57 Digital Marketing Strategist jobs in Miami
Senior Digital Marketing Strategist
Posted today
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- Developing and implementing comprehensive digital marketing strategies across various platforms, including SEO, SEM, social media, email marketing, and content marketing.
- Analyzing campaign performance using data analytics tools (e.g., Google Analytics, Adobe Analytics) to identify trends, insights, and opportunities for optimization.
- Managing and optimizing paid advertising campaigns (PPC) on platforms like Google Ads and social media advertising networks.
- Creating compelling content strategies that resonate with target audiences and drive engagement.
- Leading social media initiatives, including content creation, community management, and influencer outreach.
- Developing and executing email marketing campaigns, including segmentation, A/B testing, and automation.
- Collaborating with cross-functional teams (e.g., product, sales, design) to ensure cohesive brand messaging and campaign alignment.
- Staying current with the latest digital marketing trends, tools, and best practices, and recommending innovative approaches.
- Managing marketing budgets effectively to maximize ROI.
- Reporting on key performance indicators (KPIs) and providing actionable insights to senior management.
The ideal candidate will have a minimum of 5 years of progressive experience in digital marketing, with a proven ability to develop and execute successful online campaigns. Strong analytical skills, proficiency with marketing automation tools, and excellent communication and leadership capabilities are essential. A Bachelor's degree in Marketing, Communications, or a related field is required. This role is fully remote, providing a flexible work environment.
Senior Digital Marketing Strategist (Remote)
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Responsibilities:
- Develop, implement, and manage integrated digital marketing strategies across SEO, SEM, social media, email marketing, content marketing, and display advertising.
- Define key performance indicators (KPIs) for all digital marketing campaigns and continuously monitor performance against goals.
- Conduct comprehensive market research, competitor analysis, and audience segmentation to inform strategy development.
- Manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to maximize ROI and achieve acquisition targets.
- Develop and oversee content marketing initiatives, including blog posts, articles, infographics, and videos, ensuring alignment with brand voice and SEO best practices.
- Implement and manage email marketing campaigns, including list segmentation, automation, and performance analysis.
- Analyze website traffic and user behavior using tools like Google Analytics to identify trends and opportunities for improvement.
- Collaborate with creative teams to develop engaging marketing assets and compelling campaign messaging.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Provide regular performance reports and strategic recommendations to senior leadership.
- Manage relationships with third-party vendors and agencies as needed.
- Foster a collaborative and innovative team environment within the remote setting.
- Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 6 years of progressive experience in digital marketing strategy and execution.
- Proven expertise in SEO, SEM, PPC, social media marketing, email marketing, and content strategy.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media advertising platforms, email marketing software (e.g., Mailchimp, HubSpot), and SEO tools (e.g., SEMrush, Ahrefs).
- Strong analytical and data interpretation skills, with the ability to translate data into actionable insights.
- Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Outstanding written and verbal communication skills.
- Experience in a remote or distributed team environment is highly desirable.
- Creative thinking and problem-solving abilities.
Digital Marketing Strategist - E-commerce Growth
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Lead Digital Marketing Strategist - Arts & Entertainment
Posted today
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Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across multiple platforms, including social media, search engines, email marketing, and display advertising.
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads) to maximize ROI and achieve key performance indicators (KPIs).
- Oversee the creation and curation of engaging content for social media channels, website, and email newsletters.
- Analyze campaign performance data using tools like Google Analytics, social media insights, and other relevant platforms, providing regular reports and actionable recommendations.
- Develop and implement SEO strategies to improve organic search visibility and drive website traffic.
- Manage email marketing campaigns, including list segmentation, automation, and A/B testing.
- Collaborate with creative teams, content creators, and external agencies to ensure brand consistency and campaign effectiveness.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices, particularly within the arts and entertainment industry.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Conduct market research and competitor analysis to identify new opportunities and threats.
- Contribute to brand storytelling and the overall digital presence of our organization.
- Bachelor's degree in Marketing, Communications, Advertising, or a related field.
- Minimum of 7 years of experience in digital marketing, with a significant portion focused on strategy development and execution.
- Proven track record of success in managing paid social media and search campaigns.
- Strong understanding of SEO principles and best practices.
- Proficiency in Google Analytics and other web analytics platforms.
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
- Excellent written and verbal communication skills, with a knack for creative storytelling.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Passion for the arts and a deep understanding of the entertainment industry landscape.
- Experience in the arts and entertainment sector is a significant advantage.
Social Media Manager
Posted 2 days ago
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Now Hiring! Social Media Manager.
Schedule: Monday through Friday, 9 am to 6 pm.
Salary: $60k based on experience.
