3,101 Social Media Analytics jobs in the United States
Social Media Analytics Manager
Posted 6 days ago
Job Viewed
Job Description
Job Description:
-
The client is looking for a seasoned data and measurement expert to lead social measurement globally for the client products.
-
You will frame & translate meaty business questions into measurement, listening & optimization plans to extract actionable intelligence for the client.
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You should know your way around social & digital data platforms, have experience in all types of digital measurement, and be excited to dig in to get things done.
-
You're a team player who brings a valuable perspective to the teams, and you are ready to define & track relevant KPIs that are tied to business outcomes.
-
You understand social data at an expert level and use your expertise to help answer many types of business & product related questions.
-
You have experience managing vendors and directing their output.
Responsibilities:
-
Participate in reporting for campaigns and lead it for social efforts.
-
Develop & produce regular social insights deliverables for products including determining content (informed by existing frameworks) and appropriate cadence.
-
Advise and direct agency on deliverables and owned social reporting when applicable.
-
Build, establish and maintain best-in-class social listening & analytics programs in Brandwatch and Sprinklr for both product areas.
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Conduct audience & category analysis using data from social media + other digital and offline sources, to inform marketing & product roadmaps and set & grade OKRs.
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Serve as a trusted thought leader at Brand Social & cross-functional teams for products on social.
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Answer ad-hoc questions from the team with social data as needed.
Mandatory:
-
5+ years of relevant experience working in social media analysis & operations for global consumer brands.
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4+ years of general marketing experience (preferably in digital).
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Expert level knowledge of Brandwatch & Sprinklr.
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Up to date w/ latest social measurement & industry trends.
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Proven track record of ownership over social reporting for a large global brand would be a plus.
Education:
- Bachelor's degree or equivalent practical experience.
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit .
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Social Media Analytics Manager

Posted 4 days ago
Job Viewed
Job Description
+ The client is looking for a seasoned data and measurement expert to lead social measurement globally for the client products.
+ You will frame & translate meaty business questions into measurement, listening & optimization plans to extract actionable intelligence for the client.
+ You should know your way around social & digital data platforms, have experience in all types of digital measurement, and be excited to dig in to get things done.
+ You're a team player who brings a valuable perspective to the teams, and you are ready to define & track relevant KPIs that are tied to business outcomes.
+ You understand social data at an expert level and use your expertise to help answer many types of business & product related questions.
+ You have experience managing vendors and directing their output.
**Responsibilities:**
+ Participate in reporting for campaigns and lead it for social efforts.
+ Develop & produce regular social insights deliverables for products including determining content (informed by existing frameworks) and appropriate cadence.
+ Advise and direct agency on deliverables and owned social reporting when applicable.
+ Build, establish and maintain best-in-class social listening & analytics programs in Brandwatch and Sprinklr for both product areas.
+ Conduct audience & category analysis using data from social media + other digital and offline sources, to inform marketing & product roadmaps and set & grade OKRs.
+ Serve as a trusted thought leader at Brand Social & cross-functional teams for products on social.
+ Answer ad-hoc questions from the team with social data as needed.
**Mandatory:**
+ 5+ years of relevant experience working in social media analysis & operations for global consumer brands.
+ 4+ years of general marketing experience (preferably in digital).
+ Expert level knowledge of Brandwatch & Sprinklr.
+ Up to date w/ latest social measurement & industry trends.
+ Proven track record of ownership over social reporting for a large global brand would be a plus.
**Education:**
+ Bachelor's degree or equivalent practical experience.
**About US Tech Solutions:**
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit .
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Digital & Social Media Analytics Manager
Posted 6 days ago
Job Viewed
Job Description
Title: Digital & Social Media Analytics Manager
Duration: 6 months could go perm
Location: New York City, NY
Responsibilities:
•Perform hands-on analyses on large volumes of ad serving platforms, individual media platforms (Facebook, Instagram) and customer level data.
•Work with complex data structures; manipulate and cleanse data and perform statistical analysis
•Interpret data and analyze results to generate insights and formulate the strategic implications to clients
•Deliver analyses such as: advertising performance analysis, website analytics, customer segmentation, survey design and analysis, ROI modeling, lifetime value analysis, cross channel analysis, media mix analysis and brand research
•Produce easy-to-understand, error-free, and timely deliverables that analyze user behavior and motivations online to provide actionable insights that address client business objectives
•Independently deliver results and presentations to internal stakeholders and clients
•Contribute to the success of other team members (West and nationally) by providing training, knowledge sharing and best practices
•Effectively manage projects with support from senior team members
•Mentor and educate junior team members on job-relevant skills (Tableau, SQL, SAS, web analytics, survey design, etc.)
