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Digital Marketing Manager

78703 Austin, Texas Brookfield Properties

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Job Description

Location
Austin - 9600 N MoPac Expressway, Suite 750
Business
At Brookfield Residential, a leading North American land developer and homebuilder for over 65 years, we have had one goal in mind - creating the best places to call home. From the development of award-winning, master-planned communities to the creation of well-designed homes, we are committed to cultivating exceptional life experiences for our customers, partners, employees, and members of the community.As part of Brookfield - one of the largest alternative asset managers in the world - we harness our resources to bring a fresh approach, unparalleled creativity, relentless innovation, and sound Sustainability practices to the planning, development, and management of buildings everywhere. From offices, retail spaces, and logistics facilities to multifamily residences, hospitality establishments, and mixed-use structures - we are reimagining real estate from the ground up.
If you're ready to be a part of our team, we encourage you to apply.
Job Description
Overview
The Digital Marketing Manager will play a key role in driving digital strategy and execution across Texas and North American marketing teams. This role requires strong technical and analytical skills, with expertise in CRM, CMS, SEO, PPC, retargeting, email marketing, social media, lead generation, and customer journey optimization. The manager will collaborate with internal teams, agencies, and vendors to plan, execute, and measure digital marketing initiatives. Success in this position requires strong leadership, organization, and communication skills, with the ability to align cross-functional teams, make data-driven decisions, and deliver measurable results in a fast-paced environment.
Key Deliverables
Digital Marketing/Lead Management
+ Work in conjunction with Marketing PMs to assist with paid and organic digital tactics including SEO/SEM, database marketing, social marketing, email marketing, quarterly audits and provide general agency/vendor direction to comply with marketing plan and budgets.
+ Manage Salesforce, Pardot and Hubspot CRM to ensure all leads are captured, receiving communications, are distributed to sales, enrolled in correct workflows and that all data and systems are in sync.
+ Assist with execution of adjustments in Salesforce, Pardot and Hubspot including lead scoring, lead nurturing and workflow management. Troubleshoot processes having issues and determine a solution.
+ Liaise with Marketing Managers and the Sales Team to provide additional support in lead nurturing, reporting, data gathering and lead management from Salesforce, Pardot and Hubspot as requested.
+ Consistently meet lead generation goals for the Sales and Marketing team.
+ Assist with setup of new products, communities and system enhancement projects
+ Represent digital marketing team in agency partner meetings.
Website Management
+ Manage websites via CMS platforms such as Sitecore and Wordpress with additional integrated plug-in platforms.
+ Preform site audits monthly for content and system updates. Identify issues and areas for improvement. Execute updates and changes.
+ Collaborate with internal and external partners to make site updates, improvements, adjustments and enhancements as needed.
Sales/Marketing Reporting
+ Gathering and reporting of campaign performance data, online research, online media patterns and onsite traffic using internal and external tools and platforms like Salesforce, Hubspot, and GA4, to determine trends and suggest digital marketing adjustments.
+ Ad hoc data quality projects as needed to uphold database integrity. Create custom reports in Hubspot and Salesforce as needed to support projects.
+ Research and provide analytics for executive team as needed using Google Analytics, Hubspot and Salesforce. Develop and manage ad hoc reports in Excel as needed.
+ Provide report summaries and deliver metrics to executive team.
Sales/Marketing Technology
