189 Product Marketing jobs in Seattle

**Summary:**
Meta is seeking an experienced Product Marketing Manager to join our team. As a Product Marketing Manager at Meta, you will help grow products used by billions of people and businesses all over the world across our apps including Facebook, Instagram, WhatsApp, Threads, and Reality Labs.In this role, you will be responsible for driving market requirements and go-to-market plans for Meta's solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products.You will also lead inbound and outbound product marketing initiatives, influencing product strategies and positioning for target audiences, leading go-to-marketing efforts that drive awareness and adoption, and working cross-functionally with partners at various altitudes throughout the company.The ideal candidate will have experience in digital advertising, monetization, product management or marketing, and an understanding of the digital advertising, marketing industry. Will independently drive cross-functional work to deliver results within a fast-paced environment, and have demonstrated skills in cross-functional collaboration, analytical, and communication skills, as well as experience in managing multiple concurrent projects and navigating ambiguity.
**Required Skills:**
Product Marketing Manager Responsibilities:
1. Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
2. Understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
3. Drive cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
4. Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
5. Own go-to-market strategy for a portfolio of products and solutions by guiding cross-functional teams in developing client communications, product documentation, and positioning
6. Drive successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for a variety of audiences and enabling go-to-market teams at scale
7. Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long term engagement
**Minimum Qualifications:**
Minimum Qualifications:
8. 10+ years of professional experience in technology or internet technology, strategic marketing, product management, or management consulting
9. Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives
10. Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
11. Organizational and interpersonal skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
12. Communication experience that is effective with technical, business, and external stakeholders
13. Bachelor's Degree in Business, Marketing or Related discipline
**Preferred Qualifications:**
Preferred Qualifications:
14. MBA or other relevant advanced degree
15. Experience in a product marketing capacity (partnering closely with product management, product marketing and/or engineering to represent market/customer requirements and supporting product launches)
16. Experience leading go-to-market for products with global reach end-to-end, including sales enablement and developing positioning/narrative
17. Experience in the advertising/marketing space with online media related products
**Public Compensation:**
$158,000/year to $223,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

