4,993 Paid Search Strategist jobs in the United States

• Employment Type: Full-Time
• Benefits Offered: Dental, Medical, Retirement, Vision
• Compensation: $35 per hour

As an SEM Specialist, you will play a crucial role in supporting the Lead Generation Manager and ensuring the continued success of our SEM campaigns for clients around the world. This role focuses on researching, maintenance, optimization, reporting, and client interactions. You will be responsible for enhancing campaign performance and maintaining clear communication with teammates on your client accounts.

RESPONSIBILITIES:

• Campaign Optimization: Review and optimize SEM campaigns regularly to improve performance - this includes keyword management, ad copy adjustments, bidding strategy optimization, etc.
• Client Meetings: Be client-facing in regularly scheduled or as-needed client meetings. Be prepared with strategic recommendations and professional guidance.
• Research: Conduct comprehensive keyword research to generate budget recommendations tailored to a clients’ market competition based on available budget and competition analysis.
• Generate reports: Gather KPI reports to effectively communicate campaign results - this includes for recurring meetings & intermittent progress checks.
• Budget Management: Ensure proper allocation of ad spend for campaigns you’re responsible for.
• Transparency: Maintain open and transparent communication with clients regarding campaign performance and results.
• Cross-Functional Collaboration: Collaborate with other departments as needed to address client needs and enhance campaign effectiveness.
• Analytics Support: Assist in analytics tracking as required, whether for reporting or technical setups, working with the team. Assist in maintaining active paid ad reports.
• Product Support: Help execute the delivery of paid advertising products related to SEM marketing, both existing and new offerings.
• Other Duties: Assist in other departmental tasks as required to provide additional support.

QUALIFICATIONS:

• Experience: Minimum 2-5 years of hands-on experience working with Google Ads, Microsoft Advertising, and other paid search platforms, with a preference for experience in medical marketing.
• Digital Analytics: Basic understanding of on- and off-platform tracking, reporting, and testing.
• Marketing Knowledge: Best practices for copy development, call-to-actions, and dayparting effectiveness.
• Communication Skills: Strong communication skills to effectively convey campaign performance and strategies to clients and team members.
• Budget Management: Ability to assist in managing campaign budgets effectively
• without setting and forgetting.
• Call Tracking Experience: Experience with call tracking or lead tracking systems is
• preferred.

KEY ATTRIBUTES

Lead by example

• Be an example to and influence your peers positively.
• Exhibit a strong work ethic, punctuality, and a commitment to your responsibilities.
• Have a positive attitude and approach, inspiring others.

Accountability

• Embrace ownership of your actions and responsibilities within a team framework.
• Honor your commitments and focus on delivering high-quality on time.
• Work collaboratively to rectify issues as they arise while ensuring their recurrence.

Professionalism

• Uphold a high standard of professionalism with fellow team members, clients, and stakeholders.
• Communicate thoughtfully and respectfully.
• Represent the company's core values.

Solve Problems Proactively

• Look for and anticipate potential challenges. Where possible, proactively seek out solutions before they escalate.
• Contribute with innovative ideas.
• Collaborate efficiently with your team. Tackle issues head-on and be a problem-solver.

Seek Continuous Improvement

• Embrace a growth-oriented mindset, actively pursuing opportunities to elevate your skills and knowledge.
• Stay up to date with industry trends and breakthroughs.
• Engage in workshops, seminars, and training sessions.

Positivity

• Embody positivity in your interactions, inspiring a constructive and uplifting atmosphere within the team.
• Approach challenges with an optimistic outlook, driving motivation and resilience.
• Foster a culture of encouragement and support.

• Employment Type: Full-Time
• Benefits Offered: Dental, Medical, Retirement, Vision
• Compensation: $35 per hour

As an SEM Specialist, you will play a crucial role in supporting the Lead Generation Manager and ensuring the continued success of our SEM campaigns for clients around the world. This role focuses on researching, maintenance, optimization, reporting, and client interactions. You will be responsible for enhancing campaign performance and maintaining clear communication with teammates on your client accounts.

