1,196 Sem Manager jobs in the United States
SEM Manager
20319 Tenleytown, District Of Columbia
US News
Posted 8 days ago
Job Viewed
Job Description
U.S. News & World Report is a multifaceted digital media company dedicated to helping citizens, consumers, business leaders and policy officials make important decisions in their lives. We publish independent reporting, rankings, data journalism and advice that has earned the trust of our readers and users for 90 years. Our platforms on usnews.com include Education, Health, Money, Travel, Cars, News, Real Estate, Careers and 360 Reviews.
We reach more than 40 million people monthly during moments when they are most in need of expert advice and motivated to act on that advice directly on our platforms. Our signature franchises include our "Best" series of consumer guides on colleges, graduate schools, hospitals, diets, cars, financial services and more. These guides provide an easy-to-digest list for consumers to better understand and compare when making their decisions. We continue to publish annual guides of the authoritative Best Colleges and Best Hospitals rankings on our website and in print. And our U.S. News Live flagship conferences highlight important national conversations including Healthcare of Tomorrow and Healthiest Communities.
We believe in having a broad range of talent and backgrounds at U.S. News. We strive to maintain a welcoming workplace where everyone is given an opportunity to succeed and contribute to their fullest. Learn more about our Diversity, Equity and Inclusion initiative.
Your role in helping us shape the future:
U.S. News empowers everyone to thrive. In this position you will have the opportunity to leverage your strengths and skills to build and grow new markets and expand the reach of US News to many millions of new users.
You will collaborate with cross-functional teams across business, product, engineering and data science to optimize user acquisition and maximize the effectiveness of our online marketing funnel, across Search and other Google channels.
Are you up to the challenge?
* You will define, execute, and measure Paid Search marketing from strategy to execution to drive scalable growth for the business - including manual campaign execution, testing, and developing scalable processes
* Work on high impact, strategic, user acquisition-focused projects for paid search engine marketing, developing new growth levers, scaling paid search traffic and growing performance marketing revenue and margin at US News.
* Be a channel expert for vertical teams as marketing needs scale
* Utilize data-driven analysis to identify opportunities and develop recommendations for performance optimizations.
* Work to develop a testing roadmap for your categories, ensuring wins are rolled out quickly and communicated with the wider team
* Collaborate with experienced performance marketing, product, data and vertical management teams
* Ability to directly manage one or more search specialists, providing guidance and performance feedback through regular one-on-one meetings and formal reviews.
We reach more than 40 million people monthly during moments when they are most in need of expert advice and motivated to act on that advice directly on our platforms. Our signature franchises include our "Best" series of consumer guides on colleges, graduate schools, hospitals, diets, cars, financial services and more. These guides provide an easy-to-digest list for consumers to better understand and compare when making their decisions. We continue to publish annual guides of the authoritative Best Colleges and Best Hospitals rankings on our website and in print. And our U.S. News Live flagship conferences highlight important national conversations including Healthcare of Tomorrow and Healthiest Communities.
We believe in having a broad range of talent and backgrounds at U.S. News. We strive to maintain a welcoming workplace where everyone is given an opportunity to succeed and contribute to their fullest. Learn more about our Diversity, Equity and Inclusion initiative.
Your role in helping us shape the future:
U.S. News empowers everyone to thrive. In this position you will have the opportunity to leverage your strengths and skills to build and grow new markets and expand the reach of US News to many millions of new users.
You will collaborate with cross-functional teams across business, product, engineering and data science to optimize user acquisition and maximize the effectiveness of our online marketing funnel, across Search and other Google channels.
Are you up to the challenge?
* You will define, execute, and measure Paid Search marketing from strategy to execution to drive scalable growth for the business - including manual campaign execution, testing, and developing scalable processes
* Work on high impact, strategic, user acquisition-focused projects for paid search engine marketing, developing new growth levers, scaling paid search traffic and growing performance marketing revenue and margin at US News.
* Be a channel expert for vertical teams as marketing needs scale
* Utilize data-driven analysis to identify opportunities and develop recommendations for performance optimizations.
