What Jobs are available for Digital Marketing Specialist in Miami?
Showing 130 Digital Marketing Specialist jobs in Miami
Remote Digital Marketing Specialist
Posted today
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Responsibilities:
- Develop and implement engaging digital marketing campaigns across multiple channels, including social media, email, search engines, and display advertising.
- Manage and optimize SEO strategies to improve organic search rankings and website traffic.
- Execute and manage paid search (SEM) campaigns, including Google Ads and Bing Ads, to maximize ROI.
- Create compelling and shareable content for blogs, social media, email newsletters, and website landing pages.
- Monitor and analyze campaign performance using tools like Google Analytics, providing regular reports and insights.
- Manage social media presence across various platforms, fostering community engagement and brand loyalty.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Collaborate with design and content teams to ensure brand consistency and campaign effectiveness.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage marketing automation platforms and CRM systems for lead nurturing and customer engagement.
- Experiment with new digital marketing channels and tactics to drive growth.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in digital marketing, with a proven track record of successful campaign management.
- Proficiency in SEO/SEM best practices and tools (e.g., Google Analytics, Google Search Console, SEMrush).
- Experience managing paid advertising campaigns on platforms like Google Ads and social media.
- Strong content creation and copywriting skills.
- Excellent understanding of social media platforms and management tools.
- Familiarity with marketing automation software (e.g., HubSpot, Mailchimp).
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Excellent communication, collaboration, and organizational skills.
- Ability to work independently and manage time effectively in a remote work environment.
- Creativity and a passion for digital innovation.
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Senior Digital Marketing Specialist
Posted today
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Job Description
Key responsibilities include:
- Developing and implementing comprehensive digital marketing strategies to drive brand awareness, lead generation, and customer acquisition.
- Managing and optimizing paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Overseeing Search Engine Optimization (SEO) efforts, including keyword research, on-page optimization, and link building to improve organic search rankings.
- Creating engaging and compelling content for various digital channels, including social media, email marketing, and website copy.
- Developing and executing email marketing campaigns, including list segmentation, automation, and performance tracking.
- Analyzing campaign performance data using tools like Google Analytics, and providing actionable insights and recommendations for improvement.
- Managing social media presence, including content scheduling, community engagement, and performance monitoring.
- Collaborating with cross-functional teams (e.g., sales, product) to ensure marketing efforts are aligned with business objectives.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- A/B testing different marketing elements to optimize conversion rates and campaign effectiveness.
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Digital Marketing Specialist - E-commerce
Posted 1 day ago
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Job Description
Responsibilities:
- Develop and implement digital marketing strategies across channels such as SEO, SEM, social media advertising, email marketing, and affiliate marketing.
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads) to achieve target KPIs (ROAS, CPA, CTR).
- Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search rankings.
- Create engaging content for social media platforms, email newsletters, and other digital touchpoints.
- Analyze website traffic and user behavior using Google Analytics and other tools to identify trends and areas for improvement.
- Monitor campaign performance, generate reports, and provide data-driven recommendations for optimization.
- Collaborate with the creative team to develop compelling ad creatives and landing pages.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Assist in A/B testing different marketing elements to enhance campaign effectiveness.
- Support the development and execution of promotional campaigns and loyalty programs.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 3-5 years of experience in digital marketing, with a focus on e-commerce.
- Proven experience managing paid advertising campaigns (Google Ads, Social Media Ads).
- Strong understanding of SEO principles and best practices.
- Proficiency in Google Analytics and other web analytics tools.
- Excellent written and verbal communication skills.
- Experience with email marketing platforms (e.g., Mailchimp, Klaviyo) is a plus.
- Ability to work independently and as part of a hybrid team.
- Strong analytical and problem-solving skills.
- A passion for e-commerce and staying ahead of digital marketing innovations.