RESPONSIBILITIES:

• Campaign Optimization: Review and optimize SEM campaigns regularly to improve performance - this includes keyword management, ad copy adjustments, bidding strategy optimization, etc.
• Client Meetings: Be client-facing in regularly scheduled or as-needed client meetings. Be prepared with strategic recommendations and professional guidance.
• Research: Conduct comprehensive keyword research to generate budget recommendations tailored to a clients market competition based on available budget and competition analysis.
• Generate reports: Gather KPI reports to effectively communicate campaign results - this includes for recurring meetings & intermittent progress checks.
• Budget Management: Ensure proper allocation of ad spend for campaigns youre responsible for.
• Transparency: Maintain open and transparent communication with clients regarding campaign performance and results.
• Cross-Functional Collaboration: Collaborate with other departments as needed to address client needs and enhance campaign effectiveness.
• Analytics Support: Assist in analytics tracking as required, whether for reporting or technical setups, working with the team. Assist in maintaining active paid ad reports.
• Product Support: Help execute the delivery of paid advertising products related to SEM marketing, both existing and new offerings.
• Other Duties: Assist in other departmental tasks as required to provide additional support.

QUALIFICATIONS:

• Experience: Minimum 2-5 years of hands-on experience working with Google Ads, Microsoft Advertising, and other paid search platforms, with a preference for experience in medical marketing.
• Digital Analytics: Basic understanding of on- and off-platform tracking, reporting, and testing.
• Marketing Knowledge: Best practices for copy development, call-to-actions, and dayparting effectiveness.
• Communication Skills: Strong communication skills to effectively convey campaign performance and strategies to clients and team members.
• Budget Management: Ability to assist in managing campaign budgets effectively
• without setting and forgetting.
• Call Tracking Experience: Experience with call tracking or lead tracking systems is
• preferred.

KEY ATTRIBUTES

Lead by example

• Be an example to and influence your peers positively.
• Exhibit a strong work ethic, punctuality, and a commitment to your responsibilities.
• Have a positive attitude and approach, inspiring others.

Accountability

• Embrace ownership of your actions and responsibilities within a team framework.
• Honor your commitments and focus on delivering high-quality on time.
• Work collaboratively to rectify issues as they arise while ensuring their recurrence.

Professionalism

• Uphold a high standard of professionalism with fellow team members, clients, and stakeholders.
• Communicate thoughtfully and respectfully.
• Represent the company's core values.

Solve Problems Proactively

• Look for and anticipate potential challenges. Where possible, proactively seek out solutions before they escalate.
• Contribute with innovative ideas.
• Collaborate efficiently with your team. Tackle issues head-on and be a problem-solver.

Seek Continuous Improvement

• Embrace a growth-oriented mindset, actively pursuing opportunities to elevate your skills and knowledge.
• Stay up to date with industry trends and breakthroughs.
• Engage in workshops, seminars, and training sessions.

Positivity

• Embody positivity in your interactions, inspiring a constructive and uplifting atmosphere within the team.
• Approach challenges with an optimistic outlook, driving motivation and resilience.
• Foster a culture of encouragement and support.

• Acquired 20,000 paying and loving clinicians
• Generated 70,000 patient notes daily and over 2 million monthly
• Made thousands of clinicians happier

• Strategy & Execution: You'll own the strategy, budget, and execution of our digital marketing initiatives across key channels, including paid social, paid search, digital sponsorships, media buys and digital brand buys
• Agency Collaboration: You'll work closely with our external agency partners, providing clear direction and leveraging their expertise to ensure our campaigns are aligned with business goals.
• Rapid Iteration: You'll design and run rapid-fire tests and iterative campaigns, focusing on learning and optimization to maximize ROI.
• Data Analysis: You'll be highly focused on monitoring KPIs and analyzing business data to find opportunities for improvement, continually refining our strategy and tactics.
• Cross-Functional Partnership: You will collaborate with our sales, product, and design teams to ensure our digital marketing efforts are fully integrated with our overall business objectives.
• Competitive Intelligence: You will stay on top of the latest digital marketing trends and track competitive activity to ensure we're always ahead of the curve.

