5,820 Vp Of Marketing jobs in the United States

VP, Marketing Strategy

10176 New York, New York JPMorgan Chase

Posted today

Job Viewed

Tap Again To Close

Job Description

Chase Media Solutions is seeking a dynamic and experienced VP, Marketing Strategy to support the evolution of the Offers and Shopping B2B Marketing team. This hands-on role requires a creative visionary who can partner closely with Sales, Events, Comms, and Product teams to craft compelling materials for both client-facing and internal presentations. The ideal candidate will be instrumental in ensuring our pitches and presentations are smart, sharp, and tailored to meet the needs of our clients and internal stakeholders.
**Job responsibilities**
+ Co-Own and evolve the narrative strategy for Chase Media Solutions and specific strategies tied to key merchant accounts.
+ Actively write, use, and adapt messaging to ensure relevance and impact in partnership with Analytics, Research, and Sales
+ Lead content strategy and writing across various materials, including pitch narratives, vertical storylines, and thought leadership narratives.
+ Identify new opportunity areas and craft narratives that resonate with target audiences.
+ Collaborate with cross-functional teams to translate ad product updates into marketing-friendly messaging.
+ Develop creative briefs that guide the creation of marketing materials and campaigns and socialize to leadership and cross-functional teams.
+ Supporting Executive Director with budgeting requests, approvals, and reporting.
+ Partner closely with Sales and Product teams to ensure alignment and consistency in messaging.
+ Support the team in maintaining a clear and confident presence in the market.
+ Stay informed about industry trends and competitor strategies to adapt narratives accordingly.
**Required qualifications, capabilities, and skills**
+ Bachelor's degree
+ Minimum of 10 years of experience in content strategy, storytelling, or within an agency.
+ Proven track record of developing successful narratives and messaging strategies.
+ Strong writing and editing skills with attention to detail.
+ Excellent communication and collaboration skills.
+ Ability to work independently and lead projects from concept to execution.
+ Familiarity with media solutions and B2B ad products
+ Must be fluent in Canva for designing and creating visually appealing materials.
+ Proficiency in Microsoft Office suite of tools, including Word, Excel, and PowerPoint.
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
**Base Pay/Salary**
New York,NY $133,000.00 - $190,000.00 / year
View Now

VP, Marketing Strategy

10001 New York, New York JPMorgan Chase Bank, N.A.

Posted 4 days ago

Job Viewed

Tap Again To Close

Job Description

Permanent
Chase Media Solutions is seeking a dynamic and experienced VP, Marketing Strategy to support the evolution of the Offers and Shopping B2B Marketing team. This hands-on role requires a creative visionary who can partner closely with Sales, Events, Comms, and Product teams to craft compelling materials for both client-facing and internal presentations. The ideal candidate will be instrumental in ensuring our pitches and presentations are smart, sharp, and tailored to meet the needs of our clients and internal stakeholders.

Job responsibilities

  • Co-Own and evolve the narrative strategy for Chase Media Solutions and specific strategies tied to key merchant accounts.
  • Actively write, use, and adapt messaging to ensure relevance and impact in partnership with Analytics, Research, and Sales
  • Lead content strategy and writing across various materials, including pitch narratives, vertical storylines, and thought leadership narratives.
  • Identify new opportunity areas and craft narratives that resonate with target audiences.
  • Collaborate with cross-functional teams to translate ad product updates into marketing-friendly messaging.
  • Develop creative briefs that guide the creation of marketing materials and campaigns and socialize to leadership and cross-functional teams.
  • Supporting Executive Director with budgeting requests, approvals, and reporting.
  • Partner closely with Sales and Product teams to ensure alignment and consistency in messaging.
  • Support the team in maintaining a clear and confident presence in the market.
  • Stay informed about industry trends and competitor strategies to adapt narratives accordingly.

Required qualifications, capabilities, and skills
  • Bachelor's degree
  • Minimum of 10 years of experience in content strategy, storytelling, or within an agency.
  • Proven track record of developing successful narratives and messaging strategies.
  • Strong writing and editing skills with attention to detail.
  • Excellent communication and collaboration skills.
  • Ability to work independently and lead projects from concept to execution.
  • Familiarity with media solutions and B2B ad products
  • Must be fluent in Canva for designing and creating visually appealing materials.
  • Proficiency in Microsoft Office suite of tools, including Word, Excel, and PowerPoint.

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Base Pay/Salary
New York,NY $133,000.00 - $190,000.00 / year

