93 Vp Of Marketing jobs in Atlanta
VP, Growth Marketing
Posted 2 days ago
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Job Description
**HOW YOU'LL MAKE AN IMPACT:**
This innovative leader will have responsibility for the strategy and execution of a broad array of marketing initiatives focused on "acquiring and keeping the customer." Responsibilities include creating innovative, data-driven growth marketing strategies and programs that support key business objectives and drive brand engagement and retail sales response.
This role reports to Chief Marketing Officer, manages 3-5 direct reports and is based in our headquarters in Atlanta, GA (on-site 4 days a week).
Media (30%)
+ Lead strategy and execution to drive traffic, sales, and engagement focusing on paid media and paid social for the brands
+ Develop strategic, integrated marketing plans and programs that align with the organization's goals, inclusive of customer acquisition, eCommerce traffic and store traffic
+ Lead quarterly and weekly inter-agency planning processes, facilitating connectivity between creative teams and media agency to develop and execute effective 360 campaigns
+ Oversee total enterprise media investment, partnering with Finance and Marketing Analytics to ensure spend is pacing to forecast and delivering on objectives
Personalization (30%)
+ Develop and lead the enterprise Personalization strategy in support of all channels. Build out a full personalization vision and technical solution amongst diverse stakeholders.
+ Leverage personalization data to build robust, triggers, audiences, customer journeys to drive revenue, retention, and acquisition
+ Integrate personalization across all channels: email, web, app, store, media, etc.
+ Partner with external vendors leading the CDP and personalization engine implementations & integrations
Email and SMS Marketing (20%)
+ Develop strategic, integrated marketing plans and programs that align with the organization's priorities: increase awareness, increase customer acquisition, and drive online traffic
+ Visionary leader over the email marketing program and team; including providing strategic insight into the marketing calendar, template creation, targeting, deployment, optimization, reporting and analysis
+ Lead email marketing programs for all brands to deliver on sales plans for both online and retail in a high visibility, fast paced environment
Loyalty, App & Credit Card Marketing (20%)
+ Drive store and site traffic and improved customer retention, frequency and life-time value through the successful development and execution of loyalty strategies. Develop and execute private label credit card strategy, marketing plans and develop goals to achieve corporate objectives.
+ Develop, evaluate, and prioritize loyalty program opportunities to best direct resources and optimize the financial return on the loyalty investments and activities
+ Drive innovation in loyalty offerings to provide a positive customer experience and a strong ROI by generating new ideas and using test and learn strategies to gauge performance and optimize their implementation
+ Lead cross-functional efforts to drive growth through credit card program and integrate credit card initiatives into all marketing programs
+ Innovate on our market leading app as the hub for customers. Move from a functional shopping app to a personalized "Passport to Parenthood" combining loyalty, shopping and content
**WE'D LOVE TO HEAR FROM YOU IF:**
Must have:
+ 15+ years of progressive leadership experience in innovative, fast-paced marketing organizations (preferably retail)
+ Advanced understanding of media, personalization, consumer segmentation, acquisition cost and lifetime value
+ Demonstrated ability to understand retail metrics and the impacts of what drives P&L performance to ensure programs are delivering on profitable sales and consumer growth
+ Decisive individual who displays effective communication, organization, analytical, negotiating, and problem-solving skills; not afraid to take calculated risks and offer point of view
+ Demonstrated ability and success in creating retail marketing plans that have significantly moved the needle in delivering increased foot traffic, activating consumer engagement, and improving revenue streams
+ Ability to apply shopper insights, input from creative and strategic partners to establish and adapt to best practices for these businesses
+ High drive and ability to work quickly in a retail environment leading/managing the marketing calendar
+ Ability to influence others and build strong, productive partnerships with partners; history of eliminating barriers to achieving goals by way of relationship building
+ Ability to freely move between strategic activities to day-to-day tactical execution without pausing
+ Financial understanding of marketing ROI and impact on the business
+ Strong people leader with a passion for developing others
+ Undergraduate degree required
**OUR TEAM MEMBERS:**
+ Lead Courageously: Have a strong sense of personal values that align with our Company values
+ Collaborates Broadly: Build cooperation, trust, and thrive in a consensus driven environment
+ Customer Focus: Proactively seek opportunities to leverage data and fact-based insights to serve customers and/or internal clients
+ Drive Growth: Set aggressive goals and implement plans precisely
+ Cultivates Innovation: Respectfully challenge the "we've always done it this way" mentality and explore new ways to achieve desired outcomes
**MAKE A CAREER AT CARTER'S:**
+ Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter's University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.
_Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law._
VP, Digital Marketing

Posted 12 days ago
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Job Description
Location: Remote, United States
**Description**
Dodge Construction Network (Dodge) is seekinga dynamicand performance-drivenVP, DigitalMarketing with deep expertise in generating high volumes of qualified SMB leads through data-driven organic, paid and social marketing strategies that reflect increasing end-market adoption of AI in the customer journey and purchase funnel. This hands-on role will alsoleadthe optimization and redevelopment of Dodge's marketing websites, ensuring they arehighperforming secure and aligned with customer needs. This role is ideal for a digital leader with strongMarTechacumen, a growth mindset, and a passion for leveraging AI and scalable digital tactics to convert interest into measurable revenue.
This is a full-time position and reports directly to the Chief Marketing Officer.
**_Preferred Location_**
This is a remote, home-office based role and candidates located in the continental United States will be considered.