+ Maintenance and testing of websites, tools and other platforms as needed, ensuring that they function as expected and all information is up to date and accurate.
+ Assist in setup/management of internal and customer facing Sales/Marketing tools and platforms.
+ Innovate and improve sales and marketing systems and processes utilizing technology and best practices.
+ Understand, maintain and deploy sales center marketing platforms and technology.
Special Projects and Initiatives
+ Liaising with other Brookfield regions to align Marketing efforts and share best practices.
+ Participate in and/or lead center-led and regional improvement projects for CRM and Website platforms
+ Attend meetings with other teams as needed, keeping detailed notes and providing feedback to the team.
What You Bring
+ Bachelor's Degree in Business, Marketing, Communications or related field.
+ 4-6 years of related work and people management experience.
+ A very strong work ethic with the ability to work under pressure and deal with a frequently changing workload including varying project parameters and fast-paced situations while delivering on time with a high level of accuracy.
+ Proven team leadership, communication, project management and organization skills are a must.
+ Takes initiative and assumes responsibility to analyze and innovate to solve problems with minimal direct supervision and/or direction.
+ Ability to apply creative/strategic solutions to solve business challenges, develop new ideas and gain broad organizational advocacy to move solutions forward .
+ Familiarity with lead generation practices, SEO, SEM, PPC and Social Media Marketing, tracking pixels and tags, GA4 and associated reporting for these tools.
+ Strong passion and understanding of technology of all types (IT, Consumer and Marketing tech), digital marketing, reporting and analytics.
+ Excellent written and verbal communication skills with the ability to read an audience type, adapt communication styles to the target audience, and rally consensus to move business forward.
+ Strong computer application skills with proven proficiency in MS Office, particularly Excel, PowerPoint and Outlook. Advanced Excel abilities, including charts, graphs, complex formula building and macros.
+ Must have a technical aptitude to learn new and or customized programs quickly.
+ CMS experience, specifically with Sitecore, WordPress and common associated plug-ins
+ CRM experience, especially with Hubspot, Pardot and Salesforce.
Nice to Haves
+ Familiarity with basic HTML, survey tools and common WP plug-in tools like Gravity Forms.
+ Previous experience with Adobe Creative Suite of tools.
+ Use of Power BI or other reporting applications.
+ Automated mail merge experience and familiarity with Docusign tagging a plus.
+ Experience with Social Media platforms and Facebook Business Manager.
What We Offer
We are proud to offer our employees what they value most:
+ Competitive compensation
+ Excellent extended medical, dental and vision benefits beginning day 1
+ 401(k) matching, vesting begins day 1
+ Career development programs
+ Charitable donation matching
+ Paid Volunteer Hours
+ Paid parental leave
+ Family planning assistance including IVF, surrogacy and adoptions options
+ Wellness and mental health resources
+ Pet insurance offering
+ A culture based on our values of Passion, Integrity and Community
#BRP
#LI-BG2
Brookfield Residential participates in the E-Verify process ( to confirm the eligibility of candidates to work in the United States.
We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted.
At Brookfield Properties, our success starts with our people. People like you. We develop, operate, and manage more than 1100 properties and 390 million square feet of real estate across the globe. It's a feat that wouldn't be possible without our team, a diverse group of creative visionaries and innovative experts who are relentless in pursuit of one goal: to ensure our buildings don't simply meet the needs of our tenants, residents, and communities - but exceed them, every day.
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Senior Digital Marketing Manager

