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The Manager of Brand Management is a cross-functional, highly-collaborative team member focused on furthering campaign and brand management efforts across Sony Pictures' theatrical releases. Collaborating with each department of the Marketing organization, this role helps facilitate the implementation of campaign strategies, executions, and marketing innovation.
RESPONSIBILITIES:
· In close collaboration with EVP, Global Marketing, maintain and monitor overall campaign plans, strategies, and timelines.
· Push for marketing innovation and maintain awareness of competitive marketing activity as well as the marketing industry at large.
· Continually look for ways to elevate and improve marketing efforts, strategy, and departmental collaboration.
· Identify areas of campaign need/attention and help set weekly strategic plan (i.e., a list of action items for achieving goals) for moving ideas and executions forward.
· Establish global marketing calendar.
· Facilitate filmmaker relationships with marketing groups, establishing and maintaining lists of inclusion and engagement.
· Work with department leaders to establish and facilitate action items in advance of key meetings and discussions.
· Oversee build of campaign, strategy, and special assignment presentation decks, working with department heads to flesh out presentations and meet deadlines.
· Set filmmaker meeting dates.
· Key point of marketing department contact for senior Marketing & Distribution Leadership.
· Point of contact and communication for filmmaker's and high-level talent's offices.
· Collation and synthesis of departmental script feedback.
· Point of contact for marketing department communication.
REQUIREMENTS:
· Bachelor's degree required.
· 6-8 years of experience in entertainment marketing.
· Self-starter with high level of initiative and ability manage multiple campaigns while still possessing an immaculate attention to detail
· Excellent written, oral communication, and effective team building skills
· Passionate, committed with a high level of energy
· Strong sense of ownership and urgency
· Must have an open communication and work collaboratively in a team environment, which takes into account managing expectations with multiple stakeholders
· Strategic critical thinker who can analyze and apply data to improve results
· Excellent organizational skills
· Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics. To request an accommodation for purposes of participating in the hiring process, you may contact us at

Job Description

Job Description

About Nexon

Nexon America is a branch of Nexon Co., Ltd., a global video game publisher and leading developer of online virtual worlds for PCs, consoles, and mobile devices. Nexon proudly offers celebrated franchises like MapleStory and Mabinogi that have been enjoyed by millions of players for over two decades. When we founded our Nexon America branch in 2006, we made it our goal to bring those unique games to western players using a player-first approach. We achieve that goal by applying our team’s outstanding free-to-play expertise and live game support to every decision, every day.

But we’re committed to more than our games! Here at Nexon America, we’re all about open communication, diversity, mutual respect, and collaboration, so we can bring out the best in each other. Nexies find support, friendship, and career growth all in one place! And because we know a healthy work-life balance is the key to happiness, Nexies also enjoy flexible hours, a hybrid work model, and extra perks like food trucks, happy hours, and team events. It’s why we’ve earned the Great Place to Work certification for 5 years running!

We’re looking to expand our team with passionate individuals who want to learn, play, and grow with us. Ready for a new challenge?

Summary of Position

The Brand Marketing Manager plays a critical role in shaping the success of Nexon America’s most strategic live-service titles across both PC/console and mobile platforms. This role is responsible for leading go-to-market planning, brand development, and full-funnel campaign execution for a portfolio that includes core action RPGs and anime-inspired live-service games.

As a key cross-functional leader, this individual will partner closely with Product, Creative, Social, CRM, Influencer, and PR teams to deliver campaigns that drive player awareness, acquisition, and retention. The role requires someone who can operate strategically while managing day-to-day execution — balancing big-picture thinking with operational precision.

The ideal candidate is passionate about building global gaming brands, experienced in launching combat-focused and culturally nuanced titles, and comfortable navigating cross-regional publishing dynamics with East Asian partners. This role also includes mentorship of junior brand staff and an opportunity to help evolve Nexon America’s marketing playbook for a portfolio of games with global potential.

We are currently working in the office 2-3x a week in a hybrid work model.

