10 Promotional Campaigns jobs in Wisconsin

Our client, a rapidly growing consumer goods company, is seeking a visionary Director of Digital Marketing Strategy to lead its comprehensive online presence from their headquarters in Milwaukee, Wisconsin . This pivotal role will be instrumental in driving brand awareness, customer acquisition, and revenue growth through innovative digital marketing initiatives.

The ideal candidate will have a proven track record of success in developing and executing data-driven digital marketing campaigns across multiple channels. You will be responsible for defining the company's digital marketing roadmap, managing a talented team of marketing professionals, and ensuring seamless integration of all digital efforts. This role requires a strategic thinker with a hands-on approach and a passion for leveraging cutting-edge digital technologies.

Key Responsibilities:

• Develop and implement a holistic digital marketing strategy aligned with business objectives.
• Oversee all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
• Manage and optimize paid advertising campaigns across various platforms (Google Ads, social media ads, etc.).
• Analyze website traffic and user behavior to identify opportunities for improvement and conversion rate optimization (CRO).
• Develop and execute innovative content strategies to engage target audiences and build brand loyalty.
• Lead and mentor the digital marketing team, providing guidance and professional development.
• Monitor market trends, competitor activities, and emerging technologies to maintain a competitive edge.
• Manage the digital marketing budget, ensuring efficient allocation of resources and maximum ROI.
• Collaborate with cross-functional teams (sales, product development, creative) to ensure brand consistency and campaign synergy.
• Report on key digital marketing metrics and campaign performance to senior leadership.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
• Minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a leadership role.
• Proven expertise in SEO, SEM, social media, content marketing, and email marketing.
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
• Strong analytical skills with proficiency in Google Analytics, Google Tag Manager, and data visualization tools.
• Excellent understanding of website analytics, A/B testing, and conversion rate optimization.
• Exceptional leadership, communication, and project management skills.
• Creative thinker with a data-driven mindset and a passion for digital innovation.
• Experience in the consumer goods sector is highly desirable.

We are looking for a strategic leader to drive our digital transformation in Milwaukee, Wisconsin .

Our client, a rapidly expanding consumer goods company, is seeking a visionary VP of Marketing to lead their brand strategy and execution. This senior leadership role, situated in **Madison, Wisconsin, US**, is crucial for shaping and amplifying the company's brand presence in the market. The ideal candidate will possess a deep understanding of market dynamics, consumer behavior, digital marketing, and traditional advertising. You will be responsible for developing and implementing comprehensive marketing plans, managing the marketing budget, leading the marketing team, and driving brand awareness, customer acquisition, and revenue growth. This position requires a strategic thinker with a proven ability to build and nurture strong brands and deliver measurable marketing results.

Key Responsibilities:

• Develop and execute integrated marketing strategies to enhance brand awareness, market share, and customer loyalty.
• Lead the creation and implementation of comprehensive brand positioning and messaging.
• Oversee all marketing channels, including digital marketing (SEO, SEM, social media, email), content marketing, public relations, and traditional advertising.
• Manage the marketing budget, ensuring optimal allocation of resources and a strong ROI.
• Lead, mentor, and develop a high-performing marketing team.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Collaborate with product development, sales, and other departments to ensure alignment on marketing initiatives.
• Develop and track key marketing performance metrics (KPIs) to measure campaign effectiveness and overall marketing impact.
• Manage agency relationships and external vendor partnerships.
• Drive innovation in marketing approaches and adopt emerging technologies.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 10 years of progressive experience in marketing, with at least 5 years in a senior leadership role.
• Proven success in developing and executing impactful brand strategies for consumer products.
• Expertise in digital marketing, content strategy, and marketing automation.
• Strong analytical skills with the ability to interpret market data and translate insights into action.
• Exceptional leadership, team management, and communication skills.
• Experience managing significant marketing budgets and demonstrating ROI.
• Creative thinking and problem-solving abilities.
• Experience with market research and consumer insights.
• Ability to work effectively in a fast-paced, collaborative environment.