• 7-10 years of experience in digital marketing expertise, with a proven track record of success in driving revenue growth.
• You have a player/coach mindset, with the ability and willingness to start as an IC and grow into leadership roles.
• You have creative and innovative thinking, with an ability to develop creative and engaging marketing campaigns.
• You're data-driven and analytical, with a strong ability to measure and report on marketing performance.
• Deep hands-on experience across a variety of paid and organic digital channels (e.g. Google Ads, LinkedIn, Facebook).
• A passion for healthcare & technology and a desire to make a positive impact on the industry.

• Competitive salary and equity in a high-growth company.
• Opportunity to make an immediate impact.
• Medical, dental, and vision benefits for US-based employees.
• Unlimited PTO.
• Company-sponsored annual retreats.
• 401(k) plan to support your long-term financial goals
• Commuter stipend for our San Francisco based employees

Job Summary:
We are seeking a results-driven and creative Digital Marketing Manager to lead and execute comprehensive online marketing strategies. The ideal candidate will be responsible for planning, implementing, and optimizing digital campaigns to drive traffic, engagement, lead generation, and brand awareness. This role requires a deep understanding of digital marketing channels, analytics, and content strategy, along with strong leadership and communication skills.

Key Responsibilities:
-- Develop and manage digital marketing campaigns across channels including email, social media, SEO, PPC, and content marketing
-- Monitor and analyze performance metrics to optimize campaigns and improve ROI
-- Manage and oversee the company’s online presence including website, social media, and digital advertising
-- Coordinate with creative teams to produce engaging content and visuals
-- Implement SEO strategies to improve search engine rankings and organic traffic
-- Plan and execute paid advertising campaigns using platforms such as Google Ads, Meta Ads, and LinkedIn
-- Track user behavior and campaign outcomes using analytics tools like Google Analytics, HubSpot, or similar
-- Stay current with digital marketing trends, tools, and best practices
-- Report on key performance indicators and provide recommendations for improvement

Requirements:
-- Bachelor’s degree in marketing, communications, or a related field
-- 3 to 5 years of experience in digital marketing, with proven campaign results
-- Proficiency in digital marketing tools, analytics platforms, and CRM systems
-- Strong understanding of SEO, SEM, email marketing, and social media strategy
-- Excellent written and verbal communication skills
-- Ability to manage multiple projects and meet deadlines in a remote work environment
-- Strong analytical skills and attention to detail
-- Experience managing budgets and vendor relationships is a plus

What We Offer:
-- Competitive salary and performance-based incentives
-- 100 percent remote work flexibility
-- Creative and collaborative work environment
-- Opportunities for career advancement and leadership
-- Access to training, marketing tools, and professional development resources

LHH is currently recruiting a Digital Marketing Manager for a permanent opportunity with our client in Houston, TX. The ideal candidate will have at least six years of digital marketing experience and be comfortable in an individual contributor role. This is an exciting opportunity for a results-oriented leader eager to make a measurable impact. This is an hybrid role at our client’s office in Houston, TX.

Responsibilities:

• Develop, implement, and oversee comprehensive digital marketing strategies across multiple platforms.

• Manage and optimize all social media channels to increase brand engagement and audience growth.

• Lead SEO/SEM campaigns, identifying opportunities for increased organic and paid traffic, and ensuring best practices are followed.

• Design, execute, and analyze targeted email marketing campaigns to nurture leads and retain customers.

• Create robust reporting frameworks to track campaign performance, measure ROI, and present actionable insights to leadership.

• Continuously monitor industry trends and emerging platforms to remain at the forefront of digital innovation.

