Digital Marketing Campaigns Manager

32202 Riverview, Florida $95000 Annually WhatJobs

Posted 9 days ago

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full-time
Our client, a fast-growing consumer brand, is seeking an innovative and results-driven Digital Marketing Campaigns Manager to lead their marketing efforts in **Jacksonville, Florida, US**. This role is responsible for the planning, execution, and optimization of integrated digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and revenue growth. You will manage campaign budgets, oversee creative development, and ensure consistent brand messaging.

The ideal candidate will have a proven track record in developing and managing successful multi-channel digital campaigns, including SEM, SEO, social media marketing, email marketing, and content marketing. You will be proficient in using marketing automation platforms, analytics tools (e.g., Google Analytics), and CRM systems to track campaign performance, generate insights, and make data-driven recommendations. Your responsibilities will include identifying target audiences, defining campaign objectives, selecting appropriate channels, and developing compelling creative assets and messaging.

You will collaborate closely with internal teams such as sales, product development, and design, as well as external agencies and vendors, to ensure seamless campaign execution. This includes monitoring campaign performance in real-time, conducting A/B testing, and implementing optimizations to maximize ROI. You will also be responsible for reporting on campaign results to senior management, providing clear analysis and actionable insights. Staying up-to-date with the latest digital marketing trends, tools, and best practices is crucial for this role.

Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field. A minimum of 5 years of experience in digital marketing, with at least 3 years focused on campaign management. Demonstrable success in planning and executing integrated digital marketing campaigns across various platforms. Strong understanding of SEO, SEM, social media, content marketing, and email marketing strategies. Proficiency with marketing automation tools and analytics platforms is required. Excellent written and verbal communication skills, with a keen eye for detail and creative flair. Ability to manage multiple projects simultaneously and meet deadlines. Experience in the FMCG sector is a plus.
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Marketing Strategy Manager

33747 Saint Petersburg, Florida Raymond James Financial, Inc.

Posted 12 days ago

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Job Description

**Essential Duties and Responsibilities:**
+ Working with Marketing senior leadership and the Data Insights team, identifies advisor experience metrics/KPIs and establishes overall advisor experience objectives and goals.
+ Develops plans to acquire external market research data as well as internal research data, interprets responses/results, and makes actionable business decisions based on insights.
+ Designs, proposes and implements marketing strategies, guidelines and procedures within broad principles and policies to meet short- and long-term business needs.
+ Manages all aspects of the Marketing Advisory Council(s), including member selection and ongoing communication, agenda/content and presenter coordination, council meeting moderation, and all meeting logistics.
+ Builds broad-based support for marketing ideas and projects. Develops concepts for marketing campaigns and leads cross-functional teams on creative and campaign execution. Creates, curates, and distributes content to achieve defined objectives and align with roadmap and goals.
+ Develops, tests, and executes CRM, email, and other direct marketing campaigns and tactics with a high level of accuracy and attention to detail. Measures outcomes against KPIs and adjusts future campaigns as a result.
+ Manages deadlines, expectations, and logistics coordination for meetings, conferences/events, and projects through regular communication. Leads conference/event participation and content coordination for Marketing, and tracks results of participation.
+ Prepares/manages cost estimates and budgets for key events and initiatives.
+ Develops actionable analysis on the effectiveness of various marketing strategies and campaigns and incorporates insights into marketing plans and future initiatives.
+ Builds relationships on all levels, both within and outside of the department, including associates in the firm's account management, product management, corporate communications, practice management, data/insights, IT, content coordination, and other departments. Develops/ensures connections leading to enhanced opportunities for visibility and advisor engagement.
+ Presents to audiences of various levels and sizes (financial advisors, branch professionals, prospective advisors, RJ management) on topics ranging from a general marketing overview to topics requiring a higher level of marketing subject matter expertise. Presents to management audiences to gain feedback and/or approval for roadmaps, campaigns/strategies, budgets and other plans. Represents department in booths at conferences, expos, technology centers, etc.
+ Manages all aspects of the Marketing Advisory Council(s), including member selection and ongoing communication, agenda/content and presenter coordination, council meeting moderation, and all meeting logistics.
+ Builds and maintains database of advisor success stories/case studies and manages ongoing relationships with advisors, branch/complex managers, branch professionals, etc.
+ Supports the Home Office Visit (HOV) program for prospective advisors meeting with marketing leaders.
+ Independently balances multiple conflicting resource and priority demands.
+ Performs other duties and responsibilities as assigned.
**Knowledge, Skills, and Abilities:**
**In-depth knowledge of:**
+ Marketing processes and overall business knowledge sufficient to develop marketing strategies within the organization on interdepartmental, corporate, business-to-business, and/or client levels.
+ Industry trends with the ability to determine and convey their potential impact upon various audiences.
+ Database marketing; ability to incorporate data-driven decision-making into all aspects of the business.
**Skill in:**
+ Organization, planning, and time management skills, as well as a "roll up the sleeves" mentality sufficient to independently oversee multiple projects from start to completion.
+ Excellent written and oral communication skills, as well as strong interpersonal skills.
+ Potential for strong negotiation, conflict resolution, and relationship management skills.
**Ability to:**
+ Interact with management at all levels as well as current and prospective financial advisors.
+ Lead work groups on a daily basis, utilizing management competencies and leadership skills.
+ Work with a wide range of constituencies in a decision-making framework.
+ Work in a client-focused and team-based environment.
+ Be a creative thinker and maintain an entrepreneurial mindset.
+ Work in a dynamic, growing environment.
+ Work primarily independently, with very limited oversight.
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Digital Marketing Strategy Manager

