10,235 Senior Brand Managers jobs in the United States
Marketing Manager - Brand Strategy
90001 Los Angeles, California
$130000 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Our client is seeking an experienced and strategic Marketing Manager to lead brand strategy development and execution. This role, based in the heart of Los Angeles, California, US , will be instrumental in shaping the brand's identity, enhancing market presence, and driving growth across all consumer touchpoints. You will be responsible for conducting in-depth market analysis, identifying consumer insights, and translating them into actionable marketing plans. This includes overseeing the development of creative campaigns, managing marketing budgets, and collaborating closely with cross-functional teams such as product development, sales, and public relations. You will also be responsible for monitoring campaign performance, analyzing ROI, and making data-driven adjustments to optimize marketing efforts. The ideal candidate will possess a comprehensive understanding of marketing principles, exceptional leadership skills, and a proven ability to build and nurture strong brands in a competitive market.
Key Responsibilities:
Key Responsibilities:
- Develop and implement integrated marketing strategies and brand positioning.
- Conduct market research, competitor analysis, and consumer insight gathering.
- Oversee the creation and execution of advertising, digital, and content marketing campaigns.
- Manage the marketing budget, ensuring efficient allocation of resources and strong ROI.
- Collaborate with product teams to define product marketing strategies and go-to-market plans.
- Lead and mentor a team of marketing professionals.
- Monitor marketing performance metrics and report on campaign effectiveness.
- Build and maintain strong relationships with external agencies and partners.
- Ensure brand consistency across all marketing communications and channels.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- MBA or advanced marketing certification is highly preferred.
- 7+ years of progressive experience in marketing, with a strong emphasis on brand strategy and management.
- Proven success in developing and executing impactful marketing campaigns that drive business results.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong leadership and team management capabilities.
- Exceptional communication, presentation, and interpersonal skills.
- Experience with various marketing technologies and analytics platforms.
Apply Now
0
Senior Marketing Manager, Brand Strategy
23451 Virginia Beach, Virginia
$110000 Annually
WhatJobs
Posted 5 days ago
Job Viewed
Job Description
Our client is seeking a strategic and creative Senior Marketing Manager to lead brand strategy and development initiatives. This role, based in Virginia Beach, Virginia, US , will be instrumental in shaping and amplifying our brand's presence across all channels. You will be responsible for developing and executing comprehensive brand strategies, defining brand positioning, and ensuring consistent brand messaging and identity. The ideal candidate will possess a deep understanding of market dynamics, consumer behavior, and branding principles, with a proven track record of building successful brands. You will collaborate closely with product development, sales, and creative teams to ensure brand alignment and effective market penetration. Key responsibilities include conducting market research and competitive analysis, developing go-to-market strategies for new products and campaigns, managing brand budgets, and measuring the effectiveness of brand initiatives through key performance indicators. Strong leadership, excellent communication, and exceptional project management skills are essential for success. This is an exciting opportunity to influence the direction of a growing brand and contribute to its market leadership. Join our team and help us craft compelling brand stories that resonate with our target audience.
Key Responsibilities:
Key Responsibilities:
- Develop and execute integrated brand marketing strategies.
- Define and refine brand positioning, messaging, and visual identity.
- Conduct market research, consumer insights analysis, and competitive landscape assessments.
- Lead the development of go-to-market strategies for new product launches and campaigns.
- Manage brand budgets and allocate resources effectively.
- Oversee the creation of marketing collateral and ensure brand consistency across all touchpoints.
- Collaborate with internal teams (product, sales, creative) to ensure cohesive brand representation.
- Measure and report on the effectiveness of brand initiatives using relevant KPIs.
- Identify opportunities for brand innovation and growth.
- Stay abreast of industry trends and best practices in brand management and marketing.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 7 years of experience in marketing, with a strong focus on brand strategy and management.
- Proven experience in developing and executing successful brand campaigns.
- Strong understanding of market research, consumer insights, and competitive analysis.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Proficiency in marketing analytics and reporting tools.
- Exceptional written and verbal communication and presentation skills.
- Strong project management and organizational abilities.
- Experience with digital marketing channels and social media strategy.