Edgepark is seeking a customer-obsessed Product Owner, Marketing Technologies to lead the strategy, execution, and optimization of digital tools that support acquisition, engagement, and nurturing across both DTC and B2B healthcare customer journeys. This individual will be responsible for owning the marketing technology stack- anchored in Salesforce Marketing Cloud- and ensuring it integrates seamlessly with other digital experiences.
**_Responsibilities_**
+ Own the digital marketing product vision and roadmap, aligning with customer needs, business objectives, and stakeholder priorities across DTC and B2B customer segments.
+ Lead requirements gathering efforts by collaborating with marketing, sales, and data teams to understand business goals and translate these into actionable product features, user stories, and acceptance criteria.
+ Drive the end-to-end marketing technology lifecycle, from initial discovery to post-launch analysis and iteration.
+ Define key data points, KPIs, and analytics solutions and implement technologies that support effective attribution, personalization, and optimization.
+ Build and maintain a robust data strategy for marketing, ensuring integration between marketing automation platforms (e.g., Salesforce Marketing Cloud), CRM systems, and other tools.
+ Champion the implementation of analytics frameworks, ensuring that performance tracking and reporting are embedded within marketing activities to enable data-driven decision making and continuous optimization.
+ Collaborate with IT and compliance teams to confirm marketing technologies are scalable, secure, and compliant with healthcare regulations (e.g., HIPAA, CAN-SPAM).
+ Be the subject matter expert of all marketing technologies to continually update and optimize in concert with technology enhancements and releases.
+ Prioritize backlogs, define sprint goals, and manage product execution through agile methodology and processes.
+ Identify and prioritize technical enablers to improve time-to-market and campaign flexibility.
**_Qualifications_**
+ 5+ years of product management experience in digital marketing technologies, with a proven track record of managing products through the full lifecycle preferred.
+ Deep expertise in data strategy for marketing, including experience with analytics tools (e.g., GA4, Adobe Analytics), intelligence tools (Marketing Cloud Intelligence), and data integration across platforms preferred.
+ Hands-on experience with Salesforce Marketing Cloud or comparable marketing automation platforms, CRM systems, and data tools preferred.
+ Proven ability to work cross-functionally with marketing, data science, IT, and compliance teams to develop, deploy, and optimize marketing technologies.
+ Strong understanding of analytics frameworks and performance measurement.
+ Demonstrated success in launching marketing automation, lead nurturing, or audience segmentation initiatives.
+ Deep understanding of healthcare compliance and privacy regulations (HIPAA, CAN-SPAM, etc) preferred.
+ Strong collaboration and communication skills, with the ability to translate technical details into business strategies and measurable outcomes.
+ Experience in healthcare or regulated industries preferred.
**_What is expected of you and others at this level_**
+ Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform varied tasks and projects
+ May contribute to the development of policies and procedures
+ Works on complex projects of large scope
+ Develops technical solutions to a wide range of difficult problems
+ Solutions are innovative and consistent with organization objectives
+ Completes work; independently receives general guidance on new projects
+ Work reviewed for purpose of meeting objectives
+ May act as a mentor to less experienced colleagues
**Anticipated salary range:** $79,700 - $113,800
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with myFlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 09/02/2025 *if interested in opportunity, please submit application as soon as possible.
The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (

Our client, a forward-thinking consumer goods company, is seeking an experienced and creative Digital Marketing Manager to spearhead their content strategy efforts in Milwaukee, Wisconsin . This pivotal role will be responsible for developing, implementing, and managing a comprehensive digital marketing strategy focused on creating compelling and engaging content across various online channels. You will oversee the creation of website copy, blog posts, social media content, email campaigns, and video scripts, ensuring brand consistency and alignment with marketing objectives. Your responsibilities will include managing the editorial calendar, optimizing content for search engines (SEO), analyzing content performance, and identifying opportunities for improvement. The ideal candidate will have a Bachelor's degree in Marketing, Communications, Journalism, or a related field, with at least 5 years of proven experience in digital marketing, content creation, and strategy development. Demonstrable experience in managing social media platforms, SEO best practices, and email marketing campaigns is essential. Proficiency in marketing automation tools and analytics platforms (e.g., Google Analytics) is required. Strong writing, editing, and storytelling skills are paramount, along with excellent project management and interpersonal abilities. You will collaborate closely with the marketing, sales, and product development teams to ensure content effectively supports business goals and resonates with target audiences. If you are a passionate digital storyteller with a knack for crafting effective content strategies and a desire to drive brand growth in Milwaukee, this is an excellent opportunity for you.

