438 Promotional Campaigns jobs in the United States

**Essential Duties and Responsibilities:**
+ Working with Marketing senior leadership and the Data Insights team, identifies advisor experience metrics/KPIs and establishes overall advisor experience objectives and goals.
+ Develops plans to acquire external market research data as well as internal research data, interprets responses/results, and makes actionable business decisions based on insights.
+ Designs, proposes and implements marketing strategies, guidelines and procedures within broad principles and policies to meet short- and long-term business needs.
+ Manages all aspects of the Marketing Advisory Council(s), including member selection and ongoing communication, agenda/content and presenter coordination, council meeting moderation, and all meeting logistics.
+ Builds broad-based support for marketing ideas and projects. Develops concepts for marketing campaigns and leads cross-functional teams on creative and campaign execution. Creates, curates, and distributes content to achieve defined objectives and align with roadmap and goals.
+ Develops, tests, and executes CRM, email, and other direct marketing campaigns and tactics with a high level of accuracy and attention to detail. Measures outcomes against KPIs and adjusts future campaigns as a result.
+ Manages deadlines, expectations, and logistics coordination for meetings, conferences/events, and projects through regular communication. Leads conference/event participation and content coordination for Marketing, and tracks results of participation.
+ Prepares/manages cost estimates and budgets for key events and initiatives.
+ Develops actionable analysis on the effectiveness of various marketing strategies and campaigns and incorporates insights into marketing plans and future initiatives.
+ Builds relationships on all levels, both within and outside of the department, including associates in the firm's account management, product management, corporate communications, practice management, data/insights, IT, content coordination, and other departments. Develops/ensures connections leading to enhanced opportunities for visibility and advisor engagement.
+ Presents to audiences of various levels and sizes (financial advisors, branch professionals, prospective advisors, RJ management) on topics ranging from a general marketing overview to topics requiring a higher level of marketing subject matter expertise. Presents to management audiences to gain feedback and/or approval for roadmaps, campaigns/strategies, budgets and other plans. Represents department in booths at conferences, expos, technology centers, etc.
+ Manages all aspects of the Marketing Advisory Council(s), including member selection and ongoing communication, agenda/content and presenter coordination, council meeting moderation, and all meeting logistics.
+ Builds and maintains database of advisor success stories/case studies and manages ongoing relationships with advisors, branch/complex managers, branch professionals, etc.
+ Supports the Home Office Visit (HOV) program for prospective advisors meeting with marketing leaders.
+ Independently balances multiple conflicting resource and priority demands.
+ Performs other duties and responsibilities as assigned.
**Knowledge, Skills, and Abilities:**
**In-depth knowledge of:**
+ Marketing processes and overall business knowledge sufficient to develop marketing strategies within the organization on interdepartmental, corporate, business-to-business, and/or client levels.
+ Industry trends with the ability to determine and convey their potential impact upon various audiences.
+ Database marketing; ability to incorporate data-driven decision-making into all aspects of the business.
**Skill in:**
+ Organization, planning, and time management skills, as well as a "roll up the sleeves" mentality sufficient to independently oversee multiple projects from start to completion.
+ Excellent written and oral communication skills, as well as strong interpersonal skills.
+ Potential for strong negotiation, conflict resolution, and relationship management skills.
**Ability to:**
+ Interact with management at all levels as well as current and prospective financial advisors.
+ Lead work groups on a daily basis, utilizing management competencies and leadership skills.
+ Work with a wide range of constituencies in a decision-making framework.
+ Work in a client-focused and team-based environment.
+ Be a creative thinker and maintain an entrepreneurial mindset.
+ Work in a dynamic, growing environment.
+ Work primarily independently, with very limited oversight.