78701 Austin, Texas $95000 Annually WhatJobs Direct

Posted 1 day ago

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Job Description

full-time
Our client is searching for a highly strategic and data-driven Senior Digital Marketing Manager to lead their online marketing initiatives. This role is fully remote, offering the flexibility to work from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing, to drive brand awareness, lead generation, and customer acquisition. The ideal candidate will possess a deep understanding of the digital marketing landscape, strong analytical skills, and a proven ability to deliver measurable results.

Key responsibilities include developing marketing strategies, managing marketing budgets, and overseeing the execution of campaigns. You will analyze campaign performance data, identify trends, and optimize strategies to maximize ROI. This role requires excellent leadership and communication skills, as you will collaborate with internal teams (e.g., sales, product) and external agencies. You will also stay abreast of the latest digital marketing trends, tools, and best practices, bringing innovative ideas to the team. As a remote role, you must be highly organized, proactive, and adept at working independently and managing multiple projects simultaneously. Experience with marketing automation platforms, analytics tools, and A/B testing is crucial. You will play a pivotal role in shaping our client's digital presence and driving their business growth.

Responsibilities:
  • Develop and execute integrated digital marketing strategies.
  • Manage and optimize SEO, SEM, social media, email, and content marketing campaigns.
  • Oversee marketing budgets and ensure efficient allocation of resources.
  • Analyze campaign performance metrics and provide actionable insights for improvement.
  • Conduct market research and competitive analysis to identify opportunities.
  • Collaborate with cross-functional teams to align marketing efforts with business goals.
  • Manage relationships with external agencies and vendors.
  • Stay current with digital marketing trends, technologies, and best practices.
  • Identify and implement new strategies to drive lead generation and customer acquisition.
  • Prepare regular performance reports for senior management.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a proven track record of success.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to work independently and manage multiple projects in a remote environment.
  • Experience managing agency relationships.
  • Demonstrated leadership capabilities.
  • Familiarity with the Austin, Texas market is a plus, but not required for this remote role.

This fully remote position offers a competitive salary, comprehensive benefits, and the opportunity to significantly impact our client's marketing success. Our client fosters a collaborative and innovative remote work culture.
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Senior Digital Marketing Manager

78701 Austin, Texas $115000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client, a vibrant and innovative arts and entertainment organization, is seeking a highly strategic Senior Digital Marketing Manager to lead their online presence and audience engagement efforts. This fully remote position requires a creative and data-driven individual with a passion for the arts, who can develop and execute comprehensive digital marketing campaigns across various platforms. You will be responsible for enhancing brand awareness, driving ticket sales, and fostering community engagement through compelling digital content and strategic initiatives.

Responsibilities:
  • Develop and implement a holistic digital marketing strategy aligned with organizational goals, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns across Google Ads, social media platforms, and other digital channels.
  • Create engaging and shareable content for websites, social media, and email newsletters, tailored to target audiences.
  • Oversee social media strategy, community management, and influencer outreach.
  • Analyze website traffic, campaign performance, and audience engagement metrics, providing regular reports and actionable insights.
  • Develop and execute email marketing campaigns, including segmentation, A/B testing, and automation.
  • Collaborate with creative teams, content creators, and external agencies to produce high-quality digital assets.
  • Stay current with digital marketing trends, best practices, and emerging technologies in the arts and entertainment sector.
  • Manage the digital marketing budget effectively to maximize ROI.
  • Contribute to website design and user experience improvements.
  • Monitor online reputation and manage crisis communications as needed.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a significant focus on campaign management and strategy.
  • Proven expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
  • Strong understanding of audience segmentation, customer journey mapping, and CRM principles.
  • Excellent written and verbal communication skills, with a talent for storytelling and brand voice.
  • Creative thinking and problem-solving abilities.
  • Demonstrated ability to manage multiple projects and deadlines in a remote, fast-paced environment.
  • A genuine passion for the arts and entertainment industry is highly desirable.
  • Experience with website content management systems (CMS) and basic HTML/CSS is a plus.
Join a dynamic team dedicated to bringing exceptional artistic experiences to audiences worldwide, all within a flexible remote work structure.
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Senior Digital Marketing Manager

78701 Austin, Texas $120000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is looking for a seasoned Senior Digital Marketing Manager to lead their marketing efforts in Austin, Texas, US . This role is responsible for developing and executing innovative digital marketing strategies across various channels to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a deep expertise in SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will manage a team of marketing specialists and oversee the execution of campaigns, ensuring alignment with overall business goals. Key responsibilities include: creating and implementing data-driven marketing plans, managing digital advertising budgets and optimizing spend for maximum ROI, analyzing campaign performance and providing actionable insights, staying current with digital marketing trends and emerging technologies, and collaborating with cross-functional teams to ensure a consistent brand voice and customer experience. The Senior Digital Marketing Manager will also be responsible for A/B testing, conversion rate optimization, and developing strategies to enhance customer engagement and loyalty. A strong understanding of marketing automation platforms and CRM systems is essential. This hybrid position offers the flexibility to work remotely on some days while collaborating in person on others. Excellent leadership, communication, and project management skills are required. We are seeking a strategic thinker with a passion for digital innovation and a proven track record of success in driving measurable marketing results. Join our exciting team and help shape the future of our brand.
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Senior Digital Marketing Manager

