creative and ways to stand out in a crowded digital landscape
- Ability to execute on a wide variety of concurrent projects on schedule in a fast paced entrepreneurial environment
- Strong analytical, strategic and interpersonal skills
- Constantly looking for ways to learn and improve without missing deadlines despite managing sometimes large and often very complex projects
Management has the right to add or change duties and job requirements at any time.
Nexon’s Benefits and Perks
We offer medical, dental and vision plans for you, your spouse or domestic partner and your children. Employees who enroll in the high deductible health plan receive an annual employer contribution to a health savings account and company paid hospital indemnity benefits. We also provide company paid life, AD&D, short-term and long-term disability benefits as well as access to voluntary life and AD&D for yourself and your dependents, flexible spending accounts, a 401(k) savings plan with a company match, and pet insurance. Nexies are encouraged to take advantage of our monthly wellness credit, participate in lunchtime yoga, and enroll in language classes. We host bi-monthly catered lunches, monthly happy hours, and maintain a well-stocked snack bar. To help you maintain a good work life balance, we offer paid time off, sick days, company holidays, and a year-end break.
Nexon is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.
Compensation Description for Pay Transparency (annually)
The base salary range for this position in El Segundo, CA is $120,000 - $150,000 annually.
Our salary ranges are determined by market data based on position and level. The range displayed on each job posting reflects the minimum and maximum salaries for that position. An individual’s pay is determined by factors including, but not limited to, a candidate’s qualifications, skills, experiences, relevant education or training, and location.
Base pay is one part of the Total Rewards package that is provided to compensate and recognize employees for their work. This role may be eligible for additional discretionary bonuses/incentives, however the salary range listed in this job posting reflects the base salary only.
Beware of Recruitment Scams
We have been made aware of fraudulent recruitment activities by individuals falsely claiming to represent Nexon America. Our recruiters will only contact you from official company email addresses ending in @nexon.com and will follow a formal interview process. We will never request for payment or personal financial information such as photos of government-issued identification during the recruitment process or offer a job without a formal interview process. If you receive suspicious email, we advise you to mark the email as junk or spam, so your email provider will block future messages from the sender.
Social Media & Content Marketing Manager
Posted 6 days ago
Job Viewed
Job Description
Ready to run content and social across multiple brands — with AI as your secret weapon? If you're a content-savvy, AI-fluent creator who thrives on variety, this role was made for you.
You'll lead content creation and brand growth across a portfolio of exciting projects — from B2B eCommerce support to a values-driven local community. If you love switching up brand voices and building smart content systems, let’s talk.
Location: Open to candidates based in South America – Full-Time, Remote
Your Mission: Day to Day Responsibilities
- Run a high-performing, AI-powered content machine across multiple brands
- Plan, create, and manage content across IG, LinkedIn, X, email, and more
- Repurpose content effectively to suit platform nuances
- Use tools like ChatGPT, Midjourney, Descript, and CapCut to scale production
- Track analytics and improve performance through iteration
- Grow and engage the Conscious Builders ATX community via Instagram
- Collaborate with and engage aligned local creators and entrepreneurs
- Handle light community management: comments, DMs, event follow-ups
Your Toolbox: Skills to be Successful
- Copywriting that converts — especially for IG and LinkedIn
- Proficiency in Canva or Figma for graphics
- Hands-on experience with AI tools: ChatGPT, Midjourney, Descript, CapCut
- Familiarity with schedulers like Metricool, Later, or Buffer
- Bonus: Experience managing or growing a brand or community from scratch
- Bonus: Strong instincts for emotional storytelling + B2B tone-switching
Your Perks: What's in it for you
- Working completely remote
- Location independence
- 15 Paid leave days
- 8 leave days for National Holidays
- 1 leave day for Birthday
- Quarterly bonus
- Annual (performance-based) salary increase policy
- Long-term position with the opportunity to grow in a stable and growing Agency
- Great opportunity to grow
- You’ll be joining a high-level and fast-paced team
- Applicants from Austin, TX are a plus (especially for Conscious Builders ATX), but not required
Why Adaptive Teams?
At Adaptive Teams, we don’t just fill positions – we create pathways to success. Whether you’re a seasoned pro or just starting out, we’re here to help you grow, innovate, and make an impact. If you’re looking for exciting opportunities and, a team that’s as passionate as you are, this is the place to be.
What to Expect from Our Application Process?
Once you apply, you’ll receive an email guiding you through the next steps, including an assessment tailored to the role. Be sure to check your inbox (and your spam folder , just in case) for further instructions.
We understand your time is valuable , so we strive to keep the assessment process under 45 minutes whenever possible, though some roles may require a slightly longer time investment.
Once selected, you’ll have the chance to schedule your first interview with our team. We aim to make the process as smooth and transparent as possible, so you’ll always know where you stand.
Sr Manager Brand Management
Posted today
Job Viewed
Job Description
At Nestl Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life, Nature's Bounty, Vital Proteins, Orgain, Nuun, BOOST, Carnation Breakfast Essentials, Peptamen, Compleat Organic Blends, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.
At Nestl Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.
Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.