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
Reporting to the VP of Marketing Strategy, the Marketing Strategy Manager is a key player in Telemundo's entertainment marketing strategy, responsible for orchestrating promotional campaigns across various entertainment properties, including scripted series, reality shows, and specials. This role involves managing projects, collaborating with diverse stakeholders, building campaign amplification plans, and overseeing promotional assets throughout the organization. The ideal candidate will excel in strategic planning, stakeholder management, and campaign execution, ensuring cohesive marketing efforts that span multiple platforms and properties within the Telemundo and NBCU ecosystems.
Basic Requirements:
+ Strategic Planning and Execution
+ In-depth understanding of our target audience as well as our product
+ Development of marketing strategic briefs
+ Present promotional strategy decks to internal/external stakeholders.
+ Build amplification plans across owned and earned media
+ Assist in managing launch campaigns and ongoing promotion for all Entertainment properties.
+ Lead end-to-end promotional ownership of various Entertainment Priorities.
+ Stakeholder Collaboration
+ Collaborate with stakeholders and other departments, including Creative, social/digital, network shows, external partners, local stations, and PR.
+ Asset Management and Distribution
+ Request promotional assets through various operational systems.
+ Distribute on-air and off-air promotional elements for all Entertainment properties across stakeholders.
+ Campaign Management and Analysis
+ Conduct marketing campaign recaps for each property.
+ Assist in identifying cross-promotion opportunities and synergies across Telemundo and NBCU outlets.
+ Project Management
+ Organize and participate in brainstorming sessions.
+ Coordinate planning with stakeholders.
+ Manage talent requests.
Additional Requirements:
+ This role requires strong interpersonal skills and entrepreneurial spirit. An organized self-starter, who can combine a thorough understanding of the marketing opportunities and needs, with effective written and verbal communication skills.
+ This role requires an individual who can adapt to changing priorities. A person that is comfortable managing pressure and someone who genuinely enjoys building and maintaining valuable relationships with key partners.
+ Strong communication skills with the ability to clearly articulate details to senior management. Outstanding presentation skills are a must. Solid storytelling skills for business presentations
+ Fluency in Spanish and English is a must.
+ Minimum of 5 years of experience, ideally in media or entertainment.
+ Requires some travel.
+ Knowledge of entertainment programming formats, including scripted series, reality shows, and specials is preferred.
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.

So we expanded into software and started building integrated, omnichannel solutions - to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes - large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

The Role

Square is looking for a Marketing Strategy Lead to join the Global Marketing team. This strategic and cross-functional role drives Marketing's investment strategy, performance evaluation, and operational excellence.

You will be at the center of connecting the dots across Go-To-Market (GTM) teams, identifying opportunities, and optimizing how Marketing plans, measures, and delivers impact. You will improve marketing performance optimization, conduct deep forensic analysis on reporting and forecasting, and proactively refine frameworks and processes to drive better decision-making. Your key partners will include Marketing Channel & Country Leads, Marketing & Sales Analytics, Finance & Strategy (F&S), and others.

You Will

• Guide meaningful improvements in GTM & Marketing strategy through deep analysis of spend efficiency, channel performance, program effectiveness, funnel health, competitive dynamics, and the impact of macroeconomic trends. Propel a culture of continuous improvement via marketing business reviews, highlighting industry and consumer trends, measurement learnings and adoption, and playbook updates.
• Lead Strategic Global Marketing Projects - Partner with cross-functional teams to define, plan, and execute novel high-impact initiatives, ensuring seamless execution and measurable impact.
• Bring rapid clarity to ambiguous situations, resolve them effectively, communicate decisions efficiently, and enable teams to move towards implementing solutions. Bring your experience and contextual knowledge to bear on the problems that teams need to solve.
• Lead the Annual Planning process by helping align goals, resources, and investment priorities across teams.
• Review and challenge key assumptions in forecasting, ensuring financial and strategic rigor in marketing's planning process.
• Partner with Marketing Leadership to optimize investment strategy and identify areas for strategic growth.
• Proactively look for opportunities to drive operational improvements across Marketing with a focus on driving efficiency and efficacy.
• Communicate with clarity and impact. Provide thought leadership and data-driven insights, with a deep understanding of underlying drivers and shifts in trends.
• Influence decisions among cross-functional leaders, and to build strong relationships and gain alignment with large groups of stakeholders from all levels of the organization using quantitative and qualitative tactics.

You Have

• 8+ years of experience in Marketing, Finance, Strategy, or Business Operations in a high-growth company and/or Management Consulting.
• A Bachelor's Degree in Finance, Business, Marketing, or a related field.
• Strong analytical skills with the ability to break down complex data and deliver clear insights.
• Expertise in reporting, financial modeling, and marketing performance analysis.
• Experience evaluating marketing funnels and conversion metrics and developing full-funnel GTM strategies.
• A proactive mindset with a strong bias for action and problem-solving.
• Excellent communication skills, with the ability to influence stakeholders and present insights clearly.
• Familiarity with marketing finance concepts and frameworks.
• Ability to navigate ambiguity and drive clarity in complex situations.
• Ability to operate both at a strategic level and in the weeds to diagnose and fix issues.
• Even better:
  • Experience in Finance & Strategy.
  • Background in the technology industry, especially B2B / SaaS.
  • Experience with data analytics tools, infrastructure, etc.