**_Travel Requirements_**
Expected travel is 10% for this role.
**_Essential Functions_**
**Lead Generation (with strong focus on high-volume SMB)**
+ Develop and execute digital strategies and campaigns to drive large-scale SMB lead generation across paid media, SEO, social, affiliate, and retargetingchannels -achieving aggressive growth targets while optimizing CAC
+ Diversify campaign mix beyond paid search to other forms of B2B paid media (e.g., LinkedIn) and develop a strategy for enabling potential customers to become aware of and interested in Dodge in an increasingly AI-first user journey
+ Optimize ad targeting, ad copy, landing pages, offers, and conversion paths to improve engagement and lead quality; develop a deep understanding of our customer/prospect segments and the best approaches to target them
+ Track campaign, lead-generation, cost metrics and develop analytics insights that drive ongoing performance improvement
+ Coordinate with Social and Outbound Marketing colleagues to ensure messaging alignment and proper lead capture
+ In partnership with Head of Revenue Operations, ensure that all leads are integrated into sales systems (e.g., SFDC) and that lead qualification and opportunity conversion metrics are accurate and applied to improving campaign performance
**Website Strategy, Maintenance, Performance and Redevelopment**
+ Manage, and as needed, update or upgrade the existing Dodge marketing websites (construction.com, TBB, IMS, Sweets, Principia)
+ Track and analyze website traffic, user navigation, and organic lead generation. Identify insights that lead to 'no-regret' site improvements (e.g., projects.construction.com, form fill pages, home page text)
+ Ensure that Dodge content is published in a highly visible and easily accessible manner, including our project data (see projects.construction.com), data and insights from our team of economists, and insights from our research team and ensuring that all content assets are easily sharable across social channels
+ Maintain a high SEO score forthe websites
+ In partnership with CTO, ensure that websites are secure and well-defended from malicious actors
+ Lead the strategy, redesign, redevelopment and potential integration of the sites (starting with construction.com) in partnership withandinput from Marketing, Product and Sales leaders and stakeholders and with technical support from a technical front-end website developer
+ Strategic input provided from CMO on brand architecture, target customer segments, and segment-specific pain points. You should display an intense curiosity to understand and refine the messaging around our customer segments (i.e., pain points) to ensure that our website reflects and reinforces the engagements that our sales teams have with customers and prospects; you will develop a deep understanding of our segment-specific competitors to ensure that our differentiators are clearly articulated
+ Website content input from Product leadership on product/solution value propositions and competitive differentiation (including surfacing of insights related to project data and analytics)
+ Input from Research and Economist teams for distribution of proprietary content (e.g., subscriptions to economistnewsletter, research whitepapers,etc)
+ Partnership with Sales teams to obtain compelling customer testimonials
**Martech & Digital Infrastructure Leadership**
+ Oversee the design and performance of the marketing tech stack to support high-volume lead flow, segmentation, and campaign measurement; ensure seamless integration with sales andRevOpssystems
**_Education Requirement_**
Bachelor's degree in a related field or equivalent education and work experience
**_Required Experience, Knowledge and Skills_**
+ **10+ years in digital marketing** , with a strong track record of high-volume SMB lead generation and revenue-focused growth
+ **Expert** **in performance marketing** , including paid social, search,programmatic, SEO/SEM, content syndication, and email marketing
+ **Proven success in campaign strategy and execution** that drives pipeline, optimizes CAC, and improves ROI
+ **Strong analytical and data-driven mindset** , fluent in attribution modeling, funnel analysis, and ROAS optimization
+ **Advanced proficiency in** **MarTech** , including WordPress CMS, Salesforce Pardot, GA4, GTM,Unbounce,Ongage, Event Brite, ON24, Adobe Creative Cloud, and Hive
+ **Hands-on experience with website strategy and optimization** , including multi-site management, SEO, UX, and site performance improvement
+ **Strategic yet execution-oriented** , able to synthesize complex product/customer landscapes into clear, impactful marketing actions
+ **Strong cross-functional collaborator** , experienced in aligning Product, Sales, and Engineering on messaging, digital experience, and lead flow
+ **Customer- and outcome-focused** , with deep empathy for end-user needs and a passion for building scalable, AI-enhanced marketing systems
+ **Background in B2B SaaS, tech, or fast-paced digital environments** preferred
**_About Dodge Construction Network_**
Dodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision-makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting-edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement.
Dodge isthe catalyst for modern construction.
**_Salary Disclosure_**
_Base Salary Range: $180,000-$220,000_
This represents the expected salary range for this job requisition. Final offers may vary from the amount listed based on factors including geography, candidate experience and expertise, and other job-related factors. Dodge Construction Network's compensation and rewards package for full time roles includes a market competitive salary, comprehensive benefits, and, for applicable roles, uncappedcommissionsplans or an annual discretionary performance bonus.
**_For this role, we are only considering candidates who are legally authorized to work in the United States and who do not now or in the_** **_ _** **_future require sponsorship for employment visa status._**
**_A background check is required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job and consistent with all federal state and local ordinances._**
**_Reasonable Accommodation_**
**_Dodge Construction Network is committed to recruiting, hiring, and promoting people with disabilities. If you need an accommodation or assistance completing the online application, please email_** **_ _** ** ** **_._**
**_Equal Employment Opportunity Statement_**
**_Dodge Construction Network is an Equal Opportunity Employer. We are committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All employment decisions shall be based on merit, qualifications, and business needs without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law._**
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Executive Director, Marketing and Communications- Winship Cancer Institute

Posted 12 days ago
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Job Description
Emory University is a leading research university that fosters excellence and attracts world-class talent to innovate today and prepare leaders for the future. We welcome candidates who can contribute to the diversity and excellence of our academic community.
