100 Sports Marketing jobs in the United States

Sports Marketing Manager

92002 Carlsbad, California Full Swing Golf

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Description Full Swing is the leader in sports technology, revolutionizing the way athletes and enthusiasts train, play, and experience the game. Trusted by the world’s best golfers including Tiger Woods, Jon Rahm, and Jordan Spieth, Full Swing delivers industry-leading golf simulators and launch monitors used both at home and on the PGA Tour. We blend cutting-edge hardware and software to bring golf to life like never before. Are you passionate about golf, baseball, and the intersection of sports, culture, and brand storytelling? We're looking for a Sports Marketing Manager to lead the charge in athlete and influencer marketing, event activations, brand partnerships, and social media collaborations. In this dynamic role, you’ll be at the forefront of shaping how the Full Swing brand connects with fans, athletes, and creators—bringing bold ideas to life through strategic partnerships and unforgettable experiences. From clubhouse conversations to dugout content, you’ll help define our presence in the sports world by building authentic, high-impact relationships that move the needle and make noise. Requirements What You Will Do: Athlete & Influencer Management Identify, negotiate, and manage relationships with top-tier athletes, influencers, and content creators in golf and baseball Coordinate product seeding, contract execution, and ensure deliverables are being met Serve as day-to-day liaison with talent and their management teams Event Partnerships & Activation Lead Full Swing presence at key events across golf and baseball (tournaments, training showcases, pro camps, MLB/NCAA events, etc.) Create effective on-site experiences that drive brand affinity and content creation Manage all logistics, booth planning, and athlete/influencer engagement on-site Brand Partnerships Identify and activate co-branded partnerships with complementary companies, facilities, and teams in golf and baseball Work with internal and external stakeholders to build custom programs that drive awareness, content, and sales Collaborate with sales and product teams to ensure alignment with business goals Social Media & Content Integration Work closely with the social team to ensure all athlete/influencer and event activations translate to effective social media activity Oversee planning and execution of athlete-led content Ensure all sponsored content is on-brand, high-quality, and tied to performance objective Do You Have: 8+ years’ experience in sports marketing, athlete/influencer management, or brand partnerships Proven track record of executing successful marketing programs with athletes and influencers Deep understanding of both golf and baseball landscapes—players, teams, leagues, and culture Excellent negotiation, communication, and relationship management skills Strong organizational skills and ability to thrive in a fast-paced, high-performance environment Experience managing contracts, deliverables, and content approvals Willingness to travel to events, games, and shoots Perform other duties as assigned You'll Shine Even Brighter If You Have: Experience at a sports brand, agency, or working directly with pro athletes Background in social media strategy and content development Familiarity with performance and launch monitor technology in sports What We Offer: Comprehensive Benefits Package – Medical, dental, and vision coverage, plus more 401(k) with Company Match – Up to 4% contribution match Paid Time Off – Generous PTO and paid holidays Supportive Work Environment – A relaxed, non-corporate atmosphere Team Culture – Engaging team bonding events and activities Onsite Wellness – Access to a personal trainer and gym facilities for a healthy work-life balance Ready to Grow with Us? At our company, rapid growth means endless opportunities! We’re committed to developing talent from within, offering clear career advancement paths across all roles. Over 70% of our managers—and many other key team members—were promoted internally. If you're eager to grow and make an impact, join us and see where your potential can take you! Full Swing Golf is an Equal Opportunity Employer. We believe everyone has the power to make a difference and are committed to fostering an inclusive workplace. We provide equal employment opportunities regardless of sex, race, color, gender, religion, marital or domestic partner status, age, national origin, ancestry, disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship, or genetic information. If you need an accommodation during the application or interview process, please contact #J-18808-Ljbffr

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Sports Marketing Associate

73116 Oklahoma City, Oklahoma Sports Business Ventures LLC

Posted 3 days ago

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New Balance# Sports Marketing AssociateBrighton, MAEntry LevelNew Balance is looking for a Sports Marketing Associate who would like to impact a growing category. The New Balance brand is going through incredible transformation, investing in Athletes within American Football. This individual will be responsible for managing day-to-day tactical tasks to successfully utilize sports marketing assets within and outside of the American football category.# LEVEL UP YOUR CAREER IN THE SPORTS INDUSTRYAccess your membership benefits. #J-18808-Ljbffr

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Sports Marketing Manager

55402 Minneapolis, Minnesota $70000 Annually WhatJobs

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full-time
Our client, a dynamic sports management firm, is seeking an innovative and experienced Sports Marketing Manager to lead their initiatives in **Minneapolis, Minnesota**. This exciting role involves developing and executing comprehensive marketing strategies to promote athletes, teams, and sports-related events, driving engagement and revenue growth.