The Sr Manager Brand Management plays a central role in creating the strategy for near-term profitable brand growth (<18 months), leading portfolio management including renovation & tactical innovation, price package architecture (PPA) and pricing strategy. Responsible for leveraging actionable insights to drive end-to-end optimization, I&R, and unlock consumer & customer value. This role is accountable for championing the category, brand and consumer strategy in the near-term plan.
Key Responsibilities
- Develop a deep understanding of the demographics, psychographics, occasions, path to purchase, and behavioral drivers of the brands consumer through data and research to prioritize growth opportunities.
- Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications), and retail programs.
- Business Planning :
- P&L ownership to ensure that key business KPIs are metrevenue, profit, market share, and Brand Health.
- End-to-end cross-functional leadership to drive optimized portfolio & value chain.
- Lead the development of strategic revenue management strategies to drive long-term profitable growth for the business including pricing, promo, and price pack architecture (PPA).
- Project end-to-end impact of business plan and prepare cross-functional teams to deliver (procurement, T&P, ensure supply, etc.).
- Manufacturing & distribution capabilities / Long Term Sourcing & Procurement Strategy.
- Strategically chart a course for the category, portfolio, and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internal teams and customers; prioritized rewarding sensorial experience like superior taste, alluring packaging, and breakthrough communications.
- Lead monthly business planning process for brand, including collaborating with Demand Planning, Finance, and Customer teams on forecast and business tracking.
- Brand & Product Experience :
- Within the context of the division's Innovation / Renovation strategy, support tactical I&R pipeline development based on key consumer, shopper, and marketplace data.
- In collaboration with cross-functional and external experts, lead tactical innovation projects (e.g., new count sizes, special packs, lift/shifts) in support of the brands innovation strategy.
- Translate 3-year strategic plan into an annual commercial plan to drive sales and marketing tactics through retailer channels and partners.
- Ensure solutions are differentiated, creating brand value and influencing purchase behavior.
- Partner closely with sales to develop and communicate portfolio plans to the sales organization.
- Talent Management :
- Lead by example to motivate and inspire direct reports and cross-functional teams supporting the brand to exceed high performance targets.
- Actively communicate expectations and provide regular feedback against those expectations through a robust performance management process, working with each team member to evaluate performance, provide feedback and training.
- Work with direct reports to build appropriate development plans and coach team to ensure that the training activities achieve mutual, agreed-upon objectives.
- Participate in talent recruitment and selection to staff the organizations with the best people for current jobs, as well as future leadership, promoting workforce diversity.
- Foster the sharing of best practices.
Experience and Education Requirements
- Bachelor Degree in marketing or related business field; or equivalent experience.
- MBA Preferred.
- At least 7 years of work experience in product or brand management.
- Demonstrated ability and initiative to drive cross-functional teams and agencies to deliver on collective brand goals.
- Experience developing strategic plans and budgets, such as communication campaigns or commercialization strategies.
Preferred Skills
- Knowledge of budget control methods, policies, and procedures
- Strong negotiation and relationship-building skills
- Strong research and strategic analysis skills
- Ability to work independently, autonomously, and adapt quickly to change to deliver results
- Must have strong problem-solving and decision-making skills
- Excellent communication (both verbal and written) and interpersonal skills
- Basic financial acumen and understanding of calculating risk/return on business decisions
- Ability to prioritize workload and self-manage projects, handle multiple tasks, and meet strict deadlines
- Proficient in Microsoft Office Applications
Top consideration will be given to local candidates and those willing to relocate to Bridgewater, NJ; Chicago, IL; West Palm Beach, FL.
The approximate pay range for this position is $145,000 to $90,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.
Nestl offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us |Nestl Careers (nestlejobs.com)
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestl. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestl seeks such skilled and qualified individuals to share our mission where youll join a cohort of others who have chosen to call Nestl home.
The Nestl Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- .
This position is not eligible for Visa Sponsorship.
At Nestl Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life, Nature's Bounty, Vital Proteins, Orgain, Nuun, BOOST, Carnation Breakfast Essentials, Peptamen, Compleat Organic Blends, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.
At Nestl Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.
Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.
The Sr Manager Brand Management plays a central role in creating the strategy for near-term profitable brand growth (<18 months), leading portfolio management including renovation & tactical innovation, price package architecture (PPA) and pricing strategy. Responsible for leveraging actionable insights to drive end-to-end optimization, I&R, and unlock consumer & customer value. This role is accountable for championing the category, brand and consumer strategy in the near-term plan.
Key Responsibilities
- Develop a deep understanding of the demographics, psychographics, occasions, path to purchase, and behavioral drivers of the brands consumer through data and research to prioritize growth opportunities.
- Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications), and retail programs.
- Business Planning :
- P&L ownership to ensure that key business KPIs are metrevenue, profit, market share, and Brand Health.
- End-to-end cross-functional leadership to drive optimized portfolio & value chain.
- Lead the development of strategic revenue management strategies to drive long-term profitable growth for the business including pricing, promo, and price pack architecture (PPA).
- Project end-to-end impact of business plan and prepare cross-functional teams to deliver (procurement, T&P, ensure supply, etc.).