We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances. We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we're doing to build a workplace that is fair and square? Check out our I+D page .

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

To find a location's zone designation, please refer to this resource . If a location of interest is not listed, please speak with a recruiter for additional information.

Zone A:

$163,600 - $45,400 USD

Zone B:

152,200 - 228,200 USD

Zone C:

144,000 - 216,000 USD

Zone D:

135,800 - 203,600 USD

Use of AI in Our Hiring Process

We may use automated AI tools to evaluate job applications for efficiency and consistency. These tools comply with local regulations, including bias audits, and we handle all personal data in accordance with state and local privacy laws.

Contact us at with hiring practice or data usage questions.

Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering. Check out our other benefits at Block.

Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we're helping build a financial system that is open to everyone.

**Job Overview:**
The Marketing Strategy team is focused on developing a broad, strategic vision for Keurig Dr Pepper's core beverage categories and identifying new growth opportunities within them. Working closely with the Senior Director of Marketing Strategy, the Marketing leadership team, and cross-functional commercial leaders, the Manager will lead the development of category growth platforms, define brand roles, and influence brand prioritization with each beverage category. She/he will drive problem-solving and opportunity evaluation, including strategic and financial analysis and the creation of business plans for high-potential initiatives. The role will be responsible for proactively monitoring changes in the external competitive environment with progress against internal goals to determine when to adjust vs. stay the course and sharpen execution.
The ideal candidate will bring 2 or more years of management consulting experience from a leading strategy consulting firm or 5+ years in a Marketing, Strategy, or Finance function. They will provide broad, analytical, and strategic input into the KDP portfolio strategy. Blending strong internal capabilities with creative, external perspectives, the successful candidate will champion new initiatives that demonstrate breakthrough thinking.
**POSITION RESPONSIBILITIES**
+ Work with the Marketing leadership team to uncover and address strategic opportunities across core KDP beverage categories (Soda, Water, Juice, Tea, Energy, Coffee)
+ Partner with the Innovation team and Corporate Strategy team to evaluate KDP entrance into new and emerging categories and prioritize opportunities
+ Conduct research and analysis to shape category participation and brand investment strategies
+ Identify brand renovation opportunities across the core portfolio and prioritize opportunities based on value to KDP
+ Serve as an internal consultant, leading "special" strategic projects with cross-functional teams to drive swift action
+ Serve as a steward for the company's total portfolio performance by building expertise in all of KDP's brands and categories
+ Drive results, define outcomes, and ensure that the category strategies are executed successfully to achieve planned business outcomes
+ Identify business questions and develop strategic, analytical, and financial frameworks to answer them
+ Synthesize complex problems into clear, actionable plans and ensure execution for success
+ Drive alignment among senior leaders
**Requirements:**
+ Bachelor's degree from an accredited US or international university in Marketing, Economics, Accounting, Business, Finance, or other highly analytical discipline (e.g., Engineering)
+ 3-5 years of experience in Strategy, Marketing, Finance, OR 2 years if in a leading consulting firm
+ Experience applying technical skills in corporate strategy and business development, financial modelling and analysis, strategic problem solving, and business plan development
+ Advanced MS Excel skills (e.g., working with large datasets, modelling)
+ Experience developing and delivering compelling MS PowerPoint presentations
**Company Overview:**
Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that's proud of its brands, partnerships, innovation, and growth. Will you join us?
We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~29,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

Job Description

Job Description

Company Description

About Us

At Shine Social Brand, we specialize in creating impactful brand strategies that connect businesses with their audiences in authentic and meaningful ways. Our mission is to illuminate the unique value of every client we work with, leveraging creativity, innovation, and data-driven insights. We pride ourselves on delivering measurable results and building long-term relationships based on trust, collaboration, and excellence.

Job Description

Job Description

We are seeking a detail-oriented and creative Marketing Strategy Coordinator to join our dynamic team. In this role, you will be responsible for planning, coordinating, and executing strategic marketing initiatives to support our clients’ growth and brand presence. You will work closely with our creative and analytics teams to ensure campaigns are aligned with business objectives, market trends, and performance metrics.

Responsibilities

• Develop and coordinate marketing strategies in line with client objectives and brand guidelines.

• Conduct market research to identify trends, opportunities, and competitive positioning.

• Collaborate with internal teams to create integrated campaigns across digital, print, and event channels.

• Monitor campaign performance and prepare reports with actionable recommendations.