Description
We are seeking a Senior Product Marketing Manager for the Amazon Nova product marketing team. Amazon Nova is a new generation of foundation models that deliver frontier intelligence and industry-leading price performance. Using Nova models in Amazon Bedrock, businesses can seamlessly build and scale generative AI applications with Nova that are safe, reliable, and cost-effective.
In this role, you will focus on marketing Nova models and agent development services. You will shape the strategy and narrative that helps customers understand Nova offerings and build AI solutions effectively on Nova. This role offers the opportunity to work at the intersection of emerging AI technology and real-world business transformation.
As a key team member in this fast growing, exciting space you will have the opportunity to help lead early market development efforts, establish compelling messaging, drive global growth, and help shape the future this AI-powered technology that will have a significant impact on our customers' businesses. You will partner closely with AWS Executives, Product Managers, Marketing, Sales, and Partner teams.
Key job responsibilities
- Work cross-functionally to create compelling launch moments
- Define product positioning and messaging
- Create clear marketing content, grounded in a good understanding of the product and target use cases, that resonates with both developers and technical decision-makers
- Define and track key business metrics that demonstrate impact
- Partner with product team to influence roadmap based on market and customer insights
- Work effectively across AWS with groups such as engineering, marketing, sales, business development, and evangelists to achieve our joint business goals
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Why AWS
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.
Inclusive Team Culture
Here at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- Experience communicating results to stakeholders
- Experience presenting metrics and progress to goal to senior leadership
- 5+ years of Product Marketing or related experience
Preferred Qualifications
- Experience leading go-to-market for consumer software or hardware product launches
- Experience in marketing or marketing research
- Experience with customer segmentation, profiling, and targeting
- MBA
- Experience marketing developer platforms or AI services
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Description
We are seeking a Principal Product Marketing Manager for the AWS Data Portfolio Product Marketing team. In the era of generative AI, Data is the make or break factor for AI success. Every enterprise is seeking to understand how to turn their data into a strategic asset. In this role, you'll translate complex technological capabilities into compelling insights that inspire enterprise leaders to reimagine their data strategy. You're not just marketing products; you're crafting a vision of how data and agentic AI can fundamentally reshape business potential and the analytics market.
As a key member of the AWS Data Portfolio team, you'll connect the dots across our diverse data products and categories, leveraging market insights and business acumen to shape portfolio strategy. You'll partner deeply with executives, product managers, sales teams, and marketing organizations to develop a cohesive narrative that resonates with both technical and business decision makers. Your work will enable field sellers, provide thought leadership to executives, and educate customers on transforming their data foundations.
This role is an opportunity to help shape the future of enterprise technology. You'll drive global growth, establish market-defining messaging, and create content that helps customers understand and implement AWS data solutions effectively.
Key job responsibilities
*Leveraging strong business acumen to assess market opportunities and trends, partnering with sales and product teams to shape portfolio strategy and direction
*Developing thought leadership and compelling content that positions AWS data portfolio as a transformative solution for both business and technical decision-makers
*Creating market-driven narratives and assets including executive presentations that demonstrate the comprehensive value of AWS data portfolio, from individual services to full solutions
* Activating and enabling field and partner marketing teams, creating compelling assets and playbooks that empower our global sales ecosystem to articulate the data portfolio's unique value proposition
* Managing relationships with industry analysts and influencers to shape market perception
* Defining and tracking business metrics that demonstrate the portfolio's strategic value
* Work effectively across AWS with groups such as engineering, marketing, sales, business development, and evangelists to achieve our joint business goals
A day in the life
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
About the team
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Why AWS
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there's nothing we can't achieve in the cloud.
Inclusive Team Culture
Here at AWS, it's in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional
Basic Qualifications
- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
Preferred Qualifications
- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $153,000/year in our lowest geographic market up to $252,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Req ID:
Remote Position: Yes
Region: Americas
Country: USA