- Manufacturing & distribution capabilities / Long Term Sourcing & Procurement Strategy.
- Strategically chart a course for the category, portfolio, and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internal teams and customers; prioritized rewarding sensorial experience like superior taste, alluring packaging, and breakthrough communications.
- Lead monthly business planning process for brand, including collaborating with Demand Planning, Finance, and Customer teams on forecast and business tracking.
- Brand & Product Experience :
- Within the context of the division's Innovation / Renovation strategy, support tactical I&R pipeline development based on key consumer, shopper, and marketplace data.
- In collaboration with cross-functional and external experts, lead tactical innovation projects (e.g., new count sizes, special packs, lift/shifts) in support of the brands innovation strategy.
- Translate 3-year strategic plan into an annual commercial plan to drive sales and marketing tactics through retailer channels and partners.
- Ensure solutions are differentiated, creating brand value and influencing purchase behavior.
- Partner closely with sales to develop and communicate portfolio plans to the sales organization.
- Talent Management :
- Lead by example to motivate and inspire direct reports and cross-functional teams supporting the brand to exceed high performance targets.
- Actively communicate expectations and provide regular feedback against those expectations through a robust performance management process, working with each team member to evaluate performance, provide feedback and training.
- Work with direct reports to build appropriate development plans and coach team to ensure that the training activities achieve mutual, agreed-upon objectives.
- Participate in talent recruitment and selection to staff the organizations with the best people for current jobs, as well as future leadership, promoting workforce diversity.
- Foster the sharing of best practices.
Experience and Education Requirements
- Bachelor Degree in marketing or related business field; or equivalent experience.
- MBA Preferred.
- At least 7 years of work experience in product or brand management.
- Demonstrated ability and initiative to drive cross-functional teams and agencies to deliver on collective brand goals.
- Experience developing strategic plans and budgets, such as communication campaigns or commercialization strategies.
Preferred Skills
- Knowledge of budget control methods, policies, and procedures
- Strong negotiation and relationship-building skills
- Strong research and strategic analysis skills
- Ability to work independently, autonomously, and adapt quickly to change to deliver results
- Must have strong problem-solving and decision-making skills
- Excellent communication (both verbal and written) and interpersonal skills
- Basic financial acumen and understanding of calculating risk/return on business decisions
- Ability to prioritize workload and self-manage projects, handle multiple tasks, and meet strict deadlines
- Proficient in Microsoft Office Applications
Top consideration will be given to local candidates and those willing to relocate to Bridgewater, NJ; Chicago, IL; West Palm Beach, FL.
The approximate pay range for this position is 145,000 to 190,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.
Nestl offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us |Nestl Careers (nestlejobs.com)
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestl. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestl seeks such skilled and qualified individuals to share our mission where youll join a cohort of others who have chosen to call Nestl home.
The Nestl Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- .
This position is not eligible for Visa Sponsorship.
#J-18808-LjbffrSr Manager Brand Management
Posted today
Job Viewed
Job Description
At Nestle Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life, Nature's Bounty, Vital Proteins, Orgain, Nuun, BOOST, Carnation Breakfast Essentials, Peptamen, Compleat Organic Blends, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.
At Nestle Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.
Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.
The Sr Manager Brand Management plays a central role in creating the strategy for near-term profitable brand growth (<18 months), leading portfolio management including renovation & tactical innovation, price package architecture (PPA) and pricing strategy. Responsible for leveraging actionable insights to drive end-to-end optimization, I&R, and unlock consumer & customer value. This role is accountable for championing the category, brand and consumer strategy in the near-term plan.
Key Responsibilities
- Consumer & Customer Intimacy :
- Develop a deep understanding of the demographics, psychographics, occasions, path to purchase, and behavioral drivers of the brand's consumer through data and research to prioritize growth opportunities.
- Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications), and retail programs.
- Business Planning :
- P&L ownership to ensure that key business KPIs are met-revenue, profit, market share, and Brand Health.
- End-to-end cross-functional leadership to drive optimized portfolio & value chain.
- Lead the development of strategic revenue management strategies to drive long-term profitable growth for the business including pricing, promo, and price pack architecture (PPA).
- Project end-to-end impact of business plan and prepare cross-functional teams to deliver (procurement, T&P, ensure supply, etc.).
- Manufacturing & distribution capabilities / Long Term Sourcing & Procurement Strategy.
- Strategically chart a course for the category, portfolio, and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internal teams and customers; prioritized rewarding sensorial experience like superior taste, alluring packaging, and breakthrough communications.
- Lead monthly business planning process for brand, including collaborating with Demand Planning, Finance, and Customer teams on forecast and business tracking.
- Brand & Product Experience :
- Within the context of the division's Innovation / Renovation strategy, support tactical I&R pipeline development based on key consumer, shopper, and marketplace data.
- In collaboration with cross-functional and external experts, lead tactical innovation projects (e.g., new count sizes, special packs, lift/shifts) in support of the brand's innovation strategy.
- Commercial Excellence :
- Translate 3-year strategic plan into an annual commercial plan to drive sales and marketing tactics through retailer channels and partners.