Location: Fort Lauderdale, FL 33312
Who We Are?
Summary:
The Drone Nerds' Social Media Manager is responsible for the overarching social media strategy, including influencer management, partner collaborations, and more, as well as day-to-day operations, including video production, creating social media posts, community management, and performance reporting. The Social Media Manager will maintain a social media calendar and adjust the strategy as promotions and launches are announced. This position reports to the Sr. Marketing Manager and is expected to report on trending topics, hashtags, and content with suggestions for how to leverage the trends in DN content.
What's in it for you?
- Be part of a high-performing, collaborative, & innovative team - enjoy work each day.
- Competitive salary and performance-based incentives.
- Professional development opportunities and access to industry certifications.
- A full suite of traditional benefits (Health, Vision, Dental).
- AFLAC Supplemental Plans.
- PTO (Paid Time-off).
- 401(k).
- Employee discounts on drone products and accessories.
Community Management:
- Maintain and grow social accounts across Instagram, Facebook, YouTube, TikTok, X, and LinkedIn to increase brand awareness, follower count, and revenue.
- Oversee cross-platform community management, including communicating with followers by responding to comments, questions, and overall interactions from the audience.
- Proactively engage with partner accounts, drone content creators, and other influential accounts to increase brand engagement and exposure.
- Vet and manage influencer partnerships, ensuring that the influencer content is on-brand, monitoring its performance, and posting and reposting content on social media platforms.
- Collaborate with the in-house marketing team and business partner (e.g., manufacturer) teams in brainstorming on-brand and relevant content ideas further to support marketing campaigns, promotions, and department initiatives.
- Create original outdoor and indoor content tailored for each platform, including copy, photos, and videos.
- Plan, build, and maintain a social media calendar to identify key dates and events, and create content strategically around them.
- Leverage new technologies and trends to create content for social platforms.
- Collaborate with freelance, partners, and in-house content creators to craft original posts.
- Develop, maintain, and manage social advertising for relevant campaigns as needed.
- Establish KPIs for organic and paid performance, analyze key metrics to measure audience engagement and sentiment, and share insights and key findings with leadership.
- Background in Marketing, social media, and Communications, or another related discipline with at least 3 years of experience
- Bachelor's degree in marketing or a related field
- Must have or obtain a Part 107 drone license before employment.
- Strong organizational, communication, and interpersonal skills, self-motivating, and professional
- Ability to prioritize and multitask in a fast-paced environment
- Excellent written and verbal communication skills
- Graphic Design skills preferred.
- WordPress, CMS, and/or Page Builder familiarity preferred.
- Hybrid position requiring MWF in the office, with additional in-office days as required, with travel as needed (estimated to be 2-6x/year).
We are an Equal Employment Opportunity Employer that is committed to inclusion and diversity. You will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.
Pay Range
USD $0,000.00 - USD 60,000.00 /Yr.
Social Media Manager
Posted 6 days ago
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Job Description
Social Media Manager
Job Overview: The Social Media Manager will be responsible for creating, implementing and maintaining all social media channels in order to increase growth and engagement.
Essential Duties and Responsibilities:
Create, manage and execute the organization of the social media content calendar.
Create, curate and manage all published content.
Photo/video shooting and editing as needed.
Create graphics as needed.
Create content for social pages.
Work with external agencies to curate relevant content to expand and grow the organization's social media audience.
Oversee the designing of:
Facebook timeline cover
Profile Pictures
Thumbnails
Ads
Landing pages
Twitter profile
Blog
Collaborate with external agencies to design, create and manage promotions and social ad campaigns
Oversee the promotion of the ministry through social media space.
Strategize and develop social media mapping to improve social media metrics.
Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign's performance against the KPIs.
Tracking customer engagement and SEO to optimize campaign content.
Assist the director in the managing of the social media team workflow.
Oversee the volunteer group.
Requires local, national and international travel.
Additional duties may be assigned.
Professional Qualifications
Knowledge of social media KPIs
Advanced skills in technologies and their use for social media
Proven knowledge of how to optimize campaign content
Excellent organizational skills
Excellent verbal and written skills
Ability to adapt in a fast-paced environment
Ability to multitask
Proven knowledge of social media mapping
Advance knowledge of Microsoft Office
Education and/or Experience Requirements
Associates Degree (2 Year Degree); or 2 years elated experience and/or training; or equivalent combination of education and experience.
Google Analytics Certification (preferred)
Spiritual Qualifications
Uncompromised commitment to KJM’s vision, values, core beliefs and statement of faith.
Agree to be an active participant in King Jesus International Ministry.