• Manage project timelines, budgets, and deliverables to ensure on-time and successful execution.

• Maintain strong relationships with clients, ensuring satisfaction and ongoing engagement.

• Assist in the development of proposals and presentations for new business opportunities.

Qualifications

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.

• 2+ years of experience in marketing coordination, strategy, or a related role.

• Strong analytical skills with the ability to interpret data and translate it into actionable strategies.

• Excellent written and verbal communication skills.

• Proficiency in project management and marketing software/tools.

• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

• Strong attention to detail and organizational skills.

Additional Information

Benefits

• Competitive salary ($63,000 - $69,000 per year).

• Opportunities for professional growth and career advancement.

• Collaborative and supportive work environment.

• Health, dental, and vision insurance plans.

• Paid time off and holidays.

• Ongoing training and skill development programs.

You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.

Preference of candidate location in the NY Tri-State area

Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.

This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.

• Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
• Oversee a team of five digital, social, and database marketing professionals
• Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
• Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
• Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
• Oversee creation and maintenance of web sites, including content, accessibility, design and performance
• Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
• Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
• Develop and oversee enterprise video strategy
• Develop and oversee the strategy, content, and implementation of email and text campaigns
• Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
• Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
• Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
• Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry

Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.

Digital/social media, analytics, and digital marketing expertise.

Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year

Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.

Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.

Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act

You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.

Preference of candidate location in the NY Tri-State area

Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.

This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.

• Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
• Oversee a team of five digital, social, and database marketing professionals
• Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
• Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
• Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
• Oversee creation and maintenance of web sites, including content, accessibility, design and performance
• Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
• Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
• Develop and oversee enterprise video strategy
• Develop and oversee the strategy, content, and implementation of email and text campaigns
• Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
• Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
• Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
• Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry

Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.

Digital/social media, analytics, and digital marketing expertise.

Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year

Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.

Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.

Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act

You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.

Preference of candidate location in the NY Tri-State area

Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.

This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.

• Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
• Oversee a team of five digital, social, and database marketing professionals
• Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
• Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
• Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
• Oversee creation and maintenance of web sites, including content, accessibility, design and performance
• Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
• Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
• Develop and oversee enterprise video strategy
• Develop and oversee the strategy, content, and implementation of email and text campaigns
• Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
• Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
• Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
• Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry

Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.

Digital/social media, analytics, and digital marketing expertise.

Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year

Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.

Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.

Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act

You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.

Preference of candidate location in the NY Tri-State area

Position Purpose:
The Director of Digital and Database Marketing Strategy is an innovative and customer-centric leader who is responsible for developing and overseeing multichannel initiatives that help our brand connect with key stakeholders across different journeys and touchpoints.

This leader has a player-coach mindset and can inspire, manage, and mentor a high-performing team in a dynamic and cross-functional environment.

• Lead the creation of new initiatives to support the success of long-term digital strategies (including social media, web, video) and database marketing (text, email)
• Oversee a team of five digital, social, and database marketing professionals
• Lead digital communications and social media strategy, including audience development, content creation, and distribution across multiple platforms
• Oversee the management and optimization of digital and social platforms, ensuring alignment with brand guidelines
• Develop and manage a robust strategy for paid and organic content that is audience-centric, compelling, and aligns with business goals
• Oversee creation and maintenance of web sites, including content, accessibility, design and performance
• Collaborate with IT to improve the site's UX/UI, ensuring alignment with the company’s branding and goals
• Conduct regular audits to identify opportunities for optimization in content, navigation, SEO, and user flow
• Develop and oversee enterprise video strategy
• Develop and oversee the strategy, content, and implementation of email and text campaigns
• Manage and optimize databases for personalized communication, ensuring segmentation, targeting, and automation are leveraged effectively to increase engagement and drive conversions
• Identify, cultivate, and manage high-level relationships with experts in the digital space, platform representatives, and/or influencers
• Evaluate and oversee preparation of competitive intelligence reports, analysis reports, and reputation dashboards
• Maintain cutting-edge knowledge of trends, social platforms, and key developments in the industry

Education/Experience:
10+ years of experience in Communications, Marketing, or related fields and 5+ years of leadership experience/managing teams.

Digital/social media, analytics, and digital marketing expertise.

Experience with HTML/CSS/JavaScript, Technical SEO, UI/UX Design, SEM/GA360, Adobe Analytics, Salesforce CRM/Marketing Cloud.:
Pay Range: $116,100.00 - $214,700.00 per year

Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law, including full-time or part-time status. Total compensation may also include additional forms of incentives. Benefits may be subject to program eligibility.

Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.

Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act