**Description**
**About Winship Cancer Institute of Emory University**
Dedicated to discovering cures for cancer and inspiring hope, Winship Cancer Institute of Emory University is Georgia's only National Cancer Institute-designated Comprehensive Cancer Center, a prestigious distinction given to the top tier of cancer centers nationwide for making breakthroughs against cancer. Winship is researching, developing, teaching, and providing novel and highly effective ways to prevent, detect, diagnose, treat, and survive cancer. Cancer care at Winship includes leading cancer specialists collaborating across disciplines to tailor treatment plans to each patient's needs and type of cancer; innovative therapies and clinical trials; comprehensive patient and family support services; and a personalized care experience aimed at easing the burden of cancer. Winship is Where Science Becomes Hope®. For more information, visit winshipcancer.emory.edu.
**Winship is seeking qualified candidates for the Executive Director, Marketing and Communication position.** **Position details are as follows:**
JOB DESCRIPTION:
+ Executive Director, Marketing and Communications for the Winship Cancer Institute of Emory University serves as a senior leader responsible for driving a unified, strategic marketing and communications vision that elevates Winship's reputation, increases clinical volumes, advances research prominence, and fuels philanthropic support.
+ Reporting to the vice president, Integrated Marketing at Emory Healthcare and Winship's Chief Administrative Officer, the incumbent is a key member of Winship's leadership team and Emory.
+ This role leads the development and execution of integrated marketing, communications, and digital strategies across all audiences - patients, referring providers, researchers, donors, and the general public - spanning local, regional, national, and global spheres.
+ The Executive Director ensures alignment with enterprise-wide priorities and is accountable for results that drive institutional reputation, patient acquisition, physician engagement, research visibility, network development, and donor cultivation.
+ Strategic Marketing -Design and implement data-informed marketing strategies to increase patient volumes, grow market share, and strengthen Winship's brand equity within and beyond Georgia. -Translate enterprise strategic plans and cancer center business objectives into measurable marketing initiatives across B2C and B2B audiences.
+ Reputation Management -Elevate Winship's visibility and rankings by amplifying research breakthroughs, clinical innovations, and patient stories through national media, digital campaigns, and thought leadership.
+ Internal and external Communications. -Develop internal communication strategies that shape culture, align teams, and build a cohesive brand experience across care sites. -Serve as a strategic advisor and speechwriter for Winship leadership; ensure readiness for media opportunities and public appearances.
+ Research & Academic Integration -Collaborate with research leadership to position scientific discovery, clinical trials, and academic excellence as key pillars of the Winship brand. -Enhance trans-institutional research communications by linking Emory's schools, departments, and cancer-related initiatives.
+ Philanthropy & Government Relations -Partner with Development to craft compelling donor communications and steward philanthropic storytelling that reflects impact and mission alignment. -Guide communications in support of government affairs, strategic partnerships, and advocacy efforts.
+ Affiliate & Network Marketing -Strengthen Winship's regional footprint through strategic marketing support for affiliate institutions and network practices; ensure brand integrity across co-marketing efforts.
+ Leadership & Talent Development -Inspire, coach, and lead a high-performing, collaborative marketing and communications team committed to innovation, excellence, and impact. -Build a culture of accountability and performance with clear KPIs and outcome-based measurement.
+ Performs other related duties as required.
MINIMUM QUALIFICATIONS:
+ Bachelor's degree in marketing, communications, business, or related field; master's degree preferred.
+ Minimum 10 years of progressive leadership in healthcare marketing, ideally within an NCI-designated comprehensive cancer center or academic medical center.
+ Experience leading enterprise-wide marketing strategies, driving clinical volumes, and enhancing brand reputation. Knowledge of oncology, cancer research, and emerging care models.
+ Expertise in digital marketing, CRM/PRM platforms, media relations, data analytics, and marketing performance measurement.
NOTE: This role will be granted the opportunity to work from home regularly but must be able to commute to Emory University on a flexible weekly schedule based upon business needs. Schedule is based on agreed upon guidelines of department. This role requires residency in the state of GA. Emory reserves the right to change remote work status with notice to employee
**Additional Details**
Emory University is dedicated to providing equal opportunities and equal access to all individuals regardless of race, color, religion, ethnic or national origin, gender, genetic information, age, disability, sexual orientation, gender identity, gender expression, and veteran's status. Emory University does not discriminate in admissions, educational programs, or employment on the basis of any factor stated above or prohibited under applicable law. Students, faculty, and staff are assured of participation in University programs and in the use of facilities without such discrimination. Emory University complies with Executive Order 11246, as amended, Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veteran's Readjustment Assistance Act, and applicable executive orders, federal and state regulations regarding nondiscrimination, equal opportunity and affirmative action. Emory University is committed to achieving a diverse workforce through application of its affirmative action, equal opportunity and nondiscrimination policy in all aspects of employment including recruitment, hiring, promotions, transfers, discipline, terminations, wage and salary administration, benefits, and training. Inquiries regarding this policy should be directed to the Emory University Department of Equity and Inclusion, 201 Dowman Drive, Administration Building, Atlanta, GA 30322.
Emory University is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. To request this document in an alternate format or to request a reasonable accommodation, please contact the Department of Accessibility Services at (V) | (TDD). Please note that one week advance notice is preferred.
