648 Brand Manager jobs in New York

Brand Manager

11210 Brooklyn, New York BHIRED

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A fast-growing company is seeking a passionate and hands-on Brand Manager to take full ownership of a startup brand in the Kids Toys, Skincare or Pet Products space. This is a rare opportunity to build and grow a brand from its early stages and help shape everything from product development to marketing and messaging.This role involves cross-functional collaboration with sourcing, creative, operations, and marketing teams to bring new products to market and scale the brand across channels. The ideal candidate is entrepreneurial, creative, analytical, and excited to create something meaningful that resonates with customers.Responsibilities Include:Own the vision, positioning, and execution for the brandLead product strategy and collaborate with design and sourcing teamsIdentify marketing opportunities across channels and platformsDefine and refine brand identity, voice, and messagingWork with marketing to bring products to life online and in campaignsMonitor KPIs, sales performance, and consumer feedback to optimize strategiesStay on top of industry trends and competitor movementsIdeal Qualifications:3+ years of experience in brand management, product marketing, or related rolesExperience in the Kids Toys, Skincare or Pet Products industry strongly preferredStrong creative instincts and analytical decision-making abilityExcellent written and verbal communication skillsProven ability to lead projects from concept through executionPortfolio, case study, or example of a brand or product you've led or helped buildThis role is perfect for someone who has said, "Let me run this-I'll make it amazing." It offers full ownership of a brand with the backing of a fast-moving and supportive team.Salary: $90k - $130k/YearTo apply, please send your resume to

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Brand Manager

10261 New York, New York Ksubi

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Founded in 1999, Ksubi has evolved into one of the world's most recognizable and revered denim fashion brands. With flagship stores in New York, Miami, Chicago, Los Angeles, Sydney, and Melbourne, Ksubi continues to evolve - cementing its place in top-tier retailers and the wardrobes of cultural icons across the globe.We're continuing to grow our high-performing team, one built on collaboration, transparency, and an innovative mindset. As we take Ksubi to the next level globally, we're looking for people who want to be part of that journey.We're on the hunt for a Brand Manager - Northern Hemisphere to lead our regional marketing strategy across the US, UK, and EU.You'll be the driving force behind how Ksubi shows up across key markets - leading brand campaigns, retail activations, media strategy, influencer engagement, and PR. You'll bring cultural insight, commercial smarts, and creative vision to the role, delivering campaigns that are bold, disruptive, and impossible to ignore. This role is based in our Soho office, reports to the General Manager - Marketing, and directly manages our US-based Marketing Associate. A Day in the Life.Own and execute Ksubi's brand strategy across the US, UK, and EU, ensuring consistent cultural relevanceLead brand marketing, PR, and media campaigns that build equity and drive earned reachManage regional agencies and partners to deliver high-impact, on-brand storytellingPlan and deliver disruptive retail activations and in-store experiences that build loyalty and trafficDevelop strategic co-marketing plans with key wholesale partnersTrack and optimize performance across all brand and campaign activityLead and grow a high-performing regional marketing teamWhat You'll Need to Bring.7+ years' experience in a similar role within the fashion industryStrategic, creative, and culturally tuned-in - able to translate trends into actionProven ability to build and lead campaigns across brand, PR, and retailStrong industry network across media, influencers, PR, and retail partnersData-driven mindset with a passion for brand performance and storytellingHands-on, collaborative, and confident managing multiple workstreamsSelf-aware, accountable, and driven to continuously improve and growLeads with empathy, integrity, and strong communicationMaster's or bachelor's Degree is preferredA Few of Our BenefitsGenerous discount on Ksubi gearCulture focused on wellbeing, innovation, and growthHighly creative and socially connected team environmentHealthcare and 401k packageKsubi is an equal opportunity employer, committed to diversity and inclusion. We make hiring decisions based on your passion, experience, and skillset, and consider all applicants on the basis of their capabilities and qualifications. If you require any support, access adjustments, or would like to share your pronouns at any stage of the application or interview process, please let us know - we're here to support you. Salary: $120-150k base (USD)Published on 16 Jul 2025, 12:47 AM