You will be responsible for creating and implementing marketing campaigns across various channels, including digital media, social media, public relations, and traditional advertising. Your duties will include managing brand partnerships, negotiating sponsorship deals, and overseeing event marketing activities. You will also analyze market trends and competitor activities to identify new opportunities and optimize marketing efforts.

Key responsibilities involve managing the marketing budget, tracking campaign performance, and reporting on key metrics. You will collaborate closely with athletes, sports organizations, media outlets, and sponsors to ensure cohesive and impactful marketing initiatives. The Sports Marketing Manager will also be involved in content creation, public speaking engagements, and developing creative promotional materials.

The ideal candidate will possess a Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field. A Master's degree is a plus. A minimum of 5 years of experience in marketing, with at least 3 years specifically within the sports industry, is required. Proven success in developing and executing successful marketing campaigns and managing sponsorships is essential. Strong knowledge of digital marketing, social media strategy, and analytics tools is crucial. Excellent communication, negotiation, and interpersonal skills are paramount. The ability to work effectively in a fast-paced, high-pressure environment and manage multiple projects simultaneously is also important. This is a fantastic opportunity for a passionate marketing professional to make a significant impact in the sports world.
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Sports Marketing Manager

37201 Nashville, Tennessee $88000 Annually WhatJobs

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full-time
Our client is a prominent organization within the vibrant sports and entertainment industry, seeking an energetic and results-driven Sports Marketing Manager to join their team in Nashville, Tennessee . This role is ideal for a passionate individual with a proven track record in developing and executing successful marketing strategies within the sports sector. Responsibilities include creating and implementing comprehensive marketing plans to drive fan engagement, ticket sales, and brand awareness for sporting events and teams. You will manage all aspects of marketing campaigns, including digital marketing, social media, content creation, public relations, and partnerships. The ideal candidate will possess a deep understanding of the sports landscape, consumer behavior, and the latest marketing trends. You will collaborate closely with sponsorship teams, sales departments, and media partners to maximize brand visibility and revenue generation. Key duties involve analyzing campaign performance, managing marketing budgets, and identifying opportunities for innovation and growth. This position requires strong creative thinking, excellent communication skills, and the ability to foster strong relationships with stakeholders, athletes, and fans. If you are looking to make a significant impact in the world of sports marketing, this is an exceptional opportunity.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies for sports properties.
  • Manage all marketing campaigns, including digital, social media, and traditional advertising.
  • Drive fan engagement and ticket sales through innovative marketing initiatives.
  • Collaborate with sponsorship and sales teams to maximize partnership value.
  • Create compelling content and manage brand messaging across all platforms.
  • Analyze marketing performance metrics and provide actionable insights.
  • Manage marketing budgets and ensure efficient allocation of resources.
  • Develop and maintain relationships with media, influencers, and stakeholders.
  • Identify new opportunities for brand growth and audience acquisition.
  • Organize and promote sporting events and related marketing activities.
Qualifications:
  • Bachelor's degree in Marketing, Sports Management, Business, or a related field.
  • Minimum of 5 years of experience in sports marketing or a similar role.
  • Proven success in developing and executing marketing campaigns.
  • Strong understanding of the sports industry and fan engagement strategies.
  • Excellent knowledge of digital marketing, social media, and content creation.
  • Strong analytical and budget management skills.
  • Exceptional communication, interpersonal, and presentation skills.
  • Ability to work effectively in a fast-paced, dynamic environment.
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Senior Sports Marketing Manager

46201 Indianapolis, Indiana $98000 Annually WhatJobs

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full-time
Our client, a leading organization in the Leisure & Sports industry, is seeking a dynamic and innovative Senior Sports Marketing Manager to join their team in Indianapolis, Indiana, US . This role is essential for developing and executing comprehensive marketing strategies to promote sports events, athletes, and related brands, driving engagement and increasing brand visibility. The ideal candidate will possess a deep understanding of the sports marketing landscape, exceptional creative and strategic thinking skills, and a proven ability to manage multifaceted campaigns. This is a premier opportunity to shape the future of sports marketing with a respected industry leader.