Job Responsibilities

• Lead brand marketing strategy and go-to-market planning for Khazan, Blue Archive, and Mabinogi. Own strategic briefs, audience positioning, messaging, and campaign development in partnership with product, creative, and cross-functional teams.
• Build and execute integrated marketing campaigns across channels including social, influencer, PR, CRM, paid media, partnerships, and platform activations to drive player awareness and engagement.
• Manage and mentor junior brand team members, helping grow their marketing acumen, cross-functional coordination, and campaign ownership.
• Monitor, report, and analyze the effectiveness of brand campaigns and provide insights and recommendations to optimize future efforts. Develop regular KPI-driven reports to keep stakeholders informed.
• Partner closely with the Nexon Korea HQ teams to ensure Western market needs are understood and integrated into global marketing materials, game development decisions, and release planning.
• Stay up to date on competitive titles, market trends, and emerging best practices to identify opportunities to differentiate Nexon’s anime/live service titles _ core PC/console RPGS to stay ahead of the curve.
• Other duties as assigned

Work Experience

• 6+ years of experience in brand or product marketing, with direct ownership of PC/console title launches, particularly in the action RPG or midcore-to-hardcore genre (e.g., The First Berserker: Khazan)
• Experience supporting anime-style, mobile or PC live-service games (e.g., Blue Archive, Mabinogi), with an understanding of player engagement and long-term content planning
• Deep knowledge of the online gaming market across PC/console and mobile platforms, including games-as-a-service models, virtual goods economies, and platform-specific marketing strategies
• Proven success leading cross-functional campaign planning, creative development, and stakeholder alignment
• Demonstrated experience mentoring junior marketers and managing campaign execution across multiple titles
• Experience working with East Asian development partners, with sensitivity to cross-regional publishing workflows and communication norms

Education, Professional Training, Technical Training or Certification

• Bachelor’s degree required
• MBA preferred

Knowledge/Skills

• Microsoft Office & Google Suite experience (Required)
• JIRA, Confluence, and/or other project management tools (Preferred)
• Deep knowledge of the online gaming market, including games-as-a-service models, virtual goods economies, and strong familiarity with both action RPGs (e.g., Soulslike, combat-focused PC/console titles) and anime/mobile game fandoms
• Results-driven personality that is self-motivated, well organized, and consistently delivers high quality work
• Excellent eye for iconic creative and ways to stand out in a crowded digital landscape
• Ability to execute on a wide variety of concurrent projects on schedule in a fast paced entrepreneurial environment
• Strong analytical, strategic and interpersonal skills
• Constantly looking for ways to learn and improve without missing deadlines despite managing sometimes large and often very complex projects

Management has the right to add or change duties and job requirements at any time.

Nexon’s Benefits and Perks

We offer medical, dental and vision plans for you, your spouse or domestic partner and your children. Employees who enroll in the high deductible health plan receive an annual employer contribution to a health savings account and company paid hospital indemnity benefits. We also provide company paid life, AD&D, short-term and long-term disability benefits as well as access to voluntary life and AD&D for yourself and your dependents, flexible spending accounts, a 401(k) savings plan with a company match, and pet insurance. Nexies are encouraged to take advantage of our monthly wellness credit, participate in lunchtime yoga, and enroll in language classes. We host bi-monthly catered lunches, monthly happy hours, and maintain a well-stocked snack bar. To help you maintain a good work life balance, we offer paid time off, sick days, company holidays, and a year-end break.

Nexon is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.

Compensation Description for Pay Transparency (annually)

The base salary range for this position in El Segundo, CA is $120,000 - $150,000 annually.

Our salary ranges are determined by market data based on position and level. The range displayed on each job posting reflects the minimum and maximum salaries for that position. An individual’s pay is determined by factors including, but not limited to, a candidate’s qualifications, skills, experiences, relevant education or training, and location.

Base pay is one part of the Total Rewards package that is provided to compensate and recognize employees for their work. This role may be eligible for additional discretionary bonuses/incentives, however the salary range listed in this job posting reflects the base salary only.