33602 Tampa, Florida $95000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client is searching for a strategic and results-driven Digital Marketing Strategy Manager to spearhead innovative campaigns in **Tampa, Florida, US**. This role is ideal for a seasoned marketing professional with a proven ability to develop and execute comprehensive digital marketing plans that drive brand awareness, customer engagement, and revenue growth. The successful candidate will be responsible for defining the overarching digital marketing strategy, encompassing SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will conduct market research and competitor analysis to identify emerging trends and opportunities. Key responsibilities include setting clear campaign objectives, defining target audiences, developing compelling messaging, and managing marketing budgets effectively. This role requires hands-on experience with various digital marketing platforms and analytics tools (e.g., Google Analytics, Adobe Analytics, HubSpot, Marketo). You will oversee the creation of engaging content across multiple channels, optimize campaigns for maximum ROI, and provide regular performance reports to senior management, offering actionable insights and recommendations for continuous improvement. The Digital Marketing Strategy Manager will also collaborate with internal teams, including sales, product development, and creative services, to ensure brand consistency and alignment of marketing efforts. Strong analytical skills, creativity, and a deep understanding of the digital landscape are essential. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of five years of progressive experience in digital marketing strategy. Excellent leadership, communication, and project management skills are crucial for success in this role. This is an exciting opportunity to make a significant impact on our client's market presence and growth trajectory.
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Sr Manager, Marketing Strategy