**Connect With Us!**
Connect with us for general consideration!
**Job Number** _ _
**Job Type** _Regular Full-Time_
**Division** _Exec.V.P. for Health Affairs_
**Department** _Winship Cancer Institute_
**Job Category** _Marketing and Communications_
**Campus Location (For Posting) : Location** _US-GA-Atlanta_
**_Location : Name_** _Tufts House_
**Remote Work Classification** _Primarily On Campus_
**Health and Safety Information** _Not Applicable_
Director, Marketing Strategy & Account Management

Posted 12 days ago
Job Viewed
Job Description
**Be inspired** **.** **Be rewarded. Belong. At Emory Healthcare.**
At Emory Healthcare we fuel your professional journey with better benefits, valuable resources, ongoingmentorshipand leadership programs for all types of jobs, and a supportive environment that enables you to reach new heights in your career and be what you want to be. We provide:
+ Comprehensive health benefits that start day 1
+ Student Loan Repayment Assistance & Reimbursement Programs
+ Family-focused benefits
+ Wellness incentives
+ Ongoing mentorship, _development,_ and leadership programs
+ And more
**Work Location:** Atlanta, GA
**Description**
**Overview**
Be inspired. Be rewarded. Belong at Emory Healthcare. At Emory Healthcare, we fuel your professional journey with better benefits, valuable resources, ongoing mentorship, and leadership programs for all types of jobs.
We provide a supportive environment that enables you to reach new heights in your career and be what you want to be.
We offer:
+ Comprehensive health benefits that start day 1
+ Student Loan Repayment Assistance & Reimbursement Programs
+ Family-focused benefits
+ Wellness incentives
+ Ongoing mentorship, development, and leadership programs and more Description
The Director of Marketing Strategy & Account Management is a key member of the Integrated Marketing and Demand Generation team.
This role is responsible for leading the strategic marketing planning process across service lines, hospitals, programs and institutional priorities at Emory Healthcare.
Reporting to the Vice President of Integrated Marketing and Demand Generation, this leader will direct a team of Marketing Account Managers and Marketing Account Coordinators, serving as a marketing partner and internal consultant to clinical and business stakeholders.
The Director will drive the development and execution of integrated, data-informed marketing plans that focus on patient acquisition, retention, and loyalty.
This individual must be a strategic thinker and cross-functional collaborator with deep health care marketing expertise and a strong understanding of how to manage and activate customer journeys across B2C and B2B segments.
**Key Responsibilities:**
**1) Strategic Marketing Leadership:**
+ Lead the development and execution of strategic, integrated marketing plans for service lines, hospitals, programs and enterprise-level initiatives.
+ Align marketing strategies with Emory Healthcare's business goals, mission, and brand promise.
+ Develop and apply audience segmentation, personas, and journey mapping to guide content, messaging, and campaign development.
+ Champion customer-first marketing strategies that drive measurable growth across the full patient funnel.
**2) Account Management Oversight:**
+ Manage a team of Marketing Account Managers and Senior Marketing Account Managers, ensuring consistent delivery of high-impact strategies across departments and service lines.
+ Serve as the strategic point of contact for clinical, operational, and administrative stakeholders, offering marketing counsel and partnership.
+ Ensure cross-functional integration with creative, digital, analytics, and communications teams to support execution of campaigns.
**3) Campaign Execution & Optimization:**
+ Partner with content, digital, and performance marketing teams to guide development and optimization of campaigns across digital, print, experiential, and traditional media.
+ Support business development and referral marketing initiatives through targeted B2B campaigns aimed at physicians, employers, and third-party partners.
+ Ensure brand consistency across all marketing initiatives and channels.
**4) Data & Analytics Integration:**
+ Utilize insights from internal analytics teams and external market research to inform marketing strategies and assess ROI.
+ Monitor key performance indicators (KPIs), marketing funnel performance, and campaign impacty adjusting plans based on results and business needs.
+ Collaborate with CRM, operations, and digital marketing teams to enhance lead management and nurture strategies.
**5) Team Leadership & Development:**
+ Coach, mentor, and develop team members through continuous feedback, goal setting, and performance reviews.
+ Create a collaborative and high-performance culture that emphasizes accountability, innovation, and cross-functional teamwork.
+ Lead by example as a strategic thinker and solution-oriented leader with a passion for advancing health care marketing.
**6) Collaboration & Integration:**
+ Partner with counterparts across the Marketing, Communications, and Community Engagement teams to ensure alignment and resource sharing.
+ Liaise with stakeholders across the enterprise to ensure business alignment and successful execution of marketing strategies.
+ Coordinate closely with the VP and other marketing directors on budget planning, resource allocation, and strategic priorities.
**Minimum Qualifications:**
**1) Experience:**
+ 10+ years of experience in marketing, strategy, or related fields, with at least 5 years in a leadership role.
+ Experience leading cross-functional marketing initiatives and working directly with clinical or health care business stakeholders.
+ Demonstrated success in planning and executing integrated marketing strategies across digital and traditional channels.
**2) Skills:**
+ Strong leadership and people management skills with experience developing and inspiring a team.
+ Strategic mindset with ability to translate business objectives into effective marketing strategies.
+ Excellent communication, presentation, relationship-building, and customer service skills.
+ Expertise in audience segmentation, persona development, journey mapping, and campaign measurement.
+ Ability to manage multiple projects and stakeholders in a fast-paced environment.