Beware of Recruitment Scams

We have been made aware of fraudulent recruitment activities by individuals falsely claiming to represent Nexon America. Our recruiters will only contact you from official company email addresses ending in @nexon.com and will follow a formal interview process. We will never request for payment or personal financial information such as photos of government-issued identification during the recruitment process or offer a job without a formal interview process. If you receive suspicious email, we advise you to mark the email as junk or spam, so your email provider will block future messages from the sender.

**Description**
Global Brand Management
+ Defines the global brand strategy
+ Identifies key drivers and opportunities for growth accelerating the geographic expansion to significantly increase sales
+ Implements a successful "at the door" ROI model focusing productivity per door
+ Prepares the 3⁃year global marketing calendar. Provides guidance to implement the marketing plan, the brand execution and secures support plans for all regions
+ Develops upscale gifting strategy to make the brand an all year gift destination
+ Leads the concept work, develops full marketing mix including positioning, packaging, pricing, advertising. Issues below the line marketing strategy and distribution recommendations
+ Presents strategic projects and business recommendations to Senior Management for approval and gets alignment from the Licensor
Project Management
+ Partners with Corporate Product Development to launch new and innovative products in the fragrance and beauty category, which meet strategic and business objectives as well as specific geographic or retailers' requirements
+ Works with Global Creative to create high⁃quality and flawless execution at point of sale
+ Leads Marketing team with focus on Digital, Online, CRM to build crafted, targeted, made⁃to⁃measure consumer marketing recruitment and rewarding programs
+ Partners with key retailers, online and editorial sites to build image driven, best⁃in⁃class and exclusive programs
+ Manages and coordinates all aspects of program development with Education, Retail Experience and Global Communications.
+ Works closely with all support groups as the project leader to achieve the successful on⁃time implementation of all programs
+ Issues marketing briefs to all relevant players of cross⁃functional teams to initiate delivery of all mix elements
+ Manages costs of goods, develops retail price simulations by tier, ensuring they are in line with overall financial targets
+ Ensures accurate forecasting identifying the right competitive models/benchmarks and doors
+ Leads team to prepare regular business analysis including competition reviews of ultra⁃prestige/artisanal fragrances to monitor and track brand development by account/door
+ Remains knowledgeable of up and coming trends, digital initiatives and luxury consumer insights/tastes in order to determine how they can apply to the brand and create new opportunities
Interaction with Licensor
+ Acts as the point person to build state of the art relationship with AERIN LLC
+ Leads weekly meetings with the AERIN LLC team
+ Prepares weekly business reviews, sales reporting
+ Updates on all aspects of a launch
+ Proposes new concepts, product ideas, sampling vehicles, retail partnerships, distribution roll out
+ Gets buy⁃in from Licensor on upcoming activity
Interaction with Regions
+ Communicates the global fragrance strategy and motivates throughout the global brand organization
+ Oversees the regional marketing plans. Assists regions in building their local marketing plans, calendars and support plans
+ Ensures programs, objectives and strategies are clearly and effectively communicated to the Regions and Affiliates in a timely manner
+ Delivers presentations to regional teams and affiliates at the regional round tables and select meetings
+ Guides regions in preparing sales meetings and presentations to retail partners Management
+ Manages AERIN Beauty team
+ Develops, coaches and empowers team members
+ Provides opportunities to grow and gain visibility
**Qualifications**
+ Bachelor's Degree, Master's Degree is a plus
+ Minimum 12 years+ relevant work experience in Global and Applied Marketing, preferably in the luxury world, beauty and fragrance industry
+ Experience in brand building is a plus
+ Candidate has experience in dealing with CRM programs involving consumer engagement activities to build loyalty, retain, reward and "treat" customers
+ Knowledge of the international retail environment. Experience abroad is a plus
+ Experience in dealing with a licensor or in B to B (managing high profile clients)
+ Knowledge of luxury environment and consumer mindsets/expectations in high⁃end beauty and/or fashion
+ Knowledge of project management, product development, consumer engagement, packaging design, merchandising/store design, advertising and sales and their impact on ultra⁃prestige product marketability
+ Strong analytical and leadership skills
+ Diplomatic skills combined with a high sense of service
+ Strong collaboration and influence with other people (direct reports, indirect reports, support teams, regional partners, third parties)
+ Must be excellent team player with ability to build, foster and nurture relationships with members of the global marketing and creative teams and cross⁃functional teams
+ Well⁃organized, able to drive projects in full autonomy
+ Strong Creative skills including the utmost attention to details, interested in arts/design/fashion and trends
+ Excellent presentation skills, written and verbal communication
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact

At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases. At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing. Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers. The Sr Manager Brand Management plays a central role in creating the strategy for near-term profitable brand growth (<18 months), leading portfolio management including renovation & tactical innovation, price package architecture (PPA) and pricing strategy. Responsible for leveraging actionable insights to drive end-to-end optimization, I&R, and unlock consumer & customer value. This role is accountable for championing the category, brand and consumer strategy in the near-term plan. **Key Responsibilities** + **Consumer & Customer Intimacy** : + Develop a deep understanding of the demographics, psychographics, occasions, path to purchase, and behavioral drivers of the brand's consumer through data and research to prioritize growth opportunities. + Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications), and retail programs. + **Business Planning** : + P&L ownership to ensure that key business KPIs are met-revenue, profit, market share, and Brand Health. + End-to-end cross-functional leadership to drive optimized portfolio & value chain. + Lead the development of strategic revenue management strategies to drive long-term profitable growth for the business including pricing, promo, and price pack architecture (PPA). + Project end-to-end impact of business plan and prepare cross-functional teams to deliver (procurement, T&P, ensure supply, etc.). + Manufacturing & distribution capabilities / Long Term Sourcing & Procurement Strategy. + Strategically chart a course for the category, portfolio, and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internal teams and customers; prioritized rewarding sensorial experience like superior taste, alluring packaging, and breakthrough communications. + Lead monthly business planning process for brand, including collaborating with Demand Planning, Finance, and Customer teams on forecast and business tracking. + **Brand & Product Experience** : + Within the context of the division's Innovation / Renovation strategy, support tactical I&R pipeline development based on key consumer, shopper, and marketplace data. + In collaboration with cross-functional and external experts, lead tactical innovation projects (e.g., new count sizes, special packs, lift/shifts) in support of the brand's innovation strategy. + **Commercial Excellence** : + Translate 3-year strategic plan into an annual commercial plan to drive sales and marketing tactics through retailer channels and partners. + Ensure solutions are differentiated, creating brand value and influencing purchase behavior. + Partner closely with sales to develop and communicate portfolio plans to the sales organization. + **Talent Management** : + Lead by example to motivate and inspire direct reports and cross-functional teams supporting the brand to exceed high performance targets. + Actively communicate expectations and provide regular feedback against those expectations through a robust performance management process, working with each team member to evaluate performance, provide feedback and training. + Work with direct reports to build appropriate development plans and coach team to ensure that the training activities achieve mutual, agreed-upon objectives. + Participate in talent recruitment and selection to staff the organizations with the best people for current jobs, as well as future leadership, promoting workforce diversity. + Foster the sharing of best practices. **Experience and Education Requirements** + Bachelor Degree in marketing or related business field; or equivalent experience. + MBA Preferred. + At least 7 years of work experience in product or brand management. + Demonstrated ability and initiative to drive cross-functional teams and agencies to deliver on collective brand goals. + Experience developing strategic plans and budgets, such as communication campaigns or commercialization strategies. **Preferred Skills** + Knowledge of budget control methods, policies, and procedures + Strong negotiation and relationship-building skills + Strong research and strategic analysis skills + Ability to work independently, autonomously, and adapt quickly to change to deliver results + Must have strong problem-solving and decision-making skills + Excellent communication (both verbal and written) and interpersonal skills + Basic financial acumen and understanding of calculating risk/return on business decisions + Ability to prioritize workload and self-manage projects, handle multiple tasks, and meet strict deadlines + Proficient in Microsoft Office Applications Top consideration will be given to local candidates and those willing to relocate to Bridgewater, NJ; Chicago, IL; West Palm Beach, FL. The approximate pay range for this position is $145,000 to $190,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location. Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us | Nestlé Careers (nestlejobs.com) ( It is our business imperative to remain a very inclusive workplace. To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home. The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- . This position is not eligible for Visa Sponsorship. Review our applicant privacy notice before applying at Job Requisition: 363588