33747 Saint Petersburg, Florida Raymond James Financial, Inc.

Posted 12 days ago

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Job Description

**Essential Duties and Responsibilities:**
+ Partners with Marketing Research team and external agencies to develop programs to inform marketing strategy, including the development of primary and secondary research projects, surveys, focus groups and data mining activities. Makes actionable recommendations based on insights.
+ Develops annual marketing plans, at national and local levels.
+ Accountable for forecasting and delivering the results of the marketing strategies implemented
+ Acts as the expert in understanding the Prospective Advisor target audience. Crafts the prospect journey throughout the sales funnel, from brand awareness through closing the sale.
+ Provides thought leadership and cross-department coordination for emerging disciplines related to direct marketing (online and offline), database marketing, content marketing and digital marketing
+ Profiles key segments/personas targeted by corporate clients, and identifies current and desired user journeys.
+ Works closely with in-house account management and Raymond James' creative agency to develop integrated plans to reach targeted audiences using digital and traditional tactics.
+ Works with brand management team to align media plans and messaging between corporate client campaigns and national consumer campaign to ensure a consistent messaging experience for each target audience - clients and financial advisors.
+ Prepares cost estimates and oversees budgets for campaigns, vendor products and internal projects.
+ Manages team and agency relationships to kick off, optimize and conclude offline and online campaigns.
+ Identifies marketing technology and infrastructure needs to improve user experience, campaign execution and reporting. Leads roll-out and implementation of new campaign tools.
+ Develops actionable analysis on the effectiveness of various marketing campaigns across the Marketing team, including the measurement of print, online, direct marketing, email, social media and CRM programs.
+ Establishes consistency in how Raymond James Marketing evaluates success of campaign initiatives, across clients.
+ Continues to strengthen relationship between Raymond James Marketing and agency partners.
+ Performs other duties and responsibilities as assigned.
**Knowledge, Skills, and Abilities:**
+ Marketing processes and overall business knowledge sufficient to develop marketing strategies within the organization on inter-departmental, corporate, business-to-business, and/or client levels.
+ Media planning discipline, including online and offline media, and campaign reporting.
+ Development and execution of direct marketing campaigns.
+ Use of search engine marketing and search engine optimization in the context of marketing plans to achieve targeted objectives.
+ Familiarity with inbound marketing processes and platforms, including onboarding marketing automation platforms and nurture marketing skill sets.
**Skill in:**
+ Organizational, planning and time management skills - as well as a "roll up the sleeves" mentality - sufficient to independently oversee multiple projects from start to completion.
+ Excellent written and oral communication skills, as well as strong interpersonal skills.
+ Proven strong negotiation, conflict resolution and relationship management skills.
+ Operating web analytics, CRM, and marketing automation software applications, such as Google Analytics and DoubleClick for Advertisers, Microsoft Dynamics CRM, Oracle Eloqua.
**Ability to:**
+ Interact with management at all levels.
+ Lead work groups on a daily basis, utilizing management competencies and leadership skills.
+ Work with a wide range of constituencies in a decision-making framework.
+ Work in a client-focused and team-based environment.
+ Be a creative thinker and have an entrepreneurial mindset.
+ Work in a dynamic, growing environment.
+ Work independently of day-to-day oversight.
+ Understand creative production processes.
+ Continuously adapt to introduction of new digital concepts.
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Director of Digital Marketing Strategy

33602 Tampa, Florida $135000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client, a rapidly growing consumer goods company, is seeking a visionary Director of Digital Marketing Strategy to lead their online presence and customer acquisition efforts. Based in the vibrant city of Tampa, Florida, US , this role is essential for driving brand awareness, engagement, and revenue through innovative digital marketing campaigns. The ideal candidate will possess a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics.

Key responsibilities include developing and executing a data-driven digital marketing strategy aligned with overarching business objectives. You will oversee the management of all digital marketing channels, optimizing campaigns to maximize ROI and achieve key performance indicators (KPIs). This involves leading a team of digital marketing specialists, providing mentorship, and fostering a culture of continuous improvement and experimentation. Budget management for all digital marketing activities will be a crucial aspect of this role.

The Director of Digital Marketing Strategy will conduct market research and competitive analysis to identify new opportunities and stay ahead of industry trends. You will analyze campaign performance data, generate insightful reports, and present findings and recommendations to senior leadership. Collaboration with product development, sales, and creative teams is essential to ensure cohesive brand messaging and integrated marketing efforts. Expertise in marketing automation tools, CRM systems, and advanced analytics platforms is required. This position offers a significant opportunity to shape the digital future of a prominent brand in the dynamic market of Tampa, Florida, US .

