Senior Digital Marketing Strategist - Performance Campaigns

78701 Austin, Texas $90000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior Digital Marketing Strategist to enhance their performance marketing efforts in **Austin, Texas, US**. This role is pivotal in developing, implementing, and optimizing integrated digital marketing campaigns designed to drive measurable results, including lead generation, customer acquisition, and revenue growth. You will be responsible for managing paid search (PPC), paid social, display advertising, and affiliate marketing channels. The ideal candidate will possess a deep understanding of data analysis, campaign performance tracking, and conversion rate optimization (CRO). You will leverage analytics tools to extract actionable insights, identify trends, and refine strategies to maximize ROI. Responsibilities include budget management, audience segmentation, A/B testing, and developing compelling ad creatives and landing page experiences. Collaboration with content, SEO, and product teams is essential to ensure cohesive campaign execution. This position offers a hybrid work arrangement, combining the benefits of remote work with collaborative in-office sessions at our **Austin** location. We are looking for a strategic thinker with a passion for all things digital and a proven ability to translate complex data into successful marketing outcomes. Your expertise will be critical in expanding our client's reach and driving customer engagement in a competitive digital landscape. This role requires staying at the forefront of digital marketing trends and platform updates.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
  • Proven expertise in managing and optimizing PPC campaigns (Google Ads, Bing Ads).
  • Experience with paid social media advertising platforms (Facebook Ads, LinkedIn Ads).
  • Proficiency with analytics tools (Google Analytics, Adobe Analytics) and A/B testing platforms.
  • Strong understanding of SEO principles and their integration with paid media.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong written and verbal communication skills.
  • Ability to manage multiple campaigns and priorities effectively.
  • Experience with marketing automation platforms is a plus.
Apply Now

Digital Marketing Strategist

78701 Austin, Texas $100000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Digital Marketing Strategist to join their fully remote team. This role is pivotal in driving online growth and brand visibility through innovative digital campaigns. You will be responsible for developing and executing comprehensive digital marketing strategies encompassing SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate possesses a deep understanding of the digital landscape, proven experience in leveraging data to optimize campaigns, and a passion for staying ahead of industry trends. As a remote team member, you will collaborate closely with marketing, sales, and product development teams using advanced digital collaboration tools to achieve ambitious marketing goals. This is an exciting opportunity to shape impactful online experiences and contribute to significant business growth.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies to achieve key business objectives, including lead generation, customer acquisition, and brand awareness.
  • Manage and optimize SEO and SEM campaigns to improve search engine rankings and drive organic traffic.
  • Create and execute engaging social media marketing strategies across various platforms.
  • Develop and manage email marketing campaigns to nurture leads and engage existing customers.
  • Oversee content marketing initiatives, including blog posts, articles, whitepapers, and case studies.
  • Plan, execute, and measure paid advertising campaigns (PPC, social ads, display ads).
  • Analyze website traffic, campaign performance, and user behavior using analytics tools (e.g., Google Analytics).
  • Identify new digital marketing opportunities and emerging technologies.
  • Collaborate with cross-functional teams to ensure consistent brand messaging and effective campaign execution.
  • Track and report on key performance indicators (KPIs) and provide actionable insights to stakeholders.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of successful campaign execution.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing best practices.
  • Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
  • Strong understanding of paid advertising platforms (e.g., Google Ads, Facebook Ads Manager).
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Outstanding written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and thrive in a remote team environment.
  • Certifications in Google Ads, Google Analytics, or HubSpot are a plus.
Apply Now