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Digital Marketing Specialist - Performance Advertising
Posted today
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Job Description
Your responsibilities will include managing budgets, conducting keyword research, creating compelling ad copy, targeting specific audience segments, and continuously monitoring campaign performance. You will work closely with the marketing team to align digital advertising efforts with overall marketing strategies and business objectives. The ideal candidate will have a proven track record of success in managing paid campaigns, a deep understanding of analytics tools (e.g., Google Analytics, Adobe Analytics), and a passion for staying ahead of the latest digital marketing trends. If you are a strategic thinker with a knack for optimizing campaigns for maximum impact, we encourage you to apply.
Key Responsibilities:
- Develop and execute paid digital advertising strategies across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, etc.
- Conduct thorough keyword research and audience segmentation to optimize ad targeting.
- Create engaging and persuasive ad copy and visual creatives.
- Manage campaign budgets, bidding strategies, and ad spend to achieve performance goals.
- Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations.
- Continuously A/B test ad elements, landing pages, and targeting to improve campaign efficiency.
- Collaborate with content creators and designers to develop necessary creative assets.
- Stay up-to-date with industry best practices, algorithm changes, and emerging digital marketing technologies.
- Identify new opportunities for growth and optimization within paid media channels.
- Work closely with the broader marketing team to ensure integrated campaign execution.
Qualifications:
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a significant focus on paid advertising (PPC, social media ads).
- Proficiency with Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Strong analytical skills and experience with web analytics tools (Google Analytics, etc.).
- Excellent copywriting and communication skills.
- Ability to manage multiple campaigns and projects simultaneously.
- Detail-oriented with a strong understanding of conversion rate optimization (CRO).
- Experience in the Miami, Florida area or willingness to relocate is a plus.
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Remote Senior Digital Marketing Specialist
Posted today
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies.
- Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
- Analyze campaign performance data and provide actionable insights.
- Conduct market research and competitor analysis.
- Collaborate with cross-functional teams to ensure brand consistency.
- Manage advertising budgets and maximize ROI.
- Stay up-to-date with the latest digital marketing trends and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, with a focus on B2C or B2B.
- Proven success in managing and optimizing paid advertising campaigns (Google Ads, Social Media Ads).
- Strong understanding of SEO principles and best practices.
- Proficiency in marketing automation platforms and analytics tools (e.g., Google Analytics, HubSpot).
- Excellent analytical, problem-solving, and communication skills.
- Ability to work independently in a remote environment.
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E-commerce Digital Marketing Specialist
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Lead Digital Marketing Specialist - Arts & Culture
Posted today
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with the organization's goals and target audiences.
- Manage and optimize search engine marketing (SEM) campaigns, including Google Ads and Bing Ads, to drive qualified traffic and conversions.
- Oversee search engine optimization (SEO) efforts, conducting keyword research, on-page optimization, and link-building strategies.
- Create and manage engaging content for social media platforms (e.g., Facebook, Instagram, Twitter, TikTok), fostering community interaction and brand loyalty.
- Develop and execute email marketing campaigns, including list segmentation, campaign creation, and performance analysis.
- Monitor, analyze, and report on website traffic, campaign performance, and key digital marketing metrics using tools like Google Analytics.
- Collaborate with the creative team to produce compelling visual and written content for digital channels.
- Manage the organization's website content and user experience, ensuring it is up-to-date, engaging, and optimized for conversions.
- Stay abreast of the latest digital marketing trends, tools, and best practices, particularly within the arts and entertainment sector.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximum ROI.
- Identify opportunities for partnerships and collaborations with other cultural organizations and influencers.
- Develop and execute digital strategies for specific events, exhibitions, and performances to maximize reach and attendance.
- Provide insights and recommendations for improving digital marketing performance and overall online engagement.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven experience in managing SEM, SEO, social media marketing, and email marketing campaigns.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software (e.g., Mailchimp, HubSpot).
- Excellent content creation, copywriting, and editing skills.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Experience in the arts, culture, or non-profit sector is highly desirable.
- Exceptional project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Strong communication and collaboration skills, with the ability to work effectively in a remote environment.