* Work to develop a testing roadmap for your categories, ensuring wins are rolled out quickly and communicated with the wider team
* Collaborate with experienced performance marketing, product, data and vertical management teams
* Ability to directly manage one or more search specialists, providing guidance and performance feedback through regular one-on-one meetings and formal reviews.
View Now
0
SEM Manager
10261 Silver Lake, New York
Good Inside
Posted 8 days ago
Job Viewed
Job Description
Who We Are
Good Inside is redefining parenting - not as something that should "just come naturally," but as a skill to learn and practice. Founded by Dr. Becky Kennedy and Dr. Erica Belsky, we combine sturdy leadership with innovative technology to give parents personalized guidance, AI-powered support, and a global community.
Our mission: help parents raise resilient, confident kids in a changing world. We've already reached millions, and we're just getting started. We're refining our product and expanding our reach to empower even more families.
We're looking for bold, high-ownership problem-solvers who want to build something new, tackle big challenges, and be at the forefront of change.
The Opportunity
We're looking for a strategic and detail-oriented Manager of Search Engine Marketing (SEM) to join the Growth Marketing team at Good Inside. In this role, you'll take ownership of paid search strategy and execution across Google, Bing, and other relevant platforms, helping drive efficient subscription and revenue growth.
You'll be the go-to expert on all things SEM-from campaign setup to bid strategies and keyword optimization-bringing both analytical rigor and creative thinking to a high-impact channel.
Hybrid opportunity with 3x days a week in our New York, NY Office
↑ Reports to: Director of Growth
What You'll Own
#LI-DNI
Equal Employment Opportunity
Good Inside is an equal opportunity employer and as such, we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable laws.
We are dedicated to growing a diverse team of highly talented people. As much as we believe in focusing on the parent behind the parenting and the child behind the behavior, we believe in focusing on the person behind the job. We're dedicated to building a workplace where we give each other the strategies, support, and space we each need to thrive-believing in and bringing out the good inside of everyone.
If you require any accommodations during the recruitment process, whether it be alternate forms of material, accessible meeting rooms, etc., please let us know and we will work with you to meet your needs.
For information about Good Inside's privacy practices, see our Privacy Policy. California applicants, please also see our CA Applicant Privacy Notice.
Good Inside is redefining parenting - not as something that should "just come naturally," but as a skill to learn and practice. Founded by Dr. Becky Kennedy and Dr. Erica Belsky, we combine sturdy leadership with innovative technology to give parents personalized guidance, AI-powered support, and a global community.
Our mission: help parents raise resilient, confident kids in a changing world. We've already reached millions, and we're just getting started. We're refining our product and expanding our reach to empower even more families.
We're looking for bold, high-ownership problem-solvers who want to build something new, tackle big challenges, and be at the forefront of change.
The Opportunity
We're looking for a strategic and detail-oriented Manager of Search Engine Marketing (SEM) to join the Growth Marketing team at Good Inside. In this role, you'll take ownership of paid search strategy and execution across Google, Bing, and other relevant platforms, helping drive efficient subscription and revenue growth.
You'll be the go-to expert on all things SEM-from campaign setup to bid strategies and keyword optimization-bringing both analytical rigor and creative thinking to a high-impact channel.
Hybrid opportunity with 3x days a week in our New York, NY Office
↑ Reports to: Director of Growth
What You'll Own
- Lead the end-to-end execution of paid search campaigns across Google, Bing, and other engines with a focus on customer acquisition, efficiency, and lifetime value.
- Own campaign builds, keyword expansion, ad copy development, A/B testing, and budget pacing-this is a hands-on-keyboard role.
- Manage campaign operations through Google Ads/SA360, ensuring automation and optimizations are driving performance at scale.
- Monitor daily performance and make proactive, data-informed adjustments to drive ROI and meet customer acquisition cost (CAC) targets.
- Develop SEM reporting dashboards in partnership with Analytics; analyze performance trends and communicate insights to stakeholders.
- Collaborate with Lifecycle, Creative, and Product teams to align SEM efforts with broader marketing strategies and optimize the full funnel.
- Stay on top of search platform updates, competitor strategies, and emerging best practices-proactively testing and applying new learnings.
- Support forecasting and scenario planning across paid search, working closely with the Director of Growth Marketing.