Apply Now

VP, Marketing

80166 Littleton, Colorado EchoStar

Posted 5 days ago

Job Viewed

Tap Again To Close

Job Description

**Company Summary**
EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
**Department Summary**
Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.
**Job Duties and Responsibilities**
+ Brand Marketing
+ Own and evolve the brand identity, voice, and positioning to drive brand equity and relevance in a competitive market.
+ Lead integrated marketing campaigns across channels (TV, digital, OOH, experiential, social, PR) that build awareness, drive affinity, and differentiate the brand.
+ Partner with Product and Customer Experience teams to ensure brand consistency across the full customer journey.
+ Monitor market trends, competitive landscape, and consumer insights to identify new opportunities for brand growth and differentiation.
+ Performance Marketing
+ Lead full-funnel marketing strategies to drive traffic, conversions, and customer acquisition across digital and physical retail channels.
+ Oversee media planning, buying, and optimization across paid social, search, display, affiliate, influencer, and programmatic platforms.
+ Own customer segmentation, lifecycle marketing, and retargeting strategies to improve ROI and retention.
+ Set aggressive performance KPIs and continuously test, measure, and optimize spend and tactics.
+ Team & Cross-Functional Leadership
+ Build and mentor a high-performing, multidisciplinary marketing team across brand, growth, media, and creative.
+ Collaborate with Sales, Product, and Retail teams to align on go-to-market strategies and demand-generation priorities.
+ Manage relationships with external agencies, media partners, and martech vendors.
**Skills, Experience and Requirements**
+ 10+ years of progressive experience in marketing roles, with at least 5 years in a senior leadership position.
+ Proven success in both brand and performance marketing roles, ideally within a fast-paced, competitive category such as telecom, tech, or consumer services.
+ Experience leading large-scale campaigns with significant media budgets.
+ Strong understanding of digital channels, customer analytics, and media attribution.
+ Demonstrated ability to lead cross-functional teams and influence at the executive level.
+ Comfortable operating at both the strategic and executional level.
+ Bachelor's degree in Marketing, Business, or related field; MBA preferred.
**Salary Ranges**
Compensation: $200,000.00/Year - $300,000.00/Year
**Benefits**
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.
We are an Equal Opportunity/Affirmative Action employer and will consider all qualified applicants for employment without regard to race, color, religion, gender, pregnancy, sex, sexual orientation, gender identity, national origin, age, genetic information, protected veteran status, disability, or any other basis protected by local, state, or federal law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. U.S. Citizenship is required for certain positions. EEO is the law.
At EchoStar, you have the right to request reasonable accommodations. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact This contact information is for accommodation requests only; you may not use this contact information to inquire about the status of an application.
View Now

Vp Marketing & Sales

Minneapolis, Minnesota StrategicSource, Inc.

Posted today

Job Viewed

Tap Again To Close

Job Description

Job Description

Job Description

StrategicSource is seeking a results-driven and strategic Vice President of Marketing and Sales to expand our presence in new vertical markets, drive top-line revenue growth, and lead a high-performing sales and marketing organization. This executive leader will be instrumental in shaping the future of our go-to-market strategy, selling our service solutions, and elevating our brand through effective inbound and outbound marketing.


The ideal candidate is a hands-on leader who thrives in both strategic and tactical roles, brings proven success in professional services sales, and is eager to help lead revenue growth at StrategicSource.

Responsibilities:

Market Expansion & Revenue Growth

  • Drive entry into new vertical markets.
  • Contribute to B2B sales efforts, including carrying and achieving an individual sales quota.
  • Lead initiatives to meet and exceed annual sales goals.


Strategic Marketing Leadership

  • Develop and execute modern inbound and outbound marketing strategies to generate qualified leads.
  • Lead the team in campaign planning, content creation, digital marketing, and performance analytics.
  • Leverage automation tools to streamline marketing and sales processes, reduce the cost of acquisition, and improve scalability.


Team Leadership & Development

  • Lead (strategically) and manage (tactically) a growing Marketing and Sales team.
  • Recruit, coach, and retain top marketing and sales talent.
  • Foster a performance-driven culture focused on accountability, collaboration, and continuous improvement.
Qualifications:
  • Proven success in direct B2B sales, particularly within professional service industries (e.g., law, accounting, staffing, software).
  • Experience selling into vertical markets other than automotive.
  • Demonstrated leadership of a Marketing and Sales team through growth and organizational change.
  • Strong understanding and experience with inbound marketing strategies, lead generation, and campaign management.
  • Familiarity with sales and marketing automation tools and a track record of driving cost-effective growth.
  • Bachelor’s degree in business or a related field.
About Company

StrategicSource (SSI) is a veteran-owned, values-driven company founded in 1992 and located in Savage, Minnesota, with the idea of delivering innovative spend management solutions to increase profits. SSI helps clients reduce costs, save time, and improve profitability through the effective management of services and supplies. With over 30 years of experience, StrategicSource generates real, measurable, and auditable results that help clients become more profitable and more efficient. SSI was placed on the Minnesota Best Places to Work list for 2023 and 2024.