**Summary**
Product marketing managers at Celestica play a pivotal role in shaping how global hyperscalers and Cloud Service Providers adopt and benefit from leading AI technology. These marketing professionals deeply understand their target audience's everyday challenges and can succinctly explain how our product helps solve customer challenges. Through close collaborations with product owners, marketing content writers, engineering staff, product marketing managers are able to shape effective marketing content.
**Detailed Description**
+ Improve Celestica's product marketing content output.
+ Shape product marketing campaigns that target prospective customers.
+ Define positioning and messaging for Celestica Connectivity and Cloud Solutions (CCS) that guide customers across the full solution lifecycle from ideation to adoption.
+ Own development and delivery of core sales enablement assets to support the Global Accounts organization.
+ Work closely with the go-to-market leaders, strategists, and architects to understand the adoption journey
+ Celestica customers are going through, and translate these insights into a compelling storytelling.
+ Craft differentiated messaging and content strategy (e.g. TLA, intro decks, presentations, whitepapers, infographics, webinars, etc.) in partnership with shared marketing resources.
+ Establish the right metrics and KPIs that measures marketing effectiveness, optimize programs for maximum impact, and help continuously iterate on existing assets.
+ Convert prospects into paying customers through consistent communications.
**Responsibilities:**
+ Lead product marketing content development
+ Outline product marketing deployment timelines, in coordination with major events and new product launches
+ Educate Sales and cross-functional teams on current solution messaging
+ Manage team's product marketing campaigns
+ Craft Celestica's product storytelling vision and voice
**Skills and Qualifications**
+ Experience using data and metrics to drive improvements
+ Experience building, executing and scaling cross-functional marketing programs
+ Experience leading go-to-market for enterprise software or hardware product launches
+ 6+ years of product marketing experience developing compelling, differentiated messaging, content, and positioning
+ Strong written and verbal communication skills
+ Deep understanding of data center market trends and product lifecycles
+ Firm grasp of ways to develop strategic product marketing campaigns
**Typical Experience**
+ Eight plus years of applicable experience
**Typical Education**
+ Bachelor's degree in related field (Marketing or Business preferred) or consideration of an equivalent combination of education and experience. MBA recommended
+ Educational Requirements may vary by geography
**Salary Expectations and Benefit Summary**
The salary range described in this posting is an estimate by the Company, and may change based on several factors, including by not limited to a change in the duties covered by the job posting, or the credentials, experience or geographic jurisdiction of the successful candidate. Annual Range: $100,000 - $140,000.
Celestica provides eligible employees (those who are scheduled to work 30 hours or more per week) with a range of benefits including medical insurance, dental insurance, vision insurance, short and long term disability, life insurance, voluntary benefits, PTO and a 401k plan with company match.
**Notes**
This job description is not intended to be an exhaustive list of all duties and responsibilities of the position. Employees are held accountable for all duties of the job. Job duties and the % of time identified for any function are subject to change at any time.
Celestica is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.
This policy applies to hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral and other aspects of employment and also states that retaliation against a person who files a charge of discrimination, participates in a discrimination proceeding, or otherwise opposes an unlawful employment practice will not be tolerated. All information will be kept confidential according to EEO guidelines.
Celestica is an E-Verify employer.
Location: This is a remote position, with travel as necessary. We are open to considering candidates close to any of our US locations in Massachusetts, Pennsylvania, Minnesota, Texas, Arizona, Oregon or California as well as locations near major airports such as the Northeast, Southeast, Midwest and Pacific Coast.
**COMPANY OVERVIEW:**
Celestica (NYSE, TSX: CLS) enables the world's best brands. Through our recognized customer-centric approach, we partner with leading companies in Aerospace and Defense, Communications, Enterprise, HealthTech, Industrial, Capital Equipment and Energy to deliver solutions for their most complex challenges. As a leader in design, manufacturing, hardware platform and supply chain solutions, Celestica brings global expertise and insight at every stage of product development - from drawing board to full-scale production and after-market services for products from advanced medical devices, to highly engineered aviation systems, to next-generation hardware platform solutions for the Cloud. Headquartered in Toronto, with talented teams spanning 40+ locations in 13 countries across the Americas, Europe and Asia, we imagine, develop and deliver a better future with our customers.
Celestica would like to thank all applicants, however, only qualified applicants will be contacted.
Celestica does not accept unsolicited resumes from recruitment agencies or fee based recruitment services.