Soft Skills
•SQL, SAS (or Stata), Tableau, Microsoft Office products
Experience Guidelines:
•4 – 7 years of work experience in a quantitative business environment
•Has shown an intellectual curiosity and a passion for digital analytics
•Has questioned the norms and elevated the value or process behind their work
•Has experience performing analyses on large data sets, interpreting data and generating insights
•Has executed projects with strong output and little oversight
•Has developed strong relationships with internal and external audiences
•Has exhibited strong communication skills when explaining complex concepts
•Has demonstrated expertise with tools such as: Tableau, DoubleClick Manager (DCM), SQL, SAS (or Stata), web analytics tools, survey design, etc.
Social Media Manager, Analytics & Strategy
Posted 6 days ago
Job Viewed
Job Description
Job Summary:
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
THE ROLE
The Social Media Manager, Analytics & Strategy will play a key role in Live Nation Entertainment’s Corporate Social Media team, fully owning social media reporting and analytics from start to finish including dashboard development and delivering reports. This role will uncover insights and trends for actionable storytelling opportunities, guide platform strategy and inform cross-functional partners on developing social, cultural and influencer trends. Reporting to the Senior Director, Social Media & Digital Strategy, this position is ideal for someone who thrives in building scalable analytics systems while staying deeply connected to cultural and platform trends and developments.
WHAT THIS ROLE WILL DO
-
Own and operate social listening tools such as Pulsar, Brandwatch and platform native analytics tools to monitor brand, competitor and cultural conversations
-
Design, build and optimize dashboards using Boolean logic to improve reporting and insights delivery
-
Partner with social listening tool reps to continually improve development of benchmarks, KPIs, topics to measure, alerts and ways to find deeper insights and learnings
-
Develop and deliver monthly, quarterly, and ad hoc social reporting that contextualizes performance, trends and buzz across platforms
-
Build alert systems to navigate emerging topics, supporting Corp Social and Corp Comms teams in developing response messaging based on social listening
-
Translate social data into clear, compelling insights to support Corp Social, Corp Comms, and exec teams
-
Partner closely with cross-functional teams to surface timely, relevant insights and make recommendations on how to best analyze or measure new and emerging topics and KPIs
-
Identify emerging trends, potential brand risks and opportunities for engagement based on real-time monitoring
-
Proactively recommend how data and insights can shape content strategy, campaign planning and brand storytelling
-
Maintain a deep understanding of platform behaviors and social conversation dynamics to provide guidance on platform best practices
-
Develop monthly trend reports that highlight trends across pop culture, social media and influencer/creator spaces
WHAT THIS PERSON WILL BRING
-
Bachelor’s degree in Marketing, Analytics or related field preferred
-
4-5 years of experience in social media analytics and social listening, preferably within an agency or in-house social team
-
Demonstrated ability to own analytics end-to-end, from query design and report generation to dashboard development and maintenance
-
Hands-on experience with social listening and publishing tools (e.g., Pulsar, BrandWatch, Sprout, Netbase, etc.)
-
Strong understanding of Boolean logic and its practical use in query development
-
Strong ability to develop dashboards and provide guidance to other teams
-
Comfortable advising leadership on measurement strategy and KPIs, evolving those as business needs change
-
Proven ability to craft monthly, quarterly and ad-hoc social media reports that are executive-facing
-
Track record of proactively identifying gaps in reporting infrastructure and implementing solutions
-
Strong understanding of social media platforms (Instagram, Facebook, X, TikTok, etc.) and best practices
-
Deep curiosity about cultural trends that can drive social storytelling, with a finger on the pulse of digital culture, emerging formats and creator marketing
-
Comfort working independently and proactively, spotting and flagging insights before they’re asked for
-
Strong communication skills with an ability to translate complex data and trends into digestible findings for non-technical stakeholders
-
Detail-oriented and highly organized, with ability to manage multiple projects and deadlines
-
Ability to work quickly and effectively under pressure
-
Collaborative with a team player mindset
-
Ability to thrive in demanding environment, and adapt to evolving needs of leadership
BENEFITS & PERKS
Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:
-
HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
-
YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
-
WEALTH: 401(k) program with company match, stock reimbursement program
-
FAMILY: New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support
-
CAREER: Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
-
OTHERS: Volunteer time off, crowdfunding match
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Live Nation is an equal opportunity employer. It hires and promotes employees based on their experience, talent, and qualifications for the job and does not tolerate discrimination toward employees based on age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
Live Nation affords equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee consistent with its legal obligations to do so. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant or employee to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants and employees are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek or currently occupy. Any applicant or employee who requires an accommodation in order to perform the essential functions of the job should contact either the hiring manager for the role or a Human Resources representative to request the opportunity to participate in a timely interactive process.
HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
The expected compensation for this position is:
$104,000.00 USD - $130,000.00 USD
** Pay is based on a number of factors including market location, qualifications, skills, and experience.
Social Media Manager, Analytics & Strategy
Posted 6 days ago
Job Viewed
Job Description
Job Summary:
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
THE ROLE
The Social Media Manager, Analytics & Strategy will play a key role in Live Nation Entertainment’s Corporate Social Media team, fully owning social media reporting and analytics from start to finish including dashboard development and delivering reports. This role will uncover insights and trends for actionable storytelling opportunities, guide platform strategy and inform cross-functional partners on developing social, cultural and influencer trends. Reporting to the Senior Director, Social Media & Digital Strategy, this position is ideal for someone who thrives in building scalable analytics systems while staying deeply connected to cultural and platform trends and developments.
WHAT THIS ROLE WILL DO
-
Own and operate social listening tools such as Pulsar, Brandwatch and platform native analytics tools to monitor brand, competitor and cultural conversations
-
Design, build and optimize dashboards using Boolean logic to improve reporting and insights delivery
-
Partner with social listening tool reps to continually improve development of benchmarks, KPIs, topics to measure, alerts and ways to find deeper insights and learnings
-
Develop and deliver monthly, quarterly, and ad hoc social reporting that contextualizes performance, trends and buzz across platforms
-
Build alert systems to navigate emerging topics, supporting Corp Social and Corp Comms teams in developing response messaging based on social listening
-
Translate social data into clear, compelling insights to support Corp Social, Corp Comms, and exec teams
-
Partner closely with cross-functional teams to surface timely, relevant insights and make recommendations on how to best analyze or measure new and emerging topics and KPIs
-
Identify emerging trends, potential brand risks and opportunities for engagement based on real-time monitoring
-
Proactively recommend how data and insights can shape content strategy, campaign planning and brand storytelling
-
Maintain a deep understanding of platform behaviors and social conversation dynamics to provide guidance on platform best practices
-
Develop monthly trend reports that highlight trends across pop culture, social media and influencer/creator spaces
WHAT THIS PERSON WILL BRING
-
Bachelor’s degree in Marketing, Analytics or related field preferred
-
4-5 years of experience in social media analytics and social listening, preferably within an agency or in-house social team
-
Demonstrated ability to own analytics end-to-end, from query design and report generation to dashboard development and maintenance
-
Hands-on experience with social listening and publishing tools (e.g., Pulsar, BrandWatch, Sprout, Netbase, etc.)
-
Strong understanding of Boolean logic and its practical use in query development
-
Strong ability to develop dashboards and provide guidance to other teams
-
Comfortable advising leadership on measurement strategy and KPIs, evolving those as business needs change
-
Proven ability to craft monthly, quarterly and ad-hoc social media reports that are executive-facing
-
Track record of proactively identifying gaps in reporting infrastructure and implementing solutions
-
Strong understanding of social media platforms (Instagram, Facebook, X, TikTok, etc.) and best practices
-
Deep curiosity about cultural trends that can drive social storytelling, with a finger on the pulse of digital culture, emerging formats and creator marketing
-
Comfort working independently and proactively, spotting and flagging insights before they’re asked for
-
Strong communication skills with an ability to translate complex data and trends into digestible findings for non-technical stakeholders
-
Detail-oriented and highly organized, with ability to manage multiple projects and deadlines
-
Ability to work quickly and effectively under pressure
-
Collaborative with a team player mindset
-
Ability to thrive in demanding environment, and adapt to evolving needs of leadership
BENEFITS & PERKS
Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:
-
HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)
-
YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days
-
WEALTH: 401(k) program with company match, stock reimbursement program
-
FAMILY: New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support
-
CAREER: Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment
-
OTHERS: Volunteer time off, crowdfunding match
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Live Nation is an equal opportunity employer. It hires and promotes employees based on their experience, talent, and qualifications for the job and does not tolerate discrimination toward employees based on age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
Live Nation affords equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee consistent with its legal obligations to do so. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant or employee to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants and employees are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek or currently occupy. Any applicant or employee who requires an accommodation in order to perform the essential functions of the job should contact either the hiring manager for the role or a Human Resources representative to request the opportunity to participate in a timely interactive process.
HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
The expected compensation for this position is:
$104,000.00 USD - $130,000.00 USD
** Pay is based on a number of factors including market location, qualifications, skills, and experience.
Digital Marketing Analytics Consultant
Posted 6 days ago
Job Viewed
Job Description
Eden Prairie, MN - Remote
Job Description
Primary Responsibilities: • Act as a thought leader, inspiring teams to adopt and expand data-driven decision-making practices. • Design, build, and deliver reports and dashboards that provide actionable insights to improve key objectives. • Collaborate with stakeholders to define measurement plans and develop a strategic roadmap to advance analytics maturity. • Harness data to assess and fine-tune campaign performance and optimize the user experience on websites. • Guide in transforming processes to better leverage data and insights, driving operational efficiency and improved outcomes. • Proven ability to collaborate with various stakeholders to define use cases and develop actionable roadmaps to achieve organizational objectives. • Oversee and guide a team conducting current-state analyses of analytics capabilities. • Analyze metrics from both IT and business sides to derive actionable insights. • Translate data into compelling recommendations and present them through executive-level storytelling. • Utilize AEP products, including Adobe Analytics, Adobe Target, Adobe CJO, and AJO, to optimize marketing efforts. • Collaborate with cross-functional teams, including IT, business, and marketing, to ensure alignment and achieve marketing goals. • Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.
Required Qualifications: • 8+ years of advanced experience conducting comprehensive assessments of analytics capabilities and leading the implementation of digital analytics strategies, from planning through execution and ongoing optimization. • 5+ years of hands-on experience working across a variety of MarTech tools and data sources, including analytics platforms, tag management systems, customer data platforms, audience segmentation tools, and activation platforms. • 5+ years of experience working with digital data sources, such as web analytics, advertising, audience, social, and search data, to drive actionable insights. • Strong knowledge of AEP products, including Adobe Analytics, Adobe Target, Adobe CJO, and AJO. • Proficiency in Power BI. • Excellent analytical skills with the ability to translate data into actionable insights. • Exceptional storytelling and presentation skills, with experience presenting to executive-level stakeholders. • Strong understanding of digital marketing channels and strategies. • Ability to work collaboratively with cross-functional teams. • Excellent communication and interpersonal skills. • Strong project management skills with the ability to manage multiple projects simultaneously. • Experience in the healthcare industry or with Government Programs and M&R acquisition portal marketing. • Familiarity with IT metrics and business metrics analysis. • Consumer acquisition experience marketing.
Preferred Qualifications: • Knowledge of broker marketing and • SEO knowledge. • Healthcare domain knowledge.
Manager, Digital Marketing Analytics & Insights
Posted today
Job Viewed
Job Description
Location:
4910 Tiedeman Road - Brooklyn, Ohio 44144Location:
Mobile - In office 3 days a week; 127 Public Square CLE, OH or 4910 Tiedeman Brooklyn, OH; 726 Exchange Street Buffalo, NY
Job Summary:
We are seeking a strategic and results-drivenDigital Marketing Analytics & Insights Managerto lead our data-driven brand marketing initiatives supporting Business Banking. This role is ideal for a professional with a strong foundation indigital marketing analytics,data management, andreporting, who also bringsbusiness acumenandleadership capabilitiesto drive performance and growth.
Key Responsibilities:
- Strategic Leadership
- Translate complex data into strategic recommendations for marketing and business stakeholders.
- Partner with cross-functional teams (Marketing, Product, Finance) to align marketing strategies with business goals.
- Mentor and lead a team of analysts or data specialists, fostering a culture of curiosity and continuous improvement.
- Analytics & Insights
- Develop and manage marketing performance dashboards and KPIs across digital channels (social, programmatic, display, email, etc.).
- Analyze campaign performance and customer behavior to generate actionable insights.
- Conduct A/B testing and conversion rate optimization (CRO) analysis.