- Ensure solutions are differentiated, creating brand value and influencing purchase behavior.
- Partner closely with sales to develop and communicate portfolio plans to the sales organization.
- Talent Management :
- Lead by example to motivate and inspire direct reports and cross-functional teams supporting the brand to exceed high performance targets.
- Actively communicate expectations and provide regular feedback against those expectations through a robust performance management process, working with each team member to evaluate performance, provide feedback and training.
- Work with direct reports to build appropriate development plans and coach team to ensure that the training activities achieve mutual, agreed-upon objectives.
- Participate in talent recruitment and selection to staff the organizations with the best people for current jobs, as well as future leadership, promoting workforce diversity.
- Foster the sharing of best practices.
Experience and Education Requirements
- Bachelor Degree in marketing or related business field; or equivalent experience.
- MBA Preferred.
- At least 7 years of work experience in product or brand management.
- Demonstrated ability and initiative to drive cross-functional teams and agencies to deliver on collective brand goals.
- Experience developing strategic plans and budgets, such as communication campaigns or commercialization strategies.
Preferred Skills
- Knowledge of budget control methods, policies, and procedures
- Strong negotiation and relationship-building skills
- Strong research and strategic analysis skills
- Ability to work independently, autonomously, and adapt quickly to change to deliver results
- Must have strong problem-solving and decision-making skills
- Excellent communication (both verbal and written) and interpersonal skills
- Basic financial acumen and understanding of calculating risk/return on business decisions
- Ability to prioritize workload and self-manage projects, handle multiple tasks, and meet strict deadlines
- Proficient in Microsoft Office Applications
Top consideration will be given to local candidates and those willing to relocate to Bridgewater, NJ; Chicago, IL; West Palm Beach, FL.
The approximate pay range for this position is $145,000 to $190,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.
Nestle offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us |Nestle Careers (nestlejobs.com)
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.
The Nestle Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- .
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at
Job Requisition:363588
#J-18808-LjbffrBrand Management Vice President
Posted today
Job Viewed
Job Description
Global brand management involves defining the global brand strategy, identifying key drivers and opportunities for growth to accelerate geographic expansion and significantly increase sales. It includes implementing a successful "at the door" ROI model focusing on productivity per door and preparing a three-year global marketing calendar. The role also provides guidance to implement the marketing plan, brand execution, and secures support plans for all regions. Additionally, it develops an upscale gifting strategy to make the brand an all-year gift destination and leads the concept work, developing the full marketing mix including positioning, packaging, pricing, advertising, below the line marketing strategy, and distribution recommendations. It presents strategic projects and business recommendations to senior management for approval and gets alignment from the licensor project management. The role partners with corporate product development to launch new and innovative products in the fragrance and beauty category, which meet strategic and business objectives and specific geographic or retailers' requirements. It works with global creative to create high-quality and flawless execution at the point of sale and leads the marketing team with a focus on digital, online, and CRM to build crafted, targeted, made-to-measure consumer marketing recruitment and rewarding programs. It partners with key retailers, online, and editorial sites to build image-driven, best-in-class, and exclusive programs and manages and coordinates all aspects of program development with education, retail experience, and global communications. The role works closely with all support groups as the project leader to achieve the successful on-time implementation of all programs, issues marketing briefs to all relevant players of cross-functional teams to initiate delivery of all mix elements, manages costs of goods, and develops retail price simulations by tier, ensuring they are in line with overall financial targets. It ensures accurate forecasting, identifying the right competitive models/benchmarks and doors, leads the team to prepare regular business analysis including competition reviews of ultra-prestige/artisanal fragrances to monitor and track brand development by account/door, and remains knowledgeable of up and coming trends, digital initiatives, and luxury consumer insights/tastes in order to determine how they can apply to the brand and create new opportunities. Interaction with licensor includes acting as the point person to build a state-of-the-art relationship with AERIN LLC, leading weekly meetings with the AERIN LLC team, preparing weekly business reviews, sales reporting, updates on all aspects of a launch, proposing new concepts, product ideas, sampling vehicles, retail partnerships, and distribution roll out, and getting buy-in from the licensor on upcoming activity. Interaction with regions includes communicating the global fragrance strategy and motivating throughout the global brand organization, overseeing the regional marketing plans, assisting regions in building their local marketing plans, calendars, and support plans, ensuring programs, objectives, and strategies are clearly and effectively communicated to the regions and affiliates in a timely manner, delivering presentations to regional teams and affiliates at the regional round tables and select meetings, and guiding regions in preparing sales meetings and presentations to retail partners. Management includes managing the AERIN Beauty team, developing, coaching, and empowering team members, providing opportunities to grow and gain visibility.