**Summary:**
At Meta Reality Labs, we build experiences that help people feel connected anytime, anywhere. Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We envision a metaverse that is the next generation of the internet - a more immersive, 3D experience. Its defining quality will be a feeling of presence, like you are right there with another person or in another place.The Meta Reality Labs Product Marketing organization leads work to inform what products we're building with market insights, product launch strategy, and in-market business growth. We influence early stage product development and roadmaps, create go-to-market plans, support in-market growth of the ecosystem, and provide direction for future investments.The Developer team within the Meta Horizon org builds products and programs that inspire developers to build amazing games and social experiences for people in Mixed Reality as well as Mobile. This includes the full lifecycle of tools and programs that bring developers to our platform, educate them on the broad build paths we have available, support them in shipping their experiences, and help them grow and monetize.The Product Marketing Manager will be responsible for informing the developer roadmap with customer and market needs in mind as well as lead go-to-market and in-market programs that drive acquisition and growth for our partners. The ideal candidate will be able to partner closely with product and business XFN to drive impact for the business. They excel at collaborating with broad cross-functional partners and leading complex initiatives that land lasting business impact.
**Required Skills:**
Product Marketing Manager, Developer Responsibilities:
1. Influence product roadmaps with a customer-centric perspective by leveraging audience segmentations, research, and insights from other product categories
2. Bring a perspective of developer needs and a solution oriented mindset
3. Build partnerships with Product Management and cross-functional teams, and shaping product roadmaps and go-to-market strategies
4. Ability to analyze data, and translate into insights that support product development and go to market strategies
5. Partner closely product and business XFN to drive impact for the business
**Minimum Qualifications:**
Minimum Qualifications:
6. 5+ years of experience in product marketing, product management, management consulting, business strategy or a similar field
7. 2+ years of experience in product marketing or equivalent function developing go to market or product growth strategies while partnering closely with product teams
8. 2+ years experience with working with developer platform or game developers
9. Experience building partnerships with Product Management and cross-functional teams, and shaping product roadmaps and go-to-market strategies
10. Experience analyzing data, and translating to insights that support product development and go to market strategies
11. Bachelor's Degree in Business, Marketing, or related field, or equivalent Marketing experience
**Preferred Qualifications:**
Preferred Qualifications:
12. MBA or related Masters degree or equivalent experience
13. Experience working independently and adapting in a fast-paced, entrepreneurial, and fluid environment, identifying and escalating issues early and often
14. Experience and/or domain knowledge in augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms
15. Balance of creative and analytical thinking, putting forth best-in-class execution within a measurable and data-driven framework
**Public Compensation:**
$128,000/year to $186,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

