Senior Marketing Manager - Digital Strategy

98101 Seattle, Washington $110000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a strategic and results-oriented Senior Marketing Manager to lead their digital marketing initiatives in Seattle, Washington, US . This hybrid role is crucial in shaping and executing innovative digital strategies to enhance brand visibility, drive customer engagement, and achieve marketing objectives.

The Senior Marketing Manager will be responsible for developing and implementing comprehensive digital marketing campaigns across various platforms, including SEO, SEM, social media, email marketing, and content marketing. You will analyze market trends, identify target audiences, and leverage data insights to optimize campaign performance and ROI. This position requires a deep understanding of the digital marketing landscape, strong analytical skills, and exceptional leadership capabilities to guide a creative team.

Key responsibilities include:
  • Developing and executing integrated digital marketing strategies to achieve business goals.
  • Managing and optimizing SEO and SEM campaigns to increase organic and paid search visibility.
  • Creating and managing engaging content marketing initiatives, including blog posts, articles, and website copy.
  • Developing and implementing social media marketing strategies across various platforms.
  • Overseeing email marketing campaigns, including list segmentation, campaign creation, and performance analysis.
  • Analyzing digital marketing data, tracking key performance indicators (KPIs), and providing regular reports with actionable insights.
  • Managing the digital marketing budget and ensuring efficient allocation of resources.
  • Collaborating with cross-functional teams, including sales, product development, and design, to ensure brand consistency and campaign alignment.
  • Staying current with the latest digital marketing trends, tools, and best practices.
  • Leading and mentoring a team of marketing professionals.
  • Identifying and evaluating new digital marketing opportunities and technologies.
  • Ensuring all digital marketing efforts comply with relevant regulations and ethical standards.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field. An MBA or relevant advanced degree is a plus. A minimum of 6 years of progressive experience in digital marketing, with a strong track record of success in developing and executing strategic campaigns, is required. Proven experience with SEO, SEM, social media marketing, content marketing, and email marketing platforms is essential. Strong analytical skills, with the ability to interpret complex data and derive actionable insights, are necessary. Excellent leadership, communication, and project management skills are vital for collaborating with internal teams and external partners. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics) is expected. This role demands a creative and strategic thinker passionate about driving measurable results in the digital space.
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Senior E-commerce Growth Manager - Digital Strategy

98101 Seattle, Washington $115000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is a rapidly expanding online retailer seeking a strategic and results-driven Senior E-commerce Growth Manager. This role is based in Seattle, Washington, US , and operates on a hybrid model, combining in-office collaboration with remote work flexibility. You will be responsible for developing and executing data-driven strategies to enhance customer acquisition, conversion rates, average order value, and overall online revenue. Your expertise in digital marketing channels, conversion rate optimization (CRO), and user experience (UX) will be critical in driving sustainable growth for our e-commerce platforms. You will work closely with marketing, merchandising, and technology teams to optimize the customer journey from discovery to post-purchase.

Responsibilities:
  • Develop and implement comprehensive e-commerce growth strategies across all digital channels.
  • Optimize website performance for conversion rates, user experience, and mobile responsiveness.
  • Manage and execute digital marketing campaigns, including SEO, SEM, social media advertising, email marketing, and affiliate programs.
  • Analyze website traffic, user behavior, and sales data to identify trends and opportunities.
  • Implement A/B testing and other experimentation methods to improve key e-commerce metrics.
  • Develop and manage customer segmentation and personalization strategies.
  • Collaborate with the merchandising team to optimize product assortments and pricing strategies.
  • Oversee the development and enhancement of the e-commerce platform's features and functionality.
  • Monitor key performance indicators (KPIs) and provide regular reports on e-commerce performance.
  • Stay current with e-commerce trends, emerging technologies, and competitive landscape.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field; MBA or relevant Master's degree is a plus.
  • Minimum of 6 years of experience in e-commerce management, digital marketing, or online growth strategy.
  • Proven track record of driving significant growth in online sales and conversion rates.
  • Extensive experience with e-commerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud).
  • Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Demonstrated experience with SEO, SEM, social media marketing, email marketing, and affiliate marketing.
  • Expertise in A/B testing and CRO methodologies.
  • Excellent understanding of UX/UI principles for e-commerce websites.
  • Strong project management and communication skills.
  • Experience in a hybrid work setup.
This is an exciting opportunity for a seasoned e-commerce professional to lead growth initiatives within a dynamic online retail environment. Join our client and help shape the future of their digital presence.
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Head of Digital Content Strategy