Field Marketing Strategist

78703 Austin, Texas Biomat USA, Inc.

Posted 3 days ago

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Job Description

Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since 1909 has been working to improve the health and well-being of people around the world. We are leaders in plasma-derived medicines and transfusion medicine and develop, produce and market innovative medicines, solutions and services in more than 110 countries and regions.
**This is a remote position with the possibility of periodic office visits based on business needs**
**Travel: 50%**
Are you a dynamic marketer with a passion for connecting with local communities and driving engagement? We're looking for a Field Marketing Strategist to develop and execute strategies that enhance donor engagement and optimize in-center experiences. This role requires a strategic thinker with strong analytical and communication skills to translate local insights into impactful marketing initiatives. If you excel at building relationships, activating campaigns on the ground, and leveraging data to drive results, we want to hear from you!
**Primary Responsibilities**
+ Oversee all aspects of in-center activations and event logistics across Grifols Plasma donation centers, ensuring seamless execution and an enhanced donor experience
+ Align activation strategies with center-specific needs
+ Track center's performance and oversee marketing impact at center level
+ Visit donation centers to assess local needs, gather insights, and ensure alignment with engagement strategies
+ Develop initiatives aligned with local insights to achieve goals
+ Work closely with center managers to understand local needs and tailor marketing efforts
+ Ensure brand consistency across all in-center marketing materials and activities
+ Support in-center marketing activities
+ Provide hands-on execution of local boots on the ground strategies, ensuring flawless implementation
+ Identify and bring support and guidance to define local alliances (prospecting and negotiation)
+ Manage relationships with local businesses
+ Activate and validate contingency/special plans on demand
+ Work closely with operations to support centers effectively
+ Field Marketing Strategist will oversee a portfolio of 21 to 37 centers
+ Travel up to 50% of the time, with a minimum of 4-8 center visits per month
This job description is intended to present the general content and requirements for the performance of this job. The description is not to be construed as an exhaustive statement of duties, responsibilities, or requirements. Managers and supervisors may assign other duties as needed.
**EDUCATION | CERTIFICATIONS**
Required: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Preferred: Specialized training in Field Marketing, Brand Activation, or Customer Engagement Strategies. Advanced degrees or certifications in relevant areas, professional experience in the pharmaceutical or related industry, and experience in engaging and managing third-party providers.
**EXPERIENCE**
+ 4 + years of previous experience in field marketing, event management, or local activations.
+ Experience in healthcare, pharmaceutical, or multi-location retail industries is a plus.
**KNOWLEDGE |SKILLS | ABILITIES**
+ Analytical Skills: Advanced data management, execution, and conclusion of analysis.
+ Critical Thinking: Quickly acquires industry and company-specific technical skills and knowledge, open to change, and experiments with solutions.
+ Results Delivery: Consistently high performer, results-oriented, agile decision-making, and proposing improvement actions.
+ Influence and Negotiation: Uses persuasion skills to influence others' decisions with confidence and firmness.
+ Leadership: Direct and tolerant with others, listens, and seeks to understand the interests of all divisions and areas before acting.
+ Teamwork: Collaborates with others, forms part of a group, and works across areas prioritizing collective interests over personal ones.
+ Effective Communication: Actively listens, asks the right questions to move goals forward, and expresses ideas clearly and concisely.
+ Dynamism and Energy: Works hard in changing situations with diverse stakeholders, maintaining productivity.
+ Adaptability and Flexibility: Recognizes and is open to constantly changing circumstances, adjusts behavior when necessary.
+ Learning and Continuous Improvement: Focuses on developing personal and professional knowledge, skills, and abilities to grow and improve continually
**Pay Scale:**
The estimated pay scale for the Field Marketing Strategist role based in the United States is $67,000 - $100,000/yr. Additionally, the position is eligible to participate in 5% of the company bonus pool. We offer a wide variety of benefits including, but not limited to: Medical, Dental, Vision, PTO, 9 paid Holidays per year, up to 5% 401(K) match and tuition reimbursement. Final compensation packages will ultimately depend on education, experience, skillset, knowledge, where the role is performed, internal equity and market data. Currently, the first year PTO accrual for this role is 120 hours per year. Then, after completion of 365 days of employment the PTO accrual for this role will increase to 160 hours per year. For California: the first year PTO accrual for this role is 72 hours per year. Then, after completion of 365 days of employment the PTO accrual for this role will increase to 112 hours per year.
We are committed to offering our employees opportunities for professional growth and career progression. Grifols is a global healthcare organization with employees in 30 countries focused on patient health and providing impactful results. Since our humble beginnings in 1909, Grifols has been a family company that prides itself on its family-like culture. Our company has more than tripled over the last 10 years, and you can grow with us!
#biomatusa
#LI-KS1
#LI-Remote
Third Party Agency and Recruiter Notice:
Agencies that present a candidate to Grifols must have an active, nonexpired, Grifols Agency Master Services Agreement with the Grifols Talent Acquisition Department. Additionally, agencies may only submit candidates to positions that they have been engaged to work on by a Grifols Recruiter. All resumes must be sent to a Grifols Recruiter under these terms or they will be considered a Grifols candidate.
**Grifols provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability. We will consider for employment all qualified applicants in a manner consistent with the requirements of all applicable laws.**
Learn more about Grifols ( ID:**
**Type:** Regular Full-Time
**Job Category:** Marketing
View Now