At Qualtrics, we create software the world's best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform-we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention-but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams, you'll be part of a nimble group that's empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the microphone and iterating until the best solution comes to light. You won't have to look to find growth opportunities-ready or not, they'll find you. From retail to government to healthcare, we're on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that's work worth doing.
**Product Marketing Manager, CX**
**Why We Have This Role**
AI is massively changing the landscape of Customer Experience, and Qualtrics is evolving to meet the needs of our customers through investments in Omnichannel, Agentic, and AI-based solutions. We are seeking an experienced and strategic Product Marketing Manager to drive an evolution in our go-to-market strategy, positioning, and messaging for these customer experience solutions. In this role, you will bridge the gap between product, sales, and customer success to ensure we deliver impactful solutions that help organizations elevate their customer experience. As the landscape of customer experience continues to shift, this role is essential for driving our innovation and ensuring we remain at the forefront of delivering value to our clients in an increasingly competitive market.
**How You'll Find Success**
1. Strategic Vision: You thrive on developing and executing innovative go-to-market strategies that align with the evolving needs of the customer experience landscape.
2. Compelling Storyteller: You excel at crafting clear and impactful narratives that distill complex concepts into messages that resonate with target audiences and drive engagement.
3. Research-Oriented: You enjoy conducting thorough market research and competitive analysis, identifying trends, customer pain points, and opportunities to enhance our offerings.
4. Cross-Functional Collaborator: You have a strong ability to build partnerships with product management, sales, and customer success teams to influence the product roadmap and drive customer adoption.
5. Empowerment of Sales Teams: You derive satisfaction from creating impactful sales enablement materials that empower sales teams to effectively position and sell customer experience solutions.
6. Data-Driven Decision Maker: You have a keen analytical mindset, leveraging data to measure and optimize the effectiveness of marketing strategies and campaigns.
7. Passion for Customer Experience: You are deeply invested in elevating customer experiences, especially through the innovative use of AI-driven solutions.
**How You'll Grow**
1. Deepening Industry Expertise: Stay ahead of the trends in customer experience, particularly in the integration of AI, enhancing your knowledge and influence in the field.
2. Leadership Development: Take ownership of high-impact projects, providing leadership experience and exposure to strategic decision-making processes.
3. Skill Enhancement: Develop your skills in creating thought leadership content and effective sales enablement strategies that resonate in the market.
4. Cross-Functional Exposure: Work closely with various teams, enhancing your understanding of how different functions contribute to overall customer success.
5. Networking Opportunities: Build relationships with industry leaders, peers, and customers, expanding your professional network and perspective.
**Things You'll Do**
+ Develop and execute the go-to-market (GTM) strategy for Customer Experience solutions, ensuring strong positioning, messaging, and differentiation.
+ Conduct market research and competitive analysis to identify trends, customer pain points, and opportunities to improve our offerings.
+ Partner closely with product management to influence the product roadmap based on market insights and customer feedback.
+ Create compelling sales enablement materials, playbooks, and training to empower our sales teams to effectively position and sell Customer Experience solutions.
+ Develop impactful content and thought leadership (e.g., white papers, case studies, blog posts, webinars) that educate and engage our target audience.
+ Work cross-functionally with customer success and marketing teams to drive product adoption and ensure customers maximize value from our solutions.
+ Measure and analyze the performance of marketing campaigns, using data-driven insights to refine strategies and improve outcomes.
**What We're Looking For On Your Resume**
+ 5+ years of experience in product marketing, preferably within SaaS, CX, or customer support technologies.
+ Strong storytelling and messaging skills, with the ability to distill complex concepts into clear, compelling narratives.
+ Experience working closely with sales teams, developing enablement programs, and supporting pipeline growth.
+ Deep understanding of customer experience, especially the use of AI in these use cases.
+ Proven ability to drive market research, competitive analysis, and positioning strategies.
+ Excellent project management skills, with the ability to lead cross-functional initiatives.
+ Strong analytical mindset, leveraging data to measure and optimize marketing effectiveness.
Preferred Qualifications
+ Experience marketing AI-powered or automation-driven Customer Experience solutions.
+ Background in customer experience, customer service platforms, big data analytics, or related domains.
+ Knowledge of enterprise software buying cycles and B2B marketing best practices.
**What You Should Know About This Team**
+ We are dedicated to the craft of Product Marketing and producing excellent GTM strategies and assets to demonstrate our value.
+ Our team sits at the center of efforts to bring experience management and product innovation to the market.
+ We have high visibility and deep collaboration opportunities across all major functions in our PXE (Product, Experience Design, Engineering) and GTM (Marketing, Sales, Services, Customer Success) organizations.
**Our Team's Favorite Perks and Benefits**
+ Culture: A vibrant work environment that encourages collaboration, creativity, and work-life integration.
+ Team Engagement: Opportunities for team-building activities, company-wide celebrations, and a supportive community.
+ Health and Wellness: Competitive health coverage, wellness stipends, and an annual experience bonus to enhance your personal and professional life.
**The Qualtrics Hybrid Work Model:** Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.
_Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic._
_Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act ( ,Equal Opportunity Employment ( ,Employee Polygraph Protection Act ( is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know._
_Not finding a role that's the right fit for now? Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events, behind-the-scenes stories from the team, interview tips, hot jobs, and more. No spam - we promise! You'll hear from us two times a month max with fresh, totally tailored info - so be sure to stay connected as you explore your best role and company fit._
_For full-time positions_ , this pay range is for base per year; however, base pay offered within this range may vary depending on location, job-related knowledge, education, skills, and experience. A sign-on bonus and restricted stock units may be included in an employment offer. Full-time employees are eligible for medical, dental, vision, life and disability, 401(k) with match, paid time off, a wellness reimbursement, mental health benefits, and an experience bonus. For a detailed look at our benefits, visit Qualtrics US Benefits ( .
Washington State Annual Pay Transparency Range
$133,000-$191,000 USD