98101 Seattle, Washington $170000 Annually WhatJobs

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full-time
Our client, a forward-thinking media and public relations powerhouse, is seeking an innovative and experienced Head of Digital Content Strategy to lead their content initiatives. This role, while connected to our operations based in Seattle, Washington , is a fully remote position, offering unparalleled flexibility to talent across the country. You will be responsible for shaping and executing a comprehensive digital content strategy that drives brand awareness, engagement, and lead generation across all online platforms. This includes overseeing the creation, curation, and distribution of compelling content across various formats, such as articles, videos, social media posts, infographics, and podcasts. The ideal candidate will have a deep understanding of SEO best practices, content marketing principles, social media trends, and audience segmentation. You will lead a team of content creators, editors, and strategists, fostering a collaborative and creative environment. Key responsibilities include defining content pillars and calendars, analyzing content performance metrics, identifying new content opportunities, and ensuring brand consistency across all channels. A Bachelor's degree in Marketing, Communications, Journalism, or a related field is required, along with a minimum of 7 years of progressive experience in digital content strategy and management, preferably within the media or agency landscape. Exceptional leadership, strategic thinking, and communication skills are essential. If you are passionate about storytelling and have a proven ability to develop and implement high-impact digital content strategies that resonate with target audiences, this remote opportunity is for you.
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Director of Digital Marketing Strategy

98101 Seattle, Washington $160000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a rapidly growing tech company based in **Seattle, Washington, US**, is seeking an experienced and visionary Director of Digital Marketing Strategy to lead its marketing efforts. This pivotal role will shape and execute comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and foster customer loyalty. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will be responsible for managing a team of marketing professionals, overseeing campaign development and execution, analyzing campaign performance, and reporting on key metrics to executive leadership. This role requires a strategic thinker with a proven ability to translate business objectives into actionable marketing plans. You will also be responsible for staying ahead of emerging trends and technologies in digital marketing, identifying new opportunities for growth, and optimizing marketing spend for maximum ROI. Collaboration with product, sales, and customer success teams will be essential to ensure integrated and effective go-to-market strategies. The position offers a hybrid work arrangement, allowing for flexibility while maintaining team cohesion and on-site collaboration. A strong analytical skillset, proficiency with marketing automation tools, and excellent communication and leadership abilities are required.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies aligned with business goals.
  • Oversee all digital marketing channels including SEO, SEM, social media, email, and display advertising.
  • Manage and mentor the digital marketing team, fostering a culture of innovation and performance.
  • Analyze campaign performance data, generate insights, and optimize strategies for improved results.
  • Manage the digital marketing budget and ensure efficient allocation of resources.
  • Collaborate with cross-functional teams to ensure consistent brand messaging and customer experience.
  • Identify and evaluate new digital marketing technologies and trends.
  • Prepare regular reports on marketing performance for executive leadership.
  • Drive lead generation and customer acquisition through digital channels.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree preferred.
  • 8+ years of progressive experience in digital marketing, with at least 3 years in a leadership role.
  • Proven success in developing and executing data-driven digital marketing campaigns.
  • Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills.
  • Excellent leadership, communication, and interpersonal skills.
  • Experience in the tech industry is a plus.
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Director of Digital Marketing Strategy

98101 Seattle, Washington $150000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a dynamic and rapidly growing e-commerce company, is looking for a visionary Director of Digital Marketing Strategy to lead their fully remote marketing team. This senior leadership role is responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate will possess a deep understanding of the digital marketing landscape, including emerging trends, platform changes, and best practices. You will be adept at leveraging data analytics and performance metrics to measure the effectiveness of campaigns, optimize strategies, and identify new opportunities for growth. Key responsibilities include managing the digital marketing budget, leading a team of marketing specialists, and collaborating with product development, sales, and customer service teams to ensure a cohesive brand experience. Excellent leadership, communication, and strategic thinking skills are essential. You will be expected to develop innovative campaigns, test new channels, and continuously refine our client's digital presence to achieve ambitious marketing objectives. As a fully remote Director, you must be highly self-motivated, organized, and possess exceptional virtual team leadership capabilities. We are seeking a results-driven marketing leader with a proven track record of success in developing and implementing high-impact digital marketing strategies. This role offers a significant opportunity to shape the future of our client's brand and drive substantial business growth in a flexible, remote-first work environment. Your strategic acumen and passion for digital innovation will be key to your success. Location: This is a fully remote position, open to candidates across the United States.
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Director of Digital Marketing Strategy