**Job Description**
**The** **Position**
The Director, MedTech Marketing & Brand Management, will lead the strategic direction and execution of key marketing initiatives for the MedTech business unit. This role reports directly to the MedTech Business Unit Lead and oversees two Associate Directors responsible for Direct Sales Marketing and Market Development. The Director ensures alignment of marketing strategies with commercial objectives, manages promotional budgets, and drives go-to-market planning, research, and program effectiveness.
The ideal candidate will transform the marketing team from a focus on asset production and program management to a fully integrated sales and strategic marketing function. With urgency and creativity, they will partner with Medical Education on the execution of localized, bottom-up marketing / Med Education efforts-leveraging regional KOL speakers, targeted events, and mobile simulation labs to drive engagement. They will also oversee the development and deployment of top-down strategic assets / programs that articulate the Jada System's clinical, operational, and economic value, supporting its standardization across the perinatal quality landscape and broader health systems. Additionally, the candidate will champion targeting and profiling strategies, as well as call point detailing and message mapping, to enrich face-to-face interactions and maximize field impact.
**Responsibilities**
Strategic Leadership
+ Develop and execute integrated marketing strategies aligned with business goals.
+ Oversee and support Associate Directors in Direct Sales Marketing and Market Development.
+ Drive adoption in base accounts, close new accounts, and re-engage dormant accounts.
Operational Management
+ Manage promotional budgets, project planning, and go-to-market strategies.
+ Interpret data and research to inform decisions and measure program effectiveness.
+ Liaising with Global Marketing, Pipeline Asset Development/Management, Global Medical Affairs, and Outcomes Research.
Field-Based Marketing
+ Partner with Sales & Medical Education teams to execute field-based tactics include KOL engagement, regional events, and mobile simulations.
+ Collaborate with cross-functional teams to support institutional value offerings and strategic partnerships.
**Required Education, Experience and Skills**
+ Bachelor's degree in Marketing, Business, or related field required.
+ MBA or advanced degree preferred.
+ Ten plus years of progressive marketing experience in healthcare or MedTech.
+ Proven track record of leading high-performing teams. Experience with go-to-market strategy and field-based marketing.
+ Strategic thinking and executional excellence.
+ Strong leadership and team development.
+ Project and budget management.
+ Effective communication and stakeholder engagement.
OGNPPH
**Who We Are:**
Organon delivers ingenious health solutions that enable people to live their best lives. We are a $6.5 billion global healthcare company focused on making a world of difference for women, their families and the communities they care for. We have an important portfolio and are growing it by investing in the unmet needs of Women's Health, expanding access to leading biosimilars and touching lives with a diverse and trusted portfolio of health solutions. Our Vision is clear: A better and healthier every day for every woman.
**US and PR Residents Only**
For more information about personal rights under Equal Employment Opportunity, visit:
EEOC Poster
EEOC GINA Supplement
OFCCP EEO Supplement
OFCCP Pay Transparency Rule
Organon is an Equal Opportunity Employer. We are committed to fostering a culture of inclusion, innovation, and belonging for all employees and job applicants. We ensure all employment practices are conducted without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability, veteran status, or any other characteristic protected by state or federal law.
**Search Firm Representatives Please Read Carefully**
Organon LLC., does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
**Applicable to United States Positions Only:** Under various U.S. state laws, Organon is required to provide a reasonable estimate of the salary range for this job. Final salary determinations take a number of factors into account including, but not limited to, primary work location, relevant skills, education level, and/or prior work experience. The applicable salary range for this position in the U.S. is stated below. Benefits offered in the U.S. include a retirement savings plan, paid vacation and holiday time, paid caregiver/parental and medical leave, and health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.
**Annualized Salary Range (US)**
$68,000.00 - 285,800.00
**Please Note: Pay Ranges are Specific to local market and therefore vary from country to country**
**Employee Status:**
Regular
**Relocation:**
No relocation
**VISA Sponsorship:**
**Travel Requirements:** **Organon employees must be able to satisfy all applicable travel and credentialing requirements, including associated vaccination prerequisites.**
**Flexible Work Arrangements:**
**Shift:**
**Valid Driving License:**
**Hazardous Material(s):**
**Number of Openings:**
1
**Requisition ID:** R534752

Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an exceptional Head of Brand Management to lead the strategy and execution for their flagship confectionery brands. This role, based in **Orlando, Florida, US**, requires a seasoned marketing professional with a deep understanding of consumer behavior, market trends, and brand building within the competitive FMCG landscape. You will be responsible for developing and implementing innovative brand strategies that drive market share, consumer engagement, and profitability. This includes overseeing product innovation, marketing campaigns, packaging design, and channel strategy. The Head of Brand Management will manage a team of brand managers and marketing professionals, fostering a collaborative and high-performance environment.

Key responsibilities include:

• Developing and executing comprehensive brand strategies for the confectionery portfolio.
• Leading market research and consumer insights to inform brand planning.
• Managing the annual marketing budget and optimizing media spend.
• Overseeing the development and execution of integrated marketing campaigns across all channels.
• Driving product innovation pipeline and go-to-market strategies.
• Collaborating with sales, R&amp;amp;amp;amp;amp;amp;amp;amp;amp;D, and supply chain teams to ensure brand consistency and success.
• Monitoring brand performance metrics, market share, and competitive landscape.
• Mentoring and developing a high-performing brand marketing team.
• Ensuring effective packaging design and communication for all products.

The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, or a related field, with an MBA or equivalent preferred. A minimum of 10 years of experience in brand management within the FMCG sector, specifically with experience in food or confectionery, is required. Demonstrated success in building and growing consumer brands, launching new products, and managing integrated marketing campaigns is essential. Strong analytical, strategic thinking, leadership, and communication skills are paramount. Experience with global markets is a plus. This is a significant opportunity to shape the future of iconic brands in the vibrant **Orlando, Florida, US** market.

Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and strategic Head of Brand Management to lead their brand portfolio in **Phoenix, Arizona, US**. This senior leadership position will be responsible for developing and executing comprehensive brand strategies that drive market share, consumer engagement, and profitable growth. You will oversee all aspects of brand marketing, including advertising, promotions, digital marketing, and new product introductions. The ideal candidate possesses a deep understanding of consumer behavior, market trends, and competitive landscapes within the FMCG industry.

Key responsibilities include setting the vision and direction for key brands, developing annual marketing plans, and managing brand P&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;Ls. You will lead and mentor a team of brand managers and marketing professionals, fostering a collaborative and high-performance environment. Experience in developing integrated marketing campaigns across multiple channels, including digital, social media, and traditional advertising, is essential. You will also collaborate closely with sales, product development, and R&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;D teams to ensure brand strategies are aligned with business objectives. A Bachelor's degree in Marketing, Business Administration, or a related field is required, with an MBA or equivalent strongly preferred. A minimum of 10 years of experience in brand management within the FMCG sector, with at least 3 years in a senior leadership role, is mandatory. Demonstrated success in building and growing iconic brands is a must. This is a prime opportunity to shape the future of leading consumer brands in **Phoenix, Arizona, US**.

Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced and dynamic Head of Brand Management to lead their brand strategy and execution in **Durham, North Carolina, US**. This pivotal role will be responsible for developing and implementing comprehensive brand plans that drive consumer engagement, market share growth, and profitability. The ideal candidate will possess a deep understanding of the FMCG sector, exceptional strategic marketing skills, and a proven ability to build and nurture strong consumer brands.