Field Marketing Strategist

78666 Round Rock, Texas Biomat USA, Inc.

Posted 3 days ago

Job Viewed

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Job Description

Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since 1909 has been working to improve the health and well-being of people around the world. We are leaders in plasma-derived medicines and transfusion medicine and develop, produce and market innovative medicines, solutions and services in more than 110 countries and regions.
**This is a remote position with the possibility of periodic office visits based on business needs**
**Travel: 50%**
Are you a dynamic marketer with a passion for connecting with local communities and driving engagement? We're looking for a Field Marketing Strategist to develop and execute strategies that enhance donor engagement and optimize in-center experiences. This role requires a strategic thinker with strong analytical and communication skills to translate local insights into impactful marketing initiatives. If you excel at building relationships, activating campaigns on the ground, and leveraging data to drive results, we want to hear from you!
**Primary Responsibilities**
+ Oversee all aspects of in-center activations and event logistics across Grifols Plasma donation centers, ensuring seamless execution and an enhanced donor experience
+ Align activation strategies with center-specific needs
+ Track center's performance and oversee marketing impact at center level
+ Visit donation centers to assess local needs, gather insights, and ensure alignment with engagement strategies
+ Develop initiatives aligned with local insights to achieve goals
+ Work closely with center managers to understand local needs and tailor marketing efforts
+ Ensure brand consistency across all in-center marketing materials and activities
+ Support in-center marketing activities
+ Provide hands-on execution of local boots on the ground strategies, ensuring flawless implementation
+ Identify and bring support and guidance to define local alliances (prospecting and negotiation)
+ Manage relationships with local businesses
+ Activate and validate contingency/special plans on demand
+ Work closely with operations to support centers effectively
+ Field Marketing Strategist will oversee a portfolio of 21 to 37 centers
+ Travel up to 50% of the time, with a minimum of 4-8 center visits per month
This job description is intended to present the general content and requirements for the performance of this job. The description is not to be construed as an exhaustive statement of duties, responsibilities, or requirements. Managers and supervisors may assign other duties as needed.
**EDUCATION | CERTIFICATIONS**
Required: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Preferred: Specialized training in Field Marketing, Brand Activation, or Customer Engagement Strategies. Advanced degrees or certifications in relevant areas, professional experience in the pharmaceutical or related industry, and experience in engaging and managing third-party providers.
**EXPERIENCE**
+ 4 + years of previous experience in field marketing, event management, or local activations.
+ Experience in healthcare, pharmaceutical, or multi-location retail industries is a plus.
**KNOWLEDGE |SKILLS | ABILITIES**
+ Analytical Skills: Advanced data management, execution, and conclusion of analysis.
+ Critical Thinking: Quickly acquires industry and company-specific technical skills and knowledge, open to change, and experiments with solutions.
+ Results Delivery: Consistently high performer, results-oriented, agile decision-making, and proposing improvement actions.
+ Influence and Negotiation: Uses persuasion skills to influence others' decisions with confidence and firmness.
+ Leadership: Direct and tolerant with others, listens, and seeks to understand the interests of all divisions and areas before acting.
+ Teamwork: Collaborates with others, forms part of a group, and works across areas prioritizing collective interests over personal ones.
+ Effective Communication: Actively listens, asks the right questions to move goals forward, and expresses ideas clearly and concisely.
+ Dynamism and Energy: Works hard in changing situations with diverse stakeholders, maintaining productivity.
+ Adaptability and Flexibility: Recognizes and is open to constantly changing circumstances, adjusts behavior when necessary.
+ Learning and Continuous Improvement: Focuses on developing personal and professional knowledge, skills, and abilities to grow and improve continually
**Pay Scale:**
The estimated pay scale for the Field Marketing Strategist role based in the United States is $67,000 - $100,000/yr. Additionally, the position is eligible to participate in 5% of the company bonus pool. We offer a wide variety of benefits including, but not limited to: Medical, Dental, Vision, PTO, 9 paid Holidays per year, up to 5% 401(K) match and tuition reimbursement. Final compensation packages will ultimately depend on education, experience, skillset, knowledge, where the role is performed, internal equity and market data. Currently, the first year PTO accrual for this role is 120 hours per year. Then, after completion of 365 days of employment the PTO accrual for this role will increase to 160 hours per year. For California: the first year PTO accrual for this role is 72 hours per year. Then, after completion of 365 days of employment the PTO accrual for this role will increase to 112 hours per year.
We are committed to offering our employees opportunities for professional growth and career progression. Grifols is a global healthcare organization with employees in 30 countries focused on patient health and providing impactful results. Since our humble beginnings in 1909, Grifols has been a family company that prides itself on its family-like culture. Our company has more than tripled over the last 10 years, and you can grow with us!
#biomatusa
#LI-KS1
#LI-Remote
Third Party Agency and Recruiter Notice:
Agencies that present a candidate to Grifols must have an active, nonexpired, Grifols Agency Master Services Agreement with the Grifols Talent Acquisition Department. Additionally, agencies may only submit candidates to positions that they have been engaged to work on by a Grifols Recruiter. All resumes must be sent to a Grifols Recruiter under these terms or they will be considered a Grifols candidate.
**Grifols provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability. We will consider for employment all qualified applicants in a manner consistent with the requirements of all applicable laws.**
Learn more about Grifols ( ID:**
**Type:** Regular Full-Time
**Job Category:** Marketing
View Now