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Brand Manager

11775 Melville, New York Natural Organics Inc

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Join our Natural Organics Inc / Natures Plus Family!For more than 50 years, Natural Organics Inc. headquartered in Melville, NY has been the gold standard in natural vitamins and supplements. Marketing our products under the Natures Plus brand, we are committed to producing the finest, most effective formulations available. Our employees embody the true spirit of our Natures Plus brand. We have one goal.Bringing you high-quality products with the guaranteed potency you deserve!Brand Manager You're a seasoned Brand Manager, experienced in Consumer Goods and you have a personal interest in nutrition and natural health supplements. NaturesPlus is a legacy brand, firmly established in our channel, but moving ahead with expansive New Product Innovation and driving New Market Development.We are a unique CPG brand, handling everything starting from Manufacturing all the way through to Direct Shipment to our established Retail Account base. We nurture every product, from inception and creation to labeling and marketing and advertising and promotion.The work environment supports individual creativity and productivity. There are high expectations, lots of goals to accomplish, but with exceptional support and inputs internally to assist you to achieve your goals.Simply, we need a smart innovative intuitive hands-on consumer savvy brand professional to align our products and categories, maximize opportunities in our channels, make sure we resonate with current retailer partners and with end-user customers, being current with trends and what's happening in the consumer markets, as well as analyzing competitive brands vs. our offerings along with identifying "gaps" in the product line. As our Brand Manager, you will be able to monitor clinical research, marketing trends, sales data from SPINS and Nielsen IQ and other sources, and collate all that together in your assessment and then recommendations for action. We have an expanding presence in markets outside the U.S. As Brand Manager, you will also be working with our UK based sales team covering UK and Ireland, along with global Export opportunities.Numerous national trade shows, key account conventions and technical conferences are opportunities to jump in and get well acquainted with the industry along with national sales team meetings and executive sales management summits.The Brand Manager will have a very important position in the organization: Working in tandem with the Director of Marketing, as support for developing, implementing and executing promotional initiatives and activities for our key brands within the retail and ecommerce sales channels. Your initiatives and activities will also include campaigns: print, web, social media, broadcast, events, corporate responsibility programs and sponsorships.ResponsibilitiesDevelop long-term brand strategies aligned with the company's overall goals and objectivesConduct Market research to understand consumer preferences, market trends, and competitors' activitiesDefining and refining the brand's positioning in the market to differentiate it from competitorsCollaborate with product development team to ensure new products align with the brand's values and meet consumer needsAnalyze key performance indicators to measure the effectiveness of brand-building activities and making data-driven decisions to optimize strategiesEvaluate and measure marketing campaigns to increase brand awareness and drive salesConduct thorough analysis of current SKU portfolio, including sales performance, profitability, and market demand.Identify opportunities for SKU optimization, consolidation, or elimination based on analysis findings and strategic objectives.Communicate findings, recommendations, and progress updates to key stakeholdersRequirements and skillsPrevious experience in brand management, marketing, or related fields is usually required. This could range from 3 to 5 years or more, depending on the level of the position.Strong strategic thinking skills are essential for developing and implementing effective brand strategies that align with the company's overall objectives.Excellent written and verbal communication skills are necessary for effectively communicating with internal teams, external agencies, and stakeholders.Leadership skills are important for leading cross-functional teams, managing projects, and inspiring others to achieve brand objectivesAbility to analyze large datasets, including sales data, inventory levels, and market trends, to identify patterns, trends, and opportunities for optimization.Ability to think strategically and align SKU rationalization efforts with overall business goalsThe ability to adapt to changing market conditions, consumer preferences, and business priorities is crucial for staying competitive in the marketplace.Being a team player and collaborating effectively with colleagues from various departments is important for achieving brand objectives and maintaining brand consistency across all channels.A bachelor's degree in marketing, business administration, or a related field is preferredA positive, can-do and let's do it life approach, a realistically optimistic over-achieverPersonal interest and passion for nutrition, health and wellness strategiesWHAT WE OFFER?The opportunity to excel. To create a more successful and energized future for yourself, and for those who support our brand and consume our brand. You gain experience working in the burgeoning Health and Wellness field. Your channel has solid growth year after year, driven by clinically effective products along with a demographic that adds more and more consumers and interest in products on a daily basis. The company is independent, family owned, financially solid, and continues to have solid growth and amazing future opportunities. We offer you the opportunity not only to do great things "in business" but to do that with a personal satisfaction that you are a part of supplying the highest qualities Nutritional Supplements that have proven Potency and Activity and deliver one of the best Values in the channel. in order to help people Live Better, Healthier, and More Fulfilled.Benefits:Competitive salaryMedical, Dental, Life Insurance, Aflac, Short- and Long-Term Disability401(k) with company matchGenerous paid time off days and holidaysOpportunities for professional development and growthDiscounted vitamins and supplementsState-of-the-art relaxation room