• Collaborate with cross-functional teams—creative, content, and sales—to ensure marketing efforts align with business objectives.

• Oversee budget planning, allocation, and optimization for all digital marketing initiatives.

Qualifications:

• Bachelors degree in Marketing, Business, Communications, or a related field.

• Minimum of 6 years’ hands-on experience in digital marketing, with proven expertise in social media management, SEO/SEM, email marketing, and campaign optimization.

• Proficiency with digital analytics platforms (e.g., Google Analytics, Facebook Insights) and campaign management tools.

• Strong analytical skills, with the ability to interpret data and make informed recommendations.

• Excellent project management, organizational, and communication skills.

• Creative thinker who thrives in a fast-paced, collaborative environment.

• Experience managing budgets and vendor relationships.

• Ability to work hybrid at our client’s office in Houston, TX.

If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

LHH is currently recruiting a Digital Marketing Manager for a permanent opportunity with our client in Houston, TX. The ideal candidate will have at least six years of digital marketing experience and be comfortable in an individual contributor role. This is an exciting opportunity for a results-oriented leader eager to make a measurable impact. This is an hybrid role at our client’s office in Houston, TX.

Responsibilities:

• Develop, implement, and oversee comprehensive digital marketing strategies across multiple platforms.

• Manage and optimize all social media channels to increase brand engagement and audience growth.

• Lead SEO/SEM campaigns, identifying opportunities for increased organic and paid traffic, and ensuring best practices are followed.

• Design, execute, and analyze targeted email marketing campaigns to nurture leads and retain customers.

• Create robust reporting frameworks to track campaign performance, measure ROI, and present actionable insights to leadership.

• Continuously monitor industry trends and emerging platforms to remain at the forefront of digital innovation.

• Collaborate with cross-functional teams—creative, content, and sales—to ensure marketing efforts align with business objectives.

• Oversee budget planning, allocation, and optimization for all digital marketing initiatives.

Qualifications:

• Bachelors degree in Marketing, Business, Communications, or a related field.

• Minimum of 6 years’ hands-on experience in digital marketing, with proven expertise in social media management, SEO/SEM, email marketing, and campaign optimization.

• Proficiency with digital analytics platforms (e.g., Google Analytics, Facebook Insights) and campaign management tools.

• Strong analytical skills, with the ability to interpret data and make informed recommendations.

• Excellent project management, organizational, and communication skills.

• Creative thinker who thrives in a fast-paced, collaborative environment.

• Experience managing budgets and vendor relationships.

• Ability to work hybrid at our client’s office in Houston, TX.

If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

LHH is currently recruiting a Digital Marketing Manager for a permanent opportunity with our client in Houston, TX. The ideal candidate will have at least six years of digital marketing experience and be comfortable in an individual contributor role. This is an exciting opportunity for a results-oriented leader eager to make a measurable impact. This is an hybrid role at our client’s office in Houston, TX.

Responsibilities:

• Develop, implement, and oversee comprehensive digital marketing strategies across multiple platforms.

• Manage and optimize all social media channels to increase brand engagement and audience growth.

• Lead SEO/SEM campaigns, identifying opportunities for increased organic and paid traffic, and ensuring best practices are followed.

• Design, execute, and analyze targeted email marketing campaigns to nurture leads and retain customers.

• Create robust reporting frameworks to track campaign performance, measure ROI, and present actionable insights to leadership.

• Continuously monitor industry trends and emerging platforms to remain at the forefront of digital innovation.

• Collaborate with cross-functional teams—creative, content, and sales—to ensure marketing efforts align with business objectives.

• Oversee budget planning, allocation, and optimization for all digital marketing initiatives.

Qualifications:

• Bachelors degree in Marketing, Business, Communications, or a related field.

• Minimum of 6 years’ hands-on experience in digital marketing, with proven expertise in social media management, SEO/SEM, email marketing, and campaign optimization.

