2,895 Paid Survey Opportunities jobs in the United States

Who We Are:

Kontoor Brands, Inc. (KTB) is the parent company of Wrangler, Lee and Rock & Republic, with owned manufacturing facilities in Mexico. Kontoor also owns and operates over 140 retail stores across the globe. Our global company employs more than 13,000 people in 65 countries, with world headquarters in Greensboro, North Carolina, and regional headquarters in Geneva and Hong Kong.

Job Posting:

Consumer Insights Analyst

This position represents the 'voice of the consumer' and works closely with a variety of business partners (merchandising, marketing, design, retail, DTC) to use research and consumer insight to inform decisions and drive innovation.

Kontoor Brands is looking for someone who is passionate about the consumer. Who will develop research plans, utilize best-in-class methodologies, and analyze and translate data from a variety of sources into insights to help strengthen marketing communications and influence new products.

Responsibilities:

• Co-manage and/or lead consumer research projects using DIY survey tools and insights community platforms inclusive of planning, executing, reporting, and presenting
• Works in partnership with research agencies to implement a broad range of research studies and helps translate results into clear, compelling insights that will lead to tangible recommendations.
• Champions for the consumer, based on objective consumer insights, during appropriate stages in the product and marketing development process.
• Review and report out on shifts / trends in Harris Poll Syndicated brand health tracking
• Adhoc analysis using syndicated data sources such MRI-Simmons and Epoll

Ideal Candidate and Work Experience:

• Ability to synthesize data from all available sources to help address business issues.
• Experience with managing a range of quantitative and qualitative consumer research such as Brand Health Tracking and Consumer Insights Communities.
• Ability to design, execute, report, and deliver results using DIY Survey Tools such as Typeform or Qualtrics.
• Project management capabilities, motivated self-starter with ability to prioritize.
• Demonstrated ability to proactively influence decisions through insight.
• Capable presenter, comfortable in front of senior leadership.
• Experience in developing and maintaining good working relationships with cross-functional business partners.
• Comfortable 'flexing' based on shifting business priorities.
• Strategic thinking capability - can see the big picture and translate to actionable recommendations.
• Working familiarity with syndicated data sources, preferably MRI-Simmons, Epoll, and Circana, as well as Social Media Monitoring Tools

• 3+ years of work experience in a consumer insights or marketing research role preferred.
• Experience partnering across multiple business functions including Merchandising, Sales, Product Development, DTC, Retail, and Marketing.

Education and Additional Skills:

• Bachelor's or Graduate degree in Business, Marketing, Marketing Research, Psychology, or similar/related field.
• Working knowledge of various quantitative and qualitative research techniques.
• Strategic mindset with ability to analyze data and research results and deliver insights and actionable recommendations.
• Solid written and oral communication skills, with an eye for detail.
• Demonstrate strong project management and organizational skills to manage multiple projects independently.
• Advanced proficiency with Microsoft Excel, PowerPoint, Word.

Why Kontoor Brands?

At Kontoor, we offer a comprehensive benefit package to fit your lifestyle. Our benefits are crafted with the same care as our products.

When our employees are healthy, secure, and well, they bring their best selves to work. Kontoor Brands supports you with a competitive benefits program that provides choice and flexibility to meet your and your family's needs - now and in the future. We offer resources to support your physical, emotional, social, and financial wellbeing, plus benefits like discounts on our apparel. Kontoor Brands also provides four weeks of Paid Parental Leave to eligible employees who are new parents, Flexible Fridays, and Tuition Reimbursement.

We are proud to offer a workplace culture centered on equitable opportunities and a sense of belonging for all team members. Here we have a global workforce of high-performing teams that both unlocks our individual uniqueness and harnesses our collaborative talents.

