3,580 Seo Analysts jobs in the United States

Web Analytics

95199 San Jose, California Sparktek

Posted 18 days ago

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Job Description

  1. This role requires 5+ years of hands-on experience with Adobe/Google Analytics and a deep understanding of web analytics and data interpretation
  2. Experience with Google and Adobe Analytics, including implementation, management, and analysis. Strong understanding of web analytics concepts, including segmentation, funnel analysis, and attribution modeling
  3. Proficiency in Adobe Launch for managing tracking codes and tags
  4. Experience with data visualization tools such as Looker, Tableau, or similar.
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Web Analytics

10261 New York, New York TWO95 International

Posted 20 days ago

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Job Description

Job Title: Devops Engineer /Web Analytics.

Location: NYC, NY OR Los Angeles

Duration: 6+ Months contract

Project Overview: Creating and developing different website experiences

Job Summary:

7 years of experience with a focus in Web Analytics

Bachelor’s degree, in Marketing, Business, Engineering or a related field.

Strong experience creating advanced reports in Adobe Analytics

Recent experience with GA360 is desired

Solid background creating report requirements and mock-up dashboard

Data Visualization skills; ideally with Tableau or similar software

  • Doesn’t have to be overly technical; just experience storytelling based on the data
  • Agile experience

    Note: If interested please send your updated resume and include your rate requirement along with your contact details with a suitable time when we can reach you. If you know of anyone in your sphere of contacts, who would be a perfect match for this job then, we would appreciate if you can forward this posting to them with a copy to us.

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    Web Analytics Analyst

    33646 Tampa, Florida RIT Solutions, Inc.

    Posted 20 days ago

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    Job Description

    Job Title: Web Analytics Analyst
    Location: Bothell, WA or Atlanta, GA
    Job Description:
    We are seeking a highly skilled and motivated Web Analytics Analyst to join our team. The ideal candidate will have a strong understanding of Ecommerce and sales funnels, with expertise in SQL, Adobe Analytics, and Python. This role is crucial for analyzing and optimizing our online sales funnels, identifying opportunities and friction points, and providing actionable insights to improve customer engagement and sales performance.
    Key Responsibilities:
    • nalyze wireless mobility sales funnels to identify opportunities and friction points.
    • Develop and maintain reports to track sales performance and provide insights into why certain trends are occurring.
    • Collaborate closely with digital marketing partners to bridge gaps and find opportunities for improvement.
    • Work with data from various sources, including voice of the customer data, to gain a comprehensive understanding of customer journeys.
    • Investigate customer behavior to understand why customers do not convert and where they go after disengaging.
    • Focus on both existing and new customer acquisition strategies.
    Qualifications:
    • Strong understanding of Ecommerce and sales funnels.
    • Proficiency in SQL, Adobe Analytics, and Python.
    • Proven track record as one of the strongest analysts in previous roles.
    • Comfortable working with digital sales teams across various organizations.
    • Excellent communication and collaboration skills, with the ability to work closely with marketing and business partners.
    Team Environment:
    • Work alongside other analysts, each with a specific focus (e.g., accessories, ad a line flow).
    • Embrace a team approach with no hardline between analysts.
    • Collaborate closely with marketing and business partners, including marketing, technology product teams, and digital.
    • Engage with everyone involved in the digital sales flow to ensure seamless operations.
    Additional Information:
    • The average analyst in this role works with approximately 250 partners.

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    Web Analytics Specialist

    20811 Bethesda, Maryland NetImpact Strategies

    Posted 20 days ago

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    Job Description



    Web Analytics Specialist

    Job Locations

    US-MD-Bethesda

    Job ID

    2025-3500

    Category

    Information Technology

    Type

    Full Time

    Job Description

    Web Analytics Specialist
    Location: 100% onsite in Bethesda, MD
    Clearance: US Citizenship eligible for a Public Trust

    NetImpact Strategies is seeking a Web Analytics Specialist to support a Federal Agency. The ideal candidate will have a strong background in web and customer analytics, KPI development, data visualization, and API integration. Proficiency with Google Analytics, Tableau, SQL, and statistical validation methods is key.