View Now

VP, Marketing, Bobbi Brown NA

10176 New York, New York The Estee Lauder Companies

Posted today

Job Viewed

Tap Again To Close

Job Description

**The Estée Lauder Companies Inc.** is one of the world's leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company's products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.
**OBJECTIVE**
Drive Strategic Change and Creativity as our Head of Marketing, shaping the brand future in the NA. Hands-on development, planning, and execution of Bobbi Brown North America's marketing strategy across touchpoints. Partner closely with GM, NA and global partners to bring the Iconic Beauty Brand story to life, and breakthrough in the market.
**Description**
+ Lead and manage the Marketing team, including 360 marketing and Media/PR functions, in both daily operations and long-term planning. Build team talents with shifts towards a 360-marketing approach.
+ Build strategic marketing plans with strong story-telling that support short and long-range business objectives using quantitative and qualitative data to inform this strategic work.
+ Nurture and mentor a talented set of direct reports to maximize their own potential
+ Manage and optimize multi-channel A&P budget
+ Own ROI assessment of key campaigns, programs and activations.
+ Update and adjust strategy and execution plans to align with macro trends, maintain relevance, and ensure consumer focus.
**360**
+ Collaborate with cross-functional leaders, including global partners, to design and implement a comprehensive brand experience across all consumer touchpoints, ensuring seamless integration from offline to online channels.
+ Direct the development and execution of a 360-degree strategy encompassing consumer insights, POS/visual merchandising, social media, media planning and activation, influencer partnerships, events, CRM/loyalty initiatives, and marketing analytics.
+ Lead marketing functional experts to carry out seasonal marketing execution. Ensure every aspect of execution is aligned and supports the overall marketing plan.
+ Lead the marketing team to communicate clear, inspiring, and achievable objectives and guide NA and Global Creative team to ensure strategic objectives are successfully achieved in all creative touchpoints including advertising, & in store experience, eventing, digital, and social. Drive consistent brand story-telling to recruit key consumers.
+ Oversee social and experience strategy, partnering with direct reports to ensure that our story and messages are consistent and coherent across channels.
+ Responsible for executing all consumer engagement activity for NA as cohesive lever to NA g2m and media planning inclusive of OOH, pop ups, while partnering with Influencer/PR and Marketing teams on eventing and social sampling. Also responsible for facilitating g2m meetings across all stakeholders for G2m planning to ensure cohesive strategy between retailers, global and b.com
+ Leads team to develop NA media strategy from in-depth analysis of cross channel/ full funnel media utilizing NA marketing calendar backed by NA local product and consumer priorities. Responsible for reporting on all media and consumer engagement activity against campaignsPartner with external agencies to develop, execute, and measure brand marketing tests and campaigns that deliver against brand awareness and perception goals
+ Proposes and develops content mapping and asset needs for all product launches and always-on activity
+ Proposes locally relevant content that aligns to media and retail strategy across channels
+ Works to ensure cohesive earned and paid strategy to align with NA priorities commercially and against calendar prioritization
+ Lead and oversee NA Earned Media strategy, execution and analytics including PR, paid/unpaid influencers and brand advocacy in line with the Global Comms Strategy, building key relationships with national press, trade press, blogger community and broadcast for brand/product/equity moments
+ Work with internal and external creative agency/partners to develop complementary activation ideas for 5* programs with relevant commercial experiences and tools. Consolidate teams' inputs into cohesive go-to-market presentations and present to leadership for alignment and approval
**Product Marketing**
+ Lead Product Marketing to ensure category marketing plans are in strategic alignment with Global, yet on target for opportunities within NA marketplace.
+ Builds the NA product and marketing calendar aligning with global on the key focuses, including NA product needs programs for future 3 years
+ Provides NA market intel to inform and guide the product development and consumer engagement planning respecting key milestones in the process
+ Lead visual merchandising priorities and strategies aligned with brand consumer and product priorities, and partner with Trade Marketing and Field to ensure execution aligned and supporting of overall marketing plan.
+ Own all elements of consumer shopping experience in store and online including visual merchandising, online content and sampling strategy.
+ Drive SIOP and partner with Marketing Operations, Supply and Demand teams to manage annual/seasonal project pipeline, basic business and assortment
+ Leads pricing strategy across the NA region, analyzing brand and competition
+ Own marketing calendar, shipping dollars and support to deliver financial objectives.
**Qualifications**
+ Exceptional interpersonal skills: can lead cross-functional teams at all levels of the company
+ Strong oral, written and formal presentation skills including ability to communicate complex ideas in a simple way
+ Demonstrates agility to evolve strategy, plans and tactics based on industry trends
+ Demonstrates ability to foster an environment of creativity that pushes innovative ideas while guiding the team to connect with the customer and deliver
+ Demonstrates instinct for strong storytelling (written and visual) with the ability to collaborate successfully with creative partners
+ Excellent judgment and ability to act decisively in situations requiring quick but thorough analysis and decision-making, while understanding when and how to appropriately escalate issues
+ Deep subject matter expertise in building and evolving a consumer brand through its various growth stages - including high growth
+ Deep understanding and experience of multi-channel retail practices, advances and shifts in the marketplace and consumer technologies
+ Develop customer-driven marketing strategies (i.e. based on consumer insights, competitive understanding, and brand knowledge)
+ Deep experience in planning and executing marketing programs across the digital ecosystem.
+ Strong integrated marketing expert with passion in customer experience
+ Leads advertising process, partner with COEs and outside advertising agencies
+ Demonstrates ability to think strategically and transform information and data into effective strategies and ultimately drive results.
+ Expertise across all 360 marketing touchpoints driving commercial activities
+ Strong negotiation skills and relationship building skills with internal and external partners.
**Pay Range:**
The anticipated base salary range for this position is **$221,600.00** to **$377,200.00** . Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program as well as participation in the share incentive plan. In addition,
The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.
**Equal Opportunity Employer**
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact
**Michigan Applicants:** Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.
**Philadelphia Applicants:** Philadelphia's Fair Chance Hiring Law ( Island Applicants:** The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact
View Now

VP, Marketing, North America (San Francisco)

San Francisco, California Airwallex

Posted today

Job Viewed

Tap Again To Close

Job Description

full-time

Join to apply for the VP, Marketing, North America role at Airwallex

3 days ago Be among the first 25 applicants

Join to apply for the VP, Marketing, North America role at Airwallex

About Airwallex Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide including Brex, Rippling, Navan, Qantas, SHEIN and many more with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

About Airwallex Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide including Brex, Rippling, Navan, Qantas, SHEIN and many more with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale. Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If youre ready to do the most ambitious work of your career, join us. About The Team The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success. What Youll Do Airwallex is seeking a strategic and results-driven VP, Marketing to accelerate growth and scale our North America business. Reporting directly to the President, Americas, you will collaborate closely with commercial and strategy teams, acting as a versatile B2B marketing leader. Your primary focus will be to drive customer acquisition through a blend of online and offline channels. This is a senior leadership role offering a unique opportunity to significantly impact our North America market presence. We are looking for a proactive, creative, and data-focused leader who can strategize, execute, test, and optimize marketing initiatives. This role is based in San Francisco, CA. Responsibilities

