Marketing Technology Director

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71133 Shreveport, Louisiana Sedgwick

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Job Description

By joining Sedgwick, you'll be part of something truly meaningful. It's what our 33,000 colleagues do every day for people around the world who are facing the unexpected. We invite you to grow your career with us, experience our caring culture, and enjoy work-life balance. Here, there's no limit to what you can achieve.
Newsweek Recognizes Sedgwick as America's Greatest Workplaces National Top Companies
Certified as a Great Place to Work®
Fortune Best Workplaces in Financial Services & Insurance
Marketing Technology Director
**PRIMARY PURPOSE OF THE ROLE:** The Director, Marketing Technology leads the strategy and management of our current marketing tech stack and owns the coordinated upgrade and implementation of marketing automation, reporting and data analysis capabilities. This position will translate the marketing vision into a technology roadmap to meet Sedgwick's vision and key objectives.
**ESSENTIAL RESPONSIBILITIES MAY INCLUDE:**
+ Develop and implement the marketing technology strategy ensuring alignment with the overall Marketing and Sedgwick's initiatives.
+ Lead Administration of all current marketing tools including email, web design, automation, digital, measurement and SEO (e.g., Act-On, Crazy Egg, Google Analytics 4, Looker Studio, Sprout Social, Wrike and Genius Monkey)
+ Develop new strategies to replace existing tools or enhance existing capabilities.
+ Evaluate marketing processes and apply best in class tools to improve process efficiency and effectiveness.
+ Prepare technical and functional evaluation of current CRM capabilities and recommend new tools or processes if needed.
+ Drive the integration of AI and automation technologies.
+ Train internal users on tools to achieve strategic objectives.
+ Educate teams on best practices for analysis and technology by staying current on emerging marketing, GTM technologies and use cases
+ Plan the extraction and use of data from tools into other systems to meet key objectives.
+ Work Cross functionally with CDO, CIO, Sales, Marketing, Pricing, Finance and Client Services to ensure tools are integrated with larger Sedgwick tech stack strategy and plans.
**QUALIFICATIONS**
Bachelor's degree in Marketing, Business, IT, Engineering or a related field
8+ years of experience in B2B marketing technology.
Experience creating a martech vision and roadmap for a B2B company. 10+ years overall experience.
Experience leading martech transformation initiatives and driving change within a marketing organization
Experience in B2B website evaluation, lead generation, and Account-Based Marketing (ABM)
**TAKING CARE OF YOU**
+ Career Development and promotional growth opportunities.
+ A diverse and comprehensive benefits offering including medical, dental, vision, 401K, PTO and more.
The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Management retains the discretion to add or to change the duties of the position at any time. #remote
Sedgwick is an Equal Opportunity Employer and a Drug-Free Workplace.
**If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, consider applying for it anyway! Sedgwick is building a diverse, equitable, and inclusive workplace and recognizes that each person possesses a unique combination of skills, knowledge, and experience. You may be just the right candidate for this or other roles.**
**Sedgwick is the world's leading risk and claims administration partner, which helps clients thrive by navigating the unexpected. The company's expertise, combined with the most advanced AI-enabled technology available, sets the standard for solutions in claims administration, loss adjusting, benefits administration, and product recall. With over 33,000 colleagues and 10,000 clients across 80 countries, Sedgwick provides unmatched perspective, caring that counts, and solutions for the rapidly changing and complex risk landscape. For more, see** **sedgwick.com**
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Advanced Technology Market Lead

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71133 Shreveport, Louisiana Atlas