- Creative thinking and a passion for the arts.
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Digital Marketing Campaign Specialist
Posted today
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with client objectives and target audiences.
- Manage and optimize paid search (PPC) campaigns on platforms such as Google Ads and Bing Ads, including keyword research, bid management, and ad copy creation.
- Design and implement engaging social media marketing campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Create and manage email marketing campaigns, including list segmentation, content creation, A/B testing, and performance analysis.
- Utilize display advertising and programmatic buying to reach target audiences effectively.
- Monitor campaign performance closely, analyze data using tools like Google Analytics, and provide actionable insights and optimization recommendations.
- Collaborate with creative teams to develop compelling ad copy, visuals, and landing page content.
- Stay up-to-date with the latest trends, technologies, and best practices in digital marketing.
- Prepare regular performance reports for clients, highlighting key metrics, insights, and future strategies.
- Manage campaign budgets efficiently to maximize ROI.
- Conduct market research and competitive analysis to inform campaign strategies.
Qualifications:
- Bachelor's degree in Marketing, Communications, Advertising, or a related field.
- 3-5 years of hands-on experience in digital marketing campaign management.
- Proven expertise in Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and email marketing platforms (e.g., Mailchimp, HubSpot).
- Strong analytical skills with proficiency in Google Analytics and other web analytics tools.
- Experience with SEO best practices and content marketing principles.
- Excellent written and verbal communication skills, with a strong command of English.
- Creative thinking and problem-solving abilities.
- Ability to manage multiple projects simultaneously in a fast-paced agency environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Familiarity with marketing automation tools is a plus.
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Content Marketing Strategist - Remote
Posted today
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Job Description
Responsibilities:
- Develop and implement comprehensive content marketing strategies.
- Create and manage content calendars across various platforms.
- Oversee the creation of diverse content formats (written, visual, video).
- Optimize content for search engines (SEO) to increase organic reach.
- Analyze content performance metrics and generate reports.
- Collaborate with cross-functional teams to align content with marketing goals.
- Manage freelance writers and content creators.
- Stay current with content marketing trends and best practices.
Qualifications:
- Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
- 5+ years of experience in content marketing or digital marketing.
- Demonstrated success in developing and executing content strategies.
- Excellent writing, editing, and storytelling skills.
- Proficiency in SEO best practices and content optimization techniques.
- Experience with content management systems (CMS) and analytics tools.
- Strong understanding of social media marketing and audience engagement.
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Senior Content Marketing Manager - Remote
Posted today
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Job Description
- Developing and executing a comprehensive content marketing strategy aligned with business goals.
- Overseeing the editorial calendar and content creation process from ideation to publication.
- Managing a team of internal and external content creators, providing guidance and feedback.
- Writing and editing compelling content for various channels, ensuring accuracy, clarity, and brand consistency.
- Optimizing content for SEO to increase organic visibility and traffic.
- Developing content distribution strategies to reach target audiences effectively.
- Analyzing content performance metrics (e.g., engagement, leads, conversions) and using insights to refine strategy.
- Collaborating with the product marketing team to develop collateral and sales enablement materials.
- Staying up-to-date with industry trends, competitor content, and best practices in content marketing.
- Managing content budgets and resources efficiently.
We require a Bachelor's degree in Marketing, Communications, English, Journalism, or a related field. A minimum of 6 years of experience in content marketing, with at least 2 years in a management or lead role, is essential. Proven ability to develop and execute successful content strategies that drive measurable results is a must. Exceptional writing, editing, and storytelling skills are critical. Experience with SEO best practices and content optimization techniques is required. Familiarity with various content management systems (CMS) and marketing automation platforms is highly desirable. Strong project management and organizational skills, with the ability to manage multiple projects simultaneously in a remote environment, are key. Excellent communication and interpersonal skills are necessary for effective collaboration. If you are a passionate content expert with a strategic mindset and a desire to make a significant impact, this remote opportunity is for you.
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