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field; MBA or Master's degree preferred.
  • 10+ years of progressive experience in digital marketing, with at least 4 years in a strategic leadership role.
  • Proven track record of developing and implementing successful digital marketing strategies across multiple channels.
  • In-depth knowledge of SEO, SEM, social media marketing, content strategy, and email marketing.
  • Proficiency with marketing automation platforms (e.g., HubSpot, Marketo), CRM systems (e.g., Salesforce), and analytics tools (e.g., Google Analytics).
  • Strong analytical, quantitative, and problem-solving skills.
  • Excellent leadership, team management, and communication skills.
  • Experience managing significant marketing budgets and driving measurable results.
  • Familiarity with the consumer goods industry is a plus.
  • Based in or willing to relocate to the Tampa, Florida, US area.
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Director of Digital Marketing Strategy

32201 Riverview, Florida $120000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client is seeking an innovative and results-driven Director of Digital Marketing Strategy to lead their marketing efforts in **Jacksonville, Florida, US**. This senior leadership role will be responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. The Director will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and performance marketing. You will be expected to conduct thorough market research, analyze campaign performance, and identify new opportunities for digital engagement. Key responsibilities include setting strategic objectives, managing the digital marketing budget, leading a team of marketing professionals, and collaborating with cross-functional teams to ensure alignment with overall business goals. The ideal candidate will possess a deep understanding of the digital marketing landscape, a proven ability to manage multiple complex projects simultaneously, and exceptional leadership and communication skills. Experience with marketing automation platforms, CRM systems, and advanced analytics tools is essential. This role requires a strategic thinker with a hands-on approach, capable of translating business objectives into actionable digital marketing plans. You will be tasked with optimizing digital campaigns for maximum ROI, staying abreast of emerging digital trends, and fostering a culture of continuous improvement and data-driven decision-making within the marketing department. The successful candidate will be instrumental in shaping the company's online presence and driving measurable business outcomes through cutting-edge digital strategies. This is a vital role for someone looking to make a significant impact on a growing organization's digital footprint and market penetration.
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Director of Digital Marketing Strategy

33601 Tampa, Florida $125000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is seeking a visionary and results-driven Director of Digital Marketing Strategy to lead their marketing initiatives in Tampa, Florida, US . This senior role is responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer engagement, and achieve measurable business objectives. The ideal candidate will possess a deep understanding of the digital marketing landscape, including SEO, SEM, content marketing, social media, email marketing, and performance analytics. You will lead a talented team, fostering a collaborative and innovative environment. Key responsibilities include setting strategic direction, managing the digital marketing budget, overseeing campaign execution across multiple channels, and analyzing performance data to optimize strategies and maximize ROI. The Director will work closely with cross-functional teams, including sales, product development, and creative services, to ensure brand consistency and alignment with overall business goals. We are looking for a data-driven leader with exceptional strategic thinking, strong analytical skills, and a proven ability to translate complex insights into actionable marketing plans. The ability to stay ahead of emerging digital trends and technologies is crucial. This role demands excellent leadership qualities, persuasive communication skills, and a passion for driving impactful marketing outcomes in a dynamic marketplace.

Key Responsibilities:
  • Develop and implement innovative digital marketing strategies across all online channels.
  • Lead and mentor the digital marketing team, fostering a high-performance culture.
  • Oversee the planning, execution, and optimization of SEO, SEM, social media, content, and email marketing campaigns.
  • Manage the digital marketing budget and allocate resources effectively to achieve KPIs.
  • Analyze campaign performance, website traffic, and user behavior to identify insights and drive improvements.
  • Ensure brand consistency and a cohesive customer experience across all digital touchpoints.
  • Collaborate with sales and product teams to align marketing efforts with business objectives.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices.
  • Report on key marketing metrics and performance to senior leadership.
  • Drive innovation and experimentation within the digital marketing function.
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Social Media Manager

33646 Tampa, Florida Hampton Chocolate Factory

Posted 6 days ago

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Description
Social Media Account Manager

Hampton Chocolate Factory - Tampa, FL

About Us:

Hampton Chocolate Factory, a family-owned business since 2014, creates world-class artisan chocolates and desserts, including our famous Giant Cone. With over 600k Instagram followers, 135k on TikTok, and 130k on Facebook, we're seeking a Social Media Account Manager to work with the team and take our online presence to the next level.

Role Overview:

We're looking for a creative, results-driven Social Media Manager to manage and grow our social platforms. You'll create engaging content, connect with our community, and drive brand awareness and sales through innovative campaigns.