- Partner with and own agency relationships
- SEO/AI knowledge a plus
- 3-5 years of hands-on paid search experience with a proven track record of managing efficient, scalable SEM programs.
- Expert in Google Ads, Bing Ads, and Search Ads 360 (SA360); additional experience with Apple Search, YouTube, or display is a plus.
- Strong analytical mindset; fluent in Excel/Google Sheets, and able to derive insights from performance data.
- Experience with Amplitude, Mode or similar
- Deep understanding of SEM bidding models, attribution, and optimization tactics.
- Experience managing toward acquisition and efficiency metrics (CPA, ROAS, LTV:CAC).
- Strong communication and cross-functional collaboration skills.
- Experience in a startup, DTC subscription, or performance-driven environment preferred.
- Passion for Good Inside's mission and a genuine desire to help parents feel supported and empowered.
- Compensation + Equity: Annual salary for this role will be $110k - $125k
- Comprehensive benefits package
- 401k + Company match
- Time off to recharge
- Hybrid work environment
- A high-ownership, high-performance, high-collaboration culture
#LI-DNI
Equal Employment Opportunity
Good Inside is an equal opportunity employer and as such, we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable laws.
We are dedicated to growing a diverse team of highly talented people. As much as we believe in focusing on the parent behind the parenting and the child behind the behavior, we believe in focusing on the person behind the job. We're dedicated to building a workplace where we give each other the strategies, support, and space we each need to thrive-believing in and bringing out the good inside of everyone.
If you require any accommodations during the recruitment process, whether it be alternate forms of material, accessible meeting rooms, etc., please let us know and we will work with you to meet your needs.
For information about Good Inside's privacy practices, see our Privacy Policy. California applicants, please also see our CA Applicant Privacy Notice.
View Now
1
Analyst, Search Engine Marketing
90079 Los Angeles, California
Horizon Media
Posted 8 days ago
Job Viewed
Job Description
Job Description
Who We Are
Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You'll Do
Certificates, Licenses and Registrations
N/A
Physical Activity and Work Environment
N/A
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
#LI-YM1
#LI-HYBRID
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$64,350.00 - $80,000.00
A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
Who We Are
Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You'll Do
- 50% - Create, implement, track, analyze and optimize Paid Search campaigns in Google AdWords, Yahoo!, Bing, other search engines, and bid management platforms, including DS3, Marin, Kenshoo, and InsideVault.
- 20% - Develop and employ successful bidding strategies and effective keyword management to hit target acquisition goals and efficiency metrics.
- 10% - Assist in generating weekly, bi-weekly, monthly, and quarterly performance reports for all clients, and ability to recognize and troubleshoot data anomalies.
- 10% - Help develop test design roadmaps, quarterly planning initiatives and business opportunity identification and implementation.
- 10% - Lead portions of weekly reporting calls for clients, including communicating key metrics, goal attainment and optimization opportunities.
- A dot connecter, able to marry strategic thought and tactical objectives
- Eager to advance problem solving skills, with the ability to be solutions oriented
- A self-starter, takes initiative
- A strong writer and communicator
- Able to actively seek out and implement feedback
- A hyper detailed oriented individual
- An independent worker with strong time management and organization skills
- A desire to be nimble and flexible to succeed in a fast-paced and ever-changing environment
- A strong team player, willing to roll up your sleeves
- A business mature individual who exudes professionalism and respect
- Committed to the success of your team
- Eager to guide and manage team members, will lead by example
- A supporter of and advocate for diversity, equity and inclusion
- 6 months to 1+ years' directly related Search Engine Marketing (Google, Yahoo!, Bing etc.) experience.
- Exceptional quantitative skills and aptitude including advanced Excel skills.
- An enthusiasm for learning about Search Engine Marketing on a fast-growing, thriving team.
- Exceptional analytical skills to measure the success of the SEM programs and to expand upon that success.
- Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively in person and in writing.
- Excellent organizational skills and the ability to juggle multiple responsibilities.