  • Own Marketing strategy and planning - develop a comprehensive B2B Marketing strategy across all channels to acquire and retain customers to support the US businesses.
  • Drive performance marketing - work with the North America Commercial team and Global Marketing team to plan and execute online performance campaigns including paid social, display, and SEM.
  • Manage offline marketing campaigns - analyze opportunities and own the launch of offline campaigns, including first-and third-party events.
  • Oversee local product launches - work with our strategy, go-to-market, and Product Marketing teams to launch new products in the Americas.
  • Drive content marketing - partner with the Content Marketing team to lay out and execute a comprehensive content strategy, including industry-specific white papers.
  • Optimize CRM strategy - work with the account management team and Global Marketing team to scale and optimize email marketing campaigns.
  • Performance management - review, discuss, and analyze the current performance of marketing campaigns and iterate based on early findings.
  • Deliver insights - surface customer insights that enrich our understanding of our buyer personas, and craft a value proposition that resonates with key segments.
Who You Are We're looking for candidates who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory. Minimum Qualifications
  • Bachelor's degree or equivalent professional experience.
  • Minimum of 20 years of marketing experience, with a strong focus on scaled B2B growth.
  • Demonstrated expertise in both online and offline marketing channels.
  • Proven entrepreneurial mindset and hands-on approach.
  • Strong interpersonal and communication skills.
  • Exceptional organizational skills, attention to detail, and a customer-centric approach.
Preferred Qualifications
  • Past fintech and startup experience.
  • Experience in a pre-IPO startup environment.
  • Demonstrated success in building and scaling marketing teams.
Equal opportunity Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We dont regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know. Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary. Compensation Range: $25.5K - 325.2K Seniority level
  • Seniority level Executive
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Sales

Referrals increase your chances of interviewing at Airwallex by 2x

Get notified about new Vice President Marketing jobs in San Francisco, CA .

San Francisco, CA 251,500.00- 402,400.00 2 weeks ago

San Francisco, CA 371,000.00- 417,000.00 5 days ago

Aircraft Leasing Vice President Marketing

San Francisco, CA 250,000.00- 275,000.00 3 days ago

San Francisco, CA 444,100.00- 493,400.00 2 weeks ago

San Francisco County, CA 180,000.00- 200,000.00 2 weeks ago

San Francisco County, CA 181,000.00- 250,000.00 2 weeks ago

San Mateo, CA 350,000.00- 500,000.00 1 week ago

San Francisco, CA 300,000.00- 400,000.00 4 days ago

Vice President of Engineering (Startup - Series A)