- Data Management & Reporting
- Oversee the collection, integration, and governance of marketing data from multiple platforms (Google Analytics, CRM, ad platforms, etc.).
- Automate and streamline reporting processes to ensure timely and accurate delivery of insights.
- Collaborate with data engineering teams to ensure data quality and accessibility.
Qualifications:
- Excellent communication and storytelling skills with the ability to influence stakeholders.
- Proven leadership experience with a track record of driving business impact through data.
- Strong understanding of digital marketing channels and attribution modeling.
- Bachelor's or Master's degree in Marketing, Statistics, Business Analytics, Data Science, or related field or equivalent experience.
- 5+ years of experience in leadership role supporting digital marketing analytics, data management, or marketing performance reporting.
- Proficiency in tools such as Google Analytics, Adobe Analytics, Tableau/Power BI, SQL, Excel, and marketing automation platforms.
This position is NOT eligible for employment visa sponsorship for non-U.S. citizens.
COMPENSATION AND BENEFITS
This position is eligible to earn a base salary in the range of $140,000 to $150,000 annually depending on location and job-related factors such as level of experience. Compensation for this role also includeseligibility forshort-term incentive compensation and deferred incentive compensation subject to individual and company performance.Please click here for a list of benefits for which this position is eligible.
Job Posting Expiration Date: 10/03/2025 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing
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Manager, Digital Marketing Analytics & Insights
Posted today
Job Viewed
Job Description
Location:
4910 Tiedeman Road - Brooklyn, Ohio 44144Location:
Mobile - In office 3 days a week; 127 Public Square CLE, OH or 4910 Tiedeman Brooklyn, OH; 726 Exchange Street Buffalo, NY
Job Summary:
We are seeking a strategic and results-drivenDigital Marketing Analytics & Insights Managerto lead our data-driven brand marketing initiatives supporting Business Banking. This role is ideal for a professional with a strong foundation indigital marketing analytics,data management, andreporting, who also bringsbusiness acumenandleadership capabilitiesto drive performance and growth.
Key Responsibilities:
- Strategic Leadership
- Translate complex data into strategic recommendations for marketing and business stakeholders.
- Partner with cross-functional teams (Marketing, Product, Finance) to align marketing strategies with business goals.
- Mentor and lead a team of analysts or data specialists, fostering a culture of curiosity and continuous improvement.
- Analytics & Insights
- Develop and manage marketing performance dashboards and KPIs across digital channels (social, programmatic, display, email, etc.).
- Analyze campaign performance and customer behavior to generate actionable insights.
- Conduct A/B testing and conversion rate optimization (CRO) analysis.
- Data Management & Reporting
- Oversee the collection, integration, and governance of marketing data from multiple platforms (Google Analytics, CRM, ad platforms, etc.).
- Automate and streamline reporting processes to ensure timely and accurate delivery of insights.
- Collaborate with data engineering teams to ensure data quality and accessibility.
Qualifications:
- Excellent communication and storytelling skills with the ability to influence stakeholders.
- Proven leadership experience with a track record of driving business impact through data.
- Strong understanding of digital marketing channels and attribution modeling.
- Bachelor's or Master's degree in Marketing, Statistics, Business Analytics, Data Science, or related field or equivalent experience.
- 5+ years of experience in leadership role supporting digital marketing analytics, data management, or marketing performance reporting.
- Proficiency in tools such as Google Analytics, Adobe Analytics, Tableau/Power BI, SQL, Excel, and marketing automation platforms.
This position is NOT eligible for employment visa sponsorship for non-U.S. citizens.
COMPENSATION AND BENEFITS
This position is eligible to earn a base salary in the range of $140,000 to $150,000 annually depending on location and job-related factors such as level of experience. Compensation for this role also includeseligibility forshort-term incentive compensation and deferred incentive compensation subject to individual and company performance.Please click here for a list of benefits for which this position is eligible.
Job Posting Expiration Date: 10/03/2025 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing
Digital Marketing Analytics & Insights Lead
Posted 6 days ago
Job Viewed
Job Description
Digital Marketing Analytics & Insights Lead
Company:
The Boeing Company
Boeing Global Services is seeking a Digital Marketing Analytics & Insights Lead . This role can be located in Seattle , WA ., Denver , CO ., or Plano , TX .
About the Role
The Digital Marketing Analytics & Insights Lead will play a critical role in helping shape how Boeing Global Services (BGS) measures and optimizes digital marketing performance across the full customer journey. From awareness-building campaigns to lead generation and conversion-focused initiatives, this role ensures data drives strategic decision-making across our marketing ecosystem.