78701 Austin, Texas $115000 Annually WhatJobs

Posted 25 days ago

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Job Description

full-time
Our client, a rapidly growing tech firm, is looking for a strategic and results-oriented Senior Digital Marketing Manager to lead their online marketing efforts in Austin, Texas, US . This is a hybrid role, offering a blend of in-office collaboration and remote flexibility. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing, to drive brand awareness, lead generation, and customer acquisition. This role requires a deep understanding of the digital landscape, data analytics, and campaign optimization. You will manage a team of marketing specialists, overseeing their performance and professional development. Key responsibilities include setting marketing goals and KPIs, managing marketing budgets, conducting market research, and analyzing campaign performance to identify areas for improvement. Experience with marketing automation platforms and CRM systems is essential. The ideal candidate will have a proven track record of success in developing and implementing impactful digital marketing campaigns that deliver measurable results. Strong analytical skills, creativity, and excellent leadership qualities are crucial for this position. You will collaborate closely with product, sales, and content teams to ensure marketing initiatives align with overall business objectives. A Bachelor's degree in Marketing, Communications, Business, or a related field is required. An MBA or relevant certifications are a plus. If you are a data-driven marketer with a passion for innovation and a knack for building high-performing teams, we want to hear from you. This is an exciting opportunity to shape the digital presence of a forward-thinking company and make a significant impact on its growth.
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Senior Digital Marketing Manager - Performance Marketing

78701 Austin, Texas $100000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is seeking a highly analytical and results-driven Senior Digital Marketing Manager specializing in Performance Marketing to join their innovative team in **Austin, Texas, US**. This role is crucial for driving measurable growth through paid acquisition channels. You will be responsible for developing, executing, and optimizing comprehensive performance marketing strategies across various platforms, including SEM, paid social, display advertising, and affiliate marketing. The ideal candidate possesses a deep understanding of data analysis, campaign management, and conversion rate optimization. You will work closely with the broader marketing team to align performance marketing efforts with overall business objectives and brand messaging. This position requires a proactive approach to identifying new opportunities, testing innovative strategies, and maximizing return on ad spend (ROAS). You will also be responsible for managing budgets, reporting on key metrics, and staying ahead of industry trends.

Responsibilities include:
  • Develop and execute data-driven performance marketing strategies to drive customer acquisition and revenue growth.
  • Manage and optimize paid search (SEM) campaigns across Google Ads, Bing Ads, and other relevant platforms.
  • Plan, implement, and manage paid social media advertising campaigns (e.g., Facebook, Instagram, LinkedIn, TikTok).
  • Oversee display advertising, programmatic buying, and retargeting initiatives.
  • Manage and grow affiliate marketing programs.
  • Conduct A/B testing on ad creatives, landing pages, and campaign targeting to improve performance.
  • Analyze campaign data, generate insightful reports, and provide actionable recommendations for optimization.
  • Manage and allocate advertising budgets effectively to achieve performance targets.
  • Collaborate with content and creative teams to develop compelling ad copy and visuals.
  • Stay current with the latest trends, tools, and best practices in digital marketing and performance advertising.

Qualifications:
  • Bachelor's degree in Marketing, Business, Economics, or a related field.
  • 5-7 years of experience in digital marketing, with a strong focus on performance marketing and paid acquisition.
  • Proven success in managing and optimizing SEM, paid social, and display advertising campaigns.
  • Expertise with major ad platforms (Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, etc.).
  • Proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization tools.
  • Strong analytical and problem-solving skills with the ability to interpret complex data sets.
  • Excellent understanding of conversion rate optimization (CRO) principles.
  • Experience with marketing automation platforms and CRM systems is a plus.
  • Exceptional communication and presentation skills.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.