    Key Responsibilities

      Define and manage KPIs and analytics methodologies aligned with strategic goals
    • Design and evaluate test-and-learn experiments to drive insights and recommendations
    • Develop and maintain dashboards using Tableau and other visualization tools
    • Build and manage data pipelines and API integrations to support reporting infrastructure
    • Deliver ad hoc and strategic analysis to senior leadership on digital performance
    • Oversee analytics systems, ensuring integrity, scalability, and usability
    • Use tools like Crazy Egg to assess user behavior and optimize digital experiences


    Qualifications

    Required

    • Bachelor's degree in Computer Science, Statistics, Economics, or related field

    • 5+ years in digital/web analytics, customer insights, or related roles

    • 2+ years of hands-on experience with Google Analytics (including Tag Manager)

    • 1+ years creating data visualizations in Tableau and preparing/cleaning datasets

    • 2+ years of experience using Python or similar scripting language

    Preferred

    • Master's degree in a relevant field

    • Familiarity with SQL, Google BigQuery, and ETL processes

    • Ability to communicate complex data to non-technical stakeholders

    • Previous federal IT consulting experience (preferred)



    About Us

    Perks of working at NetImpact Strategies

    • Your health comes first - we offer comprehensive medical, dental, & vision insurance that starts the first of the month after you join the team
    • Invest in your future - 401(k) Plan - Immediately vested employer contributions; no matching required
    • Work hard, play hard - we offer a generous Paid Time Off (PTO) policy and observe ALL ten (10) federal holidays
    • Pawsitively pawesome - Pet Insurance (because our little critters are part of our families, too!)
    • Invest in your education - Tuition reimbursement, internal training programs, & company-sponsored industry certifications
    • Be part of a dynamic and collaborative work environment recently ranked by The Washington Post as a Top Work Place in 2019 & 2020!
    • Have fun and celebrate and give back - Team building activities, community volunteering, quarterly HQ days, & an offsite annual awards banquet

    ABOUT US

    NetImpact Strategies Inc. (NetImpact) has been a Trusted Advisor driving impact through digital transformation for the Federal Government for over a decade. We solve complex problems with innovation and agility to create meaningful, transformative, and enduring change. As Trusted Advisors, NetImpact professionals partner with customer agencies to deliver solutions that empower them to not only meet their missions but also realize their strategic vision through agile, outcome-focused solutions addressing both strategic and tactical requirements. We design and implement comprehensive, tailored solutions that are both mindful of the client's culture and organizational dynamics. NetImpact's core values and commitment to a customer and results-oriented delivery approach has propelled our growth and enabled us to deliver impactful value across Strategic Consulting, Process Automation, Cloud, DevSecOps, Data and Analytics, and Cyber Security for the Federal Government.

    ACCESSIBILITY NOTE

    NetImpact Strategies is committed to complying with all applicable provisions of the Americans with Disabilities Act, as amended ("ADA"), and applicable state and local laws. It is NetImpact's policy not to discriminate against any qualified person or applicant with regard to any terms or conditions of employment on the basis of such individual's disability. Consistent with this policy of non-discrimination, NetImpact will provide reasonable accommodations to an individual with a disability, as defined in the ADA or applicable law, who has made NetImpact aware of his/her disability, unless doing so would cause undue hardship to NetImpact. If you are an applicant and need reasonable accommodation when applying for job opportunities within NetImpact, or request reasonable accommodation to utilize NetImpact's online employment application, please contact

    EQUAL OPPORTUNITY EMPLOYER

    NetImpact is committed to the development of a creative, diverse, and inclusive work environment. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at NetImpact will be based on merit, qualifications, and abilities. NetImpact does not discriminate against any person because of race, color, creed, religion, sex (including gender identity, sexual orientation, and pregnancy), marital status, national origin, disability, age, veteran status, genetic information or any other characteristic protected by federal, state, and local laws (referred to as "protected status").

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    Web & Analytics Manager

    20022 Washington, District Of Columbia Brookings

    Posted today

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    Job Description

    Overview

    Join one of the most influential, most quoted and most trusted think tanks!

    The Brookings Institution is a nonprofit public policy organization based in Washington, DC. Our mission is to conduct in-depth research that leads to new ideas for solving problems facing society at the local, national and global level.

    We bring together leading experts in government and academia from all over the world, rooted in open-minded inquiry and representing diverse points of view, who provide the highest quality research, policy recommendations, and analysis. Research topics cover a full range of public policy issues in economics, foreign policy, development, governance and metropolitan policy.