Cardinal Health Sonexus Access and Patient Support helps specialty pharmaceutical manufacturers remove barriers to care so that patients can access, afford and remain on the therapy they need for a better quality of life. Our diverse expertise in pharma, payer and hub services allows us to deliver best-in-class solutions-driving brand and patient markers of success. We're continuously integrating advanced and emerging technologies to streamline patient onboarding, qualification and adherence. Our non-commercial specialty pharmacy is centralized at our custom-designed facility outside of Dallas, Texas, empowering manufacturers to rethink the reach and impact of their products.
**Together, we can get life-changing therapies to patients who need them-faster.**
**_Job Summary_**
The Senior Product Manager, Product Management & Development executes marketing strategies for products to differentiate Cardinal Health's products and to grow revenue, market share, and customer awareness. In line with the broader commercial strategy and the Marketing strategy set by the Director, the Senior Product Manager manages the research, business cases, development, and launches of products in a portfolio. This job works with a large degree of independence and may provide guidance to less experienced Product Management professionals.
**_Responsibilities_**
+ Develops annual and multi-year product management roadmaps (in conjunction with the Director) for a portfolio of products and/or services. During annual operating plan meetings and similar strategic discussions, provides actionable insights from market intelligence and product research to support the Director and other business unit leaders.
+ Conducts product pilot tests, customer trials, focus groups, and other product concept testing to gather customer feedback and to determine the product's potential return on investment. Measures and evaluates key performance indicators for the specific product to inform its commercialization potential and strategy.
+ Develops business cases for new products or for product changes based on market and customer research and in conjunction with the Director. Creates Return on Investment (ROI) forecasts, expense budgets, and profit goals for a given product's first 1-3 years after launch. Presents business cases to Director and the senior management of the business unit.
+ In coordination with downstream Marketing teams, designs launches for new products, including positioning, marketing mix, and promotions. Ensures that Sales and other functions receive necessary trainings and information for the efficient commercialization of the product.
+ Analyzes market research, trends, projections and innovations to formulate concepts for new products and services. Collaborates with Research & Development and Business Development teams to integrate commercial, customer, and technical perspectives.
+ Manages relationships with key vendors that assist in upstream market research, such as pilot testing. Coordinates with Manufacturing in relationships with suppliers, as it relates to product specifications and customer requirements.
+ Provides guidance to less-experienced Product Management professionals and may assist in internal trainings or mentorship on behalf of the Director.
+ Provides market and customer research and ensures that relevant customer information or feedback is relayed to Sales leaders and included in CRM systems.
+ Participates in industry conferences, trade associations, and other industry events in order to promote Cardinal Health's products and services and to stay abreast of market developments.
**_Qualifications_**
+ 8-12 years of experience, preferred
+ Bachelor's degree in related field, or equivalent work experience, preferred
**_What is expected of you and others at this level_**
+ Applies advanced knowledge and understanding of concepts, principles, and technical capabilities to manage a wide variety of projects
+ Participates in the development of policies and procedures to achieve specific goals
+ Recommends new practices, processes, metrics, or models
+ Works on or may lead complex projects of large scope
+ Projects may have significant and long-term impact
+ Provides solutions which may set precedent
+ Independently determines method for completion of new projects
+ Receives guidance on overall project objectives
+ Acts as a mentor to less experienced colleagues
**TRAINING AND WORK SCHEDULES:**
+ Your new hire training will take place 8:00am-5:00pm CST, mandatory attendance is required.
+ This position is full-time (40 hours/week).
+ Employees are required to have flexibility to work any of our shift schedules during our normal business hours of Monday-Friday, 7:00am- 7:00pm CST.
**REMOTE DETAILS:**
+ You will work remotely, full-time. It will require a dedicated, quiet, private, distraction free environment with access to highspeed internet.
+ We will provide you with the computer, technology and equipment needed to successfully perform your job.
+ You will be responsible for providing high-speed internet.
+ Internet requirements include the following:
+ Maintain a secure, high-speed, broadband internet connection (DSL, Cable, or Fiber) at the remote location. Dial-up, satellite, WIFI, Cellular connections are NOT acceptable.
+ Download speed of 15Mbps (megabyte per second)
+ Upload speed of 5Mbps (megabyte per second)
+ Ping Rate Maximum of 30ms (milliseconds)
+ Hardwired to the router
+ Surge protector with Network Line Protection for CAH issued equipment
**Anticipated salary range:** $121,600 - $173,700
**Bonus eligible:** Yes
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with myFlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 9/16/2025 *if interested in opportunity, please submit application as soon as possible. The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (

