13,598 Saas Product jobs in the United States
SaaS Product Marketing Manager

Posted 1 day ago
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Insight Global is looking for a sharp Product Marketing Manager to join a growing ecommerce and SaaS company sitting onsite in San Jose, CA. Founded in the heart of Silicon Valley in 2012, this company has built the most cutting-edge technology platform integrated with one of the biggest premium in-house print lab offerings. The integration of a fully customized software suite with lab products makes this the industry-first, all-in-one solution for professional photographers.
In this role, we are looking for an experienced product marketing leader to lend strategy and execution for this company's SaaS lab business. Reporting directly to the VP of Marketing, this is a full-time position and is required to be onsite five days a week in their San Jose office.
Key responsibilities are as follows:
- Drive data-driven strategy development and executions to grow acquisition of professional photographers and conversion to customers
- Increase activation, retention, and lifetime value of customers
- Develop marketing content on company website, including web pages, videos, creatives, presale and post-order customer support content and assist channel marketers for paid and organic marketing campaigns
- Test, validate, and develop offline marketing channels for presale, account management, and business development
- Orchestrate educational programs (webinars, content marketing campaigns, in person events, influencers, trade shows) that inspire our target audience and help facilitate product education and trials
- Conduct customer interviews and gather feedback to understand pain points and customer needs, which can inform product development and marketing strategies
Key Delivery Areas of Focus:
- Grow revenues for print lab business by focusing on customer acquisition, activation, retention, and monetization
- Serve as the voice of the customer
- Aligning and enabling internal teams to tell the right company story
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: and Requirements
- 2-3+ years of product marketing experience with demonstrated success in growing eCommerce business with a long conversion funnel
- Combined understanding of eCommerce, online software platform, and the B2B2C approach.
- Previous marketing experience towards prosumers or SMBs (especially small business owners) is a must
- Strong analytical skills with a bias towards data and KPIs and familiarity with A/B tests
- Motivation to work collaboratively in a fast-paced, ever-changing environment. Past experience working in a dynamic, global team environment is a plus
- Creative problem solving skills and ability to diagnose problems, isolate them into actionable tactics, and drive towards creative solutions
- Excellent communication skills with the ability to distill complex thoughts and strategies into simple, actionable recommendations - Interest in photography, design, and arts
Senior Project Manager - SaaS Product Development
Posted 4 days ago
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Responsibilities:
- Lead and manage multiple software development projects simultaneously using Agile/Scrum methodologies.
- Define project scope, goals, and deliverables in collaboration with stakeholders.
- Develop detailed project plans, including resource allocation, timelines, and budget management.
- Facilitate sprint planning, daily stand-ups, sprint reviews, and retrospectives.
- Identify and mitigate project risks and dependencies, developing proactive solutions.
- Ensure clear and consistent communication among project team members, stakeholders, and leadership.
- Track project progress and performance, reporting key metrics and status updates.
- Manage the product backlog and prioritize features based on business value and strategic objectives.
- Foster a collaborative and high-performing team environment.
- Ensure adherence to quality standards and best practices throughout the development process.
- Drive continuous improvement within the project management and development processes.
- Mentor and guide junior project managers and team members.
Qualifications:
- Proven experience (5+ years) as a Project Manager, specifically managing SaaS product development.
- Strong understanding and practical application of Agile, Scrum, Kanban, and Waterfall methodologies.
- Excellent leadership, communication, and interpersonal skills.
- Experience with project management tools (e.g., Jira, Asana, Trello).
- Demonstrated ability to manage complex projects and deliver results in a fast-paced environment.
- Bachelor's degree in Computer Science, Engineering, Business, or a related field. PMP or CSM certification is a plus.
- Exceptional organizational and time-management skills.
- Ability to think strategically and solve complex problems.
Join our client's innovative team and shape the future of their SaaS offerings from the comfort of your home office.
Senior Program Manager - SaaS Product Development
Posted 7 days ago
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Job Description
Responsibilities:
- Define, plan, and execute complex, cross-functional SaaS product development programs, ensuring alignment with strategic business objectives.
- Develop detailed program plans, including scope, timelines, resource allocation, budget, and risk management strategies.
- Lead and motivate cross-functional teams comprising product management, engineering, design, QA, marketing, and sales.
- Facilitate effective communication and collaboration among all stakeholders, ensuring transparency and timely decision-making.
- Identify, assess, and mitigate program risks and dependencies, developing contingency plans as needed.
- Manage program scope, changes, and priorities, ensuring they align with overall product roadmap and business goals.
- Establish and track key program metrics and KPIs, reporting progress, risks, and issues to executive leadership.
- Drive continuous improvement in program management processes and methodologies, particularly within an agile software development context.
- Foster a culture of accountability, ownership, and high performance within program teams.