San Francisco, CA 275,000.00- 325,000.00 3 weeks ago

San Francisco, CA 412,000.00- 577,000.00 2 weeks ago

San Francisco, CA 308,000.00- 308,000.00 3 weeks ago

Senior Director of Marketing Communications

San Francisco, CA 195,000.00- 215,000.00 3 days ago

Walnut Creek, CA 200,000.00- 250,000.00 5 days ago

San Francisco, CA 202,500.00- 340,000.00 2 weeks ago

San Francisco, CA 195,000.00- 225,000.00 2 weeks ago

Director - Global Digital Marketing & Virtual Experiences

San Mateo, CA 217,500.00- 312,685.00 2 weeks ago

San Francisco, CA 150,000.00- 250,000.00 1 month ago

Redwood City, CA 185.00- 195.00 3 days ago

Oakland, CA 165,000.00- 180,000.00 2 weeks ago

San Mateo, CA 168,000.00- 276,000.00 1 week ago

San Mateo, CA 207,000.00- 297,000.00 2 weeks ago

Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr

View Now

VP, Product Marketing

95115 San Jose, California Automation Anywhere, Inc.

Posted 2 days ago

Job Viewed

Tap Again To Close

Job Description

**About Us:**
Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry's first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics-all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.
**Our opportunity**
As VP of Product Marketing, you'll be responsible for crafting compelling product narratives, driving go-to-market strategy, and enabling sales and customer success teams with the tools they need to win. You'll work cross-functionally with Product, Sales, Marketing, and Customer Success to ensure our solutions resonate with the market and deliver measurable impact.
**Who you'll report to:** This role reports directly to our Chief Marketing Officer.
**Location:** Bay Area preferred, open to West Coast.
**You will make an impact by being responsible for:**
+ **Go-to-Market Leadership:**  Own product launches and drive cross-functional alignment across product, sales, and marketing.
+ **Positioning & Messaging:**  Develop differentiated messaging that clearly articulates the value of our solutions to target personas and verticals.
+ **Market Intelligence:**  Conduct competitive analysis, market research, and customer interviews to inform strategy and product direction.
+ **Sales Enablement:**  Create and maintain sales collateral, battlecards, pitch decks, and training materials.
+ **Customer Insights:**  Partner with Customer Success and Sales to gather feedback and identify opportunities for deeper engagement.
+ **Demand Generation Support:**  Collaborate with growth marketing to align campaigns with product positioning and lifecycle stages.
+ **Team Leadership:**  Build and mentor a high-performing product marketing team as the company scales.
**You will be a great fit if you have:**
+ 10+ years of experience in product marketing, with at least 3-5 years in a leadership role.
+ Bachelor's degree in marketing, business, or a related field; MBA preferred
+ Proven success in fast-paced B2B SaaS startups, with a strong track record of launching software products, especially in automation, AI, or intelligent technologies.
+ Proven success in fast-paced B2B SaaS startups, with a strong track record of launching software products-especially in automation, AI, or intelligent technologies.
+ Deep expertise in enterprise software markets, including buyer personas, purchasing dynamics, and go-to-market strategies.
+ Strong collaboration with product management and sales teams to align messaging and drive adoption.
+ Skilled in both strategic planning and hands-on execution, with a bias for testing, learning, and iterating.
+ Exceptional storytelling and communication abilities, with a knack for translating complex tech into compelling narratives.
+ Experience with AI, machine learning, and automation technologies, including familiarity with AI agents and related innovations.
+ Comfortable navigating both PLG (Product-Led Growth) and enterprise marketing motions.
+ Strategic thinker who can prioritize high-impact opportunities while staying grounded in execution.
**You excel in these key competencies:**
+ Strong analytical skills with the ability to translate data into actionable insights and recommendations
+ Excellent communication skills with the ability to articulate complex concepts clearly and concisely
+ Demonstrated leadership capabilities with experience leading and developing high-performing teams
+ Creative thinker with a deep curiosity and a passion for innovation that drives business growth
+ Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
The base salary range for this position in California, New York, and Washington is $270,000 - $90,000 and outside of those locations is 260,000 - 280,000 a year. The base salary ultimately offered is determined through a review of education, industry experience, training, knowledge, skills, abilities of the applicant in alignment with market data and other factors. This position is also eligible for a discretionary bonus, equity and a full range of medical and other benefits.
**Ready to Revolutionize Work? Join Us.**
This is an opportunity to work with a global, passionate team pioneering technology that's redefining the way people work, everywhere. Join us and discover the many ways that you can have an impact, achieve your potential, and go be great.
**Job Segment OR Key Words:** SaaS, Product Marketing, GTM, Automation, AI, Leadership
**Benefits and perks you'll appreciate:**
+ Flexible work schedule / remote roles
+ Unlimited Personal Time Off
+ 12 holidays off per year
+ 4 days volunteer time off per year
+ 4 company "Achievement" days off per year
+ Variety of health care and well-being benefits
+ Paid family/parental leave
+ We are a designated "Best Place to Work" for 2 years in a row! Learn more here ( Newsweek's Top 100 Most Loved Workplaces in America 2023 - Learn more here ( Anywhere is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email .
At this time, we typically do not offer visa sponsorship for this position. Candidates should generally be authorized to work in the United States without the need for current or future sponsorship.
All unsolicited resumes submitted to any @automationanywhere.com email address, whether submitted by an individual or by an agency, will not be eligible for an agency fee.
**Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry's first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics-all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.**
Equal Opportunity Employer Automation Anywhere is an equal opportunity employer - M/F/D/V. We want to have the best available persons in every job. We will not discriminate in our employment practices due to an applicant's race, color, creed, gender, religion, marital status, age, national origin and ancestry, physical or mental disability, medical condition, sex, genetic information, sexual orientation, military and veteran status or any other category protected by law.
View Now
Be The First To Know

About the latest Vp of marketing Jobs in United States !