• Execute research projects from design through analysis, including supporting study planning, programming and testing surveys, collecting data, conducting analysis, and preparing comprehensive findings with guidance from senior team members
• Lead specific research components such as survey design and programming, research logistics for qualitative studies, data quality assurance, and preliminary analysis while collaborating with senior team members on strategic interpretation
• Conduct quantitative and qualitative analysis including crosstabulations, trend analysis, significance testing, and qualitative coding; prepare charts, tables, and summary presentations that clearly communicate key findings and business implications
• Support stakeholder engagement by preparing project status updates and research summaries, organizing research materials, participating in project meetings and readouts with internal partners, and helping translate insights into actionable recommendations
• Manage or support research operations including vendor coordination, project documentation and timeline management, and maintaining organized research databases and documentation systems
• Contribute to insight development by synthesizing findings across studies, identifying meaningful patterns and trends, and helping craft compelling research narratives that drive business decisions
• Apply and refine research best practices through team processes and industry standards while contributing ideas for process improvements

• 2-4 years of relevant experience in consumer research or related field with demonstrated progression in analytical responsibilities
• Foundational research methodology knowledge including experience with survey design, quantitative analysis techniques, qualitative research methods
• Technical experience with survey platforms (e.g., Cmix, Qualtrics, SurveyMonkey), Microsoft Excel (including pivot tables and basic formulas), PowerPoint, and statistical software (SPSS preferred)
• Project management capabilities with proven ability to handle multiple projects simultaneously, meet deadlines consistently, maintain detailed project documentation, and communicate progress effectively
• Analytical mindset with attention to detail, ability to spot data quality issues, and interest in identifying meaningful patterns and trends
• Strong communicator
• Growth orientation with willingness to take on increasing responsibility, seek feedback, and develop new technical and analytical skills
• Team player who prioritizes team and business needs
• Exceptional self-management skills and high EQ
• Bachelor's degree, preferably in the social sciences; advanced degree is a plus

• Assist in leading the development and execution of robust qualitative and quantitative research plans to uncover consumer needs , category trends, and whitespace opportunities that inform product innovation and business strategy.
• Help develop and master an understanding of research tools, knowing when each is applicable or new methods are needed -including surveys, discussion guides, and stimuli-while managing both internal and external research partners to ensure high-quality, timely insights.
• Translate complex consumer feedback into clear, compelling insights and recommendations that influence product roadmaps, positioning strategies, and experience design.
• Identify emerging consumer behaviors and latent needs through primary and secondary research, connecting these to broader cultural and category trends to proactively shape early-stage product concepts.
• Act as a strategic partner to Product Development, Marketing, and Design teams-contributing to cross-functional planning, insight activation workshops, and go-to-market development.
• Assist in managing multiple projects simultaneously , prioritizing workstreams and mentoring junior team members to elevate the overall impact of the insights function.

• Thrives in a hands-on, dynamic, agile environment.
• Nimble with early-stage product development, taking a broader "consumer & business" stand to define new product directions with multifunctional partners.
• Effectively manages shifting priorities and resources. Understands that not all paths are defined and leverages his/ her experience to create" and add value.
• Proficiency with consumer insight methodologies across Qualitative and Quantitative fields, with thought leadership to design new/creative methodologies to advance insights
• Demonstrates empathy and patience to adapt style to his/her audience.
• Attention to details and able to grasp the big picture.
• Adept at presenting complex findings in an easy to understand and actionable way.
• Builds understanding and trust with others by meeting commitments.
• Identifies the needs & expectations of others (personal & business) and acts upon them.

• Minimum of a bachelor's degree with a focus on Marketing, Psychology, or applicable quantitative discipline.
• 2+ years of consumer research experience in both qualitative and quantitative research (Market Research Position).
• Exposure to the CPG industry preferred.
• Required: training and experience on moderating focus groups and one-on-one interviewing