• Proficiency with digital analytics platforms (e.g., Google Analytics, Facebook Insights) and campaign management tools.

• Strong analytical skills, with the ability to interpret data and make informed recommendations.

• Excellent project management, organizational, and communication skills.

• Creative thinker who thrives in a fast-paced, collaborative environment.

• Experience managing budgets and vendor relationships.

• Ability to work hybrid at our client’s office in Houston, TX.

If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

LHH is currently recruiting a Digital Marketing Manager for a permanent opportunity with our client in Houston, TX. The ideal candidate will have at least six years of digital marketing experience and be comfortable in an individual contributor role. This is an exciting opportunity for a results-oriented leader eager to make a measurable impact. This is an hybrid role at our client’s office in Houston, TX.

Responsibilities:

• Develop, implement, and oversee comprehensive digital marketing strategies across multiple platforms.

• Manage and optimize all social media channels to increase brand engagement and audience growth.

• Lead SEO/SEM campaigns, identifying opportunities for increased organic and paid traffic, and ensuring best practices are followed.

• Design, execute, and analyze targeted email marketing campaigns to nurture leads and retain customers.

• Create robust reporting frameworks to track campaign performance, measure ROI, and present actionable insights to leadership.

• Continuously monitor industry trends and emerging platforms to remain at the forefront of digital innovation.

• Collaborate with cross-functional teams—creative, content, and sales—to ensure marketing efforts align with business objectives.

• Oversee budget planning, allocation, and optimization for all digital marketing initiatives.

Qualifications:

• Bachelors degree in Marketing, Business, Communications, or a related field.

• Minimum of 6 years’ hands-on experience in digital marketing, with proven expertise in social media management, SEO/SEM, email marketing, and campaign optimization.

• Proficiency with digital analytics platforms (e.g., Google Analytics, Facebook Insights) and campaign management tools.

• Strong analytical skills, with the ability to interpret data and make informed recommendations.

• Excellent project management, organizational, and communication skills.

• Creative thinker who thrives in a fast-paced, collaborative environment.

• Experience managing budgets and vendor relationships.

• Ability to work hybrid at our client’s office in Houston, TX.

If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

LHH is currently recruiting a Digital Marketing Manager for a permanent opportunity with our client in Houston, TX. The ideal candidate will have at least six years of digital marketing experience and be comfortable in an individual contributor role. This is an exciting opportunity for a results-oriented leader eager to make a measurable impact. This is an hybrid role at our client’s office in Houston, TX.

Responsibilities:

• Develop, implement, and oversee comprehensive digital marketing strategies across multiple platforms.

• Manage and optimize all social media channels to increase brand engagement and audience growth.

• Lead SEO/SEM campaigns, identifying opportunities for increased organic and paid traffic, and ensuring best practices are followed.

• Design, execute, and analyze targeted email marketing campaigns to nurture leads and retain customers.

• Create robust reporting frameworks to track campaign performance, measure ROI, and present actionable insights to leadership.

• Continuously monitor industry trends and emerging platforms to remain at the forefront of digital innovation.

• Collaborate with cross-functional teams—creative, content, and sales—to ensure marketing efforts align with business objectives.

• Oversee budget planning, allocation, and optimization for all digital marketing initiatives.

Qualifications:

• Bachelors degree in Marketing, Business, Communications, or a related field.

• Minimum of 6 years’ hands-on experience in digital marketing, with proven expertise in social media management, SEO/SEM, email marketing, and campaign optimization.

• Proficiency with digital analytics platforms (e.g., Google Analytics, Facebook Insights) and campaign management tools.

• Strong analytical skills, with the ability to interpret data and make informed recommendations.

• Excellent project management, organizational, and communication skills.

• Creative thinker who thrives in a fast-paced, collaborative environment.

• Experience managing budgets and vendor relationships.

• Ability to work hybrid at our client’s office in Houston, TX.

If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance

Massachusetts Candidates Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.