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Brand Manager

10261 New York, New York Pyramid Consulting

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Immediate need for a talented Brand Manager. This is a 06+ months contract opportunity with long-term potential and is located in New York NY (Hybrid). Please review the job description below and contact me ASAP if you are interested.

Job ID: 25-77213

Pay Range: $60 - $65/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).

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Brand Manager

12123 Nassau, New York Auto People

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Position: Brand ManagerLocation: Nassau, BahamasHave you ever considered making a vacation destination your forever home? Here is an opportunity to live and work in paradise! This privately owned dealer group is seeking a Brand Manager to take operational leadership of two automotive brands. This is not a traditional marketing role , the Brand Manager will serve as the internal business owner for each brand, overseeing sales, after-sales, customer experience, OEM coordination, and local market performance.Role Overview:Seeking a driven and capable Brand Manager to take full ownership of two assigned brands within our dealership portfolio. This role functions as the in-market leader for the assigned brands - blending operational execution with strategic planning to ensure sales performance, customer satisfaction, and brand growth.Manage the sales team, lead after-sales service quality, coordinate directly with the OEM, and ensure that brand standards, visibility, and performance targets are consistently met. This is a results-oriented role with full accountability for the assigned brands' success in the Bahamian market.Key Responsibilities:Sales & Operations ExecutionOwn the P&L and performance metrics for the assigned brandsLead and manage the brand-specific sales team, ensuring targets are met and exceededOversee vehicle inventory planning, ordering, and allocation for your brandsCoordinate and monitor after-sales service quality and customer satisfactionEnsure seamless communication between dealership and the OEM regarding all operational needs, targets, and standardsStrategy & Market PenetrationDevelop and execute the local brand strategy, pricing models, and promotional plansLead new model launches and brand campaigns across digital, retail, and event channelsMonitor brand performance and market trends to adjust strategy as neededEnsure strong brand visibility and showroom presentation aligned with OEM standardsCollaborate with internal teams to deliver a unified customer experience across all touchpointsCustomer Experience & After-SalesActively monitor and improve customer feedback, warranty claims, and service satisfactionImplement programs to improve customer retention and loyaltySupport issue resolution and escalation management related to assigned brandsTeam LeadershipCoach and develop the sales team for each brand under your purviewLead performance reviews, set KPIs, and ensure continuous training and developmentMaintain a high-performance, customer-focused culture across all brand-related operationsCall or text Julia Grace at or apply now to learn more!