We're looking for a candidate who can go beyond reporting - someone who can connect the dots, develop a performance narrative, and influence how we approach marketing in a complex, B2B environment. You'll partner closely with campaign leads, capability SMEs, sales teams, and executive stakeholders to track success, uncover insights, and continuously improve our approach.
Responsibilities
- Develop and implement a scalable performance measurement framework that supports both transactional (e.g., lead gen, campaign conversion) and non-transactional (e.g., brand awareness, customer education) marketing initiatives.
- Own the end-to-end analytics workflow from tagging and data capture to reporting and performance optimization.
- Leverage tools such as Adobe Analytics, Google Tag Manager, Salesforce, Tableau, and other platforms to build, refine, and automate reporting infrastructure.
- Create dynamic dashboards and performance scorecards for key stakeholders, ensuring visibility into KPIs and trends across the full funnel.
- Define and operationalize multi-touch attribution models, working with stakeholders to determine appropriate business rules.
- Aggregate and mine marketing data to uncover actionable insights that inform campaign strategy, content decisions, media planning, and customer experience enhancements.
- Partner with campaign strategists and channel owners to test, learn, and iterate based on data-driven insights.
- Support the ongoing maturity of our analytics capabilities, helping define roadmaps, technology needs, and training opportunities.
- Collaborate with Sales, Product Marketing, and Customer Experience teams to align on shared goals and metrics.
- Mentor junior analysts and support capability development across the broader marketing organization.
- Stay current on industry trends, tools, and innovations in marketing measurement and performance optimization.
- Bachelor's degree in marketing, business, data science, analytics, or a related field.
- 7+ years of experience in digital marketing performance analysis or a related analytics role.
- Deep knowledge of Adobe Analytics, Google Analytics/360, Google Tag Manager, Salesforce, Tableau, and other measurement platforms.
- Experience or knowledge of account-based marketing strategy and related platforms such as Demandbase or 6Sense
- Strong understanding of marketing attribution models, media measurement strategies, and customer journey mapping.
- Demonstrated ability to translate complex data into clear, actionable insights and stories for business stakeholders.
- Experience supporting both brand and demand campaigns within a B2B or complex enterprise environment.
- Proficient in Excel, SQL, and other data wrangling tools.
- Excellent communication and stakeholder management skills.
- Master's degree in marketing, analytics, business, or related field.
- Familiarity with account-based marketing (ABM) measurement and insights.
- Experience supporting marketing automation platforms and integrated campaign performance.
- Certifications in Adobe Analytics, Google Analytics 4, Salesforce, Tableau, or similar.
- Exposure to predictive analytics, AI-based insights, or advanced modeling techniques.
Boeing Global Services is modernizing its marketing function to be more digital-first, insight-driven, and customer-centric. As part of this transformation, you'll have a unique opportunity to shape how marketing performance is measured and communicated. If you're a strategic thinker who loves digging into data and influencing outcomes, we want to hear from you.
Drug Free Workplace:
Boeing is a Drug Free Workplace where post offer applicants and employees are subject to testing for marijuana, cocaine, opioids, amphetamines, PCP, and alcohol when criteria is met as outlined in our policies.
Pay & Benefits:
At Boeing, we strive to deliver a Total Rewards package that will attract, engage and retain the top talent. Elements of the Total Rewards package include competitive base pay and variable compensation opportunities.
The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work.
The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.
Pay is based upon candidate experience and qualifications, as well as market and business considerations.
Summary Pay Range:
Experienced: 124,950 - 169,050
Senior: 150,450 - 203,550
Language Requirements:
Not Applicable
Education:
Bachelor's Degree or Equivalent
Relocation:
This position offers relocation based on candidate eligibility.
Export Control Requirement:
This position must meet export control compliance requirements. To meet export control compliance requirements, a "U.S. Person" as defined by 22 C.F.R. §120.15 is required. "U.S. Person" includes U.S. Citizen, lawful permanent resident, refugee, or asylee.
Safety Sensitive:
This is not a Safety Sensitive Position.
Security Clearance:
This position does not require a Security Clearance.
Visa Sponsorship:
Employer will not sponsor applicants for employment visa status.
Contingent Upon Award Program
This position is not contingent upon program award
Shift:
Shift 1 (United States of America)
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Boeing is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law.
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