VP, Growth Marketing

30309 Midtown Atlanta, Georgia Carter's/OshKosh

Posted 2 days ago

Job Viewed

Tap Again To Close

Job Description

**Serving the needs of all families with young children,** Carter's Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter's, OshKosh B'gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.
**HOW YOU'LL MAKE AN IMPACT:**
This innovative leader will have responsibility for the strategy and execution of a broad array of marketing initiatives focused on "acquiring and keeping the customer." Responsibilities include creating innovative, data-driven growth marketing strategies and programs that support key business objectives and drive brand engagement and retail sales response.
This role reports to Chief Marketing Officer, manages 3-5 direct reports and is based in our headquarters in Atlanta, GA (on-site 4 days a week).
Media (30%)
+ Lead strategy and execution to drive traffic, sales, and engagement focusing on paid media and paid social for the brands
+ Develop strategic, integrated marketing plans and programs that align with the organization's goals, inclusive of customer acquisition, eCommerce traffic and store traffic
+ Lead quarterly and weekly inter-agency planning processes, facilitating connectivity between creative teams and media agency to develop and execute effective 360 campaigns
+ Oversee total enterprise media investment, partnering with Finance and Marketing Analytics to ensure spend is pacing to forecast and delivering on objectives
Personalization (30%)
+ Develop and lead the enterprise Personalization strategy in support of all channels. Build out a full personalization vision and technical solution amongst diverse stakeholders.
+ Leverage personalization data to build robust, triggers, audiences, customer journeys to drive revenue, retention, and acquisition
+ Integrate personalization across all channels: email, web, app, store, media, etc.
+ Partner with external vendors leading the CDP and personalization engine implementations & integrations
Email and SMS Marketing (20%)
+ Develop strategic, integrated marketing plans and programs that align with the organization's priorities: increase awareness, increase customer acquisition, and drive online traffic
+ Visionary leader over the email marketing program and team; including providing strategic insight into the marketing calendar, template creation, targeting, deployment, optimization, reporting and analysis
+ Lead email marketing programs for all brands to deliver on sales plans for both online and retail in a high visibility, fast paced environment
Loyalty, App & Credit Card Marketing (20%)
+ Drive store and site traffic and improved customer retention, frequency and life-time value through the successful development and execution of loyalty strategies. Develop and execute private label credit card strategy, marketing plans and develop goals to achieve corporate objectives.
+ Develop, evaluate, and prioritize loyalty program opportunities to best direct resources and optimize the financial return on the loyalty investments and activities
+ Drive innovation in loyalty offerings to provide a positive customer experience and a strong ROI by generating new ideas and using test and learn strategies to gauge performance and optimize their implementation
+ Lead cross-functional efforts to drive growth through credit card program and integrate credit card initiatives into all marketing programs
+ Innovate on our market leading app as the hub for customers. Move from a functional shopping app to a personalized "Passport to Parenthood" combining loyalty, shopping and content
**WE'D LOVE TO HEAR FROM YOU IF:**
Must have:
+ 15+ years of progressive leadership experience in innovative, fast-paced marketing organizations (preferably retail)
+ Advanced understanding of media, personalization, consumer segmentation, acquisition cost and lifetime value
+ Demonstrated ability to understand retail metrics and the impacts of what drives P&L performance to ensure programs are delivering on profitable sales and consumer growth
+ Decisive individual who displays effective communication, organization, analytical, negotiating, and problem-solving skills; not afraid to take calculated risks and offer point of view
+ Demonstrated ability and success in creating retail marketing plans that have significantly moved the needle in delivering increased foot traffic, activating consumer engagement, and improving revenue streams
+ Ability to apply shopper insights, input from creative and strategic partners to establish and adapt to best practices for these businesses
+ High drive and ability to work quickly in a retail environment leading/managing the marketing calendar
+ Ability to influence others and build strong, productive partnerships with partners; history of eliminating barriers to achieving goals by way of relationship building
+ Ability to freely move between strategic activities to day-to-day tactical execution without pausing
+ Financial understanding of marketing ROI and impact on the business
+ Strong people leader with a passion for developing others
+ Undergraduate degree required
**OUR TEAM MEMBERS:**
+ Lead Courageously: Have a strong sense of personal values that align with our Company values
+ Collaborates Broadly: Build cooperation, trust, and thrive in a consensus driven environment
+ Customer Focus: Proactively seek opportunities to leverage data and fact-based insights to serve customers and/or internal clients
+ Drive Growth: Set aggressive goals and implement plans precisely
+ Cultivates Innovation: Respectfully challenge the "we've always done it this way" mentality and explore new ways to achieve desired outcomes
**MAKE A CAREER AT CARTER'S:**
+ Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter's University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.
_Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law._
View Now