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Brand Manager

11740 Greenlawn, New York Dr. Reddy’s Laboratories Ltd

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Company Description Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can’t Wait . We started in 1984 with a modest investment, 20 employees and a bold vision. Today, we have research and development centres, manufacturing facilities or a commercial presence in 66 countries. For nearly four decades, we have stood for access, affordability and innovation based on the bedrock of deep science, progressive people practices and robust corporate governance. Asthepharmaceutical industry evolves and undergoes disruption, we see an opportunity –tostrengthen our core further (the next steps) and to build the future (the new bets). ‘TheNextand the New’ is how we aim to continue to be the partner of choice – purpose-driven, future-ready and sustainable. Our aim is to reach over 1.5 Bn+ patients across the world by 2030 by growing our core businesses and building for the future with sustainability at the core of our purpose and strategy. Sustainability for us means operating in a manner that respects people, planet and purpose – helping us conserve precious resources, serve our patients, create value for stakeholders, give back to society, fulfil our potential and maintain our integrity and transparency Dr Reddy’s maintains a work environment, free from discrimination and is an equal opportunity employer. We are committed to employ & nurture all qualified diverse workforce without regard to race, colour religion, nationality, sex, age, disability status, genetics, sexual orientation, gender expression, citizenship or any other characteristic or classification protected by applicable law(s) of the country we operate in. We treasure every talent, and recognize merit and diversity in our organization. Job Description Job Summary We are seeking an experienced and dynamic Brand Manager to ensure successful brand growth and the launch of innovative market-driven products, for gathering market insights from Key Opinion Leaders (KOLs), developing and executing new product launch plans, supporting in effective sales force training, and implementing market research strategies for brand performance enhancement. Collaborating with the SCM team for product availability and maintaining strong relationships with KOLs. Roles & Responsibilities • You will be responsible for driving growth for one of your innovative product, generating new product ideas from Key Opinion Leaders (KOL) interactions, prioritizing these ideas, preparing business cases, analyzing market and competitor data, and handling creative aspects like branding. The aim is to ensure the timely launch of products that address unmet market needs. • You will be responsible for marketing planning by preparing product launch materials, coordinating launch meetings, training the sales force, and tracking initial product performance for the first 12 months to ensure effective product marketing. • You will be responsible for brand performance review by gathering market insights, identifying key issues, and implementing action plans to maintain optimal brand performance, including conducting market research for brand positioning correction. • You will be responsible for interacting with Key Opinion Leader (KOLs), conducting fieldwork to gather insights, updating KOLs on product value, and collating product evidence and clinical reports to build strong relationships and drive growth. • You will be responsible for Supply Chain Management (SCM) by tracking product quantities and supply, sharing new product plan quantities with the SCM team, and promptly addressing product shortages or excess to ensure product availability in the market. • You will be responsible for meeting with Regional Sales Managers (RSMs) to collect feedback, gather campaign feedback, and develop region-specific strategies to incorporate regional needs into the product plan and improve performance. Qualifications Educational qualification- Science/Pharma/Medical Graduate preferably with MBA in Marketing Minimum work experience- 4-5 years of experience in Sales & Marketing Skills & attributes Technical Skills: • Understanding of Pharmaceutical industry; ability to interpret market data; gain marketing insights from various resources • Basic understanding of anatomy and physiology. • Ability to analyze market trends, competitor activities, and customer needs within the generics market. • Strong problem-solving skills to address regulatory challenges, market access issues, and product-related obstacles. BehavioralSkills: • Strong collaborator and excellent communication. • Good at building and leveraging relationship. • Adaptability and change management skills. • Creative and good Analytical thinker. Additional Information About the Department Global Generics India Global Generics India business journey began in 1986. In the last three decades, we have grown as a trusted name in the healthcare industry and rank as one of the top 10 Pharma Companies in the Indian Pharma Market (IPM) as per IQVIA MAT (November 2022). Our commitment to Lead Ahead has helped us move ranks from 16th position to 10th position (IPM) in the last four years. We are a fast-growing organisation with double-digit growth and significant market share in domestic markets. Currently, we rank among the top 5 in oncology, anti-allergy and gastrointestinal diseases and the top 10 in a few other therapy areas. Our focus is on leveraging our digital capabilities, collaborations, innovations and inorganic opportunities to become the top 5 companies in the Indian Pharma Market. Benefits Offered At Dr. Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs. The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself. Our Work Culture Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic. For more details, please visit our career website at #J-18808-Ljbffr