Senior E-commerce Marketing Strategist - Global Campaigns

78701 Austin, Texas $135000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is a rapidly growing global e-commerce enterprise seeking a visionary Senior E-commerce Marketing Strategist to lead their digital growth initiatives. This is a fully remote position, empowering you to drive innovative strategies from anywhere in the world, with a strong emphasis on collaboration within our client's dynamic **Austin, Texas, US** hub (though physical presence is not required). You will be instrumental in shaping and executing comprehensive e-commerce and social media marketing campaigns that enhance brand visibility, drive customer acquisition, and maximize online sales. The ideal candidate possesses a deep understanding of digital marketing channels, a creative approach to consumer engagement, and a data-driven mindset to optimize campaign performance.

Responsibilities:
  • Develop and implement data-driven e-commerce marketing strategies across multiple digital channels, including paid search, social media advertising, email marketing, and affiliate marketing.
  • Oversee the planning, execution, and optimization of global social media campaigns to drive engagement, brand awareness, and conversions.
  • Analyze website traffic, user behavior, and sales data to identify trends, opportunities, and areas for improvement.
  • Manage and optimize digital advertising budgets to achieve maximum ROI.
  • Collaborate with content creators, designers, and web developers to ensure cohesive and compelling marketing materials.
  • Conduct market research and competitive analysis to identify emerging trends and opportunities in the e-commerce and social media landscape.
  • Develop and manage customer segmentation strategies to deliver personalized marketing messages.
  • Monitor and report on key performance indicators (KPIs), providing insights and recommendations to stakeholders.
  • Stay current with the latest advancements in e-commerce technology, digital marketing best practices, and social media platform updates.
  • Foster a culture of innovation and continuous improvement within the marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA or advanced degree is a plus.
  • Minimum of 8 years of progressive experience in e-commerce marketing, digital marketing, and social media management.
  • Proven track record of developing and executing successful global marketing campaigns with measurable results.
  • In-depth knowledge of SEO, SEM, content marketing, email marketing automation, and social media advertising platforms (e.g., Facebook Ads, Google Ads, TikTok Ads).
  • Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics) and data visualization.
  • Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and CRM systems.
  • Excellent leadership, communication, and interpersonal skills, with the ability to manage remote teams effectively.
  • Creative thinking and a passion for innovation in digital marketing.
  • Strategic thinker with the ability to translate business objectives into actionable marketing plans.
This fully remote role offers unparalleled flexibility and the chance to shape the future of online retail for a dynamic company.
Apply Now

Senior Digital Marketing Strategist

78701 Austin, Texas $120000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is a rapidly growing digital-first company looking for a visionary Senior Digital Marketing Strategist to lead their online marketing efforts. This is a fully remote, strategic role requiring a deep understanding of the ever-evolving digital landscape and a proven ability to drive measurable results. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate marketing. Your key objectives will be to increase brand awareness, drive qualified leads, and maximize customer acquisition and retention. The ideal candidate will possess exceptional analytical skills, a creative mindset, and a proven track record of successfully managing large-scale digital marketing campaigns. You will lead a remote team of marketing specialists, providing guidance, mentorship, and strategic direction. Responsibilities include market research, competitor analysis, audience segmentation, campaign planning, budget management, performance tracking, and reporting. You will work closely with product development, sales, and customer success teams to ensure marketing initiatives are aligned with overall business objectives. This role demands a proactive, data-driven approach, a passion for innovation, and the ability to stay ahead of digital marketing trends and technologies. Join our client and shape the digital presence of their exciting brands from anywhere in the country.