Qualifications include a bachelor's degree, a master's degree is a plus, minimum 12 years of relevant work experience in global and applied marketing, preferably in the luxury world, beauty, and fragrance industry, experience in brand building is a plus, experience in dealing with CRM programs involving consumer engagement activities to build loyalty, retain, reward, and "treat" customers, knowledge of the international retail environment, experience abroad is a plus, experience in dealing with a licensor or in B to B (managing high profile clients), knowledge of luxury environment and consumer mindsets/expectations in high-end beauty and/or fashion, knowledge of project management, product development, consumer engagement, packaging design, merchandising/store design, advertising, and sales and their impact on ultra-prestige product marketability, strong analytical and leadership skills, diplomatic skills combined with a high sense of service, strong collaboration and influence with other people (direct reports, indirect reports, support teams, regional partners, third parties), must be an excellent team player with ability to build, foster, and nurture relationships with members of the global marketing and creative teams and cross-functional teams, well-organized, able to drive projects in full autonomy, strong creative skills including the utmost attention to details, interested in arts/design/fashion and trends, excellent presentation skills, written and verbal communication.
Brand Management Vice President
Posted 6 days ago
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Global Brand Management
+ Defines the global brand strategy
+ Identifies key drivers and opportunities for growth accelerating the geographic expansion to significantly increase sales
+ Implements a successful "at the door" ROI model focusing productivity per door
+ Prepares the 3?year global marketing calendar. Provides guidance to implement the marketing plan, the brand execution and secures support plans for all regions
+ Develops upscale gifting strategy to make the brand an all year gift destination
+ Leads the concept work, develops full marketing mix including positioning, packaging, pricing, advertising. Issues below the line marketing strategy and distribution recommendations
+ Presents strategic projects and business recommendations to Senior Management for approval and gets alignment from the Licensor
Project Management
+ Partners with Corporate Product Development to launch new and innovative products in the fragrance and beauty category, which meet strategic and business objectives as well as specific geographic or retailers' requirements
+ Works with Global Creative to create high?quality and flawless execution at point of sale
+ Leads Marketing team with focus on Digital, Online, CRM to build crafted, targeted, made?to?measure consumer marketing recruitment and rewarding programs
+ Partners with key retailers, online and editorial sites to build image driven, best?in?class and exclusive programs
+ Manages and coordinates all aspects of program development with Education, Retail Experience and Global Communications.
+ Works closely with all support groups as the project leader to achieve the successful on?time implementation of all programs
+ Issues marketing briefs to all relevant players of cross?functional teams to initiate delivery of all mix elements
+ Manages costs of goods, develops retail price simulations by tier, ensuring they are in line with overall financial targets
+ Ensures accurate forecasting identifying the right competitive models/benchmarks and doors
+ Leads team to prepare regular business analysis including competition reviews of ultra?prestige/artisanal fragrances to monitor and track brand development by account/door
+ Remains knowledgeable of up and coming trends, digital initiatives and luxury consumer insights/tastes in order to determine how they can apply to the brand and create new opportunities
Interaction with Licensor
+ Acts as the point person to build state of the art relationship with AERIN LLC
+ Leads weekly meetings with the AERIN LLC team
+ Prepares weekly business reviews, sales reporting
+ Updates on all aspects of a launch
+ Proposes new concepts, product ideas, sampling vehicles, retail partnerships, distribution roll out
+ Gets buy?in from Licensor on upcoming activity
Interaction with Regions
+ Communicates the global fragrance strategy and motivates throughout the global brand organization
+ Oversees the regional marketing plans. Assists regions in building their local marketing plans, calendars and support plans
+ Ensures programs, objectives and strategies are clearly and effectively communicated to the Regions and Affiliates in a timely manner
+ Delivers presentations to regional teams and affiliates at the regional round tables and select meetings
+ Guides regions in preparing sales meetings and presentations to retail partners Management
+ Manages AERIN Beauty team
+ Develops, coaches and empowers team members
+ Provides opportunities to grow and gain visibility
**Qualifications**
+ Bachelor's Degree, Master's Degree is a plus
+ Minimum 12 years+ relevant work experience in Global and Applied Marketing, preferably in the luxury world, beauty and fragrance industry
+ Experience in brand building is a plus
+ Candidate has experience in dealing with CRM programs involving consumer engagement activities to build loyalty, retain, reward and "treat" customers
+ Knowledge of the international retail environment. Experience abroad is a plus
+ Experience in dealing with a licensor or in B to B (managing high profile clients)
+ Knowledge of luxury environment and consumer mindsets/expectations in high?end beauty and/or fashion
+ Knowledge of project management, product development, consumer engagement, packaging design, merchandising/store design, advertising and sales and their impact on ultra?prestige product marketability
+ Strong analytical and leadership skills
+ Diplomatic skills combined with a high sense of service
+ Strong collaboration and influence with other people (direct reports, indirect reports, support teams, regional partners, third parties)
+ Must be excellent team player with ability to build, foster and nurture relationships with members of the global marketing and creative teams and cross?functional teams
+ Well?organized, able to drive projects in full autonomy
+ Strong Creative skills including the utmost attention to details, interested in arts/design/fashion and trends
+ Excellent presentation skills, written and verbal communication
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact
Sr Manager Brand Management
Posted 12 days ago
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Vice President of Brand Management
Posted today
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Job Description:
Pacific Life is investing in bright, agile and diverse talent to contribute to our mission of innovating our business and creating a superior customer experience. We are seeking a strategic and visionary Vice President of Brand Management to lead and elevate the brand presence of Pacific Life, a premier provider in the financial insurance industry. This leader will be responsible for driving the brand strategy, positioning, and identity to strengthen market differentiation, enhance customer trust, and support business growth across all lines of business. This role will be located in Newport Beach, CA. Relocation assistance can be provided.