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Brand Manager

10261 New York, New York Guidepoint

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Overview:Guidepoint's Marketing team is responsible for building and expanding the reach of the Guidepoint brand. In pursuit of this critical goal, the Marketing team delivers on omnichannel marketing plans that engage prospects, nurture existing clients, and drive interactions within our 3 main audiences: clients, experts and employees.As a Brand Manager at Guidepoint, you will be a key member of our global brand team, providing a link between consumer insight, brand strategy, and business development. You will serve as the voice of the customer, developing the unique positioning, persuasive messaging, and dynamic go-to-market strategies that best communicate the value our products provide to our clients.This is a Hybrid position based in our New York City office.What You'll Do:Elevate the Guidepoint brand by developing strategic positioning and messaging that differentiates one or more business units in the marketplaceDefine differentiated go-to-market strategies that drive user acquisition, conversion, and engagementAct as the subject matter expert and internal champion for the business unit(s) seeking opportunities for cross-functional collaborationConcept, produce, test and optimize clear written and visual messaging for use in highly-targeted lifecycle marketing campaignsLead the development of breakthrough sales materials including pitch materials, use cases, outreach, and moreMaintain a comprehensive understanding of market trends, competitor offerings and customer behaviorComfortable working in a fast-paced and dynamic, hands-on working environmentWhat you have:Bachelor's degree required (Marketing, Communications, English, and/or Business major a plus)Minimum of 5 years' experience in planning and executing marketing, B2B marketing or communications strategy with a focus on brand marketingUnderstanding of Salesforce, Salesforce Marketing Cloud, and WordPress a plusStrong communication and project management skills, with the ability to manage complex cross-functional initiativesExperience executing multi-channel marketing campaigns with a thorough understanding of engagement, retention, and analytics, comfortable with organic and paid disciplinesExcellent copywriting skills with the ability to convey complex ideas with simple and easy to understand languageBalance of creative and analytical thinking, with excellent problem solving, negotiation and interpersonal skills, ability to develop partnerships and strong working relationships with executive leadersWhat We Offer:Opportunity to make an impact - Take a leadership role in the development of the Guidepoint brand from Day 1, with responsibility for how that brand evolves over timeDevelop marketing and leadership skills - We work with you to actively develop your marketing knowledge and management abilitiesOngoing coaching & mentorship - Work directly with senior leaders, our human resources team, and your manager to receive both formal training and regular mentorshipDynamic work environment - We value individuals and encourage initiatives promoting agility and work/life balanceThe base salary for this position is $95,000 - $15,000.You will also be eligible for the following benefits:15 PTO Days, 10 legal holidays, and sick daysComprehensive medical, dental, and vision plansWill match up to 10% of employee contribution for 401(k), life insurance, paid-time off and parental leave plansCommuter benefits and corporate discountsDevelopment opportunities through the LinkedIn Learning platformFriday happy hour, "Summer Fridays", and free snacks and beverages in the officeYear-round corporate athletic leagueCasual work environment, team building, and other social eventsAbout Guidepoint: Guidepoint is a leading research enablement platform designed to advance understanding and empower our clients' decision-making process. Powered by innovative technology, real-time data, and hard-to-source expertise, we help our clients to turn answers into action. Backed by a network of nearly 1.5 million experts and Guidepoint's 1,600 employees worldwide, we inform leading organizations' research by delivering on-demand intelligence and research on request. With Guidepoint, companies and investors can better navigate the abundance of information available today, making it both more useful and more powerful. At Guidepoint, our success relies on the diversity of our employees, advisors, and client base, which allows us to create connections that offer a wealth of perspectives. We are committed to upholding policies that contribute to an equitable and welcoming environment for our community, regardless of background, identity, or experience. #LI-TP1#LI-HybridBase salary may vary depending on job-related knowledge, skills, and experience, as well as geographic location. Additionally, this position is eligible for an annual discretionary bonus based on performance.Compensation 95,000- 115,000 USD