VP, Digital Marketing

62762 Springfield, Illinois Dodge Construction Network

Posted 12 days ago

Job Viewed

Tap Again To Close

Job Description

VP, Digital Marketing
Location: Remote, United States
**Description**
Dodge Construction Network (Dodge) is seekinga dynamicand performance-drivenVP, DigitalMarketing with deep expertise in generating high volumes of qualified SMB leads through data-driven organic, paid and social marketing strategies that reflect increasing end-market adoption of AI in the customer journey and purchase funnel. This hands-on role will alsoleadthe optimization and redevelopment of Dodge's marketing websites, ensuring they arehighperforming secure and aligned with customer needs. This role is ideal for a digital leader with strongMarTechacumen, a growth mindset, and a passion for leveraging AI and scalable digital tactics to convert interest into measurable revenue.
This is a full-time position and reports directly to the Chief Marketing Officer.
**_Preferred Location_**
This is a remote, home-office based role and candidates located in the continental United States will be considered.
**_Travel Requirements_**
Expected travel is 10% for this role.
**_Essential Functions_**
**Lead Generation (with strong focus on high-volume SMB)**
+ Develop and execute digital strategies and campaigns to drive large-scale SMB lead generation across paid media, SEO, social, affiliate, and retargetingchannels -achieving aggressive growth targets while optimizing CAC
+ Diversify campaign mix beyond paid search to other forms of B2B paid media (e.g., LinkedIn) and develop a strategy for enabling potential customers to become aware of and interested in Dodge in an increasingly AI-first user journey
+ Optimize ad targeting, ad copy, landing pages, offers, and conversion paths to improve engagement and lead quality; develop a deep understanding of our customer/prospect segments and the best approaches to target them
+ Track campaign, lead-generation, cost metrics and develop analytics insights that drive ongoing performance improvement
+ Coordinate with Social and Outbound Marketing colleagues to ensure messaging alignment and proper lead capture
+ In partnership with Head of Revenue Operations, ensure that all leads are integrated into sales systems (e.g., SFDC) and that lead qualification and opportunity conversion metrics are accurate and applied to improving campaign performance
**Website Strategy, Maintenance, Performance and Redevelopment**
+ Manage, and as needed, update or upgrade the existing Dodge marketing websites (construction.com, TBB, IMS, Sweets, Principia)
+ Track and analyze website traffic, user navigation, and organic lead generation. Identify insights that lead to 'no-regret' site improvements (e.g., projects.construction.com, form fill pages, home page text)
+ Ensure that Dodge content is published in a highly visible and easily accessible manner, including our project data (see projects.construction.com), data and insights from our team of economists, and insights from our research team and ensuring that all content assets are easily sharable across social channels
+ Maintain a high SEO score forthe websites
+ In partnership with CTO, ensure that websites are secure and well-defended from malicious actors
+ Lead the strategy, redesign, redevelopment and potential integration of the sites (starting with construction.com) in partnership withandinput from Marketing, Product and Sales leaders and stakeholders and with technical support from a technical front-end website developer
+ Strategic input provided from CMO on brand architecture, target customer segments, and segment-specific pain points. You should display an intense curiosity to understand and refine the messaging around our customer segments (i.e., pain points) to ensure that our website reflects and reinforces the engagements that our sales teams have with customers and prospects; you will develop a deep understanding of our segment-specific competitors to ensure that our differentiators are clearly articulated
+ Website content input from Product leadership on product/solution value propositions and competitive differentiation (including surfacing of insights related to project data and analytics)
+ Input from Research and Economist teams for distribution of proprietary content (e.g., subscriptions to economistnewsletter, research whitepapers,etc)
+ Partnership with Sales teams to obtain compelling customer testimonials
**Martech & Digital Infrastructure Leadership**
+ Oversee the design and performance of the marketing tech stack to support high-volume lead flow, segmentation, and campaign measurement; ensure seamless integration with sales andRevOpssystems
**_Education Requirement_**
Bachelor's degree in a related field or equivalent education and work experience
**_Required Experience, Knowledge and Skills_**
+ **10+ years in digital marketing** , with a strong track record of high-volume SMB lead generation and revenue-focused growth
+ **Expert** **in performance marketing** , including paid social, search,programmatic, SEO/SEM, content syndication, and email marketing
+ **Proven success in campaign strategy and execution** that drives pipeline, optimizes CAC, and improves ROI
+ **Strong analytical and data-driven mindset** , fluent in attribution modeling, funnel analysis, and ROAS optimization
+ **Advanced proficiency in** **MarTech** , including WordPress CMS, Salesforce Pardot, GA4, GTM,Unbounce,Ongage, Event Brite, ON24, Adobe Creative Cloud, and Hive
+ **Hands-on experience with website strategy and optimization** , including multi-site management, SEO, UX, and site performance improvement
+ **Strategic yet execution-oriented** , able to synthesize complex product/customer landscapes into clear, impactful marketing actions
+ **Strong cross-functional collaborator** , experienced in aligning Product, Sales, and Engineering on messaging, digital experience, and lead flow
+ **Customer- and outcome-focused** , with deep empathy for end-user needs and a passion for building scalable, AI-enhanced marketing systems
+ **Background in B2B SaaS, tech, or fast-paced digital environments** preferred
**_About Dodge Construction Network_**
Dodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision-makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting-edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement.
Dodge isthe catalyst for modern construction.
**_Salary Disclosure_**
_Base Salary Range: $180,000-$220,000_
This represents the expected salary range for this job requisition. Final offers may vary from the amount listed based on factors including geography, candidate experience and expertise, and other job-related factors. Dodge Construction Network's compensation and rewards package for full time roles includes a market competitive salary, comprehensive benefits, and, for applicable roles, uncappedcommissionsplans or an annual discretionary performance bonus.
**_For this role, we are only considering candidates who are legally authorized to work in the United States and who do not now or in the_** **_ _** **_future require sponsorship for employment visa status._**
**_A background check is required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job and consistent with all federal state and local ordinances._**
**_Reasonable Accommodation_**
**_Dodge Construction Network is committed to recruiting, hiring, and promoting people with disabilities. If you need an accommodation or assistance completing the online application, please email_** **_ _** ** ** **_._**
**_Equal Employment Opportunity Statement_**
**_Dodge Construction Network is an Equal Opportunity Employer. We are committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All employment decisions shall be based on merit, qualifications, and business needs without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law._**
#LI-Remote
#LI-CS1
#DE-Remote
#DE-
View Now