Key Responsibilities:
  • Develop and implement integrated marketing plans and campaigns to promote sports properties, events, and athletes.
  • Manage marketing budgets effectively, ensuring optimal allocation of resources and strong ROI.
  • Identify and cultivate strategic partnerships and sponsorships with relevant brands and organizations.
  • Oversee the creation of compelling marketing content across various channels, including digital, social media, print, and broadcast.
  • Develop and execute digital marketing strategies, including SEO, SEM, social media marketing, and email campaigns.
  • Manage public relations efforts, media relations, and press event coordination.
  • Analyze market trends, competitor activities, and consumer behavior to inform marketing strategies.
  • Plan and execute promotional activities, fan engagement initiatives, and experiential marketing events.
  • Measure and report on the effectiveness of marketing campaigns, using key performance indicators (KPIs).
  • Collaborate with internal teams, including sales, operations, and creative services, to ensure cohesive brand messaging.
  • Build and maintain strong relationships with athletes, agents, media, and stakeholders.
  • Stay abreast of emerging trends and technologies in sports marketing and digital media.
  • Manage brand reputation and crisis communication strategies.
  • Contribute to the overall strategic planning and growth of the sports division.
  • Mentor and guide junior marketing team members.

Qualifications:
  • Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 6 years of progressive experience in sports marketing, with a proven track record of success in campaign development and execution.
  • Extensive knowledge of the sports industry, including major leagues, athletes, and fan demographics.
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, CRM).
  • Excellent strategic planning, analytical, and creative thinking skills.
  • Strong project management and organizational abilities.
  • Exceptional written and verbal communication and presentation skills.
  • Proven ability to build and manage relationships with key stakeholders.
  • Experience in sponsorship acquisition and management is highly desirable.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
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Director of Sports Marketing

77002 Houston, Texas $130000 Annually WhatJobs

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full-time
Our client, a prominent entity in the leisure and sports industry, is seeking a strategic and dynamic Director of Sports Marketing to lead their marketing initiatives in **Houston, Texas, US**. This senior leadership position will be responsible for developing and executing comprehensive marketing strategies to enhance brand visibility, drive fan engagement, and increase revenue across all sports properties. You will manage a team of marketing professionals, oversee campaign development, and cultivate strong relationships with media partners, sponsors, and influencers. The ideal candidate will possess a deep understanding of the sports marketing landscape, exceptional leadership qualities, and a proven track record of success in driving brand growth and fan acquisition. Responsibilities include setting marketing objectives, developing integrated marketing plans encompassing digital, social media, traditional advertising, and event marketing, and managing marketing budgets effectively. You will also be responsible for analyzing market trends, competitor activities, and performance metrics to optimize marketing efforts. A Bachelor's degree in Marketing, Business Administration, Sports Management, or a related field is required; an MBA or advanced degree is a plus. A minimum of 10 years of progressive experience in marketing, with at least 5 years in a leadership role within the sports or entertainment industry, is essential. Proven experience in sponsorship activation, digital marketing, fan engagement strategies, and brand management is highly valued. Strong analytical, creative, and communication skills are critical. This is an exciting opportunity to shape the marketing direction of a leading sports organization and contribute to its continued success.