A dynamic and rapidly growing e-commerce brand is looking for an experienced E-commerce Marketing Manager to lead their growth strategy. This is a fully remote position, perfect for a motivated individual who wants to make a significant impact on online sales and brand presence. While the company has a significant operational base near Milwaukee, Wisconsin, US , this role allows for remote work. The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 6 years of experience specifically in e-commerce marketing and digital growth strategies. Proven expertise in driving customer acquisition, conversion, and retention through various online channels is essential. Responsibilities include developing and executing comprehensive digital marketing campaigns across platforms such as Google Ads, social media advertising, email marketing, and affiliate marketing. You will be responsible for managing the e-commerce website’s user experience to optimize conversion rates, analyzing website traffic and sales data to identify key performance indicators and opportunities, and implementing SEO/SEM strategies to enhance organic visibility. Managing social media presence and community engagement to build brand loyalty is also a key aspect of this role. A strong understanding of marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is required. Excellent analytical skills, creativity, and a data-driven approach to decision-making are paramount. You will work closely with the product and sales teams to align marketing efforts with business objectives and drive revenue growth for our client, even from a remote location. Experience with A/B testing and conversion rate optimization (CRO) is highly valued. If you are passionate about e-commerce and skilled at navigating the digital landscape to achieve measurable results, we want to hear from you.

Our client, a rapidly expanding direct-to-consumer brand with a significant online presence in Milwaukee, Wisconsin, US , is seeking a results-driven Senior E-commerce Marketing Manager. This role is pivotal in developing and executing comprehensive digital marketing strategies to drive online sales, enhance customer engagement, and build brand loyalty. The ideal candidate will have a deep understanding of e-commerce platforms, social media marketing, SEO/SEM, email marketing, and data analytics to optimize campaign performance.

Responsibilities:

• Develop and implement integrated digital marketing strategies across various channels, including social media, search engines, email, and display advertising.
• Manage and optimize the e-commerce website for conversion rate optimization (CRO) and user experience (UX).
• Oversee social media marketing campaigns, content creation, and community engagement.
• Plan and execute paid search (SEM) and search engine optimization (SEO) strategies to increase organic and paid traffic.
• Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing.
• Analyze website traffic, sales data, and marketing campaign performance using tools like Google Analytics.
• Identify key performance indicators (KPIs) and provide regular reports on marketing ROI and campaign effectiveness.
• Manage the e-commerce marketing budget, ensuring efficient allocation of resources.
• Collaborate with product development, sales, and customer service teams to ensure brand consistency and achieve business objectives.
• Stay abreast of the latest digital marketing trends, tools, and best practices.
• Manage relationships with external marketing agencies and vendors.
• Conduct A/B testing on website elements, marketing messages, and creative assets to improve performance.

Qualifications:

• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• 5+ years of experience in e-commerce marketing, with a proven track record of driving online sales growth.
• In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento), SEO, SEM, social media marketing, and email marketing.
• Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and various social media analytics platforms.
• Experience with marketing automation tools and CRM systems.
• Strong understanding of customer journey mapping and conversion rate optimization techniques.
• Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
• Outstanding written and verbal communication skills.
• Creative thinking and a passion for digital innovation.
• Ability to manage multiple projects simultaneously in a fast-paced environment.

