555 Marketing Professional jobs in California
Director of Integrated Marketing Campaigns
Posted 3 days ago
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Job Description
Responsibilities:
- Develop and implement innovative, integrated marketing campaign strategies.
- Lead campaign planning, execution, and performance measurement across all channels.
- Manage marketing campaign budgets and ensure efficient resource allocation.
- Collaborate with internal creative, digital, PR, and sales teams.
- Oversee relationships with external marketing agencies and partners.
- Analyze campaign data and provide insights for optimization and future planning.
- Ensure brand consistency and messaging across all campaign elements.
- Present campaign strategies, performance, and recommendations to senior management.
- Stay current with marketing trends, technologies, and best practices.
- Bachelor's degree in Marketing, Communications, or a related field. MBA preferred.
- 10+ years of progressive experience in marketing, with a significant focus on integrated campaign management.
- Demonstrated success in developing and executing high-impact marketing campaigns.
- Deep understanding of digital marketing, social media, content marketing, PR, and traditional advertising.
- Proven experience managing large marketing budgets and ROI analysis.
- Exceptional leadership, team management, and cross-functional collaboration skills.
- Strong analytical and strategic thinking capabilities.
- Excellent written and verbal communication skills.
- Experience working in a fast-paced, dynamic environment.
Digital Marketing Intern, Schwarzkopf Professional - Summer 2026
Posted 3 days ago
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Job Description
**_About_** **_this_** **_Position_**
At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, 'all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit - where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
**Dare to learn new skills, advance in your career and make an impact at Henkel.**
**What you'll do**
As a Digital Marketing Intern for our Schwarzkopf Professional brand, you will:
+ Gain hands-on experience in how a leading beauty brand develops its content and paid media strategies
+ Shadow and assist the content team during photo and video shoots, contributing to creative execution
+ Support the digital team in both paid and organic social media efforts, including campaign planning and execution
+ Assist with research projects to inform content, influencer, and digital strategies
+ Help manage influencer relations, supporting ongoing projects and collaborations
+ Select and curate user-generated content for social media, including reposting TikToks to Instagram Stories andcreating engaging story content (e.g., behind-the-scenes, product launches, tips/tricks)
+ Contribute to ongoing marketing campaigns and product launches, ensuring cohesive digital storytelling across platforms
**What makes you a good fit**
+ An undergraduate student graduating in 2027 or 2028, master's / graduate student pursuing a degree in Marketing or Communications
+ Must reside in the Los Angeles area and be able to commute to Culver City every Wednesday and Thursday
+ Must have a reliable work-from-home setup for remote work on other days
+ Strong interest in the beauty industry and branding on social media platforms
+ Familiarity with CapCut or other basic video editing tools is preferred
**Some benefits of joining Henkel as an intern**
+ Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide.
+ Countless learning opportunities available through Henkel's online learning platform with over 9,000 professional courses.
+ Networking events with Henkel business leaders, experts and sustainability ambassadors.
+ Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals.
+ In-person and virtual social events to connect with other Henkel interns across the country.
**Following your internship, you may be invited to join Henkel as a returning intern or full-time employee. **
**Additional information**
+ This internship is eligible for a housing stipend or relocation support.
+ Henkel's Summer 2026 internship program starts on May 27th, 2026, and runs through mid-August.
+ Recruitment for our 2026 internships starts in late August 2025 and runs through early March 2026 or until all our positions are filled.
+ If selected to move forward in our recruitment process, you will receive an email from our talent acquisition team.
+ If a position you applied to is filled by another candidate, you will receive an email from our team alerting you that the position is closed.
The salary for this role is $27/hour. This is the rate that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.
**JOB ID:** req75483
**Job Locations:** United States, CA, Culver City, CA
**Contact information for application-related questions:**
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
**Application Deadline:** As long as the vacancy is listed on our Career Site, we are happy to receive your application
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How is work at Henkel
Senior Digital Marketing Strategist - Performance Campaigns
Posted 6 days ago
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Job Description
Key responsibilities include:
- Developing and implementing comprehensive digital marketing strategies across paid search, social media advertising, display, programmatic, and affiliate channels.
- Defining key performance indicators (KPIs) for all campaigns and ensuring rigorous tracking and reporting.
- Managing and optimizing significant marketing budgets to achieve maximum ROI and efficient customer acquisition cost (CAC).
- Conducting in-depth keyword research, audience segmentation, and competitive analysis to inform campaign strategies.
- Writing compelling ad copy, designing engaging creatives, and overseeing A/B testing initiatives to improve campaign performance.
- Collaborating with content marketing, SEO, and product teams to ensure integrated campaign execution.
- Analyzing campaign data using tools like Google Analytics, Adobe Analytics, and platform-specific reporting to identify trends, insights, and areas for improvement.
- Staying ahead of the curve on the latest digital marketing trends, tools, and platform updates.
- Providing strategic guidance and mentorship to junior marketing team members.
- Presenting campaign performance reports and strategic recommendations to senior leadership.
- Developing attribution models and frameworks to understand campaign effectiveness across the funnel.
- Identifying and evaluating new digital marketing opportunities and platforms.
- The ideal candidate will possess a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 7 years of experience in digital marketing, with a strong focus on performance marketing and paid media management. Proven expertise in Google Ads, Meta Ads, LinkedIn Ads, and other major advertising platforms is essential. Strong analytical skills, proficiency in data analysis tools, and a deep understanding of SEO/SEM principles are required. Excellent communication, presentation, and project management skills are crucial for this role. This is a remote position allowing collaboration with teams across various time zones, based out of San Francisco, California, US .
Senior Digital Marketing Strategist - Performance Campaigns
Posted 8 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on driving measurable results (leads, sales, engagement).