Key Responsibilities:
  • Develop and implement overarching sports marketing strategies.
  • Lead and manage the marketing team.
  • Oversee brand development and fan engagement initiatives.
  • Manage sponsorship activation and partnership marketing.
  • Direct digital marketing, social media, and content strategies.
  • Analyze marketing campaign performance and ROI.
  • Manage marketing budgets and resource allocation.
  • Identify and pursue new marketing opportunities.
Qualifications:
  • Bachelor's degree in Marketing or related field; MBA preferred.
  • 10+ years of marketing experience; 5+ years in sports marketing leadership.
  • Proven success in brand building and fan engagement.
  • Strong understanding of digital marketing and social media.
  • Experience with sponsorship management.
  • Excellent leadership and communication skills.
  • Analytical and strategic thinking abilities.
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Senior Sports Marketing Manager

33601 Tampa, Florida $90000 Annually WhatJobs

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full-time
Our client, a leader in the leisure and sports industry, is seeking a creative and results-driven Senior Sports Marketing Manager to develop and execute innovative marketing strategies for our brand in Tampa, Florida, US . This vital role will be responsible for enhancing brand visibility, driving fan engagement, and increasing revenue through strategic marketing campaigns. The ideal candidate will have a proven track record in sports marketing, a deep understanding of consumer behavior within the sports landscape, and expertise in digital and traditional marketing channels. Responsibilities include developing comprehensive marketing plans, managing advertising campaigns, overseeing social media presence, and collaborating with media partners and sponsorships. You will also be instrumental in analyzing market trends, measuring campaign performance, and identifying new opportunities for growth. This position requires exceptional communication, leadership, and project management skills, with a passion for sports and entertainment. We are looking for a strategic thinker who can inspire teams, manage budgets effectively, and deliver measurable results in a fast-paced and exciting industry. Join our vibrant team and help shape the future of sports marketing. This is an unparalleled opportunity to make a significant impact within the sports and leisure sector.

Key Responsibilities:
  • Develop and implement integrated marketing strategies to promote sports events and initiatives.
  • Manage advertising, media buying, and promotional campaigns across various channels.
  • Oversee social media strategy and content creation to enhance fan engagement.
  • Build and maintain strong relationships with media outlets, sponsors, and partners.
  • Conduct market research and competitive analysis to identify opportunities and trends.
  • Track, analyze, and report on marketing campaign performance and ROI.
  • Manage marketing budgets and ensure efficient allocation of resources.
  • Collaborate with internal teams to ensure brand consistency and campaign alignment.
  • Stay current with emerging marketing technologies and best practices in the sports industry.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
  • Minimum of 6 years of experience in marketing, with a significant focus on sports marketing or event promotion.
  • Proven experience in developing and executing successful marketing campaigns.
  • Strong understanding of digital marketing, social media, and content strategy.
  • Excellent analytical, communication, and leadership skills.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Proficiency in marketing analytics tools and CRM software.
  • A passion for sports and a deep understanding of the sports industry.
  • Experience in budget management and team leadership is essential.
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Senior Sports Marketing Manager

64108 Kansas City, Missouri $110000 Annually WhatJobs

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full-time
Our client is seeking an innovative and results-oriented Senior Sports Marketing Manager to join their thriving organization in Kansas City, Missouri, US . This role will be responsible for developing and executing comprehensive marketing strategies to enhance brand visibility and engagement within the sports and entertainment sector. You will manage key partnerships, sponsorships, and promotional campaigns aimed at connecting with diverse fan bases and driving revenue growth. The ideal candidate possesses a deep understanding of the sports landscape, market trends, and consumer behavior. You will collaborate with cross-functional teams, including sales, public relations, and event management, to ensure cohesive and impactful marketing efforts. Responsibilities include overseeing campaign planning and execution, budget management, performance tracking, and reporting. This position requires a creative thinker with strong analytical skills to measure campaign effectiveness and optimize future strategies. You will also play a key role in identifying new marketing opportunities and developing innovative approaches to reach target audiences. Experience in managing sports-related events and activations is a significant plus. Qualifications: Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred. Minimum of 6 years of experience in marketing, with a significant focus on the sports or entertainment industry. Proven success in developing and implementing integrated marketing campaigns. Strong understanding of digital marketing channels, social media, content marketing, and traditional advertising. Excellent negotiation and relationship management skills for partnership and sponsorship activities. Proficiency in marketing analytics tools and CRM software. Outstanding written and verbal communication skills. Ability to manage multiple projects simultaneously in a fast-paced environment.
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Senior Sports Marketing Manager