Apply Now
1
Senior Marketing Manager - Brand Strategy
10001 New York, New York
$135000 Annually
WhatJobs
Posted 10 days ago
Job Viewed
Job Description
Our client is seeking a strategic and results-oriented Senior Marketing Manager to lead their brand initiatives in New York City, New York . This role is integral to shaping and executing marketing strategies that enhance brand visibility, drive customer engagement, and achieve business objectives. You will be responsible for developing comprehensive marketing plans, managing brand positioning, and overseeing the execution of campaigns across multiple channels, including digital, social media, content marketing, and traditional advertising. Conducting in-depth market research, analyzing consumer insights, and identifying market opportunities will be key to your success. You will collaborate closely with product development, sales, and creative teams to ensure brand consistency and effective go-to-market strategies. Budget management, performance tracking, and reporting on key marketing metrics are also critical aspects of this role. The ideal candidate will possess strong leadership skills, exceptional analytical and strategic thinking capabilities, and a proven ability to manage complex projects from conception to completion. Experience in managing cross-functional teams and external agencies is essential. This hybrid role offers a dynamic work environment with the flexibility to blend in-office collaboration with remote work.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement integrated marketing strategies for key brands.
- Conduct market research and consumer analysis to identify growth opportunities.
- Manage brand positioning, messaging, and visual identity.
- Oversee the creation and execution of marketing campaigns across all channels.
- Manage the marketing budget and track campaign performance.
- Collaborate with product, sales, and creative teams.
- Develop and manage relationships with external agencies and partners.
- Analyze marketing data and provide actionable insights.
- Lead and mentor junior marketing team members.
- Stay abreast of industry trends and best practices in marketing.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 8 years of experience in marketing management, with a focus on brand strategy.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of digital marketing, social media, and content strategy.
- Excellent analytical, strategic thinking, and project management skills.
- Experience managing budgets and reporting on ROI.
- Strong leadership and team collaboration abilities.
- Excellent written and verbal communication skills.
- Ability to work effectively in a fast-paced, dynamic environment.
Apply Now
2
Senior Marketing Manager - Brand Strategy
21201 Baltimore, Maryland
$100000 Annually
WhatJobs
Posted 12 days ago
Job Viewed
Job Description
Our client is seeking a strategic and innovative Senior Marketing Manager to lead brand development and marketing initiatives in Baltimore, Maryland, US . This crucial role involves crafting and executing comprehensive marketing strategies that enhance brand awareness, drive customer engagement, and support business growth objectives. You will be responsible for overseeing all aspects of marketing campaigns, including market research, brand positioning, content development, digital marketing, and public relations.
The ideal candidate will possess a deep understanding of marketing principles, consumer behavior, and market trends. You will be adept at developing compelling brand narratives, identifying target audiences, and translating insights into impactful marketing plans. This position requires exceptional leadership, project management, and communication skills, with a proven ability to collaborate effectively with cross-functional teams. Experience with various marketing channels, including digital, social media, content marketing, and traditional advertising, is essential. You will also be responsible for managing marketing budgets and measuring the ROI of marketing activities.
Key Responsibilities:
The ideal candidate will possess a deep understanding of marketing principles, consumer behavior, and market trends. You will be adept at developing compelling brand narratives, identifying target audiences, and translating insights into impactful marketing plans. This position requires exceptional leadership, project management, and communication skills, with a proven ability to collaborate effectively with cross-functional teams. Experience with various marketing channels, including digital, social media, content marketing, and traditional advertising, is essential. You will also be responsible for managing marketing budgets and measuring the ROI of marketing activities.
Key Responsibilities:
- Develop and implement integrated marketing strategies to build and strengthen the brand.
- Conduct market research and competitive analysis to identify opportunities and challenges.
- Define and refine brand positioning and messaging across all channels.
- Oversee the creation and execution of marketing campaigns, including digital, social media, email, and content marketing.
- Manage external agencies and vendor relationships.
- Track and analyze marketing performance metrics, providing insights and recommendations for optimization.
- Collaborate with sales, product, and customer service teams to ensure a cohesive customer experience.
- Manage the marketing budget and ensure efficient allocation of resources.