Senior Analyst, Consumer Insights page is loaded Senior Analyst, Consumer Insights Apply remote type Not Remote locations SF - 2 Folsom time type Full time posted on Posted 16 Days Ago time left to apply End Date: August 22, 2025 (6 days left to apply) job requisition id R195107 About the Role As a Sr. Analyst on the Consumer Insights team, your work encompasses execution of research from planning, fielding, analysis and reporting to deliver data-based insights that clearly drive action. You have a very good understanding of standard research methodologies and are a trusted partner by your stakeholders. You approach ambiguous questions with curiosity and can create a research plan to answer them, with support from your leader. As a Sr. Analyst, you also encompass the Gap Inc. Values-Based Leadership Behaviors (VBLB) in the following ways: • You are insights-driven, always Centering on the Customer, whether the ‘customer’ is an internal business partner, a CI teammate, or a consumer. You seek customer centricity through the work you do and the mindset you hold. • You Create with Curiosity through proactive collaboration with your peers, leaders and business partners. You generate hypotheses from questions and seek innovative problem solving through new/different methodologies that might better answer the business question. • You independently show up with a POV but seek out and are open to other ideas/feedback, and you are accountable and learn from your mistakes. • You Collaborate with Candor throughout the project lifecycle by proactively seeking input and dialogue at each step of the project. You push yourself and your stakeholders to take action on insights and offer collaboration on how they might do that. You approach your own team as one, seeking their opinions and help knowing that you will learn from them and they you. • You Champion Excellence by empowering others to leverage your strategic recommendations which are based on the insights you uncover. You stay focused on the biggest business priorities and deliver work that impacts your stakeholder view of customer. What You'll Do Research Project Planning and Execution Scoping : Ability to independently translate ambiguous business questions into an initial research plan that is then shared for refinement (with leader and stakeholders) Own the scheduling and conduct a kickoff meeting including an agenda to discuss research objectives, hypotheses, business priority, timing and budget) Proactive collaboration with leader to align on budget and priority as well as thought-partnership on approach. Research Execution: Planning : Creation of project timeline with key milestone dates (kick off, draft guide/survey, programming, field, report draft, shareout). Proactive delivery of project timeline to stakeholders which includes regular updates on progress and advance/proactive notification of any roadblocks that impact the timeline. Execution : Development of research stimuli (discussion guide, survey), including meeting with business partners to take them through. Collaboration with research leaders and peers to gain thought partnership on innovative or new ways to answer or solve problems (collaboration beyond just sending an email for request for feedback, specifically collaboration in person to understand the breadth and depth of the problems being asked to solve) Ensure the broader CI Brand team is informed on project progress and updates; collaborate across the team to incorporate brand-specific context and nuances into cross-brand initiatives. This requires strong project management skills and a high level of organization. Reporting : Create and deliver high quality reports leveraging insights to offer strategic recommendations that are actionable by the business Seeks out for ways to ‘connect the dots’ using other sources (e.g., Medallia, YouGov, other data sources or past research) to support your story/findings. Proactively solicit review and feedback (for quality and thought partnership) from internal CI team and leader prior to sharing with stakeholders. Create and deliver presentations of your reports that showcase you as a strong storyteller who is focused more on the ‘so what’ than the data point itself. Build and own the creation of custom tracking deliverables by synthesizing data across multiple sources and teams; exceptional attention to detail is critical to ensure consistency and accuracy. Follow up post-research delivery to understand impact of your work (e.g., how were the insights used in the business, what did they influence, what was acted on, and what could be improved in the future) Vendors : Some experience working with and managing third party vendors end-to-end on projects Proactive collaboration with vendor to ensure timeline and budget stay adhered to Active participation in research execution including: Regular check ins Participation in all qualitative research sessions Active dialog on early data reads/insights to help shape the reporting/story based on your awareness of business needs Thorough report review and edit to ‘own’ the deliverable as a Gap Inc. deliverable and ensure high quality/relevancy and impact to business needs Post-mortem follow up to provide feedback to the vendor via proactive solicitation of impact from stakeholders/team/leader Relationship Building Be a trusted and valued strategic partner to your stakeholders, meeting regularly to hear their needs. Maintains a growth mindset by being open to feedback and is accountable for mistakes (and learns from them) Proactively seek out opportunities to collaborate and work with peers on the CI team to promote learning and growth (as a team and self) Who You Are 2 - 3 years substantial professional experience in Marketing Research, Consumer Insights, and/or Strategy/Strategic Management consulting Proven record of delivering consumer-led business outcomes Strong knowledge of quantitative research design and methodologies, including when and how to apply them effectively Bonus: Experience designing and executing ongoing tracking programs, with an understanding of how to maintain consistency, accuracy, and relevancy over time A natural curiosity: always asking the next question and seeking to understand at the nuanced level to spark a new idea. Ability to synthesize information into a clear, simple story and visualize data Positive attitude of Own it, Do it, Done; Enjoys learning from and teaching others Trusted by peers and business partners who enjoy working with you Exceptional knowledge and skill with Microsoft Office tools (i.e., Excel, PowerPoint, etc.) #J-18808-Ljbffr