    With fair and transparent business practices, clear communication, mutual respect, and a collaborative atmosphere that offers both professional and personal development opportunities, Brookings offers an inclusive and welcoming workplace that values the efforts of all contributors.

    The mission of the Office of Communications is to provide the tools, strategies, products and programs to support the brand and its content, and to continually grow Brookings’s impact and effectiveness as a change agent for public policy in the United States and around the world. This purpose is realized if we help our scholars raise awareness, set the agenda and shape the debate around the public policy issues they choose to address.

    Position Location: This position is hybrid. Hybrid positions combine regular in-person presence at our Washington, DC, office with the option of two days of remote work each week.

    Please Note: This position is included in the staff bargaining unit, Brookings United, affiliated with the IFPTE Local 70 union, and is covered under the terms of the collective bargaining agreement.

    Responsibilities

    Ready to contribute to Brookings success?

    The Web and Analytics Manager is an experienced website manager and analytics expert, who will play a pivotal role in shaping and optimizing Brookings’ digital presence. This role supports the Director of Website Strategy and Operations in developing and executing the overall web strategy, ensuring an exceptional user experience, and delivering a best-in-class website that effectively engages and reaches our target audience. The role will drive initiatives to enhance website functionality, align website content management system (CMS) strategy and user experience (UX) with strategic priorities, and target outreach to engage policy and decision makers at all levels. This role will lead our web data analytics function. Collaborating with senior leadership and cross functional teams, you will drive data-driven decision making, leveraging analytics tools and data insights to monitor website performance and guide our content strategy, UX decisions, and engagement. The ideal candidate will have a strong background in web content models and taxonomy, user experience (UX) design, search engine optimization (SEO), and web data analytics. We seek a detail-oriented, data-driven, and flexible professional with strong communication skills to collaborate effectively with cross-functional teams and diverse stakeholders to deliver impactful digital experiences.

    Web Analytics & Performance Management (35%)

    • Implement strategies to harness data to optimize web and digital content performance, track operational and audience metrics, and report metrics to inform content and audience strategy.

    • Leverage analytics tools to monitor website performance, user behavior, and SEO metrics, and provide actionable insights.

    • Generate regular reports, data visualizations, and insights for leadership on audience engagement, user behavior, and content performance and recommend adjustments to optimize user experience and achieve strategic objectives.

    • Maintain and update visual dashboards to support research program impact managers and web teams to track and understand content performance.

    • Collaborate with internal departments and external agency partners to operationalize data flows and establish the reporting structures needed to produce reporting and optimizations.

    • Support initiatives to deeply understand how policy decision-makers consume and engage with web, digital, multimedia, and other content.   

    Website Strategy & Management (30%)

    • Work with the Director of Website Strategy and Operations to develop and implement the overall website roadmap to optimize website content performance and reach.

    • Manage the website taxonomy, homepage, and main menus, coordinating with Brookings communications teams and using data insights to guide decisions.

    • Provide strategic advice, governance, and training to Brookings’ research programs regarding taxonomy, content creation, user experience (UX), and web best practices. Coordinate with website support vendors to ensure data analytics and reporting support the overall content strategy.

    • Identify opportunities for content optimization and continuously evaluate content structure, taxonomy, content types, and formats to maximize engagement with our target audiences.

    • Ensure web content and design updates align with brand guides and standards.

    Technical Management & Operations Support (25%)

    • Support business units and research programs to design and create web content, including web pages, text, and graphics/data visualizations.

    • Support business units and Central Comms in understanding requirements and identifying / prioritizing website enhancements and bug fixes.

    • Provide troubleshooting, user account management, and website technical expertise to support website teams.

    • Support Director of Website Strategy and Operations to develop and maintain web guidance and train users.

    • Support Director of Website Strategy and Operations to support technical infrastructure and tools, manage ongoing technical updates, and manage vendor relationships.

    • Provide project management for special web projects and initiatives.

    Strategic Communications & Internal Management (10%)

    • Represent the communications team on cross-program committees, Institutional task forces, and research program meetings.  

    • Support project management and collaboration across the Central Communications team and across the Institution.  

    • Actively contribute to internal team and/or organizational work that shapes our systems and our culture.  

    • Other duties as assigned.  