- Stay up-to-date with the latest marketing trends and technologies.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. MBA or relevant marketing certification is a plus.
- Minimum of 5-7 years of experience in marketing, with a focus on brand management and strategy.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
- Excellent analytical and problem-solving skills.
- Outstanding written and verbal communication skills.
- Demonstrated leadership and team collaboration abilities.
- Experience with marketing automation and CRM software.
Apply Now
3
Senior Marketing Manager - Brand Strategy
48201 Detroit, Michigan
$125000 Annually
WhatJobs
Posted 12 days ago
Job Viewed
Job Description
Our client, a fast-paced consumer goods company, is seeking a strategic and creative Senior Marketing Manager to lead brand development and marketing initiatives in Detroit, Michigan . This role is critical in shaping brand perception, driving market share, and building strong customer engagement.
The Senior Marketing Manager will be responsible for developing and executing comprehensive marketing strategies, including brand positioning, advertising campaigns, digital marketing, content creation, and public relations. You will lead a team of marketing professionals, manage budgets, and collaborate with cross-functional teams, including product development, sales, and creative agencies, to ensure brand consistency and achieve business objectives.
The ideal candidate will possess a deep understanding of consumer behavior, market trends, and competitive landscapes. Strong analytical skills are required to measure campaign performance, derive insights, and optimize marketing efforts. Experience in developing integrated marketing plans across various channels, including social media, email marketing, SEO/SEM, and traditional advertising, is essential. This role offers the opportunity to make a significant impact on a growing brand.
Responsibilities:
The Senior Marketing Manager will be responsible for developing and executing comprehensive marketing strategies, including brand positioning, advertising campaigns, digital marketing, content creation, and public relations. You will lead a team of marketing professionals, manage budgets, and collaborate with cross-functional teams, including product development, sales, and creative agencies, to ensure brand consistency and achieve business objectives.
The ideal candidate will possess a deep understanding of consumer behavior, market trends, and competitive landscapes. Strong analytical skills are required to measure campaign performance, derive insights, and optimize marketing efforts. Experience in developing integrated marketing plans across various channels, including social media, email marketing, SEO/SEM, and traditional advertising, is essential. This role offers the opportunity to make a significant impact on a growing brand.
Responsibilities:
- Develop and implement innovative marketing strategies to drive brand awareness and growth.
- Oversee the creation and execution of integrated marketing campaigns across multiple channels.
- Conduct market research and competitive analysis to identify opportunities and challenges.
- Manage the marketing budget and allocate resources effectively.
- Lead and mentor a team of marketing specialists.
- Collaborate with sales, product, and creative teams to ensure brand alignment.
- Measure and report on the performance of marketing campaigns, using data to inform future strategies.
- Build and maintain strong relationships with external partners and agencies.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- 6+ years of experience in marketing, with a focus on brand management and strategy.
- Proven success in developing and executing impactful marketing campaigns.
- Strong understanding of digital marketing channels, analytics, and consumer insights.
- Excellent leadership, communication, and project management skills.
- Experience managing marketing budgets and reporting on ROI.
- Proficiency in marketing automation tools and CRM systems.
Apply Now
4
Digital Marketing Manager - Brand Strategy
60601 Willis Tower, Illinois
$85000 Annually
WhatJobs
Posted 14 days ago
Job Viewed
Job Description
Our client, a leading innovator in the consumer goods sector, is looking for an experienced and creative Digital Marketing Manager to lead their brand strategy initiatives. This position is based in Chicago, Illinois , and offers the flexibility of being fully remote, allowing you to contribute from anywhere in the US. The Digital Marketing Manager will be instrumental in developing and executing comprehensive digital marketing campaigns that enhance brand visibility, drive customer engagement, and support overall business objectives. Key responsibilities include managing social media platforms, overseeing content marketing strategies, optimizing search engine marketing (SEM) and search engine optimization (SEO), and executing email marketing campaigns. You will be responsible for analyzing market trends, competitor activities, and campaign performance metrics to identify opportunities for improvement and growth. The ideal candidate will possess a strong understanding of digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, SEMrush) and have a proven ability to manage budgets effectively. A Bachelor's degree in Marketing, Communications, or a related field, coupled with at least 6 years of experience in digital marketing, with a focus on brand management and strategy, is required. Experience in managing cross-functional teams and external agencies is a plus. We are seeking a strategic thinker with excellent communication skills, a passion for storytelling, and a data-driven approach to marketing. This role requires a proactive individual who can stay ahead of evolving digital landscapes and translate insights into actionable strategies that resonate with target audiences. If you are eager to make a significant impact on brand perception and drive measurable results in a dynamic and collaborative remote environment, we encourage you to apply.