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Brand Manager

10701 Yonkers, New York Bask & Lather Co.

Posted 4 days ago

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Get AI-powered advice on this job and more exclusive features. This range is provided by Bask and Lather Co. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $90,000.00/yr - $115,000.00/yr Company: Bask & Lather LLC (E-commerce Haircare Company) Location: Westchester, NY About Bask & Lather LLC: Bask & Lather LLC is a distinguished e-commerce haircare company based in Westchester, specializing in high-quality, natural hair care products. We are seeking a dedicated and imaginative Brand Manager to join our dynamic team. Our Mission: We are committed to formulating premium, science-backed hair care products using natural ingredients, focusing on nurturing healthier hair and empowering our customers with the knowledge and tools to achieve vibrant, resilient hair—all while prioritizing affordability and customer satisfaction. The Opportunity: We are seeking a dynamic and results-driven Brand Manager to join our fast-growing team. In this role, you will partner with the CEO and marketing teams to strengthen brand strategy and development while executing marketing campaigns that drive brand awareness, customer acquisition, and retention. You will lead the charge in shaping and communicating Bask and Lather’s brand identity across all platforms, with a key focus on digital growth and omnichannel strategies. Key Responsibilities Develop and implement comprehensive brand strategies, including setting brand guidelines, vision, and value propositions for both short- and long-term goals. Collaborate with the CEO and marketing team to drive profitable growth and strengthen overall brand identity. Lead omnichannel strategies to drive digital commerce growth while managing advertising and promotional budgets. Oversee organic social media strategies across platforms (Instagram, Facebook, TikTok, Pinterest, Lemon8, X, YouTube), including content creation, execution, and analysis to ensure consistent brand storytelling. Drive storytelling and maximize social impact for brand activations and cross-platform integration to build audiences tailored to each channel. Monitor market trends, customer behavior, and competitors to inform brand strategy, product development, and marketing efforts. Lead the development and execution of promotional campaigns, product launches, and new business opportunities. Manage reporting on sales and engagement, providing insights and recommendations for optimizations. Manage brand events such as press launches, influencer activations, consumer activations, and trade shows. Oversee the brand marketing calendar, coordinate with marketing teams, and collaborate with public relations teams for brand exposure opportunities. Lead, manage, and mentor the social media team, ensuring alignment with brand strategy and driving growth across all channels. Provide guidance and mentorship to team members on effective practices for social media content creation, community management, and crisis management. Conduct regular training sessions and workshops for employees on social media best practices and guidelines. Analyze and interpret social media performance metrics, delivering insights and actionable recommendations for optimization. Review all influencer and talent partnerships to ensure brand alignment and address any potential risks. Oversee paid social strategy, managing timing, budget, optimization, and reporting for boosted posts to ensure effective results. Develop and manage the content calendar, balancing brand and influencer content. Conduct market research and analyze data for trends and insights to continuously improve brand strategies and customer engagement. Establish comprehensive crisis communication protocols for social media, preparing for potential brand risks or emergencies and how to respond effectively in real-time. Qualifications Bachelor’s degree in Marketing, Mass Communication, Media, or a related field. 5+ years of experience in e-commerce, consumer packaged goods (CPG), or a related industry. Proven ability to develop effective brand strategies and communicate them to leadership. Strong experience in social media management, content creation, and campaign execution. Data-driven decision-making skills with a passion for storytelling. Strong communication, time management, and organizational skills. Proficient in Microsoft Excel, PowerPoint, Word, Google Docs/Sheets, and project management tools. Hands-on attitude, analytical mindset, and ambition to drive results. 2+ years in a leadership position. If you’re excited about building a vibrant online community and have a passion for social media, we’d love to hear from you! Join us on this journey to elevate our brand and connect with our customers in meaningful ways. Apply now! Seniority level Mid-Senior level Employment type Full-time Job function Marketing and Sales Industries Retail Health and Personal Care Products #J-18808-Ljbffr

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Brand Manager

10606 White Plains, New York The HEINEKEN Company

Posted 4 days ago

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About the Role: We’re seeking a passionate and driven Brand Manager to join our marketing team, focusing on three dynamic brands within our Hispanic portfolio: Dos Equis, Tecate, and Indio. This role offers the opportunity to manage brands at different stages of development—from driving growth for Dos Equis in the Hispanic market, to mitigating declines for Tecate, and helping incubate the Indio brand in the U.S. The ideal candidate is a strategic thinker with strong executional skills, who thrives in a fast-paced environment and is excited to work across multiple brands. This role works in close collaboration with Regional Marketing, Sales, and cross-functional partners to drive brand performance and cultural relevance. What you will gain in this role: Hands-on experience managing three distinct brands with unique challenges and opportunities. Exposure to brand building, turnaround strategy, and early-stage brand incubation. Strong cross-functional collaboration with Sales, Regional Marketing, Insights, and Legal. A strategic foundation in marketing to Hispanic consumers and driving culturally relevant brand initiatives. Key Responsibilities: Support the Brand Director in the development and execution of marketing strategies for Dos Equis, Tecate, and Indio. Lead go-to-market planning, activation, and tracking of brand initiatives with a focus on Hispanic consumer engagement Work with key stakeholders: internal & external agency partners, national sales and regional marketing teams. Support Brand Director on reporting back to the regional team on key insights and driving actions to ensure brand business delivery. Assist in managing agency relationships and creative development, with some exposure to legal and regulatory reviews Gain, share, and leverage on-going understanding of the beer business, channels, retail trade. Become an expert on our consumers, their lifestyle and their most relevant cultural passion points (sports, entertainment, Pop Culture), and how that applies to driving our business. Help analyze brand performance, and competitive activity to inform future strategies Support additional brand efforts and innovation projects as needed across the broader portfolio Lead planning, logistics, and execution of select Brand Team and Agency events, including scheduling and management of monthly touchpoint calls with sales. Basic Qualifications/Requirements : 3 years Brand Marketing experience Proven track record of end-to-end project and stakeholder management experience Agency management experience Preferred Qualifications: Bachelor’s degree in marketing or equivalent strongly preferred Knowledge of the beverage industry or CPG preferred. Experience with multicultural or Hispanic marketing preferred Ability to work independently and manage multiple priorities simultaneously Collaborative mindset and willingness to roll up sleeves when needed HEINEKEN Leadership Expectations: Connect Shape Develop Deliver Role Model HEINEKEN USA Inc ., the nation’s leading upscale beer importer, is a subsidiary of Heineken International NV, the world’s most international brewer. European brands imported into the U.S. include Heineken Lager, the world’s most international beer brand; Heineken Light; Amstel Light; Newcastle Brown Ale; and Strongbow Hard Cider. HEINEKEN USA also imports the Dos Equis portfolio, the Tecate portfolio, and the Carta Blanca and Bohemia brands from Mexico. We are a proud family with rich heritage and history. We are passionate about the beer and cider that we sell. At our core we are pioneers, mavericks, and entrepreneurs. We connect people by creating meaningful experiences and memorable moments. Every day you have the opportunity to be extraordinary and leave your mark. We Brew Experiences That Inspire Legendary Lives #J-18808-Ljbffr