98104 Seattle, Washington $150000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is looking for a strategic and data-driven Director of Digital Marketing Strategy to lead their online marketing efforts in Seattle, Washington, US . This senior role will be responsible for developing and executing comprehensive digital marketing plans that drive brand awareness, lead generation, and customer acquisition. The ideal candidate will have a deep understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will oversee campaign management, performance analysis, and budget allocation across various digital channels. Key responsibilities include defining target audiences, setting marketing objectives, and developing strategies to achieve them. You will manage a team of digital marketing specialists, provide guidance and mentorship, and foster a culture of innovation and continuous improvement. The successful candidate will have a proven track record of developing and implementing successful digital marketing campaigns that deliver measurable results. A Bachelor's degree in Marketing, Business Administration, Communications, or a related field is required; an MBA or Master's degree is a plus. A minimum of 8 years of experience in digital marketing, with at least 4 years in a leadership or management role, is essential. Strong analytical skills, proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics), and excellent communication and presentation skills are mandatory. This is an exciting opportunity to shape the digital presence of a growing company, drive significant business impact, and work within a dynamic and collaborative team environment. This role will operate under a hybrid work model.
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Lead Management Consultant - Digital Transformation Strategy

98101 Seattle, Washington $200000 Annually WhatJobs

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full-time
Our client, a prestigious management consultancy renowned for its strategic advisory services, is looking for an experienced and results-driven Lead Management Consultant to spearhead digital transformation initiatives for Fortune 500 companies. This role is crucial for guiding clients through complex technological and organizational changes, enabling them to achieve significant improvements in efficiency, competitiveness, and customer engagement. As a remote-first professional, you will leverage cutting-edge methodologies and your extensive industry knowledge to diagnose client challenges, co-create innovative solutions, and manage their implementation.

You will be responsible for leading project teams, conducting in-depth analyses of business processes, identifying key performance drivers, and developing actionable roadmaps for digital adoption. This includes evaluating new technologies, assessing their potential impact, and designing integrated strategies that align with clients' long-term business objectives. The scope of work may encompass areas such as cloud migration, data analytics, AI integration, cybersecurity enhancement, and customer experience optimization.

Exceptional client management skills are paramount, as you will serve as a trusted advisor, building strong relationships and fostering collaboration across client organizations. You will articulate complex strategic recommendations clearly and persuasively, both verbally and in writing. The ability to mentor junior consultants, share best practices, and contribute to the firm's intellectual capital is also a key aspect of this role. This opportunity demands a strategic thinker with a passion for innovation and a proven ability to deliver tangible business value in a remote setting.

Responsibilities:
  • Lead engagements focused on digital transformation and strategic change management.
  • Conduct comprehensive business and technology assessments.
  • Develop data-driven strategic recommendations and implementation plans.
  • Manage project teams, ensuring quality delivery and adherence to timelines.
  • Build and maintain strong client relationships at executive levels.
  • Identify and pursue new business opportunities.
  • Contribute to the development of proprietary frameworks and thought leadership.
  • Mentor and develop consulting staff.
Requirements:
  • Master's degree or MBA from a top-tier institution.
  • 10+ years of experience in management consulting, with a specialization in digital strategy or transformation.
  • Proven experience leading large-scale transformation projects.
  • Deep understanding of current technology trends and their business implications.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional communication, negotiation, and presentation abilities.
  • Demonstrated leadership and team management capabilities.
  • Comfort and proficiency working in a fully remote environment.
The role, while fully remote, is associated with our operations in Seattle, Washington, US .
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Principal Strategy Consultant - Digital Transformation

98101 Seattle, Washington $190000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a globally recognized management consultancy, is seeking a Principal Strategy Consultant with deep expertise in digital transformation to join their elite, fully remote team. This role is perfect for a seasoned professional looking to leverage their strategic acumen and experience from anywhere in the US, with a focus on clients in and around the **Seattle, Washington, US** region, though physical presence is not required. You will be instrumental in advising senior executives of Fortune 500 companies on developing and implementing cutting-edge digital strategies, driving business growth, and enhancing operational efficiency through technology adoption. Your responsibilities will include leading client engagements, developing innovative strategic frameworks, conducting market analysis, and facilitating workshops to identify key opportunities and challenges. You will guide clients through complex digital transformations, encompassing areas such as AI, cloud computing, data analytics, and customer experience enhancement. The ideal candidate will possess an MBA or a Master's degree in a related field, with a minimum of 10 years of experience in management consulting, strategy, or digital transformation roles. A proven track record of successfully leading large-scale, complex transformation projects and delivering tangible business outcomes is essential. Exceptional analytical, problem-solving, communication, and leadership skills are required. You must be adept at building strong client relationships and influencing stakeholders at all levels. If you are a thought leader with a passion for shaping the future of businesses through digital innovation and thrive in a highly collaborative, remote-first environment, we encourage you to apply.
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Senior Strategy Consultant, Digital Transformation