Apply Now
5
Senior Marketing Manager, Brand Strategy
78205 San Antonio, Texas
$100000 Annually
WhatJobs
Posted 14 days ago
Job Viewed
Job Description
Our client is seeking an experienced and creative Senior Marketing Manager to lead their brand strategy initiatives. This pivotal role is responsible for developing and executing innovative marketing campaigns that build brand equity, drive customer acquisition, and foster brand loyalty. You will oversee the entire marketing lifecycle for key product lines, from market research and campaign planning to execution and performance analysis. The ideal candidate will possess a strong understanding of branding principles, market trends, and consumer behavior, with a proven ability to craft compelling brand narratives. Key responsibilities include developing comprehensive marketing plans, managing marketing budgets, and collaborating with internal teams and external agencies to create impactful advertising and promotional materials. You will also be responsible for monitoring market dynamics, identifying competitive threats, and recommending strategic adjustments to maintain brand positioning. Exceptional communication, leadership, and project management skills are essential for this role. The ability to analyze marketing data, derive actionable insights, and present findings to senior leadership is critical. This is an exciting opportunity to shape the future of our client's brand and to contribute to their continued success in a vibrant market. Join our team in **San Antonio, Texas, US** and help us elevate our brand to new heights.
Apply Now
Be The First To Know
About the latest Senior brand managers Jobs in United States !
6
Digital Marketing Manager - Brand Strategy
20001 Washington, District Of Columbia
$90000 Annually
WhatJobs
Posted 14 days ago
Job Viewed
Job Description
Our client is a prominent advocacy and policy organization seeking a strategic and innovative Digital Marketing Manager to lead their brand presence and digital engagement efforts in Washington, D.C. . This role is instrumental in shaping and executing comprehensive digital marketing strategies to enhance brand awareness, drive engagement with key stakeholders, and amplify advocacy messages. You will be responsible for overseeing all aspects of the digital marketing mix, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, email marketing, and digital advertising campaigns. The ideal candidate will possess a deep understanding of digital analytics and the ability to translate data into actionable insights to optimize campaign performance and achieve measurable results. You will manage the organization's website content, ensuring it is engaging, up-to-date, and aligned with strategic objectives. Furthermore, you will lead the development and execution of social media strategies across various platforms, fostering community growth and interaction. Experience in creating compelling content, managing social media communities, and running successful paid digital campaigns is crucial. This role requires exceptional analytical skills, creativity, and a strong understanding of marketing automation and CRM platforms. A proven track record of managing digital marketing budgets and demonstrating ROI is essential. The candidate should be proficient in utilizing analytics tools like Google Analytics and possess strong project management capabilities. Excellent written and verbal communication skills are a must, as is the ability to collaborate effectively with cross-functional teams and external vendors. A Bachelor's degree in Marketing, Communications, or a related field, coupled with 5+ years of experience in digital marketing, preferably within the non-profit, advocacy, or public sector, is highly desirable.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies to enhance brand visibility and engagement.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and paid advertising.
- Create and manage engaging content for the website and social media platforms.
- Analyze digital marketing campaign performance using various analytics tools and provide regular reports with actionable insights.
- Oversee social media community management and growth initiatives.
- Manage the digital marketing budget and ensure maximum ROI.
- Collaborate with internal teams to ensure brand consistency across all digital touchpoints.
- Stay updated with the latest digital marketing trends and technologies.
- Manage relationships with digital marketing agencies and technology providers.
- Lead A/B testing and other optimization techniques to improve campaign effectiveness.