**3) Education:**
+ Bachelors degree in Marketing, Business, Health Care Administration, or a related field required.
+ Masters degree or MBA preferred.
**4) Tools & Technologies:**
+ Experience with CRM systems, marketing automation tools, analytics dashboards, and project management platforms.
+ Experience with tools such as Salesforce Marketing Cloud, Tableau, Google Analytics, or equivalent is a plus.
**Preferred Qualifications:**
+ Background in health care, academic medical center or large health systems.
+ Experience working within a matrixed organization with complex stakeholder environments.
Why Join Us? Emory Healthcare is committed to fostering a culture of inclusivity, innovation, and personal growth. As a member of our team, you'll have the opportunity to shape the future of digital design while developing your career within a supportive and growth-oriented environment.
We offer a flexible work culture, professional development opportunities, and a strong benefits package to support your well-being and career goals.
**Additional Details**
Emory is an equal opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by state or federal law.
Emory Healthcare is committed to providing reasonable accommodations to qualified individuals with disabilities upon request. Please contact Emory Healthcare's Human Resources at . Please note that one week's advance notice is preferred.
**Connect With Us!**
Connect with us for general consideration!
**Division** _Emory Healthcare Inc._
**Campus Location** _Atlanta, GA, 30345_
**Campus Location** _US-GA-Atlanta_
**Department** _EHI Marketing_
**Job Type** _Regular Full-Time_
**Job Number** _ _
**Job Category** _Business Operations_
**Schedule** _8a-4:30p_
**Standard Hours** _40 Hours_
**Hourly Minimum** _USD $0.00/Hr._
**Hourly Midpoint** _USD $0.00/Hr._
Emory Healthcare is an Equal Employment Opportunity employer committed to providing equal opportunity in all of its employment practices and decisions. Emory Healthcare prohibits discrimination, harassment, and retaliation in employment based on race, color, religion, national origin, sex, sexual orientation, gender identity or expression, pregnancy, age (40 and over), disability, citizenship, genetic information, service in the uniformed services, veteran status or any other classification protected by applicable federal, state, or local law.
Director of Digital Marketing Strategy
Posted 7 days ago
Job Viewed
Job Description
Key responsibilities encompass defining the overall digital marketing vision, setting KPIs, and managing the digital marketing budget. You will lead and mentor a team of digital marketing professionals, fostering a culture of continuous improvement and data-driven decision-making. Analyzing market trends, competitor activities, and campaign performance to identify opportunities and optimize strategies is paramount. You will collaborate closely with other departments, including Sales, Product Development, and Brand Management, to ensure alignment of marketing efforts with business objectives. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 7-10 years of progressive experience in digital marketing leadership roles. Proven success in developing and implementing integrated digital marketing campaigns that deliver significant ROI is essential. Strong analytical skills, proficiency with marketing automation tools, CRM systems, and web analytics platforms (e.g., Google Analytics) are required. Exceptional leadership, communication, and project management skills are critical for this role. This is a unique opportunity to make a substantial impact on our company's digital presence and growth trajectory within a collaborative and forward-thinking environment.
Senior Vice President, Influencer Brand Marketing

Posted 12 days ago
Job Viewed
Job Description
This candidate will be capable of envisioning, translating and incorporating influencer relations strategies into larger integrated marketing communications programs including activation both online and offline, with influencers of all types and tiers. Our new team member will work with integrated teams across the firm to use influence to meet client objectives and grow revenue.
We recognize that diversity and inclusion benefit our agency, our clients, and the communities in which we work and live. To that end, we strongly encourage applications from women, people of color, members of the LGBTQ community, veterans, and individuals with disabilities. As part of our ongoing effort to be the world's most inclusive agency, we are committed to seeking candidates who possess and demonstrate a profound interest in furthering our DE&I goals.
Candidates should have at least **10-12+** of integrated marketing and/or communications experience at an agency, **including 6-8 years of hands-on influencer program strategy and execution.** Additionally, applicants should have:
+ **Demonstrated success in end-to-end influencer relations** , including: identification, vetting, negotiation, creative and content direction, relationship management, measurement and analysis. Use of various influencer vetting and reporting tools preferred (i.e. Sprout Social, Traackr, Talkwalker, etc.).
+ **Advanced integrated communications strategy development experience.** Genuine curiosity and interest in moving audiences from awareness to engagement to action across a mix of communications platforms. Understanding of the role of owned, earned and paid media in an integrated communications or marketing plan and how influential voices best fit into it.
+ **Ability to work collaboratively in a team setting.** Must be a consummate team player who brings a passionate, positive, high-energy approach to client service and delivering results. Ideal candidate should possess excellent relationship skills; be a good listener; respect the expertise of others; and have ability to motivate and generate effective action from all levels of the organization. Candidate must have a spirit of continuous learning and curiosity.
+ **Ability to scale influencer across audiences, platforms, and objectives.** Provide strategic counsel and lead development of integrated influencer campaigns across brand portfolios and businesses. Understands audience segmentation and can customize influencer programs that align with today's consumer shopping journey with multiple touchpoints.
+ **Ability to develop strategic influencer campaigns and programs,** based on business objectives and audience insights. Understands the elements of a successful campaign, including but not limited to storytelling, multi-channel distribution, amplification, and measurement.
+ **Content planning and storytelling experience.** Mindset of a storyteller and ability to develop a narrative via influencer voices across integrated channels. Ability to plan and coordinate influencer-created content across a brand's social + digital ecosystem and collaborate closely with third parties to bring that content to life.