    Qualifications

    Ready to make an impact? In this role, you will support Brookings values of collegiality, respect, inclusion, diversity and community, and bring the following qualifications:

    Education/Experience Requirements

    A minimum of five years of experience in a large-scale, enterprise website environment, providing CMS content strategy, user experience, operational and analytics support. Strong analytical skills, SEO knowledge, and experience using web analytics tools. Experience with impact assessment, digital audience research, and segmentation. Understanding of policy communications landscape required. Must be authorized to work for any employer in the U.S.

    Knowledge/Skill Requirements

    Experience with enterprise content management systems, preferably in a large-scale decentralized publishing model. Experience with WordPress, HTML5 and CSS preferred. Experience in user experience (UX), taxonomy, content models, and web design best practices. Demonstrated experience evaluating content strategy for the right audience and format. Strong analytical skills, SEO knowledge, and experience with Web analytics platforms (Google Analytics, Parse.ly, Google Search Console, Hotjar, etc.) to create dashboards and reports and provide data insights. Track record of using data to guide strategic communications decisions. Strong presentation and data visualization skills. Experience with audience research methodologies. Excellent critical thinking and ability to translate data into actionable insights. Strong project management and cross-team collaboration skills.  Excellent organizational, communication, writing and proofreading skills.

    Ability to communicate data-driven findings to mid- & senior-level managers and executives. Strong interpersonal skills and ability to work successfully with a wide range of stakeholders. Ability to work well under pressure, prioritize and manage complex tasks, communicate effectively across disciplines, and work independently and collaboratively in a fast-paced environment.

    Additional Information

    What can we offer you? Brookings provides a generous benefit package that is comprehensive and includes both traditional benefits and unique offerings. Our comprehensive benefits package includes medical, dental, and vision benefits, generous time off, and workplace flexibility. For more information, please visit Brookings Benefits ( .

    Brookings requires that all applicants submit a cover letter and resume. Please attach your cover letter and resume as one document when you apply. Please note: if you have applied to more than one Brookings job opening you should add a position-specific cover letter as a separate attachment.

    Successful completion of a background investigation is required for employment at Brookings.

    Brookings welcomes and celebrates diversity in all its forms, including diversity of experience, thought, and personal background. We welcome applications that reflect a variety of backgrounds based on ideology, race, ethnicity, religion, national origin, gender, sexual orientation, gender identity or expression, disability, veteran status, first generation college goers, and other factors protected by law. Brookings is proud to be an equal-opportunity employer that is committed to promoting a diverse and inclusive workplace. All selection decisions are based upon merit, skills, abilities and experience.

    Program Communications

    Job Function Communications

    Posted Date 1 month ago (7/18/2025 9:30 AM)

    Job ID 2025-3699

    Salary The projected hiring range for this position is $66,500 to $80,000.

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    Web & Analytics Manager

    20022 Washington, District Of Columbia The Brookings Institution

    Posted today

    Job Viewed

    Tap Again To Close

    Job Description

    Overview

    Join one of the most influential, most quoted and most trusted think tanks!  

    The Brookings Institution is a nonprofit public policy organization based in Washington, DC. Our mission is to conduct in-depth research that leads to new ideas for solving problems facing society at the local, national and global level.  

    We bring together leading experts in government and academia from all over the world, rooted in open-minded inquiry and representing diverse points of view, who provide the highest quality research, policy recommendations, and analysis. Research topics cover a full range of public policy issues in economics, foreign policy, development, governance and metropolitan policy. 

    With fair and transparent business practices, clear communication, mutual respect, and a collaborative atmosphere that offers both professional and personal development opportunities, Brookings offers an inclusive and welcoming workplace that values the efforts of all contributors. 

    The mission of the Office of Communications is to provide the tools, strategies, products and programs to support the brand and its content, and to continually grow Brookings’s impact and effectiveness as a change agent for public policy in the United States and around the world. This purpose is realized if we help our scholars raise awareness, set the agenda and shape the debate around the public policy issues they choose to address. 

    Position Location:  This position is hybrid. Hybrid positions combine regular in-person presence at our Washington, DC, office with the option of two days of remote work each week.

    Please Note: This position is included in the staff bargaining unit, Brookings United, affiliated with the IFPTE Local 70 union, and is covered under the terms of the collective bargaining agreement.