- Manage external vendor relationships and dependencies as required for program delivery.
- Ensure successful product launches and coordinate post-launch activities, including feedback collection and iteration planning.
Qualifications:
- Bachelor's degree in Computer Science, Engineering, Business Administration, or a related field; MBA or advanced degree is a plus.
- 8+ years of experience in program or project management, with a significant focus on SaaS product development.
- Proven track record of successfully delivering complex, multi-faceted software programs on time and within scope.
- Deep understanding of agile methodologies (Scrum, Kanban) and experience applying them in large-scale environments.
- Exceptional leadership, communication, negotiation, and interpersonal skills.
- Strong strategic thinking and problem-solving abilities, with a knack for navigating ambiguity.
- Experience with program management tools (e.g., Jira, Confluence, Asana, MS Project).
- Ability to manage multiple complex programs simultaneously and prioritize effectively.
- Experience working with geographically distributed and remote teams.
- Demonstrated ability to influence stakeholders at all levels of an organization.
- PMP, PgMP, CSM, or related certifications are highly desirable.
This fully remote position offers a highly competitive salary, performance bonuses, comprehensive benefits, and the opportunity to shape the future of enterprise SaaS. Join our innovative and dynamic team.
Senior Product Marketing Manager - SaaS
Posted today
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Job Description
Responsibilities:
- Develop and execute comprehensive go-to-market strategies for new and existing SaaS products.
- Define product positioning, messaging, and value propositions that resonate with target audiences.
- Create compelling sales enablement materials, including presentations, datasheets, case studies, and battlecards.
- Conduct market research, competitive analysis, and customer segmentation to identify market opportunities.
- Collaborate closely with product management, sales, and marketing teams to ensure alignment and successful product launches.
- Develop and manage product launch plans, coordinating activities across all relevant departments.
- Own the narrative and messaging for products across various marketing channels, including website, content marketing, social media, and events.
- Gather customer feedback and market intelligence to inform product strategy and roadmap.
- Train and enable the sales team on product features, benefits, and competitive positioning.
- Analyze marketing campaign performance and provide insights for optimization.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 6 years of experience in product marketing, with a strong focus on B2B SaaS products.
- Proven track record of developing and executing successful go-to-market strategies.
- Excellent understanding of the SaaS business model and market dynamics.
- Strong analytical and strategic thinking skills.
- Exceptional written and verbal communication and presentation skills.
- Experience creating compelling marketing collateral and sales enablement content.
- Ability to work effectively in a fast-paced, cross-functional environment.
- Experience with marketing automation tools and CRM systems.
- Creative thinker with a passion for technology and innovation.
Senior Product Marketing Manager - SaaS
Posted 2 days ago
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Job Description
Key responsibilities include:
- Developing and executing comprehensive product marketing plans, including positioning, messaging, and collateral development.
- Conducting in-depth market research and competitive analysis to identify opportunities and threats.
- Translating complex product features into clear, compelling value propositions for target audiences.
- Creating sales enablement materials, including presentations, datasheets, case studies, and battlecards.
- Working with the demand generation team to develop integrated marketing campaigns.
- Gathering customer feedback and market insights to inform product roadmaps and marketing strategies.
- Owning the voice of the customer in product strategy and development.
- Training and supporting the sales team on product features, benefits, and competitive differentiation.
- Measuring and reporting on the effectiveness of product marketing initiatives.
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
- 5-7 years of experience in product marketing, preferably within the B2B SaaS sector.
- Proven track record of developing and launching successful products.
- Strong understanding of market segmentation, buyer personas, and competitive analysis.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives.
- Experience working cross-functionally with product management, sales, and engineering teams.
- Proficiency in market research tools and methodologies.
- Demonstrated ability to think strategically and execute tactically in a fast-paced environment.
- Self-starter with a passion for technology and a drive to win.
Senior Product Marketing Manager - SaaS
Posted 3 days ago
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Senior Product Marketing Manager - SaaS
Posted 7 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute comprehensive product marketing plans for new and existing SaaS products.
- Craft clear, concise, and compelling messaging and positioning for our products that resonates with target customer segments.
- Create high-impact marketing collateral, including datasheets, whitepapers, case studies, presentations, and website content.
- Collaborate closely with product management, sales, and demand generation teams to ensure alignment and successful product launches.
- Conduct market research and competitive analysis to identify market opportunities, customer needs, and competitive threats.
- Develop and deliver sales enablement materials and training to empower the sales team.
- Manage product launch activities, ensuring seamless execution from pre-launch planning to post-launch analysis.
- Define and track key performance indicators (KPIs) for product marketing initiatives.
- Understand the buyer journey and develop strategies to engage prospects at each stage.