+ **Understanding of various quantitative and qualitative filters and benchmarks that make someone influential** for a given brand, service, category or sector. Advises clients on when best to leverage different influencer tiers and verticals using data.
+ **Experience activating influencers across platforms and spaces.** Understands the importance of mutual value exchange in crafting campaigns, whether earned, sponsored, or experiential.
+ **Ability to give strategic direction to influencers whether organic, earned or sponsored** and proven ability to collaborate with agency team, clients and influencers/their agents to ultimately produce high-performing content.
+ **Strong understanding of industry regulatory and promotional rules.** Must understand the disclosure guidelines as set by the FTC and provide sound counsel to clients and influencers.
+ **Strong negotiation ability** to achieve highest and best value exchange between client and influencer. Provides contract negotiation counsel at all tiers, negotiates high-investment contracts. Understands implications of terms and conditions in negotiating, and is able to negotiate rates based on variables including but not limited to, usage, audience data, performance metrics and content formats. Understands contacting process and can manage other junior colleague executing this process.
+ **Ability to analyze performance metrics.** Has propensity for data analysis and application in planning and ROI and use of Omni tools + Tagger.
+ **Understanding of social commerce and affiliate marketing.** Ability to develop strategic affiliate marketing partnerships. Understands the role of affiliate marketing in the value exchange, and can negotiate influencer partnerships using various compensation models.
+ **Expertise in social media strategy and interests in emerging platforms.** Understands the impact of the evolving landscape on influencers and how to adjust programs and campaigns to stay relevant.
+ **Success managing paid social programs.** Understanding of paid social landscape including hands on experience developing strategic paid social programs utilizing influencer-created content. Understands platform (Meta, TikTok, YouTube, Pinterest) nuances when allow-listing or amplifying influencer content and can work with integrated teams to execute seamlessly.
+ **New business hunter** for both organic and new influencer growth opportunities and pitching
+ **Ability to engage with and counsel senior level decision-makers across the client's business** , and deliver connective insights to assist clients in driving alignment and execution of cross-company initiatives. Candidate should have experience building relationships and working with diverse stakeholders effectively.
+ **May work across sector but has a primary dedicated sector** and knows how to sell influence and grow revenue within the nuances of that sector
+ **Demonstrated organizational skills** necessary to best manage process of influencer contracting/legal, invoicing/financial execution, and data collection related to influencer audience and post-specific metrics.
+ **Ability to assess and mitigate risk** , including in negotiations, regulatory, insurance, financial, legal and issues.
+ **Ability to cultivate diverse teams** and contribute to an inclusive working and learning environment.
**Our Story**
We're more motivated by what we can give than what we receive. That holds true for our colleagues, clients and communities across cultures and time zones. We believe giving our best is only possible in an environment that empowers us to truly be our best, so we focus on creating belonging for all and caring for the whole person. Because when you belong and have what you need to thrive - both at work and in life - you're free to be you. To pursue your dreams and passions. To be bold and try new things, in the name of personal and professional growth and of work that leads to meaningful progress for the world. So, we respect and support one another amid differences, and we acknowledge and celebrate who each of us is. We accept that we don't all have to have the same perspectives, beliefs, background or experiences to do great things together. A combination of our employee experience, industry-leading client work, global community service and contributions to inclusion has earned FleishmanHillard recognition as 2021, 2022 and 2023 Campaign Global PR Agency of the Year; 2023 ICCO Large Agency of the Year - The Americas; 2022 and 2023 PRWeek U.S. Agency of the Year; 2022 and 2023 PRWeek U.S. Outstanding Extra-Large Agency of the Year; 2023 Campaign US PR Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; and 2021 PRWeek UK Large Consultancy of the Year. FleishmanHillard is part of Omnicom PR Group and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries.
FleishmanHillard offers a hybrid work model and seeks employees who are comfortable working in the office for a portion of their week, in accordance with their local office hybrid work policy. We value the collaboration and camaraderie that in-person interactions provide, but also understand the importance of flexibility and balance in our employees' lives. We acknowledge that our people are diverse individuals with unique circumstances and needs, and therefore our goal is to foster a productive and inclusive work environment where all employees can thrive, both in and out of the office.
FleishmanHillard is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), gender, gender identity, gender expression, national origin, age, mental or physical disability, ancestry, medical condition, marital status, military or veteran status, alienage, citizenship status, sexual orientation, genetic information, or any other protected class under federal, state or local laws. Please do not contact the office directly to apply - only resumes submitted through this website will be considered. If you need assistance reviewing career opportunities or completing an application, please email our careers team ( ) or call and ask to be connected to Talent Development.
The anticipated U.S. salary range for the Senior Vice President level is $110,000-$231,000.
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications and geography. A range of medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.
Manager, Hotel Level Marketing - Portfolio Strategy Analytics
Posted 6 days ago
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Job Description
This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics functions! As the Manager of Portfolio Strategy, you will provide analytic support to the managed hotels in the US, Canada, CALA and French Polynesia, as well as the Key Partner team. Reporting to the Director of Portfolio Strategy Analytics, you will provide analytical support to hotel level and above property Marketing leaders.
**HOW WE WILL SUPPORT YOU**
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
+ Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
+ Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
+ Paid parental leave for eligible Team Members, including partners and adoptive parents
+ Mental health resources including free counseling through our Employee Assistance Program
+ Paid Time Off (PTO)
+ Learn more about the rest of our benefits
At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member's career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.