VP, Digital Marketing

80238 Denver, Colorado Dodge Construction Network

Posted 12 days ago

Job Viewed

Tap Again To Close

Job Description

VP, Digital Marketing
Location: Remote, United States
**Description**
Dodge Construction Network (Dodge) is seekinga dynamicand performance-drivenVP, DigitalMarketing with deep expertise in generating high volumes of qualified SMB leads through data-driven organic, paid and social marketing strategies that reflect increasing end-market adoption of AI in the customer journey and purchase funnel. This hands-on role will alsoleadthe optimization and redevelopment of Dodge's marketing websites, ensuring they arehighperforming secure and aligned with customer needs. This role is ideal for a digital leader with strongMarTechacumen, a growth mindset, and a passion for leveraging AI and scalable digital tactics to convert interest into measurable revenue.
This is a full-time position and reports directly to the Chief Marketing Officer.
**_Preferred Location_**
This is a remote, home-office based role and candidates located in the continental United States will be considered.
**_Travel Requirements_**
Expected travel is 10% for this role.
**_Essential Functions_**
**Lead Generation (with strong focus on high-volume SMB)**
+ Develop and execute digital strategies and campaigns to drive large-scale SMB lead generation across paid media, SEO, social, affiliate, and retargetingchannels -achieving aggressive growth targets while optimizing CAC
+ Diversify campaign mix beyond paid search to other forms of B2B paid media (e.g., LinkedIn) and develop a strategy for enabling potential customers to become aware of and interested in Dodge in an increasingly AI-first user journey
+ Optimize ad targeting, ad copy, landing pages, offers, and conversion paths to improve engagement and lead quality; develop a deep understanding of our customer/prospect segments and the best approaches to target them
+ Track campaign, lead-generation, cost metrics and develop analytics insights that drive ongoing performance improvement
+ Coordinate with Social and Outbound Marketing colleagues to ensure messaging alignment and proper lead capture
+ In partnership with Head of Revenue Operations, ensure that all leads are integrated into sales systems (e.g., SFDC) and that lead qualification and opportunity conversion metrics are accurate and applied to improving campaign performance
**Website Strategy, Maintenance, Performance and Redevelopment**
+ Manage, and as needed, update or upgrade the existing Dodge marketing websites (construction.com, TBB, IMS, Sweets, Principia)
+ Track and analyze website traffic, user navigation, and organic lead generation. Identify insights that lead to 'no-regret' site improvements (e.g., projects.construction.com, form fill pages, home page text)
+ Ensure that Dodge content is published in a highly visible and easily accessible manner, including our project data (see projects.construction.com), data and insights from our team of economists, and insights from our research team and ensuring that all content assets are easily sharable across social channels
+ Maintain a high SEO score forthe websites
+ In partnership with CTO, ensure that websites are secure and well-defended from malicious actors
+ Lead the strategy, redesign, redevelopment and potential integration of the sites (starting with construction.com) in partnership withandinput from Marketing, Product and Sales leaders and stakeholders and with technical support from a technical front-end website developer
+ Strategic input provided from CMO on brand architecture, target customer segments, and segment-specific pain points. You should display an intense curiosity to understand and refine the messaging around our customer segments (i.e., pain points) to ensure that our website reflects and reinforces the engagements that our sales teams have with customers and prospects; you will develop a deep understanding of our segment-specific competitors to ensure that our differentiators are clearly articulated
+ Website content input from Product leadership on product/solution value propositions and competitive differentiation (including surfacing of insights related to project data and analytics)
+ Input from Research and Economist teams for distribution of proprietary content (e.g., subscriptions to economistnewsletter, research whitepapers,etc)
+ Partnership with Sales teams to obtain compelling customer testimonials
**Martech & Digital Infrastructure Leadership**
+ Oversee the design and performance of the marketing tech stack to support high-volume lead flow, segmentation, and campaign measurement; ensure seamless integration with sales andRevOpssystems
**_Education Requirement_**
Bachelor's degree in a related field or equivalent education and work experience
**_Required Experience, Knowledge and Skills_**
+ **10+ years in digital marketing** , with a strong track record of high-volume SMB lead generation and revenue-focused growth
+ **Expert** **in performance marketing** , including paid social, search,programmatic, SEO/SEM, content syndication, and email marketing
+ **Proven success in campaign strategy and execution** that drives pipeline, optimizes CAC, and improves ROI
+ **Strong analytical and data-driven mindset** , fluent in attribution modeling, funnel analysis, and ROAS optimization
+ **Advanced proficiency in** **MarTech** , including WordPress CMS, Salesforce Pardot, GA4, GTM,Unbounce,Ongage, Event Brite, ON24, Adobe Creative Cloud, and Hive
+ **Hands-on experience with website strategy and optimization** , including multi-site management, SEO, UX, and site performance improvement
+ **Strategic yet execution-oriented** , able to synthesize complex product/customer landscapes into clear, impactful marketing actions
+ **Strong cross-functional collaborator** , experienced in aligning Product, Sales, and Engineering on messaging, digital experience, and lead flow
+ **Customer- and outcome-focused** , with deep empathy for end-user needs and a passion for building scalable, AI-enhanced marketing systems
+ **Background in B2B SaaS, tech, or fast-paced digital environments** preferred
**_About Dodge Construction Network_**
Dodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision-makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting-edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement.
Dodge isthe catalyst for modern construction.
**_Salary Disclosure_**
_Base Salary Range: $180,000-$220,000_
This represents the expected salary range for this job requisition. Final offers may vary from the amount listed based on factors including geography, candidate experience and expertise, and other job-related factors. Dodge Construction Network's compensation and rewards package for full time roles includes a market competitive salary, comprehensive benefits, and, for applicable roles, uncappedcommissionsplans or an annual discretionary performance bonus.
**_For this role, we are only considering candidates who are legally authorized to work in the United States and who do not now or in the_** **_ _** **_future require sponsorship for employment visa status._**
**_A background check is required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job and consistent with all federal state and local ordinances._**
**_Reasonable Accommodation_**
**_Dodge Construction Network is committed to recruiting, hiring, and promoting people with disabilities. If you need an accommodation or assistance completing the online application, please email_** **_ _** ** ** **_._**
**_Equal Employment Opportunity Statement_**
**_Dodge Construction Network is an Equal Opportunity Employer. We are committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All employment decisions shall be based on merit, qualifications, and business needs without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law._**
#LI-Remote
#LI-CS1
#DE-Remote
#DE-
View Now
 

Nearby Locations

Other Jobs Near Me

Industry

  1. request_quote Accounting
  2. work Administrative
  3. eco Agriculture Forestry
  4. smart_toy AI & Emerging Technologies
  5. school Apprenticeships & Trainee
  6. apartment Architecture
  7. palette Arts & Entertainment
  8. directions_car Automotive
  9. flight_takeoff Aviation
  10. account_balance Banking & Finance
  11. local_florist Beauty & Wellness
  12. restaurant Catering
  13. volunteer_activism Charity & Voluntary
  14. science Chemical Engineering
  15. child_friendly Childcare
  16. foundation Civil Engineering
  17. clean_hands Cleaning & Sanitation
  18. diversity_3 Community & Social Care
  19. construction Construction
  20. brush Creative & Digital
  21. currency_bitcoin Crypto & Blockchain
  22. support_agent Customer Service & Helpdesk
  23. medical_services Dental
  24. medical_services Driving & Transport
  25. medical_services E Commerce & Social Media
  26. school Education & Teaching
  27. electrical_services Electrical Engineering
  28. bolt Energy
  29. local_mall Fmcg
  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
View All Vp Of Marketing Jobs