98101 Seattle, Washington $160000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is a prestigious management consultancy seeking a highly motivated and experienced Senior Strategy Consultant specializing in Digital Transformation to join their vibrant practice. This role will be based in **Seattle, Washington, US**, serving a diverse portfolio of clients across various industries. The ideal candidate will have a proven track record of developing and implementing transformative digital strategies that drive business growth, operational efficiency, and competitive advantage. You will be responsible for leading client engagements, managing project teams, and delivering high-impact solutions.

Key Responsibilities:
  • Lead client engagements focused on digital strategy formulation, roadmap development, and execution.
  • Assess current digital capabilities, identify opportunities for improvement, and define future-state architectures.
  • Develop comprehensive digital transformation strategies encompassing areas such as cloud adoption, data analytics, AI/ML, customer experience, and operational automation.
  • Conduct market research, competitive analysis, and technology scouting to identify emerging trends and best practices.
  • Facilitate workshops and interviews with senior client stakeholders to gather insights and drive consensus.
  • Manage project timelines, budgets, and resources, ensuring timely and high-quality deliverables.
  • Build and maintain strong client relationships, acting as a trusted advisor.
  • Mentor and develop junior consultants, fostering a collaborative team environment.
  • Contribute to the firm's intellectual capital through thought leadership and knowledge sharing.
  • Present findings and recommendations to executive-level audiences.
Qualifications:
  • MBA or Master's degree in Business, Technology, or a related field from a top-tier institution.
  • A minimum of 6-8 years of experience in management consulting or corporate strategy, with a significant focus on digital transformation initiatives.
  • Deep understanding of key digital technologies and their business implications (e.g., Cloud Computing, AI, Big Data, IoT, Automation).
  • Proven experience in developing digital strategies, business cases, and implementation roadmaps.
  • Exceptional analytical, problem-solving, and critical thinking skills.
  • Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely.
  • Strong leadership, project management, and client relationship management capabilities.
  • Experience working with diverse industries such as technology, retail, finance, or healthcare is a plus.
  • Demonstrated ability to influence stakeholders at all levels of an organization.
  • Willingness to travel as required for client engagements.
This is a challenging yet rewarding role for a strategic thinker passionate about leveraging technology to drive business success. Join our client's team in **Seattle, Washington, US** and shape the future of digital innovation.
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Senior Strategy Consultant - Digital Transformation

98101 Seattle, Washington $160000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a globally recognized management consulting firm, is seeking a Senior Strategy Consultant with deep expertise in digital transformation to join their growing practice. This role, based in **Seattle, Washington, US**, will involve advising C-suite executives and senior leadership teams across diverse industries on leveraging digital technologies to drive business growth, enhance operational efficiency, and create sustainable competitive advantages. The position offers a hybrid work arrangement, balancing impactful client-site engagements with collaborative remote work.

Key responsibilities include leading client engagements focused on developing and executing digital strategies. This involves conducting comprehensive market analyses, identifying emerging digital trends, and assessing client capabilities. You will be instrumental in defining digital roadmaps, outlining transformation initiatives, and prioritizing investments. This includes areas such as cloud adoption, data analytics, AI/ML integration, cybersecurity, and agile methodologies. Developing compelling business cases, financial models, and strategic recommendations for clients will be a core part of your role. You will manage project teams, ensuring the successful delivery of high-quality work products and fostering strong client relationships. Facilitating workshops, leading stakeholder interviews, and presenting findings and recommendations to executive audiences will be crucial. A key aspect will be staying at the forefront of digital innovation and translating complex technological concepts into clear business value.

The ideal candidate will possess an MBA or Master's degree in a relevant field such as Business, Technology, or Economics. A minimum of 7 years of progressive experience in strategy consulting, with a proven track record in advising clients on digital transformation initiatives, is required. Demonstrable experience in areas such as digital strategy development, technology roadmapping, change management, and business process re-engineering is essential. Strong analytical, problem-solving, and strategic thinking skills are a must. Exceptional communication, presentation, and interpersonal skills are necessary to effectively engage with senior executives. Experience in leading project teams and managing client relationships is vital. A deep understanding of current and emerging digital technologies and their business implications is highly valued. This is an exceptional opportunity to shape the digital future of leading organizations.
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