**HOW YOU WILL MAKE AN IMPACT**
Your role is important and below are some of the fundamental job duties that make your work unique.
**What your day-to-day will be like:**
+ Ensure understanding between Enterprise and hotel marketing activity, providing guidance to a portfolio of hotels to improve commercial performance.
+ Participate in onboarding hotel marketing leaders.
+ Support Director of Portfolio Strategy with the proactive creation of Commercial, AVP, regional, and Ownership engagements and presentations.
**How you will collaborate with others:**
+ Collaborate with hotel teams and the Hotel Level Marketing team to identify areas of opportunity to grow and report on digital performance for an identified portfolio of hotels.
+ Coordinating closely with internal analytics leads, delivering impactful performance storytelling.
+ Support hotel marketing leaders through training opportunities, new tools, best practices sharing, and annual marketing summit/forum.
**What projects you will take ownership of:**
+ Support critical initiatives supporting America's Marketing Objectives that deliver value to the portfolio of hotels.
+ Support in the development of annual strategic marketing plans and budget planning guidance.
+ Support in the performance measurement for hotels.
+ Lead other Ad-Hoc projects (as applicable).
**WHY YOU'LL BE A GREAT FIT**
**You have these minimum qualifications:**
+ Five (5) years of professional work experience
+ One (1) year of experience supporting a marketing function
+ Analytical expertise and proficient in data analysis
+ Experience shaping insights to tell a story
**It would be useful if you have:**
+ Experience operating in Adobe Analytics or Google Analytics
+ Experience in hospitality or at a marketing agency
**WHAT IT IS LIKE WORKING FOR HILTON**
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands . Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World's Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it's like to be on Team Hilton!
It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.
Hilton offers its eligible team members a comprehensive benefits package including medical and prescription drug coverage, dental coverage, vision coverage, life insurance, short-and long-term disability insurance, access to our employee stock purchase plan (ESPP) where you can purchase Hilton shares at a 15 percent discount, a 401(k) savings plan, 20 days of paid time off accruing over your first year of employment and increasing up to 25 days after completing one year of full employment, up to 12 weeks of paid leave for birth parents and 4 weeks for non-birth parents, 10 paid holidays and 2 floating holidays throughout the year, up to 5 bereavement days, flexible spending accounts, a health savings account, an employee assistance program, access to a care coordination program ("Wellthy"), a legal services program, an educational assistance program, adoption assistance, a backup childcare program, pre-tax commuter benefit and our travel discount. The annual salary range for this role is $0,000- 110,000 and is determined based on applicable and specialized experience and location. Subject to plan terms and conditions, you will be eligible to participate in the Hilton Annual Incentive (Bonus) Plan, consistent with other team members at the same level and/or position within the Company.#LI-REMOTE
**Job:** _Sales and Marketing_
**Title:** _Manager, Hotel Level Marketing - Portfolio Strategy Analytics_
**Location:** _null_
**Requisition ID:** _COR015CE_
**EOE/AA/Disabled/Veterans**
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UPS Marketing (Commercial & Strategy) Summer 2026 Internship
Posted 10 days ago
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Job Description
Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow-people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
**Job Description:**
**Job Summary**
This position provides direct support to our Marketing, Commercial, and Strategy teams by conducting research to address specific business needs, performing data analyses, and creating recommendations based on findings. He/She will assist in developing and executing marketing campaigns, analyzing competitive trends, and contributing to the overall business strategy. This role involves communicating results to key stakeholders and proactively addressing related issues.
**Responsibilities and Duties:**
+ Develops actionable research objectives to address key business issues.
+ Performs analysis, analyzes data, and interprets findings to ensure comprehensive understanding of results before presenting to stakeholders.
+ Maintains an understanding of current market and industry practices to leverage existing knowledge and optimize the development of customer analysis.
+ Communicates findings and insights from analysis to key stakeholders.
+ Supports the development and implementation of marketing and commercial strategies, including campaign creating and performance tracking.
+ Conducts competitive intelligence and market research to inform strategic decisions.
**Qualifications:**
+ Marketing, Business Administration, International Business, Strategy, Communications, Public Relations, or Advertising - Preferred.
+ Proficient in Microsoft Office Word, PowerPoint, and Excel.
+ Demonstrates leadership potential, initiative, and ability to thrive in a fast-paced environment.
+ Passion for commercial strategy, customer-focused solutions, and driving business growth.
+ Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.
+ Employer will not sponsor a visa for this or future positions.
+ Must be a rising college junior or senior, upon starting internship.
+ Must be available to work 40 hours per week.
+ Excellent communication, presentation, and analytical skills.
+ Must be located or willing to relocate in Atlanta, GAfrom late May 2026 - early August 2026
**Employee Type:**
Intern
UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.
**Other Criteria:**
UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law.
**Basic Qualifications:**
Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.
UPS Marketing (Commercial & Strategy) Summer 2026 Internship
Posted 4 days ago
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Job Description
Before you apply to a job, select your language preference from the options available at the top right of this page.
Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow—people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
Job Description:
Job Summary
This position provides direct support to our Marketing, Commercial, and Strategy teams by conducting research to address specific business needs, performing data analyses, and creating recommendations based on findings. He/She will assist in developing and executing marketing campaigns, analyzing competitive trends, and contributing to the overall business strategy. This role involves communicating results to key stakeholders and proactively addressing related issues.