This is a fantastic opportunity for a performance-driven marketer to make a significant impact on our client's growth trajectory.
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Product Marketing Manager

78703 Austin, Texas Nutanix

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Job Description

**Hungry, Humble, Honest, with Heart.**
**The Opportunity**
Are you a strategic thinker with extensive product marketing experience in cloud technology - private, hybrid, or public cloud? Are, you eager to drive go-to-market activities, partner with the top cloud providers, and connect with enterprise decision-makers? If so, you'll be joining a dynamic team where your expertise will shape differentiated storytelling, fuel product launches, and foster team collaboration , making a significant impact on our growth and success in a fast-paced environment.
**About the Team**
The Product Marketing team at Nutanix is a dynamic and innovative group dedicated to driving the success of our cloud infrastructure solutions. Located across multiple geographic areas including Seattle, New York, and San Jose, the team thrives in a fast-paced environment, working collaboratively to craft compelling product narratives and go-to-market strategies that resonate with enterprise customers. Our mission is to empower organizations to seamlessly adopt and leverage our hybrid cloud solutions, ensuring they can maximize the value of their technology investments while fostering an inclusive and collaborative culture that encourages creativity and initiative.
You will report to the Sr. Manager of Product Marketing, who values a supportive and hands-on leadership style that encourages team members to take initiative and contribute their unique perspectives. The role will follow a remote work setup.
This position may require some travel once or twice a year, enabling you to focus on driving product marketing initiatives from within your specified location.
**Your Role**
+ Craft and deliver differentiated messaging and value propositions for cloud solutions targeting enterprise IT and business decision makers.
+ Develop and execute comprehensive go-to-market strategies to drive awareness, demand, and pipeline growth across various channels.
+ Lead product launches and key announcements, collaborating closely with product management, sales, alliances, and marketing teams.
+ Create and manage sales enablement tools, such as battlecards and pitch decks, to enhance global sales readiness.
+ Partner with cloud providers (AWS, Azure, Google Cloud) to develop joint collateral and amplify marketing efforts.
+ Oversee content development across the buyer's journey, producing compelling solution briefs, webpages, blogs, and presentations.
+ Engage customers through case studies and references, enhancing brand credibility and market presence.
+ Monitor and measure the effectiveness of marketing strategies and activities to track performance and make informed decisions.
**What You Will Bring**
+ 6+ years of experience in product marketing or go-to-market strategy working with enterprise software.
+ 2+ years of experience working in the business-to-business cloud sectors - private, hybrid, or public.
+ 2+ years of experience working directly with partners, preferably cloud providers like AWS, Azure, or Google Cloud.
+ Strong expertise in cloud infrastructure and cloud management solutions.
+ Bachelor's degree in engineering, computer science, or equivalent; MBA preferred.
+ Proven ability to craft compelling messaging and value propositions for technical audiences.
+ Proven experience leading product launches and collaborating with cross-functional teams.
+ Excellent communication skills, with experience in public speaking and presentations.
+ Self-starter mindset with the ability to work independently and drive initiatives in a dynamic environment.
**Work Arrangement**
Remote: This position is primarily remote. There is no specific in-office requirement, however, there may be circumstances where you may be required to come into a local office for a specific purpose, and/or to travel to other locations based on business needs.
The pay range for this position at commencement of employment is expected to be between USD $ 165,600 and USD $ 248,400 per year.
However, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. Our application deadline is 40 days from the date of posting. In good faith, the posting may be removed prior to this date if the position is filled or extended in good faith.
We're an Equal Opportunity Employer Nutanix is an Equal Employment Opportunity and (in the U.S.) an Affirmative Action employer. Qualified applicants are considered for employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, disability status or any other category protected by applicable law. We hire and promote individuals solely on the basis of qualifications for the job to be filled. We strive to foster an inclusive working environment that enables all our Nutants to be themselves and to do great work in a safe and welcoming environment, free of unlawful discrimination, intimidation or harassment. As part of this commitment, we will ensure that persons with disabilities are provided reasonable accommodations. If you need a reasonable accommodation, please let us know by contacting
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Downstream Marketing Manager