This is a rare opportunity to influence how the market sees us, how customers experience us, and how employees connect to our purpose. If you're energized by the challenge of building something enduring, visible, and transformative-this is your role.
How you will make an impact:
- Brand Strategy & Positioning:
Develop and execute a comprehensive brand strategy aligned with company goals, ensuring a differentiated, consistent, and compelling brand presence across all channels, products, and customer segments. - Market Insights & Brand Health:
Leverage market research, customer insights, and competitive analysis to monitor brand perception, identify opportunities, and adjust strategies to optimize brand performance. - Partnership & Collaboration:
Collaborate closely with Product Marketing, Corporate Communications, Customer Experience, Sales, and HR to integrate brand messaging and storytelling across the customer journey, employee experience, and corporate reputation efforts. - Executive & Stakeholder Engagement:
Serve as a trusted brand advisor to senior leadership and key stakeholders, providing guidance on brand impact related to strategic initiatives, M&A, and new market entry. - Agency & Vendor Management:
Oversee relationships with creative agencies, brand consultants, and research firms to ensure high-quality, on-brand deliverables and efficient budget management. - Team Leadership:
Build, lead, and develop a high-performing brand management team, fostering creativity, innovation, and a data-driven approach to brand building.
The experience you will bring:
- Bachelor's degree in Marketing, Business Administration or related field. MBA preferred.
- 10+ years of progressive experience leading brand management or marketing required.
- Proven ability to build and evolve brand positioning in complex B2B2C environments.
- Executive-level presence and communication skills with experience influencing across a matrixed organization.
- Understanding of intellectual property laws, trademark regulations, and compliance requirements to protect the brand.
What will make you stand out:
- Strategic thinking, leadership, deep understanding of customer insights and market trends to drive brand awareness, engagement, and loyalty. Experience in B2B2C business and driving brand awareness, engagement and loyalty with both business customers and end consumers. Team Leadership and Development: lead and develop the team. Brand Advocacy and Stakeholder Management: Act as global brand ambassador and build relationships with stakeholders.
More reasons to join:
At Pacific Life, the work we do matters. We work passionately each day to drive our company forward while enjoying job security, flexible scheduling, and great opportunities for career growth.
If you're seeking a thriving career doing the type of meaningful work that's all too rare at a Fortune 500 Company, Pacific Life is the place for you. If you are a self-starter who appreciates creativity and individuality in your colleagues - even better. We look forward to receiving your application.
You belong at Pacific Life
At Pacific Life we believe you belong. We foster a culture of belonging, a space where all employees are empowered to be authentic. We embrace and celebrate diversity, create a culture of equity and inclusion, and value and respect every employee.
Our workplace:
In 2020, we demonstrated agility and swiftly shifted to a working-from-home environment with little to no disruption. Going forward, we will move toward a hybrid, digital-first workplace that encompasses flexible work policies, inclusive space design, and innovative technology solutions. At Pacific Life, we are pioneering a trail and challenging the status quo to build the next normal.
Want to learn more about life at Pacific Life? Take an inside look at our company culture: Instagram.com/lifeatpacificlife.
#LI-JS1
Base Pay Range:
The base pay range noted represents the company's good faith minimum and maximum range for this role at the time of posting. The actual compensation offered to a candidate will be dependent upon several factors, including but not limited to experience, qualifications and geographic location. Also, most employees are eligible for additional incentive pay.
Your Benefits Start Day 1
Your wellbeing is important to Pacific Life, and we're committed to providing you with flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we've got you covered.
Prioritization of your health and well-being including Medical, Dental, Vision, and Wellbeing Reimbursement Account that can be used on yourself or your eligible dependents
Generous paid time off options including: Paid Time Off, Holiday Schedules, and Financial Planning Time Off
Paid Parental Leave as well as an Adoption Assistance Program
Competitive 401k savings plan with company match and an additional contribution regardless of participation
EEO Statement:
Pacific Life Insurance Company is an Equal Opportunity /Affirmative Action Employer, M/F/D/V. If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Human Resources Representative at Pacific Life Insurance Company.