    Responsibilities

    Ready to contribute to Brookings success?

    The Web and Analytics Manager is an experienced website manager and analytics expert, who will play a pivotal role in shaping and optimizing Brookings’ digital presence. This role supports the Director of Website Strategy and Operations in developing and executing the overall web strategy, ensuring an exceptional user experience, and delivering a best-in-class website that effectively engages and reaches our target audience. The role will drive initiatives to enhance website functionality, align website content management system (CMS) strategy and user experience (UX) with strategic priorities, and target outreach to engage policy and decision makers at all levels. This role will lead our web data analytics function. Collaborating with senior leadership and cross functional teams, you will drive data-driven decision making, leveraging analytics tools and data insights to monitor website performance and guide our content strategy, UX decisions, and engagement. The ideal candidate will have a strong background in web content models and taxonomy, user experience (UX) design, search engine optimization (SEO), and web data analytics. We seek a detail-oriented, data-driven, and flexible professional with strong communication skills to collaborate effectively with cross-functional teams and diverse stakeholders to deliver impactful digital experiences.

    Web Analytics & Performance Management (35%)

    • Implement strategies to harness data to optimize web and digital content performance, track operational and audience metrics, and report metrics to inform content and audience strategy.

    • Leverage analytics tools to monitor website performance, user behavior, and SEO metrics, and provide actionable insights.

    • Generate regular reports, data visualizations, and insights for leadership on audience engagement, user behavior, and content performance and recommend adjustments to optimize user experience and achieve strategic objectives. 

    • Maintain and update visual dashboards to support research program impact managers and web teams to track and understand content performance.

    • Collaborate with internal departments and external agency partners to operationalize data flows and establish the reporting structures needed to produce reporting and optimizations.

    • Support initiatives to deeply understand how policy decision-makers consume and engage with web, digital, multimedia, and other content.   

    Website Strategy & Management (30%)

    • Work with the Director of Website Strategy and Operations to develop and implement the overall website roadmap to optimize website content performance and reach.

    • Manage the website taxonomy, homepage, and main menus, coordinating with Brookings communications teams and using data insights to guide decisions.

    • Provide strategic advice, governance, and training to Brookings’ research programs regarding taxonomy, content creation, user experience (UX), and web best practices. Coordinate with website support vendors to ensure data analytics and reporting support the overall content strategy.

    • Identify opportunities for content optimization and continuously evaluate content structure, taxonomy, content types, and formats to maximize engagement with our target audiences.

    • Ensure web content and design updates align with brand guides and standards.

    Technical Management & Operations Support (25%)

    • Support business units and research programs to design and create web content, including web pages, text, and graphics/data visualizations.

    • Support business units and Central Comms in understanding requirements and identifying / prioritizing website enhancements and bug fixes.

    • Provide troubleshooting, user account management, and website technical expertise to support website teams.

    • Support Director of Website Strategy and Operations to develop and maintain web guidance and train users.

    • Support Director of Website Strategy and Operations to support technical infrastructure and tools, manage ongoing technical updates, and manage vendor relationships.

    • Provide project management for special web projects and initiatives.

    Strategic Communications & Internal Management (10%)

    • Represent the communications team on cross-program committees, Institutional task forces, and research program meetings.  

    • Support project management and collaboration across the Central Communications team and across the Institution.  

    • Actively contribute to internal team and/or organizational work that shapes our systems and our culture.  

    • Other duties as assigned. 

    Qualifications

    Ready to make an impact? In this role, you will support Brookings values of collegiality, respect, inclusion, diversity and community, and bring the following qualifications:

    Education/Experience Requirements

    A minimum of five years of experience in a large-scale, enterprise website environment, providing CMS content strategy, user experience, operational and analytics support.  Strong analytical skills, SEO knowledge, and experience using web analytics tools. Experience with impact assessment, digital audience research, and segmentation. Understanding of policy communications landscape required. Must be authorized to work for any employer in the U.S.

    Knowledge/Skill Requirements

    Experience with enterprise content management systems, preferably in a large-scale decentralized publishing model. Experience with WordPress, HTML5 and CSS preferred. Experience in user experience (UX), taxonomy, content models, and web design best practices. Demonstrated experience evaluating content strategy for the right audience and format. Strong analytical skills, SEO knowledge, and experience with Web analytics platforms (Google Analytics, Parse.ly, Google Search Console, Hotjar, etc.) to create dashboards and reports and provide data insights. Track record of using data to guide strategic communications decisions. Strong presentation and data visualization skills.Experience with audience research methodologies. Excellent critical thinking and ability to translate data into actionable insights. Strong project management and cross-team collaboration skills. Excellent organizational, communication, writing and proofreading skills.