Key Responsibilities:
  • Develop and implement innovative digital marketing strategies to achieve business goals.
  • Manage and optimize all paid search (SEM) and social media advertising campaigns.
  • Oversee SEO strategy, including content optimization and link building.
  • Develop and execute content marketing and email marketing campaigns.
  • Analyze campaign performance data and provide actionable insights for improvement.
  • Manage the digital marketing budget and allocate resources effectively.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Collaborate with cross-functional teams to ensure marketing message consistency.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Lead and mentor a remote team of digital marketing professionals.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a focus on strategy development and execution.
  • Proven success in managing and optimizing paid search, social media, SEO, and content marketing campaigns.
  • Strong analytical skills with experience using marketing analytics platforms (e.g., Google Analytics, Adobe Analytics).
  • Proficiency in marketing automation tools and CRM systems.
  • Excellent leadership, communication, and project management skills.
  • Demonstrated ability to work independently and lead a remote team effectively.
  • Creative thinker with a passion for digital innovation.
  • Experience in A/B testing and conversion rate optimization (CRO).
  • Understanding of customer journey mapping and user experience (UX) principles.
Apply Now

Senior Digital Marketing Strategist

78701 Austin, Texas $95000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior Digital Marketing Strategist to join their dynamic team in Austin, Texas, US . This pivotal role will be responsible for developing, implementing, and managing innovative marketing campaigns across various digital channels. You will oversee the strategy and execution of SEO, SEM, social media marketing, email marketing, and content marketing initiatives designed to increase brand awareness, drive website traffic, and generate qualified leads. Your responsibilities will include conducting in-depth market research, competitor analysis, and customer segmentation to identify opportunities and optimize campaign performance. You will also manage and mentor junior marketing staff, fostering a collaborative and results-oriented environment. A key aspect of this role involves staying abreast of the latest digital marketing trends, tools, and best practices, and translating this knowledge into actionable strategies. The ideal candidate will possess a strong understanding of analytics platforms such as Google Analytics and Adobe Analytics, with the ability to interpret data, generate insightful reports, and make data-driven recommendations for continuous improvement. You will work closely with the sales and product development teams to ensure marketing efforts are aligned with business objectives. This position offers a hybrid work model, allowing for a balance of in-office collaboration and remote flexibility.Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies aligned with business goals.
  • Manage and optimize paid advertising campaigns (PPC, social media ads).
  • Oversee SEO initiatives to improve organic search rankings and traffic.
  • Create and manage engaging content marketing strategies across multiple platforms.
  • Analyze campaign performance data and provide actionable insights and recommendations.
  • Lead and mentor a team of marketing professionals.
  • Collaborate with cross-functional teams to ensure cohesive brand messaging.
  • Stay current with industry trends and emerging digital marketing technologies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of success.
  • Strong understanding of SEO, SEM, social media, email, and content marketing.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot).
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional communication and interpersonal abilities.
  • Experience managing a team is a plus.
Apply Now
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About the latest Marketing strategist Jobs in Austin !