78703 Austin, Texas Abbott

Posted 2 days ago

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Job Description

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.
**Working at Abbott**
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You'll also have access to:
+ Career development with an international company where you can grow the career you dream of.
+ Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
+ An excellent retirement savings plan with a high employer contribution.
+ Tuition reimbursement, the Freedom 2 Save ( student debt program, and FreeU ( education benefit - an affordable and convenient path to getting a bachelor's degree.
+ A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
+ A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.
**The Opportunity**
This position works out of our Austin, TX location in the Heart Failure Division.
Abbott is seeking a passionate, experienced strategic medical device marketing leader to join our Heart Failure team. Heart Failure is a condition that affects 6 million people in the United States alone, and Abbott's coordinated effort to bring new medical device solutions to this population will revolutionize how this debilitating condition is treated in the US and around the world. This opportunity is with our US Heart Failure business, specifically Abbott's Mechanical Circulatory Support (MCS) portfolio for Heart Failure.
Abbott's MCS technologies offer advanced mechanical support for patients with advanced heart failure, helping to improve survival and quality of life. These life-sustaining devices are critical in managing patients who are refractory to medical therapy and require more intensive intervention.
For this exciting US-focused Marketing Manager opportunity, we are looking for a dynamic and collaborative individual who possesses strong marketing and leadership acumen. This person will drive tactics for market development and penetration for Abbott's MCS portfolio. This high-visibility role requires someone who can effectively communicate across all areas of the company, as they will interact regularly with Training and Education, Global Marketing, Sales, Customers, and Leadership. They will need to have strong clinical and competitive acumen and take ownership to ensure the needs of the market are accurately reflected.
**What You'll Work On**
The Marketing Manager leads the establishment of the marketing vision and annual objectives, goals, strategies, and key initiatives for the US marketing organization. Manages a team of high-performing individuals and provides informal and formal coaching in alignment with organizational objectives. Conducts regular performance assessments. Executes global product launch planning, including business objectives, product positioning, and key selling messages. Leads cross-functional teams to develop revenue growth programs, competitive insight, and proactive positioning. Manages monthly, quarterly, and annual budgets. Effectively allocates resources to meet established business goals. Leads planning activities including development and execution of product commercialization strategies and tactics. Builds relationships with key opinion leaders and customers to help develop/drive marketing strategies.
Focal point for the Heart Failure team with regard to MCS product and market knowledge, planning/execution, and achievement of business objectives.
+ Direct and coordinate Marketing and Market Development activities toward accomplishment of business goals and objectives
+ Establish Marketing project priorities and allocate resources and workload
+ Competition and positioning: thoroughly understand competitive offerings and provide commercial organizations with appropriate positioning and tools to differentiate products versus the competition in a profitable manner that adds value to the customer
+ Ensure appropriate training and education is provided to those personnel involved in the use or application of division products
+ Develop and execute marketing strategies through cross-divisional collaboration, planning, and influence
+ Analyze results of executed strategies to assure achievement of company sales and profit objectives
+ Work with internal business partners to develop integrated marketing plans to drive product mix and grow Abbott's MCS franchise, including clinical research and publications
+ Train, coach, mentor, and evaluate team members and support group personnel to enhance the probability of successful project completion
+ Prepare and manage annual department budget
+ Hire and retaina diverse, highly qualified staff and provide ongoing performance feedback. Set goals aligned to department plans and manage execution through coaching and mentoring. Maintain a safe and professional work environment
+ Comply with U.S. Food and Drug Administration (FDA) regulations, other regulatory requirements, Company policies, operating procedures, processes, and task assignments. Maintain positive and cooperative communications and collaboration with all levels of employees, customers, contractors, and vendors
+ Perform other related duties and responsibilities, on occasion, as assigned
**Required Qualifications**
+ Bachelor's degree in business, science/engineering, nursing, or equivalent
+ 10+ years of progressively responsible business experience in a medical device or pharmaceutical company or equivalent
+ 3+ years of demonstrated experience at a managerial (supervisory) level, including prior manager-level leadership experience at a medical technology company preferred
+ Extensive experience with strategic marketing, including launch, of US and global medical products
+ Strong interpersonal and people management skills
+ Strong analytical and project management skills
+ Must demonstrate ability to effectively prioritize projects that align with corporate priorities
+ Strong leadership skills, including the ability to set goals and provide positive and constructive feedback respectfully to build positive relationships and improve business results
+ Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization
+ Multi-tasks, prioritizes, and meets deadlines in a timely manner
+ Strong organizational, planning, and follow-up skills and ability to hold others accountable
+ Ability to work in a highly matrixed and geographically diverse business environment
+ Ability to work effectively within a team in a fast-paced changing environment
+ Ability to maintain regular and predictable attendance
+ Ability to travel up to 35%
**Preferred Qualifications**
+ MBA preferred
+ Cardiology experience, especially within the heart failure space
+ Field experience a plus
+ Experience working in a broader enterprise/cross-division business unit model preferred
Apply Now ( more about our health and wellness benefits, which provide the security to help you and your family live full lives:** ( your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at , on Facebook at , and on Twitter @AbbottNews.
The base pay for this position is $127,300.00 - $254,700.00. In specific locations, the pay range may vary from the range posted.
An Equal Opportunity Employer
Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call or email
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Field Marketing Manager