- Gather customer feedback and market insights to inform product strategy and marketing efforts.
- Represent the company at industry events and conferences.
- Develop and manage effective channel marketing programs.
- Stay informed about industry trends and best practices in product marketing and SaaS.
- Lead cross-functional teams to achieve marketing objectives for assigned products.
- Analyze campaign performance and optimize marketing strategies for maximum impact.
- Bachelor's degree in Marketing, Business, Communications, or a related field; MBA is a plus.
- Minimum of 7 years of experience in product marketing, with a strong emphasis on B2B SaaS products.
- Proven success in developing and executing go-to-market strategies for software products.
- Exceptional written and verbal communication skills, with a talent for storytelling.
- Deep understanding of the SaaS business model and key market dynamics.
- Experience conducting market research, competitive analysis, and customer segmentation.
- Proficiency in creating a variety of marketing collateral and sales enablement tools.
- Strong project management skills and ability to manage multiple priorities simultaneously.
- Ability to work effectively in a fast-paced, cross-functional environment.
- Experience with marketing automation platforms and CRM systems is beneficial.
- Analytical mindset with a focus on data-driven decision-making.
- Demonstrated ability to understand and articulate technical product capabilities.
- Passionate about technology and a keen understanding of customer needs.
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Senior Product Marketing Manager - SaaS
Posted 7 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive go-to-market strategies for new product features and releases.
- Conduct in-depth market research, competitive analysis, and customer segmentation to identify opportunities and inform product roadmaps.
- Craft compelling product messaging, positioning, and sales enablement materials.
- Create and manage product marketing content, including website copy, datasheets, case studies, and presentations.
- Collaborate with demand generation teams to create integrated marketing campaigns.
- Partner with Product Management to define product requirements and roadmaps based on market insights.
- Train and enable the sales team on new product features and value propositions.
- Measure and report on the effectiveness of product marketing initiatives.
- Act as a subject matter expert for assigned product lines, both internally and externally.
- 5+ years of experience in product marketing, preferably within the SaaS or technology industry.
- Proven success in developing and launching successful go-to-market strategies.
- Strong understanding of market research, competitive analysis, and customer segmentation.
- Excellent written and verbal communication skills, with a talent for crafting persuasive messaging.
- Experience creating sales enablement materials and customer-facing content.
- Ability to work effectively in a remote, collaborative, and fast-paced environment.
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
- Demonstrated ability to influence cross-functional teams.
- Analytical and strategic thinker with a data-driven approach.
- Passion for technology and a deep understanding of SaaS business models.
Senior Product Marketing Manager - SaaS
Posted 7 days ago
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Job Description
As a Senior Product Marketing Manager, you will conduct in-depth market research, competitive analysis, and customer segmentation to inform product strategy and marketing initiatives. You will collaborate closely with Product Management, Sales, and Marketing teams to ensure successful product launches and sustained market adoption. Your responsibilities will include developing compelling value propositions, creating sales enablement materials such as presentations, datasheets, and battlecards, and crafting engaging marketing campaigns that resonate with target audiences. You will also play a key role in developing pricing and packaging strategies and gathering market feedback to influence the product roadmap.
Key Responsibilities:
- Develop and execute comprehensive go-to-market strategies for new and existing SaaS products.
- Define product positioning, messaging, and value propositions that differentiate our offerings in the market.
- Conduct market research, competitive analysis, and customer needs assessments.
- Create compelling sales enablement collateral, including presentations, datasheets, case studies, and competitive battlecards.
- Develop and execute product launch plans in collaboration with Product Management, Sales, and Marketing teams.
- Craft marketing campaign strategies and collaborate with demand generation teams to drive pipeline growth.
- Analyze product performance, market trends, and customer feedback to identify opportunities and inform strategy.
- Contribute to pricing and packaging strategies.
- Act as a subject matter expert on our products and the competitive landscape.
- Train and enable the sales team on product features, benefits, and competitive positioning.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
- 5-7 years of experience in product marketing, preferably within the B2B SaaS industry.
- Proven track record of successfully launching and marketing software products.
- Strong understanding of SaaS business models, market dynamics, and customer acquisition strategies.
- Excellent written and verbal communication skills, with the ability to articulate complex technical concepts clearly and persuasively.
- Demonstrated ability to conduct market research and competitive analysis.
- Experience creating sales enablement materials and marketing collateral.
- Proficiency in marketing automation and CRM tools (e.g., HubSpot, Salesforce).
- Strong analytical and strategic thinking skills.
- Ability to work collaboratively in a fast-paced, cross-functional environment.
This is an excellent opportunity to join a growing company and make a significant impact on product success. The role requires your presence in our Dallas, Texas, US office.
Senior Product Marketing Manager, SaaS
Posted 7 days ago
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