Key Responsibilities:
  • Content Creation: Develop and post on-brand content for TikTok, Facebook, and more.
  • Engagement: Interact with followers, respond to comments/messages, and foster a strong online community.
  • Strategy: Plan and execute campaigns to promote products, events, and collaborations.
  • Analytics: Track and report on performance metrics to optimize strategies.
  • Trendspotting: Stay updated on social media trends and experiment with new content ideas.
What You Bring:
  • Experience managing social media for a brand
  • Strong creative skills in writing, videography, and video editing.
  • Ability to analyze data and adjust strategies for growth.
  • Familiarity with social media tools (e.g., Later, Hootsuite) and trends.
What We Offer:
  • Competitive pay and benefits.
  • Creative and fun work environment.
  • Discounts on our delicious chocolate!
How to Apply:

Send your resume, portfolio (or links to accounts you've managed), and a quick note about why you'd be a great fit.

Join us in spreading sweetness and delight!

Requirements
  • social media


Company Information
About Hampton Chocolate Factory

Founded in 2014, Hampton Chocolate Factory is a family-owned business dedicated to crafting world-class artisan chocolates and desserts. Run by two entrepreneurial brothers, we are known for our signature Giant Cone and luxurious handmade treats that blend indulgent flavors with exquisite presentation, creating unforgettable experiences for chocolate lovers everywhere.

With a strong social media presence and a growing fan base, we've become a beloved brand both online and in-store. The brothers are passionate about expanding the company's reach by opening more locations, bringing sweetness and joy to even more communities.

Taste the difference. Indulge in the extraordinary. Welcome to Hampton Chocolate Factory.
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Social Media Manager

33646 Tampa, Florida LeadingResponse

Posted 6 days ago

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Job Details

Job Location
LeadingResponse Headquarters - Tampa, FL

Position Type
Full Time

Description

At LeadingResponse, we help clients in financial services, healthcare, legal, and senior living connect with high-intent consumers through data-driven, omnichannel marketing. Our consumer-facing campaigns reach millions each month through direct mail, live events, digital ads, and more. Now, we're looking for a Social Media Manager - Online Activation to lead both the paid and organic social strategies that fuel this success.

The Social Media Manager - Online Activation will own and scale LeadingResponse's consumer-facing social media presence-across both paid and organic channels. You'll lead the strategy, execution, and performance optimization of campaigns across platforms like Facebook, Instagram, LinkedIn, YouTube, and others. From managing paid advertising budgets to creating engaging short-form content, this role is equal parts strategist, storyteller, and performance marketer.

You'll guide content development, manage internal and external contributors, and deliver results that align with our broader demand generation and brand awareness goals.

This position will be based in Atlanta, GA with frequent travel to Tampa, FL.

What You'll Do:
  • Lead the end-to-end strategy, execution, and management of both paid and organic consumer-facing social media programs.
  • Plan, launch, and optimize paid social media advertising campaigns-particularly on Meta (Facebook/Instagram) and LinkedIn-to drive lead generation, conversions, and ROI.
  • Own organic content development, including copywriting, video scripting, and visual storytelling designed to engage target audiences.
  • Oversee the full content lifecycle-from concept and production to scheduling, publishing, and performance tracking.
  • Provide creative direction and feedback for paid and organic assets to ensure brand alignment and engagement.
  • Manage and mentor a team of social analysts, editors, and contractors.
  • Report on performance across all campaigns, using insights to refine strategy and execution.
  • Ensure paid and organic efforts are fully aligned with departmental KPIs and company-wide objectives.
  • Collaborate cross-functionally with teams in Sales, Client Services, Creative, and Technology to ensure consistency and integration across the buyer journey.
  • Stay current on platform changes, consumer trends, and best practices to continually evolve our approach.
  • Occasionally manage campaign execution hands-on during R&D phases or key initiatives.
What We're Looking For:
  • 5-7 years of experience in social media marketing, with proven success managing both paid advertising campaigns and organic content.
  • Strong understanding of performance metrics like CTR, CPA, CVR, and ROAS, and how to use them to optimize campaigns.
  • Proven ability to create engaging short-form content, including writing, scripting, and visual asset direction.
  • Experience managing Meta Ads, LinkedIn Ads, and social scheduling tools like Sprout Social, Hootsuite, or similar.
  • Strong analytical skills and a data-driven mindset to inform decision-making.
  • Experience managing lead generation-focused campaigns and working with CRMs or marketing automation tools.
  • Excellent written and verbal communication skills.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Ability to work cross-functionally and manage multiple campaigns simultaneously.
  • Familiarity with compliance considerations in regulated industries is a plus.
Benefits You'll Receive:
  • Be part of a dynamic, growth-focused company transforming consumer acquisition through innovation.
  • Own and grow social strategy across both paid and organic programs.
  • Collaborate with a high-performing, cross-functional marketing team.
  • Enjoy a flexible work schedule and opportunities for professional growth.
  • Creative, fast-paced work environment.
  • Competitive base salary
  • Two weeks paid vacation during the first full year
  • Fitness reimbursement
  • Referral bonus program
  • Health/Dental/Vision/HSA/FSA coverage available 1st of the month following your hire date
  • 401(k) with company match
  • Paid holidays


