Marketing Technology Director

38111 Memphis, Tennessee Sedgwick

Posted 15 days ago

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Job Description

By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
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Marketing Director

38654 Olive Branch, Mississippi ManpowerGroup

Posted 2 days ago

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Job Description

Our client, an industry leader in their field, is seeking a passionate and strategic Marketing Director to join their team. As a Marketing Director, you will be an integral part of the marketing department, supporting various teams to drive brand growth and market presence. The ideal candidate will demonstrate strong leadership, innovative thinking, and excellent communication skills, which will enable you to thrive within a dynamic organization committed to excellence and continuous improvement.
**Job Title:** Marketing Director
**Location:** Olive Branch, MS
**Pay Range: $50-$65 per hour**
**Shift: Day shift Mon- Fri**
**What's the Job? What's Need** **ed?**
+ Responsible for developing and implementing marketing strategies
+ Focus will be on marketing collateral for new product launches
+ Marketing materials will include owner's manuals, product training materials, and videos
+ Coordinate planning and content for industry trade shows
**What's in it for me?**
+ Opportunity to lead impactful marketing initiatives in a growing organization.
+ Collaborative and innovative work environment.
+ Professional development and growth potential.
+ Engagement with a diverse and talented team.
+ Contributing to the success and expansion of a reputable company.
If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!
**About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells.**
_ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands -_ **_Manpower, Experis, Talent Solutions, and Jefferson Wells_** _-_ creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year - all confirming our position as the brand of choice for in-demand talent.
ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.
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Marketing Technology Director

38672 Southaven, Mississippi Sedgwick

Posted 15 days ago

Job Viewed

Tap Again To Close

Job Description

By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
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