- Manage and optimize paid search (SEM), paid social, display, and programmatic advertising campaigns across various platforms (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
- Conduct keyword research, audience segmentation, and ad creative development.
- Analyze campaign performance data using tools like Google Analytics, Adobe Analytics, and platform-specific reporting to identify trends, insights, and opportunities for optimization.
- Manage significant advertising budgets, ensuring efficient allocation of resources to maximize ROI.
- Develop and execute A/B testing strategies for ad copy, landing pages, and campaign targeting.
- Monitor market trends, competitor activities, and emerging digital marketing technologies.
- Collaborate with content creators, web developers, and design teams to ensure cohesive campaign execution.
- Prepare detailed performance reports and present strategic recommendations to clients and internal stakeholders.
- Stay abreast of algorithm changes and best practices for all major digital advertising platforms.
- Contribute to the development of new service offerings and pitches for potential clients.
- Mentor and guide junior marketing specialists.
- Ensure all campaigns adhere to brand guidelines and compliance regulations.
- Manage client relationships and act as a key point of contact for performance marketing strategy.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on performance marketing and paid media management.
- Proven expertise in managing large-scale SEM, paid social, and programmatic campaigns.
- In-depth knowledge of Google Analytics, Google Tag Manager, and other web analytics platforms.
- Proficiency with ad platform management tools (Google Ads Editor, Facebook Ads Manager, etc.).
- Strong understanding of SEO principles and their integration with paid strategies.
- Demonstrated experience with conversion rate optimization (CRO) techniques.
- Excellent analytical, problem-solving, and data interpretation skills.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and thrive in a fast-paced remote environment.
- Experience with marketing automation platforms is a plus.
- Relevant certifications (e.g., Google Ads, Facebook Blueprint) are highly desirable.
Senior Digital Marketing Strategist - Performance Campaigns
Posted 21 days ago
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Senior Digital Marketing Strategist - Performance Campaigns
Posted 21 days ago
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Job Description
The ideal candidate will possess extensive experience in paid search (PPC), social media advertising, SEO, email marketing, content marketing, and affiliate marketing. You will be tasked with analyzing market trends, identifying target audiences, and developing innovative approaches to reach and engage them. This role involves close collaboration with cross-functional teams, including content creators, designers, and sales, to ensure cohesive and effective marketing efforts. You will also be responsible for managing budgets, optimizing campaign performance, and reporting on key metrics to stakeholders.
We are looking for a candidate with strong analytical skills, capable of interpreting complex data sets to derive actionable insights. Proficiency in marketing automation platforms, analytics tools (e.g., Google Analytics, Adobe Analytics), and various advertising platforms is essential. A creative approach to problem-solving and the ability to stay ahead of industry trends are paramount. This is an exciting opportunity to shape the digital presence of our client and drive significant business impact in a fully remote capacity.
Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, etc.
- Oversee SEO initiatives, including keyword research, on-page optimization, and link-building strategies.
- Implement and manage email marketing campaigns and nurture sequences.
- Develop and execute social media marketing strategies to enhance brand awareness and engagement.
- Analyze campaign performance data, identify trends, and provide actionable insights for optimization.
- Manage digital marketing budgets effectively to maximize ROI.
- Collaborate with content teams to ensure alignment between marketing efforts and content strategy.
- Stay current with digital marketing trends, tools, and best practices.
- Prepare and present regular reports on campaign performance to stakeholders.
- Conduct A/B testing and other optimization techniques to improve conversion rates.
E-commerce Marketing Manager - Performance Campaigns
Posted 4 days ago
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Job Description
Key duties include managing advertising budgets, tracking campaign performance, and generating detailed reports with actionable insights. You will collaborate closely with creative, web development, and sales teams to ensure a cohesive brand experience and seamless customer journey. A significant part of the role involves staying ahead of the curve in e-commerce and social media best practices, testing new platforms and ad formats, and continuously refining strategies to enhance customer acquisition and retention. Experience with A/B testing, conversion rate optimization (CRO), and customer segmentation is essential. The ideal candidate is highly analytical, creative, and possesses excellent communication and project management skills.
This position offers a blend of remote flexibility and in-office collaboration at our client's San Jose, California, US location. You will be expected to attend key meetings and team strategy sessions in person, while maintaining remote workdays for focused campaign development and analysis. A Bachelor's degree in Marketing, Business, or a related field is required, along with 4+ years of progressive experience in e-commerce marketing and social media advertising. Proven success in managing substantial marketing budgets and exceeding performance targets is a must. Candidates should demonstrate a strong understanding of analytics tools (e.g., Google Analytics, social media ad platforms) and a passion for the evolving landscape of online retail.
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Director of Digital Marketing Strategy
Posted 7 days ago
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Director of Digital Marketing Strategy
Posted 9 days ago
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Director of Digital Marketing Strategy
Posted 12 days ago
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As the Director of Digital Marketing Strategy, you will be responsible for developing and implementing innovative, multi-channel digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, affiliate marketing, and performance advertising. You will define key performance indicators (KPIs), track campaign performance, and leverage data analytics to optimize strategies and maximize ROI. You will also stay abreast of the latest digital marketing trends and technologies, identifying new opportunities for growth and innovation.
The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree or MBA being highly desirable. A minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role, is required. Proven success in developing and executing data-driven digital marketing strategies that have resulted in significant business growth is essential. Deep expertise across various digital marketing channels and platforms, along with strong analytical and problem-solving skills, is a must. Excellent leadership, communication, and stakeholder management skills are critical for collaborating with remote teams and executive leadership. A passion for e-commerce and a forward-thinking approach to digital strategy are paramount. Join our globally distributed team and drive the future of digital marketing remotely.