#J-18808-LjbffrBrand Management and Partnerships Manager
Posted today
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Additional Information Based in Nashville or Bethesda, supporting all Gaylord HotelsJob Number 22137872Job Category Sales & MarketingLocation Gaylord Opryland Resort & Convention Center, 2800 Opryland Drive, Nashville, Tennessee, United StatesSchedule Full-TimeLocated Remotely? NRelocation? NPosition Type ManagementJOB SUMMARYThe Manager, Brand Management and Partnerships is a key team member within Gaylord Hotels Brand team. This individual is responsible for the pull-through of Gaylord Hotels brand positioning strategy. The core responsibilities for this position include: 1) Support the development and execution of brand initiatives 2) Assist with executing the brand strategy and compiling related presentations 3) Support the development of new partnerships and management of existing partnerships.This individual will focus on creating innovative experiences and programs for the brand customer and associates, while working closely with internal teams such as Food & Beverage, Operations, HR, Finance, and Brand and property-specific Marketing & PR members. The position requires strong project management, communication and creative thinking skills.CANDIDATE PROFILEEducation and Experience Preferred4-year degree from an accredited university in Business Administration, Brand, Marketing, Hotel Management or related major4 years of relevant professional experience in brand management or related function, demonstrating progressive career growth and pattern of exceptional performance.Partnership marketing experience strongly preferredKey Skills and ExperienceStrong track record of delivering tangible resultsExperience managing large-scale, initiatives and managing associated changePrior brand management experienceGood presentation and communication skillsAbility to handle the complexities of working with owners and key stakeholdersAbility to multi-task and prioritizeCORE WORK ACTIVITIESDevelopment and Execution of Brand InitiativesSupports the development of creative and innovative experiential brand programs with other stakeholders (talent/culture, F&B, operations, etc) to create tools and resources that can be seamlessly implemented at the hotel level.Develop presentations on brand strategy, framework, positioning, voice and strategic pillars, competitive environment, etc.Help develop and drive execution of communication strategies associated with launching tactics/deliverables in support of the brand strategies and stated performance goalsSupport the brand in developing content for all brand meetings and conferences.Develop new or revise existing brand resources as needed for brand initiatives to ensure materials represent the brands image and can be executed by the hotel teamsAct as the champion for the brand talent & culture programs and internal marketing campaigns to support the brand positioning and priorities.Collaborate with internal partners (Finance, Revenue Management, Operations) to research industry best-practices and forward-looking trends to identify areas of opportunity for future initiatives and evaluate return on investment (ROI)Review customer data reports and carry data through to brand initiativesLeads pilots/proof of concept of brand programs, including the development and evaluation of success metrics and factorsExecution of Brand Strategy & CommunicationsCreate, edit and maintain brand-level content, including PowerPoint presentations, brand book, toolkits, style guides, videos, etc.Work with Operations Deployment team to manage Brand content on Marriott Global Source (companys intranet site)Assist in developing and executing a comprehensive communications plan for the Brand that encompasses internal and external audiencesAssist in orchestrating the logistics and managing content for Brand meetings with Area Vice Presidents, General Managers, Hotel Teams, etc.Development & Management of Partnerships and Strategic AlliancesSupport the source of new partnerships and manage existing partnerships to drive brand innovation, improve the overall guest experience, increase success (speed to market, acceptance) of new product and service innovation roll-outs, and drive top line revenue.Help create innovative activations and creative partnership executions that enable buzz, customer value-add, and exclusive events, activities, and products for our hotel guestsSupport the negotiation of terms and conditions for renewing current alliance partnerships, as well as supplier category management coordinationManage and monitor annual department budget and associated reports and statements; report and track all value secured via partnership alliances in the form of cash, value in kind, co-marketing and/or meetings/room night commitments, etc.Additional ResponsibilitiesInforms, updates, and provides information to supervisors, co-workers, and stakeholders in a timely manner.Attends and participates in all relevant meetings.Presents ideas, expectations and information in a concise, organized manner.Uses problem solving methodology for decision making and follow up.Maintains positive working relations with internal customers and department managers.Develops creative ideas and challenges existing norms and conventions appropriately to help create more on-strategy solutions for the brandManages time effectively and conducts activities in an organized manner.Performs other reasonable duties as assigned by manager.MANAGEMENT COMPETENCIESBuilding RelationshipsCoworker RelationshipsBuilds credibility with others and encourages strong working relationships.Creates a work environment in which others feel comfortable sharing thoughts and feedback.Shows awareness of how own behavior impacts others and the work environment.Encourages others to work together.Customer RelationshipsModels and empowers others to anticipate and respond to customer/stakeholder preferences and feedback.Clearly explains policies in ways that create strong customer/stakeholder relationships.Monitors customer/stakeholder satisfaction and takes appropriate action.Resolves customer/stakeholder issues and concerns raised by others.Global MindsetCreates an environment where everyone is valued and included.Models and coaches others on representing the Company culture of service, opportunity, respect, and fair treatment.Acts when others are treated unfairly or are not valued and respected for their unique skills.Looks for and uses ideas and opinions from diverse sources.Attracts, develops, and retains a multicultural and multigenerational workforce.Gives all associates the opportunity to achieve their full anizes activities that promote inclusion.Maintains an awareness of changing customer/stakeholder and associate characteristics.Generating Talent and Organizational CapabilityOrganizational CapabilityEnsures the work is organized so it can be effectively completed.Continuously improves work processes.Brings together the appropriate mix of associate knowledge and skills to complete work.Coaches others on scope of technical decisionmaking authority.Uses meetings and other forums to regularly communicate status of work.Talent ManagementProvides, seeks, and acts on constructive feedback.Develops others by identifying