80202 Denver, Colorado $90000 Annually WhatJobs

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full-time
Our client, a dynamic and leading organization in the sports and entertainment industry based in Denver, Colorado, US , is seeking a highly motivated and experienced Senior Sports Marketing Manager. This role is pivotal in developing and executing innovative marketing strategies to promote our client's brand, events, and athletes. The ideal candidate will possess a deep understanding of the sports landscape, a proven track record in marketing campaign management, and exceptional skills in digital marketing, social media, public relations, and event activation. You will be responsible for driving fan engagement, increasing brand visibility, and achieving key marketing objectives.

Responsibilities:
  • Develop and implement comprehensive marketing plans for sporting events, teams, and associated brands.
  • Manage and execute digital marketing initiatives, including social media campaigns, content marketing, SEO/SEM, and email marketing.
  • Oversee public relations efforts, media outreach, and press release distribution.
  • Develop and manage brand partnerships and sponsorship activations.
  • Create engaging marketing collateral, including advertisements, brochures, and online content.
  • Analyze market trends, competitor activities, and fan demographics to inform marketing strategies.
  • Manage marketing budgets effectively and track campaign performance against key metrics.
  • Collaborate with internal teams (e.g., sales, events, operations) to ensure integrated marketing efforts.
  • Plan and execute on-site fan engagement activities and promotional events.
  • Manage relationships with external agencies and vendors.
  • Monitor social media sentiment and engage with the fan community.
  • Stay up-to-date with the latest trends in sports marketing and digital engagement.

Required Qualifications:
  • Bachelor's degree in Marketing, Sports Management, Communications, or a related field. A Master's degree is a plus.
  • 5+ years of experience in marketing, with a significant focus on the sports industry.
  • Proven experience in developing and executing successful marketing campaigns for sports teams, leagues, or events.
  • Strong knowledge of digital marketing tools and platforms (e.g., Google Analytics, social media management tools, CRM systems).
  • Excellent written and verbal communication skills, with strong presentation abilities.
  • Demonstrated creativity and strategic thinking in marketing approach.
  • Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
  • Strong understanding of brand management and public relations principles.
  • Experience in event marketing and sponsorship activation is highly valued.
  • Ability to work flexible hours, including evenings and weekends, as required by event schedules.
  • Passion for sports and a deep understanding of fan culture.
This is an exciting opportunity to shape the marketing efforts of a prominent sports organization and contribute to its success.
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Senior Sports Marketing Manager

28201 Charlotte, North Carolina $95000 Annually WhatJobs

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full-time
Our client, a dynamic leader in the leisure and sports industry, is looking for a creative and strategic Senior Sports Marketing Manager to drive brand awareness and fan engagement in Charlotte, North Carolina, US . This exciting role involves developing and executing comprehensive marketing strategies for sports properties, sponsorships, and events. You will be responsible for leveraging market insights, digital channels, and traditional media to connect with target audiences and achieve key business objectives. Collaboration with internal teams, external agencies, and sports partners will be crucial for success.

Key responsibilities include:
  • Developing and implementing innovative marketing plans to promote sports leagues, teams, and events.
  • Managing sponsorship activation and ensuring maximum ROI for partners.
  • Overseeing digital marketing efforts, including social media, content creation, and online advertising.
  • Creating compelling marketing collateral and campaign materials across various media platforms.
  • Analyzing market trends and consumer behavior to identify new opportunities for growth.
  • Building and maintaining strong relationships with media outlets, influencers, and sports organizations.
  • Managing marketing budgets and tracking campaign performance against key metrics.
  • Leading and mentoring a team of marketing professionals.

The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, or a related field, with at least 6 years of progressive experience in sports marketing or a related field. A proven track record of developing successful marketing campaigns and managing significant budgets is essential. Strong knowledge of sports industry trends, digital marketing best practices, and media planning is required. Excellent communication, leadership, and project management skills are paramount. Experience with CRM platforms and marketing analytics tools is a significant advantage. This is a fantastic opportunity to make a significant impact in the exciting world of sports.
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