Join a dynamic team and play a key role in shaping the digital future of a thriving consumer brand.

Our client, a rapidly expanding direct-to-consumer brand, is seeking a creative and results-driven E-commerce Marketing Manager with expertise in social media strategy to elevate their online presence in **Madison, Wisconsin**. This pivotal role will be responsible for developing and executing comprehensive digital marketing campaigns across various social media platforms to drive brand awareness, customer engagement, and e-commerce sales. The ideal candidate will possess a deep understanding of the evolving social media landscape, content creation, community management, and performance analytics.

Key Responsibilities:

• Develop and implement innovative social media strategies to increase brand visibility, engagement, and website traffic.
• Manage the company's presence across key social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest, Twitter).
• Create, curate, and schedule engaging and high-quality content, including graphics, videos, and copy, aligned with brand voice and marketing objectives.
• Develop and manage paid social media advertising campaigns, optimizing for performance and ROI.
• Monitor social media channels for industry trends, competitor activities, and customer feedback.
• Build and nurture online communities, fostering positive engagement and responding to customer inquiries and comments promptly.
• Analyze social media performance metrics, generate reports, and provide actionable insights to optimize campaigns.
• Collaborate with the creative team to develop visual assets and marketing collateral.
• Stay up-to-date with the latest social media trends, tools, and best practices.
• Work closely with the e-commerce team to align social media efforts with overall sales and promotional activities.
• Manage influencer marketing programs and collaborations.
• Continuously test and iterate on content and strategies to improve engagement and conversion rates.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a strong emphasis on social media management and strategy within an e-commerce context.
• Proven success in developing and executing social media campaigns that drive measurable results.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Strong understanding of social media advertising platforms (e.g., Facebook Ads Manager, TikTok Ads).
• Excellent content creation skills, including copywriting and basic graphic design/video editing abilities.
• Exceptional community management and customer service skills.
• Strong analytical and data interpretation abilities.
• Creative thinker with a passion for storytelling and brand building.
• Familiarity with SEO principles and their integration with social media is a plus.

This is a fantastic opportunity to join a dynamic and growing brand and make a significant impact on its digital marketing success. Our client offers a competitive salary, attractive benefits, and a collaborative and innovative work culture.

Our client, a rapidly growing direct-to-consumer brand, is seeking a highly skilled Senior E-commerce Marketing Strategist to drive growth in **Madison, Wisconsin, US**. This critical role will be responsible for developing and executing data-driven marketing strategies across multiple online channels to maximize customer acquisition, engagement, and conversion rates. The ideal candidate will possess extensive experience in performance marketing, SEO, SEM, social media advertising, and email marketing, with a deep understanding of e-commerce analytics and customer journey optimization. Responsibilities include planning and managing paid media campaigns (Google Ads, Facebook Ads, Instagram Ads), optimizing website content for search engines, and developing effective email marketing sequences to nurture leads and drive sales. You will collaborate with creative teams to develop compelling ad copy and visual assets, analyze campaign performance data, and identify key insights to refine strategies and improve ROI. This position requires proficiency in e-commerce platforms, marketing automation tools, and analytics platforms (Google Analytics, Adobe Analytics). You will also be responsible for staying abreast of emerging digital marketing trends and technologies to ensure the company remains competitive. This is an exceptional opportunity to shape the digital marketing strategy of a dynamic brand, significantly impacting its online presence and revenue growth. Your expertise in performance marketing will be instrumental in achieving ambitious sales targets and building a loyal customer base. The ability to translate complex data into actionable insights and to manage multiple campaigns simultaneously is essential.
Qualifications:

• Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
• 5+ years of experience in e-commerce marketing, with a strong focus on performance marketing and customer acquisition.
• Proven expertise in managing and optimizing paid search (SEM), social media advertising, and display advertising campaigns.
• In-depth knowledge of SEO best practices and keyword research.
• Experience with email marketing platforms and automation tools.
• Proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics) and conversion rate optimization (CRO) techniques.
• Strong analytical, problem-solving, and critical thinking skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Experience with A/B testing and campaign performance analysis.