Certificates, Licenses and Registrations
N/A
Physical Activity and Work Environment
N/A
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
#LI-YM1
#LI-HYBRID
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$64,350.00 - $80,000.00
A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
View Now
2
Search Engine Marketing Specialist
Iowa, Iowa
Sanford Health
Posted 5 days ago
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote IA
**Location:** Remote, IA
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote IA
**Location:** Remote, IA
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
3
Search Engine Marketing Specialist
Wisconsin, Wisconsin
Sanford Health
Posted 11 days ago
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote WI
**Location:** Remote, WI
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote WI
**Location:** Remote, WI
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
4
Search Engine Marketing Specialist
58507 Northwood, North Dakota
Sanford Health
Posted 12 days ago
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote ND (Bismarck)
**Location:** Bismarck, ND
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote ND (Bismarck)
**Location:** Bismarck, ND
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
5
Search Engine Marketing Specialist
58103 Fargo, North Dakota
Sanford Health
Posted 12 days ago
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote ND (Fargo)
**Location:** Fargo, ND
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote ND (Fargo)
**Location:** Fargo, ND
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
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6
Search Engine Marketing Specialist
Minnesota, Minnesota
Sanford Health
Posted today
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote MN
**Location:** Remote, MN
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote MN
**Location:** Remote, MN
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
7
Search Engine Marketing Specialist
57117 Sioux Falls, South Dakota
Sanford Health
Posted today
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** GSS National Campus
**Location:** Sioux Falls, SD
**Address:** 4800 W 57th St, Sioux Falls, SD 57108, USA
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** GSS National Campus
**Location:** Sioux Falls, SD
**Address:** 4800 W 57th St, Sioux Falls, SD 57108, USA
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
8
Search Engine Marketing Specialist
57501 Oacoma, South Dakota
Sanford Health
Posted today
Job Viewed
Job Description
**Careers With Purpose**
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote SD (Central Time)
**Location:** Remote, SD
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
**Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.**
**Facility:** Remote SD (Central Time)
**Location:** Remote, SD
**Address:**
**Shift:** 8 Hours - Day Shifts
**Job Schedule:** Full time
**Weekly Hours:** 40.00
**Salary Range:** 26.00 - 41.50
**Job Summary**
Search engine marketing (SEM) specialists are responsible for planning, implementing and managing the organization's overall SEM strategy. Partner with media strategists to deploy search marketing tactics in an effort to increase online visibility and engagement with content, products or services. SEM Specialists analyze research, data or technology to understand user intent and uncover opportunities for ongoing optimization. Utilize SEO data to assist in the optimization of SEM and PPC campaigns in an effort to minimize CPC and increase CTR. Also partner with the marketing analytics team to use site traffic data to make informed decisions as it pertains to paid search performance.
Has proven experience and success managing PPC campaigns across Search Ads 360, Google and Bing. Works closely with the web and content teams to drive quality traffic٫ increase conversions and maximize ROI. Partner with Media Strategists to develop and implement the SEM campaigns for the organization. Improves search-related activities through ongoing analysis, experimentation or A/B testing. Performs ongoing paid keyword discovery, expansion and optimization. Researchs and analyzes competitor advertising keywords and links. Identifies appropriate key performance indicators (KPIs) and reports key metrics. Coordinates reporting dashboards and presents to key stakeholders.
Knowledge of performance marketing, conversion, and online customer acquisition. Understanding of trends and best practices in search engine marketing, bid management tools(SA360), call tracking tools (DialogTech/Invoca, Marchex), digital enterprise analytics tools (Google Analytics, Datorama), and SEO/SEM optimization tools (Google Search Console, Conductor, Ahrefs, SEMrush, Moz).
Ability to analyze and evaluate information and provide evidence-based recommendations. Must be able to organize and prioritize workload to meet a variety of conflicting deadlines. Proficient in a variety of technical and web-based platforms.
**Qualifications**
A Bachelor's degree in marketing, communications, computer science, business information systems, programming, statistics or a closely related field is required.
Minimum of 3 years of professional level experience planning and implementing successful SEM strategies with experience in ecommerce preferred.
Certification in Google Ads required. Certifications in Google Ad Manager or Google Marketing Platform is preferred.
**Benefits**
Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .
Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call or send an email to .
Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.
**Req Number:** R-
**Job Function:** Marketing and Communications
**Featured:** No
View Now
9