Key Responsibilities:

• Develop and execute overarching brand strategies, positioning, and communication plans to drive consumer awareness, preference, and loyalty.
• Conduct in-depth market analysis, consumer insights research, and competitive landscape assessments to identify growth opportunities and strategic imperatives.
• Lead the development of annual marketing plans, including advertising, promotions, digital marketing, and in-store activities, ensuring alignment with business objectives.
• Manage the brand's P&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;L, ensuring profitable growth and effective management of marketing budgets.
• Oversee the creative development process for all brand communications, ensuring consistency in messaging and brand identity across all touchpoints.
• Collaborate with product development teams to drive innovation, new product launches, and portfolio management within the brand.
• Manage relationships with advertising agencies, media partners, and other external stakeholders.
• Analyze brand performance metrics, sales data, and market trends to measure effectiveness of marketing initiatives and identify areas for improvement.
• Lead and mentor a team of brand managers and marketing professionals, fostering a culture of innovation and high performance.
• Ensure strong cross-functional collaboration with sales, R&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;D, supply chain, and finance teams to deliver integrated brand experiences.
• Stay abreast of emerging consumer trends, marketing technologies, and competitive activities within the FMCG industry.
• Champion the brand vision and ensure its effective implementation across all consumer touchpoints.

Qualifications:

• MBA or Master's degree in Marketing, Business Administration, or a related field.
• Minimum of 8 years of progressive experience in brand management, with a significant focus on the FMCG sector.
• Demonstrated success in developing and executing winning brand strategies that have driven market share and profitability growth.
• Deep understanding of consumer behavior, market dynamics, and integrated marketing communications.
• Proven experience in P&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;L management, budget allocation, and ROI analysis for marketing investments.
• Exceptional leadership, strategic thinking, and analytical skills.
• Strong communication, presentation, and interpersonal skills, with the ability to influence stakeholders at all levels.
• Experience with digital marketing, social media strategy, and e-commerce platforms.
• Proficiency in market research tools and data analysis techniques.
• Creative mindset with a passion for building iconic consumer brands.

Join our client and lead the charge in shaping the future of our renowned consumer brands.

Our client, a distinguished leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and dynamic Director of Brand Management to lead brand initiatives in Kansas City, Missouri, US . This executive-level position is responsible for developing and executing comprehensive brand strategies to drive market share, enhance brand equity, and achieve ambitious business objectives. The ideal candidate will possess a profound understanding of consumer behavior, a flair for creative marketing, and a proven ability to manage and grow iconic brands.

Key responsibilities include:

• Developing and implementing long-term brand strategies and annual marketing plans for key FMCG product portfolios.
• Leading market research and consumer insights initiatives to identify growth opportunities and unmet consumer needs.
• Overseeing the development and execution of integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and in-store promotions.
• Managing brand budgets, forecasting sales, and monitoring profitability to ensure financial targets are met.
• Collaborating closely with product development, sales, and channel marketing teams to ensure cohesive brand execution.
• Building and mentoring a high-performing brand management team.
• Monitoring competitive landscape and identifying strategic responses to market dynamics.
• Ensuring brand consistency across all touchpoints and communications.
• Analyzing campaign performance and making data-driven recommendations for optimization.
• Identifying and exploring opportunities for new product innovation and brand extensions.

Qualifications:

• Master's degree in Marketing, Business Administration, or a related field; MBA strongly preferred.
• Minimum of 10-12 years of progressive experience in brand management within the FMCG industry.
• Demonstrated success in launching and growing consumer brands, with a strong portfolio of past campaigns.
• Expertise in consumer insights, market analysis, and brand positioning.
• Exceptional strategic thinking, creative problem-solving, and analytical skills.
• Strong leadership and team management capabilities.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in digital marketing strategies and social media platforms.
• Experience with shopper marketing and retail execution is a significant advantage.

This is an exceptional opportunity for a seasoned marketing leader to shape the future of well-loved brands within a thriving consumer goods company.