LeadingResponse is a full-service marketing company that helps business professionals and corporate advertisers in the Financial, Elective Medical, Senior Living, and Legal sectors by developing and implementing response-focused marketing strategies and solutions. Programs include seminar marketing, appointment setting, direct marketing campaigns, digital marketing, and other hyper-local solutions. For additional information about LeadingResponse, please visit Equal Opportunity Employer, Drug free employer and workplace.
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Social Media Director

33646 Tampa, Florida Global Staffing Service's

Posted 6 days ago

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SOCIAL MEDIA / MARKETING DIRECTOR

As part of our expansion, this growing and dynamic full-service recruitment organization is in search of a Social Media Director. This individual will assume responsibility of brand development through Social Media platforms by creating an effective content strategy that engages our client-base by showcasing the company's processes, attributes and successes.

Build-out from the company's existing mission, culture and objectives by telling the story of the organization and documenting its exponential growth in the midst of an industry contraction. Use stand-alone video, vlogging/blogging, postings and other creative methods to market the firm on social media platforms, such as Facebook, X/Twitter, LinkedIn, Instagram - as well as industry specific websites or groups.

Responsibilities:

-Plan, design, implement and monitor social media marketing campaigns

-Create, curate and manage social media content, including text, audio, visual and multi-media formats

-Engage audience with prompt responses, ask questions and cultivate relationships

-Monitor Social media trends - including developments in design, applications, strategy and innovation to stay relevant and effective

-Create comprehensive marketing plans to boost brand image and increase client engagement

-Design, implement and manage social ad campaigns integrated into the company's strategic marketing plans

This is a critical and significant position in the company with room for advancement and managerial responsibilities as we continue to grow.

Key areas of oversight:

-Brand management, including communication and marketing

-Budget management

-Video production, photography, graphic design, web design/development

-Data analysis in order to measure successes of campaigns and identify areas for marketing and corporate improvement

-Media relations

Job Type: Full Time

Salary: Competitive base / Bonus

Commute/Remote: Work remotely from your home office

Travel: 20%

Global Staffing Service's objective is to provide highly qualified contract, contract-to-hire and direct-hire staff to our clients. We understand the technical requirements of the positions you need to staff and the importance of delivering a cost-effective solution in a timely manner. We custom-tailor a candidate search based on your specific needs. We will advise you on the ideal candidate profile and compensation package to attract the right people. We recruit nationwide, check references and mediate negotiations.

Our particular focus includes but not limited to: (in no particular order)
Executives
Outside Sales Professionals
Inside Sales Professionals
Regional Managers
Area Managers
IT Professionals
Finance Professionals
Engineering Professionals
Manufacturing Professionals
Distribution
Health Services

We currently have over 500 positions available. Although this is a moving target, it constitutes the average number of openings at any given time.
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