Responsibilities and Duties:
- Develops actionable research objectives to address key business issues.
- Performs analysis, analyzes data, and interprets findings to ensure comprehensive understanding of results before presenting to stakeholders.
- Maintains an understanding of current market and industry practices to leverage existing knowledge and optimize the development of customer analysis.
- Communicates findings and insights from analysis to key stakeholders.
- Supports the development and implementation of marketing and commercial strategies, including campaign creating and performance tracking.
- Conducts competitive intelligence and market research to inform strategic decisions.
Qualifications:
- Marketing, Business Administration, International Business, Strategy, Communications, Public Relations, or Advertising - Preferred.
- Proficient in Microsoft Office Word, PowerPoint, and Excel.
- Demonstrates leadership potential, initiative, and ability to thrive in a fast-paced environment.
- Passion for commercial strategy, customer-focused solutions, and driving business growth.
- Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.
- Employer will not sponsor a visa for this or future positions.
- Must be a rising college junior or senior, upon starting internship.
- Must be available to work 40 hours per week.
- Excellent communication, presentation, and analytical skills.
- Must be located or willing to relocate in Atlanta, GA from late May 2026 – early August 2026
Employee Type:
InternUPS is committed to providing a workplace free of discrimination, harassment, and retaliation.
Other Criteria:
UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law.
Basic Qualifications:
Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.
Assistant Vice President
Posted 10 days ago
Job Viewed
Job Description
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Assistant Vice President
**PRIMARY PURPOSE** : To provide strategic recommendations and implement changes necessary to ensure quality service and client satisfaction; to ensure efficient, cost effective, and high quality delivery of case management and utilization review services to clients for multiple business lines; and to provide expertise in client specific case management and utilization review requirements and ensure customer satisfaction through the provision of these services.
**ARE YOU AN IDEAL CANDIDATE?** We are looking for enthusiastic candidates who thrive in a collaborative environment, who are driven to deliver great work.
**ESSENTIAL FUNCTIONS and RESPONSIBILITIES**
+ Manages overall clinical operations for more than 3 assigned teams/offices; develops and implements clinical objectives and initiatives.
+ Ensures quality training of new and existing colleagues.
+ Works with TCM trainers and Sedgwick University to assess the unit training needs and to develop and deliver training.
+ Works with Clinical Operation Management regarding overall program strategy; works collaboratively to implement program changes.
+ Identifies challenges and creates solution for recruitment, hiring, staffing, process management and training needs; plans for staffing needs, including succession, bench-strength and new business; and supervises, coordinates and reviews the work of assigned staff.
+ Assists in establishing policy and procedures to assure compliance to best practices, clinical management services standards, state regulations, and client service requirements.
+ Identifies potential new product opportunities, processes and protocols; participates in presentations to clients, prospects and colleagues.
+ Assists with implementation of new business plan with goals and objectives for assigned locations/offices; provides expert medical and product support to Sedgwick claims and clinical staff.
**ADDITIONAL FUNCTIONS and RESPONSIBILITIES**
+ Performs other duties as assigned.
+ Supports the organization's quality program(s).
+ Travels as required.
**SUPERVISORY RESPONSIBILITIES**
+ Administers company personnel policies in all areas and follows company staffing standards and training recommendations.
+ Interviews, hires and establishes colleague performance development plans; conducts colleague performance discussions.
+ Provides support, guidance, leadership and motivation to promote maximum performance.
**Education & Licensing**
Current unrestricted RN license in a state or territory of the United States required. Certification in case management required. Bachelor's degree in nursing (BSN) from an accredited college or university or equivalent work experience preferred.
**Experience**
Ten (10) years of related experience or equivalent combination of education and experience required to include five (5) years medical case management, two (2) years clinical experience, two (2) years providing direct clinical care to the consumer and three (3) years supervisory experience.
**Skills & Knowledge**
+ Knowledge of multiple business line medical case management environments
+ Knowledge of resources available regarding the regulations and parameters of third party reimbursement
+ Knowledge of statutory requirements of state's jurisdiction as appropriate to job
+ Excellent oral and written communication, including presentation skills
+ PC literate, including Microsoft Office products
+ Ability to work in a team environment
+ Ability to meet or exceed Performance Competencies
**TAKING CARE OF YOU BY**
+ Offering a blended work environment.
+ Supporting meaningful work that promotes critical thinking and problem solving.
+ Providing on-going learning and professional growth opportunities.
+ Promoting a strong team environment and a culture of support.
+ Recognizing your successes and celebrating your achievements.
+ Thrives when everyone is working towards the same vision/goals.
+ We offer a diverse and comprehensive benefits package including:
+ Three Medical, and two dental plans to choose from.
+ Tuition reimbursement eligible.
+ 401K plan that matches 50% on every $ you put in up to the first 6% you save.
+ 4 weeks PTO your first full year.
**NEXT STEPS**
If your application is selected to advance to the next round, a recruiter will be in touch.
_As required by law, Sedgwick provides a reasonable range of compensation for roles that may be hired in jurisdictions requiring pay transparency in job postings. Actual compensation is influenced by a wide range of factors including but not limited to skill set, level of experience, and cost of specific location. For the jurisdiction noted in this job posting only, the range of starting pay for this role is $170,000-175,000 - Opportunity for bomus._ _A comprehensive benefits package is offered including but not limited to, medical, dental, vision, 401k and matching, PTO, disability and life insurance, employee assistance, flexible spending or health savings account, and other additional voluntary benefits._
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**