Be a born-again Christian who conducts affairs in accordance with the Bible and maintains a lifestyle consistent with the Scriptures.
Understand that in this role, they are a critical part of KJM’s mission to bring the supernatural power of God to this generation, and that part of their responsibilities as a church employee
Includes being considered a spiritual leader in the church.
Equal Employment Opportunity King Jesus Ministry is an equal opportunity employer. Our policy is to treat every employee with dignity and respect. In accordance with federal, state, and local laws, we recruit, hire, promote, and evaluate all personnel without regard to race, color, sex, marital status, age, national origin, veteran status, or disability, except where such characteristics is an appropriate bonafide occupational qualification.
As a Ministry, ERJ takes full advantage of the exemption for Title VII “religious discriminations” afforded religious organizations. In doing so, ERJ reserves all rights allowed by law to base employment action on the grounds of religious beliefs and doctrine.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Social Media Manager
Posted 6 days ago
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Job Description
As the nation’s leading provider of self-storage solutions, known for its iconic orange doors, commitment to customer service, and innovative approach to convenience, our brand is trusted and recognized everywhere. Presently, we seek a creative, strategic, and data-driven Manager of Social Media to develop and execute compelling social media strategies that grow brand loyalty, engagement, and awareness.
This leader will manage daily social content and engagement, oversee community management, and analyze performance to continually optimize our presence across all major platforms. The role collaborates cross-functionally with Marketing, Customer Service, and Investor/Public Relations.
Key Responsibilities:
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Develop, schedule, and publish engaging, on-brand content across all key social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter/X, TikTok, YouTube).
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Monitor trends, conversations, and competitor activity to keep Public Storage relevant and responsive.
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Lead day-to-day community management, working with Customer Service to handle inquiries, reviews, and escalations timely and professionally.
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Track and analyze performance metrics, using insights to recommend and implement improvements in strategy, content, and campaigns.
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Collaborate with creative, digital, and external agency partners on high-impact social campaigns and activations.
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Identify and cultivate relationships with influencers, partners, and advocates to amplify brand presence and user-generated content.
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Ensure compliance with brand guidelines and social media best practices, including risk/crisis management and accessibility standards.
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Stay current on emerging channels and innovations in the social space, sharing learnings and recommendations with leadership.
Qualifications:
Qualifications
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Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
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4+ years’ experience managing social media for a brand, agency, or consumer-facing company.
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Demonstrated success growing and engaging social audiences with creative, high-quality content.
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Proficiency in social media management and analytics tools (e.g., Sprout Social, Hootsuite, Later, Sprinklr, Brandwatch, native analytics).
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Excellent writing, editing, and storytelling skills with a keen eye for visual design and brand consistency.
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Strong organizational and project management skills; able to handle multiple campaigns and deadlines.
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Confident communicator, collaborative team player, and customer advocate.
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Ability to work flexible hours as needed to respond to real-time events.
Additional Information
Workplace
- One of our values pillars is to work as OneTeam and we believe that there is no replacement for in-person collaboration but understand the value of some flexibility. Public Storage teammates are expected to work in the office five days each week with the option to take up to three flexible remote days per month.
- Our office is based in Plano, east of I75 near E. Park Blvd, just North of Historic Downtown Plano.
Public Storage is an equal opportunity employer and embraces diversity. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status. All qualified candidates are encouraged to apply.
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Social Media Manager
Posted 6 days ago
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Position Overview
The Social Media Manager works closely with the Social Media Director to advance department goals in developing the College's social media strategy and related activities. This position manages the day-to-day content creation and oversees the creation of organic and paid content as well as campaigns of the College's social media accounts. This is a Professional Exempt Contractual (PEC) position for which an annual contract reflecting the base salary within the fiscal year (July 1st to June 30th) will be issued after ratification by Miami Dade College's District Board of Trustees.
What you will be doing
- Plans, designs, and executes multiple paid ad campaigns for Miami Dade College academic programs and events
- Manages organic and paid content for Miami Dade College on social media platforms including Facebook, Twitter, Instagram, LinkedIn, among others
- Creates timelines and tracks progress of multiple ad campaigns making sure they are on time and on budget
- Oversees and reports analytics for particular initiatives, organic/paid campaigns and ensures continued content effectiveness
- Leverages market data to develop content campaigns that enhance materials and connect with students and the community
- Collaborates with Social Media Director and Visual Content Developer to produce high quality content that showcases Miami Dade College
- Designs and creates eye-catching, shareable content that resonates with each social platform's unique audience
- Explores innovative ways to engage and grow the size and quality of audience
- Develops standards, systems, work flow and best practices for content creation, distribution maintenance and retrieval
- Performs other duties as assigned
- Master's degree from a regionally accredited institution in related field of study and two (2) years of professional experience in social media, marketing or public relations; or Bachelor's degree from a regionally accredited institution in a related field of study and four (6) years of professional experience in social media, marketing or public relations .