78703 Austin, Texas SHI

Posted 13 days ago

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Job Description

**About Us**
**Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $15 billion global provider of IT solutions and services.**
**Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next.** **But the heartbeat of SHI is our employees - all 6,000 of them.** **If you join our team, you'll enjoy:**
+ **Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.**
+ **Continuous professional growth and leadership opportunities.**
+ **Health, wellness, and financial benefits to offer peace of mind to you and your family.**
+ **World-class facilities and the technology you need to thrive - in our offices or yours.**
**Job Summary**
The Field Marketing Events Manager is responsible for planning and executing memorable events by collaborating with internal and external partners, negotiating contracts, and managing logistics. This role involves researching venues, designing creative event concepts, and overseeing budgets while providing customer service and support during events. Additionally, the Events Manager leads team projects, develops virtual event strategies, monitors event performance, and produces insights for future improvements.
**Role Description**
+ Collaborate with various event partners (internal and external) on event details, plan logistics, and summarize event details back to partners for transparency and accuracy.
+ Research venues to determine availability and feasibility for future marketing events.
+ Negotiate and execute contracts with caterers, hotels, sporting venues, recreation venues, AV, transportation, and promo suppliers.
+ Design memorable events, collaborate with team members on larger events, and develop new creative event concepts for management approval.
+ Strategically plan and execute logistics for all assigned events, working both independently and as part of a team.
+ Solve issues, communicate needs to venues and teams, and create synergy for marketing events.
+ Track event budgets and reconcile financials.
+ Monitor and maintain promotional items for customer drop-offs and specific events, including research, selection, ordering, and distribution.
+ Provide event day customer service support and greet all attendees.
+ Lead team projects for vendor shows and marquee field events.
+ Develop and implement a comprehensive virtual event strategy to drive engagement, lead generation, and brand awareness.
+ Monitor event performance, gather data, and produce detailed reports to provide insights and recommendations for future events.
**Behaviors and Competencies**
+ Adaptability: Can lead others through change, help teams adapt to new directions, and create a culture open to change.
+ Collaboration: Can take ownership of team initiatives, foster a collaborative environment, and ensure that all team members feel valued and heard.
+ Communication: Can effectively communicate complex ideas and information to diverse audiences, facilitate effective communication between others, and mentor others in effective communication.
+ Creativity: Can apply creativity to complex challenges, collaborate with others to foster creative thinking, and champion creative initiatives.
+ Detail-Oriented: Can oversee multiple projects, maintaining a high level of detail orientation, identifying errors or inconsistencies in work, and ensuring accuracy across all tasks.
+ Emotional Intelligence: Can use emotional information to guide thinking and behavior, manage and/or adjust emotions to adapt to environments or achieve one's goal(s), and help others do the same.
+ Problem-Solving: Can proactively identify and take ownership of complex problem-solving initiatives, initiate preventative measures, collaborate with others to find solutions, and drive successful outcomes.
+ Project and Goal Focus: Can create new strategies or visions to enhance project focus and goal achievement.
+ Relationship Building: Can take ownership of complex team initiatives, collaborate with diverse groups, and drive results through effective relationship management.
+ Time Management: Can manage time effectively, accurately estimate the time required for specific tasks, balance multiple tasks, and help others in improving their time management skills.
**Skill Level Requirements**
+ Ability to lead projects from start to finish. - Intermediate
+ Ability to thrive in a fast-paced environment while remaining results-driven and accountable. - Intermediate
+ Ability to handle a high-volume role and multi-task several projects at once. - Intermediate
+ Ability to work effectively within all levels of an organization, both internally and externally. - Intermediate
+ Excellent negotiating skills, able to secure favorable terms with vendors and partners. - Intermediate
+ Proven experience in managing virtual events, webinars, or digital campaigns. - Intermediate
+ Proficiency in using virtual event platforms and digital technologies. - Intermediate
+ Ability to act as a mentor and guide a team on assigned projects. - Intermediate
+ Ability to present oneself and communicate in a professional manner. - Intermediate
+ Highly motivated, positive, dynamic, and confident. Goal-oriented with an ownership mentality. - Intermediate
**Other Requirements**
+ Bachelor's degree, preferably in business with a focus on marketing, management, or hospitality.
+ 5+ years of experience in a leadership role as a team lead or mentor.
+ 5+ years of experience planning and managing events, including on-site, virtual, and webinars.
+ 5+ years of relevant B2B software marketing experience with proven results.
+ Experience using Excel, Word, PowerPoint, SharePoint, Visio, Survey Monkey, and CRM.
+ Experience using Cvent Registration, ON24 Webcast production, and Monday.com project management tool.
+ Local and national travel required (25%).
+ Ability to lift up to 50 lbs.
+ Extended hours required to complete some special projects.
The estimated annual pay range for this position is $0,000 - 90,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity - M/F/Disability/Protected Veteran Status
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Content Marketing Manager