needs and providing resources in area of expertise.Uses professional networks to attract top talent in area of expertise.Participates in the hiring process and ensures successful onboarding of new associates.LeadershipAdaptabilityModels and coaches others on staying calm and focused during stressful municates to others why change is happening and how it impacts their work.Models flexibility when managing multiple demands and changing priorities.Provides resources that help others deal with change and challenges.Adjusts team and own priorities when experiencing change or challenges.Determines how change impacts stakeholders and communicates concerns to munication and Professional DemeanorClearly presents complex information using different methods.Adapts communication style based on the audience.Demonstrates active listening to ensure understanding.Models and coaches others on appropriately interpreting verbal and nonverbal behavior.Models and coaches others on displaying professionalism and gaining respect from others.Problem Solving and Decision MakingIdentifies issues and makes suggestions to solve complex problems affecting daily work.Models and coaches others on breaking complex issues into manageable parts.Looks for and shares information with others before making a decision.Models and coaches others on identifying and evaluating alternatives and their implications before making volves and gains agreement from others when making key decisions.Makes complex decisions and works with others to implement solutions in reasonable amount of time.Learning and Applying Professional ExpertiseApplied LearningSets own career goals and identifies developmental areas for self and others.Uses resources and challenging assignments to improve performance of self and others.Gathers, shares, and uses information about industry and discipline trends and best practices.Budgets for training to support associate development, as applicable.Coaches and holds others accountable for professional growth.Business AcumenEnsures others understand how their work impacts property and team performance.Coaches others on the drivers of performance and their impact on key business and property metrics.Shows an understanding of how different customer/stakeholder groups have different revenue potential.Identifies innovative ways to improve, productivity, customer/stakeholder satisfaction, and profitability.Technical AcumenMaintains advanced technical knowledge and skills and models their use for others.Models and promotes the appropriate use of facilities, equipment, and materials to perform the job.Demonstrates and shares expertise in policies, procedures, and legal requirements.Manages and completes complex technical assignments and coaches others on solving advanced technical issues.Demonstrates and reinforces technical standards and processes to support work requirements.Identifies innovative technical approaches and communicates how they can improve processes or business functioning.Managing ExecutionBuilding and Contributing to TeamsPromotes teamwork by explaining how each associate supports shared goals.Builds commitment to team goals by explaining how they support department and property success.Works with team members to solve issues and make decisions that impact them.Manages disagreements among team members.Recognizes department, team, and individual achievements.Driving for ResultsCreates a team environment that encourages accountability, high standards, and innovation.Makes sure others understand performance expectations.Sets and tracks goal progress for self and others.Monitors the work of others to ensure it is completed on time and meets expectations.Breaks down barriers so team members can accomplish their work.Planning and OrganizingPrioritizes group activities based on importance, urgency, and impact to goals.Manages team workload and delegates assignments appropriately.Ensures team members have the equipment, materials, and other resources needed to accomplish their work.Avoids conflicts when setting project timelines and communicates key milestones and deadlines to others.Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.Marriott International is the worlds largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. We believe a great career is a journey of discovery and exploration. So, we ask, where will your journey take you?
Senior Strategic Brand Management Coordinator
Posted 8 days ago
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CLC is the nation's leading collegiate trademark licensing company with a mission to elevate college brands through insight and innovation. The company is uniquely positioned to deliver consumer connections and brand visibility for institutions through data-based, customized brand protection, brand management, and brand marketing solutions that include impactful licensed merchandise systems and strategies and innovative marketing platforms to navigate the everevolving consumer and retail marketplace.Headquartered in Atlanta, Georgia, CLC's people-friendly culture is a hallmark of the company's style and approach to business and is rooted in values demonstrating intentional and active care for other people. The company and its employees strive each day to live by the company's values to Serve Others, Build Trust, Lead Well, Innovate Often, Be Passionate. Founded in 1981, CLC is a part of LEARFIELD, the leading media and technology services company in intercollegiate athletics.Responsibilities:Handle overall administration (day-to-day questions, requests, and renewals) for top SBM accountsAssist with assigning products for new/auto requestsLead the updating of Monday.com with all collaborations and upcoming program detailsProvide support to two Apparel Managers •Day-to-day contact (via phone and email) for licenseesProcess addenda, phase 2's, and contracts (if new companies are added)Attend and participate in divisional and departmental meetingsDevelop a knowledge and understanding of licensees and product categories to be a resource internally (i.e. Staff) and externally (i.e. Institutions, retailers, etc.)In the absence of the Manager, present the review agenda and requests to the review committeePrimary resource for the administrative process for the College Vault programWork with Managers to establish regular update calls/meetings and line reviews with licenseesEnsure comprehensive notes are taken during meetings and be punctual in distributing prominent updatesKnowledge of brand and market trendsEngagement with the Marketing Department to ensure awareness of upcoming programs and coordinate introductions for initiatives with the licenseesOversee the account transition process internally (from licensing to SBM)Assist with royalty reporting errorsCreate the product development document for special programs to present to institutionsCross collaboration with Partnerships, Marketing, SBM, and ApparelAssist with Special ProjectsRequirements:Bachelor's degree or equivalent work experience2+ years of customer service experience2+ years of client facing experienceStrong organizational skillsAbility to multi-taskProficient knowledge of MS Office SuiteExperience within the retail and/or apparel industry a plusLearfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.