- All degrees must be from a regionally accredited institution
- Knowledge and understanding of College organization, goals and objectives, and policies and procedures
- Proficiency with using major social media platforms for business applications and personal use
- Possess excellent organizational and communication skills (both oral and written)
- Possess digital media buying experience and ability to report on analytics for digital campaigns
- Demonstrated ability with software including Adobe Creative Suite, Sprout Social, Microsoft Office software
- Possess thoughtful, creative and strategic thinking, and problem-solving skills
- Possess expertise in writing and editing for diverse platforms, including print and electronic
- Ability to think, reason and make sound judgment on how responsibilities are completed in compliance with college standards
- Ability to work under pressure and set priorities within a fast-paced environment
- Ability to work flexible hours that can include weekends and evenings
- Ability to write effective copy in different styles for Facebook, Twitter, YouTube, websites, etc.
- Ability to travel to various campus locations as needed
- Ability to work well in a multi-ethnic and multi-cultural environment with students, faculty, and staff
The final candidate is to successfully complete a background screening and reference check process.
Social Media Manager
Posted 6 days ago
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Job Description
We're on the lookout for a social media manager who'll be able to build a strong online following for our brand. Their responsibilities will include identifying social networks where our current and prospective customers frequent, building an audience, and promoting our brand through creative engagement. Creating fun, attractive, and mouth-watering content is a must!
Responsibilities:
- Research audience preferences and identify social networks that would be optimal for building brand reputation
- Develop a social media strategy to promote brand presence
- Create original, engaging content to drive interest and build buzz around launch of new features/products
- Monitor for customer communication and respond to queries in a timely manner
- Measure impact and drive process improvements as required
- Stay up to date with developments in social platforms for maximum operational excellence
- Present periodic reports to manage with recommendations and insights based on analysis
- Record and develop content as per current trends
- (1) year experience working in a similar position
- Tech-savvy with a prominent social presence on one or more networks
- Proven experience developing creative content for engagement
- Excellent written and verbal communication skills
- Working knowledge of popular analytic and social media management tools
Location: South Beach, remote except content days
Director, Social Media
Posted 6 days ago
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Overall Objective
The Director, Social Media collaborates with creative, strategy, media, analytics, and technical teams. They must be well versed in consumer experience insights, content creation best practices and principles, influencer social media marketing, and algorithm-driven media platforms. This position creates, distributes, and optimizes compelling content that resonates with the target audience and drives traffic to websites, social media, landing pages and other consumer-facing channels. This role requires a strategic thinker with strong creative and media instincts, leadership skills, and a proven track record of success in social media and influencer marketing.
Responsibilities
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Own and manage content strategy and calendar creation to ensure content is on brand and aligned with client strategies & business goals
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Identify stories, themes, and initiatives that ladder up to objectives and planned content calendars: social and beyond
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Develop creatively inspiring content for a range of digital and social channels
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Provide strategic and innovative recommendations for creative campaign concepts, influencer activations and partnerships to be executed on clients’ social platforms
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Collaborate on influencer relationships and the content process for clients and partners
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Capable of analyzing social metrics for the purpose of making recommendations based on data insights
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Collaborate with Creative and Integrated Strategy teams to create meaningful customer experiences, interactions, and visual design
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Provide oversight and general direction to Content Designers and Copywriters to create effective content in an efficient manner
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Demonstrate content expertise while collaborating with leadership of other Agency departments
Requirements
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Bachelor’s Degree in Advertising, Marketing, Business or equivalent industry experience
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5-7 years of experience in Advertising/Marketing Industry is highly preferred
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Must have experience m onitoring, analyzing, and reporting on social media performance metrics to optimize strategies and campaigns
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Manage influencer outreach and develop and execute influencer marketing campaigns
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Has successfully launched multiple integrated campaigns where content strategy directly influenced the concept(s)
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Immersed into culture and trends whether personally and/or professionally
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Identify target audiences and create platform-specific content strategies.
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Knowledgeable in all social platforms and content best practices, and easily adaptable & eager to master emerging platforms
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Strong communication, organizational, and problem-solving skills.
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Comfortable and confident leading cross department teams, brainstorms, and projects forwards
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Understanding of paid social principles and how organic & paid social can work together.
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Proficiency in Adobe Photoshop, Illustrator, and Acrobat on a Mac OSX platform is highly preferred
Required SkillsRequired Experience