78703 Austin, Texas Datavant

Posted 14 days ago

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Job Description

Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format.
Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care.
By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare.
We're looking for a **Senior Content Marketing Manager** to create compelling, high-quality content that enables our Sales and Marketing teams to engage providers and accelerate the buyer journey. You'll be a creative storyteller who can translate complex healthcare and technology concepts into clear, engaging narratives.
This is an execution-focused role: you'll work closely with Sales, Marketing, and Go-To-Market partners to develop content that fuels campaigns, supports sales conversations, and strengthens Datavant's thought leadership with provider organizations.
**You will:**
+ Develop and adapt content assets (presentations, case studies, whitepapers, blogs, videos, etc.) that support Sales and Marketing initiatives.
+ Collaborate with Sales, Marketing, and Go-To-Market teams to create content that demonstrates Datavant's value to providers.
+ Partner with stakeholders to produce thought leadership content aligned with provider vertical goals.
+ Maintain and organize the provider-focused content library, ensuring assets are updated and accessible.
+ Manage the editorial calendar for provider-focused content.
+ Track content engagement and effectiveness, sharing insights to improve future assets.
**What you will bring to the table:**
+ 4-6+ years of experience in content marketing, writing, or communications (B2B healthcare tech strongly preferred).
+ Strong storytelling and writing skills with an editor's attention to detail.
+ Ability to collaborate cross-functionally and adapt content for different audiences.
+ Experience creating a wide variety of content formats (presentations, blogs, case studies, whitepapers, etc.).
+ Strong project management skills with the ability to prioritize and deliver on multiple initiatives in a fast-paced environment.
+ Bachelor's degree in Marketing, Journalism, Communications, or a related field.
#LI-BC1
We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services.
The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job.
The estimated total cash compensation range for this role is:
$128,000-$160,000 USD
To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion.
This job is not eligible for employment sponsorship.
Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here ( . Know Your Rights ( , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay.
At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way.
Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, ( by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here ( . Requests for reasonable accommodations will be reviewed on a case-by-case basis.
For more information about how we collect and use your data, please review our Privacy Policy ( .
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