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Atlas is a nationwide leader in civil engineering, materials testing and geotechnical consulting services for environmental, industrial and infrastructure construction projects. Headquartered in Austin, TX, Atlas currently has over 3,500 employees with offices throughout the US, including Alaska & Hawaii. It's no accident that Atlas creates a better experience for infrastructure and environmental projects. It's how we are built - with the best people in the industry, with the reach and expertise to help at any and every step of the project, and with a heart-led approach that puts quality and safety at the center of everything we do. We're just built to be better. We are a great company.
We are seeking an **Advanced Technology Market Lead** to join our Atlas team! Come join us!
The Advanced Technology Market Lead will help drive growth and further establish Atlas as a trusted partner in the advanced technology sector, specifically supporting semiconductor and data center projects. This role focuses on business development, strategic account management, key recruitment, external promotion, and internal collaboration. The ideal candidate will bring existing relationships with contractors, EPCs, designers, and owners; possess key insights regarding the growth of the market, and a strategic acumen for positioning the company to gain market share.
**Job responsibilities include but are not limited to:**
+ Business Development & Strategic Growth: Lead the strategy to grow Atlas' engineering, geotechnical, construction support, design, and environmental services in the advanced technology sector. Identify and pursue new opportunities with EPCs, contractors, owners, and design partners. Build and maintain a robust pipeline of high-value semiconductor and data center projects. Collaborate with internal service line leaders to match capabilities to emerging client needs and industry trends.
+ Client Relationships and Account Management: Develop and strengthen relationships with key clients-especially national EPC firms, hyperscale data center owners, semiconductor manufacturers, and large contractors. Serve as account manager for select strategic clients and work across teams to ensure consistency and responsiveness. Coordinate with other market and regional leaders to manage a portfolio of advanced tech client accounts. Understand and be able to navigate the procurement processes of the client.
+ Hiring Key Recruits: Support the recruitment of specialized talent aligned with the advanced tech sector's requirements. Identify capability gaps and help build high-performance teams to deliver services at the speed and scale required. Assist with onboarding and team-building for advanced tech-focused personnel.
+ External Promotion and Thought Leadership: Represent Atlas at industry events, including technology infrastructure, semiconductor, and data center development conferences. Develop and share insights to position Atlas as a go-to firm in the sector, highlighting our multi-disciplinary strengths. Build brand visibility through speaking engagements, panels, publications, and active participation in relevant organizations.
+ Internal Collaboration & Strategic Support: Serve as a connector across business units-ensuring coordination of pursuit strategies, pricing, resourcing, and client engagement. Support proposal development and capture strategies tailored to the advanced technology market. Provide market intelligence and strategic guidance to executive leadership on trends, risks, and competitive positioning.
**Minimum requirements:**
+ Bachelor's degree with 10 or more years of progressively responsible sales experience leading the growth of a business unit.
+ Outgoing, self-starter with innate sales orientation, optimism and drive with good organizational skills.
+ Existing business relationships in the advanced technology marketplace.
+ Knowledge and experience leading, developing, and managing sales programs.
+ Demonstrated experience working with contractors, EPCs, designers, and owners in the advanced technology sector
+ Proven problem-solving skills in demanding situations.
+ Ability to work independently and in a team environment with internal and external clients.
**Technical requirements:**
+ Excellent written and verbal communication skills and demonstrated ability to communicate across all levels of an organization.
+ Proficiency in Microsoft Office (Outlook, Word, Excel, Project, and PowerPoint) Microsoft Teams (Channels, SharePoint) as well as CRM programs.
**Other miscellaneous qualities:**
+ Ability to travel, 25%
+ Ability to contribute proposal content including differentiators, win themes, storyboarding, and value proposition.
**Compensation:**
$150,000 - $220,000 annually
The expected salary range for the position is displayed in accordance with the state's law. Final agreed upon compensation is based upon individual qualifications and experience.
**Benefits:**
Atlas offers a comprehensive benefit program to meet the diverse needs of our employees. Depending on your employment status, Atlas benefits include health, dental, vision, life, AD&D, voluntary life / AD&D, disability benefits, leaves of absence, 401k, paid time off, paid holidays, employee assistance program, educational assistance program.
**Who We Are:**
We strive to be the most sought-after infrastructure and environmental solutions company, known for our unique, values-driven approach and brought to life by the industry's most exceptional people.
Atlas provides professional testing, inspection, engineering, environmental and consulting services from more than 100 locations nationwide. We deliver solutions to both public and private sector clients in the transportation, commercial, water, government, education and industrial markets.
With a legacy of providing consistent quality and results, Atlas creates a better experience at every stage of an infrastructure project. We connect the best experts in the industry to deliver value from concept to completion and beyond. This means doing everything our clients expect and then raising the expectations in a way that only our people can.
**Our Values:**
**Life:** We enhance quality of life. We value people and safety above all else.
**Heart:** As our hallmarks, we act with compassion, empathy and respect.
**Trust:** We work together as partners, doing what we say with full accountability.
**Mastery:** Always striving for the highest quality, we ensure greatness inspires all our work.
**Atlas EEOC Statement**
Atlas is an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Atlas makes hiring decisions based solely on qualifications, merit, and business needs at the time. For more information, read through our EEO Policy
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