    Ability to communicate data-driven findings to mid- & senior-level managers and executives. Strong interpersonal skills and ability to work successfully with a wide range of stakeholders. Ability to work well under pressure, prioritize and manage complex tasks, communicate effectively across disciplines, and work independently and collaboratively in a fast-paced environment.

    Additional Information

    What can we offer you? Brookings provides a generous benefit package that is comprehensive and includes both traditional benefits and unique offerings. Our comprehensive benefits package includes medical, dental, and vision benefits, generous time off, and workplace flexibility. For more information, please visit Brookings Benefits. 

    Brookings requires that all applicants submit a cover letter and resume. Please attach your cover letter and resume as one document when you apply.  Please note: if you have applied to more than one Brookings job opening you should add a position-specific cover letter as a separate  attachment.

    Successful completion of a background investigation is required for employment at Brookings.

    Brookings welcomes and celebrates diversity in all its forms, including diversity of experience, thought, and personal background. We welcome applications that reflect a variety of backgrounds based on ideology, race, ethnicity, religion, national origin, gender, sexual orientation, gender identity or expression, disability, veteran status, first generation college goers, and other factors protected by law. Brookings is proud to be an equal-opportunity employer that is committed to promoting a diverse and inclusive workplace. All selection decisions are based upon merit, skills, abilities and experience.

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    Web Analytics & SEO Specialist

    84193 Salt Lake City, Utah University of Utah

    Posted 9 days ago

    Job Viewed

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    Job Description

    Details

    Open Date 08/11/2025

    Requisition Number PRN42799B

    Job Title Business Data Analyst

    Working Title Web Analytics & SEO Specialist

    Job Grade F

    FLSA Code Computer Employee

    Patient Sensitive Job Code? No

    Standard Hours per Week 40

    Full Time or Part Time? Full Time

    Shift Day

    Work Schedule Summary

    Monday – Friday, Business Hours | This is a hybrid position requiring a minimum of 2 in-person days in the Salt Lake City office per week . For remote days, employees must maintain a suitable home office environment, including reliable internet, and comply with the University of Utah’s Telecommuting Agreement.

    VP Area U of U Health - Academics

    Department 01442 - Web and Interactive Marketing

    Location Campus

    City Salt Lake City, UT

    Type of Recruitment External Posting

    Pay Rate Range $65,000.00 -$75,000.00

    Close Date 11/11/2025

    Priority Review Date (Note - Posting may close at any time)

    Job Summary

    University of Utah Health is seeking an experienced Web Analytics and SEO Specialist to join our collaborative and innovative Digital Experience Team within the Marketing & Communications department. In this highly visible and strategic role you will perform two core responsibilities. First, you will lead website analytics across a large, complex, multi-site web ecosystem. Second, you’ll lead SEO initiatives using technical SEO best practices, modern AI-driven search strategies, and website data analysis to improve the findability of content and enhance the overall digital experience for patients, providers, and researchers.

    Why Join Us?

    At University of Utah Health, your work directly impacts patients’ access to care and their experience with our brand. Join a team committed to continuous learning, digital innovation, and helping people find the care they need when they need it.

    This position is currently limited to in-state candidates and is not available for remote work outside of Utah.

    Responsibilities

    Website Analytics Responsibilities

    • Create and maintain Google Analytics and Looker Studio dashboards.

    • Support the migration from Google Analytics to a new analytics platform and help build automated workflows for ongoing website data analysis.

    • Partner with the User Experience Team to conduct user behavior analysis to identify patterns, opportunities, and anomalies.

    • Support digital content editors in interpreting website performance data to improve content effectiveness.

    • Use digital tracking and integration data to provide reporting on marketing campaign outcomes.

    • Deliver actionable insights to help guide marketing, personalization, and A/B testing strategies.

    • Query and analyze data from our Consumer Data Platform, reputation management platforms, and business intelligence tools (e.g., Tableau).