Our client, a prominent player in the cloud computing sector, is looking for an experienced Senior Product Marketing Manager to join their innovative team in Seattle, Washington, US . This hybrid role is critical for shaping the go-to-market strategy and driving the adoption of new product launches. You will be responsible for developing compelling product positioning, messaging, and content that resonates with target audiences. Key responsibilities include conducting market research, analyzing competitive landscapes, defining ideal customer profiles, and creating sales enablement tools. You will collaborate closely with product management, engineering, sales, and marketing teams to ensure successful product launches and ongoing market success. This role requires a strategic thinker with excellent communication and analytical skills, who can translate complex technical features into clear business benefits. A significant part of your week will involve in-office collaboration with product and sales teams, with flexibility for remote work to focus on content creation and market analysis. The ideal candidate will have a proven track record in B2B product marketing, preferably within the technology or software industry, with a strong understanding of cloud services. Experience in developing pricing strategies, go-to-market plans, and managing product launch campaigns is essential. You will play a vital role in influencing product roadmaps and driving market demand through effective marketing initiatives. This is an exciting opportunity to contribute to the growth of leading-edge technology products in a fast-paced, dynamic environment.

Our client, a dynamic and innovative technology firm, is seeking an experienced and strategic Senior Product Marketing Manager to lead product go-to-market strategies. This role is based in our vibrant **Seattle, Washington, US** office, offering a collaborative and engaging in-office environment. The ideal candidate will have a deep understanding of market dynamics, customer needs, and competitive landscapes to effectively position and launch new products. You will be responsible for creating compelling messaging, developing sales enablement tools, and driving demand for our client's cutting-edge solutions. This role requires exceptional leadership, strategic thinking, and the ability to influence cross-functional teams.

Responsibilities:

• Develop and execute comprehensive product marketing strategies and go-to-market plans for new and existing products.
• Conduct market research, competitive analysis, and customer segmentation to identify market opportunities and define target audiences.
• Create compelling product messaging, positioning, and value propositions that resonate with customers and differentiate our client in the market.
• Develop sales enablement materials, including presentations, datasheets, case studies, and competitive battlecards, to equip the sales team for success.
• Collaborate closely with Product Management, Sales, Marketing, and Engineering teams to ensure alignment and successful product launches.
• Define and track key performance indicators (KPIs) for product marketing initiatives and report on campaign effectiveness.
• Manage product launch processes, ensuring all stakeholders are informed and prepared.
• Develop and execute demand generation programs in collaboration with the demand generation team.
• Stay informed about industry trends, competitive activities, and customer needs to continuously refine product strategies.
• Act as a subject matter expert for assigned products, both internally and externally.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
• Minimum of 7 years of experience in product marketing, preferably in the technology sector.
• Proven track record of successfully launching products and developing effective go-to-market strategies.
• Strong understanding of market research methodologies and competitive analysis.
• Exceptional written and verbal communication skills, with the ability to craft clear and persuasive messaging.
• Experience in developing sales enablement tools and collateral.
• Ability to work effectively with cross-functional teams in a fast-paced environment.
• Strong analytical skills and data-driven decision-making capabilities.
• Demonstrated leadership potential and ability to influence stakeholders at all levels.
• Passion for technology and a deep understanding of customer needs.

This is a critical role for our client, offering the chance to shape the future of their product offerings and significantly influence market perception. If you are a strategic thinker with a passion for bringing innovative products to market, we encourage you to apply and become an integral part of our team in **Seattle, Washington, US**.

Our client, a dynamic and rapidly growing Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced and strategic Product Marketing Manager to be based at our headquarters in **Seattle, Washington, US**. This critical role will drive the development and execution of marketing strategies for a portfolio of innovative consumer products, ensuring their success in a competitive marketplace. You will be responsible for understanding consumer needs, market trends, and competitive landscapes to craft compelling product positioning and messaging. Your duties will include developing comprehensive go-to-market strategies, creating marketing collateral, and collaborating with cross-functional teams including R&D, sales, and communications to ensure product launches are seamless and impactful.

You will conduct market research, analyze sales data, and gather consumer insights to identify opportunities for product innovation and improvement. Developing pricing strategies, promotional plans, and distribution support programs will also be key components of your role. This position requires a strong understanding of the FMCG sector, consumer behavior, and the ability to translate complex market data into actionable marketing plans. You will be the voice of the consumer within the organization, advocating for product development that meets market demands and drives profitable growth. The successful candidate will have a proven track record in product marketing, with a passion for consumer brands and a creative approach to marketing challenges.

**Qualifications:** Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred. A minimum of 5-7 years of experience in product marketing within the FMCG industry. Demonstrated success in developing and executing product launch strategies and integrated marketing campaigns. Strong analytical skills with the ability to interpret market data, consumer research, and sales figures. Excellent communication, presentation, and interpersonal skills. Experience in brand management and consumer insights is a significant plus. Ability to work effectively in a fast-paced, team-oriented environment. This is an on-site position in our **Seattle, Washington, US** office.