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Brand Manager - Casino

10261 New York, New York FanDuel

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ABOUT FANDUELFanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America's #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry's unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product. In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company's affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).THE POSITIONOur roster has an opening with your name on itThe role of the Casino Brand Manager will play a pivotal part in bringing our brand to life across all available touch points. Responsible for leading high-impact brand initiatives, this role will work alongside all marketing teams to ensure high quality executions that uphold our brand proposition and drive top-of-mind awareness. This individual will serve as the connective tissue across brand events, omni-channel campaigns, influencer-led moments, and internal creative development, acting as both a strategic thinker and a strong executor. The ideal candidate has experience working on brands in competitive markets, is comfortable managing external agencies, delivering on-the-ground creative events, and measuring the success of key initiatives. Reporting into the Brand Strategy function, this is an impactful role that will help deliver the long-term strategic direction of our marketing in our ambition to become America's next iconic sports & gaming brand.In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.THE GAME PLANEveryone on our team has a part to playUnderstands our main marketing objectives and helps shape approach alongside other teams to go after key moments that matter in our marketing plans specifically focused on our casino led customer.Manages external agencies, to ensure creative/campaigns are aligned to our brand identityLeads the planning and flawless execution of tentpole talent-led eventsCo-ordinates key deliverables across teams so everyone knows what they are responsible for and when they must be deliverable byProduces high quality creative briefs & signs off on creative execution across X-sell, omnichannel, and talent initiativesClearly defines KPIs ahead of key projects to inform the strategyDelivers compelling, data-driven learnings with actionable recommendations to optimize future projectsEnsures effective communication of plans - especially when leading cross-functional planning and across key areas of responsibilityBe a customer advocate in all marketing campaigns, ensuring that the brand and our consumers are at the heart of our created communications.THE STATSWhat we're looking for in our next teammate4-6+ years of experience in brand, events & influencers, marketing, or related field is preferred. Ideally would have category experience.Experience working on both new and existing brands in competitive markets.Demonstrated experience turning data into strategic insights.Experience delivering presentations that showcase effective storytelling.Experience managing external partnerships, talent, or influencer campaigns.Demonstrated experience managing cross-functional marketing teams.Passion for creating customer-first campaigns and experiences.Highly organized, self-starter mentality with strong interpersonal communication skills.Experience applying traditional brand building skills in a growth & performance-oriented digital business.Ability to work with a wider variety of stakeholders to understand problems and help solve them with action.Enjoys the pace of a growing business, can work fast when required but is also able to step back and work strategically.Comfortable navigating ambiguity and taking initiative.High quality interpersonal and presentation skills - people enjoy working with you, and you inspire with your passion for the brandPLAYER BENEFITSWe treat our team rightWe offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.FanDuel is an equal opportunities employer and we believe, as one of our principles states, "We are One Team!". As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.The applicable salary range for this position is $03,000 - 129,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.#LI-

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