    SEO Responsibilities

    • Lead enterprise-level SEO work to improve visibility, search rankings, and conversion.

    • Implement and maintain technical SEO , including crawl optimization, structured data, indexation, and site health auditing.

    • Translate evolving AI and search trends into actionable tactics for content and UX teams.

    • Conduct keyword research, competitive analysis, and identify content gaps.

    • Collaborate with developers and content teams to ensure search optimized site architecture and tagging.

    • Monitor and report SEO performance using tools like Google Search Console, GA4, SEMrush, Screaming Frog, and Looker Studio.

    • Optimize local SEO for provider and location profiles.

    • Work with the team to help drive website accessibility practices on all sites.

    Minimum Qualifications

    Requires a bachelor’s degree in related area or equivalency (one year of education can be substituted for two years of related work experience). Two to four years of experience in the field or in a related area. Familiar with standard concepts, practices, and procedures within a particular field.

    Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.

    Please submit a cover letter describing, why you would be a good fit for the position.

    Preferences

    • 2+ years of hands-on SEO strategy execution in a large, content-rich environment.

    • 2+ years of experience in website analytics, data interpretation, and performance reporting.

    • 2+ years in tools such as Google Analytics, Google Tag Manager, and Looker Studio.

    • Familiarity with AI-enhanced search experiences (e.g., Google’s SGE , Bing Chat, ChatGPT plugins).

    • Strong data analysis and visualization skills with the ability to translate insights into recommendations.

    • Proven collaboration across cross-functional teams including content, UX, web development, and marketing.

    • Understanding of SEO within regulated environments ( HIPAA , ADA , E-A-T, etc.).

    • Experience in healthcare, academic medicine, or higher education environments.

    • Familiarity with enterprise CMS platforms (Drupal, Sitecore, AEM ).

    • Familiarity with CRM / CDP platforms (Salesforce, Acquia, Adobe Experience Cloud).

    • Knowledge of A/B testing and personalization strategies.

    • Familiarity with reputation management platforms (e.g., Google Business, Yext, Reputation.com).

    • Understanding of privacy-focused and HIPAA -compliant analytics platforms.

    Type Benefited Staff

    Special Instructions Summary

    Please submit your resume and cover letter.

    Additional Information

    The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at ( for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at ( or ( or University Human Resource Management at ( if you have questions regarding the post-retirement rules.

    This position may require the successful completion of a criminal background check and/or drug screen.

    The University of Utah values candidates who have experience working in settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and quality healthcare for historically underrepresented students and patients.

    All qualified individuals are strongly encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.

    The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.

    To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action ( OEO /AA). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at:

    Online reports may be submitted at oeo.utah.edu

    This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.

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    Senior Analyst Web Analytics

    10261 New York, New York Mitchell Martin

    Posted 20 days ago

    Job Viewed

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    Job Description

    Title: Senior Analyst Web Analytics

    Location : Regional Description (Onsite)
    Employment Type: Contract

    Compensation
    Pay Range:$29.89-$42.70/Hrs

    Description:
    • Seek a new career challenge in the marketing analytics field.
    • Collaborate with various teams to enhance digital experiences.
    • Lead initiatives to drive marketing strategies forward.
    • Provide insights for better connecting with prospective clients.
    • Support the development of future strategies.

    Key Responsibilities:
    • Report to the Senior Director of Marketing Measurement and Insights.
    • Act as a thought partner for Analytics and Digital Experience teams.
    • Monitor web performance indicators like traffic and conversion rates.
    • Deliver content insights to improve team outputs.
    • Manage ad hoc web analytics requests.
    • Ensure the integrity of web analytics data.
    • Promote a hybrid analytics model within the team.

    Qualifications:
    • Three or more years' experience in a marketing analytics role.
    • Strong understanding of web analytics technology.
    • Excellent verbal and written communication skills.
    • Ability to convey complex ideas in an accessible manner.
    • Strong presentation and collaboration skills.
    • Intrapreneurial mindset for continuous improvement.
    • Understanding of marketing channels and relational databases.
    • Familiarity with basic web technology concepts.