Senior Digital Marketing Strategist

78701 Austin, Texas $95000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a highly skilled and innovative Senior Digital Marketing Strategist to join their dynamic team in Austin, Texas, US . This role is instrumental in developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer engagement, and revenue growth. You will be responsible for defining strategic objectives, identifying target audiences, and selecting the most effective digital channels to achieve business goals. Your expertise will encompass SEO, SEM, content marketing, social media strategy, email marketing, and performance analytics.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies across multiple platforms.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Oversee SEO initiatives, including keyword research, on-page optimization, and link-building strategies.
  • Create engaging and compelling content for various digital channels, working closely with content creators.
  • Plan and execute email marketing campaigns to nurture leads and engage existing customers.
  • Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for improvement.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Collaborate with cross-functional teams, including sales, product, and creative, to ensure integrated marketing efforts.
  • Manage the digital marketing budget effectively, tracking spend and demonstrating ROI.
  • Conduct market research and competitor analysis to identify opportunities and threats.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree preferred.
  • 5+ years of experience in digital marketing, with a proven track record of successful campaign management.
  • In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email automation platforms.
  • Proficiency in marketing analytics tools such as Google Analytics, SEMrush, and HubSpot.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
  • A creative mindset with a passion for digital innovation.
  • Familiarity with CRM systems is a plus.
This hybrid role requires you to be in the Austin, Texas, US office a few days a week, with the flexibility to work remotely on other days. Join us and make a significant impact on our client's digital presence.
Apply Now

Senior Digital Marketing Strategist

78701 Austin, Texas $110000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a visionary Senior Digital Marketing Strategist to lead their digital initiatives and drive online growth from Austin, Texas, US . This role is pivotal in shaping and executing innovative marketing strategies that enhance brand visibility, engage target audiences, and achieve key business objectives. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media, content marketing, data analytics, and emerging digital trends. This is a fully remote position, offering the flexibility to work from anywhere while collaborating with a talented team.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies across all online channels to achieve marketing and sales goals.
  • Lead the planning and execution of integrated campaigns, including SEO, SEM, social media, email marketing, and content marketing.
  • Oversee the management of digital advertising budgets, optimizing spend for maximum ROI.
  • Analyze website traffic, campaign performance, and market trends using advanced analytics tools (e.g., Google Analytics, Adobe Analytics) to identify opportunities for improvement.
  • Conduct thorough market research and competitive analysis to inform strategic decisions.
  • Collaborate with cross-functional teams, including creative, product development, and sales, to ensure cohesive brand messaging and campaign execution.
  • Stay abreast of the latest digital marketing technologies, platforms, and best practices, recommending adoption where appropriate.
  • Develop and manage content strategies to drive engagement, lead generation, and brand loyalty.
  • Define key performance indicators (KPIs) for digital marketing efforts and track progress towards goals.
  • Manage relationships with external agencies and vendors as needed.
  • Mentor junior members of the marketing team and foster a culture of continuous learning and innovation.
  • Present strategic insights and campaign results to senior leadership.

Required Qualifications:
  • Master's degree in Marketing, Business Administration, or a related field.
  • A minimum of 7 years of experience in digital marketing, with a significant focus on strategy development and execution.
  • Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing strategy.
  • Strong proficiency in marketing analytics platforms, CRM systems, and marketing automation tools.
  • Demonstrated ability to develop and execute successful, large-scale digital marketing campaigns.
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Outstanding communication, presentation, and interpersonal skills, with the ability to influence stakeholders.
  • Experience managing significant digital marketing budgets and optimizing performance.
  • Ability to lead and inspire a remote team effectively.
  • Creative mindset with a strong understanding of user experience and customer journey mapping.
  • Relevant certifications (e.g., Google Ads, Google Analytics) are a plus.
This fully remote role offers a highly competitive salary, comprehensive benefits, and the opportunity to shape the digital future of our company. Join us and make a significant impact from Austin, Texas, US .
Apply Now

Senior Digital Marketing Strategist

78701 Austin, Texas $100000 Annually WhatJobs

Posted 4 days ago

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full-time
Our client is looking for a creative and data-driven Senior Digital Marketing Strategist to lead their online presence initiatives. This fully remote role will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital landscape, current trends, and emerging technologies. Responsibilities include conducting market research, identifying target audiences, and crafting compelling messaging that resonates with them. You will be tasked with setting clear marketing objectives, defining KPIs, and tracking campaign performance using analytics tools. The ability to interpret data, generate actionable insights, and optimize campaigns for maximum ROI is crucial. Collaboration with internal teams, including sales, product development, and design, will be essential to ensure cohesive brand messaging and successful campaign execution. A proven ability to manage budgets effectively and allocate resources for optimal impact is also required. This role demands excellent written and verbal communication skills, strong analytical abilities, and a passion for innovation in the digital space. You will be expected to stay ahead of industry best practices and continuously test new strategies and platforms to maintain a competitive edge for our client. This is an exciting opportunity for a motivated marketing professional to make a significant impact on a global scale.
Apply Now
 

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  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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