Apply Now
7
Senior Marketing Manager, Brand Strategy
50309 Des Moines, Iowa
$110000 Annually
WhatJobs
Posted 14 days ago
Job Viewed
Job Description
Our client, a dynamic and rapidly growing company in the consumer goods sector, is looking for a strategic and results-driven Senior Marketing Manager to spearhead brand strategy development in Des Moines, Iowa, US . This critical role involves shaping the perception and market position of our client's key brands, driving growth, and building lasting customer relationships. The ideal candidate will possess a deep understanding of market dynamics, consumer behavior, and integrated marketing communications. You will be responsible for developing and executing comprehensive marketing plans, including advertising, digital marketing, social media, public relations, and promotional activities. This position demands a creative thinker with strong analytical skills, capable of translating market insights into actionable strategies. You will manage marketing budgets, analyze campaign performance, and provide recommendations for optimization. Collaboration with sales, product development, and creative teams will be essential to ensure brand consistency and maximize market impact. If you are a seasoned marketing professional with a passion for building powerful brands and a proven ability to deliver measurable results, we encourage you to explore this exciting opportunity.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement innovative brand strategies to enhance market share and brand equity.
- Create integrated marketing plans across multiple channels, including digital, social, print, and events.
- Conduct market research and competitive analysis to identify opportunities and challenges.
- Manage marketing budgets, ensuring efficient allocation of resources and maximizing ROI.
- Analyze campaign performance metrics and provide data-driven insights for optimization.
- Collaborate with creative agencies and internal teams to develop compelling marketing collateral and messaging.
- Lead cross-functional teams to ensure alignment on brand objectives and execution.
- Monitor industry trends and consumer insights to inform strategic decisions.
- Manage public relations activities and build strong relationships with media outlets.
- Stay updated on the latest digital marketing tools and best practices.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field; MBA preferred.
- 7+ years of experience in marketing, with a significant focus on brand management and strategy.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of digital marketing, SEO, SEM, social media marketing, and content marketing.
- Excellent analytical skills and proficiency in marketing analytics tools.
- Exceptional written and verbal communication skills, with a talent for storytelling.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience in consumer packaged goods (CPG) or related industries is a plus.
- Proficiency in marketing automation platforms and CRM systems.
- Strong leadership and team collaboration abilities.
Apply Now
8
Digital Marketing Manager - Brand Strategy
37201 Nashville, Tennessee
$90000 Annually
WhatJobs
Posted 14 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Digital Marketing Manager to lead their brand strategy and online presence initiatives in **Nashville, Tennessee, US**. This role is pivotal in developing and executing comprehensive digital marketing campaigns across various channels to enhance brand awareness, drive customer engagement, and generate leads. You will be responsible for managing social media marketing, content marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing efforts. The Digital Marketing Manager will analyze campaign performance, track key metrics, and provide regular reports with insights and recommendations for optimization. You will also stay abreast of the latest digital marketing trends and technologies to ensure our strategies remain competitive and effective.
The ideal candidate will possess a strong understanding of digital marketing principles, excellent analytical skills, and a proven track record of success in managing online campaigns. You will be proficient in using digital marketing tools such as Google Analytics, SEMrush, Hootsuite, and various email marketing platforms. This position requires a creative thinker with strong project management skills and the ability to collaborate effectively with internal teams and external agencies. Join our client in **Nashville, Tennessee, US**, and play a key role in shaping our brand's digital footprint and driving business growth through innovative marketing strategies. This remote position offers flexibility and the opportunity to work with a dynamic team.
Qualifications:
The ideal candidate will possess a strong understanding of digital marketing principles, excellent analytical skills, and a proven track record of success in managing online campaigns. You will be proficient in using digital marketing tools such as Google Analytics, SEMrush, Hootsuite, and various email marketing platforms. This position requires a creative thinker with strong project management skills and the ability to collaborate effectively with internal teams and external agencies. Join our client in **Nashville, Tennessee, US**, and play a key role in shaping our brand's digital footprint and driving business growth through innovative marketing strategies. This remote position offers flexibility and the opportunity to work with a dynamic team.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on strategy and campaign management.
- Proven experience in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Strong understanding of brand development and digital content creation.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience with graphic design tools or video editing is a plus.
Apply Now
9