    Core Technologies:
    • Analytics Tools | Web Technology Concepts | Relational Databases

    Contact Information:
    Amit Junnarkar,

    Benefits:
    Learn more about our benefits offerings here

    EEO Statement:
    Learn more about our EEO policy here

    #LI-AJ2
    View Now

    Web Analytics Analyst (Remote)

    10261 New York, New York The Custom Group of Companies

    Posted 20 days ago

    Job Viewed

    Tap Again To Close

    Job Description

    Job Summary:
    Are you looking for your next career challenge? We are excited to be recruiting a Web Analyst for the Marketing & Communication (M&C) team. In this role, you will partner with channel owners, strategists, and technologists to improve the digital experience and better connect prospective patients to the world-class care. This role offers a unique opportunity to "lead from the front" - surfacing insights that will help drive our marketing forward, while also serving as a thought-partner as we build strategies for the future.

    Job Responsibilities:
    Reporting to the Senior Director of Marketing Measurement, Analytics, and Insights, you will:
    Serve as a thought-partner for Analytics, Digital Experience, and Product teams; conducting analyses, building reports, uncovering insights, and recommending improvements.
    Monitor the health of web performance indicators such as traffic volumes, audience composition, and conversion rates.
    -Deliver content insights that drive understanding and improvement in how our teams write.
    -Assist with ad hoc Web Analytics requests from across Marketing & Communication.
    -Help to manage the integrity of our Web Analytics data by ensuring proper taxonomy and tracking practices are upheld across Marketing and Communication.
    -Champion a hybrid "Service/Self-Service" analytics model within M&C - educating stakeholders as you collaborate on data projects.

    Required Skills & Experience:
    -Three (3) or more years' experience working in a marketing analytics role.
    -Experience with Google Analytics, Adobe Analytics, Heap, and/or similar tools is required.
    -A strong, practical understanding of Web Analytics technology.
    -Strong verbal and written communication skills, with the ability to synthesize sophisticated information and convey complex ideas in an accessible manner.
    -An ability to instill confidence and drive influence through presentations and live collaboration.
    -An intrapreneurial mindset, seeking out ways to continuously improve both what is produced and how work gets done.
    -A grasp of how various Paid, Earned, and Owned marketing channels work.
    -An understanding of relational databases and supporting concepts; including granularity, keys, joins, and transformations.
    -Familiarity with Google Tag Manager and basic web technology concepts.
    View Now

    Senior Analyst, Web Analytics

    10261 New York, New York The Custom Group of Companies

    Posted 20 days ago

    Job Viewed

    Tap Again To Close

    Job Description

    Job Summary:
    Are you looking for your next career challenge? We are excited to be recruiting a Web Analyst for the Marketing & Communication (M&C) team. In this role, you will partner with channel owners, strategists, and technologists to improve the digital experience and better connect prospective patients to the world-class care. This role offers a unique opportunity to "lead from the front" - surfacing insights that will help drive our marketing forward, while also serving as a thought-partner as we build strategies for the future.

    Job Responsibilities:
    --Reporting to the Senior Director of Marketing Measurement, Analytics, and Insights, you will:
    -Serve as a thought-partner for Analytics, Digital Experience, and Product teams; conducting analyses, building reports, uncovering insights, and recommending improvements.
    -Monitor the health of web performance indicators such as traffic volumes, audience composition, and conversion rates.
    -Deliver content insights that drive understanding and improvement in how our teams write.
    -Assist with ad hoc Web Analytics requests from across Marketing & Communication.
    -Help to manage the integrity of our Web Analytics data by ensuring proper taxonomy and tracking practices are upheld across Marketing and Communication.
    -Champion a hybrid "Service/Self-Service" analytics model within M&C - educating stakeholders as you collaborate on data projects.

    Required Skills & Experience:
    -Three (3) or more years' experience working in a marketing analytics role.
    -Experience with Google Analytics, Adobe Analytics, Heap, and/or similar tools is required.
    -A strong, practical understanding of Web Analytics technology.
    -Strong verbal and written communication skills, with the ability to synthesize sophisticated information and convey complex ideas in an accessible manner.
    -An ability to instill confidence and drive influence through presentations and live collaboration.
    -An intrapreneurial mindset, seeking out ways to continuously improve both what is produced and how work gets done.
    -A grasp of how various Paid, Earned, and Owned marketing channels work.
    -An understanding of relational databases and supporting concepts; including granularity, keys, joins, and transformations.
    -Familiarity with Google Tag Manager and basic web technology concepts.
    View Now
     

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